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The 20 Most Useful Rhetorical Devices

General Education

Rhetoric is the art of effective communication; if you communicate with others at all, rhetorical devices are your friends!

Rhetorical devices help you make points more effectively, and help people understand you better. In this article, I'll be covering some important rhetorical devices so you can improve your own writing! 

What Are Rhetorical Devices?

A lot of things that you would think of as just regular everyday modes of communicating are actually rhetorical devices That’s because ‘rhetorical devices’ is more or less a fancy way of saying ‘communication tools.’

Most people don’t plan out their use of rhetorical devices in communication, both because nobody thinks, “now would be a good time to use synecdoche in this conversation with my grocery clerk,” and because we use them so frequently that they don’t really register as “rhetorical devices.”

How often have you said something like, “when pigs fly!” Of those times, how often have you thought, “I’m using a rhetorical device!” That’s how ubiquitous they are!

However, being aware of what they are and how to use them can strengthen your communication , whether you do a lot of big speeches, write persuasive papers, or just argue with your friends about a TV show you all like.

Rhetorical devices can function at all levels: words, sentences, paragraphs, and beyond. Some rhetorical devices are just a single word, such as onomatopoeia. Others are phrases, such as metaphor, while still others can be sentence-length (such as a thesis), paragraph-length (hypophora), or go throughout the entire piece, such as a standard five-paragraph essay.

Many of these (such as the thesis or five-paragraph essay) are so standard and familiar to us that we may not think of them as devices. But because they help us shape and deliver our arguments effectively, they're important to know and understand.

The Most Useful Rhetorical Devices List

It would be impossible to list every single rhetorical device in one blog post. Instead, I've collected a mixture of extremely common devices you may have heard before and some more obscure ones that might be valuable to learn.

Amplification

Amplification is a little similar to parallelism: by using repetition, a writer expands on an original statement and increases its intensity .

Take this example from Roald Dahl’s The Twits :

“If a person has ugly thoughts, it begins to show on the face. And when that person has ugly thoughts every day, every week, every year, the face gets uglier and uglier until you can hardly bear to look at it. A person who has good thoughts cannot ever be ugly. You can have a wonky nose and a crooked mouth and a double chin and stick-out teeth, but if you have good thoughts it will shine out of your face like sunbeams and you will always look lovely.”

In theory, we could have gotten the point with the first sentence. We don’t need to know that the more you think ugly thoughts, the uglier you become, nor that if you think good thoughts you won’t be ugly—all that can be contained within the first sentence. But Dahl’s expansion makes the point clearer, driving home the idea that ugly thoughts have consequences.

Amplification takes a single idea and blows it up bigger, giving the reader additional context and information to better understand your point. You don’t just have to restate the point— use amplification to expand and dive deeper into your argument to show readers and listeners how important it is!

Anacoluthon

Anacoluthon is a fancy word for a disruption in the expected grammar or syntax of a sentence. That doesn’t mean that you misspoke—using anacoluthon means that you’ve deliberately subverted your reader’s expectations to make a point.

For example, take this passage from King Lear :

“I will have such revenges on you both, That all the world shall—I will do such things, What they are, yet I know not…”

In this passage, King Lear interrupts himself in his description of his revenge. This has multiple effects on the reader: they wonder what all the world shall do once he has his revenge (cry? scream? fear him?), and they understand that King Lear has interrupted himself to regain his composure. This tells us something about him—that he’s seized by passion in this moment, but also that he regains control. We might have gathered one of those things without anacoluthon, but the use of this rhetorical device shows us both very efficiently.

Anadiplosis

Anadiplosis refers to purposeful repetition at the end of one sentence or clause and at the beginning of the next sentence or clause. In practice, that looks something like a familiar phrase from Yoda:

“Fear leads to anger. Anger leads to hate. Hate leads to suffering.”

Note the way that the ending word of each sentence is repeated in the following sentence. That’s anadiplosis!

This rhetorical device draws a clear line of thinking for your reader or listener—repetition makes them pay closer attention and follow the way the idea evolves. In this case, we trace the way that fear leads to suffering through Yoda’s purposeful repetition.

Antanagoge is the balancing of a negative with a positive. For example, the common phrase, “When life gives you lemons, make lemonade,” is antanagoge—it suggests a negative (lots of lemons) and follows that up with a positive (make lemonade).

When writing persuasively, this can be a great way to respond to potential detractors of your argument. Suppose you want to convince your neighborhood to add a community garden, but you think that people might focus on the amount of work required. When framing your argument, you could say something like, “Yes, it will be a lot of work to maintain, but working together will encourage us all to get to know one another as well as providing us with fresh fruits, vegetables, and flowers.”

This is a little like procatalepsis, in that you anticipate a problem and respond to it. However, antanagoge is specifically balancing a negative with a positive, just as I did in the example of a garden needing a lot of work, but that work is what ultimately makes the project worth it.

Apophasis is a form of irony relating to denying something while still saying it. You’ll often see this paired with phrases like, “I’m not saying…” or “It goes without saying…”, both of which are followed up with saying exactly what the speaker said they weren’t going to say.

Take this speech from Iron Man 2 :

"I'm not saying I'm responsible for this country's longest run of uninterrupted peace in 35 years! I'm not saying that from the ashes of captivity, never has a phoenix metaphor been more personified! I'm not saying Uncle Sam can kick back on a lawn chair, sipping on an iced tea, because I haven't come across anyone man enough to go toe to toe with me on my best day! It's not about me."

Tony Stark isn’t saying that he’s responsible for all those things… except that’s exactly what he is saying in all of his examples. Though he says it’s not about him, it clearly is—all of his examples relate to how great he is, even as he proclaims that they aren’t.

A scene like this can easily be played for humor, but apophasis can also be a useful (albeit deceptive) rhetorical tool. For example, this argument:

Our neighborhood needs a community garden to foster our relationships with one another. Not only is it great for getting to know each other, but a community garden will also provide us with all kinds of fresh fruit and vegetables. It would be wrong to say that people who disagree aren’t invested in others’ health and wellness, but those who have the neighborhood’s best interests in mind will support a community garden.

That last sentence is all apophasis. Not only did I imply that people who don’t support the community garden are anti-social and uncaring (by outright stating that I wouldn’t say that, but I also implied that they’re also not invested in the neighborhood at all. Stating things like this, by pretending you’re not saying them or saying the opposite, can be very effective.

Assonance and Alliteration

Assonance adds an abundance of attractive accents to all your assertions. That’s assonance—the practice repeating the same vowel sound in multiple words in a phrase or sentence, often at the beginning of a word, to add emphasis or musicality to your work. Alliteration is similar, but uses consonant sounds instead of vowel sounds.

Let’s use Romeo and Juliet as an example again:

“From forth the fatal loins of these two foes; A pair of star-cross’d lovers take their life.”

Here, we have repetition of the sounds ‘f’ and ‘l’ in ‘from forth...fatal...foes,’ and ‘loins...lovers...life.’

Even if you don’t notice the repetition as you’re reading, you can hear the effects in how musical the language sounds. Shakespeare could easily have just written something like, “Two kids from families who hate one another fell in love and died by suicide,” but that’s hardly as evocative as the phrasing he chose.

Both assonance and alliteration give your writing a lyrical sound, but they can do more than that, too. These tools can mimic associated sounds, like using many ‘p’ sounds to sound like rain or something sizzling, or ‘s’ sounds to mimic the sounds of a snake. When you’re writing, think about what alternative meanings you can add by emphasizing certain sounds.

Listen, asterismos is great. Don’t believe me? How did you feel after I began the first sentence with the word ‘listen?’ Even if you didn’t feel more inspired to actually listen, you probably paid a bit more attention because I broke the expected form. That’s what asterismos is—using a word or phrase to draw attention to the thought that comes afterward.

‘Listen’ isn’t the only example of asterismos, either. You can use words like, ‘hey,’ ‘look,’ ‘behold,’ ‘so,’ and so on. They all have the same effect: they tell the reader or listener, “Hey, pay attention—what I’m about to say is important.”

Dysphemism and Euphemism

Euphemism is the substitution of a more pleasant phrase in place of a familiar phrase, and dysphemism is the opposite —an un pleasant phrase substituted in place of something more familiar. These tools are two sides of the same coin. Euphemism takes an unpleasant thing and makes it sound nicer—such as using 'passed away' instead of 'died'—while dysphemism does the opposite, taking something that isn't necessarily bad and making it sound like it is.

We won’t get into the less savory uses of dysphemism, but there are plenty that can leave an impression without being outright offensive. Take ‘snail mail.’ A lot of us call postal mail that without any real malice behind it, but ‘snail’ implies slowness, drawing a comparison between postal mail and faster email. If you’re making a point about how going electronic is faster, better for the environment, and overall more efficient, comparing email to postal mail with the phrase ‘snail mail’ gets the point across quickly and efficiently.

Likewise, if you're writing an obituary, you probably don't want to isolate the audience by being too stark in your details. Using gentler language, like 'passed away' or 'dearly departed' allows you to talk about things that might be painful without being too direct. People will know what you mean, but you won't have to risk hurting anyone by being too direct and final with your language.

You’ve no doubt run into epilogues before, because they’re a common and particularly useful rhetorical device! Epilogues are a conclusion to a story or work that reveals what happens to the characters in the story. This is different from an afterword, which is more likely to describe the process of a book’s creation than to continue and provide closure to a story.

Many books use epilogues to wrap up loose ends, usually taking place in the future to show how characters have changed as a result of their adventures. Both Harry Potter and The Hunger Games series use their epilogues to show the characters as adults and provide some closure to their stories—in Harry Potter , the main characters have gotten married and had children, and are now sending those children to the school where they all met. This tells the reader that the story of the characters we know is over—they’re adults and are settled into their lives—but also demonstrates that the world goes on existing, though it’s been changed forever by the actions of the familiar characters.

Eutrepismus

Eutrepismus is another rhetorical device you’ve probably used before without realizing it. This device separates speech into numbered parts, giving your reader or listener a clear line of thinking to follow.

Eutrepismus is a great rhetorical device—let me tell you why. First, it’s efficient and clear. Second, it gives your writing a great sense of rhythm. Third, it’s easy to follow and each section can be expanded throughout your work.

See how simple it is? You got all my points in an easy, digestible format. Eutrepismus helps you structure your arguments and make them more effective, just as any good rhetorical device should do.

You’ve probably used hypophora before without ever thinking about it. Hypophora refers to a writer or speaker proposing a question and following it up with a clear answer. This is different from a rhetorical question—another rhetorical device—because there is an expected answer, one that the writer or speaker will immediately give to you.

Hypophora serves to ask a question the audience may have (even if they’re not entirely aware of it yet) and provide them with an answer. This answer can be obvious, but it can also be a means of leading the audience toward a particular point.

Take this sample from John F. Kennedy’s speech on going to the moon:

But why, some say, the moon? Why choose this as our goal? And they may well ask why climb the highest mountain? Why, 35 years ago, fly the Atlantic? Why does Rice play Texas? We choose to go to the moon. We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too.

In this speech, Kennedy outright states that he’s asking questions others have asked, and then goes on to answer them. This is Kennedy’s speech, so naturally it’s going to reflect his point of view, but he’s answering the questions and concerns others might have about going to the moon. In doing so, he’s reclaiming an ongoing conversation to make his own point. This is how hypophora can be incredibly effective: you control the answer, leaving less room for argument!

Litotes is a deliberate understatement, often using double negatives, that serves to actually draw attention to the thing being remarked upon. For example, saying something like, “It’s not pretty,” is a less harsh way to say “It’s ugly,” or “It’s bad,” that nonetheless draws attention to it being ugly or bad.

In Frederick Douglass’ Narrative of the Life of Frederick Douglass: an American Slave , he writes:

“Indeed, it is not uncommon for slaves even to fall out and quarrel among themselves about the relative goodness of their masters, each contending for the superior goodness of his own over that of the others.”

Notice the use of “not uncommon.” Douglass, by using a double negative to make readers pay closer attention, points out that some slaves still sought superiority over others by speaking out in favor of their owners.

Litotes draws attention to something by understating it. It’s sort of like telling somebody not to think about elephants—soon, elephants becomes all they can think about. The double negative draws our attention and makes us focus on the topic because it’s an unusual method of phrasing.

Onomatopoeia

Onomatopoeia refers to a sound represented within text as a mimicry of what that sound actually sounds like. Think “bang” or “whizz” or “oomph,” all of which can mean that something made that kind of a sound—”the door banged shut”—but also mimic the sound itself—”the door went bang .”

This rhetorical device can add emphasis or a little bit of spice to your writing. Compare, “The gunshot made a loud sound,” to “The gun went bang .” Which is more evocative?

Parallelism

Parallelism is the practice of using similar grammar structure, sounds, meter, and so on to emphasize a point and add rhythm or balance to a sentence or paragraph.

One of the most famous examples of parallelism in literature is the opening of Charles Dickens’ A Tale of Two Cities :

"It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything before us, we had nothing before us, we were all going direct to Heaven, we were all going direct the other way— in short, the period was so far like the present period, that some of its noisiest authorities insisted on its being received, for good or for evil, in the superlative degree of comparison only."

In the beginning, every phrase begins with “It was,” which is itself a parallelism. But there are also pairs of parallelism within the sentence, too; “It was the ___ of times, it was the ___ of times,” and “it was the age of ___, it was the age of ___.”

Parallelism draws your reader deeper into what you’re saying and provides a nice sense of flow, even if you’re talking about complicated ideas. The ‘epoch of incredulity’ is a pretty meaty phrase, but Dickens’ parallelism sets up a series of dichotomies for us; even if we don’t know quite what it means, we can figure it out by comparing it to ‘belief.’

Personification

Personification is a rhetorical device you probably run into a lot without realizing it. It’s a form of metaphor, which means two things are being compared without the words like or as—in this case, a thing that is not human is given human characteristics.

Personification is common in poetry and literature, as it’s a great way to generate fresh and exciting language, even when talking about familiar subjects. Take this passage from Romeo and Juliet , for example:

“When well-appareled April on the heel Of limping winter treads.”

April can’t wear clothes or step on winter, and winter can’t limp. However, the language Shakespeare uses here is quite evocative. He’s able to quickly state that April is beautiful (“well-appareled”) and that winter is coming to an end (“limping winter”). Through personification, we get a strong image for things that could otherwise be extremely boring, such as if Shakespeare had written, “When beautiful April comes right after winter.”

Procatalepsis

Procatalepsis is a rhetorical device that anticipates and notes a potential objection, heading it off with a follow-up argument to strengthen the point. I know what you’re thinking—that sounds really complicated! But bear with me, because it’s actually quite simple.

See how that works? I imagined that a reader might be confused by the terminology in the first sentence, so I noted that potential confusion, anticipating their argument. Then, I addressed that argument to strengthen my point—procatalepsis is easy, which you can see because I just demonstrated it!

Anticipating a rebuttal is a great way to strengthen your own argument. Not only does it show that you’ve really put thought into what you’re saying, but it also leaves less room for disagreement!

Synecdoche is a rhetorical device that uses a part of something to stand in for the whole. That can mean that we use a small piece of something to represent a whole thing (saying ‘let’s grab a slice’ when we in fact mean getting a whole pizza), or using something large to refer to something small. We often do this with sports teams–for example, saying that New England won the Super Bowl when we in fact mean the New England Patriots, not the entirety of New England.

This style of rhetorical device adds an additional dimension to your language, making it more memorable to your reader. Which sounds more interesting? “Let’s get pizza,” or “let’s grab a slice?”

Likewise, consider this quote from Percy Bysshe Shelly’s “Ozymandias”:

“Tell that its sculptor well those passions read Which yet survive, stamped on these lifeless things, The hand that mocked them.”

Here, Shelly uses ‘the hand’ to refer to the sculptor. The hand did not sculpt the lifeless things on its own; it was a tool of the sculptor. But by using just the hand, Shelly avoids repeating ‘the sculptor,’ preserves the poem’s rhythm, and narrows our focus. If he had referred to the sculptor again, he’d still be a big important figure; by narrowing to the hand, Shelly is diminishing the idea of the creator, mirroring the poem’s assertion that the creation will outlast it.

Tautology refers to using words or similar phrases to effectively repeat the same idea with different wording. It’s a form of repetition that can make a point stronger, but it can also be the basis of a flawed argument—be careful that your uses of tautology is the former, not the latter!

For example, take this section of “The Bells” by Edgar Allen Poe:

“Keeping time, time, time, In a sort of Runic rhyme… From the bells, bells, bells, bells.”

Poe’s poetry has a great deal of rhythm already, but the use of ‘time, time, time’ sets us up for the way that ‘bells, bells, bells, bells’ also holds that same rhythm. Keeping time refers to maintaining rhythm, and this poem emphasizes that with repetition, much like the repetitive sound of ringing bells.

An example of an unsuccessful tautology would be something like, “Either we should buy a house, or we shouldn’t.” It’s not a successful argument because it doesn’t say anything at all—there’s no attempt to suggest anything, just an acknowledgment that two things, which cannot both happen, could happen.

If you want to use tautology in your writing, be sure that it’s strengthening your point. Why are you using it? What purpose does it serve? Don’t let a desire for rhythm end up robbing you of your point!

That thing your English teachers are always telling you to have in your essays is an important literary device. A thesis, from the Greek word for ‘a proposition,’ is a clear statement of the theory or argument you’re making in an essay. All your evidence should feed back into your thesis; think of your thesis as a signpost for your reader. With that signpost, they can’t miss your point!

Especially in longer academic writing, there can be so many pieces to an argument that it can be hard for readers to keep track of your overarching point. A thesis hammers the point home so that no matter how long or complicated your argument is, the reader will always know what you’re saying.

Tmesis is a rhetorical device that breaks up a word, phrase, or sentence with a second word, usually for emphasis and rhythm . We often do this with expletives, but tmesis doesn’t have to be vulgar to be effective!

Take this example from Romeo and Juliet :

“This is not Romeo, he’s some other where.”

The normal way we’d hear this phrase is “This is not Romeo, he’s somewhere else.” But by inserting the word ‘other’ between ‘some’ and ‘where,’ it not only forces us to pay attention, but also changes the sentence’s rhythm. It gets the meaning across perfectly, and does so in a way that’s far more memorable than if Shakespeare had just said that Romeo was somewhere else.

For a more common usage, we can turn to George Bernard Shaw’s Pygmalion , which often has Eliza Doolittle using phrases like “fan-bloody-tastic” and “abso-blooming-lutely.” The expletives—though mild by modern standards—emphasize Eliza’s social standing and make each word stand out more than if she had simply said them normally.

What’s Next?

Rhetorical devices and literary devices can both be used to enhance your writing and communication. Check out this list of literary devices to learn more !

Ethos, pathos, logos, and kairos are all modes of persuasion—types of rhetorical devices— that can help you be a more convincing writer !

No matter what type of writing you're doing, rhetorical devices can enhance it! To learn more about different writing styles, check out this list !

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Melissa Brinks graduated from the University of Washington in 2014 with a Bachelor's in English with a creative writing emphasis. She has spent several years tutoring K-12 students in many subjects, including in SAT prep, to help them prepare for their college education.

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31 Useful Rhetorical Devices

What is a rhetorical device and why are they used.

As with all fields of serious and complicated human endeavor (that can be considered variously as an art, a science, a profession, or a hobby), there is a technical vocabulary associated with writing. Rhetoric is the name for the study of writing or speaking as a means of communication or persuasion, and though a writer doesn’t need to know the specific labels for certain writing techniques in order to use them effectively, it is sometimes helpful to have a handy taxonomy for the ways in which words and ideas are arranged. This can help to discuss and isolate ideas that might otherwise become abstract and confusing. As with the word rhetoric itself, many of these rhetorical devices come from Greek.

Ready, set, rhetoric.

The repetition of usually initial consonant sounds in two or more neighboring words or syllables

wild and woolly, threatening throngs

Syntactical inconsistency or incoherence within a sentence especially : a shift in an unfinished sentence from one syntactic construction to another

you really should have—well, what do you expect?

Repetition of a prominent and usually the last word in one phrase or clause at the beginning of the next

rely on his honor—honor such as his?

A literary technique that involves interruption of the chronological sequence of events by interjection of events or scenes of earlier occurrence : flashback

Repetition of a word or expression at the beginning of successive phrases, clauses, sentences, or verses especially for rhetorical or poetic effect

we cannot dedicate—we cannot consecrate—we cannot hallow—this ground

The repetition of a word within a phrase or sentence in which the second occurrence utilizes a different and sometimes contrary meaning from the first

we must all hang together or most assuredly we shall all hang separately

The usually ironic or humorous use of words in senses opposite to the generally accepted meanings

this giant of 3 feet 4 inches

The use of a proper name to designate a member of a class (such as a Solomon for a wise ruler) OR the use of an epithet or title in place of a proper name (such as the Bard for Shakespeare)

The raising of an issue by claiming not to mention it

we won't discuss his past crimes

An expression of real or pretended doubt or uncertainty especially for rhetorical effect

to be, or not to be: that is the question

Harshness in the sound of words or phrases

An inverted relationship between the syntactic elements of parallel phrases

working hard, or hardly working?

A disjunctive conclusion inferred from a single premise

gravitation may act without contact; therefore, either some force may act without contact or gravitation is not a force

The substitution of a disagreeable, offensive, or disparaging expression for an agreeable or inoffensive one

greasy spoon is a dysphemism for the word diner

Repetition of a word or expression at the end of successive phrases, clauses, sentences, or verses especially for rhetorical or poetic effect

of the people, by the people, for the people

Emphatic repetition [ this definition is taken from the 1934 edition of Webster's Unabridged dictionary ]

An interchange of two elements in a phrase or sentence from a more logical to a less logical relationship

you are lost to joy for joy is lost to you

A transposition or inversion of idiomatic word order

judge me by my size, do you?

Extravagant exaggeration

mile-high ice-cream cones

The putting or answering of an objection or argument against the speaker's contention [ this definition is taken from the 1934 edition of Webster's Unabridged dictionary ]

Understatement in which an affirmative is expressed by the negative of the contrary

not a bad singer

The presentation of a thing with underemphasis especially in order to achieve a greater effect : UNDERSTATEMENT

A figure of speech in which a word or phrase literally denoting one kind of object or idea is used in place of another to suggest a likeness or analogy between them ( Metaphor vs. Simile )

drowning in money

A figure of speech consisting of the use of the name of one thing for that of another of which it is an attribute or with which it is associated

crown as used in lands belonging to the crown

The naming of a thing or action by a vocal imitation of the sound associated with it

A combination of contradictory or incongruous words

cruel kindness

The use of more words than those necessary to denote mere sense : REDUNDANCY

I saw it with my own eyes

A figure of speech comparing two unlike things that is often introduced by "like" or "as"

cheeks like roses

The use of a word in the same grammatical relation to two adjacent words in the context with one literal and the other metaphorical in sense

she blew my nose and then she blew my mind

A figure of speech by which a part is put for the whole (such as fifty sail for fifty ships ), the whole for a part (such as society for high society ), the species for the genus (such as cutthroat for assassin ), the genus for the species (such as a creature for a man ), or the name of the material for the thing made (such as boards for stage )

The use of a word to modify or govern two or more words usually in such a manner that it applies to each in a different sense or makes sense with only one

opened the door and her heart to the homeless boy

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15 Examples of Powerful Rhetorical Devices to Level Up Your Communication Skills

• The Speaker Lab
• July 9, 2024

Table of Contents

When it comes to mastering the art of public speaking , there are plenty of skills you might focus on improving. One such skill is the use of rhetorical devices in your speech. From Abraham Lincoln to modern-day authors, these tools have shaped unforgettable narratives and compelling arguments. In this article, we’ll explore some key examples of rhetorical devices that you can incorporate into your own writing to captivate and persuade. By the end, you’ll see how these techniques quietly work behind the scenes to make words come alive.

What Are Rhetorical Devices?

Before we study some examples of rhetorical devices, let’s first define what they actually are. Rhetorical devices are techniques or language used to convey a point or convince an audience. And they’re not just for English teachers or literature buffs—politicians, businesspeople, and even your favorite novelists all use rhetorical devices to persuade and impact their audiences.

While there’s some overlap with literary devices like metaphors, rhetorical devices are specifically designed to appeal to the reader’s sensibilities. In other words, they make an argument more compelling, memorable, and persuasive by tapping into emotions, logic, credibility, and style.

Common Types of Rhetorical Devices

So what exactly are these mysterious rhetorical devices? There are actually dozens of different techniques, each with its own unique effect. Some of the most common types include:

• Ethos: Appeal to the credibility and character of the speaker
• Pathos: Appeal to the emotions of the audience
• Logos: Appeal to logic and reason
• Repetition: Repeating words or phrases for emphasis
• Analogies: Comparing two things to show similarities
• Rhetorical questions: Asking a question for effect, not an answer

These are just a few examples, but they give you a sense of the variety and power of rhetorical devices. Each one serves a specific purpose in crafting a persuasive message.

Purpose of Using Rhetorical Devices in Writing

Of course, you may be wondering why you should bother with all these rhetorical devices in the first place. Can’t you just say what you mean and call it a day? You certainly could, but if you want your writing to have a real impact, rhetorical devices are key.

The purpose of using rhetorical devices in writing is to:

• Engage the reader’s emotions and imagination
• Make your arguments more memorable and persuasive
• Establish your credibility and authority on the topic
• Add style and flair to your prose

Essentially, rhetorical devices are like secret weapons that help your writing pack a punch. They take your arguments from bland to brilliant by tapping into the power of language.

Of course, like any tool, rhetorical devices must be used skillfully and strategically. You can’t just sprinkle them in willy-nilly and expect your writing to improve. It takes practice and finesse to wield them effectively.

But don’t worry—in the next section, we’ll cover some concrete rhetorical devices examples to help you get started. For now, just remember: rhetorical devices are help give your speech a polished feel. Learn to use them wisely, and your writing will reap the benefits.

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15 Examples of Rhetorical Devices in Literature and Everyday Language

Now that we’ve covered the basics of what rhetorical devices are and why they matter, let’s dive into some specific examples. Once you start looking for them, you can find these devices everywhere, whether it’s in famous speeches, classic literature, pop songs, and even everyday conversations. Let’s dive in.

Rhetorical Questions

A rhetorical question is a question asked for effect, not expecting an answer. These questions are designed to make the reader or listener think, emphasizing a point or provoking an emotional response.

• “If you prick us, do we not bleed? If you tickle us, do we not laugh? If you poison us, do we not die? And if you wrong us, shall we not revenge?” ( The Merchant of Venice by William Shakespeare)
• “Are you kidding me?” (Everyday speech)

Alliteration

Alliteration is the repetition of initial consonant sounds in a series of words. It creates a rhythmic, musical quality that makes phrases more memorable.

• “Peter Piper picked a peck of pickled peppers.” (Tongue twister)
• “‘Cause, baby, now we got bad blood.” (“Bad Blood” by Taylor Swift)

Another example of a rhetorical device is an allusion. This technique makes an indirect reference to a person, place, event, or literary work. It relies on the reader’s existing knowledge to make a connection and thus enrich the meaning of the text.

• “I feel like I’m carrying the weight of the world on my shoulders.” (Reference to Greek myth of Atlas)
• “If you’re Juliet, then I’m your Romeo.” (Allusion to Shakespeare’s play, Romeo and Juliet )

Amplification

Amplification involves repeating a word or expression while adding more detail to clarify meaning. It’s used to emphasize certain points and expand on important ideas.

• “Love, true love, will follow you forever.” ( The Princess Bride )
• “A person who has good thoughts cannot ever be ugly. You can have a wonky nose and a crooked mouth and a double chin and stick-out teeth, but if you have good thoughts it will shine out of your face like sunbeams and you will always look lovely.” (The Twits by Roald Dahl)

An analogy is a comparison between two things to show their similarities. It helps explain complex ideas by relating them to more familiar concepts.

• “Life is like a box of chocolates. You never know what you’re gonna get.” ( Forrest Gump )
• “Finding a good man is like finding a needle in a haystack.” (Common expression)

Anaphora is the repetition of a word or phrase at the beginning of successive clauses. Not only does it create a powerful rhythmic effect, but it also emphasizes key themes or ideas.

• “I have a dream that one day…” (Repeated throughout MLK’s famous speech)
• “It rained on his lousy tombstone, and it rained on the grass on his stomach. It rained all over the place.” (Catcher in the Rye by J.D. Salinger)

Antanagoge involves placing a criticism and compliment together to lessen the impact. It’s a way of simultaneously acknowledging a fault and offering a positive perspective.

• “The car is not pretty, but it runs great.” (Everyday speech)
• “April showers bring May flowers.” (Common expression)

Antimetabole

As you’ve seen in some examples already, rhetorical devices often utilize repetition to create a certain effect. Antimetabole is no different. In order to use this technique, a writer must repeat words or phrases in reverse order for emphasis. The inverted parallelism creates a memorable, catchy effect.

• “Ask not what your country can do for you, but what you can do for your country.” (JFK’s inaugural address)
• “When the going gets tough, the tough get going.” (Common expression)

Antiphrasis

Antiphrasis uses a word with an opposite meaning for ironic or humorous effect. It’s a form of sarcasm or understatement that draws attention to the contrast between what is said and reality.

• “Oh, I love being stuck in traffic.” (Sarcastic everyday speech)
• “I was awakened by the dulcet tones of Frank, the morning doorman, alternately yelling my name, ringing my doorbell, and pounding on my apartment door…” ( Filthy Rich by Dorothy Samuels)

Antithesis juxtaposes two contrasting ideas in parallel structure. The stark contrast not only emphasizes the conflict between the ideas but also adds vibrancy to the language.

• “That’s one small step for man, one giant leap for mankind.” (Neil Armstrong)
• “To err is human; to forgive, divine.” (Alexander Pope)

An appositive is a noun or noun phrase that renames another noun right beside it. It adds both extra details and context about the original noun.

• “My brother, a talented musician, taught himself guitar.” (Everyday speech)
• “Mr. Knightley, a sensible man about seven or eight-and-thirty, was not only a very old and intimate friend of the family, but particularly connected with it, as the elder brother of Isabella’s husband.” ( Emma by Jane Austen)

Assonance is the repetition of vowel sounds in nearby words. Much like alliteration, it creates a musical or rhythmic effect that can make language more memorable.

• “The rain in Spain stays mainly in the plain.” (Song lyric from My Fair Lady )
• “Goodnight, sleep tight, don’t let the bedbugs bite.” (Common expression)

Asyndeton refers to a practice in literature whereby the author purposely leaves out conjunctions in the sentence, while maintaining the grammatical accuracy of the phrase. It helps speed up the rhythm of the prose being constructed.

• “I came, I saw, I conquered.” (Julius Caesar)
• “Live, laugh, love.” (Everyday expression)

Cacophony is the use of words with sharp, harsh, hissing, and unmelodious sounds—primarily those of consonants—in order to achieve desired results. For instance, the author might be trying to create a spooky atmosphere or engage the reader’s auditory senses.

• “My stick fingers click with a snicker/And, chuckling, they knuckle the keys.” (“Player Piano” by John Updike)
• “Beware the Jabberwock, my son./The jaws that bite, the claws that catch.” (“Jabberwocky” by Lewis Carroll)

Chiasmus is a “two-part sentence or phrase, where the second part is a reversal of the first.” As you may notice from the examples below, this rhetorical device is strikingly similar to antimetabole. However, whereas antimetabole uses the same or similar wording in reverse, chiasmus merely “mirrors related concepts by repeating elements of a sentence.” As a result, chiasmus allows for a bit more freedom of expression while still creating a parallel sentence structure.

• “I’d rather laugh with the sinners than cry with the saints.” (Billy Joel)
• “Genuine righteousness leads to life, but the pursuit of evil brings death.” (Proverbs 11:19)

As you can see, rhetorical devices can be found anywhere, from political speeches to pop songs to everyday expressions. By understanding how these techniques work, you can harness their power in your own writing and speech.

How to Effectively Use Rhetorical Devices in Your Writing

Mastering the art of using rhetorical devices can take your writing to the next level. In order to truly harness the power of rhetorical devices, however, you need to approach them strategically and with purpose. Let’s break it down.

Identify Your Purpose

Before you start adding rhetorical devices to your writing, take a step back and consider your purpose. What do you want to achieve with your piece? Are you trying to persuade your audience, evoke emotion, or simply inform them? When you understand your goal, you can choose the most appropriate devices to support your message.

Choose Appropriate Devices

Once you’ve identified your purpose, it’s time to select the rhetorical devices that will best serve your writing. This is where really understanding the different types of devices comes in handy. For example, if you want to create a sense of urgency, you might opt for rhetorical devices such as repetition or hyperbole . If you’re aiming to establish credibility, then you might lean towards allusion or ethos .

Use Them Sparingly

While using rhetorical devices is a great way to make your speeches shine, it’s important not to go overboard. In fact, overusing these techniques can actually weaken your writing and make it feel gimmicky or insincere. Instead, use them sparingly and strategically, like a chef adding just the right amount of seasoning to enhance a dish.

Ensure Clarity

While rhetorical devices can add depth and impact to your writing, they should never come at the expense of clarity. Your audience should still be able to easily understand your message, even with the added flourishes. If a device is making your writing confusing or convoluted, then it’s time to rethink its use.

Practice and Revise

Like any skill, effectively using rhetorical devices takes practice. When you write, experiment with different techniques and see how they impact your work. Don’t be afraid to revise and refine your use of devices as you go. Over time, you’ll develop a keen sense of when and how to deploy these powerful tools for maximum impact.

By following these guidelines and continually honing your craft, you’ll be well on your way to mastering the art of using rhetorical devices in your writing. Remember, the goal is not to show off your literary prowess, but rather to enhance your message and engage your audience on a deeper level.

The Impact of Rhetorical Devices on Audience Engagement

If you’re looking for ways to engage your audience, then rhetorical devices are great examples of how to do so effectively. But that’s not all that they can do. Rhetorical devices can also create emphasis, evoke emotions, enhance memorability, and establish credibility. If you’re a writer, then understanding the impact these techniques can have on your audience is crucial.

Creating Emphasis

One of the most powerful ways rhetorical devices engage audiences is by creating emphasis. Rhetorical devices like repetition, amplification, and antithesis, for example, can highlight key ideas or arguments, making them stand out in the reader’s mind. By strategically emphasizing certain points, you can guide your audience’s attention and ensure your most important messages hit home.

Evoking Emotions

Rhetorical devices are also incredibly effective at evoking emotions in your audience. Whether you want to inspire, motivate, or persuade, techniques like metaphor , hyperbole, and rhetorical questions can tap into your reader’s feelings and create a powerful emotional connection. And when your audience feels something, they’re more likely to stay engaged and invested in your message.

Enhancing Memorability

If you want someone to remember your speech, then rhetorical devices are crucial. Techniques such as alliteration, assonance, and chiasmus create a sense of rhythm and balance in your writing. By crafting passages with these rhetorical devices, you can ensure that your ideas don’t just sound good, but also linger long after your audience has finished reading.

Establishing Credibility

Finally, rhetorical devices can play a crucial role in establishing your credibility as a writer. By skillfully employing techniques such as allusion, ethos, and logos, you demonstrate your expertise and authority on a subject. When your audience perceives you as knowledgeable and trustworthy, they’re more likely to engage with your ideas and take your message to heart.

By understanding the impact of rhetorical devices on audience engagement and using them effectively in your writing, you can take your work to new heights. Whether you’re crafting a persuasive essay, a compelling blog post, or a powerful speech, these techniques are your secret weapon for captivating your audience and leaving a lasting impression. So go forth and wield them wisely.

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Examples of Rhetorical Devices in Famous Speeches

Throughout history, great orators and writers have used rhetorical devices in order to captivate their audiences and drive home their points. Below are several famous speeches and essays that showcase the power of these techniques. So if you are looking for examples of how to use rhetorical devices effectively, then you’ve come to the right place.

“The Gettysburg Address” by Abraham Lincoln

Abraham Lincoln’s “Gettysburg Address” is a short speech, but it packs a rhetorical punch. In just a few minutes, Lincoln manages to honor the fallen soldiers, reaffirm the principles of the Declaration of Independence, and call on his audience to dedicate themselves to the unfinished work of the war.

One of the key devices Lincoln uses is antithesis, the juxtaposition of contrasting ideas. “The world will little note, nor long remember what we say here, but it can never forget what they did here,” he says, contrasting the fleeting nature of words with the permanence of actions.

Lincoln also employs epistrophe  (the repetition of a word or phrase at the end of successive clauses) when he says, “of the people, by the people, for the people.” This technique drives home the central theme of the speech: that the war was fought in order to preserve a government based on popular sovereignty.

“I Have a Dream” by Martin Luther King, Jr.

One of the most iconic speeches in American history, Martin Luther King, Jr.’s “I Have a Dream” is a masterclass in the use of rhetorical devices. Throughout the speech, King employs techniques like anaphora, allusion, and metaphor to paint a vivid picture of his vision for a more just and equal society.

The well-known line from King’s speech “I have a dream” illustrates the power of anaphora, as it is repeated throughout his speech in order to emphasize his wish for equality. King also makes use of allusion, referencing the Declaration of Independence, the Gettysburg Address, and the Bible to tie his message to the larger American and Christian traditions. In addition, his metaphors, like “the Negro lives on a lonely island of poverty in the midst of a vast ocean of material prosperity,” make abstract concepts concrete and emotionally resonant.

“We Shall Fight on the Beaches” by Winston Churchill

Delivered at a time when Britain stood alone against the might of Nazi Germany, Winston Churchill’s “We Shall Fight on the Beaches” speech is a stirring call to arms. Churchill uses a variety of rhetorical devices to inspire his audience and project confidence in the face of overwhelming odds.

One of the most prominent devices in the speech is anaphora. Churchill repeats the phrase “we shall fight” multiple times, each time in a different context: “we shall fight in France, we shall fight on the seas and oceans, we shall fight with growing confidence and growing strength in the air.” This repetition hammers home the message of defiance and determination.

Churchill also makes use of metaphor, comparing the British Empire and its allies to “the old lion” and Nazi Germany to “the new and terrible enemy.” These vivid images help to paint the conflict in stark, almost mythic terms.

“Friends, Romans, Countrymen” by William Shakespeare

Though not a real-life speech, Mark Antony’s funeral oration in Shakespeare’s Julius Caesar is a fictional example of rhetorical mastery. Antony’s speech is a brilliant manipulation of the crowd’s emotions, turning them against Brutus and the other conspirators and inciting them to riot.

One of Antony’s key techniques is irony. Throughout the speech, he repeatedly refers to Brutus as an “honorable man,” while providing evidence that contradicts this characterization. This irony helps to undermine Brutus’s credibility and cast doubt on his motives.

Antony also makes effective use of pathos, the appeal to emotion . He shows the crowd Caesar’s wounded body and reads his will, which leaves money to the citizens of Rome. These actions stir up feelings of grief and gratitude in the crowd, making them more receptive to Antony’s message.

These famous speeches demonstrate the power of rhetorical devices to shape opinion, stir emotion, and even change the course of history. When we study how great orators and writers have used these techniques, we can learn to communicate our own ideas more effectively and persuasively.

FAQs on Rhetorical Devices

What is an example of a rhetorical device.

Anaphora, the repetition of words at the start of successive phrases, helps create emotional impact. Think MLK’s “I Have a Dream” speech.

What are the three most common rhetorical devices?

Alliteration, metaphor, and hyperbole top the list.

What is an example of a rhetorical technique?

Antithesis pairs opposites to highlight contrast. For instance, the statement “to err is human; to forgive, divine” employs antithesis.

The magic of effective communication often lies in mastering various rhetorical devices. Whether you’re crafting an inspiring speech or penning a thought-provoking essay, understanding these tools is crucial.

You’ve now seen how simple yet impactful techniques such as metaphors, analogies, and antitheses enrich our language. These aren’t just academic exercises; they’re practical strategies you can apply today. So as you write your next piece, remember to create emphasis with repetition, evoke emotions with vivid imagery, and add rhythm with alliteration. Happy writing!

• Last Updated: July 3, 2024

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• Literary Terms
• Rhetorical Device
• Definition & Examples
• When & How to Write a Rhetorical Device

I. What is a Rhetorical Device?

A rhetorical device is any language that helps an author or speaker achieve a particular purpose (usually  persuasion , since rhetoric is typically defined as the art of persuasion). But “rhetorical device” is an extremely broad term, and can include techniques for generating emotion, beauty, and spiritual significance as well as persuasion.

II. Examples of Rhetorical Devices

Hyperbole is a word- or sentence-level rhetorical device in which the author exaggerates a particular point for dramatic effect. For example:

Berlin was flattened during the bombing.

Because the city was not literally left flat, this is an exaggeration, and therefore hyperbole. But it still helps express the author’s main point, which is that the city of Berlin was very severely damaged.

Analogy is an important device in which the explains one thing by comparing it to another. At the sentence level, this might be as simple as saying “my cat’s fur is as white as a cloud .” But analogies can also function at much higher levels, including paragraphs and whole essays . For example, you might argue against war by drawing an extended analogy between the war on terrorism and World War 2. The success of the whole argument would depend entirely on how well you could persuade readers to accept the analogy!

The counterargument is the most important rhetorical device for college-level essays. A counterargument is a response to your own view – for example, if you’re arguing in favor of an idea, the counterargument is one that goes against that idea. In order to make your own argument perspective, you have to acknowledge, analyze, and answer these counterarguments.

III. Types of Rhetorical Devices

Because the term is so broad, there are countless ways to categorize rhetorical devices. For example, we might group them by function: e.g. persuasive devices, aesthetic devices (for creating beauty), or emotional devices. We could also group them according to the types of writing they belong to: e.g. poetry vs. essays.

The clearest way to categorize, though, is probably by scale: that is, what level of the writing does each device affect?

A. Word Level

Before we even get to full sentences, there are many rhetorical devices that operate at the level of individual words or groups of words. For example, the “metonym” is a rhetorical device in which a part stands in for the whole. For example, you might say that a ship is staffed with “twenty hands,” where each hand stands in for a full human being.

B. Sentence Level

Most rhetorical devices operate at the sentence level. They affect the meaning of a sentence, or a chunk of a sentence. For example, parallelism is an important rhetorical device in which different parts of a sentence have the same grammatical structure: “I am disgusted by your methods , but impressed with your results .” Notice how each underlined portion has the same pattern of adjective, preposition, pronoun, and plural noun.

C. Paragraph Level

Paragraph-level rhetorical techniques are especially important in essays, where they help to signal the structure of the argument. One example would be the topic sentence. Topic sentences open the paragraph and introduce its main idea, which is then supported and explained in the body of the paragraph. This is one of the most important techniques for structuring paragraphs effectively.

D. Structural Level

Some rhetorical devices cover the whole structure of a piece of writing. For example, the 5-paragraph essay is a rhetorical device that many people learn in high school for structuring their essays. The five paragraphs involve an introduction, 3 body paragraphs, and a conclusion. This structure is rejected by many college-level writing instructors (and thus may be thought of as a bad rhetorical device), but it’s a rhetorical device nonetheless.

IV. The Importance of Rhetorical Devices

Rhetorical devices are just like artistic techniques – they become popular because they work. For as long as human beings have been using language, we’ve been trying to persuade one another and evoke emotions. Over time, we’ve developed a huge variety of different techniques for achieving these effects, and the sum total of all such techniques is encapsulated in our modern lists of rhetorical techniques. Each rhetorical device has a different purpose, a different history, and a different effect!

V. Examples of Rhetorical Devices in Literature

“If we shadows have offended , think but this and all is mended : that you have but slumbered here while these visions did appear .” (Shakespeare, A Midsummer Night’s Dream )

This famous quote, like many of Shakespeare’s lines, employs rhyme and meter, the two most basic rhetorical devices in verse. Although not all poetry has rhyme or meter, most classical poems do, and these rhetorical devices were probably important in helping poets memorize their works and sing them in front of audiences.

The dialogue form is an important structural device used in philosophy and religious scriptures for thousands of years. By putting different arguments in the mouths of different characters , philosophers can present their readers with a broader range of possible views, thus bringing more nuance into the conversation. This device also allows philosophers to make their own arguments more persuasive by responding to the various counterarguments presented by characters in the dialogue.

VI. Examples of Rhetorical Devices in Popular Culture

(adsbygoogle = window.adsbygoogle || []).push({}); “Ah, yes – Zorro! And where is he now, padre? Your masked friend? He hasn’t shown himself in 20 years!” (Don Rafael, The Mask of Zorro )

A rhetorical question is a question that the audience is not supposed to answer – either because the answer is obvious, or because the speaker is about to answer it for them. It’s one of the most common techniques in oratory (speeches) and essays. In this case, Don Rafael is using a rhetorical question to undermine the crowd’s confidence in Zorro, their legendary defender.

“The microphone explodes, || shattering the mold.” (Rage Against the Machine, Bulls on Parade )

The two vertical lines (||) represent a caesura , or pause. This is a common rhetorical device in poetry, but is also found in music. In the recording of the song, there’s a beat’s pause in between “explodes” and “shattering.”

VII. Related Terms

Rhetoric is the art of persuasion, either through speaking or writing. In ancient Greece, the concept of rhetoric was given huge cultural importance, and philosophers like Aristotle wrote whole books on rhetoric and the techniques of convincing others.

Today, people sometimes view rhetoric in a negative light (as when someone says of a politician’s speech that it was “all rhetoric and no substance”). But this is a shame, since we are very much in need of leaders who have mastered the art of persuasive reasoning and respectful argumentation. Rhetoric has fallen from its former place of honor, and perhaps this explains the lack of productive dialogue in our political arena, driven as it is by sound bites and personal attacks.

Figure of Speech

When a rhetorical device departs from literal truth, this is called a “figure of speech.” The most common figure of speech is a metaphor, in which one thing stands for another (e.g. “he unleashed a hurricane of criticism”). However, many rhetorical devices employ literal truth and therefore should not be thought of as figures of speech.

List of Terms

• Alliteration
• Amplification
• Anachronism
• Anthropomorphism
• Antonomasia
• APA Citation
• Aposiopesis
• Autobiography
• Bildungsroman
• Characterization
• Circumlocution
• Cliffhanger
• Comic Relief
• Connotation
• Deus ex machina
• Deuteragonist
• Doppelganger
• Double Entendre
• Dramatic irony
• Equivocation
• Extended Metaphor
• Figures of Speech
• Flash-forward
• Foreshadowing
• Intertextuality
• Juxtaposition
• Literary Device
• Malapropism
• Onomatopoeia
• Parallelism
• Pathetic Fallacy
• Personification
• Point of View
• Polysyndeton
• Protagonist
• Red Herring
• Rhetorical Question
• Science Fiction
• Self-Fulfilling Prophecy
• Synesthesia
• Turning Point
• Understatement
• Urban Legend
• Verisimilitude
• Essay Guide
• Cite This Website

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How to Use Rhetorical Devices in Your College Essay

←Essential Grammar Rules for Your College Applications

Developing a Personalized Metaphor for Your College Applications→

Writing the personal statement is one of the most important, yet difficult aspects of the college application process. The elusive perfect personal statement is deeply moving, expertly written, rich with details of accomplishments or inspiring life stories, and fits neatly into the word limit. These constraints can leave many struggling to fit what they want to say in so few words. But what many fail to realize when writing personal statements is that admissions officers are evaluating more than just the story you have to tell. They’re also examining your writing style and ability to convey the abstract qualities in an eloquent way.

Long story short: you should be focused on not only what you’re saying, but also how you’re saying it.

Presenting Your Case: The Seed of a Personal Statement

It’s crucial to acknowledge that a personal statement should contain, at its core, an argument. We don’t mean an argument in the same way you might write a debate or an SAT essay – there’s no need for a rigid evidence and analysis structure here. However, you are setting forth a case to the office of undergraduate admissions at your school of choice that you’ll contribute substantially to their community; by telling your story, highlighting your personal strengths, and displaying how you’ve grown into the person you are today, you are essentially arguing that you’re a great candidate for admission. Like any great argument, your personal statement should contain the same rhetorical strategies you would employ when trying to write a persuasive essay or speech. The difference is that the subject matter isn’t some topic your teacher assigned – it’s you!

An exceptionally written personal statement that successfully employs rhetorical strategies can elevate your application enormously; it’s an opportunity to display creativity, strong writing skills, and personal depth that can’t be conveyed through a stellar GPA or strong test scores. Additionally, a personal statement is not a piece of academic writing. It’s meant to be personal – it should give the reader as clear an idea of who you are in the word count given. So don’t agonize over grammar conventions, formal speech, and populating your essay with as many vocabulary words as possible. Rather, take the opportunity to showcase your creativity and make the most of it!

Rhetorical Devices to Use in Your College Essay

While any rhetorical devices used in your essay will elevate the quality of your writing and strengthen your argument, there are some that work particularly well for the purpose of the personal statement. Below are a few of our favorite rhetorical devices and how you can use them to set your essay apart.

A conceit is a metaphor that extends throughout the length of a piece of writing. A well-developed conceit will leave a strong impression on readers and immediately make your essay distinctive and memorable. If you can assign a metaphor to the narrative of your personal essay that you can extend throughout, it will make your essay not only more interesting to read, but also more unique; standing out is, of course, of utmost importance in the college admissions process. For example, if you’re struggling to explain a powerful emotional experience like depression, consider using a conceit to develop the idea:

“In television and magazine advertisements, depression is often depicted as a small, feeble raincloud, showering its sufferer with negative thoughts and tiny anxieties. In reality, however, depression is more like a vast ocean; expansive, terrifying, impossibly powerful and seemingly invincible. Depression thrashes one mercilessly against the rocks one moment, only to suffocate one with silent, infinite waves the next. I spent two years of my life lost at sea, but through the turbulent journey, I have come to…”

Comparisons to natural entities like water, fire, storms, etc., work well (if you manage to avoid clichés), but be as creative and authentic as you can be; what’s most important is that whatever comparison you draw is logical and does not seem contrived, nonsensical, or immature. Consider opening and closing your essay with 2-4 sentences relating to your conceit, and make sure the tone throughout your essay is consistent too.

Another engaging, memorable way to open an essay is with a personal anecdote, or story. Specific sensory details setting a scene immediately capture the reader’s interest and immerse them in your story. For instance, if you plan to write about how being captain of the varsity soccer team has shaped you, try opening your essay with a vivid description of your state of mind when you’re playing a game:

“As I sprint across the field, savoring the sensation of my cleats cutting through the earth beneath me, I notice a gap in the opposing team’s defense that’s practically begging me to take the shot. The raucous soundtrack of the game – parents screaming, players shouting to one another, children crying – fades into white noise as I focus solely on the black and white ball stained with bright green grass, the glaring red of the goalkeeper’s gloves. The moment I kick, time seems to slow and then stop entirely; the ball hangs suspended in the air for a brief moment, hanging high above the players’ heads like the sun, before grazing just past the tips of the goalkeeper’s fingers…”

Beginning essays with anecdotes heavy with sensory language like the one above provide you with an opportunity to display both your writing skills and your passion about a specific topic. Anecdotes can be intense, humorous, tragic, joyful – no matter what they describe, they are a guaranteed way to catch a reader’s attention and offer an alternative to beginning with a sentence like, “all my life, I’ve loved playing soccer.”

Using anecdotes becomes crucial in light of one of the paradoxical truths about writing: people are always more able to relate their own experiences to detailed and personal writing rather than universal and bland writing, despite the fact that universal writing will apply to an audience in a more literal sense.

Anaphora is the repeated use of a certain word or phrase at the beginning of separate sentences or clauses. Consider the example below:

“Today, I am immensely proud of my family’s culture. Today, I can speak publicly with my parents in our native language without fear of judgment from others.”

Anaphora is extremely effective in emphasizing a specific emotion or idea. The deliberate repetition is dramatic and emotionally moving, an obvious superior alternative to the awkwardness and dullness of rewording the same idea in different ways repeatedly in order to avoid reusing the same words. Anaphora is also useful when highlighting a transition into a new mindset or environment, as in the sample above.

Still, using anaphora can be surprisingly tricky, and picking the right moment to use it is crucial. If there hasn’t been adequate build-up to create a dense and moving point in the essay, anaphora might come off as more redundant than anything. Anaphora, as with many rhetorical devices, can be watered down through overuse. Make sure that you’re balancing original and variegated writing with this rhetorical device if you want to maximize your impact.

Allusion is a reference to something that is well known, whether that be a person, place, thing, or event. Using allusion can help you to communicate large ideas quickly:

With an uncanny genius for hope, she was the Gatsby of our school; she could look to the past, present, and future, and see only possibility. 

Allusion can help you to draw on your reader’s knowledge of popular culture, history, and more, in order to avoid long and cumbersome descriptions that would ruin your word count. In the example above, the author alludes to F. Scott Fitzgerald’s widely known novel, The Great Gatsby, in order to emphasize the point they were making. Allusion can be especially useful when you want to give the reader extra insight into your meaning without leveraging an entire anecdote. In this way, anecdote and allusion can work together to help you give meaning to primary and secondary events, characters, and insights while still maintaining certain section’s primacy within the essay.

Be careful not to use too many allusions in one essay, though, as they are designed to stretch your essay outwards towards general social and historical knowledge. While this is immensely useful, and allows you to leverage details and feelings without actually explaining them, overuse runs the risk of pulling your essay apart entirely. Allusions are strongest when they are used in tandem with anecdotes that keep your essay in intensely personal territory.

Parallelism:

Parallelism is used to bring rhythm to a sentence or highlight a certain point, accomplished by repeating similar sentence structure, sounds, meter, or meaning.

I was sweaty, I was breathless, and I was hot. The humid air weighed down on my skin and my heavy thoughts weighed down on my mind. Maybe I just didn’t have it in me to be a runner.

In this excerpt, the writer emphasizes their physical state through parallelism. Repeating “I was” highlights their exhaustion. It feels like a more dramatic sentence than “I was sweaty, breathless, and hot.” Similarly, the parallelism of the humid air and their thoughts weighing down evoke an especially uncomfortable, almost suffocating feeling for the writer’s thoughts. 

Since parallelism can make a sentence more dramatic, it can be a powerful addition to the beginning or end of your essay. You can also use it at any other point in your essay, if you want to draw attention to a particular section. 

Personification:

Personification is when you give human-like qualities to inanimate objects. This can make your writing feel more descriptive, poetic, and emotive:

The brilliant fall leaves whispered a goodbye as we left our beloved forest and treehouse for the last time. 

Leaves can’t whisper, but by giving them this human action, the writer evokes a sense of longing. The personification highlights that the forest was so meaningful to the writer that it seemed like even the trees were saying goodbye.

That being said, personification should be used judiciously and viewed with a critical eye, as the wrong comparison can easily sound cheesy. Be sure to get a second or third opinion if you’re not sure whether your personification works.

Wrapping Up

These are only a select few of the vast array of rhetorical devices that can be used to enhance an essay. Try browsing a list of devices and attempting to incorporate several into the latest draft of your personal statement. The greatest advantage of rhetorical devices is that they are incredibly effective in lending an essay a strong emotional appeal, also known as pathos. The ability to skillfully appeal to emotion in an essay while also clearly communicating your accomplishments and personality will be invaluable as you complete your applications.

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