books on business research methods

Essentials of Business Research Methods, 5th Edition

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Book description

Essentials of Business Research Methods provides an accessible and comprehensive introduction to research methods and analytical techniques for business students.

Table of contents

• Copyright Page
• Table of Contents
• List of Exhibits
• Acknowledgments
• 1. Business Research for the Twenty-First Century
• 2. Overview of the Research Process
• 3. Ethics in Business Research
• 4. Defining the Research Problem and Reviewing the Literature
• 5. The Nature and Sources of Secondary Business Data
• 6. Conceptualization and Research Design
• 7. Sampling Approaches and Considerations
• 8. Methods of Collecting Primary Data
• 9. Measurement and Scaling
• 10. Questionnaire Design
• 11. Basic Data Analysis for Qualitative Research
• 12. Basic Data Analysis for Quantitative Research
• 13. Testing Hypotheses in Quantitative Research
• 14. Examining Relationships Using Correlation and Regression
• 15. Other Multivariate Techniques
• 16. Reporting and Presenting Research

Product information

• Title: Essentials of Business Research Methods, 5th Edition
• Author(s): Joe Hair Jr., Michael Page, Niek Brunsveld, Adam Merkle, Natalie Cleton
• Release date: July 2023
• Publisher(s): Routledge
• ISBN: 9781000894561

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Business Research Methodology

Research Process and Methods

• © 2022
• Sergey K. Aityan 0

Lincoln University - California, Oakland, USA

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• Presents the major research processes and methods used in business research
• Features multiple and exhaustive examples illustrating the material and helping in the learning process
• Features questions and problems at the end of each chapter for self-testing
• Provides lecture slides for better course preparation
• Applicable for single semester coursework

Part of the book series: Classroom Companion: Business (CCB)

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About this book

This book introduces students to major research processes and methods used in business research. The research process includes all steps in the research project beginning from the problem formulation, through research design, proposal, conducting the research, deriving conclusions, writing research report, and preparing and making presentation. The major research methods include risk assessment, statistics, sampling, hypothesis testing, surveys, and comparative analysis. It helps students develop solid knowledge and practical skills sufficient for conducting a research project from its initiation, through completion, and delivery. The author provides multiple examples as well as the questions and problems for self-testing and self-evaluation in each chapter. The book is structured to provide a smooth flow of understanding and learning the material along the learning curve and is concise enough to fit a one-semester course.

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Business Research Process

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Introduction

• Business research design
• Legal aspects of business research
• Ethical Aspects of Business Research
• Cyber Intelligence in Business Research
• Statistical Hypotheses Testing in business
• Bayesian Probability in business research
• t-Distribution Tables

Table of contents (23 chapters)

Front matter, the journey to the land of unknown, the nature of research.

Sergey K. Aityan

Scientific Method

The research process, preparation for research, formulating a research problem, review of literature, research design, research proposal, foundations of probability, distribution, expectation, and risk, bayesian probability, major distributions, introduction to statistics, confidence intervals, statistical hypothesis testing, sampling experiments, survey method, authors and affiliations, about the author, bibliographic information.

Book Title : Business Research Methodology

Book Subtitle : Research Process and Methods

Authors : Sergey K. Aityan

Series Title : Classroom Companion: Business

DOI : https://doi.org/10.1007/978-3-030-76857-7

Publisher : Springer Cham

eBook Packages : Business and Management , Business and Management (R0)

Copyright Information : The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2022

Hardcover ISBN : 978-3-030-76856-0 Published: 20 December 2021

eBook ISBN : 978-3-030-76857-7 Published: 01 January 2022

Series ISSN : 2662-2866

Series E-ISSN : 2662-2874

Edition Number : 1

Number of Pages : XVIII, 518

Number of Illustrations : 84 b/w illustrations, 50 illustrations in colour

Topics : Management Education , Computer Science, general , Business Strategy/Leadership , Research Skills

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Business Research Methods

Sixth Edition

Emma Bell, Bill Harley, Alan Bryman

$127.95 AUD

$141.99 NZD

Description

• Student resources
• Teacher resources

Request an inspection copy

The complete introduction to doing business research and is the ideal guide for students embarking on a research project.

Business Research Methods  is the clearest, most relevant guide, written specifically to engage business students taking research methods courses or completing a research project. The sixth edition offers extensively-revised global examples throughout, as well as unique interviews with students and educators providing invaluable real-world insights and advice.

The authors have extensively revised this edition to make it the most engaging and relevant text available. New chapters on quantitative methods and visual research offer extensive coverage of these areas and even greater practical support in applying these techniques, while cutting-edge material on inclusivity and bias in research, feminist perspectives, and decolonial and indigenous research is also introduced.  'Student experience' features provide practical tips, presenting personal insights and advice from fellow students to help you avoid common mistakes and follow others' successful strategies when undertaking your own research project. 'Research in Focus' features also highlight a greater global range of examples, including new case studies from China, Denmark, Germany, Spain, and India, all of which demonstrate how fascinating and essential research can be.

Above all else, the book places strong emphasis on those challenges faced most frequently by students, such as choosing a research question, planning a project, and writing it up. Presenting essential topics in a concise way, Business Research Methods will provide you with key information without becoming overwhelming: it is now even clearer, more focused, and more relevant than ever before.

KEY FEATURES

• Highly comprehensive and exceptionally well-written: a complete and clear guide to the process of conducting business research.
• The only business research book to use interviews with students and educators to provide invaluable real-world insights and advice on potential pitfalls to avoid, and successful strategies to emulate, when undertaking a research project.
• Examples from various business functions - including marketing, strategy, accounting, and human resource management - span cultures and geographies, and clearly show the relevance of business research to the real world.
• 'Tips and skills' and 'Checklists' boxes help students progress with their own project, and become equipped with the skills needed to become successful business researchers in life beyond university.
• Extensive online resources include interviews with research students and educators, video tutorials, a research project guide, multiple-choice questions, and data sets - all designed to help students excel on their business research course.
• Also available as an eBook enhanced with self-assessment activities and multi-media content to offer a fully immersive experience and extra learning support.

Available as an enhanced eBook via VitalSource .

Part 1 - The research process 1: The nature and process of business research 2: Business research strategies 3: Research designs 4: Planning a research project and developing research questions 5: Getting started: reviewing the literature 6: Ethics in business research 7: Writing up business research

Part 2 - Quantitative research 8: The nature of quantitative research 9: Sampling in quantitative research 10: Structured interviewing 11: Self-completion questionnaires 12: Asking questions 13: Quantitative research using naturally occurring data 14: Secondary analysis and official statistics 15: Quantitative data analysis: descriptive statistics 16: Quantitative analysis: inferential statistics

Part 3 - Qualitative research 17: The nature of qualitative research 18: Sampling in qualitative research 19: Ethnography and participant observation 20: Interviewing in qualitative research 21: Focus groups 22: Language in qualitative research 23: Documentary data 24: Visual qualitative research 25: Qualitative data analysis

Part 4 - Mixed methods research 26: Breaking down the quantitative/qualitative divide 27: Mixed methods research: combining quantitative and qualitative research

Emma Bell , Professor of Organisation Studies, The Open University

Bill Harley , Professor of Management and Marketing, University of Melbourne

Alan Bryman , Professor of Organizational and Social Research, University of Leicester (formerly)

Bill Harley is Professor of Management in the Department of Management and Marketing at The University of Melbourne. His work has been published in journals including the British Journal of Industrial Relations, Journal of Management Studies, Academy of Management Learning & Education Industrial Relations, and Work Employment and Society. Bill was previously General Editor of Journal of Management Studies and is currently on the editorial boards of the same journal, as well as Academy of Management Learning & Education, Journal of Applied Behavioral Sciences and Human Relations. He is Chair of the Society for the Advancement of Management Studies.

Emma Bell is Professor of Organisation Studies at the Open University, UK. Her research explores culture, belief, and materiality in organizations using qualitative methods of inquiry and has been published in journals including Organization Studies, Human Relations, Academy of Management Learning & Education, Organization, Management Learning and the British Journal of Management. Emma is currently joint Vice-Chair Research and Publications of the British Academy of Management and a Fellow of the Academy of Social Sciences.

Alan Bryman was Professor of Organizational and Social Research at the University of Leicester from 2005 to 2017. Prior to this he was Professor of Social Research at Loughborough University for thirty-one years. His main research interests were in leadership, especially in higher education, research methods (particularly mixed methods research), and the 'Disneyization' and 'McDonaldization' of modern society. Alan was also the author of the bestselling textbook Bryman's Social Research Methods (Oxford University Press, 2021) as well as contributing to a range of leading journals: he was an extraordinarily well-cited and internationally-renowned social scientist.

Student Resources

Business Research Methods , sixth edition, comes with complimentary student resources. These include:

• Video tutorials covering SPSS, Nvivo, R, and Stata.
• Self-test multiple choice questions with answer feedback
• Research project guide
• Video interviews with students and lecturers
• Links to additional resources (articles, data repositories, and third-party guides)
• Guide to using Excel in data analysis Flashcard glossary

Teacher Resources

The following resources are available for lecturers who Business Research Methods , sixth edition, for their course:

• PowerPoint presentations
• Additional case studies
• Discussion questions
• Lecturer's guide (includes suggested lecture outlines, problem-spotting, and practical teaching tips)
• Test bank containing multiple choice questions
• Figures from the text

• Help and information
• Business Ethics
• Business Strategy
• Business and Government
• Business and the Environment
• Corporate Governance
• Corporate Social Responsibility
• Employee Relations
• International Human Resource Management
• Strategic Human Resource Management
• International Business
• Knowledge Management
• Leadership and Motivation
• Project Management
• Brand Management
• International Marketing
• Marketing Research
• Strategic Marketing
• Operations Management
• Organizational Theory and Behaviour
• Strategic Management
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Business Research Methods (Sixth Edition)  

Business Research Methods contains new and revised chapters on quantitative methods and visual research, while cutting-edge material on inclusivity and bias in research, feminist perspectives, and decolonial and indigenous research is also introduced. The book is composed of four parts. The first part looks at the research process. It covers research strategies and designs, as well as ethics in business research and writing up business research. Part 2 looks at quantitative research and details the nature of quantitative research, sampling, structured interviewing, and questions. It also looks at secondary analysis and statistics. The next part is about qualitative research. This part examines ethnography, participant observation, interviewing, focus groups, language, and document data. The final part is about mixed methods of research.

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• Learning Features  
• Acronyms and Abbreviations  
• About the Authors  
• About the Students and Supervisors  
• Guide to Using this Book  
• Resources for Lecturers  
• About the Book  
• Acknowledgments  
• Editorial Advisory Panel  
• Publisher Credits  
• 1. The Nature and Process of Business Research  
• 2. Business Research Strategies  
• 3. Research Designs  
• 4. Planning a Research Project and Developing Research Questions  
• 5. Getting Started: Reviewing the Literature  
• 6. Ethics in Business Research  
• 7. Writing Up Business Research  
• 8. The Nature of Quantitative Research  
• 9. Sampling in Quantitative Research  
• 10. Structured Interviewing  
• 11. Self-Completion Questionnaires  
• 12. Asking Questions  
• 13. Quantitative Research using Naturally Occurring Data  
• 14. Secondary Analysis and Official Statistics  
• 15. Quantitative Data Analysis: Descriptive, Univariate, and Bivariate Statistics  
• 16. Quantitative Data Analysis: Hypothesis Testing and Inferential Statistics  
• 17. The Nature of Qualitative Research  
• 18. Sampling in Qualitative Research  
• 19. Ethnography and Participant Observation  
• 20. Interviewing in Qualitative Research  
• 21. Focus Groups  
• 22. Language in Qualitative Research  
• 23. Documentary Data  
• 24. Visual Qualitative Research  
• 25. Qualitative Data Analysis  
• 26. Breaking Down the Quantitative/Qualitative Divide  
• 27. Mixed Methods Research: Combining Quantitative and Qualitative Research  
• References  
• Name Index  
• Subject Index  

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