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The Ultimate Guide To Presentation Folders: Design, Ordering, And Printing Options

I. introduction, what are presentation folders.

Presentation folders are specialized folders that are used to hold and organize documents and other materials for presentations, meetings, or events. They are designed to be visually appealing and professional-looking, typically made of sturdy materials such as cardstock or polypropylene, and feature various pockets and slits to hold different types of documents, business cards, or CDs/DVDs. Presentation folders come in a variety of styles, sizes, and colors, and can be customized with company logos, branding, or other graphics. They are commonly used by businesses, schools, and organizations to enhance their marketing and communication efforts and to leave a lasting impression on their clients or audience.

Why are presentation folders important?

Presentation folders are important for several reasons:

Organization : Presentation folders provide a way to organize and present documents in a professional and organized manner. This makes it easier to keep important documents together and find what you need quickly.

Branding : Customized presentation folders can include a company's logo and other branding elements such as name, logo, and color scheme, which helps to create a professional and cohesive look for the organization.

Marketing : Presentation folders can be used as a marketing tool to promote products or services. The design of the folder can be used to showcase the company's offerings and highlight its unique selling points.

Impressions : The use of presentation folders during meetings or presentations can create a positive impression on clients, partners, or potential customers. It shows that the company takes its work seriously and pays attention to details.

Protection : Presentation folders also provide protection for important documents. They can help prevent documents from getting lost or damaged, which can save time, money, and potential legal issues.

Overall, presentation folders are an important tool for any organization that wants to create a professional image and stay organized.

The Overview of what this guide will cover

The Ultimate Guide to Presentation Folders is a comprehensive resource that will provide you with everything you need to know about designing, ordering and printing presentation folders. Presentation folders are versatile marketing tools that can be used to hold promotional materials, such as brochures, flyers, and business cards, and they can help you create a professional image for your company or organization. In this guide, you'll learn about the different types of presentation folders, including standard and custom options, and the various printing techniques available. You'll also discover tips and tricks for designing a folder that stands out and effectively showcases your brand. Whether you're a marketer, graphic designer, or business owner, this guide will equip you with the knowledge and skills to create presentation folders that make an impact.

II. Designing Presentation Folders

Elements of a great design.

When it comes to designing a presentation folder that will make a lasting impression on your audience, there are several key elements to consider. Here are some of the most important elements of a great presentation folder design:

Branding : Your presentation folder should be an extension of your brand and convey your message and values. Incorporate your company logo, color scheme, and other visual elements that reflect your brand.

Clear and concise messaging : Your messaging should be clear and easy to understand. Avoid using jargon or technical terms that your audience may not be familiar with.

High-quality images : Use high-quality images that are relevant to your message and complement your design. Avoid using stock images that are overused or generic.

Typography : Choose fonts that are easy to read and complement your branding. Avoid using too many fonts, as this can make your design appear cluttered and confusing.

Consistency : Consistency is key to a successful presentation folder design. Ensure that your design is consistent throughout the entire folder, including the cover, pockets, and inside pages.

White space : Use white space effectively to give your design room to breathe. This will make your presentation folder appear more organized and professional.

Durability : Choose high-quality materials that are durable and can withstand wear and tear. This will ensure that your presentation folder can be used multiple times and will continue to make a good impression.

By incorporating these key elements into your presentation folder design, you can create a visually appealing and effective marketing tool that will help you stand out from the competition.

How to choose the right template or style

When it comes to designing a presentation folder, choosing the right template or style is crucial to creating a professional and effective marketing tool. Here are some tips to help you choose the right template or style for your presentation folder:

Consider your brand identity : Your presentation folder should reflect your brand identity, including your company's logo, color scheme, and overall style. Choose a template or style that complements your brand's look and feel.

Think about your audience : Consider who your target audience is and what message you want to convey. For example, if you're targeting a more corporate audience, a classic and professional design may be more appropriate, while a more creative and visually engaging design may work better for a younger or more artistic audience.

Choose the right size : Presentation folders come in various sizes, so it's important to choose the right size for your needs. Think about what materials you want to include in the folder and choose a size that can accommodate them comfortably.

Look at design elements : Pay attention to the design elements of the template or style you're considering, including the placement of text, images, and graphics. Make sure the design elements are well-balanced and easy to read.

Don't be afraid to customize : Many presentation folder templates and styles can be customized to better fit your brand and messaging. Don't be afraid to make changes to the template to make it more personalized and unique.

By considering these factors, you can choose a template or style that is not only visually appealing but also effectively conveys your brand and message to your audience.

Design tips for branding, marketing, and more

Designing a presentation folder can be a challenging task, but it's also an opportunity to showcase your brand and make a lasting impression on your audience. Here are some design tips to help you create a folder that effectively promotes your brand and marketing message:

Start with a clear goal : Before you begin designing your folder, make sure you have a clear understanding of what you want to achieve. What message do you want to convey to your audience, and what action do you want them to take after seeing your folder? Once you have a clear goal in mind, you can design your folder with a specific purpose in mind.

Keep it simple : A cluttered design can overwhelm your audience and detract from your message. Keep your design simple and focused, with a clear hierarchy of information. Use a limited color palette and typography that is easy to read.

Use high-quality images : Images can be a powerful tool for communicating your brand and message. Use high-quality images that are relevant to your brand and message, and make sure they are optimized for print.

Incorporate your branding : Your presentation folder should be an extension of your brand, so make sure to incorporate your branding elements, such as your logo, colors, and typography. Use your branding consistent throughout your folder design, so your audience can easily recognize and remember your brand.

Consider the paper and finish : The type of paper and finish you choose can also impact the effectiveness of your presentation folder. Consider the weight and texture of the paper, as well as the finish, such as gloss or matte. The right combination can help your folder stand out and communicate a professional image.

Highlight your unique selling points : What sets your brand apart from the competition? Make sure to highlight your unique selling points in your folder design, whether it's through copy, images, or graphics. This will help your audience understand why they should choose your brand over others.

Test and refine : Finally, don't be afraid to test and refine your folder design. Show it to colleagues or customers for feedback, and make adjustments as necessary to ensure it effectively communicates your message and achieves your goals.

By following these design tips, you can create a presentation folder that effectively promotes your brand and marketing message and helps you stand out from the competition.

III. Paper Options

Types of paper stock for presentation folders.

When it comes to designing and printing presentation folders, choosing the right paper stock is crucial for achieving the desired look and feel. Here are some of the most common types of the paper stock used for presentation folders:

Glossy Paper Stock : Glossy paper stock has a shiny finish that can make colors appear brighter and more vibrant. This type of paper stock is ideal for designs with high-contrast images and bold colors.

Matte Paper Stock : Matte paper stock has a non-reflective finish that can give your presentation folder a more sophisticated and subtle look. This type of paper stock is best suited for designs that require a softer and more understated feel.

Uncoated Paper Stock : Uncoated paper stock has a natural, textured finish that can add a tactile element to your presentation folder. This type of paper stock is great for designs that want to convey a sense of authenticity or a handmade feel.

Linen Paper Stock : Linen paper stock has a distinct woven texture that can give your presentation folder a high-end look and feel. This type of paper stock is often used for formal or elegant designs.

Recycled Paper Stock : Recycled paper stock is made from post-consumer waste and can be a great choice for companies looking to demonstrate their commitment to sustainability. This type of paper stock can also have a unique look and feel, depending on the specific materials used.

When selecting a paper stock for your presentation folder, it's important to consider factors such as budget, brand image, and the intended audience. By choosing the right paper stock, you can create a presentation folder that effectively conveys your message and enhances your brand.

How to choose the right paper for your needs

Choosing the right paper for your presentation folders is an important decision that can impact the overall quality and effectiveness of your marketing materials. Here are some key factors to consider when selecting paper for your presentation folders:

Weight and Thickness : The weight and thickness of the paper you choose can affect the durability and stiffness of your folder. Heavier paper stocks, such as 14pt or 16pt cardstock, are more durable and provide a sturdy feel. Thinner paper stocks, such as 80lb or 100lb text paper, are more flexible and lightweight, making them easier to handle and fold.

Finish : The finish of the paper can affect the look and feel of your presentation folder. Glossy finishes provide a shiny and reflective surface, while matte finishes offer a more subdued and elegant look. Textured finishes, such as linen or felt, can add a tactile element to your folder.

Color : The color of the paper can impact the overall look and feel of your folder. White or off-white paper is a common choice for presentation folders, as it provides a neutral background that can showcase your design and branding elements. Colored paper can be used to create a more unique and eye-catching folder, but keep in mind that it may affect the legibility of text.

Environmental Considerations: If sustainability is important to your brand or organization, consider choosing paper made from recycled content or from responsibly sourced materials.

Overall, the right paper choice for your presentation folder will depend on your specific needs and preferences. It's important to take the time to explore different options and samples before making a final decision. A reputable printer can provide guidance and recommendations based on your requirements and budget.

Specialty paper options and finishes

Specialty paper options and finishes can enhance the look and feel of your presentation folder, making it more visually appealing and professional. Here are some of the most popular specialty paper options and finishes to consider:

Textured Paper - Textured paper can give your presentation folder a unique and tactile feel. There are many different textures to choose from, including linen, felt, and laid.

Glossy Paper - Glossy paper has a shiny finish that can make colors pop and give your folder a polished look. It is a popular option for photo-heavy designs.

Matte Paper - Matte paper has a non-glossy finish that can give your folder a more understated and elegant look. It is often used for designs with a lot of text.

Foil Stamping - Foil stamping is a process that uses heat and pressure to apply metallic foil to paper. It can add a luxurious and eye-catching element to your folder.

Embossing and Debossing - Embossing and debossing involve creating a raised or recessed design on paper by pressing it with a metal die. These techniques can add depth and texture to your folder.

Spot UV Coating - Spot UV coating is a technique that involves applying a shiny, clear coating to specific areas of your folder, such as your logo or other design elements. It can add contrast and dimension to your design.

When choosing specialty paper options and finishes, it's important to consider your brand image and the message you want to convey. A folder with a shiny, metallic finish might be appropriate for a luxury brand, while a folder with a more understated, textured paper might be a better fit for a professional services firm. Experiment with different options to find the combination that best suits your needs.

IV. Printing Options

Types of printing options for presentation folders.

When it comes to printing presentation folders, there are several options to choose from. Each option has its unique advantages and disadvantages, depending on the type of design you're looking for, the budget, and the printing volume. Here are some of the most popular types of printing options for presentation folders:

Digital Printing : Digital printing is a cost-effective option that uses digital files to print directly onto paper. It's ideal for small to medium print runs, as it's a quick and easy way to produce high-quality prints. However, it may not be suitable for large volumes or printing on certain materials.

Offset Printing : Offset printing is a popular option for larger print runs, as it's more cost-effective than digital printing for higher quantities. It involves creating a plate with the design, which is then transferred onto the paper. Offset printing produces high-quality prints with crisp and clean lines and vibrant colors.

Letterpress Printing : Letterpress printing is a traditional printing method that involves pressing ink into the paper using a metal plate. It creates a beautiful, tactile finish and is ideal for designs that require a unique and luxurious look and feel.

Foil Stamping: Foil stamping is a popular printing technique for adding metallic or colored foil to the surface of the paper. It creates a striking and high-end finish and is often used to highlight logos, text, or other important details.

Embossing and Debossing : Embossing and debossing involve creating a raised or recessed design on the paper by pressing it with a metal die. Embossing creates a raised design, while debossing creates a recessed design. Both techniques add texture and depth to the design and can create an elegant and sophisticated look.

When selecting a printing option for your presentation folders, consider the design, budget, and printing volume. Each option has its unique advantages and can help you achieve the desired look and feel for your folders.

How to choose the right printing method for your needs

When it comes to printing presentation folders, there are several methods to choose from, each with its own advantages and limitations. Here are some factors to consider when choosing the right printing method for your needs:

Quantity : If you need a large number of presentation folders, offset printing may be the best choice, as it is the most cost-effective option for high-volume runs. On the other hand, if you only need a small number of folders, digital printing may be a more affordable option.

Color : If your design requires full-color printing or complex graphics, digital printing may be the best choice. This method can produce high-quality, detailed images with accurate color reproduction. However, if you require a specific Pantone color or metallic ink, offset printing may be a better choice.

Paper stock : Different printing methods work better with certain paper stocks. For example, if you want to use textured or heavy paper, offset printing may be the best option. Digital printing can work well with glossy or matte-coated paper stocks.

Turnaround time : If you need your presentation folders printed quickly, digital printing may be the best choice. This method allows for shorter turnaround times and can often be done on the same day. Offset printing typically takes longer due to the setup required.

Budget : Your budget will also play a role in determining the printing method you choose. Offset printing is typically more expensive upfront due to the setup required, but can be more cost-effective for high-volume runs. Digital printing may be more affordable for smaller runs or for those on a tight budget.

By considering these factors, you can determine the best printing method for your specific needs and ensure that your presentation folders are printed to your satisfaction.

Specialty printing options and finishes

When it comes to printing presentation folders, there are a variety of specialty printing options and finishes that can help your folder stand out from the crowd. These printing techniques can add visual interest, texture, and depth to your design, and can help communicate the quality and professionalism of your brand. Here are some of the most popular specialty printing options and finishes to consider:

Foil Stamping: Foil stamping involves applying a metallic or colored foil to a specific area of the folder, such as the logo or text. This technique can create a shiny or reflective effect that catches the eye and adds an element of luxury to the folder.

Embossing: Embossing involves creating a raised impression on the folder by pressing a design into the paper from underneath. This can add texture and dimension to the folder and can be used to highlight specific elements of the design, such as a company logo or name.

Spot UV: Spot UV involves applying a glossy, clear coating to specific areas of the folder, such as the logo or text. This creates a contrast between the matte paper and the shiny coating, which can add visual interest and emphasis to the design.

Die Cutting : Die cutting involves cutting the paper into a specific shape or design using a die, which is a metal template. This technique can create unique and intricate shapes that stand out from traditional rectangular folders.

Soft Touch Coating : Soft touch coating involves applying a velvety, matte coating to the paper that feels soft and luxurious to the touch. This can add a tactile element to the design and make the folder more memorable and enjoyable to handle.

By incorporating these specialty printing options and finishes into your presentation folder design, you can create a unique and memorable marketing tool that communicates the quality and professionalism of your brand.

V. Ordering Process

How to order presentation folders online

Ordering presentation folders online can be a convenient and efficient way to get the professional folders you need for your business or organization. Here's a step-by-step guide on how to order presentation folders online:

Determine the type of presentation folder you need. There are a variety of options available, including standard or custom sizes, different paper stocks, and various printing options.

Find a reputable online printer that offers presentation folder printing. Look for a printer that has a user-friendly website and good reviews from other customers. Here is a list of online printers who can take care of your folder printing needs: a.)  Staples b.)  Companyfolders c.)  DesignsnPrint d.)  Vistaprint

Upload your design files. Make sure your design meets the printer's specifications for file type, resolution, and color mode.

Select your options. Choose the size, paper stock, and printing options you want for your presentation folders. Some common printing options include full-color printing, spot UV, foil stamping, and embossing.

Review your proof. Most online printers will provide you with digital proof of your design before printing. Take the time to carefully review the proof for any errors or issues.

Place your order. Once you're satisfied with your proof, place your order and provide any necessary payment information.

Wait for delivery. Your presentation folders will be printed and shipped to you. Be sure to check the estimated delivery date provided by the printer so you can plan accordingly.

By following these steps, you can easily order high-quality presentation folders online and have them delivered right to your door.

Tips for creating custom orders

When it comes to creating custom presentation folders, there are several tips to keep in mind to ensure you get the best possible result. Here are some tips to consider:

Choose the right size : Consider the size of the materials you plan to include in your folder and choose a size that accommodates them. Additionally, consider the overall look and feel you want to achieve, and choose a size that reflects that.

Select the right paper stock : The paper stock you choose can have a significant impact on the overall look and feel of your presentation folder. Consider factors such as weight, texture, and finish, and choose a paper stock that complements your design.

Pay attention to the design : The design of your presentation folder is crucial, as it will be the first thing people see when they receive it. Make sure the design is clean, professional, and reflects your brand's personality. Consider the use of colors, images, and typography to create a cohesive design.

Add finishing touches : Finishing touches, such as embossing, foil stamping, and spot UV, can make your presentation folder stand out and add a touch of elegance. Consider adding these finishing touches to enhance the overall look and feel of your folder.

Work with a reputable printer : When it comes to custom orders, it's essential to work with a reputable printer who has experience creating presentation folders. They can offer guidance on paper stock, design, and finishing touches, and ensure that your custom order is of the highest quality.

By following these tips, you can create a custom presentation folder that effectively showcases your brand and makes a lasting impression on your audience.

What to expect during the ordering process

When it comes to ordering presentation folders, there are a few things you can expect during the process. Here are some of the key steps you'll likely encounter:

Choose a vendor : First, you'll need to find a vendor who can create the type of presentation folder you're looking for. Look for a company that specializes in folder printing and has a good reputation for quality and customer service.

Select your folder type : There are a variety of folder types to choose from, including standard folders, custom folders, and mini folders. Consider the purpose of your folder and your budget when making this decision.

Choose your folder design : You'll need to decide on the design for your folder, which can include your company logo, images, and other branding elements. If you're not a graphic designer, many vendors offer design services to help you create a professional-looking folder.

Select your folder features : You'll also need to decide on any additional features you want for your folders, such as business card slots, pockets, or a custom size. Make sure to communicate these specifications clearly to your vendor.

Review proofs : Once you've finalized your design, your vendor will likely provide you with proof of your folder to review and approve before printing. Take the time to carefully review the proof for any errors or design issues.

Place your order : After you've approved the proof, you can place your order. Make sure to double-check the quantity, size, and other details before finalizing your purchase.

Receive your folders : Depending on the vendor and shipping method you choose, you should receive your folders within a few days to a few weeks. Make sure to inspect them upon arrival to ensure they meet your expectations.

By following these steps, you can expect a smooth and straightforward ordering process for your presentation folders.

VI. FAQs and Best Practices

Common questions about presentation folders.

What are presentation folders used for? Presentation folders are often used for business and marketing purposes. They can be used to hold and distribute marketing materials, such as brochures, flyers, and business cards, at events, trade shows, and sales meetings. They can also be used to organize important documents, such as proposals or contracts, for meetings or presentations.

What types of presentation folders are available? There are several types of presentation folders available, including standard folders with pockets on the inside, folders with reinforced edges, folders with custom die-cut shapes or sizes, and folders with additional features such as business card slits or CD/DVD pockets.

What printing options are available for presentation folders? Presentation folders can be printed using a variety of techniques, including offset printing, digital printing, and screen printing. Each printing method has its own advantages and disadvantages, depending on factors such as the design, the quantity, and the desired quality of the final product.

How should I design my presentation folder? When designing a presentation folder, it's important to keep in mind the purpose of the folder and the audience you are targeting. Consider including your company logo and branding, as well as any relevant images or graphics. You should also ensure that the layout and typography are clear and easy to read.

How do I order presentation folders? There are several online printing companies that specialize in producing presentation folders. To order, you'll typically need to provide the printing company with your design files and select the type of folder, printing method, and quantity you require. Some companies may also offer design services if you need help creating your presentation folder.

Tips for getting the most out of your presentation folders

If you want to get the most out of your presentation folders, there are several tips and strategies you can use. Here are some of the best ways to maximize the impact of your folders:

Use high-quality images and graphics : The design of your presentation folder is crucial for making a good impression. Use high-quality images and graphics that are relevant to your brand and message. Make sure the images are clear and well-defined and avoid using low-resolution or pixelated graphics.

Keep your message clear and concise : Don't overload your presentation folder with too much information. Keep your message clear and concise, and focus on the most important aspects of your brand or product. Use bullet points and headings to make your information easy to read and digest.

Choose the right paper stock : The type of paper you choose for your presentation folder can impact its look and feel. Choose a high-quality paper stock that is durable and has a professional finish. You may also want to consider using a gloss or matte finish to enhance the visual appeal of your folder.

Include a call to action : A call to action (CTA) is a powerful tool for encouraging your audience to take action. Include a clear CTA in your presentation folder, such as "Visit our website" or "Contact us for more information." Make sure your CTA is prominent and easy to find.

Add interactive elements : Consider adding interactive elements to your presentation folders, such as QR codes or augmented reality (AR) features. These can help to engage your audience and make your brand more memorable.

Customize your folders : Finally, consider customizing your presentation folders to make them more unique and memorable. You can add custom die cuts, embossing, or foil stamping to give your folders a premium look and feel. You can also experiment with different colors and finishes to create a folder that stands out from the crowd.

By following these tips, you can create presentation folders that effectively showcase your brand and leave a lasting impression on your audience.

Best practices for designing and printing presentation folders

When it comes to designing and printing presentation folders, there are several best practices that you should follow to ensure that your folders are both visually appealing and effective at conveying your message. Here are some key tips to keep in mind:

Keep it simple: Your presentation folder should be visually appealing, but it should also be easy to understand. Avoid cluttering your design with too much text or graphics. Instead, focus on key messages and use whitespace to create a clean, streamlined look.

Use high-quality images: If you include images in your design, make sure they are high-resolution and of professional quality. Low-quality images can make your presentation folder look cheap and unprofessional.

Consider your target audience: Think about who will be receiving your presentation folder and design it with them in mind. Consider their interests, preferences, and needs, and tailor your design accordingly.

Use consistent branding: Your presentation folder should reflect your brand and be consistent with your other marketing materials. Use your brand colors, fonts, and logo to create a cohesive look.

Choose the right paper stock: The paper stock you choose can have a big impact on the look and feel of your presentation folder. Consider factors like thickness, texture, and finish to find the best option for your design.

Work with a professional printer: While there are many online printing options available, working with a professional printer can ensure that your presentation folders are of high quality and meet your exact specifications. Look for a printer with experience creating presentation folders and a good reputation for quality and customer service.

By following these best practices, you can create presentation folders that are not only visually appealing but also effectively communicate your message to your target audience.

VII. Conclusion

To recap we have covered several topics, including:.

Introduction to presentation folders : This section provides an overview of what presentation folders are, their benefits, and how they are used in different industries.

Types of presentation folders : This section covers the different types of presentation folders available, including standard folders, capacity folders, mini folders, and tri-fold folders.

Design considerations : This section discusses various design elements that should be considered when designing a presentation folder, including the folder size, color scheme, branding elements, and the type of paper and finishes to be used.

Printing options : This section covers different printing options available for presentation folders, including digital printing, offset printing, and foil stamping.

Ordering considerations : This section provides tips on how to order presentation folders, including selecting a reputable printer, requesting samples, and understanding the pricing and turnaround time.

Conclusion : The article concludes by summarizing the key points covered and emphasizing the importance of presentation folders as a marketing tool for businesses.

Final thoughts and recommendations

In conclusion, "The Ultimate Guide to Presentation Folders: Design, Ordering, and Printing Options" is a comprehensive and informative article that covers all the essential aspects of presentation folders. The article provides valuable insights into the different types of presentation folders, design considerations, printing options, and ordering considerations.

Moreover, the article highlights the importance of presentation folders as a marketing tool for businesses and emphasizes the need to select a reputable printer and understand pricing and turnaround time before placing an order.

Overall, if you are looking to design and order presentation folders for your business or personal use, this article is a great resource that provides practical tips and recommendations to ensure you create an effective and visually appealing presentation folder that meets your needs.

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What To Put In A Presentation Folder Examples

Read Time: 3 Minutes

Posted: 24 Jul 2019

24 Jul 2019

Presentation folders are a fantastic way to get marketing material in the hands of potential clients. But if you’ve never used one before, it can be tricky figuring out what exactly to put in a presentation folder. We’ve created this extensive guide to help you fill your folder and included several common examples of the different ways you can use them.

What to Put in a Presentation Folder for an Event

These folders are traditionally used for presentations at trade events, exhibitions, lectures and other professional events. An eye-catching branded folder design shows that you’re the expert in whatever it is you’re talking about and can also help convey your message in a stronger way. Here’s everything you need to include to give your folder that competitive edge:

An Introduction Letter

Give event attendees a brief introduction to your brand, your message and what exactly you’re going to be discussing. You’ll get extra brownie points if you print this on a custom  letterhead design!

Business Cards

All good presentation folders offer a slot or two for your business card. This means that when attendees leave the event at the end of the day, they’re taking your contact information with them. Top tip: add your social media handles so people can check you out anywhere there’s mobile phone signal or an internet connection.

Educational Material

If you are a key speaker at an event, you’ll need educational materials like slideshow printouts and activity booklets to add to your prospectus folders too.

Promotional Merchandise

If you’re giving presentation folders out from a stand at an event, why not include some fun promotional merchandise your new potential customers can use time and again? It’s a great way to solidify your brand in their mind, so you’re the first business they think of when they need the services you offer. Add things you know will always come in handy, like bookmarks, notepads and pens with your logo on.

What to Put in a Presentation Folder for Sales

A presentation folder can also make an unbeatable secret weapon for any salesperson. Whether you’re looking to introduce the business or show off a new product line, it’s a handy way of handing over everything a potential customer might ever need to see. As well as all the marketing materials mentioned above, you could also include the following in your sales folder:

• Folded leaflets
• Data sheets
• Case studies
• Press releases
• A business plan

What to Put in Prospectus Folders for Potential Students

If you’re looking to attract students at an open day or event, a presentation folder is an essential tool. These kinds of events get really busy so it’s important to stand out, especially if you’re there to represent a popular university or college. 

Rather than handing out all your documents and merchandise separately and causing a queue that could put off some students, have a pile of easy-to-grab prospectus folders ready and waiting. 

You should include:

• Prospectus booklets

Alternatively, you could also hand out tote bags . They’ll give you a lot more room if you wanted to include merchandise like T-shirts and water bottles.

What to Put in a Presentation Folder as an Estate Agent

As an estate agent, much of your marketing literature is print-based, meaning you need a way to secure all these different pieces together. By handing over a presentation folder, you’re giving your clients all the necessary information they need to feel confident in their decision to purchase a property through you. Here’s what you can pop in these folders:

• Property brochures
• Business cards
• Welcome letter
• Important information for the buyer

We hope these examples of what to put in a presentation folder have proved useful. Ready to make a start?  Discover the right folder for you on our UK website along with our free downloadable templates. We love to see your presentation folder designs – make sure to tag us on Instagram and Twitter and include the hashtag #instantprintuk. 

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Printing Lingo: What is a "Presentation Folder?"

Example of a Presentation Folder with Full Color printing on the Front and Back Covers

A Presentation Folder, sometimes referred to as a Pocket Folder, is a sturdy folder used to store and organize documents such as those distributed during a sales meeting or other presentation.

When printed creatively, a presentation folder serves as a means to introduce and promote your organization to new clients as well as enhance your image with existing clients.

Printing Basics

A presentation folder is usually printed on both the front and back cover. Printing on the face of the interior pocket flaps is also popular because it adds little, if any, additional cost. The printing can be one-color, two-color or full color, and largely depends on your budget and the image you want to convey. Metallic foil and/or embossing are sometimes used in place of the printing or to complement the printing.

Construction Basics

The most common size of a presentation folder is 9" x 12" (in the closed position). This size is the most economical choice and is ideal to hold brochures, sales literature, contracts and any other documents measuring 8.5" x 11" or smaller. Two interior pockets with horizontal flaps is the standard design most people choose, however there are many different pocket configurations from which to select.

A Presentation Folder with Full Color printing on the Interior Pocket Flaps

Because sturdiness is important, a presentation folder is made from heavy cardstock for lasting durability. Also, presentation folders generally have a clear protective finish such as UV or aqueous coating or, in some cases, a plastic laminate.

In a future article we will go into more detail about the various design options for enhancing the look and effectiveness of presentation/pocket folders. In the meantime, if you have any questions about printed folders just get in touch with us. We have folder solutions for any budget.

Take care! Rick

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11 Superb Presentation Folder Examples & Design Tips

A professional pocket folder does a lot more than just keep the documents inside neat and organized. It also gives those materials an entirely different tone, depending on the folder’s design. For that reason, it’s very important to spend extra time and attention making a folder design that perfectly matches the associated company’s brand, goals, and message.

Creating the ideal presentation folder design can be tricky, especially if it’s a medium you don’t have much experience with. We’ve assembled these 11 inspiration tips and techniques (with some visual examples) to help you out.

1. Choose colors that match the brand’s personality

Even when creating a relatively simple design, color choice can make all the difference. This elegantly minimalist folder design for Renaissance Charter School at Cooper City makes use of straightforward color psychology; the blue background is suggestive of safety, security, and studiousness, while the gold ink suggests prestige, victory, and value.

2. Use bright colors to attract attention

When audiences have a lot of different media competing for their attention, it’s important to stand out. Using bright and vibrant colors, as seen in this presentation folder example for ParMed, is one effective way to do that. This is particularly useful when you want to accentuate a specific part of the design (such as the call to action).

3. Use vivid photography

Full color photography can give recipients a better look at a company’s products or a more personal connection with their staff—or even just paint a more vivid picture of what the brand represents. Advance Graphic Systems displays images of their manufacturing facility inside this example folder design to help audiences understand how their products are made.

4. Make the logo prominent

It’s often important for recipients to recognize the business’s brand as soon as they look at a folder’s cover. You’ll most likely want to place the company’s logo in a prominent position, at a large enough size that the audience is bound to notice it. Renaldo Auto Mall did this with their presentation folder (printed by Company Folders, Inc.), placing the company’s name front and center.

5. Highlight contact information

The contact information in a design often serves as its primary call to action, encouraging audiences to call, visit a website, or visit the business’s brick and mortar location. It’s a good idea to highlight this information in some way so that recipients are more likely to notice it. Bransys did this by adding a dark color background behind it, in contrast with the bright orange in the rest of the design.

6. Make use of visual texture

You don’t necessarily have to use textured stock or embossing to give your presentation folder some visual texture. Notice how The Libre Initiative used a printed pattern to create the illusion of a snakeskin texture (even though the folder itself is actually smooth). Texture gives your design some visual interest and encourages recipients to engage with it on a tactile level.

7. Try an unusual die cut

Even with the most unusual, out-there printed designs imaginable, most pocket folders are still a simple rectangle shape—which means that one of the best ways to make your design stand out is with a unique die cut. You don’t need to completely reinvent the wheel here; Lakewinds Food Co-Op’s folder is still essentially a rectangle, but the cover is cut into a distinctive serpentine shape.

8. Include a QR code

Getting audiences to take action can be difficult, especially if you intend for them to visit a specific web page with a complicated URL. One way to make this a bit easier is to include a QR code as seen in this example from Western Specialty Contractors. This way, users can go straight to your desired destination with just the click of their mobile device.

9. Create a background from typography

You can use words in ways other than just conveying information. They can also form a part of the visual design itself. This proposed design for a Rutgers admissions folder, for instance, forms a typographical background from the university’s name. With this technique, you can make your cover visually engaging while also reinforcing the brand identity.

10. Be consistent throughout the design

Each aspect of your design should be consistent with each other aspect. The inside and outside of the design don’t necessarily need to be identical, but they should at least be visually compatible as seen in this folder design for Myofolic. Avoid using too many different fonts or colors, or you’ll end up overwhelming your recipients.

11. Keep other marketing collateral in mind

No design is an island. You can’t just think of your design in a vacuum; you must consider the other marketing collateral that it will be compared against. In terms of brand identity, that typically means a business card, stationery, and any other materials that might conceivably be placed inside the folder. Make sure that each of these pieces is visually consistent with one another as seen with this brand identity for Creative.

How to Design a Presentation Folder

To design a presentation folder, don’t rush into creating the bare minimum in the interest of getting it done. Take your time to craft a look that perfectly encapsulates the brand and convinces the audience to take the desired action. If you’re still having trouble coming up with ideas, try browsing a folder design gallery get some extra inspiration.

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The Complete Guide to Printing Custom Presentation Folders

Are you looking for a way to make your contact information stand out?

Custom folders are a great way to ensure your contacts remember your contact information. They come in various colors and styles, so you can find the perfect one for your business or individual needs. Plus, with custom pocket folders, you can transport essential documents without the risk of damage.

How can you create a folder design that helps your business stand out from the rest? Let us show you how with this complete presentation folder design guide.

Keep reading to learn how to print winning custom presentation folders today.

What to Consider When Printing Custom Presentation Folders

A well-designed  custom presentation folder  can be a powerful tool for conveying your company’s image and professionalism. Before going ahead with any personalization, it’s important to carefully consider the custom folder size, shape, material, and other design elements best suited to your brand values and aesthetic.

Make sure to ask your printer about turnaround times and additional costs associated with production or shipping, and choose packaging materials strong enough to protect them during transportation. Finishing touches like foiling or embossing add an element of sophistication, while pocket tabs and window cutouts provide holders for multiple documents if needed.

Know Your Audience

Who is your target audience? Keep their needs in mind when designing and printing your custom pocket folder. Think about what you want to communicate with your message and how it should be  presented in the folders .

Think about it: if your target audiences can discover the answers to their questions or find out what they need with one glance at your custom pocket folder, it will tell them a lot about you and your commitment to providing quality services. By considering the interests of those who will receive them, you can deliver a much more meaningful experience that will leave them wanting to know more about you and your company.

Fun Presentation Folder Design Elements

Looking to spruce up a standard folder? Why not add a few simple design elements like stripes around the top and bottom and make an ordinary folder extra-ordinary? Introducing aspects of your brand and logo into the folder itself can reinforce your brand message as well as create eye-catching colorful designs.

Do your design justice and liven it up with some stylish shapes – not only will you end up with something witty and eye-catching, but ultimately timeless too. You could also opt to try out a fun pattern on the inside of your pocket folders, like chevron, polka dots, or stripes.

Choose something that complements the overall design and keeps things interesting. If you are feeling particularly daring, why not emboss or foil your logo onto the outside? It’s all possible with custom pocket folders!

Using Photos the Right Way

Photos can help make an even bigger impact with a full-color printed standard folder – but you don’t want to go overboard. A few pictures here and there will get the job done.

Try showing off completed projects or including a professional portrait of you or your team. Talk about a competitive edge!

Hiring a photographer to take shots is also a great way to ensure your photos look their absolute best. After all, it never hurts to show you mean serious business! Whatever you do, make sure to keep it simple in order for photos to pop.

Professional Headshot

Of course, any custom folder wouldn’t be complete without individual flair, and that’s where the professional headshot comes in! Here’s  an excellent guide  for getting a winning professional photo for your folder and online profiles.

Be sure to include your business portrait alongside contact details – keep it small to not overwhelm the design. And for a 1- or 2-color printed folder, why not go the extra mile and print the perfect headshot in black and white? After all, they don’t call it ‘custom’ for anything!

Use Both Sides of the Folder

With full-color printed standard folders, you can take advantage of the front and back design space to ensure your brand stands out. Make a bold statement by carrying a big graphic or picture from one side of the folder to the other for complete visual symmetry.

We suggest laying it out on one of our folder templates to guarantee that your artwork is printed exactly how you want it. Double-check that the pieces fit together before you hit print! Another idea is to have the same branding element on both sides so it looks clean and professional.

Logo Advice for Folder Designs

Sometimes simple is better! Use your logo and nothing else for an eye-catching presentation folder that will get people talking. If you have a colorful logo, print it on white paper stock, so it stays nice and vibrant.

Do you have a crazy looking logo? Great! White space is key if you have a busy logo; this way, it’s still the focal point and can shine.

Are you in the middle of a logo revamp? Check out the  most iconic designs  through the years as inspiration.

For a professional look, choose a 3-color printed standard folder. Remind consumers who you are with a logo-driven presentation folder that is sure to leave an unforgettable impression!

Unconventional Placement

If you’re  designing a custom presentation  folder, be creative regarding logo placement! It’s essential to find the right balance of visibility and off-the-wall fun—no one wants their brand to blend in thoroughly.

And don’t forget your folder edge either—make sure to leave enough space between any printed artwork and the format of your foil-stamped folders so that nothing important gets cut off. Let your logo make a statement, and let it shine.

Consistent Branding Works Best

Always keep your branding consistent with every pocket folder marketing material you produce. Companies like Amazon understand this golden rule.

Bringing in over  $22 billion  a year, Amazon remains consistent with all of its branding colors and logos. You should do the same.

Try to use the same fonts, colors, and logos on all your items so that customers can easily recognize your company, even at a glance. Consistent branding will ensure that customers remember who you are and what you do – and it’ll also help build trust between your brand and potential customers.

Presentation Folder Design and Printing Mistakes to Avoid

Custom presentation folders are a must to give your bid a leg up over the competition. Ditch generic stock imagery and choose a full-color printed standard folder for maximum impact.

Who knows, even the most creative quip or play with words could be exactly what’s needed to land those big contracts! Save budget where you can by taking pictures yourself or engaging customer service people to design your bespoke art that truly reflects what your business is all about.

Spacing Your Folder Design

When it comes to custom presentation folders, don’t forget that during the cutting and folding process, a shift of up to 1/16in can occur. To avoid any potential design mishaps, we recommend avoiding solid lines along the edges of folds – instead, bleed the colored line or graphics through them so they will still look intentional regardless of any potential shifts.

Consider the Bleed

Bleed should be 1/8″ beyond the edge of the page, and image resolution must be a minimum of 300 pixels per inch (PPI) at the final size for offset printing. Images saved from the web are usually only 72ppi, so ensure your images are set up correctly before being sent off for production.

Color Palette Tips

A custom-printed presentation folder is an effective way to communicate your company’s professionalism and image. Carefully  selecting the color palette  for your folder can make a big difference in creating an impactful visual impression. It’s best to consider one or two colors to help your logo stand out.

If you need guidance on making the right color choices, try seeing what the competition is doing. What’s working for their colors, and how could yours be even better?

Also, place your logo in the business card slot so that it remains visible when a card is removed from the folder. This small detail can have a long-lasting impact on how people view your company and help ensure you are portrayed in a smart and professional light.

After all, you’ve worked hard for your brand – now it’s time to ensure everyone knows it! Choosing colors that evoke the right sentiment is key; blues and grays give off a calming feeling, while yellows and oranges can be inspiring.

Selecting the perfect combination of colors will help ensure customers feel positive about you and your company! And remember: they don’t call it ‘custom’ for anything!

So make sure you take full advantage of the printing options available and create something special that will really get people talking. Let your brand stand out from the crowd with an unforgettable custom folder design.

Rich Black Rule

Also, there’s the rich black rule. If you plan on having large black areas, use a rich black to prevent the area from looking washed out.

The formula for a rich black is C: 60 M: 40 Y: 40 K: 100. You can always ask a printing expert for advice on this rule, and anything else you’re curious about.

Always Include Contact Information

Let everyone know who you are and what you do! Add your contact information to your custom folders if your business card gets lost. Plus, spice up the back cover of your folder with a professional headshot- perfect for realtors!

Whether it’s a pocket, below the logo, or just a line at the bottom of the folder, make sure you include both phone and web options for clients to contact you with. Have fun with it, too!

You can get creative on how you present yourself- have a bold and witty tone, or use an inspiring quote depending on the feeling you want to evoke. Make sure your brand stands out however you choose to style it. With a custom presentation folder from PGprint, you can make sure everyone knows who you are!

Always include a list of the services you offer. This is a great chance to connect with potential customers and truly let them know what you can do.

Tell Your Company’s Story

Do you have an inspiring story about how your business got started? Share it! Your company’s history can be presented in a few sentences or bullet points, adding a special touch that clients may appreciate.

Share customer success stories or rave reviews from previous projects to show potential customers that you consistently deliver results! The power of positive word-of-mouth can be incredibly powerful for marketing your services.

Let users know what your product or service can do for them. Presenting your company’s benefits to potential customers is essential in driving sales and showing why they should choose you over the competition.

Completed projects are always a great bragging point! Showcase customer reviews by displaying them on your presentation folder design or include statistics from industry research sources. Not only does this show that your services work, but it also instills trust in potential customers.

Present in Graphs and Charts for Visual Appeal

Presenting facts and figures about your business visually effectively grabs attention and makes an impression. It’s easy to include graphs and charts that show success rates or other data related to your business.

When you’re designing a custom presentation folder, don’t forget to be creative and have fun! With the right combination of colors, words, and visuals, you can make sure people remember who you are when they look at your design. Take full advantage of the printing options available and make something truly special that will get people talking about your company!

Customize Your Printed Folders with Style and Care

Creating custom presentation folders isn’t just about making something that looks good – it’s also about conveying what your business stands for in an effortless way. With these tips in mind, you’ll be able to create an eye-catching presentation folder that will give your clients a lasting impression of your business.

The perfect presentation folder is only a few clicks away- so go ahead and get creative with your design today! Whether you need something professional or playful, there’s an option for everyone. PGprint is happy to provide you with a  customized quote now !

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17 Ways to Customize a Presentation Folder Design

Vladimir Gendelman has been designing inspirational presentation folders for business clients for nearly a decade and offers a plethora of unique cuts at his online folder emporium, CompanyFolders . He is a master of clever printing techniques and this is a guest blog post on the many ways to customize a presentation folder design.

Enter Vladimir

There’s a common misconception that designing for digital media is no different from designing for print media, and that knowing how to design graphics for a website is basically the same as creating a presentation folder. While it’s true that the basic tenets of design are universal no matter the medium, there are still special considerations you need to take into account when designing for print – mainly due to the fact that you are creating a physical object.

That means not only do your presentation folder designs have to look good, they have to create a sensory experience when they’re physically touched. Folder designs also need to be functional so that people can properly interact with it. Since there are many things you can accomplish with print that you can’t accomplish on a computer screen, there are more possibilities available to you when customizing a presentation folder.

1. Custom die-cut pockets and panels

Custom die-cuts let you alter the entire shape of the folder, essentially changing the canvas to your liking, so to speak. Not only are unique die-cut designs fun to look at and interact with, they let you fully customize the folder design to match the contents inside or establish a brand identity.

The texture of printed materials is very important and custom die cutting gives you the tools to manipulate the way your folder feels. In a pile of papers and other printed materials, you can always find the one that has a custom die-cut design using touch alone.

There are a variety of interesting design ideas to apply to your custom die cuts. For example, the folder panels and pockets can be shaped to highlight a strong design element, such as a logo. If you’re looking for something a little more playful, use die cuts shapes that have relevance to your brand identity, such as a car-shaped pocket for an auto dealer.

2. Media slits

Die cut media slits give you the ability to easily display and store business cards, brochures, CDs and other items directly on top of the pocket, instead of inside the pocket itself. This not only ensures that these media items will be out in the open for people to see, but that they won’t be lost in the shuffle.

Many printers include shaped media slits as a standard feature on their folder templates. However, these are usually just your standard tab or corner-style slits. With custom die-cuts, your business card slits can be cut into any reasonable size or shape. Find more information on slits here .

3. Die-cut windows

Since folders open like a book, we naturally think of the front panel as the “cover” while the inside panels are the “content.” A die-cut window can allow you to display this content directly from the cover by offering a sneak peek of what’s inside. This tantalizes people and makes them eager to flip open the folder to see what lies within.

Die cut windows can be any shape, allowing you to conform to the shape of the design element you want to highlight. Alternatively, you can let the window itself be the design – cutting a design into the front and having a color or pattern behind it.

4. Stock thickness

Stock thickness or weight can affect the way your audience perceives your design, even if it’s not directly part of the design itself. You know how cheap items can feel flimsy and poorly made? It’s the same thing for stock thickness. Thicker, heavier stock has a higher quality feel, reflecting well on both your design and the brand it represents, but thinner stock has the opposite effect.

5. Stock texture

Stocks come in a variety of texture – even some that mimic other materials, such as vellum and linen. These textures make your folder have a unique feel, but they can alter the look of your printed designs, so using them can limit your options.

On the other hand, uniquely textured stock leaves a lasting impression on your audience because it feels new and unfamiliar, which creates a stronger sense memory. Textured stock is also a good option for embossing, which adds even more touch sensation to your design. There’s more than a few great stock options available for presentation folders, here are some examples .

6. Stock color

Stocks come in a variety of colors, but the color of your stock can alter the appearance of your printed elements. Some designers embrace this quality and use colored stock to play with different color combinations, creating new effects when the ink is applied to the colored stock. It’s also possible to print on colored stock by using a layer of white ink first; but there will still be some loss of color quality.

Designers usually print a colored background instead of relying on colored stock, but colored stock has an advantage in the fact that the color goes all the way through the paper. If you use white stock to print a colored background, that white stock will be visible along the edge of every cut.

7. Embossing

The embossing process creates a textured impression on the stock that is raised off the page, just like the seal on an official document. Embossed elements are as irresistible as bubble wrap – they practically beg to be touched. Think of embossing as bait you can use to ensure that the audience makes a tactile connection to your design.

Embossing is the most compatible design option because it can be combined with nearly any other imprint method to create distinctive raised design elements. You can make printed pictures pop off the page or create the illusion of real metal by combining it with foil stamping. Blind embossing is when you use embossing alone to create your design, which gives your folder an elegant, sophisticated look.

8. Debossing

Debossing is like the identical twin cousin of embossing – it’s the same process, but in reverse. Instead of the imprint popping out at you, it’s depressed directly into the page. This creates a similar effect to embossing, but debossing has a unique quality that sort of pulls the audience into the design itself. For maximum variety in texture, use a combination of both techniques.

9. Metallic foil stamping

Metallic foil is a reflective material that mimics the appearance of metal. Metallic foil stamping is often paired with dark stock or colored stock to make the foil really stand out. This technique used by itself can be subtle and elegent, or you can go for big bold designs by pairing it with other imprint methods.

Since the foil is a different material than the stock, it adds a smooth texture to your folder. When combined with embossing, the two effects create a realistic metallic look that also feels somewhat like metal that’s been affixed to the page.

10. Non-metallic foil stamping

Non-metallic foil stamping uses the same process and provides a lot of the same benefits as metallic foil, such as a compatibility with colored stocks and embossed designs. There are several different types of non-metallic foils, such as colored foils that resemble vinyl or special effect foils that have holographic or three-dimensional properties.

11. Metallic ink

Metallic ink represents the middle ground between printing in ink and using metallic foil. The shiny effect comes from actual metal shavings mixed into the ink. This creates a subtle effect that is less flashy and a bit more diverse than metallic foil.

Metallic ink still acts primarily like normal ink, so you’re able to create more detailed imagery than what’s available to you with foil stamping. It’s also better for small details, since it doesn’t require adhesion like foil. This technique is capable of producing a greater variety of tones since it can be applied in multiple layers.

12. Textured coatings

Coating not only adds protection to your folder, it can add texture to your design. Aqueous coating comes in a wide variety of styles and will protect against weathering, bleaching and general wear and tear.

Laminate and matte coatings are both smooth, but laminate also has a shiny effect while matte is static. Soft-touch coating creates a feeling that is reminiscent of velvet, which guarantees a tactile connection with your media. Vinyl coating has a texture like satin, which is silky and pleasing to the touch.

13. UV coatings

UV coating helps make your colored print designs look brighter and pop off the page, especially designs that use color photography. In fact, it’s best to think of UV coating like the coating of a glossy photograph – it offers some minimal protection for the folder, but is only available in a smooth texture. Therefore, UV coating is more about making your design look its best instead of getting the audience to interact with the folder.

14. Spot coating

Different coatings can be applied to the same design, allowing you to create textural variety in your folder. You could choose to make your logo or other important design element in a highly-textural coating while making the rest of your folder smooth. The audience’s fingers will gravitate towards the different texture, creating a stronger connection to that element.

15. Spot printing

There are two standard ink printing options for folders, 4-color process and PMS ink. 4-color process is similar to what your computer printer uses – it creates colors from cyan, magenta, yellow and black (CMYK) tones. Meanwhile, PMS inks are pre-mixed, which ensures that the colors are always accurate.

4-color process is usually the standard for designs that use more than two or three colors. However, much like spot coating, you can also spot print with PMS ink, letting you have a larger variety of colors to work with than what’s normally available with just 4-color process. This lets you correct color inaccuracies, use precise branding colors or add metallic ink effects to any 4-color design. Check out these tips for designing for 4CP.

16. Spine attachments

Custom spine attachments let you utilize your folder like the cover to a book. These can be used to bind your materials into the folder itself instead of using pockets. You can also opt to use the spine to attach additional materials such as a stitched brochure. Attachments not only make your information more easily accessible, they put it front and center and make it the star of the folder’s interior.

17. Folder accessories

A presentation folder is a great tool for making an impact, but it can only do so much on its own. You require additional folder accessories to create a full presentation packet and it’s best to design all of these contents at once to establish a consistent brand image. Likewise, having one printer who can create all of your materials at once lets you save time and money. At CompanyFolders, we carry six accessories to choose from.

The most popular accessory is folder inserts, which help you create an attractive package by displaying your leading points on stacked, cascading information pages. These not only look nice, they make it easier for recipients to find what they’re looking for.

If you plan mailing your folder, pair it with a portfolio sleeve. These are specially designed for folders and can be created using many of the same special print options available for folders, allowing you to maintain a consistent design scheme.

Your best bet for an alluring presentation folder is to have a strong relationship with your printer. They can tell you what type of special options are available and how to best use them to make your folder design truly unique.

Do you have any question on designing presentation folders? Is there something you need more information about? Let us know in the comments!

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Presentation Folders FAQs

What is a presentation folder.

A presentation folder is a specially designed type of folder that holds business materials, such as sales sheets, brochures, and proposals, in a professional and visually appealing way. It's a package that combines functionality with aesthetics, making it an effective tool for showcasing business information, such as products, services, and company data. These thoughtfully crafted enclosures keep contents secure while showcasing them in an attractive and organized manner, making them perfect for presenting important business documents or marketing materials to clients, prospects, or partners. By merging practicality with visual appeal, a presentation folder is essential for effective business communication and marketing efforts.

Why use presentation folders?

Presentation folders can help you establish credibility, build trust, and differentiate yourself from competitors. They also provide a convenient and memorable way to share information, making it easier to follow up and close deals. Additionally, presentation folders can help you:

• Leave a positive impact, increasing the likelihood of retaining clients and generating repeat business.
• Stand out in the market, increasing your visibility and competitiveness.
• Strengthen your professional image, showcasing your attention to detail and commitment to quality.
• Create a memorable experience, engaging your audience and building a meaningful connection.
• Boost your reputation, demonstrating your expertise and building trust with clients and partners.

What are the essentials to include in a presentation folder?

A presentation folder should include a curated selection of materials that effectively communicate your message, showcase your brand, and engage your audience. Consider including:

• Business cards: For easy contact and follow-up
• Brochures: To highlight products, services, or key benefits
• Stitched brochures: For a more premium and durable option
• Booklets: To provide in-depth information or tell a story
• Stepped inserts: To organize and showcase multiple pages or documents
• Sell sheets: To concisely highlight key features and benefits in a sales setting
• Flash drive: To share digital content, such as presentations or videos, at a conference or meeting
• CD/DVD: To share multimedia content, such as demos or tutorials
• Flyers: To promote specific offers, events, or announcements
• Notepads: To provide a practical and branded takeaway
• Case studies or success stories: To demonstrate expertise and credibility in sales conversations
• Proposals or quotes: To outline specific offerings or solutions
• Testimonials or reviews: To build trust and credibility
• Company overview or fact sheet: To provide context and background information
• Product or service catalogs: To showcase offerings and options
• Branding materials: Such as logos, letterhead, or other visual identity elements
• Any relevant supporting documents: Such as certifications, awards, or licenses

Remember to customize the contents to your specific audience, purpose, and industry, and ensure the materials are well-organized, visually appealing, and easy to navigate.

How do I design a professional-looking presentation folder?

To design a professional presentation folder, it's essential to clearly establish your brand identity by prominently displaying your company's logo, name, or title on the cover. This ensures immediate recognition and sets the tone for your brand's presence.

Effective design should also encourage audience engagement, motivating recipients to explore the folder's contents. This can be achieved using compelling design elements, such as a thought-provoking teaser or headline on the cover, a visually appealing graphic that suggests opening the folder, or an innovative die-cut closure inviting interaction.

Make it easy for your audience to contact you by strategically placing your contact details, such as phone numbers, web URLs, email addresses, or physical addresses, in a visible and convenient location, like the cover or inside flap.

Simplify your design process with our Folder Design Cheat Sheet , a comprehensive guide to creating and preparing stunning artwork for your presentation folder.

How do I create effective custom presentation folders?

To create effective custom presentation folders, focus on crafting a compelling visual narrative that resonates with your audience.

• Visual flow: Guide the viewer's attention through a logical sequence of design elements, creating a clear narrative.
• Emotional connection: Use imagery, color, and typography to evoke feelings and resonate with your audience.
• Clear call-to-action: Direct the viewer to the next step, whether it's exploring the folder's contents or contacting you directly.
• Provide a clear call-to-action by including your contact details, such as phone numbers, web URLs, or other means of getting in touch. Place this information where the recipient is most likely to find it.

For more expert advice, check out our Important Presentation Folder Tips and Guide to Custom Presentation Folder Printing .

How can I make my presentation folders stand out?

Take your presentation folders to the next level with our nearly-endless customization options. Add a personalized touch with:

• Folder Layout Templates : Download our die-cut templates featuring various folder layouts.
• Custom Die-Cuts : Break away from traditional folder templates with a custom shape that reflects your brand.
• Premium Materials : Elevate your folder's look and feel with high-quality textured paper or eco-friendly options like kraft paper and vegetable inks.
• Pocket Designs : Custom pocket designs hold business cards, CDs/DVDs, flash drives, and more, adding functionality and visual interest.
• Imprint Methods : Highlight your logo or key text with spot UV or foil stamping for a sleek, professional finish.
• Unique Size or Orientation: Tailor your folder's size and orientation to fit your specific needs.
• Die-Cut Slits : Insert media without using pockets, creating a clean and streamlined look.
• Embossing : Add 3D texture and visual interest to your folder with embossing or debossing techniques.
• Eco-Friendly Options : Appeal to environmentally conscious clients with sustainable materials and production methods.
• Extras : Add features like custom closures or spine attachments for organization and security.
• Paper Stocks : Choose from various stocks, such as glossy, matte, or recycled, to add a layer of visual appeal.
• Coatings : Apply a protective coating or lamination to enhance durability and give your folder a premium feel.

How do I order your presentation folders?

To order custom printed presentation folders, follow these easy steps:

• Choose a product and enter the quantity you need.
• Click "Start Customizing" to begin the quote request process.
• Select your preferred imprint methods, stock, coatings, and any additional features you'd like to add to your folder.
• Provide your contact information. We will respond promptly with a detailed quote and guide you through our easy purchasing process.

Alternatively, call us at 248-738-7600 to speak with a folder printing specialist.

How do I customize my presentation folder?

Customizing your presentation folder is easy! Follow these simple steps:

1. Choose Your Product: Browse our selection and find the presentation folder that suits your needs. 2. Enter Quantity: Input the number of folders you require. 3. Start Customizing: Click the "Start Customizing" button to begin the design process. 4. Select Imprint Method: Choose from our various imprint methods to bring your design to life. 5. Select Stock and Coating: Pick the perfect paper stock and coating to match your brand's style. 6. Add Extras: Consider adding any additional features you'd like, such as pockets or business card holders. 7. Submit Your Quote: Receive a quote with pricing information. This is the first step towards creating your custom presentation folders.

How do I select the ideal size for my presentation folder?

To choose the best size, measure the width and height of the documents and materials you plan to put inside, then add 1/8 inch to ensure a snug and secure fit. Our range of folder sizes is on the Presentation Folder Sizes page. Select the size that comfortably accommodates your materials.

Can I order blank presentation folders?

Yes, all of our presentation folders are available blank or unimprinted. To order without a design or text, enter your quantity and select "Start Customizing." Then, choose the "Blank" option under Imprint Method to proceed with your quote request.

Can you help me design my presentation folder?

Absolutely! Our experienced design team is here to help. We offer a complimentary consultation to discuss your design vision and goals. Following the consultation, our design services are available. Most designs are completed within 2-3 business days. Visit Presentation Folder Design Services for more information and to get started.

What sizes of presentation folders are available?

We offer a range of presentation folder sizes to suit different industries, use cases, and document types. Our sizes include:

• Standard: 9x12 Folders (most common size)
• Legal: 9x14 Folders
• Small: 6x9 Folders and 4x9 Folders
• Photo-Sized Folders (5” x 7”, 4” x 6”)
• Card-Sized Folders
• CD/DVD-Sized Folders

What size is a standard presentation folder?

The standard size for a presentation folder is letter size, measuring 9 inches by 12 inches (18 inches by 12 inches when open). This size is designed to hold letter-size paper, which is 8.5 inches by 11 inches. Shop 9x12 Presentation Folders .

What materials are used to make your presentation folders?

Our custom printed presentation folders are made from either paper or plastic, carefully selected for their durability and professional finish. Paper folders are crafted from crisp, lightweight paper stock, available in various colors, weights, and textures. View our Paper Presentation Folders to explore our range of styles. Plastic folders offer durable, water-resistant protection for your materials. They are made from sturdy polyethylene in two thickness options (.016 and .023 gauge) and feature enhanced durability and recyclability. View our Plastic Presentation Folders to explore our range of styles.

What imprint methods do you offer for presentation folders?

We offer four-color process (CMYK) printing, PMS printing, foil stamping, embossing, and debossing. Read about our Imprint Methods for more information.

What presentation folder accessories are available?

Boost the functionality and impact of your custom printed presentation folders with these accessories:

• Belly Bands : Secure contents with a custom band that wraps around the cover.
• Spine Attachments: Add brads, prongs, or fasteners to store extra sheets.
• Velcro Closures: Secure your folder with an easy-to-use closure system.
• Stepped Inserts : Add cascading pages or materials to supplement sales.
• Die-cut Slits : Insert media like business cards, CDs, and brochures without pockets.
• Stitched Brochures: Attach a stitched brochure for a unique pamphlet-style presentation.
• Folder Envelopes : Send your folders in custom printed envelopes.
• Flyers and Postcards : Include extra promotional materials for added impact.

Read Presentation Folder Extras for more information about Spine Attachments, Velcro Closures, and Stitched Brochures.

How can I add extra protection to my presentation folder?

To create a durable presentation folder, follow these tips:

• Choose a Sturdy Stock: Select a heavier stock (100lb or 14pt) to prevent tearing and creasing.
• Add a Protective Coating: Apply a coating (matte, gloss, or lamination) to protect against wear and tear.
• Reinforce the Edges: Reinforce edges and consider rounded corners to prevent dog-earing.
• Select the Right Finish: Choose a finish (matte, gloss, or lamination) that suits your needs.
• Avoid Overstuffing: Don't overload your folder; consider high-capacity pockets for excess paper.

What coatings are available?

We offer a range of coatings to improve the look and feel of your presentation folders. You can choose from flood coatings, which are applied to the entire folder, or spot coatings, which are applied to specific areas. Our popular flood coating options include Gloss Aqueous, Matte Aqueous, and Gloss UV, while Spot UV is a popular choice for spot coatings. Check out our comprehensive coating options to discover the perfect finish.

How can I create eco-friendly presentation folders?

We have many different coatings to improve the look and feel of your presentation folders. You can choose from flood coatings, which are applied to the entire folder, or spot coatings, which are applied to specific areas. Our popular flood coating options include Gloss Aqueous, Matte Aqueous, and Gloss UV, while Spot UV is a popular choice for spot coatings. Check out our comprehensive coating options to discover the perfect finish.

How do I prepare my presentation folder design and artwork?

To ensure a smooth order process, please follow our easy-to-use print-ready checklist , which provides file setup, layout, images, and text formatting guidelines.

What file formats are accepted?

We accept .AI, .EPS, .PDF, .PSD, .INDD, and .TIF file formats. Please ensure that your file is saved in one of these formats to ensure compatibility.

How do I prevent design elements from getting cut off?

To avoid any design elements getting cut off, please keep all important elements within the 1/8" safe zone. This will ensure that your folder design stays intact during the printing and die-cutting process.

What resolution should my images be?

For high-quality printing, please ensure that your images are 300 DPI. This will prevent pixelation and ensure that your images appear clear and sharp.

Can I use custom fonts in my design?

Yes, you can use any font you want. Please convert your fonts to outlines or gather the font files using the "Package" feature in Illustrator or InDesign. This will ensure we can work with your design even if we don't have the same fonts installed.

How do I set up my design file for foil stamping or embossing?

For foil stamping or embossing, please ensure that your graphics are in vector format and that each foil color or emboss/deboss is separated onto its own labeled, color-coded layer. Apply a spot color at 100% to represent each foil color or emboss/deboss. This will help us accurately produce your design.

How much do custom presentation folders cost?

The cost of custom printed presentation folders varies based on several factors, including quantity, folder style, imprint methods, coatings, and additional customization options. Our prices start at $0.21 per folder, but the final cost will depend on your specific requirements.

To get an accurate quote, simply:

1. Visit the product page for your desired folder style. 2. Enter your required quantity. 3. Click "Start Customizing" to begin the quote request process.

We will respond with a detailed quote, outlining the exact cost of printing your custom presentation folders.

Do presentation folders arrive assembled?

Yes! Your folders will be shipped fully assembled, folded and securely glued, so you can start using them right out of the box. No additional setup or assembly required. Just fill them with your important documents and you're good to go!

Quality Presentation Folder Printing

At Company Folders, we understand that marketing materials are a critical extension of your brand. Each of our custom printed presentation folders, created from 180+ unique folder templates and supported by a gallery of 300+ inspirational folder designs , is meticulously crafted to enhance your brand's identity. We offer a wide range of folder sizes , from compact to large, and everything in between, to suit your specific needs. Our dedicated team of print specialists leverages decades of expertise to deliver products of unmatched quality. From professional business reports to eye-catching marketing materials, we ensure every presentation folder printed is fully functional and a perfect representation of your brand's personality. Request a free quote to take your folders to the next level.

Quality at CompanyFolders.com is not just a promise—it's a guarantee backed by a Lifetime Warranty . We select only the finest materials, including eco-friendly paper stocks and vibrant, environmentally friendly vegetable-based inks. Our comprehensive approach to quality extends from expert pre-production artwork reviews to detailed post-production inspections, ensuring impeccable results. Each custom printed presentation folder undergoes rigorous quality checks at every stage of production, adhering to the highest standards of craftsmanship. Experience our commitment to excellence — request a free sample today and see the tangible quality of our folders for yourself.

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16 Amazing Presentation Folder Ideas

When you think about it, a presentation folder really is like the wrapping on a gift. Great wrapping paper tells the recipient how much you care by demonstrating the time you spent wrapping it. This builds anticipation for what’s inside. And that’s what a great presentation folder can do for you. Even more than the gift itself, it’s the time that you’ve spent putting everything together that matters.

Your presentation folders should follow this logic. Unlike a wrapping paper that is vague about its contents, a good folder hints at what is inside.

Below are some inspiring examples that can help you to follow this thought process and hopefully move you to improve your materials. For more ideas, you can browse these presentation folders from CompanyFolders.com.

The best part about this piece is its perfectly executed design. It’s simple, the look and feel is consistent across it’s contents and there are no distracting elements to take your focus away from the brand.

A tri-fold design provides a greater surface area to work with. This gives you an opportunity to further push your own unique brand message.

By using a finishing technique similar to a UV gloss, the spot varnish on this folder creates a fantastic looking design element, without the use of color.

Using a creative cover clasp is another effective way to set your piece apart. In this case the clasp is die cut from the inside pocket.

A pattern helps to fill space on your presentation folders without having to rely on an image or some other specific piece of art. If it can be tied to your logo or another of your brand elements, as it is in this case, all the better.

Here’s a great example of using a custom die cut as a way to reinforce other established design elements. In this case it evokes the look and color of the logo by allowing the page behind it to show through.

This is a great reminder about not forgetting to include the back cover when designing your presentation folder. It’s an easy way to expand your content and doesn’t cost anything extra.

A simple, straightforward design will always function the best. Everything is laid out exactly where the audience needs to find it, and your information can be presented in a clear and succinct fashion.

The goal with your presentation folder is to be able to use it with as many of your marketing materials as possible. While it may seem that there is a lot going on, in terms of images and graphics, it still is versatile enough where it can be used regardless of the contents of the folder.

Clean and concise layouts lead to great results. The example illustrates that point perfectly. The use of color on the inside of the folder is inviting and provides good relief to the cover as well as the pocket.

These are all great examples of the potential that can be achieved with your presentation folders. The key is to remember that the content is the most important part. If you keep this in mind, you’ll go far in creating a versatile and effective folder that reflects well on your company and provides critical information to your clients.

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2 Responses to “16 Amazing Presentation Folder Ideas”

I’m shopping for presentation folders and wanted to see how much each folder costs? I’d be placing a small order to start, say 25 to 50 folders. Can I get sample pricing (I won’t hold you to it, just a ballpark idea?)

Robert Gertz

There are a ton of folders from which to choose at companyfolders.com. You can get a quote and a sample.

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The Standard 9x12 presentation folder is an essential marketing tool and our most popular product! This presentation folder is the perfect choice when presenting your marketing material and/or sales information to your customers. Our custom presentation folders are manufactured using only the highest quality standards and they are a great way to present your company as organized and professional.

9x12 Presentation Folder Options:

COLORS: We only print offset using State-of-the-Art printing presses. Here is the difference between 4/0 (Color 1 Side) and 4/4 (Color 2 Sides):

4/0 - Color 1 Side allows you to print the front and back cover as well as the pockets! With this option you can print in full color with full bleeds. Watch this video to see what a 9x12" presentation folder printed 4/0 looks like:

• 4/4 - Color 2 Sides has the same options as 4/0 but gives you the ability to print on the inside as well.

DESIGN: If you already have your folder designed you can simply upload your file when you are checking out. If you don't have a design yet, you can choose from these 3 main design options:

FREE DESIGN: FolderPrinters.com will do up to a 1/2 hour free design work with any order! We can create a simple design from scratch or you can use one of our premade Free Folder Designs .*

DESIGN IT YOURSELF: Download a layout template formated to the most popular design programs like Illustrator, InDesign, or Photoshop  (choose the appropriate link labeled "Download Template" above).

CUSTOM DESIGN QUOTE: Send your design ideas along with any files you may have to our sales department and we will send you a quote. *Call (866) 936-5337 x2 to get started.

STOCK OPTION 12PT C2s VS 14PT C2s:

12pt C2s - 12pt refers to the stock's thickness and is the industry standard for presentation folders. We only offer C2s! C2s indicates that it is coated 2 sides (We do not offer C1s as it a step down in density and durability). Our 12pt C2s is a premium stock and is a great choice for presentation folders!

14pt C2s - When you need a thicker option with even more durability, then 14pt C2s is the perfect choice. It has the same premium properties as our 12pt but it's even thicker.

COATING OPTION GLOSS VS MATTE :

Gloss is a most popular option and is a great choice for any folder.

Matte is a great option as well. It has increased popularity recently and is the first choice for many designers. It is a flat finish without the glossy look.

PRINTING AND MANUFACTURING TECHNOLOGY : To ensure that the quality of your folders is second to none, we have invested heavily in — end employ only — the best equipment.

For printing, depending on the project's quantity, we use either traditional large offset-litho presses or presses with the most advanced digital printing technology.

For finishing, our equipment include traditional die-cutters, as well as cutting edge folder converting machinery that feature rotary die-cutters.

Our printing professionals at FolderPrinters.com are available to answer any questions you may have. Call (866)936-5337 x2 to talk to one of our experts today!

What should be in a presentation folder? Tips on what items to include in the pockets of your professional branded presentation folder. . . READ MORE

How to Choose a Folder Printing Company. Things to look for -- and look out for -- in a printer before buying your presentation folder . . . READ MORE

What is a professional presentation folder? Learn about basic specifications like size, printing colors, pockets. . . READ MORE

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Presentation Folders

Give a polished and professional look with custom folders. Customize the front, back and even the pockets. See details

Keep it organized and professional with custom presentation folders.

• 3 size options
• Multiple paper stock options
• Foil accent upgrade available
• Customizable pockets
• Included business card slot
• Quantities from 100 to 10,000+

Sleek, cohesive branding Uniquely crafted with your logo and look, our custom folders offer a seamless blend of style and functionality. They help you present materials for business meetings, conferences and events with a professional, branded touch. And, with 2 inside pockets and an included business card slot, you can keep all the essentials in one place.

Array of options These high-quality printed folders come in 3 sizes, with our reinforced 9.5” x 12” size offering vertical flaps on the inside for added durability. You can choose from matte or glossy paper stock, with a thicker, premium option available. And, for an eye-catching special finish, our foil accent upgrade adds a colorful, metallic overlay to details on the front, back or inside pockets.

Professional design templates Ready to create? Start by browsing our assortment of fully customizable designs. Once you’ve found a favorite, make it yours by adding personal touches and choosing the options that work best for you. After that, we’ll take care of the rest – professionally printing and shipping your order. Your custom folders will arrive looking crisp, polished and ready to show off.

Need more than 10,000? Send us a request .

Reviewed by 950 customers

Top-notch quality and service with vistaprint - highly recom.

I recently ordered custom folders from Vistaprint, and I'm extremely satisfied with the entire process. The paper quality and print were exactly as described—high-quality and professional. The design creation studio was user-friendly and easy to learn, making the design process smooth and efficient. The folders were delivered quickly thanks to their fast mailing service. Excellent customer service was the cherry on top, and the additional benefit of receiving coupons made the experience even better. I highly recommend Vistaprint for anyone in need of quality printing services!

10 out of 10 would buy again

Excellent quality! We plan to reorder these when we need more.

We always use them for our folders!

Vista print always works with us to make our product turn out great! They are very accommodating and easy to work with not mention all the options.

Love these folders

We purchased these folders to hang out to customer and they look great!

Response from Vistaprint Customer Care Team:

We are delighted to hear that you were pleased with how your presentation folders printed.

I would buy this product and many others for my business.

The presentation folders are of great quality, the customer service was very helpful when we needed to apply changes to previous design, the production was fast and shipping is timely. Price is unbeatable. Thank you Vistaprint!

VistaPrint offers Presentation Folders design templates in assorted styles.

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