cover letter australia

How To Write A Cover Letter (Examples, Templates & Guide)

Write a cover letter that impresses hiring managers.

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Contributing Editor | HR, careers & job search

I founded three separate companies over the past decade to help leaders and organisations do their best work. Arielle Executive helps leaders get noticed while Arielle Partners & Talent Avenue connect organisations to Australia's best leadership talent.

Editor | Business & Investing

I lead a team of writers and editors to build Arielle's Think Big blog. Together, we share an audacious goal: create Australia's #1 publication for high-performance individuals.

Last updated: April 21st, 2024

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Australia’s job market is competitive. You will sell yourself short if you don’t submit a compelling cover letter in your job application.

Your application must give hiring managers confidence that you’re the ideal person to meet their needs — even if your skills and experience aren’t a perfect match.

Sure, you can download a cover letter template and plug in some generic information.

But a better strategy is to use the best cover letter examples and templates (including ours below) as a starting point for crafting a tailored and impactful cover letter.

Do This To Impress Employers (Before You Start Writing Your Cover Letter).

A cover letter is an introductory note that accompanies your resume as part of a job application, to communicate why you’re the best candidate for a job.

This isn’t a business document. It’s a reflection of your personal brand .

Expert Tip.

You’re personally writing to another human being, so use personal pronouns like ‘I’ and ‘you’. And keep your language natural – resist the temptation to sound like a corporate robot.

To articulate why you’re the best fit — before you start typing — take the time to:

Research the role and the company. Read the job description and learn about a company’s goals, challenges, values, industry and customer base so you can write intelligently about how you’ll add value (e.g., is the company vying for an IPO?).
Gather your best examples. Collate examples of projects you ran and the impact you made. Quantify as much as possible (e.g., reduced CRM costs by 35%, raised employee retention by 13%, closed $5m of sales in 2023).

Use your company research to identify the best person to address your cover letter to (if it’s not listed in the ad). This personalises your approach and makes you seem clued in and ready to step into a team.

How To Write A Cover Letter For Australian Employers.

Unless you have an insider connection, your cover letter can make or break your chances of getting an interview . Every word needs to earn its place.

Here’s what to include and avoid as you write each part of your cover letter.

1. Write Contact Details And Salutation.

What to include:

A header with your name a a career tagline, e.g., Senior Sales Director.
Your contact details – limit this to your email address and mobile phone number.
A personal salutation , such as ‘Dear Peter,’.

Here’s an example:

Avoid the salutations “Dear Hiring Manager”. If you can’t find their name, use “To Whom It May Concern” as a last resort.

2. Write The First Paragraph.

Don’t waste space reiterating where and when you saw the job listing, as this will be tracked online and makes you appear out of touch with the market and digital job search.

Instead, launch into your main value proposition and the most powerful evidence of your suitability for the role.

Here’s an example of a strong introductory paragraph:

What to avoid:

Bragging , or coming across as arrogant or selfish will likely backfire on you. For example: “Australia’s best salesperson who consistently out-sells teammates with my take-no-prisoners attitude.” No one wants to work with a jerk.
Fake enthusiasm. Leading with how thrilled you would be to get the job smacks of insincerity and mediocrity – as though you have nothing substantive to say. Worse, it will make you sound just like every other applicant.

3. Write The Middle Paragraphs.

Continue to expand on your value proposition. In other words, add secondary and tertiary reasons that confirm your suitability for the role.

Effective ways to flesh out this section include:

A list of 3 or more achievements that offer tangible proof of your capabilities. (Learn how to radically increase the power of your achievements ) .
A good story , if you have one. Is there a unique experience you’ve had with their brand that can be described succinctly? A sincere way to create an emotional connection?

Take a look at this example:

Don’t repeat the achievements from your resume verbatim. You can use the same achievement in your resume and cover letter but you must find a different way to frame it.

Apologies. Perhaps you don’t tick every box — don’t downplay yourself. Explain why you are still the best candidate despite whatever obstacles you perceive in your background.
Flowery language and cliches. Assume everyone thinks they’re a “seasoned professional”, “team player”, or “dynamic”, “energetic”, or “proven” leader. Delete all buzzwords from your cover letter.

4. Write Your Concluding Statements.

If there’s room, throw in a few more value points — again, ensuring they’re relevant to the job ad/description. Finally, thank the potential employer for the opportunity.

Free Cover Letter Templates [Download].

Even though you’re learning how to write a unique cover letter, there’s nothing wrong with drawing inspiration from a cover letter template.

In fact, they’re really handy for guidance on the basic structure. And they can be a great way to organise your thoughts – freedom in a frame, so to speak.

Below are two cover letter templates for you to choose from. (Ensure you have a recent version of Word installed on your computer).

1. Contemporary Cover Letter Template.

Download Now :

2. Classic Cover Letter Template.

Download Now:

How Does Your Cover Letter Interact With Your Resume?

You’ll probably need to tweak your cover letter alongside your resume, and constantly cross-check to ensure they work together to convey your strengths.

A good cover letter should:

Dovetail with your resume: Ensure you reinforce what you say in your cover letter through the details you include on your resume. A disconnect between the two will either create confusion or arouse suspicion.
Close gaps left by your resume: It’s hard to explain nuanced life choices via dot points on a resume. Use your cover letter to provide context for major pivots between job types/industries, or periods of unemployment.

To ensure your resume hits all the right notes, consider using my recommended free resume builder . Or hire one of my top-rated resume writers if you want us to handle everything.

How Long Should Your Cover Letter Be?

Your cover letter is a teaser. It needs to pique the recruiter’s interest so they’ll pay closer attention to your resume.

Attention spans are short. Keep it punchy, with only the most relevant details, context and your most impressive achievements.

Ensure that the achievements you spotlight in your cover letter align with the role you’re applying for. Most job seekers fail to make the right impression by including the same achievements on their every job application.

Before You ‘Hit Send’ On Your Cover Letter.

Before you submit your application, use this checklist to ensure your cover letter includes key details:

	Does it flow and make sense?
	Have you spelt the hiring manager’s name right?
	Is the cover letter aligned with the role? And your resume?
	Break up and simplify dense or verbose sections. Make your cover letter look approachable and scannable.

A second set of eyes is always helpful when it comes to spotting mistakes or inconsistencies. Ask someone with superior writing skills to proofread your letter.

Additionally, I recommend sharing it with 2-3 people in your network to get their general feedback on whether you’ve made a compelling case to be hired.

There’s nothing like fresh eyes to speed up, and dial in, your final draft.

How Should You Format Your Cover Letter?

Here’s a quick tip that will double the impact of your job application – keep your cover letter’s design and format consistent with that of your resume.

This achieves a couple of objectives:

It helps you build and reinforce your personal brand.
It helps the recruiter with visual recognition of your application.

Don’t go too fancy or complex with your cover letter design or formatting, as it will distract the reader from the meat of your content.

See below for a side-by-side example of a branded set (resume and cover letter):

Here’s the best news. Remember the free cover letter templates that I gave you earlier? Well, I’ve created a matching set of resume templates, which you can download here .

Wait, Do Recruiters Even Read Cover Letters?

One reason that some recruiters don’t read cover letters is because they’re too generic, long-winded and boring.

A 2024 survey found that most people gloss over the cover letter and focus their attention on the CV/resume.

Regardless of recruiter behaviour , you need to decide whether or not a cover will be valuable for your situation. You have 3 options:

Don’t write a cover letter. Let your resume promote you on its own. Maybe it will be seen, maybe not.
Write a quick’n’nasty cover letter. If it gets read, your resume likely won’t be.
Craft a unique, impactful & thoughtful cover letter. Invest the time and, chances are, both your cover letter and resume will see the light of day.

You’re probably better off not writing a cover letter than writing a bad one. However, going the extra mile to write a great cover letter puts you well above candidates who choose options 1 and 2.

Can AI Write A Good Enough Cover Letter For You?

If you’re keen to use AI as a writing tool, we recommend that you only use it to produce a quick first draft that you can then edit and enhance using your human smarts.

Depending on how skilled you are with prompts, a cover letter composed by an AI — such as ChatGPT or Google Bard — could provide a starting point and mimic the right professional tone.

So, you’ll need to review every sentence to add personality and specificity, and align the message with what the job-poster is looking for.

Do You Have More Questions?

By now, I’m trusting that most of your questions have been answered when it comes to writing a cover letter to accompany your resume for a specific job application.

But cutting through the candidate clutter is no easy feat. And unless you’re a professional writer, the task of creating a standout cover letter can feel overwhelming.

If that’s you, I’m here for you. If you have more questions about how to write a cover letter, feel free to ask me in the comments below.

Wishing you all the best in your upcoming job search, and your career.

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How to write a great cover letter

A cover letter is your chance to introduce yourself to a potential employer and spark their interest in reading your resume.

When you’re prepping job applications, a cover letter might seem like an afterthought compared to your resume. But your cover letter is worth just as much attention . That doesn’t mean it needs to be overly detailed – in fact, a simple single page is best.

Here are the key points to know about cover letters, plus the steps to follow to write one.

What is a cover letter?

A cover letter is a short letter that accompanies your resume when you apply for a role. It’s often the first point of contact you make with a potential employer, hiring manager or recruiter for a job application.

It’s a way to give the employer a sense of who you are, highlighting your skills and experience, before they read the information in your resume. Just as if you were meeting someone for the first time, you’d introduce yourself first before getting into the detail.

Sometimes, a short email can take the place of a cover letter, but the way you write it is much the same.

Take a look at this article comparing an average cover letter to a great one to help you see how to craft yours well.

How does a cover letter compare to your resume?

Your resume and cover letter complement each other but do slightly different things. Your resume summarises the key details of your skills, work experience and education. Resumes are best formatted with bullet points and broken into sections with subheadings, across about two pages.

A cover letter is shorter and sharper: a single page is best. It’s also more of a conversation opener – you’re speaking to the person responsible for the role you’re applying for, expressing your interest in the job and showing them why you’re a good fit for it.

The language in a cover letter is more personal. For example, a social worker’s resume might include, Redeveloped community youth program, increasing participation by 20 per cent. But in a cover letter you can write in the first person, which might read as, I’m a dedicated and driven social worker, with a strong commitment to supporting disadvantaged youth. It’s a chance to describe your skills and experiences in a way that also gives some insight into you and your career.

How to write your cover letter

Start with a brief introduction about yourself and why you’re writing. Mention the job you’re applying for and your interest in it.
Give a snapshot of the relevant skills, experience and qualifications you have that relate to the job. Think about the key two or three points in your resume and explaining these in a way that links them to why you’d be great for the role.
Give examples of your skills or mention how you’ve used them – you might need to do this in more detail if the job ad requests that you address selection criteria.
Note that your resume is attached. To finish, you can say that you’d welcome the opportunity to meet to discuss the role, or that you’re happy to provide more information, before signing off.

How to make your cover letter stand out

A cover letter should be engaging – you want to capture the interest of the person reading it so that they turn to your resume to find out more.

It’s also about showing the employer how your skills and experience are a good match for the role. That’s why you should always create a cover letter especially for the role you’re applying for – it shouldn’t be a generic letter. These tips can help you tailor your cover letter to the job.

A good cover letter can also demonstrate your written communication skills. Write for the environment you’re applying to: if it’s a more informal workplace or a creative type of work, don’t be afraid to inject some personal style into your writing to stand out.

Reading the 5 things employers wish they could say about cover letters and what recruiters look for in cover letters can also help you to write one that will impress.

Quick tips for improving your cover letter

Use clear, concise language. It’s best to avoid complicated or flowery wording.
Avoid overly long sentences. Try reading it aloud to see if there are any you struggle with.
Always tailor your cover letter to the job. An application is all about showing how you’re a good fit for the role on offer, and you don’t want your cover letter to seem reused.
Rather than writing ‘To whom it may concern’ or ‘Dear Sir or Madam’, find out who to address your letter to; you could phone the company to ask. It’s more personal that way and shows you’ve taken initiative.
Triple check your spelling and grammar. Try printing your letter out then coming back to it fresh, or get someone with a keen eye to look over it for you.
Keep your letter to around 250-350 words on a single page.
Take a look at these examples of cover letters written by successful job seekers .

Writing your cover letter might feel intimidating at first when you’re facing a blank page. But by following these steps and tips, you can focus on crafting a cover letter that captures what you can bring to the role and makes a winning impression to the employer.

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Best Cover Letter Example Template for Australia

cover letter example templates for australia

The Best Cover Letter examples in Australia in 2022 will prompt a prospective employer to read your Resume. They do this by demonstrating how your skills and experience align with those sought after by the employer.

By briefly outlining how you can add value to their business, the hiring manager will see that you are someone worth investigating further.

Oftentimes, however, an application will be dismissed before the Resume is even read, as a result of mistakes in the Cover Letter.

Cover Letters play a massive role in whether you get called in for an interview or not. According to a survey conducted by ResumeLab, 83% of recruiters believe that Cover Letters are important in making hiring decisions, and can even convince recruiters to schedule an interview with an applicant despite a poor Resume.

While writing your Cover Letter, you may not be realising that you are making mistakes that are severely impacting your chances at securing the job. Our experts have analysed 100+ Cover Letter examples to highlight the most common mistakes to avoid.

It’s good to get into the habit of understanding these mistakes now before you jeopardise your chances of securing employment any further!

Here are the most important Cover Letter mistakes to avoid:

Best Cover Letter Examples: Avoid Typographical Errors

Page Contents

Most hiring companies in Australia are looking for people with outstanding communication skills.

Communication skills are one of the most important soft skills to have when looking for a job. Demonstrating high-quality communication skills helps to build trust, boost teamwork and furthers your professional relationships.

This will usually include written skills, as well as, verbal communication skills. Your Cover Letter is your first opportunity to show your prospective employer that you have the necessary language capabilities.

Typographical and grammatical errors will often see your application rejected immediately.

Here are some tips:

Make sure to use a spellchecker after drafting your Cover Letter . This is an easy step that you shouldn’t overlook! If your Cover Letter contains any spelling errors or typos, this immediately sends the message that the rest of your application is weak too.
Re-read it to make sure the content is grammatically and contextually correct. Present yourself in a strong and accurate way!
Ask someone else to read through it as well. Sometimes we can miss some obvious mistakes as we have read the content a number of times and are ‘too close to it’. Having someone else read your Cover Letter to check for any mistakes is always a fantastic idea!

Best Cover Letters in Australia: Avoid using a standard or generic Cover Letter

You need to tailor your Cover Letter to the position you are applying for, and the best Cover Letter examples in Australia have shown that.

One of the quickest ways to have your application overlooked is to send out a generic Cover Letter which does not address the specific key selection criteria or skill set required.

Things to include in a tailored Cover Letter in Australia are:

Your contact information like email address, mobile number and LinkedIn Profile
The position you are applying for
The skills and experience you have which qualify you as being suitable for this specific job
An example of how you applied as many of those skills in a previous role – this should directly tie in with one of the key selection criteria listed in the job advertisement
The name of the organisation you are applying to; the name of the hiring manager and change the date of your Cover Letter if you are using a template from a previous application

Best Cover Letters Template Tips: Don’t write too much!

Your Cover Letter should be concise, encouraging the hiring manager to want to learn more about you by reading your Resume, and, ultimately, inviting you to an interview.

By rambling on too much and including unnecessary information, you risk alienating yourself and having your application dismissed. Recruiters love simple, short and concise Cover Letters. Get to the point!

Keep your Cover Letter to one page, highlighting your most relevant achievements and skills, always ensuring they match the key selection criteria stated in the position description.

Best Cover Letters in Australia: Avoid buzzwords

Using Buzzwords or clichés in your Cover Letter shows a lack of imagination and effort. You don’t want to give off the impression to recruiters of being unoriginal or lazy, do you?

Simply recycling those qualities listed in a job ad word-for-word and attributing them to yourself won’t do you much good. Without giving concrete examples of how they apply to you will see your application immediately brushed aside. Examples of such buzz words include: “team player”, “good communication skills”, “hard worker”, and “detail-oriented”.

Don’t just tell them you’re a hard worker, show them! Back-up your statements. You can do this by detailing specific tasks and outcomes you were responsible for, and successful at, while in your previous role(s).

Your Cover Letter and Resume may promise a certain level of personality or value, which is what will get you an interview, but once you’re face-to-face with a recruiter, that level of value will need to be made evident.

Best Cover Letters: Include appropriate personal details

Personal details such as your age, hobbies, and marital status should not be included in your Cover Letter .

Not only are they usually irrelevant to the job you are applying for, but they could also give the person reading your Cover Letter an excuse to dismiss your application without having read your Resume.

An employer wants to see how your previous work experience relates to the position on offer. So, unless your outside interests are pertinent to the role, it’s best to not include them in your Cover Letter.

Best Cover Letters: Don’t exaggerate or lie about skills or experience

Sometimes job seekers are tempted to exaggerate their skills or experience to improve their chances of obtaining an interview. This is a big mistake.

Whether the prospective employer asks you about it during an interview or calls your previous employer to ask them, you will nearly always be found out.

It is much better to really think about how your actual experience relates to the qualities and key selection criteria being sought after. Once you have found qualitative and quantitative examples of this experience, aim to express this honestly and in your own words.

Even if you don’t have enough experience required for the job you’re applying for, you can overcome this by selling yourself in other ways.

A Cover Letter that highlights your achievements and includes similar projects or relatable experience can work in your favour. This will provide evidence of your value in terms of accomplishments which is what recruiters want to know about.

Also, if you’re qualified in any way, you can sell this in a Cover Letter or in the interview to convince recruiters of your value, regardless of any gaps in your experience, skill set or job history.

Download our Cover Letter Example Template For 2022

To conclude, a good Cover Letter is a pivotal factor in the job application and job interview process. A Cover Letter should be well-written and engaging, and should convince the hiring manager that you are the best candidate.

A Cover Letter is a brief introduction of a job applicant that captures the employer’s attention and conveys competence, professionalism, and enthusiasm. The Cover Letter should provide some basic facts about the applicant such as their current position, career goals, and key skills.

To help you develop the perfect Cover Letter, download our free Cover Letter Template today to get started! Our Cover Letter template includes tips and advice from top Australian recruiters which will help you catch the recruiter’s attention – so you land a job in 2022.

The template can be customised to apply for jobs in all industries including Information Technology, Engineering, Business, Finance, and Accounting.

cover letter example template download 2021

If you would like one-to-one support to create a high-quality and impactful Cover Letter to get more job interviews and jobs in Australia, please feel free to get in touch.

We wish you all the best in your job search! Careers Team, Career Success Australia

Our Career Counsellors have helped more than 3000+ Job seekers to get their Dream Job in Australia.

How To Write A Cover Letter That Stands Out in 2021

How to Write a Cover Letter that Stands Out [Beginner’s Guide]

How To Write A Great Cover Letter For A Job [Top Tips]

Bad Cover Letters vs. Good Cover Letters

Hello, It’s been a real challange finding job(s) that DON’T require vaccinations. How does one succeed in getting THAT job where this isn’t a requirement?

While the initial advertisment for a job doesn’t mention the need for a double vaccantion, it isn’t until the end or indeed, when one is called for a interview, that the question arises.

What can I, as one that has been stood down from a 15 year job, do to succeed in getting a job? And one where the mandate hasn’t been implemented or has been rescinded. It just seems so prejudicial.

Many thanks, Armand Haine

Hi Armand, yes, we have heard of many cases where the person hasn’t been able to have the vaccination due to medical reasons. At some point in time the vaccination certificate requirement that some companies ask for will phase out. What you can do Armand is increase the number of job interviews you attend. The more interviews you get, the more offers you will get which means you may find an employer that does not require the vaccination certificate. Also, it depends which industry you are trying to get into. Some industries require it, others, not so much. Feel free to contact us if you would like to discuss your case in detail. Best wishes, Career Success Australia

Cover letter template

Explain to the employer the purpose of your letter, why you’re applying for the job, how you meet the job criteria, and how they can contact you for an interview.

Cover letters for job applications

[your street number and name] [your suburb, state and postcode]

[title and name of addressee] [his/her position title if known]

[organisation’s name] [organisation’s address]

Dear [insert Ms/Mr Xxx or Sir/Madam]

Application for position of [name of role], Reference Number [if given]

OPENING PARAGRAPH(S): The purpose of this letter, and why them.

Paragraph 1 : start by referring to the position you’re applying for (or “I am applying for the above position” if formatted as above) and where you saw the advertisement or heard about the role.

Paragraph 2 : explain why you’re interested in the role and the organisation. In order to do this, you need to have thoroughly read the selection criteria relating to the role and researched the organisation using their website, news sites, industry contacts, and so forth. If you’re applying through a recruitment agency and don't know the name of the hiring organisation, you can research the industry instead. Try to avoid clichés and make your interest in the organisation appear personal and genuine. A brief summary of your key selling points can be included at this point to highlight your ‘organisational fit’.

eg, GreenBuild’s recent exhibit at the Sustainable Cities festival was of particular interest to me as I have a passion for sustainable development. My skills in residential design developed through my Bachelor of Design in Architecture, along with my thorough knowledge of sustainable building practices acquired over two years as a project officer with the NSW Department of Environment and Heritage, would allow me to make a meaningful contribution to your mission to create Sydney’s greenest housing developments.

MIDDLE PARAGRAPHS: Why you?

Paragraph 3 : this is where you provide evidence as to how your qualifications, skills and experience meet the selection criteria for the position. You can draw evidence from a range of experiences if relevant, including academic studies, extracurricular activities, placements, volunteer roles and paid employment history, including casual work. This section where you address the selection criteria should be the longest section in your letter. It may be necessary to divide it into more than one paragraph.

eg, My strong time management skills have been developed through balancing part time work at Bob’s Café with volunteering commitments at my local community centre while meeting all assignment deadlines to maintain a distinction average in my studies.

FINAL PARAGRAPH: Wrap-up

Paragraph 4 : this is where you express the hoped-for outcome of your letter. End on a positive note and a call to further action. You may want to reiterate how your relevant strengths make you a suitable candidate for the role and mention your availability for interview. Refer to any attachments such as resume, transcript, application form, etc.

Yours sincerely [your name typed]

[Note: Use ‘Yours sincerely’ for letters beginning with ‘Dear plus Addressee’s Name’ and ‘Yours faithfully’ for letters beginning with ‘Dear Sir/Madam’]

Speculative cover letters

Speculative cover letters are used when you are proactively seeking opportunities directly with an employer, rather than responding to advertised vacancies. For speculative letters, follow the format above, with the following adjustments:

Opening paragraph : If you’ve been referred by a friend or colleague known to the recruiter, mention this. As no job has been advertised, state that you’re seeking employment opportunities in a particular occupational area or role.

Final paragraph : You may wish to include your intention to contact the employer on a particular day to follow up. Make sure that you keep your promise by noting the date in your diary and contacting the addressee on the mentioned date, as planned.

Need more cover letter tips?

How to write a cover letter.

A cover letter is your first introduction to a potential employer, so it needs to show that you’re a suitable candidate.

Addressing selection criteria

Selection criteria are the skills, knowledge, and experience required to successfully do the job.

How to write a resume

A clear, tailored and professional resume is essential for any job application. It should aim to convince an employer that your qualifications, work experience and skillset make you a strong match for the job.

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