how to write a winning resume and cover letter

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Resume and Cover Letter Writing Guide

• What's the Difference?

Getting Started

How to build your resume, review resume writing techniques, review resume samples.

• More Resume Examples

How to Write a Cover Letter

Review cover letter writing techniques, review cover letter examples, more cover letter examples, the end game.

Resumes and cover letters alone won't get you a job; rather, they'll help you win an interview. Here is comprehensive information that will guide you through the process of writing a targeted resume and cover letter.

What's the Difference?

What should you communicate on a resume versus a cover letter? Before you begin, review the  key differences between the two  and information on what each should focus on.

Keep in mind that the more specifically you can tailor your resume and cover letter to address the requirements of the position, the better your chances of earning an interview.

Below, you'll find step-by-step information on how to create your resume, along with formatting tips and insight into which words to use, and which words to avoid. The guide also features techniques for writing cover letters that showcase your accomplishments and form a clear connection between your experience and the position you are applying for. If you follow these steps, you'll increase your chances of securing job interviews.

Before delving into writing a resume, ask yourself some basic questions that will shape your direction.

• Are you seeking an entry-level job?
• Changing careers?
• Are you re-entering the workforce after a lengthy time off?
• Do you need to refresh and update your current resume?

The first step to writing an eye-catching resume is determining what you're trying to accomplish. While you might not include an "Objective" section on your resume, write one just for yourself to serve as a guiding principle for your overall resume.

Build your own professional resume quickly and easily with this step-by-step guide . It will help you through every step of the resume writing process.

A resume includes information on your education, work history, and skills . Get started writing your resume by creating a list of your accomplishments in each job that you have held.

From there, you can decide which details are most important to highlight and work on phrasing information in a way that will get the attention of both hiring managers and searchable databases. These resume writing techniques will help you write an interview-winning resume .

There are power words you can use to enhance your resume , and there are others that won't make a good impression . Write your resume so it focuses on the attributes that best qualify you for the job.

You may simply read the resume sample below or download the Word template by clicking on the link. Also see below for more examples.

Resume Example (Text Version)

Bethany Booker 3242 Magnolia Avenue • Memphis, TN 38108 • (123) 456-7890 • bbooker@email.com  www.linked.com/in/bethanybooker

SCHOOL LIBRARIAN

Dedicated to supporting the literacy and growth of children grades K-8

Highly organized and engaging School Librarian and Information Specialist experienced in instructing and mentoring students in the use of library resources including instructional media and educational technology.   

Partner well with teachers and staff to plan cooperative lessons and class activities, identify curricular needs, and order new library materials. Fluent in written and spoken English and Spanish.

PROFESSIONAL EXPERIENCE

MEMPHIS PUBLIC SCHOOLS, Memphis, TN

SCHOOL LIBRARIAN (September 2008 – Present) Optimize library programs for multiple public elementary schools. Plan and implement library media programs, supporting students in the use of print and digital materials. Ensure available library resources comply with school district’s curriculum standards.

Selected Contributions:

• Developed highly successful visiting children’s author program and after-school book groups.
• Coordinated Scholastic book fairs and other fundraising events that raised over $10K earmarked for new book and media purchases.

KNOXVILLE PUBLIC LIBRARY, Knoxville, TN LIBRARY AIDE (September 2006 – June 2008) Concurrent with graduate education, supported children and adult patrons of public library. Helped with book location and selection, shelved materials, and assisted in issuing library cards and collecting overdue fines.

• Selected to lead well-attended semi-weekly story times in children’s library.
• Willingly worked overtime and on weekends to ensure adequate library staffing.

EDUCATION & CREDENTIALS

UNIVERSITY OF TENNESSEE , Knoxville, TN

Master’s Degree in Library Science EAST TENNESSEE STATE UNIVERSITY , Johnson City, TN

Bachelor of Arts in Liberal Arts (Major: U.S. History) Valid Tennessee State Teacher certificate with library science endorsement

More Resume Examples 

Get inspiration for your own resume by  reviewing these sample resumes , including  chronological ,  functional , and mini, as well as templates for resume writing.

A cover letter typically accompanies each resume you send out. Your cover letter may make the difference between obtaining a job interview and having your resume ignored. Where a resume focuses on your work experience and accomplishments, a strong cover letter will make a connection between what the company needs and what you can offer .

There are several different types of cover letters , including  application letters ,  inquiry letters ,  referral cover letters , and prospecting letters . Here's where you'll be able to see examples of different kinds of cover letters used to apply for jobs or inquire about open positions.

The body of your letter tells the employer what position you're applying for, why the company should select you for an interview, and how you will follow up.

Grab the reader in your first paragraph with some specific information about the job you're seeking and a few core strengths that demonstrate your suitability for the position.

Then delve into what you have to offer the employer by highlighting examples of the work performed and achieved results. Detail your knowledge of the company based on your research and the ways in which you can contribute to their goals. Finally, close the letter by suggesting a meeting or next steps.

It makes sense to devote the necessary time and effort to write an effective, targeted cover letter. Your letter should convey how your skills and accomplishments will benefit the company. These tips will help you craft a cover letter that's a strong match for the job for which you're applying.

You may review the cover letter sample below or download the Word template by clicking on the link. Also see below for more examples.

Cover Letter Example (Text Version)

Bethany Booker 3242 Magnolia Avenue • Memphis, TN 38108  (123) 456-7890 • bbooker@email.com  www.linked.com/in/bethanybooker

March 11, 2019

Ms. Harriet Williams, Principal Liberty Bell Middle School 718 Morningside Drive Johnson City, TN 37604

Dear Ms. Williams:

Please accept the accompanying resume as a sign of my sincere interest in the School Librarian / Media Specialist position that has opened at Liberty Bell Middle School. As a school librarian with eleven years’ experience optimizing elementary and middle school library programs in Memphis, Tennessee, I can offer you strong capabilities in lesson and activity coordination, materials sourcing and acquisition, and student advocacy.

My qualifications for this position include:

• Proven effectiveness guiding students in the use of library resources, instructional media, and educational technology.
• A proactive stance in developing supplemental after-school literacy programs for students and their parents.
• Annual success in planning book fairs and other major fund-raising activities that have raised thousands of dollars for library programs.
• A Master’s Degree in Library Science from the University of Tennessee, Knoxville and a valid Tennessee State Teacher certificate.

Supporting the growth and welfare of young people through reading and literacy has been my life-long passion. Eager to return to my hometown of Johnson City, I would welcome the opportunity to meet with you to discuss my candidacy for this role in greater detail. Thank you for your time, consideration, and forthcoming response.

Bethany Booker

With about 100 sample cover letters and templates to choose from , you will get plenty of guidelines on how to write the perfect cover letter for your situation, regardless of your occupation and employment situation.

When you've finished perusing the step-by-step guide, you'll have a resume and cover letter(s), which will be polished, professional, and ready to send to prospective employers.

How to Write a Cover Letter That Gets You a Job Interview

Learn to avoid the biggest mistake job seekers make and write a cover letter that truly makes an impact.

Customers Interviewed by:

Most job seekers don’t know how to write a proper cover letter. They believe a cover letter is just a “here is my resume” note. This is a wasted opportunity!

In this article, you’ll discover the secret to writing a professional cover letter that’s truly effective. It’s not hard to do and will give you a significant edge over the competition. We’ll walk you through the process in a few straightforward steps and provide examples to help you along the way.

Ready to get started? Let’s dive in and create a cover letter that opens doors to your next opportunity.

What is a cover letter and do you really need one?

A cover letter is a short document (around 300 words) that accompanies your resume. Your cover letter should not simply repeat what your resume says . Instead, it should complement your resume, highlight your personality, and potentially address any weaknesses that could otherwise prevent you from getting an interview.

But do you really need a cover letter in 2024? The short answer is YES.

“Over 80% of hiring managers read a cover letter and 60% of applications require one as part of the application,” says career coach Madelyn Mackie . “Even hiring managers and recruiters who say they never read cover letters may find themselves drawn in by a particularly compelling letter.”

In fact, Jobscan analyzed nearly 1 million job applications and found that including a cover letter with your resume makes you  1.9 times more likely  to be invited for an interview compared to those who left out a cover letter.

What’s the biggest cover letter mistake?

The biggest mistake job seekers make when writing their cover letter is to focus only on themselves .

“It’s not about you,” says career coach Susan Schwartz . “It’s about what you can do for them. Talking to them about what they care about—not about what you want—is what’s going to make them want to read your letter. And to hire you!”

According to Schwartz, this is the best way to write a cover letter:

Paragraph 1. A single sentence (maximum two) stating the PROBLEM that the company faces. What is the issue/need/opportunity that this role will address?

Paragraph 2. what solution do you offer how are you the answer to their need again, keep it to a sentence or two., paragraph 3. explanation: what experience do you have that supports your assertion that you can help this paragraph can be 3-4 sentences, but keep it short., paragraph 4. call to action: suggest next steps. not “thank you” but let’s plan to discuss this next week..

Since hiring managers often spend less than 20 seconds on an application, your cover letter needs to grab their attention and get them to look at your resume. By highlighting how your experience matches the job, you make it easier for them to see you as a great fit for the role.

Now let’s examine each of these steps in more detail.

How to write a strong cover letter step-by-step

Now that you know the basics of what to include in your cover letter, let’s go through the process from start to finish to see how you can write a cover letter that will make you stand out from the rest of the candidates.

1. Do your research

Before writing your cover letter, research the company to understand its current challenges and goals. Visit the company website, read their latest news and press releases, and follow their social media channels.

Don’t skip this step! It’s crucial for writing a cover letter that truly resonates with a potential employer and sets you apart from other candidates.

After you’ve researched the company, carefully read the job description. Ask yourself the following questions:

• What specific problems or challenges is this role designed to address?
• How do my skills and experiences align with the job requirements?
• Am I a good fit for the role?
• What unique value can I bring to the company in this role?
• Are there any keywords or phrases that I should incorporate into my cover letter?

After researching the company and the role, you’re ready to start writing your cover letter.

2. Write your opening paragraphs

Many job seekers make the mistake of being too wordy in their cover letters. You’re not writing a novel. Use short words in short sentences. Remember, a hiring manager is going to quickly scan your application, so you need to get right to the point.

Here are some examples of how to start a cover letter:

Dear [Hiring Manager’s Name],

I’ve noticed that NexGen is working hard to stand out in a crowded digital market, and keeping your brand top-of-mind for customers can be tough.

That’s where I come in—I specialize in creating engaging content and smart SEO strategies that boost online presence and drive customer engagement.

I understand that Weissman is seeking to maintain its innovative edge in the dancewear industry while consistently meeting sales and margin targets.

I am confident that my experience and passion for design can help Weissman continue to create stunning, market-leading dancewear.

I understand that Timmons Company needs motivated individuals to manage sales territories and boost product visibility in retail grocery stores around Quincy, IL.

I am excited to bring my self-motivation and sales-oriented mindset to your team, ensuring your products not only maintain their shelf presence but also thrive.

3. Prove you can do the job

Now you need to provide evidence that you’re the right person for the job. The best way to do this is to highlight your relevant experience and achievements. Here are some things you should focus on:

• Specific Accomplishments : Share examples of your successes, such as increasing sales, leading projects, or improving processes.
• Relevant Skills : Highlight the skills that match the job requirements, like planning, organizing, technical proficiencies, or specific industry experience.
• Problem-Solving : Discuss times when you successfully tackled challenges, such as resolving issues, managing conflicts, or implementing solutions.
• Industry Knowledge : Demonstrate your understanding of the field and awareness of current trends and standards.
• Team Collaboration : Mention how you’ve effectively worked in teams, mentored others, or collaborated across departments.

Remember to keep it concise. Your letter isn’t meant to tell your whole story; it’s about making a compelling case that you understand the key aspects of the job.

Your goal is to leave the reader eager to learn more about you. Here are some examples:

“Over the past five years, I’ve led digital marketing campaigns that ramped up organic traffic by 40% and bumped up conversion rates by 25%. I’ve worked with diverse teams to create compelling content that resonates with audiences and used data analytics to refine strategies for maximum impact. My experience with social media management and email marketing also ensures a holistic approach to your digital marketing needs.”

“With over ten years in apparel design, specializing in activewear and dancewear, I have a proven track record of developing designs that resonate with customers and drive sales. My expertise includes conducting global trend research, selecting inspiring materials, and leading teams to transform creative concepts into market-ready products. I am proficient in Adobe Creative Suite and have experience with CLO3D, ensuring that my designs are both innovative and technically sound. My leadership skills have been honed by mentoring junior designers and managing cross-functional teams, fostering a collaborative and efficient design process.”

“With several years of experience in CPG retail sales and merchandising, I have successfully managed sales territories, maintained product placements, and executed promotional strategies. My ability to plan and organize, combined with proficiency in Microsoft Office and familiarity with iPads, positions me well to contribute effectively to your sales team. I am adept at thinking on my feet and delivering results in dynamic environments, ensuring that products are always tagged, rotated, and optimally displayed.”

4. Conclude with a call to action

When wrapping up your cover letter, it’s crucial to include a strong call to action in your closing paragraph. This isn’t just about expressing gratitude—it’s about setting the stage for the next steps in the hiring process.

Instead of a simple “thank you,” aim to propose a specific plan, such as scheduling a meeting or a call to discuss how you can contribute to the company.

Here are some examples of how to end a cover letter :

“Let’s discuss how I can help NexGen Creative Agency achieve its sales goals next week. Please let me know your availability for a meeting.”

“How about we chat next week about how I can help Weissman shine even brighter? Let me know when you’re free.”

“Let’s plan to discuss how my self-motivation and sales-oriented mindset can boost product visibility for Timmons Company next week. Please let me know your availability for a meeting.”

There is no need to add anything more. Time is valuable, so hiring managers won’t spend it on a cover letter that isn’t concise and to the point.

Expert tips for writing a cover letter

We’ve gone over the basics of how to write a good cover letter. Here are some expert tips for formatting and how to make your cover letter even better.

Format your contact information correctly

Before diving into the content of your cover letter, it’s important to format the contact details and header correctly. You’ll need to include your name, full address, phone number, and email address.

Here’s an example:

Personalize your greeting

To whom should you address your cover letter to? “For maximum impact, see if you can find the hiring manager or recruiter for the role, and send your letter to them,” says career coach Susan Schwarz . “Addressing your letter to a specific person will significantly increase the likelihood of someone reading it.”

Check the company’s website or LinkedIn profile to find the name of the hiring manager. However, if you can’t find a specific name, “Dear Hiring Manager” will suffice.

To end a cover letter, you can use “best regards” or “kind regards” followed by your full name.

Show your personality

While it’s important to maintain a professional tone in your cover letter, don’t be afraid to let your personality shine through. But remember, you don’t want to overdo it—keep it concise and relevant .

Here are some ways to show your personality in your cover letter:

• Briefly mention a specific project or experience you enjoyed.
• Highlight a distinctive skill or trait that sets you apart.
• Talk about how your values align with the company’s mission or culture.
• Describe a unique volunteer experience.

Emphasize your adaptability

According to LinkedIn , the top “skill of the moment” is adaptability . This means being open to new ideas, ready to pivot when needed, and always looking for ways to improve. In a world where the only constant is change, being adaptable can set you apart.

Here’s an example of how to incorporate adaptability into your cover letter:

“In my previous role as a CPG retail sales merchandiser, I consistently demonstrated my ability to adjust to changing market conditions, customer preferences, and sales strategies. This adaptability allowed me to increase sales by 25% in a highly competitive market.”

Show enthusiasm

Research shows that 40% of employers would not hire a candidate if they lacked enthusiasm. Remember, you’re much more attractive to employers when you’re on fire .

Here’s an example of how to show enthusiasm for the company you’re applying to:

“I’ve long admired Weissman’s commitment to the dance community and the artistry of your costumes. Your dedication to empowering performances and celebrating creativity is inspiring, and I’m excited about the opportunity to join your passionate team.”

Balance professionalism with friendliness

Try to strike a balance between a professional and friendly tone. Don’t use overly formal language, but make sure your writing is polished and error-free. Use humor sparingly, as it can be easily misinterpreted.

This approach helps you come across as both competent and personable, making you an ideal candidate.

Cover letter do’s and don’ts

• Do personalize . Address your cover letter to a specific person whenever possible.
• Do be concise . Keep your cover letter to one page.
• Do show enthusiasm . Mention specific reasons why you want to work there.
• Do include measurable accomplishments . These are achievements that can be quantified , such as increasing sales by a percentage.
• Do show your personality . Share brief anecdotes or unique experiences relevant to the job.
• Do be professional yet friendly . Avoid overly formal language.
• Do proofread your cover letter. A single mistake can damage your chances of getting an interview.
• Do include a call to action. Suggest scheduling a meeting or a call.
• Don’t be too formal . Strike a balance between professionalism and friendliness.
• Don’t overuse humor . Humor can be easily misinterpreted or come off as unprofessional.
• Don’t repeat your resume . Your cover letter should complement your resume, not repeat it.
• Don’t include irrelevant information. Focus only on what’s most relevant to the job you’re applying for.
• Don’t use clichés . Phrases like “I am a hard worker” or “I think outside the box” are overused and add little value.
• Don’t make excuses . Avoid explaining gaps in employment or other potential negatives.
• Don’t forget to tailor each letter . Customizing each cover letter will help it pass through Applicant Tracking Systems (ATS).

Cover letter examples

Here are a few cover letter examples that show how to highlight your skills, show your personality, and match your experiences with the job.

Cover letter example for someone with no work experience

Starting your career can be challenging, especially when you don’t have much experience to showcase. But don’t worry—a well-written cover letter can highlight your strengths and potential.

• Addresses the company’s needs : The letter begins by acknowledging the challenges the company faces, demonstrating an understanding of the industry and the company’s needs.
• Offers a solution : The candidate clearly states how they can provide value by offering a fresh perspective and innovative ideas.
• Highlights relevant experience : Even with limited work experience, the letter mentions a successful internship project that aligns with the job’s requirements.
• Shows enthusiasm and passion : The mention of a passion for sustainability and eagerness to contribute to the company’s efforts showcases the candidate’s genuine interest.
• Proposes next steps : The call to action is clear and professional, suggesting a meeting to discuss how the candidate can contribute, which shows initiative and confidence.

Cover letter example for someone changing careers

Changing careers can be a bold and exciting move, especially when you have a strong foundation of transferable skills. The following example of a cover letter demonstrates how to effectively highlight your previous experience and enthusiasm for a new industry.

• Engaging opening : Starts with a bold question that captures attention and sets the tone for the rest of the letter.
• Clear value proposition : Quickly establishes how the candidate’s project management skills can benefit the finance industry.
• Relevant experience : Highlights a specific project that showcases the candidate’s ability to improve efficiency and manage complex tasks.
• Expresses enthusiasm : Shows genuine excitement about the career change and the specific company.
• Call to action : Concludes with a clear and confident call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Cover letter example for someone re-entering the workforce

Re-entering the workforce after a significant break can be challenging, but it’s also an opportunity to showcase your resilience and the valuable skills you’ve developed during your time away.

The following cover letter example demonstrates how to effectively address employment gaps while highlighting your strengths and enthusiasm for the role.

• Strong opening statement : The cover letter begins with a compelling statement about the importance of adaptability and innovation, setting a positive and forward-thinking tone.
• Addresses employment gap : It acknowledges the employment gap upfront, providing context without dwelling on it, which demonstrates honesty and transparency.
• Highlights relevant experience : The letter emphasizes past accomplishments and specific projects, showcasing the candidate’s skills and ability to deliver results.
• Shows enthusiasm for the role : The candidate expresses excitement about re-entering the workforce and aligns their values with the company’s mission.
• Proposes next steps : It ends with a clear call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Generate a perfectly crafted cover letter in seconds

If you’re still having trouble writing your cover letter, try Jobscan’s AI cover letter generator . It analyzes both your resume and the job ad to create a completely original cover letter customized for the job you’re applying for.

To learn more about how the cover letter generator works, watch this brief video:

You can try Jobscan’s cover letter generator for free below:

Key takeaways

Follow these key takeaways to write a compelling cover letter that sets you apart from other candidates and opens doors to new career opportunities.

• Write with the employer’s needs in mind. Explain how you can address their specific challenges and contribute to their goals.
• Keep it brief . Use short sentences and paragraphs to make it easy for hiring managers to scan quickly.
• Address your letter to a specific person . If you can’t find a name, “Dear Hiring Manager” will suffice.
• Showcase your relevant experience. Use specific examples to demonstrate your abilities.
• Inject your personality. Share brief anecdotes or unique experiences relevant to the job.
• End with a strong call to action . Suggest a meeting or a call to discuss how you can contribute to the company’s success.
• Proofread your letter. A single error can torpedo your chances at getting an interview.
• Show enthusiasm. Showing excitement and a willingness to learn can make you a more attractive candidate.

A cover letter should be one page long, consisting of three to four paragraphs. The total word count should be around 250-400 words.

When you don’t have a specific name, you can use “Dear Hiring Manager.” Avoid using “To Whom It May Concern,” as it is considered old-fashioned.

When emailing a cover letter, use a clear subject line like “Application for Content Developer – [Your Name].” Paste your cover letter into the email body. Attach your resume.

Yes, a cover letter is necessary because good first impressions are important. By highlighting your qualifications and showing enthusiasm for the role, you can gain an advantage over someone who doesn’t send one.

Employers look for personalization in a cover letter, showing that it’s tailored to the specific job and company. Highlight relevant experience and skills that match the job requirements. Include specific achievements that demonstrate your capabilities and contributions.

Yes. Providing specific examples of your achievements helps demonstrate your skills and qualifications, making your application more compelling to employers.

A cover letter starts with your contact information, first and last name, the date, and the employer’s details. Begin with an introduction about your suitability for the role. Include a brief section highlighting relevant experience and skills with examples. Conclude by asking for an interview.

The primary goals of a simple cover letter are to make a good impression, get someone to read your resume, and offer you a job interview. It also shows you have good communication skills, which are highly valuable in today’s workforce.

The opening sentence should state the problem the company faces or pose a thought-provoking question to grab the hiring manager’s attention.

Robert Henderson, CPRW, is a career advice writer and a resume expert at Jobscan.

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Complete guide to writing a winning cover letter with examples

Your resume has been whipped into shape and it’s ready to go to the top of every recruiter’s pile.

Hold up! There’s something else you can’t neglect to include when you send off the application for your ideal job.

It’s your cover letter .

Your first thought is likely — are cover letters necessary nowadays?

In a word — yes .

You get a whole 6 seconds to grab the recruiter’s attention when they read your resume. Sending off a cover letter shows you’ve done just a little more and could well be the differentiator you need.

Knowing the potential to impress with a cover letter, we’re going to share everything you need to know to write a perfect cover letter that should get you invited for an interview.

You’ll get the details about:

• Things to write about in your cover letter
• Great example texts you can use

Let’s start from the very beginning…

What’s a Cover Letter?

Usually, a cover letter is no longer than an A4/Letter document that you enclose with your resume to give extra details about your skills and experience.

A cover letter…

• Allows you a little more space to write about how you’re excited about landing the job.
• Gives the hiring manager more specifics about exactly why they need to interview you.

This isn’t where you repeat everything you said on your resume .

Instead, a cover letter should add to your resume and show that you’ve put in a little more effort than others to get the job you want.

Done properly, a cover letter serves to give a great first impression. To get that first impression spot on, you can use a well-formatted, visually appealing template . We’ve got a range of ready-made cover letter examples so you can choose the one you need. Build your cover letter now 👈

We’ve also created a useful guide that’ll help you to understand more about the differences between a resume and a cover letter .

Pro-Tip Do your research on the company you’re applying to before you put pen to paper, or finger to keyboard. Understand the company’s challenges and what value you can bring to ease them. Give this detail in your cover letter.

How to Write a Cover Letter

As you sit at your computer, poised to write a winning cover letter, questions start to cross your mind.

What needs to be included in my cover letter? How do I phrase what I want to say?

Fret not, we’ve got the answers coming straight up.

First of all, remember…

You should be preparing a new cover letter for every role you’re going to apply to.

Yet, you can still use a standard winning formula that will give your cover letter an edge.

Let’s start with the look of it.

How to format a cover letter?

To write your cover letter, follow this outline:

• The Introduction: add header, address letter, and write the opening paragraph This is where to grab attention and explain why you’re perfect for the job. Include in this section a header, greeting, and an eye-catching opening line.
• Body Paragraphs: explain why you are a perfect candidate Write two to three paragraphs that pull out the skills and experience you’ve got that are relevant to the role. Show the HR manager you can solve the company’s issues, that you’re perfect for the job, and that you’d be a positive addition to the team.
• Conclusion: call to action Wrap up your letter with a couple of concise sentences that bring home your strengths and request the reader get in touch — this is what we call a "call to action".

Want more details? Let’s keep going…

The Introduction: add header, address letter, and write the opening paragraph

At the very top of the page, you add your cover letter header.

In this part, you add your name and contact details, plus who you’re addressing — the hiring manager, including their professional title.

Next comes the date you’re writing the letter and the company, along with its name and business address.

Right at the top of the page of your cover letter should be:

• Your full name
• A professional email address, not your high school [email protected]
• A contact telephone number
• Your postal address, if you want to
• The link to your LinkedIn, if you’ve got one you maintain

After your personal details, next come:

• The full name of the person you’re sending your cover letter and resume to
• The name of the company
• Its phone number
• The email of the hiring manager or generic contact email

To make it easy, here’s an example for you to check out:

Follow this up with your opening line.

Addressing a cover letter correctly is really important. Do some digging and find the name of the person who’s going to get your cover letter and resume on their desk.

" To whom it may concern " is pretty archaic. It makes your cover letter look generic and shows that you’re probably preparing 20 of the same thing to send to everyone you’re applying to.

Make sure you personalize your cover letter from the get-go.

Some ideas for how you can address your letter include:

• Dear Katherine,
• Dear Miss Jones,
• Dear Ms. Smith,

Are you thinking " Is the first name of a hiring manager enough? "

It’ll all depend on the company.

When the position you’re applying to is with a cool, chilled company then stick with the first name of the hiring manager.

Applying to a corporation or a serious company? Stick with the title and last name of the recruiter.

What if you can’t find the recruiter’s name? How to address a cover letter when you don’t know who’ll be reading it?

In the case that you can’t track down the hiring manager, you should address your cover letter to the department you’ve included in the address section a little earlier or use a generic salutation.

For instance, you can write:

• Dear Recruiting Manager,
• Dear Hiring Manager,
• Dear Customer Service Hiring Team,
• Dear Content Marketing Department,

Because you don't know who will read your cover letter it's important to make sure the salutation is gender-neutral. For that, don't use the old-fashioned "Sir" or "Madam".

Now, we come to the really important part…

It’s your opening paragraph about why you’re applying for the job.

Keep your opener short and sweet, and be sure that you add in these three details:

• The reason you’re writing the letter
• Which position you’re applying for
• Where you saw the job advertised

What’s key here is giving value to the hiring manager and offering them concrete examples to back up what you say.

The whole point of the opening paragraph of your cover letter is to:

• Shine a light on your best achievements
• Demonstrate you have what your next employer is looking for
• Show how enthusiastic you are about the potential role

Sometimes we need to see a bad example to really understand something.

Here’s what you shouldn’t do in the opening paragraph of your cover letter:

• "I’d like to apply for the role of digital content writer that I saw advertised on Lookingforajob.com. My CV is attached for you to check out."

What do you notice immediately? Or rather, what do you not notice?

There’s no mention of any achievements. There’s no passion, zero enthusiasm.

Not exactly filling you with confidence to hire the person…

The above example doesn’t talk about adding value or even offering any details at all.

After we’ve shown you how not to write your opening paragraph, here’s a good example of a cover letter opening paragraph:

• Throughout my career, I’ve admired the campaigns put out by Be Content Co.’s content team. When I saw there was a vacancy for a Content Designer on your team I jumped to my desk to apply. My skills in researching content that ranks highly on search engines will help with Be Content’s plans to develop your online offering in the coming year. I planned and executed the digital content strategy for WordWork LLC, seeing an increase of 245% in organic traffic to its site and a doubling of the conversion rate, all on a tight budget of $65,000.

A whole world of difference, right?

With this paragraph, the recruiter is familiar with the applicant’s biggest professional achievements and they’ve got the feeling that they’re aiming to bring their company success.

There is no doubt the second example wins over the first.

Of course, you’d hire an applicant who shows some passion and industry knowledge along with some measurable achievements.

First part: done.

It’s time to move on to the juicy details — the central paragraph of your cover letter.

Pro-Tip Research really is key to a successful cover letter. You need to know who’s going to be reading your letter, what skills are required in the job description, and what the company culture looks and feels like.

Body Paragraphs: explain why you are a perfect candidate

In the next couple of paragraphs, you need to be giving an overview of the skills and experience you have that are directly related to the position.

You’re going to be talking about:

• Your proudest achievements
• The skills and specialisms you’ve got that are ideal for the role
• Specifics about the successes you’ve had before with facts and figures to back it up

When making your body paragraphs , the aim is to:

• Show how your past experience will contribute to the future of your next employer’s business
• Let the recruiter know you’re passionate about working at the company

Want to know what not to do?

Here’s a bad example for the body of your cover letter:

• In my last job I had to write blogs, which I liked and people told me they liked my writing. My friends tell me I'm a go-getter, a great listener, and proactive and dynamic. All of this makes me perfect to work with you and your company.

Sad to say, but this text is just taking up space in a cover letter, and adding nothing of substance.

There are no details, no KPIs, and nothing that says why the applicant would be good for the specific role being recruited for.

Let’s check out what a winning cover letter body paragraph looks like:

• Google Search Console
• Screaming Frog
• Google Analytics

Here, we see tangible examples and results that will impress any hiring manager.

Even better, there’s a solid reason why the applicant can fill the role in the advert.

There’s clear evidence in these two paragraphs that the applicant is an expert at what they do.

Following this, you should cover information about your previous work and how it connects to the plans of your next boss.

You need to:

• Explain what you find interesting about the job
• Reinforce that your skills will drive results for what the company is working on — this is why you need research!

Something like this will be effective:

• I’ve seen that Be Content is working on taking its whole product line online to reach a larger audience. This is perfect for my skills and interests and I relish the challenge of working with a website that is in the process of being expanded. It’d be really interesting to go from working from a very low base — WordWorks had less than 2,000 organic clicks per month to start — to working with a company aiming to maintain their site traffic of 15,000 clicks and expand their base.

Harness your recent experience and the facts and figures to show that you’ve got the skills to achieve the company's aims.

Pro-Tip Enthusiasm is great, but don’t get too involved with ego massaging, it can seem false. Be authentic in your praise, you’re not talking about your teenage love for Britney anymore.

When you need to write a cover letter with no experience , you can include:

• Academic and other achievements : refer to your GPA on your degree if it’s over 3.5, and any awards, merits, or scholarships that you won. Your thesis and its topic, if you wrote one, are worth noting, too
• Extracurricular activities : add any part-time or seasonal work, your volunteering activities, and how you participate in your hobbies
• Self-motivation and goal setting : talk about your goals and where you see yourself, explain how the job fits into your plans

An example of a cover letter body text for someone with no work experience could read like this:

• I graduated summa cum laude (3.7 GPA) from Utah State University with a BA in Digital Communications. Whilst at university, I was the editor of the student news site, including creating and commissioning content. I also ran the social media accounts for the theatre club, building the page from 100 likes to over 2000 within a year and boosting ticket sales with it. Having both studied and worked in volunteer roles around digital marketing, I would make a great addition to your team as a Content Assistant familiar with social media.

Your resume power words also come into play when crafting your cover letter, these will add extra punch to your text.

Coming to the end of your cover letter, it’s time to close things off with a strong and powerful call to action.

Conclusion: call to action

At the end of your cover letter is your closing, which should be polite, confident, and one last sentence that sells your candidacy.

The following details are all-important:

• A thanks to the recruiter for reading your cover letter and resume
• A concise summary of why they need to hire you
• A polite request that you get invited to an interview

Done properly, your closing paragraph will have the recruiter keen to move on to reading your resume next.

What does a good cover letter ending look like?

You want to tell the hiring manager that you’re excited to meet them in person to have a full discussion about your knowledge, background, and what you can do for them.

Looking for one more example?

Here you go:

• "I strongly believe that the skills I’ve outlined and the qualifications I’ve achieved make me the perfect candidate for the role of Content Designer. I’d love the opportunity to have a full conversation with you about how my experience at WordWorks will translate into growth and increased sales for Be Content."

This part of your cover letter should be brief and to the point.

Lastly, it’s time to sign off with a professional closing phrase , like:

• Respectfully,
• Kind regards,
• Best regards,

To wrap it all up, add two line breaks after closing phrase and add your full name.

Create your cover letter here 👈

Using this guide will help you come up with a simple and powerful cover letter to demonstrate to employers that you’re the exact right person to fill the vacancy they have.

Let’s do a rundown of the key takeaways you’ve got from this post.

Remember how long should a cover letter be ? Your perfect cover letter should fill one side of an A4/Letter paper.

On that page, you need to have :

• An introduction, which has a letter header, an opening paragraph with a great opening line, and a reason why the recruiter needs to keep reading the letter — because you can fulfill the needs they have.
• Body paragraphs with emphasis on your best achievements in your last job, how what you know will translate to results in the new job, and let them see how motivated you are to be a part of their team.
• A closing paragraph including a call to action and a reason for the recruiter to keep on reading over to your resume.

Doing research about the company, person, and role before starting to create your cover letter will be really helpful.

With your research, you can personalize your cover letter and use the name of the exact person who will read it. You can also target the experience you highlight based on what the company actually needs.

Your cover letter should have regular references to the company ethos and to specific projects that appeal to you.

Doing this will give a clear signal to the recruiter that you’ve taken time to learn about the company and you’ve got a genuine interest in the job.

Another key element to note is to back up everything you claim with facts, numbers, and examples , giving business results and problems you’ve solved.

Your cover letter should be short and to the point, letting your skills shine through.

Winning cover letters and perfect resumes can be a challenge. We can help you take them head-on — register now and you get professional quality templates that will boost your chances of landing your dream job.

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How to Write a Cover Letter: Your Full Guide (With Tips and Examples)

It’s a familiar cycle: You sit down to write a cover letter, open a blank document, check your email, browse cover letter examples , do some chores, watch that cursor blink a few more times, and finally Google something like “how to write a cover letter”—which hopefully brought you here. But you still might be thinking, does anyone really read cover letters? Why do they even exist?

First: Yes, we can assure you that cover letters do, in fact, get read. To some hiring managers, they’re the most important part of your job application. And regardless, you don’t want to miss the opportunity to tell prospective employers who you are, showcase why they should hire you, and stand out above all the other candidates.

To ensure your letter is in amazing shape (and crafting it is as painless as possible), we’ve got easy-to-follow steps plus examples, a few bonus tips, and answers to frequently asked questions.

Get that cover letter out there! Browse open jobs on The Muse and find your dream job »

What is a cover letter and why is it important?

A cover letter is a brief (one page or less) note that you write to a hiring manager or recruiter to go along with your resume and other application materials.

Done well, a cover letter gives you the chance to speak directly to how your skills and experience line up with the specific job you’re pursuing. It also affords you an opportunity to hint to the reviewer that you’re likable, original, and likely to be a great addition to the team.

Instead of using cover letters to their strategic advantage, most job applicants blabber on and on about what they want, toss out bland, cliché-filled paragraphs that essentially just regurgitate their resume, or go off on some strange tangent in an effort to be unique. Given this reality, imagine the leg up you’ll have once you learn how to do cover letters right.

How long should a cover letter be?

An ideal cover letter typically ranges from a half page to one full page. Aim to structure it into four paragraphs, totaling around 250 to 400 words, unless the job posting states otherwise. Some employers may have specific guidelines like word or character limits, writing prompt, or questions to address. In such cases, be sure to follow these instructions from the job posting.

How to write a cover letter hiring managers will love

Now that you’re sold on how important cover letters are, here are eight steps to writing one that screams, “I’m a great hire!”

Step 1: Write a fresh cover letter for each job (but yes, you can use a template)

Sure, it’s way faster and easier to take the cover letter you wrote for your last application, change the name of the company, and send it off. But most employers want to see that you’re truly excited about the specific position and organization—which means creating a custom letter for each position.

While it’s OK to recycle a few strong sentences and phrases from one cover letter to the next, don’t even think about sending out a 100% generic letter. “Dear Hiring Manager, I am excited to apply to the open position at your company” is an immediate signal to recruiters and hiring managers that you’re mass-applying to every job listing that pops up on LinkedIn.

At the same time, there’s nothing that says you can’t get a little help: Try out one of our free cover letter templates to make the process a bit easier.

Step 2: Add your contact info

At the top of your cover letter, you should list out your basic info. You can even copy the same heading from your resume if you’d like. Some contact info you might include (and the order to include it in):

• Your pronouns (optional)
• Your location (optional)
• Your email address
• Your phone number (optional)
• Your Linkedin, portfolio, or personal website URL (optional)

Note that only name and email are mandatory, and you don’t need to put a full address on a cover letter or resume anymore. A city and state (or metro area) are more than enough. So your header might look like this:

Inigo Montoya he/him Florin Metropolitan Area [email protected] 555-999-2222

If the job posting tells you to submit your cover letter in the body of an email, you can add your contact info at the end, after your name (and if you’d like to forgo the email address here, you can—they have it already). So your sign off could look like this:

Violet Baudelaire she/her [email protected] 123-123-1234

https://www.linkedin.com/in/violet-baudelaire/

Step 3: Address your cover letter to the hiring manager—preferably by name

The most traditional way to address a cover letter is to use the person’s first and last name, including “Mr.” or “Ms.” (for example, “Dear Ms. Jane Smith” or just “Dear Ms. Smith”). But to avoid accidentally using the wrong title—or worse, inadvertently misgendering someone—first and last name also work just fine.

If “Dear” feels a bit too stiff, try “Hello.” But never use generic salutations like “ To Whom it May Concern ” or “Dear Sir or Madam.”

For more help, read these rules for addressing your cover letter and a few tips for how to find the hiring manager .

Step 4: Craft an opening paragraph that’ll hook your reader

Your opening sets the stage for the whole cover letter. So you want it to be memorable, friendly, conversational, and hyper-relevant to the job you’re pursuing.

No need to lead with your name—the hiring manager can see it already. But it’s good to mention the job you’re applying for (they may be combing through candidates for half a dozen different jobs).

You could go with something simple like, “I am excited to apply for [job] with [Company].” But consider introducing yourself with a snappy first paragraph that highlights your excitement about the company you’re applying to, your passion for the work you do, and/or your past accomplishments.

This is a prime spot to include the “why” for your application. Make it very clear why you want this job at this company. Are you a longtime user of their products? Do you have experience solving a problem they’re working on? Do you love their brand voice or approach to product development? Do your research on the company (and check out their Muse profile if they have one) to find out.

Read this next: 30 Genius Cover Letter Openers Recruiters Will LOVE

Step 5: Convey why you’d be a great hire for this job

A common cover letter mistake is only talking about how great the position would be for you. Frankly, hiring managers are aware of that—what they really want to know is what you’re going to bring to the position and company.

So once you’ve got the opening under wraps, you should pull out a few key ideas that will make up the backbone of your cover letter. They should show that you understand what the organization is looking for and spell out how your background lines up with the position.

Study the job description for hints . What problems is the company looking to solve with this hire? What skills or experiences are mentioned high up, or more than once? These will likely be the most important qualifications.

If you tend to have a hard time singing your own praises and can’t nail down your strengths , here’s a quick trick: What would your favorite boss, your best friend, or your mentor say about you? How would they sing your praises? Use the answers to inform how you write about yourself. You can even weave in feedback you’ve received to strengthen your case (occasionally, don’t overuse this!). For example:

“When I oversaw our last office move, my color-coded spreadsheets covering every minute detail of the logistics were legendary; my manager said I was so organized, she’d trust me to plan an expedition to Mars.”

Step 6: Back up your qualifications with examples and numbers

Look at your list of qualifications from the previous step, and think of examples from your past that prove you have them. Go beyond your resume. Don’t just regurgitate what the hiring manager can read elsewhere.

Simply put, you want to paint a fuller picture of what experiences and accomplishments make you a great hire and show off what you can sashay through their doors with and deliver once you land the job.

For example, what tells a hiring manager more about your ability to win back former clients? This: “I was in charge of identifying and re-engaging former clients.” Or this: “By analyzing past client surveys, NPS scores, and KPIs, as well as simply picking up the phone, I was able to bring both a data-driven approach and a human touch to the task of re-engaging former clients.”

If you're having trouble figuring out how to do this, try asking yourself these questions and finding answers that line up with the qualifications you’ve chosen to focus on:

• What approach did you take to tackling one of the responsibilities you’ve mentioned on your resume?
• What details would you include if you were telling someone a (very short!) story about how you accomplished one of your resume bullet points?
• What about your personality, passion, or work ethic made you especially good at getting the job done?

Come up with your examples, then throw in a few numbers. Hiring managers love to see stats—they show you’ve had a measurable impact on an organization you’ve worked for. Did you bring in more clients than any of your peers? Put together an impressive number of events? Make a process at work 30% more efficient? Work it into your cover letter!

This might help: How to Quantify Your Resume Bullets (When You Don't Work With Numbers)

Step 7: Finish with a strong conclusion

It’s tempting to treat the final lines of your cover letter as a throwaway: “I look forward to hearing from you.” But your closing paragraph is your last chance to emphasize your enthusiasm for the company or how you’d be a great fit for the position. You can also use the end of your letter to add important details—like, say, the fact that you’re willing to relocate for the job.

Try something like this:

“I believe my energy, desire to innovate, and experience as a sales leader will serve OrangePurple Co. very well. I would love to meet to discuss the value I could add as your next West Coast Sales Director. I appreciate your consideration and hope to meet with you soon.”

Then be sure to sign off professionally , with an appropriate closing and your first and last name. (Need help? Here are three cover letter closing lines that make hiring managers grimace, plus some better options .)

Step 8: Reread and revise

We shouldn’t have to tell you to run your cover letter through spell-check, but remember that having your computer scan for typos isn’t the same as editing . Set your letter aside for a day or even just a few hours, and then read through it again with fresh eyes—you’ll probably notice some changes you want to make.

You might even want to ask a friend or family member to give it a look. In addition to asking them if they spot any errors, you should ask them two questions:

• Does this sell me as the best person for the job?
• Does it get you excited?

If the answer to either is “no,” or even slight hesitation, go back for another pass.

Cover letter examples

Here are four example cover letters that follow the advice given above. Keep in mind that different situations may require adjustments in your approach. For instance, experienced job seekers can emphasize accomplishments from previous roles, while those with less experience might highlight volunteer work, personal projects, or skills gained through education.

Example #1: Cover letter for a job application

Alia Farhat San Francisco Bay Area [email protected] 444-000-1111

Hello Danny Tanaka,

If I’m being honest, I still haven’t fully gotten over the death of my first Tamagotchi pet when I was six years old. (His name was Tommy, and I’ve gotten far more creative since then, I promise.) When I was older, I discovered NeoPets and I was hooked for years—not just on the site, but on the community that surrounded it. So when I heard about FantasyPets last year, I immediately started following news about your development process, and that’s how I saw your post looking for a marketing strategist. Not only do I have eight years of experience in digital marketing, but as a lifelong gamer with a passion for pet-focused titles who’s spent years in online communities with like-minded people, I also know exactly what kind of messaging resonates with your target audience.

You’re looking for someone to help you craft a social media marketing campaign to go along with your game launch, and I’ve been a part of three launch-day marketing campaigns for mobile and web-based games. In my current role as social media manager at Phun Inc., I proposed a campaign across Twitter, Instagram, and TikTok based on competitor research and analysis of our social campaigns for similar games to go along with the launch of the mobile game FarmWorld. Using my strategy of featuring both kids and adults in ads, we ended up driving over one million impressions and 80k downloads in the first three months.

I’ve always believed that the best way to find the right messaging for a game is to understand the audience and immerse myself in it as much as possible. I spend some of my research time on gaming forums and watching Twitch streams and Let’s Plays to see what really matters to the audience and how they talk about it. Of course, I always back my strategies up with data—I’m even responsible for training new members of the marketing team at Phun Inc. in Google AdWords and data visualization.

I believe that my passion for games exactly like yours, my digital marketing and market research experience, and my flair for turning data into actionable insights will help put FantasyPets on the map. I see so much promise in this game, and as a future player, I want to see its user base grow as much as you do. I appreciate your consideration for the marketing strategist role and hope to speak with you soon.

Alia Farhat

Example #2: Cover letter for an internship

Mariah Johnson

New York, NY [email protected] 555-000-1234

Dear Hiring Manager,

I am excited to submit my application for the software development internship at Big Tech. As a student at New York University majoring in computer science with a keen interest in social studies, I believe I would be a good fit for the role. Big Tech's mission to promote equality and a more sustainable world is deeply inspiring, and I would be thrilled to contribute to this mission.

In a recent hackathon, I demonstrated my ability to lead a team in designing and developing an app that directs members of a small community to nearby electronics recycling centers. My team successfully developed a working prototype and presented it to a panel of industry experts who awarded us second place.

I’ve also been an active volunteer at my local library for over four years. During this time, I organized book donation drives, led book fairs, and conducted reading sessions with children. This experience strengthened my presentation and communication skills and confirmed my motivation stems from supporting a good cause. I would be more than happy to bring my passion and dedication to an organization whose mission resonates with me..

Through these experiences, along with my coursework in software engineering, I am confident I am able to navigate the challenges of the Big Tech internship program. I look forward to the opportunity to speak with you about my qualifications. Thank you for your consideration.

Example #3: Cover letter with no experience

Sarah Bergman

Philadelphia, PA [email protected] 1234-555-6789

Dear Chloe West,

I’m excited to apply for the entry-level copywriting position at Idea Agency. As a recent graduate from State University with a major in mass communications, I’m eager to delve deeper into copywriting for brands, marketing strategies, and their roles in the business world.

Over the past two years, I’ve completed courses in creative writing, copywriting, and essentials of digital marketing. I’ve also been actively involved in extracurricular activities, creating content and promoting student events across multiple online platforms. These experiences expanded my creativity, enhanced my teamwork skills, and strengthened my communication abilities.

As an admirer of your visionary marketing campaigns and Idea Agency’s commitment to sustainability, I’m enthusiastic about the prospect of joining your team. I'm confident that I can contribute to your future projects with inventive thinking and creative energy.

I welcome the opportunity to discuss my qualifications further. Thank you for considering my application.

Best regards,

Example #4: Career change cover letter

Leslie Smith

Chicago, IL [email protected] 111-222-3344

Dear Paul Jones,

Over the past year, I’ve volunteered to represent my company at a local fair and there I discovered how much fun working face to face with clients would be. Everytime I sold a product for The Solar Company, I often wished it was my full-time job. Now, I'm excited to submit my application for the sales coordinator position with Bloom Sales.

After completing a degree in business administration, I decided to put my outgoing personality and strong communication skills to work as a sales specialist at The Solar Company. I’ve sharpened my presentation and critical thinking skills in client meetings and sourced more than $20,000 in new partnerships. This experience has given me an invaluable foundation, and now I’m confident it's the time to move business administration to sales coordination.

I’m comfortable seeking out new business opportunities, making cold calls, and selling potential clients on the advantages of Bloom Sales products. I attend an average of 10 in-person meetings a week, and interacting with a lot of different personalities is what excites me the most. As a detail-oriented, tech-savvy professional, I have advanced knowledge of Excel and data analysis.

I would love to learn more about your sales strategy for the second semester and discuss how my experience in business administration and client-facing sales exposure would help Bloom Sales achieve its goals. Thank you for your consideration.

Extra cover letter examples

• Pain point cover letter example
• Recent graduate cover letter example
• Stay-at-home parent returning to work cover letter example
• Sales cover letter example
• Email marketing manager cover letter example
• No job description or position cover letter example (a.k.a., a letter of intent or interest)
• Buzzfeed-style cover letter example
• Creative cover letter example (from the point-of-view of a dog)

Bonus cover letter tips to give you an edge over the competition

As you write your cover letter, here are a few more tips to consider to help you stand out from the stack of applicants:

• Keep it short and sweet: There are always exceptions to the rule, but in general, for resumes and cover letters alike, don’t go over a page. (Check out these tips for cutting down your cover letter .)
• Never apologize for your missing experience: When you don’t meet all of the job requirements, it’s tempting to use lines like, “Despite my limited experience as a manager…” or “While I may not have direct experience in marketing…” But why apologize ? Instead of drawing attention to your weaknesses, emphasize the strengths and transferable skills you do have.
• Strike the right tone: You want to find a balance between being excessively formal in your writing—which can make you come off as stiff or insincere—and being too conversational. Let your personality shine through, for sure, but also keep in mind that a cover letter shouldn’t sound like a text to an old friend.
• Consider writing in the company’s “voice:” Cover letters are a great way to show that you understand the environment and culture of the company and industry. Spending some time reading over the company website or stalking their social media before you get started can be a great way to get in the right mindset—you’ll get a sense for the company’s tone, language, and culture, which are all things you’ll want to mirror—especially if writing skills are a core part of the job.
• Go easy on the enthusiasm: We can’t tell you how many cover letters we’ve seen from people who are “absolutely thrilled for the opportunity” or “very excitedly applying!” Yes, you want to show personality, creativity, and excitement. But downplay the adverbs a bit, and keep the level of enthusiasm for the opportunity genuine and believable.

The bottom line with cover letters is this: They matter, much more than the naysayers will have you believe. If you nail yours, you could easily go from the “maybe” pile straight to “Oh, hell yes.”

Cover letter FAQs (a.k.a., everything else you need to know about cover letters)

• Are cover letters still necessary?
• Do I have to write a cover letter if it’s optional?
• Can I skip the cover letter for a tech job?
• What does it mean to write a cover letter for a resume?
• How can I write a simple cover letter in 30 minutes?
• How can I show personality in my cover letter?
• What should I name my cover letter file?
• Is a letter of intent different from a cover letter?
• Is a letter of interest different from a cover letter?

Regina Borsellino , Jenny Foss , and Amanda Cardoso contributed writing, reporting, and/or advice to this article.

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The Ultimate Cover Letter Writing Guide

The complete guide to writing an effective cover letter.

Any of these sound familiar? The simple answer is yes, having an effective cover letter is completely necessary and highly recommended and we’ll tell you  why you need a cover letter as well as a resume!

When you’re applying for a job, whether it be for an  entry-level  position after graduating or for a high-level executive vacancy with a  professional resume , a  cover letter is essential to make your application stand out .

Without this extra introductory letter, a resume alone could easily be discarded by a hiring manager. CareerBuilder  estimates you’re  10% more likely to miss out on an opening  if you don’t include a cover letter.

Writing a good cover letter  it’s not a skill many many people master, but that doesn’t mean it’s an impossible feat!

With our complete  cover letter guide , you’ll learn  how to write a cover letter  that will attract the hiring manager and convince them to read your winning resume.

What is a cover letter?

A cover letter is an extension to your job application.  It is not obligatory but including a well-written cover letter is  strongly advised by all human resource experts . By definition, a cover letter is an accompanying, explanatory letter.

All  jobseekers need a sales pitch  of sorts, they need to hook the reader and demonstrate to the hiring manager why they are the right person for the vacancy on offer. This style of  self-marketing for a job application  must come in the form of a  winning resume and cover letter combination  that complement one another.

A simple cover letter is an introduction to the candidate  behind the qualifications and experience. The aim is to show a prospective employer how you can take on the role and  what you can offer the company  in question.

Cover letters generally  follow a basic structure  and can be in either hard or digital format, that is to say, either printed and sent via regular mail or as a document scanned and attached to send digitally, or written directly in an  email cover letter .

Why include a cover letter on a job application?

If you want to stand any chance at all of  catching the eye of a potential employer , it is  imperative to include a cover letter  with your job application.

Simple – even if you  create an effective, outstanding resume , using all the right keywords and qualifications etc. it’s possible there are candidates more qualified than you or with more experience so it’s necessary to  add a cover letter to back up your resume  and allow the hiring manager to see more of your personal side that is relevant to the vacancy.

• The cover letter demonstrates your communication skills.
• The cover letter serves as an introduction to the resume.
• The cover letter can be used to emphasize certain skills, or mention skills that you couldn’t fit on the resume (it serves as an addendum).
• The cover letter is what you customize for each position, to show why you are the right person for “That” role, as opposed to the resume which stays pretty much the same for all applications.

A cover letter is the added value  that you need in a job application to ensure the call-back you’ve been waiting for.

To  create a unique, tailor-made job application , each candidate should use a cover letter to highlight their strengths and  elaborate on relevant achievements  that demonstrate their ability to take on the new responsibilities.

Is it practically always sensible and  appropriate to write a cover letter to accompany a resume for a job application  that should be customized for the role you’re applying to including any explanations of information that might be missing from the resume, such as employment gaps, traveling, periods of study etc.

The only time it is acceptable to not include a cover letter in your job application is if the job listing specifically requests that you do not.

Advantages of Writing a Cover Letter

A cover letter directly adds to the likelihood that you are called in for an interview and  gives you a better chance of being hired .

If you’re successful in  writing an effective cover letter , it will offer you the following advantages:

• Hiring managers will see your added effort
• Demonstrates you put in the time to learn about the company
• It will add a personal touch to your application
• It shows your enthusiasm for the opening
• Hiring managers will become acquainted with your best qualities

Knowing exactly what is in a cover letter will ensure that it gives you a  major advantage  over the other applicants.

What are the 3 Types of Cover Letters?

Adding a cover letter is almost always essential, but  choosing the appropriate letter  will also be key. Depending on the job post you are applying for, you will need to select the best type of letter to send along with your resume.

There are  3 types of cover letters  that you can send to a hiring manager. The 3 types are:

• Application cover letters
• Letters of Interest
• Email Cover letters

The letter you write is influenced by  whether you are going to apply for a job directly , citing a referral, or asking about vacancies that are not advertised.

Whatever the case may be, ensure that the cover letter is  specific to the job vacancy . It’s always important to avoid making a generic cover letter for every single job you apply for.

So, what are the 3 types of cover letters you should consider sending to a job recruiter?

Application Cover Letter

This is your  classic cover letter  that you send to a hiring manager when you spot a company advertising a job opening. When you want to directly apply for a position, it is mandatory to send this, unless you are specifically asked not to.

Using this letter, you can mention why you want to work for a specific company and why you are the perfect candidate for the position.

Letter of Interest

Say you notice a company that you would really like to work for. It fits your sector, and you know it offers great benefits and good pay. However, you  can’t find any openings  that match your skill set.

If that’s the case, you don’t need to sit around and wait for the company to have a job vacancy. You can take action with a letter of interest. This type of cover letter  states your interest in being employed  by a company that isn’t currently advertising any vacancies.

This type of letter goes by a couple of other names, such as:

• Letter of intent
• Statement of interest

Of course, since there is no vacancy there is no role you can specifically mention, which is the major difference between a letter of intent and a traditional cover letter. Your objective will be to  advertise yourself well enough  that an employer will just have to interview you.

Email Cover Letters

Over the years, the job application process has shifted to a nearly  100% online hiring process . Due to this, it may be necessary to send your cover letter  in an email  as part of your job application.

While applying, there may not be an option to upload your cover letter. Or maybe you would just like to send it in the  body of your email along with your resume . You can send it in one of two ways, in the body of your email or as an attachment (in PDF).

How to write a cover letter

A cover letter, although  short in length  generally, can take time to elaborate as it is important to get it right. Sometimes, due to the scarce space for writing, candidates find it difficult to know  what to include in a cover letter  and  what to leave out .

However, knowing  how to do a cover letter  can make all the difference to your job application and be the just the thing to capture the attention of a hiring manager.

A  professional cover letter  should be well-formatted, following a structure with a header, an opening paragraph, a second main paragraph, a final closing paragraph and a closing with signature/electronic signature.

To  begin writing a cover letter for a job application , candidates should analyze their skills, qualifications, accomplishments and experience to  decide which are the most fundamental aspects to include  in their personalized cover letter.

Next, each jobseeker will have to  select the most job-relevant  of these elements to include by  comparing them with the required or desired qualifications and experience  in the job description.

Finally, the applicant should choose some  memorable examples which demonstrate evidence  of each element included in their cover letter, aiming to  tell a story  which shows their aptitude concerning each skill or qualification.

Jobseekers should also ensure to explore  how to make a cover letter  for their specific role or industry because, similarly to resumes, each cover letter should be  tailored for the vacancy  and company to which it will be sent.

It is vital for candidates to  consider several factors when it comes to writing their professional cover letter . A jobseeker must review their  resume work history section  as well as any skills and honors included to find the  most pertinent experiences  that can be explored further. Detailing examples of when a candidate demonstrated certain abilities or expertise is how a candidate can convince a hiring.

One way to create a winning cover letter is to use an  online cover letter creator  or take advantage of cover letter templates as a stepping stone as well as checking out cover letter examples that can serve as a great source of inspiration for you to make your own  unique cover letter .

Our  cover letter builder  forms part of our resume builder and allows jobseekers to create a more complete job application. Users can write their cover letter with pro tips and design help thanks to our pre-designed templates. Read our  cover letter writing guide  to get to grips with  cover letter writing techniques  and tips before using our online cover letter builder!

How to Structure a Cover Letter

The  structure and layout of a cover letter  is essential to make sure the letter displays each point that you wish to get across  clearly and concisely . This means it’s necessary, in general, to follow a commonly-accepted format for an effective cover letter.

Similarly to a  resume format , designing and  writing a cover letter has certain rules  which should be adhered to in order to convey the necessary information in a brief and to the point introductory letter.

Check out some of the  cover letter best practices  as advised by human resources experts below:

• It’s imperative to  begin a cover letter with a header , including the candidate’s name and contact information as well as the date. This  primary cover letter section  can also include the job title, website and other relevant personal information.

Following this, the  letter should include the details of the company  and person to whom you are writing, with the full name, job title or team, company name and address.

• The main body of a cover letter should be divided into  three sections : an introduction, a bullet list of accomplishments followed by a paragraph highlighting skills, and a closing paragraph inviting the hiring manager to contact you. By using bullet points when detailing your achievements and capabilities, you can make sure that recruiters will be able to quickly pick out key information. This is especially important as studies have found that recruiters spend very little time reading each individual application.
• Finally, the letter should be electronically or physically signed with your full name in a formal manner.

The universally-accepted  cover letter length  is no longer than one letter page, which in total has about  250-300 words  for the main body of text.

Don’t  repeat information  or be too detailed because hiring managers simply do not have the time to read it all and will simply skip to the next one.  Resumes that run over 600 words  get rejected 43% faster and cover letters can easily fall into this trap too.

Keep your cover letter short and sweet and to the point!

Get more  cover letter formatting advice  in our guide on  how to format a cover letter  with tips and information about all aspects of a good cover letter structure.

Cover letter advice

The  importance of including a cover letter  with your job application is often overlooked by jobseekers of all categories, however this can seriously reduce your possibilities of getting an interview with a prospective employer.

Therefore you need not ask yourself  when to write a cover letter  because the answer is just that simple – it is  always appropriate to include a cover letter in your job application , unless the listing explicitly requests that you do not.

Check out the following  expert cover letter tips  to create a winning cover letter that will convince the hiring manager to give you a call:

• We may be quite repetitive with this one but the sheer quantity of resumes and cover letters that are disregarded simply for forgetting this  vital and basic rule  is incredible:  USE A PROFESSIONAL EMAIL ADDRESS  for your contact details and that does not include your current work email but a personal, suitable email address.
• It is essential to remember to  maintain your focus on the needs of the company  you’re applying to and the requirements and desired abilities of the ideal candidate for the role.  Do not focus on how you can benefit  by becoming a member of their team, but on how the team can make the most of your experience and knowledge.
• Remember to  highlight your transferable skills , especially in cases where you may not meet all the required qualities in the job description such as in student resumes and cover letters.
• Each  cover letter for a job application, cover letters for internships , for further study or even volunteer experience should be  tailored to their specific organization  and position with the pertinent keywords.
• Use specific examples to demonstrate the candidate’s individual capacity to take on the role and  tell a story with your cover letter  to convey more of your personality and passion towards the sector or profession.
• Towards the  end of a cover letter , each candidate should write a convincing finish to entice the hiring manager and in sales terminology “ seal the deal ”.
• Finally when you have completed your polished cover letter, potentially  one of the most important steps  in the process is to  PROOFREAD . Candidates should request that a friend, mentor, teacher or peer takes a look at their cover letter for not only  grammatical and spelling errors  but also any  unwanted repetition or unrelated information .

Some jobseekers doubt  whether a cover letter is necessary or not , but as most human resource professionals agree without a well-written cover letter, candidates lose the  possibility to demonstrate different aspects of their profile  from those included in their resumes which could easily be the deciding factor in your application!

An easy and fast way to write an effective cover letter for a job application is to employ an  online cover letter creator  that will offer advice on  how to complete a cover letter with examples  and HR-approved templates.

Cover Letter FAQs

What do employers look for in a cover letter, can a cover letter be two pages, what is the difference between a cover letter and a resume, should you put a photo on a cover letter.

Trouble getting your Cover Letter started?

Beat the blank page with expert help.

The 10-Step Guide to Writing a Winning Resume

In This Guide:

Step 0: writing a resume with ai, step 1: gather your information, step 2: pick the best format, step 3: craft an attractive resume header, step 4: write a resume profile, step 5: create your work experience section, step 6: formulate a skills section, step 7: building your academic history, step 8: adding relevant certifications and licensure, step 9: leverage optional resume sections, step 10: proofread your resume, in conclusion.

In today's competitive job market, your resume is your golden ticket to landing your dream job so absorbing as many resume tips  as possible is invaluable. It’s also worthwhile to understand some of the most common resume mistakes  other job hunters are making.

With 40% of hiring managers spending less than a minute on each resume , creating an eye-catching document that effectively illustrates your skills and qualifications is crucial.

Whether you’re just starting out or a seasoned professional, this guide will help you write a resume that makes an impact. We'll walk you through the 10 essential steps to crafting a compelling and professional resume that grabs attention and opens opportunities.

What’s a resume in 50 words or less?!

What's a resume?

It’s a concise document that summarizes your professional background, including work experience, education, skills, and achievements. It's designed to showcase your qualifications to potential employers, making you stand out in the job application process and increasing your chances of securing an interview.

This is not a one-time read—consider it a resource to refer to and revisit as you refine and update your resume over time.

Ready to get noticed and secure that interview?

Well then, your resume needs to demonstrate that:

• You’re an ideal candidate for the position.
• Your skills will contribute to the company's profitability.
• You have the expertise to address the company's challenges.
• You’ll provide value that justifies your salary.
• Your achievements are quantifiable and proven.

Let’s get to it.

10 steps towards your best resume

• Step 0 - Write with AI—embrace the future.
• Step 1  - Gather all relevant data about your work experience, skills, achievements, and education. Remember, no lying on your resume !
• Step 2 -   Select a resume format that’s right for you—chronological, functional, or hybrid.
• Step 3 -   Clearly list contact information and headline in an attractive header.
• Step 4  - Start with your resume profile. Whether it’s a resume summary or resume objective—this is where you sell yourself.
• Step 5  - Create your work experience section. Everyone needs it regardless of their level of experience—from high schoolers to executives.
• Step 6 - Formulate a skills section incorporating both people and professional skills.
• Step 7 - Illustrate a comprehensive education history by following a few simple tips.
• Step 8 - Include relevant certifications and licensure   to underline your commitment and ability.
• Step 9 - Don’t forget to add some additional sections to really prove you're the perfect candidate.
• Step 10 - Last but not least, proofread! Edit, correct, rewrite, reread. Make sure it’s flawless before sending it out for the world to see.

Using ChatGPT for resume writing  in 2024 can be a good idea. The AI provides quick, tailored suggestions and helps refine content, ensuring clarity and professionalism. It’s particularly beneficial for structuring, optimizing keywords, and overcoming writer’s block. However, it might lack personal nuances and specific industry insights.

Always review and customize the generated content to reflect your unique experiences and personality accurately. This hybrid approach leverages AI efficiency while maintaining a personal touch creating a sort of resume cyborg.

Here’s how to make use of AI in resume writing, who can benefit the most, and some best practices to follow.

Who benefits from AI resume writing?

• Job seekers in competitive fields : In industries where keyword optimization is crucial, such as IT, finance, and healthcare, AI can help identify the terms most likely to catch a recruiter’s eye.
• Career changers : AI can suggest how to emphasize transferable skills and downplay irrelevant experience, making it easier for those shifting industries.
• Recent graduates : With limited work experience, graduates can benefit from AI guidance on structuring resumes and highlighting academic and extracurricular achievements.

Tips for using AI in resume writing

• Choose the right tool : Select an AI resume builder that aligns with your industry needs. Enhancv uses AI  to offer personalized resume templates, real-time content suggestions, design enhancements, and performance analytics, optimizing job applications.
• Customize AI suggestions : Use AI recommendations as a starting point. Personalize these suggestions to reflect your unique experiences and voice.
• Keyword optimization : AI tools can analyze job postings and suggest keywords to include in your resume, helping it pass through Applicant Tracking Systems (ATS).

Best practices

• Balance AI and personal input : While AI can provide a strong foundation and structure, ensure your resume reflects your personal career narrative and professionalism.
• Review and edit : Always review AI-generated content for accuracy and relevance. Edit any sections that don’t perfectly represent your skills or experiences.
• Keep up-to-date : AI tools are continually updated. Regularly check for new features or updated algorithms that might improve your resume further.

Want to see AI in action? Check out our AI-powered resume generator below!

Is your resume good enough?

Drop your resume here or choose a file . PDF & DOCX only. Max 2MB file size.

Interesting statistics

• Usage and success : Surveys indicate  that approximately 45% of job seekers who use AI resume tools report quicker job placements.
• Gender disparity:   Men are 81% more likely than women to use AI for recruitment tasks .

AI in resume writing not only simplifies the creation process but also improves the effectiveness of your resume. Whether you are a recent graduate, a seasoned professional, or transitioning between careers, AI tools can provide customized assistance to help you shine in a crowded job market.

Always complement AI insights with personal checks to maintain authenticity and relevance to your career goals.

Before diving into the actual writing, get familiar with all the different resume types  and resume outlines  available to you. Then it’s time to gather all your necessary information to ensure a smooth process and avoid missing important details.

This preparation helps you align your qualifications with the job requirements, setting the stage for making a standout resume .

Think about all of the resume sections  and what exactly you want to put on your resume . Have a look at our list below.

Collect the following and make a list

• Key achievements : Highlight measurable accomplishments from your previous roles that showcase your contributions.
• Skills inventory : List your soft, hard, and technical skills that align with the job description.
• Employment details : Provide names of previous employers, employment dates, locations, job titles, and a summary of your responsibilities.
• Educational background : Include your college degree, certifications, or licenses that demonstrate your expertise.
• Volunteer experience : Mention any volunteer work where you gained relevant skills and experience.
• Awards and honors : Emphasize notable awards and honors that validate your exceptional abilities and dedication.

When gathering your information, include all potential details and make sure that what you gather reflects the requirements of the particular job offer you’re applying for. You can later trim what’s not relevant for the specific job.

Now that you’ve prepared your information, it’s time to choose a resume format  that effectively utilizes your qualifications. The format you choose plays a crucial role in making a great first impression, as it determines the overall layout and organization of your resume.

There are three standard resume formats, each designed to suit different professional backgrounds and goals:

Reverse-chronological resume

The reverse-chronological resume  is the most popular and widely used format, favored by recruiters for its ease of skimming and effective presentation of the most relevant experience first. It lists your work experience from the most recent job backward, emphasizing your career progression and professional achievements.

This format is ideal for job seekers with a consistent work history and no significant employment gaps, perfectly showcasing steady growth and advancements within their field. However, it may not be suitable for those with employment gaps or unrelated work experience.

Functional resume

The functional resume format  highlights your skills and education over work history, making it particularly useful for those with employment gaps, limited experience, or career changers. Ideal for entry-level candidates and recent graduates transitioning to new fields, this format focuses on the abilities that enhance team value.

However, while it showcases job-specific skills as key assets, it might present challenges for traditional recruiters in assessing skills in action.

Combination (Hybrid) resume

The hybrid resume format  (or combination) combines the best features of chronological and functional layouts, placing skills before work history to highlight your capabilities while emphasizing relevant experience. Ideal for seasoned professionals with over ten years in the field, this format supports career advancement or transition, catering to those with diverse expertise, employment gaps, or those shifting into new roles.

It offers a well-rounded presentation of your qualifications and achievements, making it perfect for roles that require multifaceted skills.

Selecting the appropriate format depends on your unique career path and the job you're targeting. Most job seekers benefit from the reverse-chronological format  due to its popularity and recruiter preference.

Choose the right format and present your information clearly—you’ll make a strong first impression and increase your chances of landing an interview.

More on resume formatting and layout

Creating a visually appealing and organized resume is crucial for making a strong first impression. Take the time to thoroughly examine all the resume parts  and what aspects you could benefit from.

Here are key design elements and best practices that apply to each format above:

Layout and organization

• Resume length : Stick to a one-page resume  unless you have at least a decade of experience. If so, a two-page resume  may be acceptable. If you’re finding it hard to keep it under a page, check out our many strategies to help shorten your resume .
• Section headings : Use clear, consistent resume headings to help hiring managers easily navigate through your resume such as: “Employment History”, “Education”, “Skills Section”, etc.
• Resume margins : Set 1-inch margins on all sides to ensure your resume isn’t overcrowded with information.
• Spacing : Use single or 1.15 line spacing and add an extra line before and after headings to keep the layout clean.
• Columns : Utilize a two-column structure  to efficiently organize information, especially useful in hybrid resumes where you present skills and work history side by side.
• Simple layouts : Avoid complex resume layouts , graphics, and special characters that might confuse ATS software.
• Icons : Using icons on a resume  can improve readability, emphasize key sections, and make it visually appealing and memorable—don’t use anything too fancy, though!
• Lines : Lines in a resume  help separate sections, enhancing readability and organizing information clearly, making it visually appealing and professional.

Fonts and colors

• Professional resume fonts : Choose legible, professional fonts like Rubik, Lato, Montserrat, Raleway, Exo 2, and Volkhov.
• Font size : Use 10-12 pt for the body text and slightly larger for headings to ensure readability.
• Subtle colors : Use subtle colors on your resume  to highlight sections—avoid overly bright or distracting colors.

File format

• PDF format : Always save and submit your resume as a PDF  unless the employer requests otherwise. This format preserves the layout across different devices.
• Naming convention : Use a clear, professional naming convention  like FirstName LastName Resume.pdf to make your resume easily identifiable.

Resume header

• Contact information: Be sure to clearly state your name and give a professional email address  as well as a current contact telephone number. Including an exact address is unnecessary, but do list the city and state you live in.
• Links : Include links to your professional website, online portfolio, LinkedIn profile , and other relevant social media.
• Photo : In the US, photos are usually omitted  to avoid bias, unless specifically requested.
• Resume headline : This is a brief phrase or sentence that states your professional identity and key qualifications. Place it just below your name and contact information to serve as an attention-grabbing introduction to your resume.

Applicant Tracking Systems (ATS) have transformed recruitment by automating administrative tasks and enabling recruiters to focus on engaging with potential hires, rather than sifting through endless piles of applications.

Laszlo Bock, former Senior Vice President of People Operations at Google

What’s ATS (Applicant Tracking Systems)?

Applicant Tracking Systems (ATS) enhance the recruitment process by storing and organizing resumes, making it easier for recruiters to access and review candidate information. ATS improves team collaboration by enabling sharing of candidate notes and feedback, and quickly accessing contact details and resume data.

Improving small formatting details to boost ATS compatibility involves adhering to some straightforward, ATS-friendly practices .

Here’s how you can optimize these elements:

Date formats

• Consistency : Use a consistent date format throughout your resume. Common formats include “Month Year” (e.g., June 2021) or “Month/Year” (e.g., 06/2021). Avoid switching between formats.
• Clarity : Place dates on the right side of your work experience entries to maintain a clean, organized look that’s easy for both ATS and human readers to scan.

Punctuation in lists

• Simplicity : When listing skills or duties, use simple commas or semicolons to separate items, which are generally well-understood by ATS systems. Avoid using complex punctuation or special characters that might confuse the ATS.
• Consistency : Like with date formats, choose one style of list punctuation and stick with it throughout the document.

Bullet symbols

• Standard bullets : Use standard bullet points such as solid circles, squares, or hyphens. These are universally recognized by ATS systems.
• Avoid fancy bullets : Steer clear of unusual bullet styles or symbols that might not be recognized by the ATS, which could result in important information being overlooked.
• Avoid nesting bullets:  Don’t use nested bullet points as they can complicate the ATS parsing process and may lead to misinterpretation or omission of key information.

By focusing on these formatting details, you can improve the ATS compatibility of your resume, ensuring that your qualifications and experience are correctly parsed and appreciated by potential employers' tracking systems.

There are a lot of ATS myths out here, such as using a two-column resume, or a modern design. They can make you feel a little insecure about the whole thing, so give our post on busting ATS myths  a read and regain that confidence.

Choose the right resume builder—choose Enhancv!

There are hundreds of resume builders out there, but most are just advanced versions of Microsoft Word. Enhancv is the first human-centric, performance-based resume builder .

Our intuitive drag-and-drop interface makes creating a resume easy. Professionally designed templates and backgrounds balance personal and professional presentation.

Enhancv catches typos and grammatical errors, offers content suggestions, and tailors resumes for specific jobs. Professionally selected fonts ensure readability and attractiveness.

Our resumes are optimized for ATS, ensuring seamless application through tracking systems. Enhancv adheres to industry guidelines, spotlighting your achievements, character, and professional expertise.

It wouldn’t feel right if we didn’t mention our neighbors up in Canada and Europe. Let’s check out what’s done differently for job applications there.

Traditional US resume format vs Canadian & Europass CV

What’s the difference between a canadian and an american (us) resume.

While the Canadian resume format  and the US traditional resume are similar, key differences include using Canadian spellings  (e.g., "behaviour," "labour"), the metric system (e.g., "300 kilometers"), and the DD/MM/YYYY date format. Graphic elements are typically reserved for graphic design roles in Canada. Adapting these aspects shows your readiness to integrate into the Canadian job market.

What’s the difference between a Europass CV and an American (US) resume?

The Europass CV , often misconceived as the default CV format for Europe, is primarily utilized for applications to European institutions. It’s a standardized, detailed format that includes comprehensive sections like language skills and personal details (e.g., date of birth).

In contrast, US resumes are concise, flexible in format, and emphasize professional experience while generally excluding personal information for privacy reasons. It's important to adapt these aspects to suit the respective job markets, recognizing the specific requirements of each region.

Enhancv can help you craft a perfect Europass CV with our AI-powered, ATS-friendly Europass CV templates .

Feel like you need to be more creative with your resume? Check out our post with the 23 most creative resume designs  out there!

A resume header  is important because it serves as the first impression, providing essential contact information and setting the tone for your application. It helps hiring managers quickly identify your resume, ensuring they have your contact details at a glance. A well-crafted header also adds a professional touch, making your resume look polished and organized.

The first thing to think about when it comes to your resume header is your contact information.

Contact information

One of the most important aspects of writing a resume is ensuring your contact information  is clearly displayed at the top, making it easy for hiring managers to contact you for an interview. This section is crucial—if employers can't reach you, you won't get an interview. Double-check to ensure all your contact details are included and accurate.

Here’s what to include in your contact information

• Your full name (if wanted, middle initial).
• Your current or the most recent job title.
• Your phone number and a professional email address.
• Your city, state, and ZIP code.
• A link to your professional website, online portfolio, and/or LinkedIn profile.

Tips for your header

• Don’t write your full address on your resume ; only your city, state, and zip code.
• Don’t use a work number—only your personal phone number .
• Don’t add a resume photo of yourself unless it’s an acting or a modeling position. This can lead to bias or discrimination.
• Avoid adding information such as date of birth, as it could lead to ageism.
• Make sure your email address is appropriate, simple, and free of nicknames. An unprofessional email address is one of the most common resume mistakes.

Here’s a pretty common example of a header with contact information:

Include a resume headline for extra impact

A resume headline is a brief, optional phrase highlighting your professional identity and key qualifications. Placed high in your resume, ideally between the contact information and resume summary, it grabs attention and quickly conveys your suitability for the role, making your resume shine to hiring managers.

Resume headline do’s and don’ts

• Customize your headline for every job application.
• Limit your headline to ten words for maximum impact.
• Present yourself as a specialist in your industry.
• Include numbers to illustrate your accomplishments.
• Avoid generic terms like "hard worker" or "team player"; be precise.
• Maintain a professional tone, emphasizing your skills and experience without being overly promotional.

Here are a couple of example headlines to inspire you:

Creative Director

Innovative Creative Director with 15+ Years of Experience in Leading Award-Winning Campaigns

Skilled Engineer Specializing in Advanced Robotics and Automation with Proven Project Success

Aim for a finished header that looks like this:

Jordan A. Smith Lead Robotics Engineer | (555) 123-4567 | [email protected] San Francisco, CA 94103 www.jordansmithengineering.com | LinkedIn Profile

Recruiters spend around 7 seconds scanning your resume , so a brief but impactful opening statement  is crucial. Positioned right after your contact information, this statement can be a resume summary or an objective. But what’s the difference, and which should you use?

Let’s explore how to craft a clear and concise resume profile  that highlights your qualities and aligns with the role, making you stand out as an attractive candidate with a professional yet engaging personality.

What’s a resume summary?

Let’s begin with a resume summary . It’s a short, impactful statement using active language to describe your relevant work experience, skills, and accomplishments.

• A concise overview of your work experience, focusing on how it relates to the role you’re seeking.
• Key qualifications, professional achievements, and skills relevant to the job.
• Uses numbers to display tangible outcomes and incorporates keywords from the job description.

Ideal candidates

• Perfect for those with more than a few years of relevant experience.
• Recommended for those who want to show off their qualifications and achievements quickly and effectively.

What to include

• Your job title and years of experience.
• A couple of your greatest professional accomplishments or core responsibilities.
• Your most relevant skills for the job.

Resume summary do’s and don’ts

• DO use numbers to show that you’re able to produce tangible outcomes.
• DO incorporate keywords from the job description whenever possible.
• DO write your resume summary last to have a fuller picture of your experiences and skills.
• DON’T just list your job duties; focus on your accomplishments.
• DON’T use personal pronouns (I, me, or my).
• DON’T make your summary too long; keep it to 3-4 sentences.

Here’s a typical formula for a resume summary followed by an example for a candidate applying for an executive assistant position:

[Soft skills to describe you as a professional] + [job title and years of experience] in [area of expertise as stated in the job description]. Adept at [two or three of your best, job-relevant hard skills]. [One impressive career accomplishment and any other skills or qualifications.]

What’s an objective statement?

An objective statement  is a brief declaration of your career goals and the type of position you’re seeking. It provides insight into the qualities and skills you can transfer to the company.

• Communicates your immediate professional goals or objectives and how you plan to achieve them in the role you're applying for.
• Displays your enthusiasm and motivation for entering a new field, which is especially relevant for those undergoing a career change or entering the workforce.
• Perfect for students, recent graduates, or individuals with limited professional experience.
• Beneficial for career changers transitioning into a new industry who need to highlight relevant transferable skills.
• Useful for those relocating and looking to establish their career intentions in a new job market.
• Briefly mention job-relevant skills and qualifications that can compensate for a lack of formal experience.
• Include concrete and quantifiable details to strengthen the statement.
• Keep the objective statement to two to four sentences, ensuring it's concise and to the point.

Overall goal

The overall goal of a resume objective is to showcase how you can contribute to the potential employer’s success, considering your current skill set and professional aims. It should clearly outline what you can bring to the table, even if your experience isn’t extensive.

Have a look at a tried and true formula for an objective statement and an actual example from an entry-level graphic designer who uses it:

[Your profession] + [education or experience and top skills] seeking [desired job and company] to [your goals] with [professional skills and knowledge required in job description]. [Mention two or three soft skills and any additional qualifications].

In short, whether you opt for a resume summary or an objective statement, both serve as powerful tools to immediately communicate your qualifications and intentions. Choose the one that best aligns with your experience level and career goals to make a strong first impression on potential employers.

The work experience section  is a vital part of your resume, where potential employers gauge your suitability by reviewing how you've applied your skills and knowledge previously. It provides proof to support your qualifications highlighted in your resume headline, summary, and skills section. This is often the most scrutinized part of your resume, making it essential to master.

The only source of knowledge is experience.

Albert Einstein

Let’s first consider what goes into an entry for this section.

Structure and content

• Reverse-chronological order : List your jobs in reverse-chronological order, starting with the most recent. Include the job title, company name, location, and dates of employment.
• Job title : Place this at the top of each entry to quickly communicate your role. Consider bolding or slightly enlarging the font to make it stand out.
• Company details : Follow with the company's name and location. If the company isn’t well-known, a brief description  might be necessary.
• Employment dates : Specify the month and year you started and ended your tenure to provide a clear timeline.
• Key responsibilities and achievements : For each position, list three to five bullet points. Focus on notable achievements rather than routine job functions. Use action verbs to convey your effectiveness and involve quantifiable results whenever possible.

So now you know what the skeleton of a professional work history entry is—but what are some ways to produce excellent content?

Best practices for writing a work experience entry

• Quantify achievements : Use numbers to describe your impact , as quantifiable achievements significantly strengthen your resume.
• Use keywords  from job descriptions : Tailor your experience by incorporating keywords from job postings . This will align your resume with employer needs, and help you pass through automated screening algorithms.
• Conciseness : Given that hiring managers spend only a few seconds per resume, ensure your descriptions are succinct yet powerful. Avoid filler words and focus only on impactful aspects of your role.
• Utilize action verbs : Start each bullet point in your work history with a strong action verb to convey your role actively and assertively. Using action verbs  helps create a compelling narrative of your capabilities and achievements.
• Determining length:  When deciding how far back your resume should go , limit your work history to the most recent 10-15 years to ensure relevance and conciseness in showcasing your professional experience.

Writing style and focus

Each job entry should combine a clear list of responsibilities with standout results that align with the targeted job. Optimize each entry to reflect the skills and experiences most relevant to the job you’re applying for. Rather than listing every task you performed, highlight instances where you added value, such as leading projects or initiatives that resulted in positive outcomes.

Here’s an example of how a work experience entry should look like—pay particular attention to the bullet points.

• • Boosted client web traffic by 30% through strategic SEO enhancements and content marketing initiatives.
• • Oversaw daily operations of social media campaigns across multiple platforms, leading to a 20% increase in overall social media engagement.
• • Developed and managed PPC campaigns with a monthly budget of $20,000, optimizing spend and improving ROI by 35%.
• • Implemented client-specific email marketing strategies that resulted in a 45% open rate and a 10% conversion rate, significantly above industry averages.

Let’s go through some things that this example did well:

• Quantifies success : Each bullet point includes specific metrics, demonstrating the tangible impact of the candidate’s efforts.
• Highlights relevant skills : The entry emphasizes skills critical to the role, directly aligning with common requirements for digital marketing positions.
• Showcases collaboration : It mentions collaboration with cross-functional teams, showing the candidate's ability to work effectively in team settings and contribute to comprehensive marketing strategies.
• Focuses on key responsibilities : The bullet points concisely summarize major responsibilities and achievements without unnecessary detail, making it easy for hiring managers to quickly understand the candidate's capabilities and contributions.
• Uses strong action verbs : The entry starts each bullet point with dynamic verbs, which convey a proactive and impactful approach to responsibilities.

At various points in our careers, we find ourselves searching for a job, and our career stage significantly influences how we write our resumes. Let’s explore how different stages affect our applications.

Work experience based on career stage

Your work experience section should be tailored according to your career level. Whether you're entering the job market for the first time or you're a seasoned professional, each level has different expectations and requirements for showcasing your background.

Entry-level

Detail all work experiences on your resume, including part-time and temporary positions, focusing on key responsibilities and achievements in each role. For positions more relevant to the job you're applying for, offer detailed descriptions and emphasize how these experiences have prepared you for the position.

A chronological resume format  is recommended for those with straightforward career paths and relevant work experiences.

The following is a good example of an entry-level work history section.

• • Enhanced customer satisfaction: Consistently achieved high customer service ratings, with a 95% satisfaction score on post-interaction surveys, demonstrating strong problem-solving and communication skills.
• • Trained new employees:  Assisted in the training and onboarding of 5 new staff members, showcasing leadership potential and the ability to convey complex information effectively.
• • Implemented feedback initiatives: Played a key role in a team that developed a new customer feedback system, leading to a 10% improvement in customer service response strategies.
• • Campaign development: Contributed to the planning and implementation of a digital marketing campaign that increased company social media engagement by 30%.
• • Content creation: Created content for social media posts and blog articles that generated over 20,000 views, demonstrating creativity and alignment with brand messaging.
• • Market research: Conducted market analysis on competitors, which was used to adjust marketing strategies effectively.
• • Customer interaction: Provided high-quality customer service in a fast-paced environment, enhancing visitor satisfaction and loyalty.
• • Sales improvement: Contributed to a promotional idea that increased upselling of seasonal products by 25%, showcasing sales acumen and initiative.
• • Team coordination: Coordinated shifts and responsibilities for a team of 5, improving overall team efficiency and collaboration.

This resume section is structured in a chronological format, listing each job from the most recent to the oldest. It includes both directly relevant experiences (like the marketing internship) and less relevant roles (like the barista job), each described with a focus on achievements and skills that might be appealing to a potential employer in the field the candidate is applying to.

This method showcases a well-rounded entry-level candidate who brings valuable skills and experiences from various roles.

Related templates and guides for those of you just getting started in your new career:

• Entry-Level Resume Examples & Guide
• Intern Resume Examples & Guide
• Intern & Entry-Level Resume Examples

When crafting your resume, focus on detailing job experiences that directly relate to the position you're applying for, emphasizing responsibilities and accomplishments that match the job's requirements. For less relevant roles, mention them briefly to fill gaps in your work history without allocating much space.

For a mid-career resume , consider using either a combination format , which merges chronological layout with highlights of relevant skills and accomplishments—ideal for those with diverse experiences—or a reverse chronological format , best suited for those with a clear, direct career path and relevant work experience.

Have a look at this example of a professional history section for somebody looking for a job mid-career.

• • Led a team of 8 marketers in developing and implementing comprehensive digital marketing strategies that increased company revenue by 20% year-over-year.
• • Spearheaded the successful launch of a $3 million advertising campaign across digital and traditional media, which boosted market penetration by 15% and enhanced brand visibility.
• • Optimized SEO and PPC tactics that resulted in a 40% increase in organic traffic and a 25% improvement in ad conversion rates.
• • Managed cross-department collaborations to align marketing efforts with sales objectives, significantly improving lead generation processes and sales cycle efficiency.
• • Coordinated marketing events and campaigns that contributed to a 10% increase in overall customer engagement for the brand.
• • Implemented customer segmentation strategies that increased targeted communications and personalized marketing efforts by 30%.
• • Supported senior management with the preparation of presentations and reports for stakeholders and board members.
• • Provided customer service and support, managing transactions and resolving issues to enhance customer satisfaction.
• • Assisted in the management of store inventory and promotional displays to maintain an appealing store environment.

This format and structuring technique ensure that the work experience section is optimized to make the candidate appealing for mid-level marketing roles, highlighting growth, leadership, and direct contributions to business success.

Senior-level or C-level

For senior roles, it's best to limit your work history to the most recent and relevant 15 years, starting each entry with dynamic action verbs to effectively convey leadership and impact. Emphasize positions that demonstrate significant contributions to strategic decision-making and leadership, showcasing your capacity for handling high-level responsibilities.

A chronological resume format  is recommended to clearly and concisely represent your progression to high-level roles.

Below is an example of a candidate applying for a high-level position.

• • Transformed the company’s operational structure, implementing agile methodologies that decreased time-to-market by 40% and increased team productivity by 35%.
• • Led the merger and acquisition of XYZ Corp., which expanded the company's market share by 20% and resulted in a $50M increase in annual revenue.
• • Directed a global team of over 500 employees across three continents, establishing a unified communication system that improved project collaboration and deadline success rate.
• • Initiated and spearheaded the development of a new strategic approach to customer relationship management that boosted customer retention rates by 25% within the first year.
• • Championed the adoption of AI-driven analytics platforms, enhancing data-driven decision-making that contributed to a yearly growth of 15% in overall business efficiency.
• • Developed and implemented a comprehensive strategic plan that realigned the company’s focus towards emerging markets, increasing overall profitability by 30%.
• • Orchestrated the overhaul of internal processes which resulted in a 50% reduction in operational costs and a 20% improvement in employee satisfaction.
• • Negotiated major corporate partnerships that expanded the firm’s reach and capabilities, facilitating a sustained 10% annual growth.
• • Managed key stakeholder relationships, successfully advocating for the adoption of new technologies that led to significant competitive advantages.

This format and content style effectively convey a senior candidate's capability to handle high-level responsibilities and make significant contributions to organizational success.

Related templates and guides for those of you hunting for management or senior-level positions:

• Executive and Management Resume Examples
• Executive Resume Examples & Guide
• CEO Resume Examples & Guide
• CTO Resume Examples & Guide

What about if you’ve decided to change careers? If you find yourself in this position, here are some tips on what you should do when it’s time for you to list your work experience.

Career changers

When transitioning to a new career field, emphasize transferable skills such as project management, collaboration, and strategic planning. Tailor your resume to highlight relevant experiences from different sectors, showcasing applicable competencies through detailed descriptions of the skills and challenges involved.

Opt for  a functional or combination resume format  to prioritize these relevant skills and experiences over chronological work history, enabling prospective employers to more clearly recognize your potential in the new field.

Here's an example of a work experience entry for a career changer  aiming to transition from a marketing background into project management within the tech industry. This entry uses a combination resume format to shine a light on transferable skills and relevant experiences.

• • Led Cross-Functional Teams: Directed a team of 8 in the strategic planning and execution of marketing campaigns that consistently met or exceeded company goals. Utilized strong project management skills to oversee project timelines, budgets, and resource allocations, ensuring seamless operations and successful campaign launches.
• • Enhanced Project Efficiency: Implemented new workflow management software that improved project tracking and team collaboration, reducing project completion times by 25%. This experience highlights a proficiency in adapting new technology tools that enhance productivity and team collaboration—key skills in project management.
• • Strategic Planning: Developed and executed long-term marketing strategies that contributed to a 40% increase in overall market share. Demonstrated ability to analyze market trends and adjust strategies accordingly, a crucial skill in tech project management where understanding and integrating new technologies and market shifts are vital.
• • Stakeholder Engagement: Regularly collaborated with clients, stakeholders, and team members to align project objectives with business goals, enhancing communication lines and project outcomes. Facilitated workshops and presentations to stakeholder groups to gain buy-in on new initiatives, showcasing strong interpersonal and communication skills.
• • Project Leadership: Coordinated technology upgrades for nonprofit organizations, managing schedules, budgets, and cross-functional teams to drive project success in a volunteer capacity. This experience directly correlates with essential project management duties in the tech industry.
• • Problem Solving: Addressed and resolved complex issues during technology implementation projects, demonstrating critical thinking and problem-solving skills, which are imperative in tech project management.

This approach allows the career changer to present a compelling case that their past experiences, although in a different industry, are valuable and directly applicable to their new career aspirations.

Here are some examples and more tips for writing a career changer resume:

• Career Change Resume Examples & Guide

For those transitioning to a new career path, it's crucial to reframe your professional history in a way that aligns with your new objectives, showing how your past experiences equip you for this new phase in your career journey.

We’ve already mentioned throughout the article the importance of tailoring your resume to the job offer you’re applying for. So let’s take a closer look at that in the context of your work history section.

Tailor your work history entries to the job description

Tailoring your resume to the job description  is a critical step in creating a resume that stands out to hiring managers.

Here's how to effectively target your resume  to enhance your chances of landing an interview:

Understanding keywords

• Incorporate relevant keywords: Enhance your resume by including keywords directly from the job description. These can cover specific duties, skills, qualifications, and qualities needed for the role. Strategically using these keywords helps ensure your resume resonates with recruiters, showcasing your suitability and increasing the chances of your application getting noticed.

Strategically include work experience

• Select appropriate content : When detailing your work history, reference the job description and incorporate as many relevant keywords as possible. Focus on aligning your duties and key achievements with the requirements and responsibilities listed in the job posting.
• Manage resume length : Depending on your level of experience, adjust the length of your resume. If you have extensive experience, a two-page resume is acceptable. However, keep the content relevant to the role, avoiding unnecessary details about older positions or unrelated academic achievements.

Focus on relevance

• Underline pertinent information : Tailoring isn’t just about adding keywords—it’s about focusing on the experiences and skills that are most relevant to the job. Concentrate on positions and responsibilities that align closely with the posted role to demonstrate your suitability.
• Education section tailoring : In the education section, clearly highlight any degrees or certifications that meet the job requirements, reinforcing your qualifications for the position.

Best practices for effective tailoring

• Concise and relevant descriptions : Use clear and concise language to describe your experiences. Avoid overloading your resume with every job or skill you’ve ever had; instead, focus on what’s most relevant to the specific role you’re applying for.
• Dynamic content : Start each bullet point in your work experience with strong action verbs and quantifiable results to draw attention to your achievements and impact.

By meticulously tailoring your resume to the job description, you ensure that every section of your resume, from the work history to education, is optimized to show your best fit for the role.

Tailoring tips in action

Let’s now visualize the tips from above. Firstly, let’s study an actual job ad looking for an accountant to join their team.

Position Overview:

Tap into the professional possibilities of the largest publicly traded energy partnership that features one of the most diversified cash flow streams in the midstream segment of the energy industry. With dynamic career opportunities and a creative and supportive environment, our unique midstream energy organization offers the chance to share and be recognized for your ideas.

Join our team and increase your opportunities for success.

Role and Responsibilities:

The Accountant is responsible for general accounting activities. Other responsibilities include, but aren’t limited to:

• Analyze complex contracts and ensure that monthly revenue is recorded accurately.
• Develop and maintain tools and reports for reporting and research purposes.
• Perform monthly volumetric actualization, invoicing of revenues, and/or payment of cost of goods sold invoices.
• Analyze revenue and explain variances between the current month, prior month, and budget.
• Perform monthly settlements, this includes researching and resolving volumetric and pricing discrepancies.
• Prepare various volumetric balancing and analytical reports.
• Perform monthly account reconciliations for balance sheet accounts related to Marketing activity.
• Prepare inventory reconciliations and analyze and clear reconciling items.
• Calculate and record monthly journal entries for revenues, cost of goods sold, and other expenses.
• Prepare financial statements and support schedules for use in financial reporting.

Minimum Qualifications & Requirements:

• A minimum of a Bachelor's degree in Accounting is required.
• Accounting professional affiliations or certifications are a plus.
• 1-3 years prior work experience in Accounting is preferred.
• Midstream or other energy industry background is preferred.
• Crude Oil Marketing experience is a plus.
• Candidate must have strong analytical skills and exhibit an attention to detail.
• Working proficiency/knowledge of Microsoft Excel to create pivot tables, develop macros, and other advanced excel functions.
• Must have excellent written and oral communication skills.
• Candidate should exhibit self-motivation; ability to accept additional responsibility; and willingness to accept new challenges in a dynamic environment.
• The candidate will be responsible for multiple projects and should be able to work under pressure in a fast-paced environment.
• As a result of experience, one should begin to develop good judgment as to results that appear correct vs. incorrect.
• Candidate should be prepared to explain his/her work as necessary.
• Candidate should prepare written work that’s frequently approved on first submittal.
• Candidate should require limited technical supervision.

Now let’s target our work experience section directly toward this job offer.

• • Analyzed and Reconciled Financial Transactions: Conducted monthly account reconciliations for balance sheet accounts, ensuring accuracy in financial reporting. Focused on Marketing activity reconciliations, aligned with the company's need for precision in financial documentation.
• • Revenue Recording and Variance Analysis: Managed complex contract analysis to ensure accurate monthly revenue recording. Successfully explained variances between current, prior month, and budget forecasts, aligning with the job's emphasis on detailed financial variance analysis.
• • Financial Reporting and Tool Development: Developed and maintained sophisticated tools and reports for financial reporting and research purposes. Enhanced the usability of financial data, supporting strategic decision-making processes.
• • Process Optimization for Invoicing and Settlements: Streamlined the process of monthly volumetric actualization and invoicing, improving efficiency by 20%. Also performed detailed settlements, addressing volumetric and pricing discrepancies crucial for accurate financial assessments.
• • Journal Entries and Financial Statements Preparation: Calculated and recorded detailed journal entries for revenues, cost of goods sold, and other expenses. Prepared support schedules for financial statements, contributing to comprehensive financial reporting.
• • Inventory Management and Reconciliation: Executed precise inventory reconciliations, identified and cleared reconciling items, directly supporting operational integrity and financial accuracy, essential for maintaining the company's asset management accuracy.
• • Advanced Excel Utilization: Leveraged advanced Excel functions to create pivot tables, develop macros, and streamline data analysis processes, significantly enhancing report generation and data management capabilities.
• • Multi-Project Management: Coordinated and led multiple project assignments simultaneously, demonstrating strong organizational skills and the ability to thrive in a fast-paced environment, as required by the role.
• • Communication and Documentation: Prepared comprehensive written reports and communicated financial insights effectively, ensuring all documentation was frequently approved on the first submission, reducing revision times and enhancing departmental efficiency.

Tailoring strategies used:

• The resume includes specific keywords from the job description such as "financial reporting," "monthly account reconciliations," "volumetric actualization," and "journal entries," ensuring it aligns closely with the job requirements.
• Showcases strong analytical skills, detailed financial knowledge, and advanced Excel capabilities, which are all explicitly requested in the job post.
• Each bullet point is concise, focusing on achievements and responsibilities that demonstrate the candidate’s capability to handle the responsibilities mentioned in the job description.
• Starts bullet points with dynamic action verbs like "Analyzed," "Managed," "Streamlined," and "Executed," which emphasize the candidate’s proactive approach to their roles.

Work experience checklist

• Start with the most recent position
• Emphasize job titles
• Detail company information
• Clarify employment dates
• List key responsibilities and achievements
• Quantify your contributions
• Incorporate relevant keywords
• Maintain conciseness
• Determine appropriate length
• Tailor each entry

Crafting a skills section  on your resume is essential because it highlights your core competencies  clearly and concisely. Presenting both hard and soft skills proves that you’re a well-rounded candidate.

Skills-based hiring is increasingly favored by employers . According to LinkedIn , 69% of professionals believe verified skills are more important than a college degree, and 77% of hirers are investing more in hiring based on skills and competencies​ Therefore, prominently listing your skills can help you stand out and make a strong case for your candidacy.

Additionally, a well-crafted skills section enables you to tailor your resume to the specific job by including relevant skills that match the job description, significantly increasing your chances of landing an interview. It’s an opportunity to display the specific competencies that set you apart from other applicants.

Your resume speaks for you, so be sure it highlights your skills in a way that mirrors the needs of the job.

Lynda Spiegel, human resources professional and career coach

What types of skills are there?

There are two main kinds of skills—hard and soft. Let’s have a look at each.

Hard skills

Hard skills , also known as technical skills  (associated with technical tasks and technology-related fields), are specific abilities or knowledge that you can learn and measure through education, training, or hands-on experience.

These skills, such as coding in Python, using Photoshop, or managing a cash register, are valuable to employers because they demonstrate your ability to handle job-specific tasks and meet role demands.

To effectively emphasize your hard skills on a resume, consider adding measurable achievements. For instance, show how your Microsoft Office skills increased team productivity, discuss the volume of code you write and debug weekly, or showcase how your UX design enhancements improved user engagement. This approach not only shows your proficiency but also quantifies your impact.

Where to put hard skills on your resume

The placement of hard skills on your resume depends on the resume format and the job you’re applying for.

• Dedicated skills section :  Most commonly, hard skills are listed in a dedicated section titled "Skills" or "Technical Skills," typically placed after the summary or objective statement and before the work experience section.
• Work experience: You can integrate hard skills into your job descriptions within the work experience section to show how you’ve applied them in previous roles.
• Summary or objective:  Mentioning key hard skills in your resume summary or objective can immediately highlight your qualifications.
• Projects or portfolio: For roles requiring specific technical expertise, including a projects or portfolio section where you can elaborate on the hard skills used in each project can be beneficial.

Here’s an example of a hard skills section:

A few tips on formatting a hard skills section

• Use bullet points:  List each skill as a bullet point for easy readability.
• Prioritize relevance:  List the most relevant skills for the job at the top of the section.
• Be specific:  Instead of listing vague skills, be specific.
• Keep it concise:  Avoid clutter by listing only your most relevant and strongest skills.
• Consistent formatting:  Ensure that the formatting of your skills section matches the rest of your resume for a polished look.
• State your experience levels : This tells employers what they can expect from you and how much training you might need.

List your soft skills and hard skills separately to clearly highlight your qualifications. This distinction helps recruiters quickly identify your technical abilities and personal attributes, making your resume more effective.​

Soft skills

Soft skills , also known as personal skills, are self-developed, life-learned attributes such as social skills, adaptability, leadership, critical thinking, and time management. These qualities make you a great team player and contribute to professional success by fostering good teamwork and a positive work environment.

Data shows 69% of professionals  think verified skills are more important than a college degree, underscoring their importance in the hiring process. The right soft skills on a resume not only display your ability to work well with others but also enhance your overall appeal to recruiters, making them a crucial aspect of your job application strategy.

Where to put soft skills on your resume

A separate section for soft skills on your resume can be less effective because these skills are best demonstrated through specific examples in other sections, providing context and making them more credible.

Listing soft skills in the summary (or objective) and work experience underscores them without overwhelming the reader, maintaining a clean layout. Additionally, integrating soft skills into job descriptions shows how your technical and interpersonal skills work together, offering a comprehensive view of your abilities.

By incorporating soft skills throughout the resume, you create a more holistic and compelling picture of your qualifications.

The top 10 soft skills

• Communication : Effective verbal and written communication skills are crucial for conveying ideas clearly and collaborating with colleagues.
• Teamwork and collaboration : The ability to work well with others, share ideas, and build strong working relationships is highly valued by employers.
• Adaptability : Being flexible and open to change helps you thrive in dynamic work environments and tackle new challenges effectively.
• Problem-solving : Creative and critical thinking skills enable you to identify issues, develop solutions, and make sound decisions under pressure.
• Time management : Efficiently managing your time and prioritizing tasks ensures productivity and meeting deadlines.
• Emotional intelligence : Understanding and managing your emotions, as well as empathizing with others, fosters better workplace relationships and team dynamics.
• Leadership : Demonstrating leadership qualities, such as motivating others and taking initiative, is beneficial even in non-managerial roles.
• Attention to detail : Paying close attention to detail ensures high-quality work and minimizes errors.
• Work ethic : Showing dedication, reliability, and a strong sense of responsibility contributes to a positive reputation at work.
• Interpersonal skills : Building rapport with colleagues, clients, and stakeholders helps create a harmonious and effective work environment.

Now let’s integrate these skills into an example resume summary and work experience entry.

• • Led a cross-functional team of 10 to develop and implement marketing campaigns, demonstrating strong leadership and collaboration skills.
• • Improved client communication processes, enhancing overall customer satisfaction by 25% through effective communication and interpersonal skills.
• • Adapted quickly to changing market conditions, launching five successful product campaigns in under two years, showcasing adaptability and problem-solving abilities.

Many of these skills are industry-specific—especially if we talk about technical ones. However, there are many that can be applied across multiple fields and are indispensable for those changing careers. Let’s have a look at those.

Transferable skills

Transferable skills  are universal abilities that can be applied across different departments and industries. They include soft skills, like communication and critical thinking, which aren’t specific to any industry, and hard skills, like proficiency in MS Office  or HTML , which, although industry-specific, can be utilized in multiple fields.

These skills are crucial during career changes, whether transitioning to a new role within the same organization or moving to a different industry. Transferable skills ensure you don't start from scratch and can be adapted on your resume to match job postings effectively.

For those changing careers or entering the job market without much experience, focusing on transferable skills like teamwork, problem-solving, and creativity can significantly improve job prospects.

How to tailor your skills

To make your resume stand out, create a skills section that includes keywords relevant to the employer and is tailored for each job application. Carefully review the job description to identify keywords and skills the employer values. Highlight these skills, particularly those you’ve successfully demonstrated in the past.

Remember that the wording of the same skill can vary between job descriptions, so it's crucial to customize each resume to the specific job. Also, avoid including irrelevant skills—for example, if you’re applying for an accounting position, omit unrelated skills like gourmet cooking.

By using the job ad as a reference and incorporating the relevant skills, you can create a resume that effectively showcases your qualifications and fit for the position.

Need some help? Get a free targeted resume and optimize your resume with Enhancv’s fast ATS resume grader . It relies on algorithms developed by reading over 500,000 resumes. It’ll give you a result in just 3 minutes!

Skills checklist

• Identify relevant skills
• Prioritize skills
• Format the skills section
• Quantify achievements
• Incorporate soft skills
• Highlight transferable skills
• Tailor your skills to each job
• Avoid irrelevant skills
• Review and edit
• Seek feedback

Including an education section on your resume  is crucial for a few key reasons. First, it shows employers you have the academic training needed for the job. It can also be especially helpful if you're a recent graduate or switching to a new industry with limited work experience. Most jobs require some level of education, and employers look for this information.

To list your education correctly, start with your highest level of education and then add any other degrees or diplomas. Generally, your education section should come after your work experience. However, if you’re applying for a job that requires extensive education, like in medicine, law, or academia, you might need to provide more details.

Many people think of the education section as an afterthought, but it’s a great way to show off your qualifications and add some extra points for relevancy.

How to construct an education entry

Learn to craft compelling education entries that highlight your academic achievements, relevant coursework, and skills to impress potential employers.

Here are the essential building blocks of a good academic entry:

Must-have information

• Degree or certification name : Write the full name of the degree or certification, including your major and minor .
• Institution name : Be sure to have the name of the university, college, or school.
• Location : Write the city and state of the institution.
• Graduation date : Mention the month and year you graduated. However, just the year will suffice and keep it concise.

Optional information

• GPA : Include your GPA on your resume  if it’s higher than 3.5 or if it’s required by the employer.
• Honors and awards : List any honors, scholarships, or awards (e.g., Cum Laude , Dean’s List , Rhodes Scholarship).
• Relevant coursework : Provide a bulleted list of relevant courses as well as any continuing education , especially if you have limited work experience.
• Certifications and licenses : Add any relevant certifications or licenses.
• Extracurricular activities : Mention relevant clubs or organizations you participated in.
• Leadership positions : Illustrate any leadership roles you held.
• Academic projects : List significant projects or papers relevant to the job you’re applying for.

10 education entry tips

• Use your GED in the education section  if it's your highest level of education or relevant to the job.
• Only include high school details  if you haven’t attended college or if you’re a high school student.
• If you attended college but didn't complete a degree , list the school names and your courses of study. List the start date and leave the end date blank.
• You don’t need to include the graduation year if you graduated more than 10 years ago.
• If you’re currently pursuing a degree, mention the date you began and the anticipated graduation date .
• For more experienced candidates, consider listing only the name of the school and dates of attendance to save space for more relevant professional experience.
• Bold your degree to make it stand out.
• Omit advanced degrees if the job doesn’t require them.
• Expand on education details if recently graduated.
• Students can list education at the top if lacking work experience.

By including these elements, you ensure that your education section is comprehensive, relevant, and tailored  to the job you’re applying for.

Presumably, you’d like to see some specific examples. Below we’ll analyze a few different situations and the best education entry for each.

Education section for a high-school student

For a high-school student's resume, the education section should be prominently placed at the top if there is limited work experience, or just after the objective statement.

Include the name and location of the high school, expected graduation date, any relevant coursework, GPA (if it's 3.5 or higher), honors, awards, and extracurricular activities that demonstrate leadership or pertinent skills.

Being concise yet specific about your academic achievements and relevant skills, and presenting them in a clear, structured format, not only underscores your suitability for the position but also enhances your professional presentation.

Here’s an example:

• • Relevant Coursework: Advanced Placement Calculus, Advanced Placement Physics, Engineering Fundamentals, and Computer Science
• • Honors and Awards: Awarded First Place in Regional Science Fair, 2024 & Recipient of the Academic Excellence Award in Mathematics, 2025
• • Extracurricular Activities: President, Math Club, 2024–2025 / Team Captain, Robotics Team, 2023–Present / Volunteer, Tech for Tomorrow, 2023–Present

Education section for a college student or recent graduate

In crafting the education section of a resume for a college student or recent graduate, include the college name and location, degree, graduation date, relevant coursework, GPA (if 3.5 or higher), honors, and awards. Emphasize internships, projects, and extracurriculars pertinent to desired job skills.

Position this section prominently at the resume's top if your work experience is limited—otherwise, place it after the work experience section. Be sure that the presentation is concise, specific, and well-structured to effectively display qualifications and professionalism.

• • Relevant Coursework: Robotics Design and Analysis, Advanced Fluid Mechanics, Thermodynamics, Control Systems Engineering
• • Honors and Awards: Dean’s List: Fall 2020, Spring 2021, Fall 2021 & Spring 2022 / Winner, 2023 UC Berkeley Engineering Innovation Challenge
• • Senior Capstone Project: Led a team of four in designing and building an autonomous robotic system for sorting recyclable materials, which improved sorting efficiency by 25% over existing methods.
• • Internship, RoboTech Inc., San Jose, CA (Summer 2023): Assisted in the design and testing of components for a new robotic arm. Developed enhancements that increased the arm's operational smoothness by 15%.
• • Robotics Club President (2021-2023): Spearheaded the annual campus robotics competition, managing over 50 participants and coordinating with industry sponsors for event funding and resources.

Education section for an experienced professional

For an experienced professional, include the name and location of the college, degree, and graduation date, omitting the date if it has been over ten years. Place this section towards the bottom, after the work experience and skills sections, to underline professional experience first.

Ensure conciseness by listing only the most relevant academic achievements, thereby streamlining the resume and emphasizing extensive professional experience to make a strong impression on potential employers.

While some individuals can list certifications and licenses within their education entries, others may need to create separate sections to guarantee these qualifications are illustrated effectively.

Education section checklist

• Start with the highest education level.
• Specify the location and dates.
• Highlight relevant details.
• Include licenses and certifications.
• Mention extracurricular activities.
• Detail significant academic projects.
• Position the education section appropriately.
• Use a clear and concise format.
• Customize for the job.

Hiring managers appreciate candidates who invest in their professional development. Listing certifications on your resume demonstrates your commitment to continuous learning and skill expansion, which can make you a more attractive candidate.

Certifications and licenses on your resume  are particularly crucial for professions such as nursing, accounting, and teaching, where specific credentials are often required. Additionally, job seekers who obtain extra training or certificates showcase their expertise and dedication to their chosen fields.

Creating a separate section for certifications and licenses ensures these important qualifications are prominently displayed.

Certifications and qualifications are evidence of professional dedication and a commitment to lifelong learning.

Rosabeth Moss Kanter, professor at Harvard Business School

Essential elements of certifications and licensure on a resume

Certifications.

• Certification name:  Clearly state the full name of the certification.
• Issuing organization:  Include the name of the organization that awarded the certification.
• Date earned:  Mention when you earned the certification.
• Expiration date (if applicable):  Note if the certification has an expiration date.
• Certification number (if applicable):  Provide the certification number if relevant or required by the industry.
• License name:  State the specific name of the license.
• Issuing authority:  List the name of the body that issued the license.
• License number:  Provide the license number, which is often required for verification.
• Date issued:  Mention the date when the license was issued.
• Expiration date:  Include the expiration date of the license.
• State or region (if applicable):  Specify the state or region where the license is valid, especially important for professions like nursing or teaching.

Including these essential elements ensures that your certifications and licenses are clearly and effectively presented to potential employers.

Let’s have a look at some examples of certification entries to better illustrate:

A current certification for a graphic designer

Adobe Certified Expert (ACE)  

• Issuing Organization: Adobe Systems
• Date Earned: March 2023
• Expiration Date: March 2025

An “in progress” certification for a chef

Certified Executive Chef (CEC)  - in progress

• Issuing Organization: American Culinary Federation (ACF)
• Expected Date of Completion: January 2025

An entry from a licensure section from a nurse

License Name:  Registered Nurse (RN)

• Issuing Authority:  California Board of Registered Nursing
• License Number:  RN123456
• Date Issued:  January 2021
• Expiration Date:  January 2026
• State:  California

Nail the must-have sections to secure any job, but use leftover space wisely by adding optional sections such as:

Language proficiency

Hobbies and interests, volunteering, awards and honors, publications.

• Professional associations
• Cover Letter

These elements can highlight your achievements and make your resume stand out, especially if they align with the job's requirements.

Some elements can be included in various other areas of your resume making separate sections for them redundant and just a plain waste of space. So, be selective to maintain a concise, impactful resume.

With that said, let’s go through each of these additional topics to see why, how, and where.

Listing language skills  on your resume is a great idea because it showcases your ability to communicate in diverse environments, which is highly valued by employers.

To list language skills, create a "Languages" section and include each language with your proficiency level (e.g., Fluent, Conversational, Basic). Place this section near the bottom of your resume, after your skills or education sections, to ensure it's easily noticed but doesn't overshadow more critical qualifications.

For example:

Displaying your hobbies and interests on a resume  can emphasize your personality, demonstrate cultural fit, and highlight transferable skills. Place this section at the bottom of your resume. Format it with a clear heading like "Hobbies and Interests," and list a few relevant activities that reflect positive traits or skills applicable to the job.

Have a look:

Having volunteer experience on your resume  is beneficial as it showcases your commitment, skills, and interests outside of work, making you more attractive to employers. Include it in a separate "Volunteer Experience" section at the bottom of your resume or within your work history if you lack professional experience.

Format it similarly to your job entries, with clear headings and bullet points describing your roles and responsibilities. This approach ensures your volunteer work is prominently and effectively displayed.

Here’s a good example of how it should be done:

• • Coordinated and led weekly build projects, managing teams of 20+ volunteers.
• • Developed training materials and conducted orientation sessions for new volunteers.
• • Organized fundraising events, raising over $10,000 annually.
• • Provided mentorship and support to at-risk youth through one-on-one meetings and group activities.
• • Planned and facilitated educational workshops and recreational outings.
• • Achieved a 90% improvement in mentees' academic performance and social skills.

The same tips and strategies apply to volunteer entries as do work experience ones. As you can see from the example, they use action verbs to start each bullet point and when possible they quantify their achievements.

Become a volunteer!

A LinkedIn survey  found that 20% of employers have hired candidates because of their volunteer experience. Additionally, job seekers who volunteer are 27% more likely to be hired than those who don't volunteer.

Listing awards and honors on your resume  demonstrates your achievements and sets you apart from other candidates. Place them in a dedicated "Awards and Honors" section, formatted in reverse-chronological order. If tied to your degree or job, include them as bullet points in the education or work history sections. This approach makes your resume more impressive and compelling to employers.

Below is an example of an awards section:

A projects section on your resume  shows your hands-on experience and problem-solving abilities, making your application shine to employers.

Include project titles, a brief description, your role, and key achievements. Place this section below your work experience or education, depending on which is more relevant to the job you’re applying for. This structured presentation shows your practical skills and accomplishments clearly.

Here’s what a project entry should look like:

• • Description: Redesigned the organization’s website to improve user experience and accessibility.
• • Key Achievements: Increased site traffic by 40%, improved mobile usability score by 30%, and integrated a donation platform that boosted online donations by 25%.

Placing publications on your resume  showcases your expertise and contributions to your field. Place them in a dedicated "Publications" section below your education or work experience. Format each entry with the title, publication name, date, and any co-authors. This highlights your knowledge and research skills, making you an outstanding candidate.

List them as so:

Professional affiliations

Professional associations  can be listed in a "Memberships" or "Affiliations" section near the bottom of your resume. Include the organization name and membership dates, and emphasize any leadership roles like board member or committee chair. This section can also feature other relevant professional groups, showcasing your industry involvement and leadership experience.

Here’s such a section:

• • Committee Chair, Marketing Research
• • Board Member, Local Chapter

Providing references on a resume  is a great idea as it gives employers credible endorsements of your skills and work ethic. To do it, list your references on a separate page with their name, title, company, and contact information.

Mention "References available upon request" at the bottom of your resume. This keeps your resume concise while indicating your preparedness to provide references when needed.

A matching cover letter

A perfect resume needs a compelling cover letter  to complete your job application. A well-written cover letter  provides in-depth information about your experience, and career goals, and is also a great way to explain employment gaps and career changes. Most employers need more than a resume to decide, making your cover letter essential.

To ace your cover letter, tailor it to the job ad, starting with a captivating introduction. Mention the company's name, highlight your achievements, and explain why the position is perfect for you.

Conclude enthusiastically with a strong call to action. Keep it concise, no longer than one page. A great cover letter matching your resume gives you an advantage over other candidates.

Use our Cover Letter Builder  and professional examples to create an attention-grabbing cover letter in minutes.

You're almost there, but don't send it off just yet!

Proofreading your resume  is crucial to ensure it's free of typos  including spelling, grammar, and punctuation errors, which can make a negative impression on hiring managers. It also helps verify that all details, such as dates, company names, and contact information, are accurate. A well-proofread resume demonstrates attention to detail and professionalism, increasing your chances of making a strong impression and securing an interview.

Resume proofreading tips

• Take a break:  Step away from your resume before proofreading to come back with fresh eyes.
• Read backward:  Review your resume from the end to the beginning to catch errors.
• Print it out:  Reading a hard copy can help you spot mistakes you might miss on a screen.
• Use tools:  Utilize spell-checkers like Grammarly  to find spelling and grammar errors.
• Check consistency:  Ensure formatting, fonts, and bullet points  are consistent throughout.
• Verify details:  Double-check dates, company names, and contact information for accuracy.
• Get feedback:  Ask friends, family, or colleagues to review your resume.
• Read aloud:  Hearing your resume can help identify awkward phrasing or errors.
• Simplify:  Remove unnecessary words and consolidate sections to maintain brevity.

A professional resume writer can help you proofread and consolidate your resume. Here at Enhancv, you can take advantage of our expert coaching services  as well!

A two page resume may be acceptable if you’re applying for high-level positions or industries like health care or academia. Also, be sure to personalize your email with the name of the person reading your resume. Sending a resume is much more compelling when you avoid To Whom It May Concern.

One of the main reasons that recruiters reject a resume— 59% of recruiters to be precise —is because of poor grammar or a spelling error. Though these mistakes seem small, they indicate that the candidate is sloppy and hasn’t taken the time to proofread their resume.

Writing a resume can be a challenging task, but following these 10 steps will guide you toward success. By meticulously crafting each section, showcasing your skills, and tailoring your resume to each job, you're setting yourself up for career advancement. Stay confident, keep refining, and remember that your dedication to presenting your best self will pay off. Good luck!

A great resume doesn't just tell them what you did. It shows them how well you did it and how you can do it for them.

Martin Yate, career expert and author

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60+ Cover Letter Examples in 2024 [For All Professions]

No matter where you are in your career, or what job you’re applying for, submitting a cover letter with your resume is a must . 

Done right, a cover letter will effectively complement your resume and explain to the hiring manager in more detail why you’re the right person for the job.

Writing a cover letter, however, is easier said than done. 

You have to effectively demonstrate that you’ll be able to perform the responsibilities listed in the job description and that you’d be a better fit for the company compared to other candidates. 

And unless you’re a professional writer, this can be a very hard task.

Fortunately, we created these cover letter examples to inspire you and help you get started with your own cover letter!

Let’s dive in!

21 Cover Letter Examples 

#1. career change cover letter example .

Here’s what this cover letter does right:

• Has an ideal length. This cover letter includes all the relevant information for the hiring manager without getting into too much detail.
• Relevant introduction. The candidate explains that they’re changing careers and why they want to work in this new field from the get-go.
• Explains their related experience. The candidate explains how their previous experience in retail sales can help them succeed in PR.

Check out our guide video guide to learn how to write a Cover Letter that gets you HIRED!

#2. Recent Graduate Cover Letter Example 

• Personally greets the hiring manager. The candidate has taken the time to find the hiring manager’s name and address them by it, which makes the opening of the cover letter much more personal.
• Wraps up with a call to action. The candidate wraps up the cover letter by suggesting a meeting with the hiring manager, which makes them more memorable.
• Explains why the candidate is the right person for the internship. In this cover letter for an internship , the candidate explains how they’ve previously interned in a different firm, which gives them the experience to succeed in this role.

Have you just graduated from college? Make sure to check out our guide on writing an entry-level cover letter from start to finish! 

#3. Middle Management Cover Letter Example

• Use of bullet points. The candidate presents the information in a concise and reader-friendly way, making it easy for the hiring manager to find their key achievements. 
• Formal closing. The candidate has used a formal and polite tone to conclude their cover letter, which combined with a call to action makes them look professional and passionate about getting the job. 
• Explains how the company would benefit from hiring them. The candidate outlines exactly what they could do for the company, which not only highlights their skills but also shows they’ve done their research on the company’s needs. 

#4. Business Manager Cover Letter Example

• Detailed header. In addition to the must-have contact details, this candidate has also included their professional Twitter and LinkedIn profiles, making it easy for the hiring manager to look more closely into their career. 
• Concise and to the point. This candidate has used short paragraphs and bullet points to make the cover letter easy to skim through. 
• Wraps up with a call to action. By letting the hiring manager know they’ll be contacting them soon, they’re more likely to make an impression.

Check out this article for a complete writing guide and an inspiring business manager resume sample. 

#5. Ph.D. Cover Letter Example

Here’s what this cover letter does right: 

• Attention-grabbing introduction. In the opening paragraph, this candidate explains why they’re passionate about pursuing a Ph.D. in great detail. 
• Explains the candidate’s qualifications in detail. The candidate builds on their passion by explaining how they’re also qualified for the degree because of their education history and academic achievements. 

#6. Senior Executive Cover Letter Example

• Professional and minimalistic template. This senior executive has used a professional but minimalistic template that lets their work experience do the talking. 
• Achievement-oriented opening paragraph. Right from the get-go, this candidate explains what makes them so good at their job, effectively grabbing the hiring manager’s attention.  
• Wraps up with a call to action. By suggesting to have a meeting and discussing how they can help the company meet its goals, the candidate stands more chance to make a positive lasting impression. 

#7. Architect Cover Letter Example 

• Modern resume template. This architect has picked a template that perfectly matches his industry, as it is professional and modern at the same time. 
• A personal greeting to the HR. They address the hiring manager by their first name, which helps make a better first impression. 
• Measurable achievements. By quantifying their achievements, the candidate proves their achievements instead of just claiming them.

Struggling with your architect resume ? Check out our full guide!

#8. Business Analyst Cover Letter Example 

• Detailed contact information. The candidate has listed both their LinkedIn and Twitter profiles, providing the HR manager an opportunity to learn more about the candidate.  
• Mentions what the candidate can do for the company. This cover letter doesn’t just explain why the job would be great for the candidate, but also how the candidate would benefit the company. Win-win, right? 
• Error-free and reader-friendly. It’s super important for the cover letter to have no spelling or grammatical errors and be reader-friendly. This candidate made sure they did both.

Need a resume alongside your cover letter? Check out our guide on how to write a business analyst resume . 

#9. Consultant Cover Letter Example 

• Professional cover letter template. Being an experienced consultant, this candidate has picked a professional template that doesn’t steal the spotlight from their achievements. 
• Experience and achievement-oriented. The candidate has effectively elaborated on their top achievements relevant to the job. 
• Highlights the candidate’s passion. To show they want the job, this candidate has also explained how passionate they are about their profession.

For more advice on landing a job as a consultant, check out our guide to writing a consultant resume .

#10. Digital Marketing Cover Letter Example

• Creative cover letter template. This digital marketer highlights their originality by picking a creative cover letter template. 
• Lists the candidate’s awards. The candidate has taken advantage of the cover letter to list their most noteworthy awards in the industry. 
• Concludes with a call to action. As they used a call to action to conclude their cover letter, the HR manager will be more likely to remember them.

Want to take your digital marketing resume to the next level? Check out our guide!

#11. Graphic Designer Cover Letter Example 

• Detailed contact information. The candidate has included additional contact information such as their website link, as well as their LinkedIn and Twitter profiles.  
• Ideal length. This cover letter is concise, which means that the HR manager is more likely to read it from start to finish.  
• Draws attention to the candidate’s strong points. Although this candidate is a recent college graduate, they’ve managed to effectively show that they have enough knowledge and experience to do the job right.

Read this guide to write a graphic designer resume that’s just as good as your cover letter!

#12. Administrative Assistant Cover Letter Example

• Minimalistic cover letter template. The candidate picked a well-designed but minimalistic template for their cover letter. 
• Focused on skills and achievements. This cover letter is packed with the candidate’s skills and achievements, proving he can be an excellent employee. 
• Formal closing. Politeness can go a long way and the candidate has used this to their advantage to make an impression. 

Our article on how to write an administrative assistant resume can help you take your job application to the next level.

#13. Front Desk Cover Letter Example

• Modern cover letter template. This template incorporates memorable colors and clear lines, which make the cover letter very visually appealing. 
• Attention-grabbing introduction. Using an attention-grabbing intro, the candidate is more likely to make an impression. 
• Calls the HR to action. By including a call to action, the candidate is reminding the HR of their immediate availability. 

#14. Human Resources Cover Letter Example

• It is concise and to the point. The candidate doesn’t dwell on unimportant details the HR won’t be interested in. 
• Uses a traditional cover letter template. The cover letter design is more on the conventional side, which fits the industry better. 
• Highlights the candidate’s strong points. The candidate has rich work experience and they use the cover letter to elaborate on it. 

This HR resume guide can help you get your resume just right.

#15. Sales Agent Cover Letter Example 

• Attention-grabbing cover letter template. As a salesperson, this candidate knows how important first impressions are, so they’ve picked a catchy cover letter template. 
• Has an ideal length. At the same time, they’ve also made sure to keep their cover letter at just the right length. 
• Lists the candidate’s career highlights. The candidate has made perfect use of the space by mentioning their most impressive professional achievements. 

Check out this sales agent resume guide to create an attention-grabbing sales resume .

#16. Receptionist Cover Letter Example

• Modern but minimalistic cover letter template. The template’s design hints the candidate is creative but professional at the same time. 
• Uses a catchy introduction. The candidate has used an attention-grabbing opening paragraph to catch HR’s attention. 
• Concludes the cover letter formally. The candidate proves that they’re polite and well-spoken, a quality very much important for the role they’re applying for. 

Take your receptionist resume to the next level with this receptionist resume guide .

#17. Information Technology Cover Letter Example

• Mentions measurable achievements. Numbers make an impact, which is why this candidate has included measurable achievements. 
• Lists both soft and hard skills. The candidate has mentioned a great mix of soft and hard skills, showing how well-rounded they are. 
• Contains relevant contact information. The candidate’s GitHub, website name, LinkedIn, and Twitter profiles are all great additions to the resume. 

Looking for tips to help you write a great IT resume ? Check out our guide!

#18. Real Estate Cover Letter Example

• Ideal length. Short and to the point, this cover letter is bound to get noticed by the HR manager. 
• Wraps up with a call to action. This candidate reinforces the HR to call them back through a final call to action. 
• Mentions the right skills. On top of their sales accomplishments, the candidate touch upon important soft skills such as customer service and communication . 

This real estate resume guide will help you take your resume from good to great.

#19. Teacher Cover Letter Example

• Mentions relevant contact information details. This candidate has included optional (but relevant) contact information details, such as their LinkedIn, Quora, and Medium profiles. 
• Achievement-oriented. The candidate has elaborated on their achievements in more detail throughout their cover letter. 
• Highlights the candidate’s passion. For some jobs, being passionate is much more important than for others. Teaching is one of these jobs, which is why this candidate explains their passion for the job. 

Our guide on how to write a teacher resume has all the tips you need to land the job.

#20. Project Manager Cover Letter Example

• Leverages a catchy introduction. Through a catchy introductory paragraph, this candidate is sure to grab the HR’s attention and get them to read the rest of their cover letter.
• Lists measurable accomplishments. This candidate explains exactly what they’ve achieved using numbers and hard data. 
• Personally greets the HR. A personal greeting sounds much better than “Dear Sir/Madam,” and the candidate knows this. 

This guide on how to write a project manager resume can help you perfect your appication.

#21. Paralegal Cover Letter Example

• Minimalistic cover letter template. This cover letter design looks good but doesn’t steal the show from the candidate’s abilities.
• Mentions the candidate’s academic achievements and extracurricular activities. Although the candidate is a recent graduate, they’ve used the cover letter to explain they have enough skills and achievements to do the job.
• Lists measurable achievements. The candidate proves they did well in their internship by mentioning quantifiable achievements.

Check out this paralegal resume guide to perfect yours.

40+ More Cover Letter Examples and Guides 

Couldn’t find a cover letter example for your field? Do not worry.

Below you can find a number of other cover letter examples for different fields and industries:

• Acting Cover Letter Examples
• Accounting Cover Letter Examples
• Administrative Assistant Cover Letter Examples
• Architecture Cover Letter Examples
• Attorney Cover Letter Examples
• Barista Cover Letter Examples
• Bartender Cover Letter Examples
• Business Cover Letter Examples
• Business Analyst Cover Letter Examples
• College Student Cover Letter Examples
• Computer Science Cover Letter Examples
• Construction Cover Letter Examples
• Consultant Cover Letter Examples
• Customer Service Cover Letter Examples
• Data Analyst Cover Letter Examples
• Data Entry Cover Letter Examples
• Dental Assistant Cover Letter Examples
• Digital Marketing Cover Letter Examples
• Elementary Teacher Cover Letter Examples
• Engineering Cover Letter Examples
• Executive Assistant Cover Letter Examples
• Finance Cover Letter Examples
• Graphic Design Cover Letter Examples
• Healthcare Cover Letter Examples
• Human Resources Cover Letter Examples
• IT Cover Letter Examples
• Law Cover Letter Examples
• Management Cover Letter Examples
• Marketing Cover Letter Examples
• Mechanical Engineering Cover Letter Examples
• Medical Assistant Cover Letter Examples
• Nurse Practitioner Cover Letter Examples
• Physician Cover Letter Examples
• Project Manager Cover Letter Examples
• Receptionist Cover Letter Examples
• Retail Cover Letter Examples
• Sales Cover Letter Examples
• Social Work Cover Letter Examples
• Software Engineer Cover Letter Examples
• Substitute Teacher Cover Letter Examples
• Teacher Assistant Cover Letter Examples
• Team Leader Cover Letter Example

What is a Cover Letter? 

A cover letter is a one-page document that you submit as part of your job application, alongside your resume . 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can give the hiring manager more insight into what makes you a good candidate and help them make up their mind about whether they should invite you for an interview. A bad cover letter, though, will get ignored (at best) and lose you the job (at worst).

So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

The first thing to remember is that a cover letter is a supplement to your resume, not a replacement. Meaning, you shouldn’t just repeat whatever is mentioned in your resume and call it a day. 

Optimally, you should use your cover letter to shed more light on your skills and qualifications, as well as explain anything you didn’t have space for in your resume (e.g. a career gap or why you’re changing careers).

If you’re writing a cover letter for the first time, though, putting all this together might seem pretty tough. 

Fortunately, you can follow our tried-and-tested format to make the experience much easier:

• Header - Input your contact information.
• Greeting the hiring manager - Open the cover letter with a “Dear Sir or Madam,” or use the hiring manager’s name if you know what that is.
• Opening paragraph - Grab the hiring manager’s attention by getting straight to the point. Mention what your professional experiences are, and what role you’re applying for.
• The second paragraph - Explain why you’re the perfect candidate for the job. Mention your top 2-3 achievements, your top skills, why you want to work in that specific industry, and whatever else is relevant.
• The third paragraph - End your cover letter with a call to action. E.g. “I would love to meet personally and discuss how I can help Company X.”
• Formal closing - Something like this: “Thank you for your consideration. Best, John Doe.”

Here’s what this looks like in practice:

9 Tips to Write a Cover Letter (the Right Way)

Now that we've covered the basics, let's talk about cover letter tips . Below, we'll give you all the knowledge you need to take your cover letter from "OK" to "great."

#1. Pick the right template

A good cover letter is all about leaving the right first impression.

And what’s a better way to leave a good impression than through a professional, well-formatted, and visual template?

You can simply pick one of our tried-and-tested cover letter templates and you’ll be all set!

#2. Add your contact details on the header

The best way to start your cover letter is through a header. 

Here’s what you want to include there:

• Phone Number
• Name of the hiring manager / their professional title
• Name of the company you’re applying to

Optionally, you can also include the following:

• Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
• Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your content portfolio site or blog.

#3. Greet the hiring manager the right way

Once you’ve listed all your relevant contact information, it’s time to address the hiring manager reading your cover letter. 

A good practice here is to find the hiring manager’s name and address them directly instead of using the traditional “dear sir or madam.” This shows that you’re really invested in the company and that you took your time to do some research about the job.

So, how can you find out the hiring manager’s name?

One way to do this is by looking up the head of the company’s relevant department on LinkedIn. Let’s say you’re applying for the position of Communication Specialist at Novoresume. The hiring manager is probably the Head of Communications or the Chief Communications Office.

Or let’s say you’re applying for the position of server at a restaurant. In that case, you’d be looking to find out who the restaurant manager is.

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

If you still can’t find out the hiring manager’s name, here are several other greetings you can use:

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• To whom it may concern
• Dear [Department] Team

#4. Create an attention-grabbing introduction

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The problem with most cover letter opening paragraphs, though, is that they’re usually extremely generic, often looking something like this: 

Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

As you can probably tell, this opening paragraph doesn’t tell the hiring manager anything other than that you’ve worked the job before - and that’s not really helpful in setting you apart from other candidates. 

What you want to do, instead, is start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position. 

For example:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as my excellence in sales, makes me the right candidate for the role of X at Company Y.

The second example shows how the candidate is a top performer. The first just shows that they’ve worked a sales job before.

Which one are YOU more likely to invite for an interview?

#5. Show you’re the perfect person for the job

One great thing about cover letters is that they allow you to expand more on the top achievements from your resume and really show the hiring manager that you’re the right person for the job. 

A good way to do that is to first read the job ad and really understand what skills/experiences are required, and then to ensure that your cover letter touches upon the said skills or experiences.

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+. As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. This means I created the ad copy and images, as well as picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

#6. Explain why you’re a great company fit

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

To convince the hiring manager that you’re a great company fit, do some research on the company and find out what it is you like about them, or about working there. You want to know things like:

• What’s the company’s business model?
• What’s the company's product or service? Have you used it?
• What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

Then, turn your top reasons for liking to work there into text and add them to your cover letter! 

#7. Wrap up with a call to action

To make the end of your cover letter as memorable as possible, you want to:

• Wrap up any points you couldn't in the previous paragraphs. Mention anything you’ve left out that you think could help the hiring manager make up your mind.
• Thank the hiring manager for their time. After all, it never hurts to be polite. 
• Finish the cover letter with a call to action. A call to action is a great way to make your cover letter ending as memorable as possible. 

#8. Write a formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions in a cover letter:

• Best Regards,
• Kind Regards,

#9. Proofread your cover letter

Last but not least, make sure to always proofread each and every document that you’ll be including in your job application - cover letter included. 

The last thing you want is to be claiming you’re a great candidate for the job with a cover letter full of typos! 

For an even more comprehensive guide on how to write an impactful cover letter , check out our article ! 

Cover Letter Writing Checklist 

Frequently Asked Questions

Do you still have some questions about cover letters? Check out the answers below:

1. How do I write a simple cover letter? 

To write a cover letter that’s simple but also professional, make sure to include a header with your personal information, a formal greeting to the hiring manager, an attention-grabbing opening paragraph, a second paragraph explaining why you’re a good candidate for the job, and a formal closing (preferably with a call to action). 

2. What are the 3 parts of a cover letter? 

The three parts of a cover letter are: 

• The introduction , namely the header, the greeting to the hiring manager, and the opening paragraph. 
• The sales pitch is usually the body of the cover letter. 
• The conclusion involves a formal closing and a signature line.

3. What makes a great cover letter?

A great cover letter should be personalized for each job you’re applying for, instead of being overly generic. It’s also preferable to address the hiring manager by their name and not use the overly-used “Dear Sir/Madam.”

To make a great first impression, you should mention 1-2 of your top achievements in your opening paragraph - the more job-specific they are, the better. Also, don’t stop at showing the hiring manager why you’re a great candidate for the job. Make sure to also talk about how you’re a good culture fit for the company.

Last but not least, wrap up your closing paragraph with a call to action to give the hiring manager a little extra something to remember you by. 

4. When is a cover letter necessary?

Unless the job ad specifically states otherwise, you should always include a cover letter with your job application .

Even if the hiring manager doesn’t read it, you will look more professional simply by including one.

And that’s a wrap! We hope our cover letter examples and writing tips will inspire you to write a cover letter that will land you your next job.

If you’re looking for more invaluable career advice and articles, make sure to check out our career blog , or any of these related articles: 

• How to Write a Resume
• Cover Letter Mistakes to Avoid at All Costs
• Cover Letter Format (w/ Examples & Free Templates)

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How To Write A Job-Winning Cover Letter [Free Templates & Examples]

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Writing a cover letter can be one of the most stress inducing aspects of the job search.

The reason writing them is so difficult is because we don't have a defined framework to follow.

If you need to update your resume, you download a template and fill in the blanks. When you're applying to jobs, the employer lays out the fields you need to complete right there in the application.

But when you're writing a cover letter, you probably find yourself staring at a blank Word document wishing the right words would will themselves onto the page.

Most of us don't consider ourselves to be the next Walter Isaacson , and the task of crafting the perfect story sits well outside of our comfort zone. It doesn't help that most of the advice out there on the subject is vague at best.

And that's exactly why I wrote this post! My hope is that this guide will be the last (and only) cover letter article you'll ever need to read. We're going to take a deep dive into:

• How To Write A Cover Letter That Actually Gets Results

The 7 Cover Letter Mistakes That Cost People Jobs

• The Anatomy of a Highly Effective Cover Letter
• Nailing Your Cover Letter Format: Aesthetics, Structure, Style, & File Type
• Cover Letter Templates & Real Examples From Microsoft, Google, & More

Ready to rock and roll? Let's dive in:

Writing A Cover Letter That Actually Gets You Hired

I did a quick Google search for “How To Write A Cover Letter,” and here are a few things that the “experts” recommend:

• Assess the employer's needs and your skills. Then try to match them in the letter in a way that will appeal to the employer's self-interest.
• Arrange the points in a logical sequence; organize each paragraph around a main point.
• Basic fonts like Arial, Calibri, Georgia, Verdana, and Times New Roman work well. A font size of 10 or 12 points is easy to read. Standard margins are 1” on the top, bottom, and left and right sides of the page.
• Be sure to include positive traits like “Focused,” “Hard Working,” and “Results Oriented”

While all of this advice is technically correct, did you feel your confidence skyrocket when you went back to type out that first sentence?

Yeah, me neither…

Here's the thing – most career “experts” out there give vague advice that they've seen work in their corner of the market. It doesn't get too specific because many career coaches (even recruiters) have never been through the application process at a world class company. They don't know the nitty gritty.

When they do give specific advice, it's usually tailored to a niche – software development, tech sales, finance, etc. But what works for one person in one industry or role might not work for a similar person in a different situation.

I'm hoping to change things with this article.

Over the course of this post, I'm going to lay out the cover letter strategies that thousands of my clients have used to land jobs across industries and at companies like Apple, Amazon, Google, Facebook, Microsoft, Deloitte, ESPN, American Express, and more.

The Truth About Cover Letters (Does Anyone Read Them?)

Before we dive into the actionable stuff, I want to provide some context on where cover letters fit in the hiring process.

Cover letters are a strange animal. People seem to think that they are the missing link that will suddenly skyrocket the response rates of potential employers.

When I asked my audience to choose between a guide on cover letters, resumes or LinkedIn profiles, cover letters won out by a significant margin.

The truth is, in the mind of a recruiter/hiring manager, your cover letter is a tie breaker that is only read after the rest of your application has been reviewed. 74% of recruiters don't even read cover letters. However, over half of employers noted that they prefer candidates who submit a cover letter:

This leaves us in an interesting place.

We need to craft a good cover letter to help boost our chances, but we don't want to spend several hours doing so because there are far better ways to spend our time to get results during the job search. If you follow the networking and value-add strategies in my other articles , those strategies are going to be far more effective at breaking ties than an 8.5 x 11″ sheet of paper.

My hope is that this guide will give you a framework that enables you to efficiently craft cover letters that are more likely to get you hired.

If we want our cover letter to be as effective as possible we need to make sure we avoid the mistakes that employers hate to see, yet most people still make.

In order to be as accurate as possible, I went out and spoke to recruiters from Google, Microsoft, and a few Wall Street firms on top of my own research. Then I cross referenced that information with the several hundred cover letters that have come across my desk at Cultivated Culture.

After all was said and done, here are the 7 most common mistakes people make on cover letters that will cause recruiters to throw out their application:

#1: Typos, Grammatical Errors, And General Sloppiness

This is the most obvious and most common issue. 80% of recruiters noted that they would automatically toss a cover letter with some type of spelling or grammatical error. The good news is that it's also the easiest mistake to fix.

Before you submit your cover letter, make sure it's reviewed by at least two other parties. You might want to consider hiring a professional editor/proofreader as they're not too expensive for a short document and they will pick up on things most people would miss. It's easy enough to find one on Upwork .

Another trick you can use is including an obvious mistake about 75% of the way through. If you have “catching Bustin Jeiber's sweaty t shirt at a concert” sitting in there and someone doesn't call you out, you know they probably didn't read it very carefully.

#2: Going Over A Single Page

The vast majority of the resumes and cover letters I receive are over a single page. Funnily enough, the vast majority of the recruiters I speak to also tell me that they absolutely hate resumes and cover letters that are more than one page.

The ideal length for a cover letter is one page. Changing the margins, font, and font size are all fair game – just keep things on one page, capisce?

#3: Regurgitating Your Resume In A Slightly Different Format

Your cover letter is a space for you to truly differentiate yourself. If you're just taking the bullets on your resume and turning them into full sentences, you're missing out on a HUGE opportunity.

Use the cover letter to show a little personality and share something that people wouldn't know if they just scanned through your resume (more on that in a sec).

Remember, this is a tie breaker. If your cover letter isn't holding people's attention it's probably going to lose out.

#4: Focusing On Training Or Arbitrary Credentials Instead Of Results

Many of us feel unqualified for the jobs we want. As a result, we try to twist our experience to match the traditional qualifications for our target role.

The problem with this approach is that you are competing against people who qualify for the traditional credentials, no matter what role you're applying for. If you try to beat them at their own game, you're going to lose 9 times out of 10.

Am I saying you should forget about trying to spin your experience to position yourself well? Absolutely not. However, adding that business class on your resume when you're 4-5 years out of college isn't going to help much.

Instead, focus your time outside of work on building tangible results that you can showcase in your cover letter (and resume). If you want to be a developer, take a few coding courses and build something cool. If you want to be in digital marketing, land a few clients and run their ads for them.

Telling a story about how you took proactive steps to build experience in a field will beat traditional credentials in most cases. Companies love to see that you're hungry to learn.

#5: Not Addressing Your Cover Letter To An Actual Person

I die a little bit inside when I see cover letters addressed as “Dear Hiring Manager” or “To Whom It May Concern.”

Anyone who reads that is immediately going to mentally bucket it as impersonal. It's far better to address your cover letter to an actual human, even if it doesn't end up in their hands. Here is my strategy.

Let's say I'm applying for an Account Manager role at Google:

I'm going to head over to LinkedIn and start by working to find the specific person who would manage the role I'm applying for. If I can't find them, or I'm unsure, then I'll aim for the most senior person that my target role would fall under.

The ladder for Account Managers typically follows with Senior Account Manager, Account Director, and VP. I'm going plug in “Account Director” under LinkedIn's title filter to cover all of the bases there. Then I'm going to add “Google” in the company filter and “Greater New York Area” in the location filter:

That search is going to bring up a slew of people that I could address directly in my cover letter:

Regardless of who reads your cover letter, they'll know that you did your research. On top of that, your cover letter might even make it into the hands of the person you addressed it to!

#6: Failing To Showcase Any Personality

As mentioned earlier, your cover letter is one of the few opportunities for you to truly differentiate yourself from the competition. If you're applying for jobs online (which I don't recommend), the only thing you have to sell yourself is your resume, your cover letter, and your application.

Instead of rehashing the experience on your resume, tell a story about how you got that experience.  Make it unique and personable. I had the most success when I talked about how I transitioned from a job in medicine to the tech world by starting a side business generating leads for real estate agents. I'd speak openly about the challenges I faced, the mistakes I made, and why I went through it all in the first place.

Use this space to tell your story. Remember, people don't buy what you do – they buy you why you do it.

#7: Writing About An Uncomfortable Situation

While we're on the topic of telling stories, there is one thing you want to avoid – talking about something extremely uncomfortable. What might have worked for your college essay isn't going to work here.

You want to keep things professional. It's okay to talk about business-related mistakes and challenges, but try to steer away from deeply personal stories. They are far more likely to hurt than help.

If your cover letter doesn't violate any of the rules above, you're off to a good start! Next, we want to make sure your cover letter is formatted the right way and your content is on point to grab the reader's attention and get you in the door.

The Anatomy Of A Highly Effective Cover Letter

When I was job searching, one of the most frustrating things was trying to get a clear picture of what to include in my resume/cover letter/application. There is so much conflicting “expert” advice online it makes you feel like you're shooting in the dark.

When I started Cultivated Culture, I began tracking how different factors influenced the success of my students. After working with hundreds of job seekers over the past few years, I've found a strong correlation between the following factors and a high rate of successfully landing interviews:

Capitalize On Your Cover Letter's Header

Most people don't realize that when they hit “submit” on their app, their cover letter gets scanned by a piece of software that extracts specific information and stores the data so recruiters can easily find and assess candidates.

One of the major keywords they look for is a matching or relevant job title. If you're applying for a Project Manager role, are you including Project Manager, Project Management, PMP, or something similar in your cover letter? That's what the robot is looking for and the header is a great place to inject it. I recommend dropping it in right below your name.

After that, your cover letter is going to end up in the hands of a real human.

We want to make it as easy as possible for this person to learn more about us and get in contact if they want. I always recommend that you include the following right at the top of your cover letter:

Email Address  – Make sure it's simple and professional. 76% of applications are rejected for having unprofessional email addresses. Also, don't forget to hyperlink it! You want the employer to be able to click and get in touch.

LinkedIn Profile – A recent study showed that applications that include a link to a comprehensive LinkedIn profile increase their chances of hearing back by 71%!

The key thing to note is that the 71% stemmed from people who had a highly optimized LinkedIn profile. If you're wondering how you should be optimizing your LinkedIn profile for more interviews, check out my LinkedIn optimization guide here.

Phone Number  – If they like what they read, make it easy for them to pick up the phone and dial.

Relevant Links  – Your header is also a great place to share links to things like Github, relevant social profiles, personal websites, your blog, etc.

Finally, a lot of people ask me about including a location. I don't recommend adding your location when writing a cover letter unless the application requires it. It's not necessary to give that information away and it can cause more harm than good.

Here's an example of a great cover letter header that capitalizes on everything I mentioned above:

Tell A Story In Your Cover Letter's Opening Paragraph

This is an overarching theme that you want to include in each section of your cover letter.

Science has proven that people are more likely to remember information (or candidates in this case) when it's delivered in the form of a story. Stories also help build a positive psychological association with the reader (or recruiter/hiring manger here).

Remember Dan Brown's book  The Da Vinci Code ?

It was a novel about cryptic clues in some of Leonardo da Vinci's most famous paintings leading to the holy grail. While the book itself is fictitious, the artists, pieces, and much of the history behind them is accurate.

Now, if you asked most people about their opinion on art history, they'd tell you it was boring. They'd also groan in disappointment if you tried to get them to read a book on the subject. However, Dan Brown's novel skyrocketed to the top of the New York Times bestseller list and became an international sensation. In fact, it caused applications for art history degrees to jump up 25% in the years following its publication.

Why were all of these people suddenly interested in field previously considered to be “boring?” Because Dan Brown fed historical facts in the context of an interesting story!

We're aiming to do the same in our cover letter – specific examples below.

Talk About Why You're Interested In The Company

In the first section of your cover letter, you want to briefly talk about why you are interested in the role and the company. Remember, we want to drive the message through a story.

When I was applying at Google, I wanted to work there because they were a household name that was focused on cutting edge technology, but they also cared about impacting lives. Here is the story I used to drive that point home:

I wanted to recount a story from my referral [Name]. He’s in the education vertical and spends a significant amount of time at rural schools. When he was down in South Carolina, a teacher asked him about the possibility of getting wifi for the town and its students. [Name] said he would do his best and upon returning he asked around. He sent an email to Astro Teller who responded and they discussed the feasibility of implementing project Loon in the area. I don’t think it panned out but the fact that the communication took place over a tiny town in South Carolina sold me. That’s the kind of stuff I want to be doing.

If you don't have a story that immediately jumps to mind, the best way to get one is by talking to people who work at the company. Look up the company's mission or their core values beforehand and ask that person to tell you about the best example they've personally experienced.

You can check out this article if you want to know how to find someone's corporate email address.

Highlight What You Bring To The Role

The second section of your cover letter should showcase what you're going to bring to the role by talking about your past achievements. Be sure to use measurable metrics (actual numbers and quantitative results) to support your points.

If you're coming from a non-traditional background (and don't feel like you're “qualified”) this is the time to address that objection. Here is another excerpt from my Google cover letter that addresses my background using measurable results:

You might notice that there isn’t much “traditional” digital experience on my resume. That is because, coming from a scientific background, I needed to take a different path. In an effort to gain experience, I created my own agency called OpenWater Analytics. I specialized in using AdWords to generate real estate leads for private communities. I managed the entire sales process from cold outreach, to closing, to servicing the accounts on your platform. Most recently, I helped a community in South Carolina sell every listing on their site (about 15 homes) in less than 6 months. Our cost per lead was half of the competition and we did it all for less than the commission the realtor would have made on a single house (including ad spend).

When I wrote this, I didn't have much digital experience to speak to. Rather than trying to spin what I had, I went out and built the experience myself by starting a digital marketing firm. Again, if you feel like your experience is lacking, get out there are create your own!

Reference Your “Value Validation” Project

If you've read my article on How To Get A Job Anywhere With No Connections , you know that I always advocate for creating what I like to call a “Value Validation Project.”

This consists of having a conversation with someone at the company you want to work for and identifying their largest challenge or upcoming initiative. You then use that information to research on your own and come up with several solutions/suggestions for your contact.

In the final section of your cover letter you want to mention this project and include a call to action to discuss it. It could look something like this:

In hopes of learning more about [Company], I had a meeting with [Name]. She told me that her team's largest challenge was upselling customers into the company's new, complementary platform. She noted that, despite the platform increasing retention and lowering costs for clients, the upfront cost to onboard was a major obstacle.

In my previous role, we dealt with a similar situation. Our clients were receptive to adopting a new platform despite the data showing that it would be beneficial for all parties. I spearheaded an initiative where we tested and analyzed several revenue models that maximized adoption rates and profit margins. In the end, we increased adoption rates by 30% without impacting revenue.

Using the information that [Name] gave me, I outlined the process in detail as it relates to your platform. I believe that your team could implement these strategies immediately and see similar results. If you'd like me to send it to you, please let me know! My email is [email protected] .

This section is incredibly powerful because it shows that you are not only interested, you went ahead and proved out the value you could bring to the team. Additionally, the call to action can lead to conversations with the very people who will make the decision to hire you!

Nailing Your Cover Letter Format: Aesthetics, Structure, & Style

Now that you know what's going in your cover letter, it's time to talk about formatting it in a way that will get you results.

You probably didn't think that your paragraph structure, font choice, or margins matter, but they do. Your cover letter format says a lot about who you are as a person and a candidate. It also affects the scan-ability of your cover letter which is critical is you want to make it past those Applicant Tracking Systems!

Formatting Your Cover Letter Heading

I shared an image at the very top of this blog post that breaks down the general format and flow of a great cover letter. Here it is again:

The very first thing I mentioned was the Heading.

The Heading is where you're going to share things like your name, your contact info, and any other info that's relevant to the role. I always aim to include:

• First and last name
• Email address
• Phone number
• Link to my LinkedIn profile
• Any other links that are relevant (Github, personal websites, relevant social profiles, etc.)

When you're formatting your cover letter's header, make sure you don't use the header feature in Microsoft Word or Google Docs. Most Applicant Tracking Systems can't read what's inside of those headers so you're better off just including it in the “body” of the document.

Choosing An Awesome Font For Your Cover Letter (& Why That Matters)

Did I say “fonts?” For real? Who cares?

I used to just use the default Calibri or Arial too until I came across this post on the Psychology of Fonts . The author combed through 75+ academic studies on the subject which all pointed to a similar conclusion – fonts have a massive impact on our perception of an author.

That's right, people are judging you based on your font choice! Better pick a good one.

There are five main font categories out there today: Serif, Sans Serif, Monospace, Fantasy, and Cursive. Here’s an infographic illustrating the emotions that each of these font families evoke in the reader:

When it comes to the  “best” font for your cover letter , the safest bet is to use something simple and easy to read. In my opinion, Sans Serif fits that bill best so choose from fonts like Avenir, Helvetica, or Open Sans.

Formatting Your Cover Letter With Your Resume

If you're writing a cover letter, I bet you're also thinking about how it will tie into your resume. Both of these documents tend to go hand-in-hand when applying for jobs and staying consistent in both is a great way to show off some organizational skills and attention to detail.

The best rule of thumb is to match the formatting you're using on both your resume and cover letter. That means you want to:

• Use the same color scheme (matching down to the specific hex code )
• Use the same font and sizing (if you use 12 point for headers and 10 point for paragraphs, stay consistent on both)
• Use the same header (you can just copy and paste it from your resume to your cover letter and vice versa!)
• Use the same margins and spacing (if you went with 0.5″ on one, do it for both!)

If you pick an awesome cover letter template (like the one I linked below) and you match the formatting with your resume, your materials are going to look awesome and give you a great first impression.

Finally, when all that work pays off and you make it past the final round, make sure your resume references sheet matches the templates you choose here.

How To Upload & Submit Your Cover Letter (Choosing The Right File Type)

So you're finally ready to upload your cover letter and hit “submit” on that online app. Not so fast!

When you upload your cover letter, the application will accept certain file types — and they're not created equal. Usually the online portals will accept Word (.doc and .dox), PDFs, TXT files, and more.

So which one should you choose?

First, you should look to see if there are any instructions on the page. If the application tells you to use a specific format or file type, you should use that format or file type.

This is important because different applicant tracking systems can read applications in different ways.  Most  modern applicant tracking systems can read PDFs , but not every company uses a modern ATS system. So if the application specifically asks for a Word doc, you should use a Word doc.

If there are no instructions, Word is usually your safest bet but you should be fine using a PDF in most cases as well (unless the site specifically states otherwise).

Cover Letter Templates & Examples

At this point you should have a solid understanding of the science behind writing a killer cover letter. You should also have a good handle on what mistakes to avoid so your cover letter makes an awesome first impression.

Now we need to apply all of that to ink on paper! In order to make that easy for you, I'm including a copy of the cover letter templates that I used to land an interview at Google so you can see exactly how I wrote it.

Steal The Exact Cover Letter I Used At Google, Microsoft, & Twitter (For Free)!

Context For The Free Cover Letter Template

Before we dive into the exact cover letter template, I want to give you some context so you can better understand the content of the letter.

I was applying for a Digital Advertising Sales Account Manager at Google's offices in New York. I started by doing some research on LinkedIn to find who I believed to be the hiring manager (her name was Emmy).

I knew that my non-traditional background was a big red flag for most employers so my goal was to proactively address it in my cover letter by calling it out, talking through what I'd done to build the right skills, and highlight the results I'd achieved from those efforts.

Finally, I had spoken to several Google employees who all told me that “Googliness” (cultural fit) was a huge factor in the company's hiring decisions. If I wanted to have a chance, I needed a compelling narrative around why I wanted to work for them and why I was a good fit.

With all of that in mind, here's the cover letter I wrote:

Austin's Cover Letter Template Dear Emmy Anlyan, I grew up with Google. When I was seven years old, I used to sneak down to my Dad’s office at five in the morning to play video games. I still remember opening the browser and seeing the bright, multi-colored letters above the search box for the first time. I’ve always been interested in the tech space and, while my background has mainly been in the sciences, I’m ready to dive head first into the digital world. I believe I would be a great fit for the Digital Advertising Sales Account Manager role because I have a deep understanding of the businesses that partner with Google and how they define success. You might notice that there isn’t much “traditional” digital experience on my resume. That is because, coming from a scientific background, I needed to take a different path. In an effort to gain experience, I created my own agency called OpenWater Analytics. I specialized in using AdWords to generate real estate leads for private communities. I managed the entire sales process from cold outreach, to closing, to servicing the accounts on your platform. Most recently, I helped a community in South Carolina sell every listing on their site (about 15 homes) in less than 6 months. Our cost per lead was half of the competition and we did it all for less than the commission the realtor would have made on a single house (including ad spend). Understanding how these small businesses worked was critical to my success, and I believe those skills will help Google acquire happier, more successful customers who are inclined to spend. In addition, I’ve done some research on your team and have come to understand that your largest challenge is around successfully growing smaller accounts at scale. Based on my experience, I’ve put together a few suggestions below this letter – I’m happy to chat through them in more detail if you’d like. I wanted to close with a quick story about Google that solidified my choice to apply. My referral, [Name of Referral] , works in the education vertical. He services the southeast and many of his accounts are rural. On his last visit down there, in a South Carolina town of 1,500 with no wifi, a teacher asked him if Google could help bring the internet to them. When [Name of Referral] made it back to the office, he emailed Astro Teller asking about the potential for Project Loon to help bring this town in the 21st century. To his surprise, Astro wrote him back within the week mentioning that he’d look into it. While things didn’t pan out, the fact that director of Google’s moonshot project division wrote back an employee about an elementary school in South Carolina blew me away. That is the kind of work I want to be doing. Thank you for taking the time to read my note, I’m incredibly excited to have the opportunity to be considered for this position. Best, Austin

Another Cover Letter Example From A Real Client

It's always helpful to see things from a few different angles so I wanted to include an example of the cover letter one of my clients created using the same template.

She was a high school Spanish teacher aiming to break into marketing. The company in question was an online education company that provides amazing video content for teachers to use in the classroom.

She had been leveraging the company's videos in her “Culture Corner” that she used to start every class. She decided to use that as the basis for her opening.

She starts off with a fantastic hook, “Grapes & [Company Name].”

If you're seeing that as a hiring manager, you're probably thinking “huh??” and you are  most definitely  be reading more.

Then she dives right into the story about one of her favorite memories that included one of the company's videos. Genius!

Next, she goes on to address her non-traditional background and shifts the conversation towards her value by illustrating her knowledge of the company and linking to a value validation project she put together.

This cover letter example is a 10/10, check out the full thing here:

My Client's Cover Letter Example Dear [Hiring Manager] , Grapes and [Company Name] . Both are amazing in their own right, but I never thought I’d get so much joy from combining them. I currently teach high school Spanish and I set aside time each class to teach my students about Spanish culture. A few weeks ago, we watched the “Virtual Viewing Party: Holidays from Around The World” video by [Company Name] . My students particularly loved the segment on the Spanish New Year’s 12 grapes tradition. This got my students interested in other aspects of Spanish culture. Now, we’re working on a culture project where students research a Spanish tradition and create a 3D representation of it. I’ve never seen so much energy in my classroom. Amazing stories like these are why I want to work for [Company Name] . You may notice that my resume does not reflect “traditional” marketing experience. After completing my master’s, I worked as the marketing manager for the UNCC Department of Languages program. I created a strategic marketing plan to increase enrollment for the Master’s in Spanish program. At the end of the year, the program saw a 50% increase in student enrollment (the largest jump in four years). Soon after, I pursued teaching for a few years. In order to get more experienced in the marketing analytics space, I created my own online education website to teach Spanish to adult learners. After testing various digital marketing strategies, my first product launch resulted in a 10% sell through rate. In addition, I am Google Analytics Certified and have working knowledge of SQL. My marketing experience coupled with my education experience gives me a unique perspective on Discovery Education’s product. After analyzing the company through the lens of both a marketer and a user, I put together a report outlining step-by-step data backed strategies that can help Discovery Education: Drive 4.5X more qualified leads Enhance its user experience for both prospects and current customers Implement a digital marketing strategy that has helped companies increase revenue by 760%. Leverage Google Analytics Goal Paths to test these ideas Finally, I’d like to add that I had the pleasure of connecting with [Current Employee] , one of your product marketing managers. [Employee] spoke so passionately about the product, and told me about the new partnerships [Company Name] has with the NFL and MLB. His drive to get the product in front of thousands of students is extraordinary. I’m extremely excited for the opportunity to join such a passionate group of people, and help impact students on such a large scale. Thank you for taking the time to read my letter. I’m looking forward to next steps. Regards, [Client's Name]

Download A Copy Of Austin's Free Cover Letter Template

If you want a copy of that cover letter template with the header included and everything formatted, here's a link to a copy on my Google Drive.

After you click through the link, just hit File > Make A Copy > Organize to add it to your own Google Drive! You can also download it in a variety of formats.

What's Next? Writing A Resume That Actually Gets Results

Now that your cover letter is taken care of, check out our super comprehensive guide on writing a resume that actually gets results. After giving that a read, you can check out our slew of free resume tools, like our free resume builder that will allow you to create an ATS-friendly resume in just a few minutes:

If you still have questions or thoughts about writing an awesome cover letter, drop a comment below — I'm happy to reply with an answer!

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Austin Belcak

Austin is the founder of Cultivated Culture where he helps people land jobs without connections, without traditional experience, and without applying online. His strategies have been featured in Forbes, Business Insider, & Fast Company and has helped people just like you land jobs at Google, Facebook, Amazon, Apple, Microsoft, Twitter, & more.

19 thoughts on How To Write A Job-Winning Cover Letter [Free Templates & Examples]

Useful article for all job seekers who are likely to make cover letters to find a job but they should know that a poorly crafted cover letter may cost their dream job. Cover letter is important part of job application as it is first impression we’ll make with our prospective employer. Thanks for sharing these cover letter mistakes to avoid.

Thanks so much for reading and dropping a comment Mayur!

I was unaware before applying that cover letter plays this much of importance in interview so decided to create one for myself but didn’t had any idea about how and what should i include or which mistakes should i avoid while creating one but this article helped me while creating Cover Letter so thank you for the help.Cheers to this article.

You’re so welcome Ritesh! I’m super happy to hear it helped give you some direction 🙂

Thanks so much Rubel! Glad you liked it.

Great advice.

Thanks Steven!

Great guide! However, what would you recommend for job seekers who work in a field where there is no/little measurement of the impact of your work, e.g. software testing? Surely, no one expects us to make up figures for the impact that our work did. How exactly can one sell oneself here?

Sure Andeel – when you’re testing software, you still have measurable outcomes. You probably have a rate at which you identify issues, or you have a track record of approval while minimizing issues, etc. On top of that, it doesn’t necessarily need to be measurable. You could say something like “I Help Companies Deliver High Quality Software Products That Launch Without Issues” or something similar.

i hope it will help .. so as i can be able to change the situation i am currently in

I think it will, keep me posted on how things go!

Great Advice! I sure will avoid the mistakes listed and use your pointers for my next cover letter. Thank you.

I’m wishing you a ton of success out there Biko!

Really good post, loved it! i just have 1 question while building resume using your tool, we are able to create single page resume. Is there any chance to upgrade the tool so that we can add 2 page resume using Resybild.io

Yes! We are upgrading the tool the support multi-page resumes right now 🙂

Hello Austin could you write something, either for a cover letter or informational interview how to do so if you have a referral already?

Thanks Austin. It’s 2023, and this still gives me great insights on how to write compelling cover letter that works. Thanks

You got it Thompson! I know how frustrating cover letters can be, thanks so much for the kind words!

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How to Write a Cover Letter That Sounds Like You (and Gets Noticed)

• Elainy Mata

Do the research, start off strong, and emphasize your value.

• EM Elainy Mata is a Multimedia Producer at Harvard Business Review. ElainyMata

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5 Tips for a Great Cover Letter (and samples)

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Cover Letter Format & Samples

Cover letters are a fantastic tool to introduce oneself in the job search process and are as significant as the resume. A cover letter provides an excellent opportunity to demonstrate one’s interest in the organization and establish direct connections between the employer’s job description and one’s professional background. A well-crafted cover letter, tailored to the specific job and company of interest, and addressed to the right person, can make a lasting impression on the employer.

To make the cover letter effective, one must consider some universal tips and considerations when writing it. It is crucial to ensure that the cover letter is clear, concise, and free of errors. Using formal language and avoiding contractions can help maintain a professional tone. Choosing appropriate vocabulary and grammar can help maintain the original meaning of the text and convey a sense of expertise and professionalism, which is suitable for a business or academic setting. So, it is essential to take the time to craft a compelling cover letter that showcases one’s qualifications and skills to the employer in the best possible light.

In addition to the suggestions above, see our list of key considerations to crafting effective and valuable cover letters.

Cover Letter Tips

1. ) All margins should be approximately one-inch. Typically, a cover letter consists of three to four paragraphs.

2.) The font size should be easy to read. Times, Palatino or Helvetica are good choices. A font size of 12 pt. is preferable, but in some cases you may need to use 10.5 or 11 pt. font.

3.) Don’t be tempted to send “generic” letters. Each cover letter you write should be different, because each job and company you’re writing to is different. Make it easy for the reader to see the relevance of your qualifications to the job in question.

4.) Be sure to proofread each new cover letter you create so that it is free of errors.

5.) It is important to write to a specific person whenever possible.

In addition to these quick tips, check out our comprehensive  Job Search Letters  guide for more information on structuring cover letters and other job search documents.

• Sample 1:  Application Letter
• Sample 2:  Prospecting Letter

Finally, we know that some people work best when they have a format to follow. Especially when they are writing a document, like a cover letter for the first time. The following example reflects the correct business format to use when writing a cover letter:

Your name Return address City, State, Zip

Name of the contact person Title Company Name Address City, State, Zip

Dear Mr./Ms./First name Last name:

The opening paragraph states your reason for writing the letter. Mention a specific job of interest, or a particular department in which you are seeking work. If possible, mention how and when you learned about the job opening or the company, i.e., through a classified advertisement, a contact person or a career services professional. Be sure to mention the name of the person who suggested this job to you, especially if that person is highly respected within the company.

The middle paragraph is an opportunity to expand on the skills you have developed as they relate to this position. This should not merely repeat your resume. You can discuss your education and particular courses or skills attained while in college. If you’re an experienced person, you may wish to use this paragraph to describe your professional background and highlight any specific job experience that may be of particular interest to the organization and that will differentiate you from other applicants. You may need a second paragraph to fully describe your related abilities.

The next paragraph reflects the research you have done on that particular organization. Use company literature, a web site, or conversation with an employee of the organization as ways to gain knowledge about the organization. Explain why you are interested in the job, and convey your awareness of what the company does to show that you have done careful research.

In closing, reiterate your enthusiasm to be considered and ask for an interview. Either state a specific week you’ll make a follow-up phone call or mention an interest in having the contacted person call to set up an interview date. Specify how you can be contacted. Remember to thank the person for considering your application.