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Blog Graphic Design 15 Business Pitch Deck Templates to Win New Clients and Investors

15 Business Pitch Deck Templates to Win New Clients and Investors

Written by: Sara McGuire Nov 29, 2023

Need funding for your business? Want to explain ideas to potential clients? Looking to seal the deal with new partners?

You need to convince the right people to get behind your idea and creating an impactful pitch deck is a great way to impress your audience–quickly.

Not a designer? Use a pitch deck template to build a persuasive, engaging presentation that hits all the key elements of your business in a short time.

In this post, we’ll look at pitch deck templates that are sure to make an impression, including templates based on famous pitch decks by Airbnb and Uber.

Click to jump ahead:

• Business pitch deck templates
• Investor pitch deck templates
• Startup pitch deck templates
• Successful pitch deck examples
• Pitch deck design best practices
• Business pitch decks FAQ

1. Business pitch deck templates

A business pitch not only sets the tone for successful presentations but is also valuable beyond the scope of a boss or consultant.

They’re about drumming up new clients, making sales, pitching a partnership or trying to convince new vendors or suppliers to work with you.

In this section, we’re going to look at pitch decks that are not geared towards raising money from investors. That said, any of the templates in this post can be customized for your specific needs.

Client marketing pitch deck template

Marketing, branding or other creative agencies need a pitch deck that’s out of the box.

A subtle way to do that is to pick a creative design motif to use throughout your presentation . Your motif could be something like a recurring shape or a recurring object (like a leaf for growth).

For example, this business pitch deck template uses circles as the main design motif throughout the presentation.

Iconics pitch deck template

This marketing-focused pitch deck template keeps the focus where it should be–on results and numbers. There isn’t too much text, just hard proof.

Further Reading : Our blog post on how to write a business proposal , with templates

2. Investor pitch deck templates

Investor pitch decks are a critical document along with your presentation, they help an investor decide whether to keep considering your business for investment–or take a hard pass.

Make sure your content flows well and don’t fixate on your technology. During pitches, investors will also want to hear about the market, your operating principles, potential outcomes etc. You also need to tell a compelling story about your company.

In sum, a pitch deck needs to be just engaging enough for an investor to take the next step: due diligence , meaning reviewing factors such as your business model and management team.

Investor pitch deck PowerPoint template

This pitch deck format is so popular because it manages to explain Airbnb’s business plan in an incredibly straightforward and simple manner.

We’ve reimagined their famous investor pitch deck format in this template that can be customized and exported to PowerPoint:

Just so you know, all of our templates can be exported in PowerPoint format and presented using PowerPoint using Venngage for Business .

Investor pitch deck outline

Another investor pitch deck outline you can refer to is Guy Kawasaki’s 10-slide outline based on his 10/20/30 rule of PowerPoint .

Using this outline will force you to focus only on the most important concepts in your business plan.

It should also help keep investors and VCs engaged during your presentation. For one of the presentation examples in our list, we’ve reimagined Kawasaki’s outline in this clean, crystal clear template you can edit to make your own.

Red investor pitch deck template

This bold investor pitch deck template mixes big, bold fonts and gorgeous photos. It looks at three critical factors: a problem, a market opportunity and a solution.

Blue investor pitch deck template

This investor pitch deck on the other hand uses three different layouts to keep the audience engaged.

Other ways to add variety to your slide include swapping out the background image, or inverting the colors.

You could also use different types of charts–as long as the charts you choose effectively communicate your information.

Minimalist marketing pitch deck template

This simple pitch deck template includes a section on proposed marketing tactics. Since the design elements in this template are universal, it can be adapted for any industry.

Franchise pitch deck template

Here’s a pitch deck template that grabs your audience’s attention and sparks excitement about your business from the very first or second page.

Set the scene by identifying a problem and how your business plans to solve it. Keep it short –tell your story in one slide, like in the example below.

Pick your words carefully–they should be precise and compelling. Use visuals like photos, charts and icons to illustrate the problem and solution and appeal to your audience’s emotions.

For example, this business pitch deck template uses a call to action right off the bat to engage the audience.

Further Reading : Our growth strategy checklist will teach you how to plan your business goals

3. Startup pitch deck templates

A startup pitch deck outlines a business’s key elements, value proposition and growth potential to secure investment and partnerships.

Your pitch deck isn’t the place to go into the nitty-gritty of your business. That’s what due diligence is for–the “audit” of your business post-pitch. BetaKit has a great guide on how to prepare for due diligence.

That being said, if there’s a core process that you think will help sell your business, then you may want to summarize it in your pitch deck.

Startup pitch deck outline

Uber’s startup pitch deck has an outline well worth copying.

With sections such as key differentiators, operating principles, environmental benefits, market composition and future optimizations, you’ll be answering investor and VC questions upfront.

We’ve reimagined the Uber pitch deck format in a new sharp, modern template you can customize yourself.

Purple startup pitch deck template

Showing how your business works can help inspire confidence in your investors. Use a mini-infographic to visualize your process and remember to keep text brief. Take a look at the second and third slide in the business pitch deck template below.

Green startup pitch deck template

Not sure how to lay out your information in an organized way? Try thinking of your layout as two or more columns.

Look at how this business pitch deck template uses two-column and three-column layouts for organized, readable slides.

Yellow startup pitch deck template

Investors will be keen to know who’s on your team, if any of the founders have technical ability, how long you’ve known each other etc.

Photos of your team in your pitch deck will help investors understand your business better. Images appeal to your audience’s emotions and put faces to the numbers.

But pictures can take up a lot of real estate so use them as slide headers and slide backgrounds instead.

Take a look at how this business pitch deck incorporates photos of the team at work.

Further Reading : Learn how to create a business plan that will inspire confidence in potential investors

4. Successful business pitch examples

Analyzing successful pitch decks can offer valuable insights into crafting your own. With all of the tips I’ve given you so far, you probably already have ideas for your own pitch deck design. But in case you still need more inspiration, here are business pitch examples from some big-name companies.

Moz pitch deck

Once called SEOMoz, Moz has since grown to become one if the leading SEO tools. But back when they were still in the stages of needing funding, they used this deck to raise more than $18 million.

This pitch deck is a good example of how you can use fun visual slides to break up the monotony of text slides.

Check out the full business pitch here:

  SEOmoz Pitch Deck July 2011   from  Rand Fishkin

Foursquare pitch deck

This is the first business pitch deck that Foursquare showed to investors. They use a phone motif throughout their slides, which emphasizes the mobility of their product. This is a great example of how visual motifs can help drive home key ideas about your business.

Foursquare’s 1st Pitch Deck   from  Rami Al-Karmi

BuzzFeed pitch deck

BuzzFeed are a highly visual platform and their original pitch deck reflects that. Their presentation uses minimal text, relying instead on visuals to demonstrate their value. Remember the classic saying: show, don’t tell!

Do you think there are any other great business pitch examples worth mentioning? Comment below with your suggestions!

How to create a pitch deck for clients

Crafting a compelling pitch deck for clients can turn a meeting into a successful partnership. Follow these steps to create a pitch deck that showcases your value:

1. Know your audience

Before diving in, research your potential client. Understand their industry, challenges and goals. This will help you tailor your pitch to their specific needs.

2. Structure your narrative

Craft a clear narrative with a problem/solution or opportunity structure by:

• Highlighting a common pain point your client faces and present your product or service as the solution.
• Identifying an opportunity for growth in your client’s business and showcase how your expertise unlocks that potential.

3. Personalise your pitch deck

A generic one-size-fits-all pitch deck can be unconvincing. Here’s how to personalize it for each client and make it truly shine:

• Keep your presentation sweet and simple within 10-12 slides to make it easy for your audiences to digest.
• Use high-quality visuals, charts and icons to break up text and engage the audience.
• Back up your claims with statistics and data relevant to your client’s industry.

4. Clearly explain your marketing strategy

To explain your marketing strategy in a way that resonates, be sure to include:

• Overview : Briefly outline your main goals and objectives.
• Target audience : Describe who your marketing efforts will focus on.
• Channels and tactics : Explain the methods you’ll use to reach your audience.
• Content plan : Summarize the type of content you’ll create and share.
• Differentiation : Highlight what makes your strategy unique.
• Metrics : Share the key indicators you’ll use to track success.
• Budget and timeline : Provide an overview of resources and deadlines.
• Risk management : Address potential challenges and your plan to handle them.
• Conclusion : Recap your strategy and invite questions.

5. Refine and practice

Before your big pitch, run your slides by a colleague to help you spot anything confusing and practice your presentation to make sure you feel confident delivering it.

Business pitch deck design best practices

Creating an effective business pitch deck involves several key design practices to capture attention and convey information clearly. To help you navigate through this process, here are some best practices:

Start with a template slide layout and vary the design

A business pitch deck template can be a lifesaver if you’re new to designing presentations.

The slide layouts , font sizes and image suggestions are all there–all you have to do is insert your own text and customize the design elements like logos , photos,  fonts , icons and  colors .

Keep you pitch deck relatively short

Some experts argue your pitch deck should be as short as 10 slides , while others will recommend somewhere in the 15-20 slide range .

It’s generally considered best practice not to go over 20 slides;  most people probably won’t have the attention span for more.

Dedicate each slide to only one topic

Here’s the #1  presentation design tip  you need to know: don’t try to cram too much information into one slide!

If you were presented with a slide showing a wall of text, would you actually read the whole thing?

Even if you did, you might not get a chance to finish before the presenter moves on.

Pick one focused topic for each slide and stick with it.

For example, dedicate one slide to summarizing the problem your business is aiming to solve. Then, focus one slide on summarizing the solution your business offers.

Remember: you should only include your most compelling information in your pitch deck. You can go into more detail in your speech.

Visualize information using charts, icons and infographics

Want to avoid text? Use visuals to present information.

Visualize data using charts,  infographics  and pictograms  (“picture charts”). Keep the charts relatively simple. A complex chart will be hard for your audience to read and understand while you’re presenting.

Use charts to present key metrics like traction your business has gained, or your profit growth. You can use an infographic to visualize a process or to break down concepts. Our post on picking charts will help you decide what chart is best for what data.

Here’s a business pitch example that uses charts and diagrams to present metrics in an engaging way.

To create engaging diagrams for presentations, try out our diagram maker .

Use icons to reinforce points

Icons can be used as symbols or visual cues to guide your audience’s eyes towards specific points on your slides. That’s why it’s often effective to put an icon beside a header or beside a key metric.

When picking icons for your slides, make sure that the icons have a consistent style throughout the presentation. That means sticking to flat icons, or sticking to line art icons.

Take a look at the icons in this business pitch deck example. They all have the same line art style, which pairs well with the thin decorative header font.

Make bold design choices that show confidence in your pitch

To convince people to hire you, invest in your business or join you as a partner, they need to feel confident that your business will deliver.

A confident pitch deck design is one way to do this. For example, using punchy, concise phrasing using bold fonts will help make an impact on your audience. An intense color scheme will grab your audience’s attention and show you’re not shy about your pitch.

Take this business pitch deck template. It doesn’t mince words and the bold fonts and color scheme convey confidence.

Show your business’s personality in your design

Telling your business’s story means showing what makes your business original and likeable.

What is your brand’s voice? Are you reliable and traditional? Are you innovative and forward-thinking? Are you trustworthy and comforting?

Incorporate your business’s personality into your pitch deck designs. Pick fonts, colors and images that suit your brand’s voice. Think about your target audience: what is most likely to appeal to them?

For example, this pitch deck for a nonprofit that helps children incorporates comforting, childlike design elements like playful fonts and pastel colors.

Use consistent design elements

While this may seem like an obvious point, it’s surprising how often people overlook consistency in their design.

Your business pitch deck should look polished and professional. An important part of that is making sure your header fonts sizes and styles are consistent, the icons and images you use are the same style throughout, and the colors you use are cohesive.

Don’t overburden your slides with text

Look for ways to combine concise, punchy text with visuals. Make sure your text is no smaller than 30 point font.

If you find your slide getting too crowded, break the information up into several slides or look for a way to condense what you’re writing.

Download your pitch deck as a PDF

It’s considered good practice to send your pitch deck to investors before your actual meeting.

Rather than sending your pitch deck to them them via Google Docs or a file sharing services like WeTransfer , reduce the risk of them not opening your pitch deck by sending it to them as a PDF.

With Venngage, you can download your pitch deck in high quality PDF format, as well as in interactive PDF format.

Now you have the tools to create a business pitch deck that will make an impression on investors . It’s time to get started:

Business Pitch Deck FAQ

What is a business pitch deck.

A business pitch deck is a presentation that provides an overview of your business plan to your audience. Typically, you would present a pitch deck to potential investors, business partners, board members and potential clients.

What should be included in a pitch deck?

• A clearly defined problem your business will solve (this could also be your “mission”).
• A clearly defined solution your business will present.
• Metrics that validate your business (your business model and previous successes).
• Who your key team members are and their credentials.

How you tell your business’s unique story is up to you. In fact, while it’s good to look at other pitch decks to get a sense of the format and types of information to include. Our post on the best pitch decks is a good place to start.

That said, your pitch deck design should cater to your niche and target audience .

Identify your business’s unique value proposition and emphasize that in your pitch deck.

How long should a pitch deck be?

You should have no more than 10-20 slides in your business pitch deck. 

Each slide should be purposeful and targeted towards a specific goal in mind. Your investors will not be able to retain too much information in just one meeting. Make sure you strategically explain your business pitch without losing your audience because your focus is off. 

Your goal should be to prompt interest in your business pitch, not to over explain every aspect. You want to win that second meeting.

Having a limited amount of slides will force you to condense your information and concentrate on what is most important in your business pitch deck. 

Here is a general outline of how long your pitch deck should be:

Slide 1: Title to introduce your business.

Slide 2: The problem you are trying to remedy.

Slide 3: Value that you will provide to your customers.

Slide 4: The solution that your product will provide. Use a flow chart template to help. 

Slide 5: Business model where you are identifying your sources of revenue.

Slide 6: Management team that will be responsible for the business. 

Slide 7: Marketing Strategy that you will use to reach your customers.

Slide 8: Key Metrics and Projections for the next 3 years. 

Slide 9: Competition, describe your competitive landscape. 

Slide 10: How you plan on using your funds for your business.

You might also like: 

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35+ Best Startup Pitch Deck Examples + Free PDF downloads

There’s no single recipe for creating a successful investor pitch deck. Many authors, venture capitalists, startup founders, and evangelists have created different versions of the required content structure for successfully pitching investors. The reality is that different industries, company stages, and round sizes require slightly different approaches to business storytelling.

We’ve compiled a list of the 35 best pitch deck examples from successful startups, accelerator programs, and industry experts (updated to 2024), in the hope that it helps you craft your next investor presentation.

Quick access to our best templates:

• Airbnb Pitch Deck ‍
• The Startup Pitch Deck Template ‍
• Investor Deck Template by 500 Startups ‍
• Investment Proposal ‍
• Uber Pitch Deck ‍
• Business Plan Template ‍ ‍
• Sequoia Capital Pitch Deck ‍
• Doordash Pitch Deck ‍
• Facebook Pitch Deck
• ‍ Ycombinator Pitch Deck Template ‍
• Guy Kawasaki Pitch Deck Template ‍
• Youtube Pitch Deck ‍
• Slidebean Pitch Deck
• ‍ Peloton Pitch Deck
• Go To Market Strategy Template
• Elevator Pitch Deck Template
• Tinder Pitch Deck Template ‍
• WeWork Pitch Deck Template
• Snapchat Pitch Deck Template
• Linkedin Pitch Deck Template
• Lunchbox Pitch Deck Template
• Buffer Pitch Deck
• Cannabis Pitch Deck Template
• Aircall Pitch Deck
• Intercom Pitch Deck Template
• Cryptocurrency Pitch Deck Template
• Copy AI Pitch Deck Template
• Splitwise Pitch Deck Template
• 3 Minute Pitch Deck for Demo Day Template
• Sparkcharge Pitch Deck
• Dwolla Pitch Deck Template
• Evervault Pitch Deck Template
• Vettery Pitch Deck Template
• Dutchie Pitch Deck Template
• Sololearn Pitch Deck Template

100+ pitch deck templates here

These are our best 35+ startup pitch decks:, 1. airbnb pitch deck template.

The Airbnb Pitch Deck is one of the most searched references on the internet, probably because it’s a company so familiar to us all. This is a classic 10-slide Investor Deck template that many startups find useful to fit their startup into. We’ve reimagined the original deck and created our fill-in-the-blank template.

• Industry: Travel, Hospitality, Technology
• Business Model: Online marketplace for lodging and travel experiences
• Amount Raised: $500K Angel Round
• Location: San Francisco, California, USA
• Website: airbnb.com

USE AIRBNB TEMPLATE

2. the startup pitch deck template.

What you should include in your pitch deck is a question that entrepreneurs have been asking themselves for years. The template we created, distilled from benchmarking dozens of venture-backed startups, takes this into account so all users will have more clarity on where their strengths are!

USE STARTUP PITCH DECK TEMPLATE

3. investor deck template by 500 startups.

500 Startups is a leading global venture capital seed fund and startup accelerator headquartered in Silicon Valley with over $350M AUM.

This investor deck template is ideal for initial VCs and Angel Investors. If they ask to see your pitch deck , this is what you want to send.

The outline of the investor deck mainly focuses on your startup's growth metrics and traction.

• Industry: Capital market company
• Website: 500.co

USE INVESTOR DECK TEMPLATE

4. investment proposal template by nextview ventures.

An investment proposal is the driving tool during a meeting with potential investors. This investor deck contains all the information they require. It was created based on the NextView Ventures template.

• Industry: Venture Capital company
• Location: New York, New York, USA
• Website: nextview.vc

USE INVESTMENT TEMPLATE

5. uber pitch deck template.

For the ninth anniversary of the founding of Uber, it's co-founder Garret Camp shared the first slides they created in late 2008. At the beginning, Uber was originally called UberCab, and it has evolved from a simple idea into a major platform that has improved the car service industry.

• Industry: Transportation, Technology
• Business Model: Ride-sharing and food delivery platform
• Amount Raised: $1.3 million
• Website: uber.com

Here you have Uber's 25 slide deck! There's a lot to be learned from their first ever pitch:

USE UBER TEMPLATE

6. business plan template.

The Business Plan is a crucial step in starting your own business because it represents the goals you want to achieve and outlines how they will be accomplished.

USE BUSINESS PLAN TEMPLATE

7. sequoia capital pitch deck.

Since Sequoia Capital has quite a reputation for investments, taking a page out of their book makes sense. The slides included in the Sequoia Capital Pitch Deck Template each have a specific purpose that leads them down the path of discovery into your pitch

• Website: sequoiacap.com

Related read : What is a pitch deck presentation

USE SEQUOIA TEMPLATE

8. doordash pitch deck template.

DoorDash is one of the most well-known food delivery companies in the United States right now. The Doordash investor deck is an excellent example of a pitch using traction to back up your business.  

• Industry: Food Delivery, Technology
• Business Model: On-demand food delivery platform
• Amount Raised: $2.4 million
• Website: doordash.com

USE DOORDASH TEMPLATE

9. facebook pitch deck template.

Facebook’s original pitch deck was a media kit containing the company’s value proposition, key metrics, and Online Marketing Services .

At that time, the company wasn’t making any money from The Facebook, so they bet on solid numbers such as user engagement, customer base, and growth metrics.

• Industry: Social Media, Technology
• Business Model: Social networking and advertising platform
• Location: Menlo Park, California, USA
• Website: facebook.com ‍

USE FACEBOOK TEMPLATE

10. ycombinator pitch deck template.

YCombinator came out with a pitch deck template that's not aesthetically pleasing. We get it. They wanted to give you the “blank canvas” so your company branding could shine, but maybe they went too far. In any case, we've taken matters into our own hands and made some style changes for better aesthetics and more functionality. We hope this helps.

• Industry: Startup accelerator company
• Location: Mountain View, California, USA
• Website: ycombinator.com

USE YCOMBINATOR TEMPLATE

11. guy kawasaki pitch deck template.

Guy Kawasaki is a well-known Silicon Valley startup guru. He is the author of several books and was one of the original Apple employees. His 10 pitch deck slides have inspired many, and his 20-minute presentation format will help you get your point across efficiently.

USE GUY KAWASAKI TEMPLATE

12. youtube pitch deck template.

Youtube’s pitch deck was used in 2005 when it had less than 10,000 users. It was actually quite straightforward. They used an elementary version of a 10 slide pitch deck to go up in front of Sequoia Capital for fundraising. Still, the company was able to raise $3.5M in that Series A round November of that year. This cost around 30% of the stakes in the company.

• Industry: Video Streaming, Music, Internet
• Business Model: Ad revenue and user subscriptions.
• Amount Raised: $3.5 million Series A
• Location: San Bruno, California, USA
• Website: youtube.com

USE YOUTUBE TEMPLATE

‍ 13. slidebean pitch deck.

Our slide deck at the 500 Startups demo day was the culmination of 2 startup accelerator processes, hours of rehearsal, and dozens of adjustments thanks to feedback from our mentors. Pitching at a Demo Day event differs from pitching to an investor in a one-on-one meeting.

• Industry: Software, Design, Productivity
• Business Model: Presentation software with design support
• Location: New York City, New York, USA
• Website: slidebean.com

‍ USE SLIDEBEAN TEMPLATE

14. peloton pitch deck template.

Peloton broke the fitness industry with its stationary bike system, which connects users and trainers via the internet. Do you have a business idea for this industry in mind? We recreated the pitch deck Peloton used to raise their Series F.

• Industry: Fitness, Technology
• Business Model: Subscription-based connected fitness platform
• Amount raised: $500 million Series F
• Website: onepeloton.com  

USE PELOTON TEMPLATE

15. go to market strategy template.

The go-to-market strategy is a presentation that details how an organization will place its products in the market to reach maximum penetration and profitability. What is your go-to-market strategy? This template will help you summarize it engagingly!

USE GO TO MARKET TEMPLATE

16. elevator pitch deck template.

This is an elevator pitch deck template designed for initial approaches to investors. Share this template when they ask for your elevator pitch deck. With this template, you can effectively communicate your value proposition, market opportunity, key achievements, and financial projections, aiming to get the investors' curiosity and interest for further discussions.

Use this template

17. tinder pitch deck template.

10 billion matches later, Tinder has changed how people meet around the world. It’s so much more than a dating app. Tinder is a powerful tool for meeting people. Here’s the deck Tinder used in the IAC Hatch Labs Incubator in 2012.

• Industry: Social Media, Dating App
• Business Model: Subscription service, ad revenue
• Amount Raised: Approximately $50 million in total funding
• Location: West Hollywood, California, USA

18. WeWork Pitch Deck Template

WeWork fuels entrepreneurial spirit and corporate success with powerful real estate solutions. Founded in 2010, it has since blossomed into a buzzing global community transforming the way companies do business by providing physical spaces that nurture productivity, well-being, efficiency and growth - all backed up by an impressive $1 billion funding valuation of $10 billion!

• Industry: Real Estate, Coworking, Proptech
• Business Model: Office space rental
• Amount Raised: $42.8 million Series E
• Website: wework.com

GET THIS TEMPLATE

19. snapchat pitch deck template.

The Snapchat Pitch Deck Template helps you create a persuasive presentation inspired by Snapchat's successful pitch to investors. It offers visually engaging slides and a structured format for showcasing your business idea, growth plans, and revenue strategy.

• Industry: Social Media, Messaging, Technology
• Business Model: Photo-based social media
• Amount Raised: Approximately $4.9 billion in total funding
• Location: Venice, California, USA

20. Linkedin Pitch Deck

LinkedIn has skyrocketed to success, becoming the world's largest professional social networking site with a vast population of users growing daily. Reid Hoffman later publicly released his Series B pitch deck, which included advice on how it should be constructed so that other aspiring entrepreneurs would also have insight.

• Industry: Social Media, Networking, Technology
• Business Model: Professional networking site
• Amount Raised: $10 million Series B
• Location: Sunnyvale, California, USA
• Website: linkedin.com

Get this template

21. lunchbox pitch deck template.

With a mission to empower restaurants to compete in an increasingly tech-driven market, Try our Pitch Deck Template inspired by the one they used to raise $2 million in its seed round.

• Industry: Restaurants, Management Software
• Business Model: B2B Restaurant platform
• Amount Raised: $2 million Seed Round
• Website: lunchbox.io

22. Buffer Pitch Deck Template

This is the presentation deck Buffer used to raise $500,000 for their startup, as redesigned by Slidebean. The highlight of this deck is the traction slide, which the founders describe as the critical one for their success.

• Business Model: Social media management platform
• Amount Raised: $500K
• Website: buffer.com

USE BUFFER TEMPLATE

23. cannabis investor pitch deck template.

Leverage our Cannabis Investor Pitch, influenced by the CannaBusinessPlans deck, to effectively showcase the distinctive attributes and growth potential of your cannabis business. Utilize this tailored presentation as a powerful tool to attract essential funding from potential investors

24. Aircall Pitch Deck

A well-designed pitch deck can help an entrepreneur communicate their story in a clear and concise way and can be a key tool in securing funding. However, designing a pitch deck can be a challenge, as it requires distilling complex information into bite-sized chunks and conveying it in an engaging way. That's why we decided to redesign Aircall's pitch deck as an example. We wanted to show how a pitch deck can be both informative and visually appealing.

• Industry: Telecommunications, Technology
• Business Model: Cloud-based phone system and call center software
• Amount Raised: $65 million
• Location: Paris, France, and New York City, USA
• Website: aircall.io

Here's the result from our design challenge:

Use Aircall Template

25. intercom pitch deck template.

The Intercom Pitch Deck Template is your key to crafting a compelling pitch presentation, modeled after Intercom's own successful pitch.

It's your tool to create a persuasive presentation that mirrors Intercom's winning pitch style. This template empowers you to clearly communicate your business vision, product strategy, and growth prospects to potential investors.

• Industry: CRM, Marketing, Automation
• Business Model: B2B SaaS
• Amount Raised: $600K
• Website: intercom.com

26. Cryptocurrency Pitch Deck Template

A cryptocurrency pitch deck is a dynamic presentation outlining the unique attributes of a digital currency project. It showcases use cases, team expertise, and financial projections to attract funding and build investor confidence.

27. Copy AI Pitch Deck Template

Copy.ai offers the convenience of composing emails, website content, and heartfelt love letters. Here's the pitch deck that convinced investors like Wing, Sequoia, and Tiger Global to contribute $11 million in funding.

• Industry: SAI, Copywriting, Automation
• Business Model: SaaS
• Amount Raised: $11 Series A
• Location: Memphis, Tennesee, USA
• Website: copy.ai

28. Splitwise Pitch Deck Template

Splitwise makes it super easy to divvy up bills and expenses among friends or groups with their simple app. Check out our Pitch Deck Template, inspired by Splitwise's $20 million Series A round, to show investors what you're all about and kickstart your journey to success.

• Industry: FinTech, Billing, Personal Finance
• Business Model: Ad revenue, subscription service
• Amount Raised: $20 million Series A
• Location: Providence, Rhode Island, USA
• Website: splitwise.com

29. 3 Minute Pitch Deck for Demo Day Template

Demo days pack together dozens of pitch decks from wildly different companies. Communicating your value prop effectively and concisely is key. This template provides the structure to accomplish pitching your startup in under 3 minutes.

Use 3 Minute Pitch Deck

30. sparkcharge pitch deck.

Sparcharge is a startup that raised $7 million in seed funding, and Slidebean was responsible for writing and designing their pitch deck. The deck was very successful in conveying the company's value proposition and vision, and it helped them to secure funding from top venture capitalists. The design of the deck was clean and professional, and it made use of strong visuals to help tell the company's story. The slides were also easy to navigate, which made it easy for investors to understand the information presented. Overall, the pitch deck was an important part of Sparcharge's success in raising funding , and it served as a great example of the power of a well-designed presentation.

• Industry: Automotive, Energy, Technology
• Business Model: Electric vehicle charging infrastructure
• Amount Raised: $7 million Series A
• Location: Boston, Massachusetts, USA
• Website: sparkcharge.io

Check these Slides

31. dwolla pitch deck template.

Dwolla is advertised as "the best way to move money." 28-year-old Ben Milne has found a way to transfer money from the consumer or merchant to make a payment. This is Dwolla's Pitch Deck.

• Industry: Fintech
• Business Model: SaaS, transaction fees, partnerships
• Amount Raised: $16.5 million, Series C
• Location: Des Moines, Iowa, United States
• Website: dwolla.com

32. Evervault Pitch Deck Template

According to their website, Evervault's mission "is to make data privacy simple and accessible for all" by allowing developers to integrate data privacy in their apps. How did they gain their attention (and money)? Here's the pitch deck that made that happen, as redesigned by Slidebean.

• Industry: Encryption Software
• Business Model: usage-based
• Amount Raised: $3.2 million, Seed Round
• Location: Dublin, Ireland
• Website: evervault.com

Use Evervault template

33. vettery pitch deck template.

Here’s the Vettery pitch deck used to raise $9 million Series A on August 16, 2016, by co-founders Brett Adcock and Adam Goldstein.

• Industry: Hiring marketplace
• Business Model: SaaS, transaction fees
• Amount Raised: $9 million, Series A
• Location: New York, United States
• Website: hired.com

Use Vettery template

34. dutchie pitch deck template.

Dutchie is one of the fastest-growing cannabis companies in the world. They provide e-commerce and point-of-sale solutions for dispensaries across North America.

• Industry: Cannabis
• Business Model: 
• Amount Raised: $35 million Series B 
• Location: Oregon, United States
• Website: business.dutchie.com

Use Dutchie template

35. sololearn pitch deck template.

Sololearn, the Armenia-based instructional coding app, revolutionizes how people learn to code, with interactive lessons and peer-to-peer guidance.

• Industry: Ed-tech startup
• Business Model: Freemium, SaaS, Partnerships
• Amount Raised: $24 million Series B
• Location: San Francisco, California, United States ‍
• Website: sololearn.com

Use Sololearn template

What is a pitch deck.

A pitch deck is usually a simple 10-20 slide presentation designed to help founders raise venture capital.

It should give a brief and compelling presentation of a new business idea that entrepreneurs give to potential investors, customers, or partners. It's a chance for them to showcase their vision, explain their unique value proposition, and demonstrate their growth potential.

To create an effective pitch deck, it's crucial to cover a few key points, such as the problem the startup is addressing, the market opportunity it has identified, the team's expertise, and the execution plan. Moreover, highlighting the competitive advantage and potential return on investment can attract investors' attention and interest.

A successful pitch can lead to funding, partnerships, and growth opportunities. However, crafting one requires in-depth knowledge of the market, audience, and business model, as well as excellent communication and storytelling skills.

What should be in an investor deck presentation?

When creating a pitch deck presentation, it's important to remember that you only have a limited amount of time to capture your audience's attention and persuade them to invest in your company. Your deck should be concise and easy to understand, while still providing enough information to show that your business is worth investing in.

Some key things to include in your pitch deck are an overview of your business, information about your target market and competitors, your product or service, how you plan to make money, and a summary of your team. You should also have a section highlighting the risks and challenges associated with your business, as well as what sets you apart from the competition.

Most authors agree on the following investor pitch deck outline requirements :

• Market Size
• Business Model
• Underlying Magic
• Competition
• Better/Different
• Marketing Plan
• Traction / Milestones

If you're looking for more specific advice on creating a pitch the Slidebean team can guide you through the whole process.

Remember, investors have limited time, so be sure to prioritize key elements like the problem you're solving, your target market, the competitive landscape, your unique value proposition, and your financial projections.

More FAQs about pitch decks:

How to create a great pitch deck.

Your pitch deck is one of the most important tools in your arsenal. If you're pitching your startup idea or product, it's an opportunity to make a lasting impression on potential investors. And while there are many different types of decks out there, the best ones focus on three key points:

1. What problem do you solve?

2. How do you solve that problem?

3. Why should someone invest in you?

The presentation itself shouldn't take longer than 15 minutes, and it should be easy to follow along.

How to design pitch decks for investors?

A pitch deck is an important tool when pitching investors. It helps you present your business idea clearly and concisely, so they understand exactly why their investment will be profitable.

The first step is to create a list of all the things that need to be included in your pitch deck. For example, you may want to include:

- A clear description of your product/service

- An overview of your company's mission statement

- Your target market

- The benefits your product offers

- How much money you expect to raise

- Why your startup is unique

- What are your plans for growth

Once you have created this list, you can begin designing your pitch deck. You'll need to choose a template that best suits your needs. We offer over 100+ different pitch deck templates that can be used as inspiration.

How to write a successful pitch deck?

Mastering the art of creating an irresistible pitch deck can seem like a daunting task, but it shouldn’t. We're here to guide you through the process. First and foremost, you need a compelling narrative that showcases your business idea, market opportunity, and growth potential. Keep your pitch deck concise and visually appealing, with clear, simple language that gets straight to the point.

Now, if you're feeling a bit overwhelmed or simply want to supercharge your pitch deck, Slidebean's Agency Team is here to save the day. Our seasoned experts have a proven track record of helping companies raise more than $300 million in funds, and they're eager to help you reach the same heights. From crafting a compelling narrative to designing stunning visuals that captivate investors, our Agency Team will work with you every step of the way to create a pitch deck that not only looks great but also delivers results. With Slidebean by your side, you can focus on what you do best - building your business - while we take care of the rest.

Pitch Deck Presentation Service

Slidebean provides a premium service for startups, entrepreneurs, investors, and creatives who want to make better presentations. Our team of experts designs amazing slide decks every week. We want your audience to understand what you do and why you do it. If you want to start a new project, you can do it here: Slidebean Presentation Design Service

Besides the pitch deck examples we shared here, we have created, curated and redesigned several investor deck and set them as templates on our platform. Our presentation templates provide a fill-in-the-blank outline that can kick start your presentation workflow. Create a pitch deck that gets you funded. Browse templates from the most successful startups on the planet. Check them all here.

Get 100+ Templates

What is the goal of a company pitch deck.

The main goal of a company pitch decks is to:

- Attract investment from potential investors. - Clearly explain what the company does and why it's valuable. - Build trust in the team and business strategy. - Show the market opportunity and growth potential. - Highlight achievements and progress. - Present financial projections. - Request a specific amount of funding. - Spark interest for further discussions.

How much does it cost to make a pitch deck?

There is no one-size-fits-all answer to this question, as the cost of making a pitch deck will vary depending on the level of detail and complexity involved. However, on average, you can expect to pay around $1,200-$6,000 for a high-quality investor deck. You can check Slidebean's prices here.

What is a Demo day?

A demo day refers to an event where entrepreneurs and startups showcase their products or services to potential investors, industry experts, and the general public. It is typically organized by incubators, accelerators, or venture capital firms to provide a platform for startups to present their business ideas, prototypes, or early-stage products.

During a demo day, each participating startup is given a specific amount of time, usually ranging from a few minutes to around 10 minutes, to deliver a presentation or pitch. The objective is to captivate the audience, generate interest in their venture, and attract potential investors or partners.

The text you provided highlights some key considerations when preparing for a demo day presentation versus a pitch deck presentation. For a demo day, the emphasis is on delivering a visually appealing presentation with minimal text. Since the audience may be seated at a distance, it is important to focus on visual elements that can be easily seen and understood. The presenter plays a crucial role in conveying the information and engaging the audience.

In contrast, a pitch presentation that is intended to be emailed should be self-explanatory, as it may be viewed on a laptop monitor where smaller fonts can be read comfortably. It is beneficial to track the recipient's activity on the presentation, such as whether they have read all the slides, as this information can inform the frequency of follow-up emails and help gauge their level of interest.

These considerations and tools for tracking viewer engagement are particularly valuable when seeking investment opportunities. Startups can utilize pitch deck platforms that offer features to monitor investor activity, which can play a critical role in securing funding.

Create beautiful and simple pitch decks with Slidebean

Unlock your full pitching potential with Slidebean! Say goodbye to design headaches and hello to a seamless experience focused on your pitch content. With customizable templates, stunning visuals, and automated formatting, Slidebean ensures your pitch deck stands out from the competition. Don't waste another minute wrestling with design software. Try Slidebean now and take your pitches to the next level!

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We've collected over 30 pitch deck examples and templates from successful startups like Airbnb, Uber, and Tesla. Free PDF downloads included.

A pitch deck is what gets investors on board to fund your company. The best way to do this is by summarizing your company story, using a series of strategically arranged slides to argue why your company has unicorn potential and is worth investing in.

This is a functional model you can use to create your own formulas and project your potential business growth. Instructions on how to use it are on the front page.

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12 Startup Pitch Deck Examples [+ Template]

A great startup pitch deck is an integral part of launching a business. This deck is presented to prospective investors to convince them to invest and help you grow your startup . The trick to having the best pitch deck possible is to include enough information to explain your goals and methodology without losing your audience’s interest.

Pitch decks are usually in PowerPoint, Apple Keynote, or Google Slides to make them easier to present to potential investors. However, the deck can also have an alternative format like a Word document or even a video. For inspiration, let’s go through some successful startup pitch deck examples and discuss what they got right. 

Pitch Deck Basics

There are some overarching characteristics that make for a great pitch deck. While we’ll go through what a deck typically includes and some relevant business pitch examples, you can pick and choose certain elements as long as your startup pitch deck has the following basic qualities:

• Design-forward: Customers expect a better experience with your product and that’s achieved through better UX and graphic design. Show your team’s design chops with thoughtful deck design and mock-ups.
• Comprehensive: Be prepared to answer any questions from potential investors. Your slides should cover enough so if they check back for reminders after the presentation, they’ll find the most important information.
• Engaging: A startup pitch deck inevitably includes some boring elements. Your job is to keep it exciting and break up information-heavy slides with features like illustrations and block quotes.
• Straightforward: It’s easy to get caught up with sharing every detail, but it’s more important that your potential investors understand your pitch. For more complicated slides and ideas, pare down your pitch to make it easier to understand.

1. Problem Slide

Your pitch deck should open with a key problem — this is the whole justification for your business and why consumers will find it valuable. A common structure for this slide is to bullet pain points and create a story your potential investors can relate to.

The problem slide is the basis for your presentation. Creating a relatable story makes for an engaging presentation that’s easy to follow and understand.

Uber Example

Why it works : Although it’s not the most visually engaging, Uber’s business pitch example clearly explains how Uber solves key issues with traditional cabs. Uber’s deck is broken down into multiple slides to deliver all the necessary information without overwhelming the audience.

2. Solution slide

After presenting the problem, you should follow up directly with a solution. An effective solution slide structure covers current industry solutions and identifies the gaps your startup fills. This slide has a general overview of any proprietary technology, covers basic product features, and includes relevant interface mock-ups to show investors what your product will do for consumers.

Intercom Example

Why it works : Intercom’s solution slide is simple but effective. While some extra design could elevate this slide, the bullet points are easy to understand and effectively explain Intercom’s unique selling proposition (USP) in the SaaS market.

3. Market validation slide

Market validation is especially important to investors because it shows proof that there are people who will purchase your product. This slide should include any relevant statistics for current sales if your startup has launched or competitors’ sales if it hasn’t. Don’t forget to cover basic information about your target market, their purchasing power, and their habits in your industry. This slide is especially important if your prospective investors aren’t familiar with your product or industry.

LinkedIn Example

Why it work s: At 37 pages, LinkedIn’s pitch deck is longer than we’d recommend.  But what it lacks in brevity it makes up for with powerful market validation using clear data from top competitors. It also breaks down barriers to growth and revenue for these competitors and shows how LinkedIn would improve their models.

4. Market size slide

Market size goes hand in hand with market validation. Once you’ve confirmed your target market has enough purchasing power, you need to justify your product’s longevity.

Focus on continued sales. The two most common elements to ensure your startup brings in long-term revenue are:

• A very large market
• A business model built for continuous purchases (e.g., subscription models)

Facebook Example

Why it works: Facebook is the poster child for successful startups. Its market size slides effectively communicate how Facebook’s initial launches succeeded and justify further growth. The slides with market statistics about college students also explain clearly how Facebook will create revenue.

5. Product slide

The product slide is your chance to nail your pitch and sell your vision to investors. This slide should center your value proposition. A popular strategy for this section is to pose a few questions about your industry and show how your product is the answer. Take the time to craft this slide carefully, polishing it up from the copy to design details.

Dropbox Example

Why it works: Dropbox’s product slides are effective because they show how Dropbox truly innovates over other file sharing services. They justify why now is the time to launch and why consumers will choose Dropbox over competitors.

6. Business model slide

The business model slide covers how the startup will run and launch its product for sustainable growth. This section can compare your startup to other businesses or use internal data if the product has launched.

Moz Example

Why it works : While some of these slides can look busy, Moz’s business model was ahead of its time by calling out why organic marketing and search engine optimization (SEO) have untapped potential. This deck does a good job of explaining the business model to investors who might not be SEO savvy.

But wait...there's more!

7. market adoption slide.

It’s important to show some proof that your target market has interest in purchasing your product, especially if there are other competitors in the market. This is a lot easier if your product has already launched because you can include sales data. If your startup is pre-launch, showing potential market adoption can be tricky. In this case, you can use social proof from similar competitors. If you do this, it’s also important to note how your product differs from these competitors, especially if you can resolve a customer’s complaint. If possible, include case studies in the market adoption slide. These show proof that you can use investments to increase the reach of your startup.

Buffer Example

Why it works : Buffer’s market adoption slides show social proof through key statistics outlining Buffer’s success so far. With an extremely high profit margin and growth rate for their user base, Buffer shows off why their product will offer a larger ROI for potential investors.

8. Competition slide

Many investors look at your competition to help contextualize your startup. If an investor has little or no experience in your vertical, showing competitors they’re familiar with gives them real examples of success. This slide should cover the following topics related to your competition:

• Revenue data
• What competitors do well
• What competitors don’t do well
• How your startup bridges product gaps

Mint Example

Why it works : Mint’s competitor slides are effective because they show current competitors along with future projections for these competitors. This slide effectively shows how Mint creates more value for customers over time and uses competitors as inspiration in their defensive strategy.

9. Team slide

A team slide helps investors get to know the minds behind your startup. Include information about founders, leadership, and top existing investors to show why your team is qualified to launch this startup. Any evidence of past successes with your leadership, consultants, or investors is important to include, as it shows new investors that you have relevant experience to launch your startup. If there’s any relevant history about your startup, such as a higher ROI than expected for a former investor, be sure to include this in your pitch deck.

Contently Example

Why it works : While Contently’s team slide has a lot of information, it’s all relevant to potential investors. In addition to founders and investors, Contently includes top employees, proprietary technology, advisors, and the amount they’ve raised so far. This, along with their financial model slide, show potential investors that Contently will make good use of their investment and even make them some profit.

10. Press slide

The press section of your startup pitch deck is a great opportunity to show off any buzz and get your investors excited about your business. Focus on positive reviews or attention related to your product. Stay away from negative press unless you can show you’ve changed those negative opinions. Make sure to keep these slides focused and succinct. It’s easy to get caught up in showing off product buzz, but press slides should always demonstrate potential for a more widespread product adoption.

Snapchat example

Why it works : Snapchat was in a unique position at the time this deck was created, as its press slide has strong social proof. Snapchat calls out popular users, including press and media sources, that are already using the app. The wide variety of users, including household names like MTV, shows how Snapchat is a well-known social media platform.

11. Testimonial slide

Testimonials give investors insight into what existing customers really think about your product. Testimonials can also shed light on the public perception of your product, especially compared to competitors.

Seventy-two percent of consumers only take action after reading positive reviews. You can use this logic with your potential investors, too.

Positive testimonials show that your customers have brand loyalty and that users are satisfied with the product and customer service. This section of the startup pitch deck is only possible for startups that have launched their product.

AirBnB Example

Why it works : Not every pitch deck includes testimonials, especially if the startup hasn’t launched, but it makes sense to include feedback for Airbnb. Showcasing new users makes this slide simple yet effective. It could also benefit from including average Airbnb ratings for stronger evidence of positive reception.

12. Financial model slide

The financial model slide shows how your product creates revenue. For example, if your product is a subscription-based service, has premium features, or other horizontal integration, you’ll explain that model on these slides. Potential investors should walk away from your presentation knowing exactly how your startup creates revenue and understand any plans to ensure a steady stream of income.

Shopify Example

Why it works : Shopify offers a great pitch deck example of when breaking some pitch norms can work in your favor. Although it’s nearly 30 slides, the entire deck is informative and engaging. The financial model slides work well because they show how Shopify and its past investors turned a profit. Not only do they explain their current financial model, but Shopify also covers their plans for future growth to reassure investors they’ll make a profit, too.

What should you avoid putting in a startup pitch deck?

The best pitch deck is completely tailored to your startup. While there’s no hard-and-fast rule about what you shouldn’t include, make sure everything you’re presenting is relevant to potential investors. 

How do I present my startup pitch deck to investors?

It’s almost always better to present a pitch deck live to investors. Designate one member of your leadership team, ideally a founder, to present your deck to investors. 

Following a script can come across as disingenuous, but using notes is OK, so get lots of practice in before you present to investors.

What should a startup pitch deck include?

A typical startup pitch deck template includes the following slides:

• Market validation
• Market size
• Business model
• Market adoption
• Competition
• Testimonials
• Financial model

However, every pitch deck is different, so your final pitch might skip some of these topics or use multiple slides to expand on certain sections.

Built to scale with HubSpot for Startups

It takes some time to put together a startup pitch deck that works, but once you’ve nailed your presentation, you can reuse it for multiple pitches with just a few tweaks to update any data or statistics. HubSpot for Startups helps you track marketing and sales data to make this process easier. New investors can rest easy knowing you’ve got the support of HubSpot’s powerful CRM at your fingertips.

Get the pitch deck template

How to do a Pitch Deck Presentation (plus free templates!)

If you are in any kind of business or enterprise, you’re probably looking for every chance to make your company grow. Sadly, such opportunities don’t usually just fall from the sky. You need to convince your potential investors, clients, or partners to get the resources you need. And how do you convince them? With a Pitch Deck Presentation .

Here you can find a step by step guide on what your Pitch Deck should include. But since it is not always easy to do everything from scratch, here you can also find amazing templates, completely free. Their amazing visuals and diagrams will assure that you don’t only get your point across, but that you also stay on the mind of your audience after the presentation has already ended.

What is a Pitch Deck Presentation?

To get the funding you need for your company, you should look for investors. Now, there are thousands and thousands of businesses looking for wealthy investors. The way to stand out among all those other competitors is making them aware of your business potential. And how do you do this? Through a Pitch Deck.

A Pitch Deck is a brief presentation that you give to potential investors to convince them to bet their money in your company. It can be used face-to-face, or online. You can make a Pitch Deck presentation for a customer, or a client, or even a partner. The objective is to showcase your business plan, your product, and your over-all growth projections. In other words, you have to sell to your audience not only what your product is, but also what it could be .

You should plan carefully your Pitch Deck presentation. For a truly great presentation you’ll need a good understanding of both your own business and your potential investors. Consider the things that could be interesting for them. Maybe it is something that shows your business’ stability. Maybe it is the business model you’re going to implement. Or the expected ROI. But also consider the things about your company that are astounding and that differentiate it from the competition.

What to include in a Pitch Deck Presentation

There is some debate on how long a Pitch Deck presentation should be. Some say 10 slides should be more than enough to give a brief look over your business. Some say it should be 12. Others say 20 slides should be the absolute limit. So, which one is it?

One thing is for certain, it should not feel long. After all, you can have 40 slides and go through them faster than a 7-slide presentation filled with text. But, most likely, if anyone sees a 40-slide presentation their reaction will be of complete dread.  Boring your public even before you start is the worst idea, so try to keep it short and sweet as much as possible.

I suggest a 12-sections for an ideal Pitch Deck. This will allow you to give a complete overview of your business without being overwhelming. Ideally, each of these sections should have each one slide. However, this is not a rule written in stone. Maybe it is worth to expand a little more on a specific topic. The golden rule is to keep one idea per slide , even if that means making more slides. This way it will clearer for your audience, and it will be easier to keep their attention right where you want it.

On the opposite side, you don’t need to make a slide for every single one of these sections. Maybe some of these won’t apply to your business. Consider these sections more as a guideline of what you can use to show your company’s potential. Take, for example, the famous early Facebook Pitch Deck .

Early Facebook Pitch Deck from Ilya Friedman, CFA

As you can see, this Pitch Deck has no “Problem” or “Solution” sections. This is because Facebook wasn’t tackling any existing problems, but creating a new necessity. Focusing on a non-existing problem would have been useless to justify its importance. Instead, what they do is focus on what it does have: market validation. They expend several slides going through media data that shows how incredibly popular they are and their users’ demographics.

1- Introduction

Your introduction should be able to catch your audience’s attention from the get-go. Look at the Facebook Pitch Deck. Their introduction is just a quote. But it is a quote that presents them as a revolutionary idea that is changing the way people interact. This is what you should look for an introduction. A short way to present your business in a forward way, while also leaving your public wanting more. Storytelling can be a great tool for this.

Not every Pitch Deck includes a Team slide, but it can be extremely useful. Presenting the people making the decisions and showcasing their previous achievements can make investors more at ease. If you have members in your team that add a plus on how execution will be managed in your business, it can certainly be a good idea to dedicate a slide to it. Of course, it is up to you to decide if it’s useful or not. You can even change where exactly the slide should go, depending on which topic you feel it connects better.

This is a vital slide in (almost) any Pitch Deck Presentation. As Forbes mentions, it is more likely for an investor to bet on you if he can relate to the problem you are putting on the table. Or, in any case, if you can explain it well enough so he can understand its importance. The more inescapable a problem is, the more likely a solution for it will have a big demand.

4- Solution

This slide needs to be as concise and clear as possible. It should answer directly to the problem. Try to avoid offering different solutions. Even if you have a multi-faceted project, simplifying the solution you’re offering will make you look more focused and more trustworthy. Afterward, in the product description or the business model, you can elaborate on what else makes your product or services so special, but here, try to keep it as straightforward as possible.

There is also the possibility to join the problem and the solution in just one slide. You can see that in some of the templates below. This can be useful to show the direct relationship between the two of them. You can always do that, just remember that the priority is to be as clear as possible.

5- Product/Service

Here you can show your product in action. Show how it implements your solution and its effectiveness. The Facebook Pitch Deck is a great example of that. Even if there is no solution in this presentation, it makes an awesome job of portraying its product uniqueness. From its users’ profile to the networking value it offers, it gives the public a short but complete overview of what the product is about.

6- Traction and Market

This slide should also be straight to the point and data-based. There is nothing speaks better of growth and traction than a data-based graph. Slides such as this one are great to show everything you need with very few words. This is the moment to show your business is already successful, and that, with enough resources, it can become even bigger.

You should have done a good in-depth research on your target market before your Pitch Deck presentation.  Your market can determine your potential exit with investors. The market’s size, its willingness to expend their money can be a key factor when deciding where to invest. Showing statistics and customer feedback can be very useful to show how successful your product already is. Just check out the Facebook Pitch Deck. Many of its slides are focused on showing their popularity and reach. This is, after all, what attracts investors.

7- Business Model

This slide is not a requirement, but if done well, it can be a huge plus in your presentation. Show your audience how you are planning to make money. Proving that you have a concrete idea of how your whole business will operate will give you a great image in front of investors and clients. For this, slides with graphs such as funnels can be a great option to display how you plan your business to work.

8- Financial Forecasting

This section is where you show your projections to where you see your business going in the future. For example, you can present the expected growth in 3 or 5 years. Sometimes this section can be directly related to the investment section and how would you invest the money to make your company grow.  As always, this depends on your own presentation and the order you want to give it. Just remember that having a realistic, transparent approach to what to expect in the future can really make a difference for your audience.

9- Competition

Even if your idea is great, it is highly unlikely that you are the very first person who came up with something like that. In most cases, you’ll have to deal with some competitors offering similar products or services to the same target market. It is important that you have a deep understanding of your business and its differential value. Only then you can really show investors what makes your business unique and why they should be on you instead of any of the others. Yo need to know where you are standing on compared to your competitors and diagrams are a great way to showcase that. SWOT analyses are also a great way to convey both yours and your competition’s strengths and weaknesses.

10- Desired Investment

Even if everything else is great, your Pitch Deck won’t be really successful until you actually get the fundraising you need. And to get it, you have to eventually ask for it. Presenting a plan of what you expect to do with it and how it will be used to grow the business will show your audience how grounded the management is.

11- Closure/Contact

Finally, you should invest some time in making a good closure for your presentation. In Facebook’s Pitch Deck, is another great quote, that makes the presentation end at a high note. You should certainly aim for that. But even if it’s not possible, you should at least have a slide dedicated to contact information. After hearing your presentation, your audience should be completely clear on how to invest and what would be the next steps. At the bare minimum, they should know how to contact you again. After all, the whole purpose of the Pitch Deck is to build relationships with potential investors.

The 4 Best Pitch Deck Templates Online

Here you can download for free some of our best Pitch Deck Templates. Some are long, up to 24 slides. Others are sample slides that you can add in even if you are already halfway through your presentation. As always, all of these are easy to edit, so you can pick which fits better with what you’re trying to convey.  These templates will give you that little extra that will take your presentation to the next step.

If you need any help editing these templates, you can always check our Ultimate PowerPoint Template Guide .

Start-up Pitch Deck PowerPoint Template

As its title says, this template is ideal for start-ups. You will find anything you’ll ever need for your Pitch presentation in this 19-slide pack. It has slides for showcasing your product, from the ideation process, to the prototype, all the way to the finance planning stages. This template has all kinds of diagrams that will help you make a consistent case to get your investors’ attention. It starts with an overview slide that will allow your audience to know exactly where they are standing on each part of the presentation. Or, you can also use the overview slide as a closing summary. As always, your imagination is the limit of what you can do with these templates.

This pack includes Venn diagrams to show innovation and start-up ecosystems, maps in case you’re aiming for a worldwide plan, pyramid visuals, and much more. It also includes a target audience slide that you can use to showcase your market analysis and several charts.

You can also find this template’s version for Google Slides here.

Copywriter Pitch Deck PowerPoint Template

This template is ideal for those looking to get their services as a copywriter in the spotlight. It will help you showcase your strengths and abilities as a professional, while also exposing the different types of services you offer. While this is a pack focused on copywriting it can also be edited and used for any kind of service you offer. Slides for topics such as your portfolio and your working process will be useful even if copywriting isn’t exactly what you do.

For those that do copywrite, the slide of the content writing cycle is amazing. It will allow you to show your audience in a really thorough way what is exactly what you do and how you do it. This will help your potential clients to understand your work better. But it is also a great way to showcase where you think your value is and what differentiates you from other professionals.

This template also includes slides ideal to show the Competition section of your Pitch Deck presentation. It has charts and graphs to showcase the differences between you and others. It also helps you connect pricing to the value of the services you offer.

For this one there is also a Google Slides version you can download here.

Playful Pitch Deck PowerPoint Template

This 10 slide Pitch Deck template will give you the tools to make a straight-to-the-point presentation, but without losing your playful side. It has great tools that will make you able to show every part of your business and get your point across. This presentation template is data-based, so you’ll find graphs and diagrams that could be useful to convince potential investors.

This slide, for example, is great for showing your business growth. Investors are more likely to bet on a business with good and stable growth. This slide could help you not only show off your financial milestones, but also your growth expectations and financial forecasting.

The playful visuals of this pack will certainly stay in your audience’s minds for a while. Take this puzzle slide, for example. It is great to connect the problems you have identified with the solution your business brings forward. It will make a memorable way to represent your solution and make sure it stands out from others.

We also have a Google Slides Template for this design.

Ultimate Product Hunt Pitch Deck PowerPoint Template

This megapack of 24 slides has a little bit of everything. Circle graphs? You got it. Process diagram? You got it. Bar graphs? That too. You can pick from the amazing assortment of types of slides on this pack, and use those that will showcase your business better. With this template, it is up to you to show the best and to cause a great impression on your audience.

With slides such as this, you will be able to convey what you think will give a better idea of what your business really is about. For example, this great SWOT analysis template. By showing you know you are aware of both your strengths and weaknesses, you’ll show potential investors or clients that aware of your surroundings and your own shortcomings.

This Pitch Deck pack comes with over a dozen slides of different graphs, diagrams, and visual aids. It has maps if you want to show your worldwide reach, it has different types of pyramid graphs, process diagrams, and more. It really has everything you could need for an outstanding Pitch Deck presentation.

Independent slides

These templates, while they are not enough on their own to make a complete presentation, they can be a great complement for others. All of these bring different things to the table you can take advantage of and make a better-rounded Pitch Deck.

Pitch Deck Presentation Templates

This template pack has 3 incredible slides that would fit perfectly into any Pitch Deck. First, its vision and mission slide will allow you to give your audience a more in-depth look at what your business is really about. It also has a great geometrical process diagram. And finally, it has a roadmap slide, that will allow you to showcase the steps to be taken to achieve a specific goal. All these slides have beautiful bright colors that will assure that your audience’s attention remains exactly where you want it: In your presentation.

Investor Relations Presentation Template

Even if this pack is not directly a Pitch Deck template, its slides can be extremely useful as part of one. Its slides are great to convey what kind of investment would you be interested in, and what they would get from the partnership. It has an Investing Strategy Slide that is useful for the “Desired Investment” section of your Pitch Deck. If your audiences are aware of what their resources could be used for and the impact they could have, they will be more likely to consider making an investment.

This template also includes a Company Strategy slide, which is great to show the overall workings inside your enterprise. This template is great for showing your business model and introducing your audience to your goals and objectives.

Pitch Deck 3

This is another 3-slide pack with great visual aids that would fit amazingly into any Pitch Deck. It has an introduction slide that could be used to present your company or your product. But it also has a really eye-catching business model slide. This one is a vital part of your Pitch Deck since it will allow your audience to understand how your business works and make them feel more confident in investing. It also includes a Problem-Solution slide. This will allow you to present the relationship between the two points, rather than presenting each by their own side.

Pitch Deck PowerPoint Template

Here you can find some more amazing independent slides, ready to be used in a Pitch Deck. You can use the Start-up Project Timeline to show the steps required to complete a specific task or goal. The introduction slide is great to give a general overview of your business or your product. It includes several icons, so you can showcase different aspects of your company. Finally, this template pack also has a Market Slide. A slide like this one is vital in any Pitch Deck, since being able to prove your knowledge of your market is a big step for being trusted by investors.

Creative Pitch Deck PowerPoint Template

Finally, you can use this creative Pitch Deck Slides pack to complement any presentation you want, whether it’s one of the above or one completely of your own. It has a market segmentation slide, great to introduce your segment to your traction/market section. There are many different aspects that can be part of your differential value. One thing that can distinguish yourself from other competitors can be the way you present yourself to your potential customers. That is why a slide for your Marketing Strategy can be so important.

Making Your Own Pitch Deck

So, which one should you use? Sadly, there is no easy answer to this question. How long your presentation should be, and what slides you should use for your Pitch Deck depends entirely on you. It depends on what you believe are your strengths, what do you think your differential value is, and so on. It depends on what numbers you have that could be eye-catching for potential investors.

Good thing is, there is no wrong answer either. Think carefully about what you want your audience to get out of it, and what specific information will convey this idea the best. Do you think one of the best things your business has is its stability? Then showing a graph of steady growth might be a good idea. Or maybe the best aspect is that there is a huge market to tap on. Then making an extra effort in the market slide is a must. Really, really knowing your business is the only way to make a truly great Pitch Deck presentation.

And, as always, remember that the slides are just a tool. There is a limit on how much a good presentation design can do when the speaker is not at their best. The delivery is a vital part of every presentation, and even more in this kind of presentations. A Pitch Deck should be highly persuasive. Whether it is to an investor, a client, or a partner, the challenge is to convince them of the potential of your business. To make them see not only what the company is but what it can become (with their help). This is why the speaker should be someone who believes in the product and is passionate about it.

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How to Make a Successful Business Pitch: 9 Tips From Experts

You’ve just had your lunch, and you’re about to get back to work. 

While making your post-lunch tea (or coffee), you can’t stop thinking about being your own boss. 

You wonder if it’s about time for you to turn your side hustle into a full-time business and become an entrepreneur. 

Or perhaps you want to propose the idea of a four-day workweek to your CEO. 

If you want to introduce investors and prospects to your business idea and convince them to take the plunge with you,  you need a strong and persuasive business pitch. 

How to create a persuasive business pitch according to experts 

The good news — it’s possible to craft a convincing and successful business pitch. 

Even better news: This Piktochart business pitch guide shows you how. 

Grab your drink of choice and take notes as we explore the different ways to pitch business ideas (from a sales-style elevator pitch to an innovative workplace pitch), as well as understand what makes a great business pitch. You’ll also get a glimpse into our business pitch templates, and learn expert advice from those who have pitched their way to success (and failure too). 

You can also watch the video below if you don’t have time to go over this guide. It’s also easier to follow along if you sign up for a free Piktochart account and edit the templates yourself (learning by doing).

What is a business pitch? 

A business pitch is a presentation of a business idea to a group of people who can help turn your idea into a reality.

You can pitch to: 

• Investors who can help fund your idea
• Potential customers who will pay for your product or service
• Advocates who will support your idea

In some cases, a business pitch doesn’t have to be all about presenting a new idea. You could be asking for more funding or continued support for an already established business venture. 

Whether through an investment, purchase, or advocacy, a business pitch becomes successful if you can convince people to believe in your idea or pique their interest and get them to learn more. 

Now that you understand what a business pitch is, let’s take a closer look at the different types of business pitches. 

Types of pitches in business

Your business pitch can be narrowed down to the following five types of presentations: 

1. Investor pitch

In this type of business pitch, you present a  persuasive presentation or pitch deck to a group of potential business partners and/or investors. 

Sign up for a free Piktochart account to get started on creating professional-looking pitch deck templates that you can edit in minutes.

An investor business pitch should typically last for 45 minutes . The best practice for this type of pitch is 20-30 minutes of presentation followed by discussion or a Q&A afterward.

Alternatively, business pitch competitions follow a different best practice. These presentations should last around five to 10 minutes and focus on pitching to investors.

Lastly, the most stringent type of business pitch is most commonly referred to as an ‘elevator pitch’, and should only last around 30-60 seconds.

Let’s dive in so you can learn how to make the perfect business pitch!

2. Sales pitch 

The goal of a sales pitch is to answer the question “What’s in it for me?” from the lens of the potential customer. 

The best and most effective salespeople can make a sales pitch in as short as one minute. Also known as the ‘ elevator pitch ‘, this type of business pitch should be able to be delivered in a single elevator ride (30-60 seconds on average). In this format, a short sales pitch should include four key components:

• Your unique product name and category
• The specific problem you are trying to solve
• The innovative solution you offer
• the unique selling point of benefit to your solution

3. Product pitch 

A product pitch is similar to a sales pitch, however, the spotlight should be on the product and/or solution itself. 

For example, a sales pitch for an email automation software will highlight one or two of its benefits. Meanwhile, a product pitch of the same automation software will focus more on its features, how it works, and how you can integrate the software into your existing setup. 

In a product pitch, you should aim to:

• Explain your product or offering clearly and concisely
• Identify and address the target audience and/or industry your product supports
• Specify the problem the aforementioned faces and how your solution can solve it
• Provide a realistic example of your solution in action
• Make sure to use accurate facts backed up by relevant and recent data

4. Job pitch 

If you’re applying for a job or internship and you’re wondering how you can stand out from the crowd (consisting of your peers and other qualified applicants), consider pitching yourself to a prospective employer. 

Applying the same logic used for a sales or product pitch deck; sell yourself!

A job pitch or personal summary pitch should be concise, personalized, and consistent. In a job pitch you should include:

• A brief introduction to you
• An explanation as to why you’re a great fit for the company and role
• Relevant experience and achievements
• Your goals and career aspirations

“It’s not about bragging or showing off — it’s about giving the other person evidence that you can actually do what you say you can do,” assures Starla Sampaco , TV news anchor at KCTS 9 and founder of Career Survival Guide .

5. Workplace pitching 

Do you have an idea or initiative that will help your colleagues and help boost the company’s profitability?  Pitch it internally within your workplace, to your team or boss! 

For example, you can pitch a  remote-first culture  or the four-day workweek to your HR, and/or the rest of the leadership team.

Another workplace pitch example? Maybe you might want to propose the creation of a new role in your team which can help advance your career and address a challenge in the organization at the same time. 

To do this, simply create a pitch deck including your main points, the benefits, and proposed next steps to turn your idea into a reality. Piktochart’s workplace pitch decks can help you get your point across through our workplace templates.

The structure of a successful business pitch 

If creating a business pitch sounds intimidating, the team at Piktochart has your back. 

You can address this worry by making sure that you have a business pitch structure that is sure to succeed, using our tips & templates. 

When you have a formulated pitch deck structure, template, and agenda, you’ll know exactly what you’re going to say next, taking the bulk of the stress out of presenting. Additionally, these best practice presentation structures make your business pitch more memorable to your audience and leave a lasting impression. Statistically, it turns out that people retain structured information up to  40 percent more accurately  than information presented in freeform. 

The WHAC Method

Whether you’re pitching to a group of potential investors or you’re selling real estate, use the WHAC method when structuring your perfect business pitch. 

The WHAC method is introduced in  The 3 Minute Rule   by Brandt Pividic, an award-winning film director and television producer. He wrote the book to detail his experience and tips as he made hundreds of pitches in Hollywood. 

This well-known WHAC method stands for: 

What is it and what do you offer? 

You start your business pitch by answering the questions: what is it, and what do you offer? 

At this point, you share your business plan and quickly outline the problem and solution you offer. For example, let’s say that you want to pitch the idea of having a UX researcher on your product team. 

You list down existing problems and challenges that your team and/or organization are currently experiencing without a dedicated UX researcher. Afterward, you propose your solution — hiring someone who can step in and do user research. 

How does it work? 

Next, explain your proposal. Provide a quick summary of the benefits of your solution. In our example, share how the UX researcher will help the product team accomplish its objectives.

It can be tricky explaining how your business idea works. Figuring out how to deliver this information in an entertaining and simple manner can turn potential investors into partners, as we’ve seen from some of the best startup pitch decks .

Since you don’t have much time and attention spans are short, the key is to boil down how your idea works into a few key points. Explain how it works from a high-level overview and weave this in as part of your compelling story.

Are you sure? 

Once you have provided the solution, the people listening to your elevator pitch are likely saying to themselves, “will it really work?”

This is the point where you have to provide solid proof in your pitch. You can use testimonials, a short case study, or statistics.

You should also mention financial projections in order to leave a positive impression. If your manager or potential investors will provide funding for your idea, they’ll want to know what the ROI is.

Can you do it? 

The final part of your pitch should answer this question.

Now that your audience has heard you talk about the problem, solution, and proof that it works, you need to show them how you’re going to implement the solution. Think of this point as the “actionable” part of your pitch. You can even provide steps to break down how this can be achieved in a certain timeframe.

“Show how you have thought about how to turn your idea into a commercial outcome or true partnership. This is really an opportunity to start or continue building trust and showing that you care about creating real value for the people in the room is the best way to put you on the right foot,” shares Michael Rosenbaum , CEO of Spacer ,  one of the biggest parking marketplaces in the U.S. 

Like any good sales pitch, you need to show how achievable the results are. At this particular stage, you need to tie in any additional information to show what resources or specific and unique skills are required to make it happen.

Being transparent about what’s required can build trust with potential investors.

How to persuade your audience with your business pitch 

Now that you know the best practice structure of a successful business pitch, take note of the following tips to help make your business pitch more interesting, relatable, and most of all, convince your audience to say “yes”. 

1. Understand what your audience wants from you 

It’s standard advice across all facets of industry to “know your audience”.  

However, if you’d like to become better at your business pitches, go the extra mile by understanding what your audience wants from you. 

There’s a  difference between understanding and knowing  your audience. Instead of just  knowing  where your client comes from, try to  understand  their pain points, goals, and motivation. 

How do you do this? 

Talk to them in advance, read about the things they publish online (tweets, blog posts), and understand what excites them. By doing so, you’ll be able to tailor your business pitch to their needs, wants, and preferences. 

For example, if you’re pitching to potential clients and investors who are eco-conscious at the same time, it makes sense to highlight how your idea can positively impact the environment. 

Stephen Keighery , CEO of Home Buyer Louisiana and Founder of Bald Eagle Investments USA, shares this tip when it comes to customizing your pitch to your audience: 

“Learn ahead and research about the company or the client you’ll be pitching to, just be sure that every information you obtain is for public knowledge. You can also observe their behavior and their words during the transaction; and perhaps while pitching, use the jargon they use to establish connection and a favorable impression to them.”

2. Have your elevator pitch ready 

Imagine this. You just bumped into Mark Cuban of Shark Tank at the airport lounge, and you can’t believe that you’re sitting next to him! He looks at you and asks you about yourself and what you do. 

This is when you need your elevator pitch handy! 

The Asana team recommends the following  elements of a good elevator pitch : 

• Introduction
• Value proposition
• CTA (call to action)

You don’t have to follow the exact formula. You can mix it up based on the situation, your personality, and the audience you’re pitching to. 

It’s also worth noting that you might not immediately notice the benefit of your elevator pitch.  Think of it as an opportunity for you to make a great first impression. 

3. Use visual aids

If you have the chance to present beyond the elevator pitch, you should never pitch with a presentation that’s filled with texts, numbers, or endless rows of data. 

As humans, our  brains are hardwired to love visuals   — from photographs to infographics to icons. 

When pitching an idea, product, or service, get your audience’s attention (and support!) by telling a story visually and adding a bit of creativity to your PowerPoint slides. 

Images trigger empathy  which in turn can make your audience understand your pitch better. 

The more they understand your idea, the greater the likelihood of angel investors, venture capitalists, and potential customers supporting or advocating for you. 

Another added benefit is that  visuals can elicit emotions  and emotions play an important role in decision-making. 

Watch these 10 legendary pitch decks for visual inspiration.

4. Explain your business model clearly

When pitching to investors, imagine them asking, “what’s in it for me?”. 

After learning about how your idea can help solve a problem, they’re interested in how you’re going to advertise to your target market and generate revenue consistently. 

Johannes Larsson , CEO of  Financer.com  explains that being able to articulate their business model was what made them successful in getting business partners on board. 

“We were relatively unknown in the industry, so it took us quite a few tries before we signed our first deal. After that, however, things became much easier — not just because we were building up a name for ourselves but also because we improved our approach. We learned that being able to clearly explain our business model was the key to earning potential partners’ trust. Once we mastered that, we focused on providing proof of fruitful partnerships. It was obvious that this information was what our affiliates cared about, so we made sure to gather evidence of our success and present it in every pitch.”

5. Weave your passion or story with your pitch

Your business pitch doesn’t have to sound like you’re reading it straight from a script that someone else wrote for you. 

When appropriate, add a bit of your personal touch.  In short, humanize your pitch and slide deck. 

It will not only improve your relatability factor but also make you feel less nervous. After all, you’re talking about something that you’re passionate about. 

Take it from Debbie Chew, an SEO Specialist at  Dialpad .

“As part of my hiring process, I had to pitch a marketing campaign idea. I started brainstorming a list of potential ideas and their projected impact to decide which one to go with. While doing this, one idea kept coming back to me, and I realized I was most passionate about pitching a campaign related to video meetings. People now spend so much of their time in video meetings, but how much time? And how can we have better meetings? So I built my pitch around this concept and really enjoyed pitching my idea (which also helped me feel less nervous),” shares Chew.  If you can share a personal story or something you’re passionate about in your pitch — while also tying it back to your audience — they won’t forget it. And yes, I got the job!” 

6. Put the spotlight on benefits

Once you have your audience’s attention, circle back to how your product or service will address customer needs and benefit business partners. 

For  Carsten Schaefer  of  Trust.io , it boils down to being able to share the benefits of your product or service from the get-go. 

“When I first had to get funding for my product, I had to deliver a sales pitch in front of a board of investors. It didn’t succeed, and I learned a lot from it. “Investors want cold, hard facts and the benefits to the end-user. In the end, they want to see if it makes money for them or not. I’m glad I failed because I learned that for an effective sales pitch, you really need to put yourself in the shoes of someone thinking about profit and pure common sense from a business perspective.

7. Highlight why you’re different from the competition

Your business pitch is also an opportunity for you to explain what sets you apart from other businesses or organizations, and essentially explain your unique selling point. What makes your idea different? Why is your business model unique? 

It also helps to address relevant competition head-on in your pitch. For  Brogan Renshaw  of Firewire Digital, this tactic shows clients and investors that you’re an expert on what you are talking about, giving them confidence in your offering.

“I notice that this is a part of my business pitches that completely wins the client over because it answers their questions and concerns on the market position of competitors,” says Renshaw. 

8. Share the story behind your team

Investors and business partners are also curious about the people, employees, as well as the team behind your idea. When creating this presentation slide in your pitch deck, don’t forget to include information highlighting your team and each team member’s relevant skills. 

“Investors want to know whether the founders have worked together before, if your startup’s early hires have complementary skill sets, and whether you’ll be flexible, open-minded, and willing to embrace different perspectives, “  writes  Lauren Landry ,  associate director of marketing and communications for Harvard Business School Online.

9. Have an impressive one-pager

As its name implies, a one-pager is a one-page document outlining your business plan and mission. Think of it as a business brochure . With Piktochart’s online brochure maker , you can easily create one within minutes.

Imagine that an investor or client is too busy to listen to your pitch, you can simply email or hand out your one-pager; your entire business pitch in an easy-to-digest format.  

According to Greg Cullen , Sr. Account Executive at Dialpad, your one-pager should have these three components: 

• What is the business pain?
• How the solution you’re positioning can solve said business pain
• The value of the solution accompanied by the resulting positive impact by moving forward with the platform

“This one-pager condenses everything that is important succinctly into an easy-to-digest easy to digest format for everyone to read – and it ensures that all parties are on the same page. And most importantly, this can be used by the champion you’re working with to sell this internally, whether it’s to the CEO, procurement, etc. The better you make this one-pager, the better the result you’ll have,” recommends Cullen. 

Get funding, win clients, and gain support with Piktochart’s pitch deck creator 

While it may be nerve-wracking, particularly if it’s the first time that you’re creating a business pitch, use the expert tips above as your guideposts for a successful pitch. 

You’ll eventually find your very own unique style and approach to business pitching as you do it more frequently.

If you need help creating any type of business or personal pitch deck, create your pitch deck quickly with Piktochart’s pitch deck creator. The first step is to get your free Piktochart account .

Want additional insight on how to better prepare and deliver a business pitch that you’ll be presenting online? Go to our guide to stress-free, engaging Zoom presentations .

We’re rooting for you and your business!

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How to Create a Winning Business Pitch

Do you have a bright business idea that you want to get off your vision board? “Just do it” – a famous shoe company would advise. However, it doesn’t mean you should stubbornly take the plunge alone. To turn your visionary concept into a thriving business, you need more than an innovative idea and a passion for success. You need to gather a strong support system to back you up, which begins with a business pitch.

A business pitch can open many doors, whether you want to attract investors, secure partnerships, or gain customers. It’s your opportunity to communicate your vision, passion, and the potential of your idea.

If you are a budding entrepreneur, read on as we delve into the nitty-gritty of creating a winning business pitch.

Table of Contents

What Is a Business Pitch?

Investor pitch, sales pitch, internal pitch.

• Elevator Pitch
• 10/20/30 Presentation
• The Pecha Kucha Technique
• Product Demo
• Audio-Visual Pitch
• Customer Testimonial Pitch

How to Create and Present a Business Pitch

A business pitch is a persuasive presentation that outlines the critical elements of a business idea, product, or service to an audience. It is used in various contexts, including:

• Seeking funding from investors
• Attracting potential customers or clients
• Securing business partners or collaborators

That being said, a business pitch is not limited to startups. Established companies often use business pitches to present and gain buy-in for new projects, product ideas, or process improvements within their organizations since they acknowledge the difference between a business pitch and a presentation . A quote by Peter Coughter in “The Art of the Pitch: Persuasion and Presentation Skills that Win Business” summarizes the concept in very clear terms:

“The secret to selling great work is to sell the idea of the work before you sell the work.”

In other words, a business pitch is any effort to convince someone to support or back an idea about a business.

Components of a Business Pitch

The elements to include in pitching correlate to the type of business pitch you deliver.

Investors are typically interested in knowing how you would generate income for them, so your presentation should prove a return on investment (ROI) in pouring resources into your business proposition. Your pitch should encompass your business plan , providing salient insights into your:

• Market Opportunity
• Competitive landscape
• Business model
• Financial projections

Customers won’t care much about your plans for the next 5 years. What would they want from you is something that will fulfill the specific need or desire they have at the moment. A sales pitch will cover:

• Value proposition
• Competitive advantage
• Social proof
• Call to action

The purpose of an internal pitch is to suggest process improvements or propose new projects within an organization. This type of business pitch can lead to the development of innovative ideas, which is why some companies organize internal pitch events, allowing employees to share their ideas for ways to improve their organization. Internal pitches would typically answer the following questions:

• What is the problem or opportunity?
• What is the solution or idea?
• Why is it important?
• What are the resources needed?
• How will it be implemented? 

Types of Business Pitch Techniques

Not all your audience members might be able to sit in for a 30-minute-long pitch or attend in-person presentations, so you must tailor your pitches according to the scenario. Here are some business pitch techniques that you can use to convey your ideas effectively.

1. Elevator Pitch

Business pitches can happen anytime and anywhere – over coffee, in a subway, or even in a lift. This is the idea behind an elevator pitch , a very brief pitch (usually 30 seconds) that succinctly conveys the essence of your idea. It’s designed to grab attention quickly and provide a high-level overview of your proposition.

Of course, a few seconds to a minute might not be enough to gain buy-in, but it can be a starting point to get your prospects to want to know more and agree to a follow-up presentation.

2. 10/20/30 Presentation

We can think of the 10/20/30 presentation as the expanded version of the elevator pitch. This format extends the duration and depth of the pitch while maintaining a focus on brevity and clarity. The idea is to limit your presentation to 10 slides, a maximum of 20 minutes for delivery, and at least a 30-point font size in the pitch deck.

The 10/20/30 rule in delivering a business pitch emphasizes prioritizing the most critical content and avoiding overwhelming the audience with excessive details.

3. The Pecha Kucha Technique

You will often encounter the Pecha Kucha technique in storytelling events, but you can also incorporate its elements in your pitches. In a traditional Pecha Kucha presentation, 20 slides are displayed for 20 seconds, resulting in a total presentation time of 6 minutes and 40 seconds. This technique is most effective during pitch competitions, where you must present your business ideas within a fixed time limit.

4. Product Demo

Demonstrations, or demos, are particularly valuable when you have a tangible product, software application, or service to pitch to the public. For example, you will frequently see consumer electronic companies use demonstrations to introduce new products, like Apple introducing their iPhones at WWDC.

5. Audio-Visual Pitch

Ventures with video pitches can double their valuations. That’s the finding of a research by Elsevier . You will often see individual fundraisers on crowdfunding websites accompanied by a video pitch. This technique helps the audience put a face on the campaign and create a stronger connection between the fundraiser and the audience.

A video pitch can be as simple as you, the presenter, speaking to a webcam. You may also upload a minimum viable product (MVP) video to showcase its functionality and benefits to potential backers before production.

A textbook example of an audio-visual pitch is the explainer video of Dropbox , where its founder, Drew Houston, demonstrated the feature of the Dropbox prototype. This video helped the company gain attention and secure initial funding.

6. Customer Testimonial Pitch

The most convincing pitch comes from your most loyal customers. When people speak positively about your product or service, it carries significant weight with potential customers and investors. Testimonials from real customers provide social proof and serve as independent, third-party endorsements of your product or service, which can be more trusted than claims made by the business itself.

Customer testimonials come in different formats: video, online reviews, email, surveys, etc.

1. Know who you’re pitching to

This may seem an overworked phrase, but knowing who you are presenting to cannot be overstated, especially in an event as crucial as a business pitch. So, ask yourself during the planning stage: Am I pitching to potential investors, customers, partners, or internal stakeholders ?

When you are familiar with your audience, you can effectively tailor your pitch to their specific needs, choose the right approach, and, in effect, improve your chances of success. 

For example, a founder scheduled to pitch their health and fitness app to a group of angel investors should primarily discuss the business’s financial viability. On the other hand, they should focus on the app’s benefits if they have to pitch to the potential users.

2. Tie it with a story

While data, facts, and figures provide the foundation for your pitch, the emotional appeal often seals the deal. A study suggests that 90 percent of our decisions are guided by emotions, with logic used to justify those decisions. One way of tapping into your audience’s emotions is by telling a personal story.

A well-crafted narrative can leave a lasting impression on the audience. When you infuse your pitch with compelling stories, you add authenticity to your presentation and forge a connection with your listeners. That said, there is a right way to use personal stories. A very simple structure you can follow is:

Problem + Solution + Outcome

Here’s a hypothetical example of how storytelling can be used during a pitch:

Company Name: SwimAway

Company Description: SwimAway is an eco-friendly swimwear brand that creates stylish, sustainable swimwear made entirely from recycled plastics.

“I was in Phuket, Thailand, last July for a freediving session when our group encountered a heartbreaking scene. We faced a sea turtle struggling because of a plastic straw stuck in its nostril. Thankfully, we removed that plastic straw and set the turtle free.

But this encounter reminded me of the sad trend worldwide – plastic pollution killing marine life. I knew I could do something, so I founded my swimwear brand called SwimAway as a commitment to our oceans.

We craft our swimwear entirely from recycled ocean plastics. We partnered with organizations dedicated to cleaning our oceans, collecting plastic waste, and transforming it into high-quality fabric.

When you wear SwimAway, you’re not just wearing swimwear; you become part of a movement.”

3. Mention your Successes

If you are a fan of Shark Tank, a U.S. reality show where entrepreneurs present their business ideas, you’ll notice one question arises every time: how much sales were you able to make so far? That’s because showcasing your successes, not limited to your sales revenue, is critical to many business pitches. Your successes, or their lack, may help people decide whether to support you.

For example, in a sales pitch, dedicating a slide to highlight the awards and commendations your offerings have may reinforce the credibility of your brand. 

4. Prepare for the Difficult Questions

No matter how well you think you delivered a pitch, it’s likely that you will still end up facing tough questions. Investors or customers ask questions to test your credibility and understand your plans.

You may anticipate common questions like inquiries about competition, scalability, and revenue projections. However, the best way to prepare for the Q&A is to know the inside out of your business. When you know your pitch by heart, backing up your answers with data and analyses will be second nature.

5. Mix and Match Business Pitch Techniques

Mixing and matching different business pitch techniques can make your presentation more engaging and persuasive. By incorporating various approaches, you can cater to different aspects of your audience’s cognitive and emotional processes, ensuring that your message resonates effectively.

For example, combining a product demo with customer testimonials can create a dynamic and persuasive pitch that not only showcases the functionality of your offering but also validates its effectiveness through real customer experiences.

6. Prepare a Pitch Deck

Preparing a pitch deck is distinct from creating the pitch itself, although the two are closely related. A pitch deck involves structuring slides that cover key content and information you want to convey. This activity involves compiling your financial projections, market size, growth rates, and more using graphics and images with a consistent visual theme.

Depending on your budget, you may hire a pitch deck designer or download and use editable pitch deck templates online.

7. Practice, Practice, Practice

The best way to perfect your pitch delivery is to practice and practice again. The more you practice, the more comfortable and confident you’ll become with your presentation.

Record yourself delivering the pitch using video or do a mock delivery in front of a mirror. Keep your posture and timing in check. Practice seamlessly transitioning between your speech and visuals. And if possible, seek feedback from your peers or mentors.

We’ve explored the essential elements and strategies for creating a successful business pitch. Throughout this process, one golden rule is to tailor your business pitch to your audience. When you can select the right people to present your idea to and align your pitch to their needs, you are well on your way to transforming your vision into a reality!

1. Executive Pitch for Business PowerPoint Template

Get your hands on all the tools required for creating a business pitch! Just customize these slides to include your organization’s information, change the color scheme to match your branding, and you’re one step closer to success.

Use This Template

2. Company Pitch Presentation Template for PowerPoint

Sometimes you intend to deliver your business pitches in a couple of well-crafted slides. If that’s your aim, meet a slide deck that can captivate your audience while you focus on introducing key information in style.

3. Minimalistic Business Pitch Deck Template for PowerPoint

With clean graphics and the option to upload our tailored backgrounds, this set of 14 slides has every tool to answer the question of how to make a business pitch. Its aesthetic can captivate small startups looking for visual aids in their presentation but intending to get the audience’s interest through their talk rather than extremely catchy graphics. Take a look and craft your next business pitch presentation!

4. Company Growth Business Pitch Template

This presentation template is designed for entrepreneurs looking for funding to achieve the next stage in their venture. Present highly relevant information such as your Business Model Canvas, your target KPIs, Market Size, Competitor Analysis, and more in a selection of 13 slides intended to summarize complex information easily. Ideal to create printables out of your presentation.

5. Colorful Business Pitch Deck for PowerPoint

Owners of businesses in the creative industry can reflect on their style and speak about their achievements with this extremely visual pitch for business slide deck. This template contains 19 slides featuring most of the tools mentioned in this article, plus some extra added value that can speak of the professionalism of your business pitch. Incorporate your data and generate quality, editable graphics in just seconds.

6. Elevator Pitch PowerPoint Template

We’ve seen this template in the article, as it clearly possesses all the qualities required for a powerful elevator pitch. Gather your data and use this selection of 12 business pitch PPT to create memorable but concise presentations.

7. Creative Business Pitch PowerPoint Template

Finally, for those looking to create a different aesthetic in their presentations, this template is intended for those looking at how to write a business pitch for a restaurant business. Yet, still, it applies to many creative industries and services. Deliver a presentation that clearly reflects your style with the help of this business pitch presentation template.

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How to create a successful pitch presentation

Get your team on prezi – watch this on demand video.

Anete Ezera December 18, 2023

When it comes to startups and entrepreneurs, getting that first big deal can be tricky. It can be hard to put your business idea forward in a way that’s going to convince potential investors or partners. This is where pitch deck presentations come in handy as they are often short and precise. The goal is to explain your idea in a way that gets straight to the point and is easy to understand. These quick, punchy presentations are critical for those looking to make a strong first impression and secure funding for their business venture. Let’s talk about what a pitch presentation is and how you can create one with the help of Prezi. 

What is a pitch presentation? 

To get a better understanding of what a pitch presentation really is, let’s look at some of the important elements that make one: 

Conciseness: It’s typically short, usually 10-20 slides. This fast pace enables the presenter to captivate the audience and maintain attention. 

Clarity: The aim is to keep the content clear and straightforward, avoiding complicated jargon so that the message is understood. 

Powerful storytelling: It will often tell an interesting story about the problem being solved, the solution offered, and the potential market opportunity. 

Key information: Because of its fast-paced nature, it will often be packed with vital information like the business model, financial projections, and the unique value proposition of the product or service being pitched. 

Appealing visuals: Like other styles of presentation, having visuals that can draw in the audience is a must. Pitch deck presentations will often use graphics and minimal text to convey information better. 

To get a visual understanding of what a pitch presentation is, explore the following pitch presentation:

The evolution of pitch presentations: a look back and ahead

Ever wondered how pitch presentations became such a big deal? They started as simple PowerPoint slides but have evolved into something much more dynamic. This journey reflects changes in business, technology, and what investors look for. In the early days, pitch decks were pretty straightforward – just a few slides outlining a business idea. But as technology advanced, so did the expectations. Now, we see pitch presentations with interactive elements, attractive visuals, and even storytelling elements. This evolution shows how we’ve learned to communicate complex ideas more effectively. Understanding this history helps us understand how pitch decks have evolved into what they are today. 

Is a pitch deck the right presentation style for me? 

A pitch deck is perfect if you’re looking to present a business idea, especially if you’re aiming to attract investors or partners. It’s designed to be concise yet impactful, focusing on the key aspects of your business or project. Think of it as showcasing your business- you’ve got a limited amount of time to make a strong impression. So, if you’re in the early stages of a startup, seeking funding, or trying to win over some stakeholders with a clear, compelling story about your business or idea, a pitch presentation could be just what you need.

People who might also benefit from pitch presentations 

Pitch presentations are a versatile tool that can greatly benefit a wide range of individuals and organizations. We’ve discussed the role of pitch decks for startups and entrepreneurs, so let’s look at some other instances where these presentations might be particularly useful: 

• Business executives: Established business owners can use pitch decks to propose new projects or strategies to stakeholders, boards, and investors. 
• Sales and marketing professionals: To pitch products or services to potential clients or partners, highlighting their unique selling points.
• Non-profit organizations: For presenting their mission, impact, and funding needs to donors, sponsors, or grant agencies.
• Researchers and academics: To secure funding or collaboration for research projects, especially when presenting to funding bodies or at academic conferences.
• Inventors and innovators: To attract investors, partners, or attention to their new inventions or innovations. 
• Freelancers and consultants: To pitch their services and unique value proposition to potential clients or agencies.

What makes a good pitch deck presentation?

When we talk about pitch presentations, it’s important to compare the differences between a great pitch deck and the ones that just don’t hit the mark. 

What a pitch deck should look like 

A successful pitch deck should have a clean, uncluttered design . This way your audience can take in the information without being distracted by over complicated slides. Any images used should be of high quality, and be relevant to the text. A pitch presentation should flow logically , so the information provided tells a story about what you’re aiming to achieve. 

The colors used should match that of your brand, often logos and fonts will correspond with the theme of the brand, organization, or company. This is a great way to reinforce who you are and what you stand for. A good pitch presentation will captivate the audience by using each slide to convey a single key point, this way, the message is concise and easily absorbed. 

Pitfalls to avoid 

Now, let’s talk about what a pitch presentation shouldn’t look like. If you want to entice your audience, don’t cram too much information onto your slides . This is going to overwhelm your audience and make their attention span drop. Don’t stray away from key points by including irrelevant information. You want your pitch deck to persuade people to take action and have faith in you and your product, so don’t go off on a tandem.

Use a language tone that’s relatable to everyone – don’t use overly technical terms or industry-specific jargon. This can be off-putting for potential investors who don’t work in your field. One of the biggest mistakes you could make is to be inconsistent with your theme, color, and fonts. Remember, the idea is to appear professional, and inconsistency screams amateur. 

Things to consider when preparing to create your pitch presentation

Although it might be appealing to dive straight into making your presentation, there are certain points you should consider to get the best out of your pitch. Here are some things to think about when planning: 

Know your audience

Consider who you’re presenting to and include criteria that are going to be appealing to them. For instance, what resonates with venture capitalists may be different from what appeals to potential partners or customers. 

Engaging storyline

You want to hold your audience’s attention throughout the whole presentation, so tell your story in a way that builds anticipation and makes them want more. 

Keep each slide simple. Your audience will respond better to clear, concise content that’s not too busy and complicated. Keep text easily readable and appropriate for all levels of knowledge. 

Key messages

Plan out the purpose of each slide beforehand, that way you can be sure the key messages come across well. 

You can include things like graphs or charts to simplify complex data, but do this in a way that doesn’t overcrowd the slides. Remember to stay consistent with colors and fonts to reinforce clarity. 

Data and validation

Do your research when preparing to make your pitch presentation. It’s crucial to back up your claims, such as market research, growth projections, or case studies. Using real-world examples is a good way to back up your credibility. 

Business model

Think about how you’re going to explain your business model in a way that comes across clearly. Always be honest about your revenue streams, pricing strategies, and your position in the market. 

Investors often invest in people as much as they do ideas, so think about how you can highlight the strengths of yourself and your team. 

You need to clearly state what you’re asking for. Whether it’s funding, support, or a partnership, make sure your audience knows what you need from them. 

Practice your pitch so that it flows well and fits with the time constraints. Rehearsals are great for realizing flaws, which means you can rectify where needed to ensure the best possible pitch on the day. Be prepared to answer questions and address potential concerns- you can do this by listing some possible queries and preparing an adequate answer. 

Beginning and ending

How can you draw the audience in from the minute you start speaking? A successful pitch presentation often starts with a bang, such as a powerful punch line, a vibrant image, or a brain teaser. When it comes to ending your pitch, summarize the main points and offer a chance for discussion. 

Discover other crucial and noteworthy tips on creating and delivering pitch presentations by watching the following video:

Presenting your pitch deck presentation

Your presenting skills must be just as effective as the pitch presentation you’ve created. Imagine spending all that time and effort on making each slide perfect, to go and blow your opportunity by poorly presenting it. Here are some tips to help you own the stage for your pitch: 

Body language

• Posture: Stand tall and proud. A good posture reflects confidence and keeps you physically engaged. 
• Gestures: Gestures should be natural and purposeful. For example, you might use hand gestures to emphasize important points. Avoid being overly dramatic with gestures as this can be distracting. 
•  Movement: Moving can add energy to your presentation, but be careful not to pace around the stage, as this can make you appear nervous. A simple step forward when you’re reaching the punchline of your story can elevate impact. Similarly, turning your body to face different sections of the audience can make everyone feel included. 

Facial expressions

• Eye contact: Make eye contact with your audience, and maintain it. Don’t just focus on one area, move your gaze around the room to add a personal element to your presentation. This is going to help you build a connection and keep them engaged. 
• Smiling: Smile where appropriate. This is going to make you seem approachable and passionate about your subject. However, you don’t want to unnerve your audience by wearing a forced smile throughout the whole presentation. 
• Expressiveness: Your facial expressions should match the tone of what you’re saying. They can be a powerful way of transporting emotions from the screen onto the audience. 

Voice control

• Volume: You want everyone in the room to hear you, so speak loudly, but avoid shouting. 
• Pace: Remember that your audience needs to clearly hear every word for maximum impact, you can do this by keeping a moderate pace throughout. Speaking too fast can be hard to keep up with, and talking too slowly can become boring. 
• Tone: Use a varied tone to maintain interest, as monotone speech can be disengaging. For instance, you could change the pitch and intensity of your tone when discussing something positive or exciting. 
• Duration: Stick to the allotted time for your pitch presentation. Running too long can lose your audience’s interest, while cutting it too short may not deliver enough information. 
• Pauses: Pauses are handy for creating suspense, or allowing key points to sink in. They can also be helpful for a smooth transformation from one topic to another. 

Dealing with nerves

• Practice: The more familiar you are with your content, the less nervous you’re going to be. Practice your body language cues, speaking clearly, and using the right facial expressions. 
• Visualization: Envision a successful pitch presentation. It’s when we worry about the things that could go wrong that causes anxiety to kick in. 
• Relaxation techniques: Before taking the stage, simple techniques can help with nerves, such as mindfulness practices and progressive muscle relaxation. 
• Deep breathing: Practice deep breathing to control nerves and keep a steady voice. This helps in delivering a calm and confident pitch. 

If you’re struggling with nerves, watch the following video on how to not be nervous for a presentation:

Audience interaction

• Question prompts: To make your pitch presentation more interactive, encourage audience participation and questions. 
• Read the room: Always be aware of the audience’s reactions and adjust accordingly. If they seem disinterested, you might need to change your approach or pace.

As a pitch deck presenter, your role is to deliver your content in a way that makes an impact. Mastery of body language, voice, and timing all play a crucial role in yielding the results you want. 

Prezi: Your tool for creating pitch presentation

If you’re aiming to create a pitch presentation that sets you apart from competitors, Prezi is the tool for you. Here’s why: 

Unique presentation style

Unlike traditional slide-by-slide presentations, Prezi allows you to create a more fluid and dynamic pitch deck. You can move freely around the canvas, zooming in on details and out to the bigger picture. This helps in structuring your pitch presentation in a way that best suits your story, making it more engaging for your audience.

Zooming user interface

This is one of Prezi’s signature features. You can zoom in to focus on specific details and zoom out to show the overall context of your idea. Since pitch presentations are all about emphasizing key points, this feature is essential. 

Visual storytelling

The best way to tell a story through your pitch presentation is to turn complicated information into digestible parts. With Prezi, you can use appealing visuals to simplify ideas and make data easier to interpret. Prezi supports images, visuals, graphics, and animations, so you can create a pitch that captivates your audience. 

Experience visual storytelling in action in a Prezi presentation:

Templates and customization 

Prezi offers a variety of templates , which can be a great starting point for your pitch presentation. These templates are fully customizable, meaning you can align the design with your brand’s look and feel. 

As an example, take a look at this product launch template by Prezi. This would be a solid choice for a pitch deck presentation, particularly if you’re about to launch a new product or service. It provides a structured layout that guides you through the essential elements of a pitch. If you’re hoping to make a good impression, the design of this template looks clean and professional while focusing on key points. It allows you to highlight what sets your product apart in a compelling way. 

Like most Prezi templates, it offers customization options. You can tweak colors, add your images, and moderate the content to align with your brand and product. These are all essential elements for creating a personalized and relevant pitch. 

Collaboration tools

Prezi’s collaboration features come in handy when you’re working with a team. Multiple people can work on the pitch presentation at the same time, offering valuable inputs and different ideas. This way, your pitch deck presentation can reach its full potential. If you like to delegate tasks and give each team member a role in the creation, this feature is great for coordinating efforts. 

Prezi Video

For remote pitching, Prezi Video is the perfect solution as it allows you to add a video of yourself presenting alongside your content. This enables you to make your pitch just as personal as it would be in person. 

To explore how Prezi Video works, watch the following video:

Path tool for story flow

To help create a natural flow for your story, Prezi lets you set paths to move between topics. This easily guides your audience through your presentation in a logical way, which is crucial when it comes to pitch decks. 

Prezi is keeping up with the AI revolution by bringing you a set of AI presentation tools: AI text editing and layout features. These features give you text and layout suggestions, so you don’t need to stress about finding the right words or structure. It can adjust to your writing style, keeping your pitch personal to you but with added clarity and relevance. Discover more about Prezi AI features here .

Successful business pitch presentation examples

Many well-known companies famously used pitch decks in their early stages to secure funding and partnerships. Here’s some you may know: 

Back in 2008, Airbnb was just starting out and needed funding, so they created a pitch deck. This wasn’t just any pitch deck—it was really clear and straightforward, showing off their business model and what they hoped to achieve. They ended up raising $600k from an angel investment round. Their pitch presentation was so successful that people still talk about it today. It’s a classic example of how a good pitch can really set a company on the path to success.

Did you know about Uber’s beginnings? On their ninth anniversary, Garrett Camp, one of the co-founders, shared their first pitch deck. It was a 25-slide presentation that they used way back when they were just starting out. This pitch presentation was a major part of their strategy and really helped in the company’s early growth and evolution. It’s pretty impressive to think how those early slides contributed to making Uber the giant it is today. 

We all know how significant Facebook is when it comes to social media platforms, but it’s all down to their original pitch presentation back in 2004 that propelled them into such success. The pitch deck contained mix-and-match slides for summarizing Facebook’s value proposition, key metrics, and audience demographics. Shortly after the launch of facebook.com, Eduardo Saverin, who was 21 at the time, took their presentation to New York. He was there to pitch Facebook’s Ad platform to potential clients. Now, fast forward to today, Facebook for Business has grown massively. It’s the second biggest digital advertising platform, just behind Google, and holds more than 25% of the market share.

These examples are not only inspirational but show just how important pitch presentations are. A strong pitch is critical for making a good first impression, forming business relations, and opening up opportunities for scaling your business. 

Final thoughts on pitch deck presentations

To wrap up, pitch decks are more than just presentations; they’re your chance to make an impact. They’re vital for anyone looking to get their idea off the ground, especially in the startup world. So when you’re putting one together, keep it straightforward, focus on your key points, and make sure it reflects what you and your business are all about. A well-crafted pitch presentation can open doors, attract investment, and set the stage for your future success. Remember, simplicity and clarity are your best tools. Good luck, and here’s to making your ideas shine!

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Pitch decks have been used to launch many of the most successful companies of the 21st century.

At its core, a pitch deck is about asking others to come along on your company's journey. That might include asking for investment or for potential employees to join the company and contribute to its success.

Let's learn more about the key principles in business plan pitch decks, and how you can build your own in less time than ever before thanks to templates.

What Is a Pitch Deck?

One of the key differentiators of the pitch deck format is that it makes an "ask" of the audience. If you're giving a pitch, the goal is certainly to persuade the audience to join in on your business's mission.

In reality, a pitch deck is basically a business plan PowerPoint presentation. The term "pitch deck" is most commonly applied to startups that are looking for funding. The idea is that your pitch deck will lead to action from the audience.

A pitch ultimately persuades the audience in a certain direction.

The Top PowerPoint Pitch Deck Templates

When you're preparing to share your new startup with an audience, it helps to build a PowerPoint pitch deck. And if you're busy working to launch your company and build out its features, it's unlikely that you'll have time to build a startup pitch deck from scratch.

That's why pre-built pitch deck templates are so useful. Using a PowerPoint template gives you all the design elements that you'll need to design a pitch deck in less time than ever.

Best of all, using a startup pitch deck template can give you the ideas you need to launch your company. If you don't know what to include in your pitch, using a template that already has all the key slide concepts built out, is a huge help. You'll only have to fill in the placeholders with your company specifics to prepare for a pitch to investors.

Here are 10 of our favorite startup pitch deck presentation templates that you can use to springboard your company into growth mode.

1. Pitch Werk: Elegant PowerPoint Pitch Template Deck

Pitch Werk is one of the most complete pitch deck templates that you'll find for launching your idea. Showcasing growth in your presentation is key, and Pitch Werk has you covered on just that, thanks to slick charts and graphs you can use to show progression in user growth and participation.

2. Pitch Deck: Business Plan PowerPoint Template

Every new business plan should have a PowerPoint presentation that accompanies it, and this pitch deck template fits the bill perfectly. With more than 100 unique slide designs, there's no limit to the number of business plans that you can create thanks to this slick presentation template.

3. Fintech: Startup Pitch Deck Template PPT Presentation

Fintech is short for financial technology, and it's one of the fastest-growing categories of startups. If your new company falls into this field, this pitch deck template might just be the perfect presentation option for you. Not only is it clean and slick, but it also features the data visualizations you need to show your new business concept to prudent investors.

4. Startup Pitch Deck PowerPoint PPT Template

If your startup seeks to solve a unique challenge, it might be difficult for a potential investor to understand exactly what it is that you do. That's why it's so helpful to use an infographic that explains your process and purpose.

This startup pitch deck has you covered for your business presentation thanks to the beautiful and easy-to-customize business plan infographics.

5. Pitch Deck PowerPoint Investor Presentation Template

The best PowerPoint pitch deck templates are easily reused for pitches to multiple investors and audiences. One major reason to choose this pitch deck PowerPoint template over the others is because it includes 13 color schemes and 800 slide designs that you can use over and over.

That creates an endless sense of variety in your presentation while showcasing your business plans in a way that you can use with multiple investor audiences easily.

6. Nia Pitch Deck

There are many options for creating a pitch deck template, but Nia is one of the most stylish ones. If your startup is visually focused (like fashion, furniture, or social companies) then a deck like Nia can really set your new concept apart from the crowd thanks to the beautiful slide designs.

Imagery takes center stage in Nia with simple business information complementing the image placeholders.

7. Manola Pitch Deck Powerpoint Presentation

Manola is clean and simple and would feel right at home in any corporate environment. A pitch deck should serve to put the idea front and center, and Manola does a great job thanks to its simplicity.

With charts, infographics, and product imagery, it has all of the key essentials you've come to expect for your business in a solid PowerPoint pitch deck.

8. Latitud Business Pitch Deck PowerPoint Template

Latitud's minimalist style is the key to showing off your fresh startup concept. Again, it's all about using content and visuals that get out of the way and let your idea shine. You don't want an audience to be distracted with overly complex slide designs, so use a minimalist pitch deck like Latitud to ensure your audience focuses on the key factors in your new business plan.

9. Union: Pitch Deck Powerpoint Template

Union is a pitch deck presentation that isn't afraid of being bold. As you check out the example slides, notice that less is truly more when showcasing a startup idea. You'll see the presentation slides that are crucial to telling the story of your startup like a timeline, pricing tables, portfolio imagery, and more.

All these are the vital elements that every investor will want to see as they weigh coming along for your growth journey.

10. Pitch Deck Powerpoint Presentation

Rounding out our selections, the aptly named Pitch Deck template is a great choice for your next startup pitch deck. This presentation really shines for its inclusion of a variety of "team slides," which can help you showcase the key members behind your big idea.

That personal touch can help investors feel a sense of confidence in the key faces that drive your business.

11. Venture Pitch Deck

Minimalist PowerPoint pitch decks are popular for a reason. They help your audience focus on the content that promotes your company. The best way to work around short attention spans is to give investors fewer items to consider.

With the Venture pitch deck, you have tightly focused slide designs that tell your new venture's story. This Envato Elements template includes versions of the design for PowerPoint, Keynote, and Google Slides. No matter what app you prefer, this modern and minimal template is ready for your business plan.

12. Investor Pitch Deck

When you use a professional pitch deck template, you increase your chances for success. Investors expect professionalism in every aspect of a business plan. And this PowerPoint pitch deck template would feel right at home in any boardroom, thanks to the highly polished design.

With more than 45 unique slide designs in five color schemes, you have everything you need at your fingertips. It's carefully structured and focuses on bullet points so that your presentation follows an easy path.

13. Pitch Deck---PowerPoint Template

PowerPoint pitch deck presentations aren't just for high-growth companies. You might want to use a deck template to create a plan that reinvents your existing business. This business plan PowerPoint is perfect to help you write and document your strategy.

The 32 slide designs include every blueprint you'll need to show how your business works and why someone should invest. Never stop reinventing your business, and kickstart the process with the help of this pitch deck template.

14. Airbnb Startup Pitch Deck

It's now hard to imagine a world without Airbnb. It's certainly an example of a company that has succeeded with the help of investment capital. This PowerPoint pitch deck template uses the style and theme of the original deck that landed Airbnb over $7 million in funding in 2010.

It's updated for modern style guidelines and trends, but uses the best of the elements that made it a success. Successful startups take new ideas and make them part of everyday life, and Airbnb's pitch deck template is the perfect example.

15. Pitch Deck Template---Based on Uber

Here's another outstanding PowerPoint pitch deck template inspired by a startup success story. The founders of Uber (now worth nearly $70 billion in market cap) were in your position more recently than you might think. Why not take inspiration from the famous PowerPoint pitch deck that launched the company's growth?

With the help of this deck template, you have slides ready for your concept. Use the 38 unique slide designs to tell the story of your startup. Even if you aren't launching a rideshare venture, your investors are sure to appreciate the clean design influenced by Uber.

16. Startup Pitch Deck PowerPoint Template

This PowerPoint pitch deck is perfect for launching a new app or website. That's thanks in part to the eye-catching device mockups that make it easy to show your app in action. Just open the pitch deck template, add your screenshot to the placeholders, and you're ready to present!

Smooth gradients across 30 unique slide designs keep the design fresh and modern. The slide designs in this deck template are the perfect way to start crafting your presentation. That makes it easier to tell the story of your business in a new PowerPoint pitch.

17. Startup Pitch Deck Template---Based on Foursquare

This pitch deck template is based on another success story: the location check-in app Foursquare. The story of Foursquare is a great example of a company that pivoted its purpose over time.

With the help of a startup pitch deck, the company was able to raise over $1 million in its Series A round in 2009. That shows that a pitch deck template can help you win the support to launch your company. Eye-catching colors and simple slides make it easier for investors to see your potential in a pitch.

Take a Lesson From the Pros

There's never been a better time to launch a business with the help of investment capital. More investors than ever are helping fund and boost high-growth companies.

Most company concepts have already been tried. Gone are the days when just an idea could land you funding. Instead, you have to show off how you'll implement your idea. Business plans bring together your ideas with strategies that lead to success.

A business plan PowerPoint template is a great way to start. It sparks thinking about how to show your idea in an eye-catching presentation. Envato Elements pitch decks include slides that show why you're uniquely positioned to create a successful venture.

But that doesn't mean that creating a pitch deck PowerPoint is easy. Fundraising is an art, and its success relies on telling the story of your business. You have to present confidently and show that your business plan solves a problem that leads to a successful investment.

That means that the way you package your business plan PowerPoint is crucial to success. To learn how to create the best pitch deck in PowerPoint, it helps to lean on the experience of others, which we've highlighted here.

Every pitch deck will differ. Knowing the basic structure for the best pitch deck presentations is sure to help.

Starting From Scratch?

If this is your first time creating a pitch deck, it might seem overwhelming. After all, the nature of presenting a pitch deck is that it ends by asking successful experts for funding. That can lead to stress, even if you have complete confidence in your business.

Don't worry: you're in good company. The most successful entrepreneurs all shared this feeling at one point. Uncertainty is just the moment before you work up the courage to pitch your company.

It helps to see a basic roadmap for your business plan PowerPoint. Here are five components that every pitch deck presentation should include:

• Describe the problem solved:  There's a popular saying: "necessity is the mother of invention." That means that problem-solving leads to new ideas. Work to convince the audience that you're solving a major problem.
• Describe the market opportunity:  Not all problems are equally sized. To create a great pitch presentation, you have to show that the market wants and needs your solution.
• Show your solution: The intersection of a problem and a large market is an opportunity. So how will you solve it? Showing your solution is key to garnering support.
• Build credibility: If the opportunity is so large, why haven't others already solved it? This section is a great chance to build credibility in your specific solution by showing expertise. Explain specifics of why your solution is the right one.
• Ask for support: Most pitch deck presentations culminate in asking for funding or other support. By the end, you've built the credibility you need to ask for funding or support to leap into growth.

Each of these sections might need multiple slides to tell your story. With the help of this outline and your Envato Elements template, we're confident in your chance for growth.

Four Key Principles of the Best Startup Pitch Decks

No matter which PowerPoint pitch deck template you use to show off your new startup, there are a few key principles that every pitch deck sticks to. Keep these in mind while you're building a business plan PowerPoint presentation:

• They show your mission, and how you're different: Nearly every company's purpose is about solving a challenge in a market. Show you seek to solve that challenge, and how your approach differs from others who are out to solve the same challenge.
• They create a fear of missing out: Above all, pursuing investments in your startup is about creating FOMO, or fear of missing out. You want the investors to be unable to imagine walking away from your idea.
• They make a "big ask:" You aren't just showing off your startup for the sake of awareness. The key idea behind a pitch deck is that you're asking for something at the end of your pitch.
• They show growth metrics: Part of positioning your startup as a success story is showing the growth trajectory that your company is on.

All-You-Can-Download Pitch Deck Templates

If you checked out all the pitch deck templates in this roundup, you may have noticed that they have a common source. It's an all-you-can-download service for creatives called Envato Elements. A subscription to Elements unlocks all the pitch deck templates featured in this tutorial, plus so much more. This includes graphics, stock photos, and icons you can use in your presentation.

The advantage of using a service like Elements is that it gives you the freedom to experiment in your designs. Because each additional template won't cost you more, you have plenty of opportunities to try new ideas and concepts for your pitch.

A successful pitch deck can be the difference between being funded and being forgotten. When you use a successful PowerPoint pitch deck template from Envato Elements, you increase the chances that you gain that key investor or team member you need to propel your business to success.

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How to Make a “Good” Presentation “Great”

• Guy Kawasaki

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

• Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
• Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
• Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
• Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

• Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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13 Powerful Sales Pitch Presentation Templates to Land Your Next Client

Written by: Orana Velarde

An effective sales process has seven cyclical steps; prospecting, preparation, approach, presentation, overcoming kickbacks, closing the sale, and following up. Every step is as important as the next for landing a client or closing a deal. However, in your sales pitch presentation, you make a solid case for your product or service.

Using storytelling, design and sales techniques , you can impact prospects and clients' minds. The slides will persuade them to get in touch or make a purchase by showing them product features, benefits and your value propositions.

Are you ready to land your next client? Today we’ll look at step 4 in the sales process, the sale pitch presentation. We’ve got tips, examples and a selection of sales pitch presentation templates to help you land deals quickly.

Let’s get started.

Here’s a short selection of 8 easy-to-edit sales pitch presentation templates you can edit, share and download with Visme. View more templates below:

Table of Contents

What is a sales pitch presentation, what should a sales pitch presentation include, 13 sales pitch presentation templates, sales pitch presentation tips to close deals quickly.

• A sales pitch presentation is essentially a sales pitch in presentation form. It’s not an elevator pitch or a cold-call scrip.
• The purpose of a sales pitch presentation is to sell. It’s used to bring you one step closer to closing a deal.
• Sales pitches and pitch decks resemble each other in terms of content, but they’re used differently. Sales pitches are for selling services or products. Pitch decks are for convincing investors to back your startup with funding.
• Visme offers an extensive library of sales pitch presentation templates. Each is professionally designed to meet your needs and industry standards. Instantly create branded templates with our AI-powered Brand Wizard and more.

A sales pitch presentation is essentially a sales pitch in presentation form. It’s not like an elevator pitch or a cold call script; it goes deeper than that.

The initial sales contact, be it a cold call or an email, goes straight to the point and is mainly about the prospect. That’s how you get their attention, letting them know you have a good grip on their pain points. When you get to the presentation, they’ve already heard from you several times, and it’s your opportunity to share more information like pricing, benefits, product features and use cases.

Yes, the principal purpose of a sales pitch presentation is to sell, but it’s not usually the last step toward closing a deal. You’ll likely need to follow up and keep the conversation going until you get a yes. That said, your sales pitch presentation needs to inspire, engage and make the prospect feel that they need what you are offering; otherwise, no amount of follow-ups will help.

Sales Deck vs. Pitch Deck

Occasionally, a sales pitch, otherwise known as a sales deck , is confused as being the same as a pitch deck

Sales pitches and pitch decks not only sound similar, but they also resemble each other in terms of content.

As we mention above, sales pitches are for selling. On the other hand, pitch decks are for convincing investors to back your startup with funding. Yes, both involve exchanging monetary funds, but in different ways.

Made with Visme Infographic Maker

Sales pitch presentations follow a standard format that most business people recognize. But that doesn’t mean you can’t get creative with the content and the types of slides.

To structure a sales pitch presentation, start with these slides, some of which can be combined:

• A Branded Cover slide
• An Introduction
• State the problem clients want to solve
• How are current solutions failing
• Suggestions for better solutions (don’t name your product or service yet)
• Your value proposition
• Presentation of your product or service
• What benefits does the client receive
• Examples, reviews and social proof
• Pricing and Call to action

Here are other supplemental slides you might want to include:

• Message from the CEO and a bio
• An introduction to the team
• Explainer videos
• Comparisons

When creating your sales pitch presentation, don’t make it too long, else the viewer won’t swipe to the end. Aim for a number between 8 and 13. You can combine some of these slides as long as they are easy to understand and follow a sequence.

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In this section, we’ll showcase a wide range of essential sales pitch slides across various industries and services.

Each example of a sales pitch presentation comes with actionable tips you can use to polish your template to make it your own.

1. Simple Theme

The Visme Simple Theme is more than just a presentation template; it’s an all-in-one library of ready-to-use slides. They all follow the same aesthetic, making creating a sales pitch presentation easier. Don’t feel tied down by specific design compositions; choose from hundreds of options in the slide library.

And FYI, two other presentation themes are available if you want to try another style.

2. Consultancy Services

State your short and sweet elevator pitch opener on the first slide. This practice is reminiscent of what a landing page does, showing the viewer quickly what you’re about and how you can help. In this case, a consultancy service sales pitch deck starts with a bang.

Continue with a few introductory slides before explaining exactly how your company will fulfill the promise it offers on the opening slide. Finally, add relevant contact information for the prospect to get in touch with you and close the deal.

3. Business Presentation

This business presentation is perfect for your sales pitch presentation if you’re looking for a sales pitch slide that doesn’t have contextual content to fix or improve. All your content is ready to go, you just need to input it into a template. Use any or all of the infographic slides to showcase important data about your company.

Add the content about the client's pain points and your solutions in the introduction and company overview slides. Explain how each team member of your company will help you reach your business goals. This sales pitch deck template is perfect for a lively and creative business that offers services to small businesses and young companies looking to grow.

4. Marketing Strategy Services

This sales pitch presentation for a marketing agency is perfect for personalized communication with prospects. The table of contents is straightforward and can be made interactive with hyperlinks to each section. Early in the deck, some slides lay out the prospect’s problem and how you plan to solve them.

A timeline slide gives more details about an ideal roadmap to reach the common goal, and the pricing section is self-explanatory. The “Get Started” buttons can lead to landing pages or booking platforms to schedule a call with the sales team. A testimonial slide brings it all home with social proof.

5. Promotion of Services

Not all sales pitch presentations need to look corporate or somber; take a look at this holistic-style slide deck for a creative business. White backgrounds and golden details transmit the brand values of a company that could be a content creator platform or modeling agency. The style is clean and inviting while also fresh and inspiring.

The What We Do, Services and Process slides are perfect for laying out how you’ll help a potential client achieve their own goals. Use the quote slide to add a special tidbit about what it means to work with you. The Mission & Values slides are perfect for clients looking to work with a business that shares ideals.

6. Tangerine Business Presentation

Your SaaS company needs a sales pitch presentation showing your personality and vitality. Color block slide designs are super easy to brand with your colors . The white backgrounds will combine with everything and make your sales pitch content stand out.

Share your SWOT analysis for honest communication and how your company has grown over time with a timeline slide. Show off your social proof in the User Reach slide and share the pricing plans on a slide with links to landing pages with more info or a booking site to get in touch with you.

7. Corporate Presentation

Who says creative and corporate can’t go hand in hand? Look at this template for a media and design agency offering its services to larger companies and enterprises. The design is catered to appeal to high management and the C-Suite with just enough eye-catching slides to inspire further communication with the sales team.

The second slide will set the tone for the rest of the presentation. Alternatively, use your short elevator speech or personalize it for the client by adding their name. Add a short bio about the CEO and why he started the company; make sure to make it relatable!

8. Colorful Business Presentation

Grab and keep the prospect’s attention with this stand-out presentation design. Keep your content short and to the point about how your services will help clients reach their goals. This style of sales pitch deck is ideal for a serious business with a creative edge, like a coworking space or a talent recruiter.

Cut out team photos and use circle frames to match the style of slides in this presentation. Use device mockups to showcase portfolio work or special pages on your website and app. Share details that will entice the client to know more.

9. Comic Style Business Presentation

Young and lively Gen Z startups need sales pitch presentations too. With this template, you won’t have to settle for serious and dull; make your slides fun instead. Show the client how your team will help them with creative roadblocks they can’t solve themselves. Transmit your business personality through the slide designs.

Create a powerful mission slide where you share what your company is all about. Being honest is the best way to reach the clients that will click with your team.

Businesses and professionals are looking to work with companies they can relate to and brands they have things in common. Reach the clients you deserve with a presentation that represents you.

10. SaaS Product - Easy Design App

Unique layouts grab attention. For example, this template stands out before you even see the content. This presentation style is perfect for a company that likes to stand out and be disruptive in its field. They’re not only selling a product or a service; they’re also selling a feeling.

Veering away from the corporate look and feel, this presentation works for digital editorial companies, social media agencies, freelance portals and other vibrant online entities. Add some background music to these slides, creating a full experience.

11. Product - Coffee Machine

Sales pitch presentations for specific products are detail oriented and full of reasons why the product is a great buy. This sales presentation for a multipurpose coffee machine takes you on a journey of existential coffee conundrums that the machine aims to solve with its many functions.

This template is a great example of how feelings and emotions sell more than images and content. The milk coffee color background throughout the slides sets the tone for the message and the product features.

12. Product - Portfolio App

When your potential clients and prospects are freelancers, you must tap into their major pain point: landing new job contracts.

How will your service or product help them? This presentation for a writing portfolio app is simple and to the point, getting a freelancer’s attention fast.

This sales pitch presentation example is not content-heavy but still imparts a message of dependability and ease of use. Use calm and subdued colors to share a feeling of trustworthiness and calm. You want to make your freelance clients feel like they need you. This sales pitch presentation does just that.

13. Product - Home appliance

How do you sell a home appliance without falling into gender stereotyping? You concentrate on talking to a specific audience, in this case, people that don’t have time to cook for themselves after a long day. And how do you get their attention fast? By asking the right questions and doing so in vibrant, happy colors.

Sell your product easily with a sales pitch presentation that delivers your message without the fluff. Share data to support your claims and offer real life-changing solutions through empathy and excellent copywriting.

For a sales pitch presentation to be effective and help your team close the deal, it has to cover the basics and go beyond. We’ve put together some tips to help your sales pitch presentation be the best it can be in the present and future.

Let’s get started with some Do’s.

Sales Pitch Presentation Do’s

1. share the presentation as a digital experience.

Sales pitch presentations are more effective when they’re digital and interactive. A PDF sales presentation is fine, but why not create a digital experience? Presentations made with Visme offer so much more for both the sales rep and the prospect than many other tools.

When you create a digital experience sales pitch presentation, you can use all sorts of features that aren’t available in a static PDF. We’ve included several of those in the sections below. When you’ve finished creating the branded, personalized, and interactive sales pitch presentation, send it to your prospects with a live link . Add password protection for extra security, and choose the option for the presentation not to be tracked by search engines.

2. Track The Views on Your Presentation

Sending sales pitch presentations without tracking their progress or views won’t help the sales process. When you are sure that a prospect has seen the presentation, you have a better chance of succeeding during follow-up. It’s not surprising that 50% of sales leaders say demos or sales presentations are one of the most important productivity metrics to track.

With Visme, you can track analytics for every presentation you send out, including sales pitch presentations. When you personalize each sales presentation and save it individually with the prospect's name, you’ll be able to track activity in more detail.

3. Personalize Your Sales Pitch Presentation Template

Sales pitch presentations don’t generally exist independently and are rarely sent out to just one prospect. Your sales process is repeated with every new client, and in turn, each receives a sales pitch presentation after initial contact. In this case, automation is a time saver, but some level of personalization can improve the outcome.

Personalize sales pitch decks with the recipient’s name, position, company and a specific pain point or solution with references to the conversation you had with them previously. Of course, how much personalization you add will depend on your brand communication style. The main goal is to close the gap before the buy-in, and personalization helps with that. Clients subconsciously appreciate personalized communication; it breaches the gap between prospects and loyal clients.

The technicality behind personalization starts with the sales pitch presentation template. As a brand, you can create a branded template as a base on which to add all general and personalized content. Once in the editor, Visme business plans include a dynamic fields feature , which helps your team input the same content on multiple slides with one edit.

4. Employ Interactive Features

When your sales team designs slide decks with Visme, they’ll be able to add interactive features like animations, videos, hyperlinks and popups. First, create an interactive table of contents linking each item to its corresponding slide. Don’t forget to add a back-to-home button on every other slide!

Another feature your team can take advantage of is popups with supplemental information to create an interesting reading experience. Add explainer videos about your product and use animated icons, illustrations and slide transitions.

5. Add a Voice Over or Embedded Video of Yourself Presenting

Earlier, we mentioned the option of personalizing sales pitch presentations with dynamic fields. But there are more ways to make your presentations even more personal. With Visme, any sales rep in the dedicated workspace can add a personalized voice-over or use Presenter Studio to record themselves presenting a sales pitch to the prospect.

6. Always Follow Up

Not exactly a design or content tip, but an important one all the same. Never send a sales pitch presentation to a prospect without following up.

When you follow up, send them the live link or attachment again, just in case they didn’t see it the first time. Not following up after sending a sales presentation is a lost opportunity to keep a conversation that could potentially lead to a sale going.

The conversation after the presentation is usually about overcoming kickbacks and objections. This is the opportunity to clear doubts and reassure the prospect that your product or service is the solution they need for their pain point.

7. Do Some A/B Testing and Iterate

Finally, if your team sends out numerous sales pitch presentations—automated or personalized—conduct A/B testing to see what works better. One obvious choice would be to test automated presentations versus personalized ones. Others include; length of presentation, PDF or interactive, using Presenter Studio or without, etc. Use Visme’s integrated tracking features along with your team’s analytics to come to conclusions and iterate new presentations.

Sales Pitch Presentation Don't’s

1. don’t make the presentation too long or complicated.

Avoid adding too many slides or making the sales presentation too complicated. You want the deck to convince the buyer to close the deal or be more interested, not scare them away with heavy content and confusing visual compositions.

2. Don’t send the presentation without an intro email or cold call first

Don’t rely on a sales pitch presentation as the only point of communication with a prospect. Use it as part of a repeatable sales process where the presentation comes after initial contact. Depending on your sales process, this can be an intro email or a cold call. It can be both if either one goes unanswered first.

After you’ve gotten their attention, kindly inform the contact that you’ll send over something they want to see. Confirm their email address and send them the sales pitch. Sending a presentation without an introduction first is a waste of time for your team.

Create Branded Sales Pitch Presentations With Visme

Now it’s your turn to create a sales pitch presentation for your business. Hopefully, one of the templates in the collection above has inspired you to put together your next best slide deck.

When using Visme as a presentation maker, your sales team has all the tools on hand to create interactive, engaging and effective sales presentations . The best part of all is that they can do so collaboratively.

Do you need to brainstorm first? Use the Visme whiteboard feature to lay out ideas with the team and draft out a structure to work with.

Have you used Visme to create branded material yet? Try the Brand Wizard to generate a large selection of templates for all your business needs. We promise that none of your visual graphics will ever be boring again.

Easily craft compelling sales pitch presentations using Visme

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About the Author

Orana is a multi-faceted creative. She is a content writer, artist, and designer. She travels the world with her family and is currently in Istanbul. Find out more about her work at oranavelarde.com

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Hands up if you’re ready to be dazzled! From a ceremony structure designed to float on water to a jaw-dropping reception room with flowers blooming from every service, we’re swooning over every bit of this wedding. If you can believe it, that’s just the beginning. Julia Kaptelova artfully shot every detail, like the ballet performance guests were treated to and snow falling from the ceiling for the first dance! Prepare to be amazed and take a visit to the full gallery .

From About You Decor … Our design is a symbol of dawn and a distant endless horizon. Ahead is a long, happy life without any borders. An international couple, Pavel and Cherry, met in London and have been walking together for many years.

From the Bride, Cherry… My husband and I we decided to have our summer wedding in Moscow because the city is where his roots are. As we knew we were going to have the other wedding ceremony in China, we wanted our Moscow one to be very personal and intimate. We’ve known each other since we were fourteen, together with many of our friends whom we’ve also known for a decade.

I didn’t want to walk down the aisle twice so the plausibility of my request quickly came into discussion. The open pontoon stage was constructed in order to facilitate the bridal entrance on water, although there were concerns about safety as the last thing we wanted was probably a drowned bride before she could get on stage, picture that! I have to say on that day it wasn’t easy to get on the pontoon stage from the boat, in my long gown and high heels. Luckily my bridesmaids still noticed even though they stood the furthest from me on the stage, and helped me out without prior rehearsal. My girls could just tell whenever I needed a hand or maybe they were just so used to my clumsiness. Who knows 😂

We all love our photographer Julia! She’s so talented and her style is so unique. Our beloved host Alex is exceptional who made everyone laugh and cry. It was truly a blessing to have so many kind and beautiful souls on our big day. Thank you all!

[iframe https://player.vimeo.com/video/384992271 600 338]

Photography: Julia Kaptelova Photography | Wedding Planner: Caramel | Cake: Any Cake | Invitations: Inviteria | Rings: Harry Winston | Band: Menhouzen | Grooms attire: Ermenegildo Zegna | Wedding Venue: Elizaveta Panichkina | Bridesmaids’ dresses: Marchesa | Bridesmaids’ dresses: Alice McCall | Bride’s gown : Jaton Couture | Bride’s shoes: Manolo Blahnik | Decor : About you decor | Earrings: Damiani | Muah: Khvanaco Studio | Video: Artem Korchagin

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I’m still not convinced this Moscow wedding, captured to perfection by  Sonya Khegay , isn’t actually an inspiration session—it’s just  that breathtaking. From the beautiful Bride’s gorgeous lace wedding dress and flawless hair and makeup to the pretty pastel color palette and stunning ceremony and reception spaces, this wedding is almost too good to be true. Do yourself a favor and see it all in The Vault now!

From Sonya Khegay … It was the last day of April and still very cold in the morning. The weather forecast wasn’t pleasing and no one expected that the sun would come out, but miracles happen and light rain gave way to the warm rays.

I love how all the details went together, you could feel the harmony in everything throughout the entire wedding day from the morning until the fireworks.

A gentle look of the bride, elegant but so airy and unique decor, the fresh and light atmosphere of early spring and, of course, true happiness in the eyes. My heart becomes so warm from these memories, it is always a pleasure to see the birth of a new family of two loving hearts.

Photography: Sonya Khegay | Event Design: Latte Decor | Event Planning: Ajur Wedding | Floral Design: Blush Petals | Wedding Dress: La Sposa | Stationery: Special Invite | Bride's Shoes: Gianvito Rossi | Hair + Makeup: Natalie Yastrebova | Venue: Rodniki Hotel

• by Elizabeth Greene

You really can’t go wrong with simple: a beautiful Bride , perfectly pretty petals , loved ones all around. But add in an amazing firework show  to cap off the night and simple just became downright extraordinary. Captured by Lena Elisseva , with assistance by  Katya Butenko , this rustic Russian celebration is simply fantastic. See it all in the Vault right here !

From Lena Eliseeva Photo …  This cozy and warm summer wedding of gorgeous Natalia and Anton was in the middle of June. The young couple decided to organize their wedding themselves, and the day was very personal and touching. I am absolutely in love with rustic outdoor weddings, and this one is my favourite because of the free and easy atmosphere.

All the decor excluding the bride’s bouquet was made by a team of ten friends of the bride and groom. And it was charming – a light and beautiful arch, eco-style polygraphy and succulents, candy-bar with caramel apples and berries – sweet joys of summer.

At the end of ceremony the guests tossed up white handkerchiefs embroidered by Natalia’s own hands.

The most touching moment was the happy eyes of the groom’s grandmother, the most estimable person on the wedding. And the fireworks were a bright end to that beautiful day.

Photography: LENA ELISEEVA PHOTO | Floral Design: Katerina Kazakova | Hair And Makeup: Svetlana Fischeva | Photography - Assistance: Katya Butenko

These photos from Lena Kozhina are so stunningly beautiful – as in you can’t help but stop and stare – it’s hard to believe it’s real life. But these pics are proof of this gorgeous Bride and her handsome Groom’s celebration at Moscow’s Fox Lodge , surrounded by vibrant colors and breathtaking blooms . Oh, and the idea of prepping for your Big Day outside in the sun ? Brilliant. See more bright ideas right here !

From Lena Kozhina … When we met with the couple for the first time, we immediately paid attention to Dima’s behavior towards Julia. There was a feeling of tenderness and awe, and we immediately wanted to recreate this atmosphere of love, care and warmth on their Big Day.

Later, when we had chosen a green meadow and an uncovered pavilion overlooking a lake as the project site, it only highlighted a light summer mood with colorful florals and a great number of natural woods. The name of the site is Fox Lodge and peach-orange color, as one of the Bride’s favorites, set the tone for the whole design – from the invitations, in which we used images of fox cubs to elements of serving guest tables and other decorative elements with the corresponding bright accents.

Photography: Lena Kozhina | Event Planning: Ajur Wedding | Wedding Dress: Rosa Clara | Shoes: Marc Jacobs | Catering: Fox Lodge | Makeup Artist: Elena Otrembskaya | Wedding Venue: Fox Lodge | Cake and Desserts: Yumbaker | Decor: Latte Decor

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