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here’s a real-life example of a great cover letter (with before and after versions!)

I had sworn off sharing more examples of real-life resumes and cover letters for a while because when I’ve done it in the past, I’ve found it supremely frustrating that people want to tear them apart and quibble with details. But a reader just sent me a cover letter that I can’t resist posting, especially because it comes with a “before” version and the “after” version she created after reading the cover letter advice here. As she says herself, the difference is dramatic.

I present it here with these caveats, borne of experience with previous samples:

• The writer has kindly allowed me to share this here as a favor, after I asked her permission. Please remember she’s a real person when you’re commenting.
• This writer’s voice is her voice. It will not be your voice, and that’s part of the point.
• There is no single cover letter in the world that all hiring managers will love or that would be the right fit for every employer and every industry, and that is surely true of this one too. But I love it, and I receive letters every week from people telling me that moving in this sort of direction worked for them.
• Do not steal this and make it your own. It works because it’s so customized to the writer. It’s intended for inspiration only — to provide an example of what all the advice here can look like in practice.

(And to protect the writer’s privacy, I changed her name, the name of the employer, and other identifying details.)

Before Version

Here’s the before version. It reads like 95% of the cover letters out there. Like those other 95%, it basically says, “I know I need a cover letter, so here are some paragraphs of blah.” You can imagine multiple candidates for this position submitting this letter; there’s nothing especially personalized about it.

Dear Hiring Manager:

Your posting on LinkedIn for a Sales and Marketing Coordinator recently caught my eye, and I think you will find I am an exceptional candidate for this position.

I am an accomplished administrative professional and a junior in the Marketing & Management program at Riverrun University. Over the past ten years, I have provided high-level support in a variety of industries and across multiple functional areas. I am now seeking a position that will make the most of my administrative experience while offering additional opportunities for personal and professional development.

In exchange, I offer exceptional attention to detail, highly developed communication skills, and a talent for managing complex projects with a demonstrated ability to prioritize and multitask.

My accomplishments and qualifications are further detailed in the attached resume. I welcome the opportunity to meet with you and discuss the value that I can bring to your organization.

Warmest regards,

Catelyn Stark

After Version

Here’s the after version. It’s awesome. It tells us who the candidate is and why she’s great at what she does. And she’s genuinely enthusiastic. This isn’t a generic letter; it’s a letter about her .

It is with great enthusiasm that I submit my application for the position of Sales Coordinator for the Westeros Castle Project. As an administrative professional with over ten years’ experience, I know my diverse skills and qualifications will make me an asset to the Westeros project team.

As you will see from the attached resume, I’ve built my career in a variety of roles and industries, mostly in small companies where I was not just the admin but also gatekeeper, technology whiz, bookkeeper and marketing guru. I’m not only used to wearing many hats, I sincerely enjoy it; I thrive in an environment where no two work days are exactly the same.

In addition to being flexible and responsive, I’m also a fanatic for details – particularly when it comes to presentation. One of my recent projects involved coordinating a 200-page grant proposal: I proofed and edited the narratives provided by the division head, formatted spreadsheets, and generally made sure every line was letter-perfect and that the entire finished product conformed to the specific guidelines of the RFP. (The result? A five-year, $1.5 million grant award.) I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.

Last but certainly not least, I want you to know that I’m a passionate Westeros fan and a longtime supporter of the new castle. I’ve been following the new castle movement since the earliest days of the original “Save the Tombs” campaign, and I am so excited to see this vision becoming a reality. I’ve already checked out the new castle website, and the renderings of the new throne and great hall are stunning, to say the least – I particularly love the vintage murals and art featured throughout the building. Nice touch!

In closing, I am thrilled at the possibility of being involved in the new castle almost literally from the ground up, and would love the opportunity to meet with you and discuss the value that I can bring to the Targaryen organization and the Westeros Castle Project. I appreciate your consideration and look forward to hearing from you.

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{ 209 comments… read them below }

Not tearing apart, I swear, but the first line contradicts your advice from this morning (don’t capitalize the position)… to me, what is in the letter makes sense, and now I’m confused!

That’s a grammar rule, not anything specific to cover letters. I’m not posting this here as a grammar model, per se — but as an example of what applying the cover letter advice that I give here can look like when done well.

(And for all I know, there could be other little grammar things with this; I haven’t read it with an eye toward that. The point is the content.)

Makes sense and very much appreciated, Alison — your advice has been supremely helpful (which is why I am eager to take as much of it as possible).

Saying that I would not expect someone who claims to be, “a fanatic for detail” to make such a rudimentary mistake. In respect to the content of the letter she does show a real passion. Well done.

I had honestly never heard the grammatical rule about not capitalizing titles in this context until Alison posted about it yesterday, and by then it was too late to change. ;)

You know, I’m conflicted on this in cover letters. I come from a journalism background, so I’m familiar with this rule because if you’re copyediting a news piece for AP Style, you wouldn’t capitalize (unless the title came before someone’s name).

However, I kind of see the first sentence as getting straight to the point of letting someone know why they’re getting your email and I always thought the caps kind of helped a skimmer immediately know what you’re talking about. But now I’m realizing this whole time that probably was just my personal preference, and I should probably err on the side of caution lest someone on the receiving end be a grammar fanatic.

Speaking of grammar fanatics, apparently, no grammar fanatic is every involved in a job ad that explains that the incumbent will do a, b, and c.

(Nor were there any English majors involved in the Reebok Incubus.)

To Susan: I agree with you about helping the recruiter skim the letter by capitalizing the position title. In addition, many job descriptions refer to the job title in caps, so generally I follow their lead and capitalize.

I totally agree. Also a grammar fanatic here but skimming of email subject lines should be expected. So I usually capitalize those words when applying through email.

(Should there be or could there be a comma before the word “but” above?)

Not to harp on the capitalization of the position issue, but I read cover letters all the time. About 10 per day. When reading them, I usually skim the first sentence or two to understand the context of the letter and appreciate when the position is capitalized to make it stand out.

Very next thing I do when skimming is make a quick assessment as to whether this same cover letter was sent to 20 other companies for 20 other jobs. If so, I stop reading. If it is tailored, usually with a specific reason why the job is exciting (not just “I saw the job posting for XXX at YOUR_COMPANY and it intrigued me”), that’s a good sign and I read on.

Having said that, I think this cover letter is great. Definitely someone I would want to follow up with for the role. The personality comes out. I can quickly picture the candidate having great attention to detail and jumping with both feet in to any problem. This is much better than the 99% of cover letters that just say “I have attention to detail and am capable of functioning highly…blah blah blah… so I’m an ideal fit for this”. role.”

Maybe one thing I would do, and it may be personal to me, but move some of the section that states why you are passionate about the company to the top. As long as it’s brief and you can quickly get to the point of why you are a good fit, hiring managers like to know right away that this company is special to you. But great job.

I’m interested in the HR readers opinions on how the length changed from the before to the after. The author goes from 154 words to 378 words. I was often told when applying to positions to show passion but also be concise and not be long winded at all. Unfortunately I feel a bit like the personality included can sometimes lead to that.

Any comments at all?

I am also interested.. Thank you for doing the count. I had the text copied so I could find a character count tool online after reading the comments. I was recently emailed a few cover letter articles and more than one said to keep it around 140. But then again their comments sent me here… so maybe the long-windedness is better if everyone is skimming anyway?

My rule of thumb is to follow the employer’s standard. If they capitalize in the ad, I capitalize. If they don’t, I don’t.

Wow! Now this was an awesome cover letter! Of course, my letter reads exactly like the first one. I thought I was reading my own letter. Okay, back to the drawing board! Thanks for sharing her letter.

Compared to anything I’ve written before I thought the first letter was pretty awesome. The second was even better. After not having had to look for a job for over 16 years I better get my skates on.

Ash elaborate if strong cover letter being rejected for sake of employers already selected candidate ?

FIRST SENTENCE: “I had sworn off sharing more examples of real-life resumes and cover letters for a while because when I’ve done it in the past, I’ve found it supremely frustrating that people want to tear them apart and quibble with details.” lol focus THE POINT of the article

Alison, I’m guessing you might see this quicker than if I email you?

In the second to last paragraph, can you please change “___ and ___ spaces” to “Great Hall” or something, and also there is a word in that same paragraph that should be “castle” but isn’t.

Oooh, fixed. Apologies for not catching it originally! (Hopefully it was still vague enough not to reveal anything.)

I really hope somebody steals this entirely and forgets to change the Game of Thrones references.

Oh, jeeze. I didn’t get the reference. I thought it was a random college for some reason. Westeros sounds like a college.

And gets the job because the hiring manager is a Game of Thrones fanatic.

I’d love to see that show up in a letter or open thread one day.

I’ve only just recently started watching Game of Thrones, and I have to say that all the anonymizations make MUCH more sense to me now.

Yeah, I am having a hard time reading it without quietly pondering whether Catelyn would identify more as a Tully of Riverrun or a Stark of Winterfell, and how really Tyrion is more qualified for that position, but what about that time he spent working at Casterly Rock Sewage and Waste Water, and is he really prepared for this sort of larger responsibility? Plus, the unfortunate gang-rape incident does knock off a few points for marketability.

I’d recommend Jorah Mormont, but he has a tendency to initiate unwanted sexual advances toward his superiors…

Here endeth my nerd tangent.

Team Jorah Forever

OMG thank you for making me snork Pepsi over my keyboard. Team Tyrion FTW.

+1. I’m listening to the audiobooks right now and I’m doing the same thing in my head!! (The cover letter was a wonderful reminder, though, on how to do it. I’m helping my mom write a cover letter…!)

I have to say, the Game of Thrones anonymizing technique always makes me worry for the letter writers. “No, Catelyn, I know it seems like a dream job, but it’s a trap!!!”

Aaaand, being married to a Star Wars geek, I reflexively read that in Admiral Ackbar’s voice. *headdesk*

Dead. Dying. Just, gone. Ouch, laughter hurts.

HAHAHAHAHAHA!

The whole cover letter is bursting with awesome, but I especially like the second paragraph and “I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.” Shows a lot of personality and the type of work ethic to expect.

The paragraph about being a Westeros fan is a great example of how to show you’re interested in a company.

Thank you for sharing your cover letter, OP. Very impressive and inspiring! :D

Thanks! I was particularly proud of that line (although it still doesn’t read quite as smoothly as I’d like). If you could read the job description, you’d see that it calls for, in much more general terms, that breadth of responsibilities. My goal was to show that I grasped the job description without parroting it back to them.

The entire letter is nicely imbued with enthusiasm and zest! The receiver can NOT, by any means, remain indifferent to that energy.

Did you end up getting the position? :)

I just applied on Saturday…too soon to tell. I will certainly keep Alison updated!

I’ve always found it challenging to keep the cover letter from summarizing my resume- the “After” letter does a great job of this. I also really appreciate the advice that a cover letter’s tone can be conversational; I feel like there is a tendency to be overly formal. Thank you for sharing!

Alison, put a note in about not taking these because you had heard about hiring managers coming back!

I *think* Anonymous is referring to the occasion(s) where AAM got notified that an applicant had plagiarized one of the letters she posted. :)

Alison might know exactly where it is. I think I vaguely remember reading it when I was mainlining the archives shortly after I discovered AAM.

I think it’s the note at the top of this post: https://www.askamanager.org/2007/06/what-does-good-cover-letter-look-like_13.html

And a candidate once sent that letter to me . I emailed back and was like, “um, this letter is from my website.” She tried to play it off like it was intentional, as if it was supposed to be flattery.

Yeah, there’s also more about it here:

https://www.askamanager.org/2010/03/on-not-being-anonymous.html

This is the one I was thinking of!

Wow, this is very interesting and I now see some ways I can improve mine. Thank you and the original writer for sharing this.

Love the before and after – terrific job! I definitely will be referring to this in the future.

Possible topic: readers submit cover letters that resulted in a job offer?

I like this idea! Although, we dont always know what kind of role the cover letter played in the offer. Might be easier to do “resulted in an interview” ?

But you don’t know if the hiring manager even read the cover letter – the only way to know is if they specifically mention the letter.

I’ve actually thought about creating a website/blog for that idea, if Alison isn’t interested in hosting it.

@Victoria – have you set it up yet? Let me know, I like the concept.

I’d only be skeptical because the cover letters I sued in my last job hunt were pretty bad but I got two offers.

Yes — that’s why I’ve stayed away from doing that. Bad cover letters can and do still get people interviews. It’s just that great ones get a lot more interviews. So I like to curate the ones that I post here.

I “sue” cover letters all the time! ;) Maybe that’s why you got offers?

probably had a typo like that in my cover letter :D

I got a call for a job that didn’t even exist just because the hiring manager liked my letter so much. I didn’t get the job (because it didn’t exist and they didn’t create it for me), but I was proud of the letter.

Just nitpicking here. I would not use the word “fanatic” in a cover letter, or any correspondence with an employer. I think some people might have negative associations with the word “fanatic”.

Eh, normally I’d agree with you, but it’s unlikely to cause a stir in the context of this particular role and industry.

Hm…I recently reviewed a resume for somebody on this site and this would be a totally appropriate cover letter for that person. Was that you?

Doh, totally just outed myself. Oh well. :waves:

Well, it goes to show that it’s really well tailored for that job description!

I feel like I’ve had this conversation before and if I recall correctly, the negative connotation of “fanatic” is mainly a UK thing. In the US it doesn’t carry much, if any, connotation at all outside of the standard meaning.

Plus, I really do have a religious and/or militant zeal about not letting the copy machine run out of paper.

i’m thoroughly American, and “fanatic” is necessarily a good thing to call yourself though it depends on the context. It creeps me out seeing it in a cover letter.

I do love this example despite that because the difference is night and day between the two letters, and this gave me a really awesome example of what a cover letter should be. no matter hiw much advice I’d read on this subject, I just couldn’t get my head around what that should look like.

Although I don’t mind I know some colleagues that might think its a bit gimmicky to label yourself a fanatic, guru, whiz or the like.

I knew it was just a matter of time until someone called this out. Knew. It. LOL

I have no defense other than it’s not really about me labeling myself as such, and more about “being known as” around the office. I thought about what I would say if I were sitting face to face with someone and yeah, I’d probably say, “I have a reputation for being the technology whiz.” I would never, ever use a gimmicky title like that on, say, my LinkedIn profile.

The next time you do one of these, how about Hunger Games style? Katniss Everdeen as the applicant, and President Snow as the hiring manager. Maybe Effie Trinket can be the clueless HR rep. :)

Now that I can get behind! All of these other references go right over my head.

Aw gods, are they proposing to rebuild Winterfell? That sounds like a very worthwhile project! My heart aches when I think about what has been lost.

The North Remembers.

Thank you for posting such good examples of conversational cover letters, and a special thank you to the writer for allowing it to be posted!

Most of my cover letters tend to be more formal. While I get reasonably good responses, I would like to see the difference it could make to let more of my personality show. I think I’ve got a re-writing project on my hands today……

It’s great to see another example of the type of letter that hiring managers appreciate. I know I would want to receive the second letter! When I was reading the first one, I started skimming and thinking to myself “yadda, yadda, yadda.” This is another example of Alison getting helpful information out there for people who have only heard the old, and worse than useless, information about job hunting. I’m not job searching now, but when I do need to look for another job, I’ll be so much better prepared, and I’ll be able to feel confident in my cover letter and resume after using the information from AAM.

I love this letter. Thanks for sharing!

A field-specific comment: I’ve done hiring for lawyers, and this would be unusually informal in that field. Not that I expect or want “Dear Sir or Madam,” but the contractions and colloquialisms (“Nice touch!”) would stand out, and not necessarily in a good way. However, I think a candidate who used slightly more formal language with this kind of open, conversational tone would be really appealing to a hiring manager.

Any lawyers care to agree or disagree?

I agree that it’s not a good fit for an attorney position (I would certainly use a more formal cover letter myself), but it’s also not trying to be a good fit for an attorney position – it’s very specifically written for one position, which is what makes it so good.

Yes, I agree. I’m a public interest attorney which means that the office culture can be very casual, but the legal field still has a certain level of formality. So one’s cover letter should reflect one’s field.

Also a lawyer and I also agree about the formality of this letter. I think it’s difficult to be both conversational and formal at the same time.

I agree. My personal trick is to write the letter in my speaking voice, including contractions and slang, and then take out anything inappropriate when I edit. When I’m done, I have a letter that sounds like me but isn’t too casual.

I would love to see a sample of the type of letter you write!

Happy to share, but yours is definitely better than mine are. :)

This is such a great idea! Thanks for sharing!

I’m not a lawyer but work with lawyers regularly and really liked this cover letter. More conservative field may expect more formal language in a cover letter but I think this one is really well written and excellent for the LW’s position applied for.

I’d love to see AAM post a cover letter example for an attorney or a cover letter that’s for a traditionally conservative field.

Great job LW and thanks for sharing with AAM to share with readers.

I think that you can add formality to the second letter, but still keep the spirit of the letter. My cover letter to my current position read more like the second than the first (but more formal, no rhetorical questions).

I think this is probably very informal for some attorney positions but only a little informal for an attorney position at a relatively informal firm or organization like the kind I work at. Contractions don’t bother me in the slightest; something like “nice touch!” would probably ping as slightly off tone wise, but only slightly. But I do appreciate when candidates make an effort to fit the tone of our organization, which is more informal than a lot of other law firms. And it’s not just a shot in the dark; if you read our website, it’s written in such a way that you should get a pretty good idea that a tiny bit quirky and offbeat will appeal to us (just like when you read other law firms’ websites it’s often very clear that quirky and offbeat probably won’t appeal).

Thanks for posting this, Alison and OP! It’s very helpful.

I particularly love that having brought in $1.5 million is added as a parenthetical.

Agreed! I think the letter writer managed to include ton of information about her accomplishments and skills without it feeling like too much. It’s easy to just throw that stuff in a list (like in the original letter, which is exactly how I used to do it), but that’s boring to read. The after is anything but boring!

Thanks so much to the author for letting this be posted. My cover letters tend to be pretty long (still within a page, but barely) and very formal, and as much as I try I still do it again and again. This is a great example of how to make a cover letter informal while still conveying the ‘right’ information.

I love all the Game of Thrones references. I’m about to finish season 2. I’m imagining all the different cover letters from each character. Joffrey’s would say, “I’ll sue your company if you don’t hire me!” and then he’d send his lackey to the interview because he couldn’t be bothered to do it himself. :)

Great job, original cover-letter-writer. I have also switched to using this style and I’m convinced it has helped me land interviews I may not otherwise have gotten!

@Julie – I totally agree. The first letter was “yadda, yadda” and I couldn’t tell you a thing about it, but the details in the second really stand out and make the author’s personality sing.

That’s the litmus test. Do you remember anything about the candidate from the letter 20 minutes after you read it? Great way to put it.

Love this example — definitely makes me rethink what I currently have and figure out how to make it better!

Thanks, everyone! And thanks, Alison, for wanting to share it.

*Bucket list: get a letter featured on AAM. Check.*

Looking at them side by side, I honestly cannot believe how stilted and dry my “before” letter now looks. I used to think it was so good!

Let’s all cross our fingers that the hiring manager also thinks it’s awesome, eh?

Thank you for letting Alison share your example with us!

I would definitely call you in for an interview and/or hire you! I rarely even get cover letters anymore, and the ones that I do sound more like Letter #1. If I were to get one like #2, I would be intrigued, and would want to hear more.

Without seeing a résumé?

I see the same thing- very few cover letters at all, much less one that tells you anything useful. I think letter #1 is fine- it is just generic and you would expect to see pretty much the same letter from any of the other candidates sending one in. The second letter really sells the candidate without sounding like a used car salesman. If the resume is in order, I would definitely put this person at the top of the list for an interview.

I thought your “before” letter was fine; kind of ho-hum but certainly nothing wrong with it. But the second one is really great, and I hope that if you haven’t gotten great results with it already that you will soon!

Yes, the first one didn’t have anything wrong with it, per se; it was exactly like most cover letters, and that was the problem. Most people approach their cover letters that way, which makes them just a non-factor in the application. They don’t help at all, but they don’t actively hurt. They just take up a sheet of paper.

I can’t wait for an update! Good luck!

Thanks for sharing, and good luck with the job!

I love your second letter. Writing formally feels so….not me. I hope you get an interview!

Very nice! I need to write a cover letter tonight, and this example is giving me Ideas. (I promise not to randomly capitalize for emphasis in my cover letter, pinkie swear!) My pre-Ask-a-Manager cover letters read just like the Before example. I’m still working towards the After. I wish I could sprinkle mine with Westerosi examples, though. That would really spice things up!

Wow, that really is quite a difference! Thanks for sharing.

I like these examples because I think a lot of times when blogs give examples, the before is so terrible that you’re left thinking, “Well, yeah… that’s bad.” But her first cover letter is well written and she comes off as intelligent–it’s just boring. And I think that’s what we’re trying to learn as cover letter writers, right? We’re trying to write something that evokes response, which her second one certainly does.

Oh good point +1 Alot of more generic sites have terrible cover letters that make me feel like “well duh of course I’ll hit spell check.” But I still end up sending out a bunch of boring yet acceptable cover letters. I need to work on this!

Another thank you! I really like the cover letter examples! I need to do this

This letter is FANTASTIC. :D

I am not on the job market yet but have to ask: is it really feasible to write cover letters this tightly customized to positions? If you are applying to several dozen jobs a week it seems a bit unwieldy. When I applied to ~15 grad programs I had a boilerplate essay, and would customize a paragraph about my fit for the individual school/program, and that was still really time consuming.

Granted, I have a job so my search isn’t as hard core as someone who’s out of work or about to be laid off or what have you, but I would rather identify a few jobs that I REALLY REALLY want and do a bang-up job on those letters (and targeting my resume as well) than to send out 15 or 20 boilerplate letters that aren’t going to stand out from the couple hundred similar letters that somebody is going to screen.

Fewer, more targeted cover letters are probably going to require less writing overall than more boilerplate, because it likely won’t take you as long to find a job.

Go back to the “hiring is like dating” thing. “Colleen, I saw your profile on the site and I enjoy women who possess hair and personal qualities.” Do you say “Woo, sign me up”?

Yep. The goal isn’t to get 15 applications a week done; the goal is to get a job.

I’d definitely rather get a job with fewer applications. I find that in writing customized specific cover letters and getting like 5-7 out a week has gotten me more interviews than generic cover letters with 15 a week.

I don’t think i’m quite as awesome at it as this example, but I’m definitely closer to the after example than the before after reading this site so long

Alison, you’ve said in the past that a cover letter should take about 20 minutes. How on earth do you write this kind of highly customized cover letter in 20 minutes? My process usually involves reading the job posting thoroughly and pulling out key words and phrases that really communicate what they’re looking for. Then I go through their web site, LinkedIn profile, and any other information (e.g., press releases, news articles, etc.) to get a feel for not only who they are, but who they believe they are. I choose a few key attributes of mine that I want to highlight, given my understanding of what they’re looking for (based on the previous steps) and finally add in either a paragraph or several sentences here and there about why I want to work for them in particular. Next, my husband (who’s also in my field) reviews the cover letter and gives me suggestions. I also comb my network to see if I know anyone at that employer. If I do, I also ask them to take a look at my resume (which has also been customized and search optimized for the position) and cover letter both for general feedback and for input on how it fits with what the employer is generally looking for. Based on this feedback, I might do a few small edits, or I might do a total re-write (e.g., I recently applied for a position where my contacts said that all the employer wants to hear is about how much you want to work for them, not at all about your accomplishments). This draft might go through one more round of review and feedback from my husband and my contacts. Finally, after I’ve done all the substantive edits, I go through it at least three separate times for typos (and I mean really go through it — like reading it backward, reading it out loud, etc.). After all that, it’s finally done. There’s no way this is a 20 minute process. It’s not even an hour long process. I could only see getting a cover letter ready in 20 min if you used boilerplate and just were changing the addressee (and doing that would probably take me close to 20 min because I always triple check all of the details of spelling etc. of the addressee’s name and address, plus of course doing the research to figure out who the addressee should be, which is almost never posted).

Here’s the thing…how much time does it take you to actually *write*? Can you get that first draft on paper in under 30 minutes, or does it take you three hours because you get stuck agonizing over whether to say “used” or “utilized”? If the actual writing process moves fairly quickly, then I think you have the right idea.

I spent DAYS researching before I started writing, and this is a company I’m already a fan of. But I don’t consider that part of the writing process. And yes, my proofreading is also exhaustive – unless I know I’m up against a closing deadline, I’ll write, and then wait a day or two to review so I can look at it with fresh eyes. But my letter above, which clearly is the first of its kind that *I’ve* ever written, really did take me around 30 minutes once I got past a couple false starts and found my voice.

“Hair and personal qualities”? Woo hoo, I have those! :)

I write a completely custom cover letter for each application. I don’t send out 15 a week though; there aren’t that many jobs I want to apply for posted each week! I probably send around 5 – 7 each week.

I’ve noticed that since I have improved my cover letters, I’m starting to get phone interviews, but I think I’m blowing them, somehow. Recruiters seem to be trained to have as flat an affect as possible and not to give any feedback. The recruiter I spoke with last Friday didn’t even say “uh-huh,” or give any verbal punctuation to the conversation at all. It was conversational weightlessness—no gravity or reference point—very unsettling. We’ll see if I get a call for an in-person interview for that one! I doubt it.

I’d love to say my cover letters are as good as the OP’s, but they aren’t. I used to try to work from a previous one for a similar position, but I actually think it was harder, because no two positions are enough alike, nor are the companies. So I’d rework for hours, only to finally realize I was getting hung up on trying to use stuff that wasn’t even very good.

I can usually only get out about two applications a day, because of the time it takes to research the company, deconstruct the posting (I like to mine the detail of what they are looking for so I can address it in my letter, but also because I have found some postings that, on closer inspection, don’t look like a good fit for me), write a targeted cover letter, and jump through the seventeen flaming hoops of whatever god-awful application database system the company uses.

I am a lawyer. I’ve been told by my Career Services, which I am using for my job search, to not write a cover letter longer than 1 page. This seems like its more than one page. Also, if people are scanning in 20-seconds, how helpful is this type of cover letter? Or, is this letter written for someone who believes the letter will reach a hiring manager?

It’s not more than one page, I checked. ;)

What I hope – what I think any cover letter writer’s goal should be – is that there are enough interesting, unique details that maybe the reviewer stops skimming an actually gets invested in what I have to say.

You are right. I went back to recheck. Still, this type of letter would not work for an attorney position. The expectation is that are supposed to be reserved.

As I asked the other day, I would like to know how all these principles apply to my profession. Whether it is this type of letter or results oriented resumes.

Hi, Legaljobs.

I’m an attorney, and I’m hiring. I work in-house, but this sort of letter would work for me, and in fact I’d be more likely to interview based on something like it. Some of the wording is a little over the top (i.e., anything with an exclamation point would strike me as weird), but in general this would stand out in a good way.

I think you’re right about needing to be reserved, but there’s a difference between “reserved” and “generic”. Write your letters in a way that differentiates you. What do you really offer your future employer? Why do you want this job specifically? That’s what I really want to know– when I see someone who can write persuasively, that’s the mark of someone who can help my group.

Well, one of the things that I am now trying to emphasize in my letter is that I entered my current position as the first and only in-house counsel. Management has decided to phase out the position for business reasons and will use outside counsel to take care of issues now that I have built basic legal programs for them. The CEO did state that I opened the company’s eyes to many policies that they didn’t even know they needed.

Having to build out legal policies as well as compliance programs where none previously involved convincing business managers that there was a problem (e.g., understanding privacy law) and selling them on the need to implement strategies, often nationally and abroad. This was a challenge that I often lost because of the resistance to legal risk management strategies, but I can point to value of what I did do.

The challenge that I have faced is that I am not certain how the ability to build a legal department from scratch and convince business managers who are resistant to change would translate into other more established legal departments.

When I have talked to other lawyers (if I somehow get an interview), they have not seemed very interested that I was able to do this, and, in fact, gloss it over before asking me about what I consider to be the easy part of being a lawyer- which is analyzing and solving legal problems. For me, that’s not hard to do because that was the baseline of what I needed to do in my current position. The environment was chaotic from a legal perspective- so on any given day, I was expected to draft a co-sponsor agreement involving foreign and U.S. laws. or restructure programs that had previously been agreed to because a business manager decided it wouldn’t sell.

The hard part was buy in and implementation.

I want to write a letter that’s positive, but at the same time indicate the skills that I had to use to get things done.

I think you need to extrapolate a bit – what talents and abilities made you really good at that job that apply to a more traditional role?

I am not certain what you mean by extrapolate. Can you give me an example of how that would work?

If I’m understanding Letter Writer correctly, if you’re changing from one type of job to another, you need to work on being clear about what precisely your value is to your potential employers.

When you say “I accomplished X and Y”, if the hiring manager doesn’t have a clear understanding of what “X and Y” really means, then you’re not communicating anything meaningful. Especially when you’re shifting job types, it’s more and more likely that the hiring manager won’t have a clear understanding of what it means, and the hiring manager is unlikely to waste a bunch of time trying to figure it out.

So you need to translate it for them. What skills did it take to accomplish X and Y? What does having completed X and Y say about you, in terms that are transferable and meaningful? Good time management skills? Strong grasp of emerging technology and the ability to apply it in a practical way?

Break your accomplishments down into the skills that made it possible for your to accomplish them. Then focus on those skills that are transferable, using the accomplishments themselves as support for your claims.

(This is good to do even if you’re moving within a job type, because you’ll interview better if you really understand your strengths and how they translate into the work you’re able to do.)

Anon, I agree. I think with a few small changes, this letter would work well for law. The bright tone is great; the key is to make it more formal without making it stuffy.

As I mentioned to the Letter Writer, I think if I can see an example of what you mean by more formal, but not stuffy while writing a letter like above, that would help. I am not by trade good at marketing or sales so making it concrete really would help me to then translate it into something that I can apply.

I don’t have a great letter kicking around, but for an example of formal but not stuffy tone, I would read personal essays or high-end journalism. The New Yorker publishes essays that have fantastic personal style but still follow the conventions of formal writing. I would start there.

From there, think of writing a cover letter like the one in this post, but following all the rules that you learned in English class: complete sentences, no contractions, no slang. It might help to write the letter initially in your own speaking voice and then go back to edit out any overly casual language. You still want to use short, declarative sentences and convey real enthusiasm. As I said, this letter would require very few changes to be appropriate for law offices. (And as I said before, LW, it’s a great letter–none of this is intended as criticism.)

For whatever it’s worth, I think learning to write this way is helpful for legal work as well as cover letters. Many lawyers don’t write well, and you will stand out if you can write clearly and readably.

No worries Leela (awesome handle, BTW) – I agree with you completely. I took a lot of grammatical liberties with this letter that I probably wouldn’t if I were, say, targeting a legal assistant position rather than sales support.

Legaljobs, I think what you need to look at is demonstrating (both in writing and in interviews) HOW what you’ve done in the past is useful to your next employer. For example, in my letter: in this new job, will I be editing many 200-page grant proposals? Unlikely. But that example gets their attention, and then (before they can say “so what?”) I told them exactly how the skill that made me good at that project (attention to detail) IS relevant to the new job, with examples I took straight out of the job posting.

Let’s say I’m an interviewer. You tell me that you’re awesome at building legal departments from scratch. If I say, “Okay, and how does that benefit me?” – What’s your response?

If you can’t tie the example back to “what’s in it for them,” then maybe you need a different example.

The point of mentioning building legal polices and procedures where none existed is to create a starting point for how I add value. It demonstrates that I must know the law, how to apply them, how to work with others, how to assess value or follow the value assessed by others, how to achieve business goals etc

Perhaps in not selling it right but its not for lack of selling

I’d like to direct your attention to the comment I made above, because it addresses this comment of yours as well as the other one.

You know what it means to have created legal policies as in-house counsel. But maybe the hiring manager doesn’t. Maybe ‘drafted corporate legal policy’ means as much to the hiring manager as ‘Darmok and Jalad at Tanagra’.

The idea is to make sure that the message you want to convey is the message that’s received, and that might involve a re-framing of how you present your value.

Wow. I want to hire her and I don’t even live near a castle.

This comment makes me laugh every time. Thanks! :)

I fall somewhere between the two in mine, I think. While we don’t want to copy word for word, I think that finding something in the position, the company, etc to be truly passionate about is the thing to take away from this. I try to sound passionate and excited, because I really do enjoy customer service, but my letters might be coming off to them like “Yeah, she’s passionate about what she does, but is she really passionate about us and what WE do?”

This is beautiful. And the invented subject matter made me grin. Thank you for inspiring me!

Fantastic letter! Thanks for sharing, Letter Owner and AAM. Your personality really shines through in the “after” version, and the first version looks like every lame cover letter I’ve ever written in my life! Between real-life examples of cover letters like this and the fascinating salary thread last week, this blog truly is an awesome resource.

Thanks for posting the before and after. Very helpful.

If people like example cover letters, you might take a peek at http://opencoverletters.com/ . They’re anonymous, successful cover letters from librarians and archivists.

Thanks for sharing that link!

Boy, are those ever some long cover letters! I kill myself to make sure mine have no long paragraphs and are under a page. Maybe in library work it’s okay to be wordier?

I’ve been told by people in a position to know that two pages is normal, even expected. I imagine this is even more true when you’re talking about academic libraries. Personally, I think it just opens the doors for a lot of unnecessary wordiness.

What a great letter! Thank you so much for posting this, Alison. I’ve been struggling with a cover letter for a week now, but this has given me some inspiration.

What a great letter. I often do the screening for our admin positions, and the first version would have also impressed me (but of course the final one is even better). I’m just happy when they aren’t riddled with typos like most of the ones I receive!

Thank you for this!! I’m graduating with my masters in a few months and have recently realized that a promotion will not happen as expected in my current role. This is exactly the inspiration I needed to take my cover letters to the next level!

Thanks for sharing this. As a seasoned executive who will soon pursue a major career change, I found this to be an excellent example for my own personal benefit of how to tailor a cover letter; well done. It’s obvious the writer would be a great fit for our office, and I’d be inclined to put this applicant on the top of the stack for an interview. As my deputy would say, it’s a no-brainer decision.

It worked! I just finished my FIRST phone interview and I’ve been job hunting since June. I’m so happy you shared a concrete example because my other cover letters looked just like the first one. No wonder I wasn’t getting any responses. Wish me luck for landing an in-person interview.

Oh, best of luck!

Excellent cover letter! I’d be interested to know if this one snagged her an interview as that’s the trouble I’m having. My good friend just referred me to your website, and it’s like an oasis in the American job hunting jungle chaos. Thanks for sharing the reader’s letter. It’s more personal than most cover letters, and I would be surprised to hear that she did NOT receive a call to interview.

It did not, unfortunately. The industry this job was targeting is notoriously hard to break into, and I’m sure the applicant pool was huge. I’ve done some looking at LinkedIn profiles of people in similar roles at other organizations in the industry, and I doubt I was in the top 50% of resumes in terms of direct experience. But it was worth a shot!

Thanks so much for following up with this and sharing with us that you did not get an interview for the position.

In today’s world cover letter should be preferably short and to the point and not longer than in your ‘after version’. Hiring Managers are receiving so many a day that it be interesting enough to keep reading.

This post was truly so helpful. I’ve been writing robot cover letters for the longest and didn’t even notice. I have many cover letters that mirror the first version. I currently am revising my cover letter with all the great resources your blog offers! Thank you!

Stunning… just stunning to read. I’ve been tailoring my cover letters and resumes to high light the areas in my skill set an employer would look for AND to make sure I emphasize the skills they’re looking for in particular as per their job posting.

I feel much more confident applying for jobs this way even if I don’t get the job. This is the best site by far when it comes to career advice in my opinion. The people in the comments section along with AAM herself are fantastic!

I’ve gone from an angry ball of hate from last year to an optimistic, almost happy person. Working toward landing that dream job now… at 11 pm.

Isn’t this cover a little long winded? How many hiring agents are actually gonna take the time to read something this long?

AMAZING!!!!! seriously helped me out so much!!!! this whole morning ive been looking for a great example but ive been coming across bull… something a kid would write up… but wow!!!! thank you!!!!! THANK YOU!!!!

Starting the first two most important paragraphs with “It” and “As” garners a D- from me. There are many more words in the “after” version, which means fewer people will have the patience to read them. If this qualifies as thoughtful advice, the job seekers of the future are in trouble.

I love this! Came across this link via the muse.com and I’m definitely adding this website to my list! I know I will get a job amusing the advice on this website. Honestly, looking at this cover letter alone I’ve already learned a few things!

What a crock. So some enthusiasm is expressed in the second letter. Give the b.s.’er a job and let’s how they work out. Give them a chance, put them to task and we’ll see if they are what they say they are. To all b.s. letter writers out there, “be careful what you wish for,” you might get hired for it.

I’m curious to know if fresh graduates with no working experience should put in their hobbies in their cover letters.

There is not much more you can write there….

Hmm, now I’m really confused… I use to submit really long cover letters like the After Version but after showing it to former colleagues (I use to work in an Employment & HR office) as well as my local Worksouce office, everyone told me that while my qualifications and enthusiasm were on the mark for the jobs I was applying to, a lot of hiring managers don’t want to read a really long cover letter. They said most of the time, it gets immediately disregarded.

So, is it broken down to specific companies? How do you know which companies will be fine with a lengthy cover letter? Should I go back to my former version? I have to admit, my shorter version gets me more interviews. But if I could get more information to them before a potential interview, that sounds good too.

Is it recommended that we attach our contact information in the last paragraph (just make it easier for the recruiter to call)? I don’t see this in the after-version.

Thanks. This is awesome comparison. Love it!

Personally, I put my contact info below my name/signature if I’m emailing the letter, or it’s in the header (to match my resume) if I’m sending it as an attachment/uploading it.

As an HR professional, one who reads many dozens of cover letters per position (even hundreds, at times), I can tell you that this cover letter is simply not succinct enough to be appreciated by overloaded HR folks. Because of the length alone, however charmingly and personably the letter may be written, it would be eye-scanned at best, but more likely by-passed entirely in favor of the resume, where there is concise information. The key to cover letters: succinct and concise.

And yet you’ve got a bunch of hiring managers here saying that this would get their attention.

Not everything will please everyone, of course, but I don’t think it makes sense to make sweeping statements like “this won’t work” when there’s a bunch of hiring managers saying it will!

Hi! I’ve read recently that it is actually a little tacky, and probably best, to not include “Dear such and such” in the beginning of the cover letter. Now, I’ve somehow made it until 25 never having to write one, and suddenly finding it necessary. I’m glad I stumbled upon this website! But, starting this cover letter has to be one of the hardest things, and I’m not sure if I should include the “Dear” or just jump right into it. Help?

GREAT question Shanae! I am always struggling with the intro as well. Starting out with “Dear Recruiter/Hiring Manager” seems to be the standard so I have reluctantly done it, but it seems so awkward to me. And so does just launching into a letter with no greeting at all. I used to do a great deal of hiring and also found it strange to be on the receiving end of “Dear (whatever)” from a total stranger. It was fine for my grandmother to call me “dear”, but that’s about it. Are there any other respectful options for starting a professional sounding cover letter, or any business letter for that matter? I am new to this blog but I am really curious about the response to this…

Please don’t call me crazy for asking this, but can I actually mention having applied for the same position in the past? For example, “I applied for the accounting position in the past, but now that I have XYZ experience, I feel I’m much better qualified.” Or would that just draw attention to the fact that they didn’t like me the first time I applied?

I have been out of work for over two years. I needed a little help in closing my cover letter. Your example of the cover letter was extremely helpful.

This was inspirational and is making me re-write my own cover letter. Thanks for posting.

Thanx for this information sharing and I really enjoy reading it and apply it. Hopefully, this time get a chance of interview.

10th Feb 14 3:38 reference – Comment from Letter owner – extremely important observation –

Thanks! I was particularly …….etc……………

(Extremely well done) ” My goal was to show that I grasped the job description without parroting it back to them.”

Thank you for sharing this !! It’s really helpful and I’m going to start re-writing my cover letter now.

Can someone recommend a reputable CV/Resume professional (let’s be bold and throw the cover letter in the mix as well)?

For the past 3 years I have tried going at it myself asking a few of my highly educated professional friends to help proofreading and editing. Unfortunately, I have had no luck in landing interviews (London). I started writing my letters with a lot of passion and professionalism and only to jobs that I knew I had at least 85% of the experience they required. So much time has passed that the passion has died. I write or copy paste cover letters for the sake of attaching one when required knowing well I will not get a call. This is not me being pessimistic, it is simply me being drained of not having a single door open in the past three years.

All help would be greatly appreciated. Thanks!

This may or may not be great advice, but there certainly are many different hiring managers. If I am the one reading the revised version with all of its brassy shiny disrespectful waste of my time, you won’t be getting the job.

I want you to get to the point. Now.

I have 50 more to review this hour and you want me to sit down with story time. No.

How do you find this one?

Application for position: Manager CRM Business Processes Dear Mr XXX, I am writing in response to the open position for Manager CRM Business Processes. I can offer you over 10 years of experience developing global processes and concepts in customer care field. Working with cross-functional and multicultural teams is where I am at my best and what also gives me the greatest satisfaction – it never gets boring and there is always so much new to learn. I have a Master of Science degree in Computer Science from University of XX, XX , but I am permanently living in XXX. International working environment is for me not only a familiarity but also very welcomed, if not a necessity. I would warmly welcome the chance to speak with you in person and tell you more about me and what I can offer for you. Best regards, XXX

Hi Alison, I am having a problem trying to get my cover letter going. I am applying for a job that I am under-qualified for according to their “success profile.” I do know that this position do not really need a science degree (it is just preferred) but they did put it down there. Besides, it is actually a trainee position where I will be in training for 3-4 years. Anyhow, I do not know how to bring it up and I feel that in this case it is vital that I have a cover letter to explain why I am a suitable candidate. I don’t want the hiring manager to just throw my resume out without giving me at least a chance. Any suggestions? Thanks in advance.

Game of Thrones! I couldn’t help but smile when I was reading through this. On another note, this was so well written, and definitely helped me out a lot with writing my own cover letter.

Thanks so much for sharing!

What’s up with all the game of throne references ?

Alison, your cover letter advice (and your website) as been INCREDIBLY helpful and timely during my job searching. Thanks again for all you do! And many thanks to the author of this cover letter who really put her heart into it!

The only thing I don’t understand is why Catelyn Stark would want to be in a Targaryen Organization since Aegon killed her to be husband and father-in-law!

I’ve been checking cover letters since I am about to write my first, and this is by far the best I’ve ever encountered (after 3 hours of reading some). Thank you very much! :)

I become paranoid when I read interested candidates are requested to send a cover letter along with salary requirements. Please provide me with suggestions for accomplishing my fear.

I feel blessed to come across with this article. Nice wake up call, LOL! ;) Two thumbs up Alison Green.

So everywhere I look I’ve been finding limited help on writing my cover letter because I’m a junior in high school with almost no prior job experience and I’m applying for an engineering internship that they haven’t even told what exactly we’ll be doing. We could be doing anything from manual labor to programming. So I’m not sure what exactly to focus my cover letter on except that I’ve taken three years of engineering classes and I really want to be an engineer… Can you help me?

You’re in high school, so they understand that you won’t have a ton to talk about yet! I’d focus on why you want to be an engineer and what you’ve been doing to prepare for that (your classes, etc.).

Thank you! I was truly lost as to what to write on it and there are limited intern spots available so I was panicking a bit… I appreciate the advice greatly!

I am attempting to break into the event planning industry and recently came across a posting for a Group Sales Co-ordinator. While it is not directly events related, there are many aspects of the position that allow me to work in collaboration with the events team. The job is at a ski resort (which is open year round and has many summer events) and although I am not completely qualified I have decided to apply anyways. I was looking for a way to really stand out and as CL’s generally stump me I came across this post. As a frequent reader of AAM I had read it before but never gained much inspiration from it … until now!

I had this idea to look up the name of the ski runs at the resort and was thankful to see that a few of them had (respectable) names that could easily be incorporated into a cover letter. Bad idea or should I “run” with it? Haha! (Okay that was a bit lame lol! I promise my CL will not have terrible jokes!) I think my biggest fear with this is if they don’t catch on to the references then it will sound really weird. Should I capitalize these or make them stand out in some way?

Very hard to say without seeing the letter and knowing their context, unfortunately!

This cover letter is really great. I work in the gaming industry and the recruiters tend to ask – even go so far as to state it In their job postings – that they are looking for enthusiastic cover letters like ex 2. Because the industry isn’t the most stable, I have a cover letter of examples 1 and 2. It definitely depends on the company, and even the hiring department’s tone. I went through a layoff and have been on the hunt again. I will definitely be re-working both cover letters (at least so ex 1 can pick up more interest especially for work outside the industry). Thank you Alison!

Thank you SO MUCH! From Italy ;)

This Before and After example is the most helpful tool i have found on the web for figuring out how to get myself out of the old-fashioned, boring recast of my resume in the cover letter, to a dynamic cover letter that introduces me without being smarmy or over the top. THANK YOU SO MUCH for Sharing and posting these!!!

Does anyone not notice the Game of Thrones references?!

Oh my Game of Thrones name switches lol. Nice touch! Now that that is out of the way, thank you!!!!!!! I have had the hardest time trying to find a real life Cover Letter example. All I kept coming across were reiterations of resumes, lame “5 line only” instructions, and supremely confusing, unhelpful examples of people with mountains of schooling and experience (that I do not posses). This before and after is amazing, and easy to understand! I finally feel like this is something I can accomplish and even possibly do well. Thank you thank you thank you!!!!!!!!

I am having total writer’s block. My self esteem has suffered, and it probably has to do with me thinking way too hard on my cover letter. The more I read about how to write awesome cover letters, I become more confused. I’m second guessing myself to the point I cannot type one word. I am applying for a police dispatcher’s position at my local university. Does anyone have any pointers that help overcome writer’s bl0ck?

This comment may be too belated for this post, but it came up when I was trying to see if “right fit” was too informal for a cover letter (I can’t tell if it actually is or if my 71 year-old reviewer is just old-fashioned…).

In any case, my question is: How do you give a cover letter more personality when you are applying to a hiring committee that may have very set expectations for the format?

I am in the process of applying for a government job, and the job posting literally lists six qualifications and says that the applicant must describe their possession of each of the job factors individually in the cover letter (one of them is… proficiency in Microsoft Office products…). Since it’s for a large organization that attracts a lot of applicants, I am also worried that a cover letter that doesn’t meet the set expectations won’t even make it past the initial reviewer to the hiring manager or my potential boss.

Part of me wants to still try to write a unique cover letter, so I filled the opening/closing with more personality, but I’m having a hard time meeting their expectations without simply repeating tasks on my resume that are a close match for the listed qualifications/tasks at the organization.

I used to think, “If they are so set in their ways that they won’t even allow for some well-articulated personality, then I don’t want to work there!” But, money.

Whoops, and forgot to say– I loved the cover letter! Sometimes examples of cover letters (or Linkedin summaries) with “personality” can sound a little hokey. This one makes the applicant sound like a distinctive candidate with passion and the skills to back it up, along with some great quantification.

So glad I’ve came across this! I’ve been struggling to find that balance of professionalism and personality to add to my cover letter, and this has really helped me.

Thank you to you both.

Game of Thrones?

This cover letter is great! I’ve read it a few times before but after reading even more articles on writing cover letters, I read that cover letters need to be 300 words or under, and this is 378 according to Word. I’m currently writing a cover letter now and want to add a section that describes what I would specifically bring to this role but I’m afraid I’ll be going over the proverbial word amount since hr recruiters and hiring managers have little time to read through 1 when they have thousands more to read on top of that.

Also I can totally relate to Beth’s struggles because they are mine as well! It’s taken me days to finish this cover letter I’m working on and reading other articles on writing amazing cover letters has put me at a loss as I am second guessing myself and am still having the hardest time conveying my personality and professionalism in a way that is short and succinct. Thoughts?

THANK YOU for sharing – very helpful indeed!

Thank you so much for shaing this!! I have been stuck in a rut trying to figure out how to get my resume from the 95% to the 5% and this provided so much inspiration!

I wouldn`t hire this woman she is only going to be murdered at the Red Wedding!

You want to convey enthusiasm, but not at the expense of professionalism. Tl;dr considerations aside, the revised cover letter is much too informal, and strikes me as being a little too cavalier. As a hiring manager, I’d be questioning whether this person is serious about the position at all — with phrases like “gatekeeper, technology whiz, bookkeeper and marketing guru”, you’re not exactly positioning yourself as an administrative professional. That’s certainly not how one would correspond with internal or external clients, so why would it be appropriate for application materials? The penultimate paragraph strikes me as insincere, which is almost worse than conveying no enthusiasm at all.

But you see all these other hiring managers here who like it and disagree with you, right? Isn’t the conclusion to draw that no one letter will be everyone’s cup of tea, rather than calling the letter writer unprofessional and insincere?

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How to write a great cover letter in 2024: tips and structure

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Understand Yourself Better:

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

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The 46 Best Cover Letter Examples: What They Got Right

Published: May 22, 2024

I’ve sent plenty of cover letters throughout my career, so I know it isn’t usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

I was shocked upon learning 45% of job seekers don’t include a cover letter when applying for a job. I definitely don’t recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It’s an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 40+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great.

Table of Contents

Customizable Cover Letter Examples

Best cover letter examples, short cover letter examples, creative cover letter examples, job cover letter examples, career cover letter examples, what is a good cover letter, what’s on a cover letter, what makes a great cover letter.

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template
• Entry-Level Cover Letter Template
• Data-Driven Cover Letter Template

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Click this link to access this resource at any time.

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it‘s about your experience, isn’t it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

“At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface.”

Unhelpful Cover Letter Experience:

“I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results.”

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

“I lead a team of five content writers while increasing website traffic by 18% year-over-year.”

Unhelpful Cover Letter Example:

“I have a great track record of leadership and achieving fantastic results.”

Research and Company Knowledge

Hiring teams aren‘t hiring anyone with the skills to do the job. They’re hiring a person they'll work alongside at their specific company.

So, to show that you‘re not just looking for any job anywhere, share your knowledge of the company’s industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

“I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot.”

Unhelpful Cover Letter Research:

“I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations.”

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

“I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization.”

Unhelpful Cover Letter Tone:

“Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting.”

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you‘d most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you’re feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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Blog Cover Letter Help Best Cover Letters of 2024

The 11 Best Cover Letters of 2024

Whether you’re seeking inspiration for your own job application or simply curious about the latest trends in cover letter writing, take a look at our roundup of the best cover letters of 2024.

As featured in *

1. The professional cover letter

2. the funny cover letter, 3. the most-improved cover letter, 4. the fun-loving cover letter, 5. the short and sweet cover letter, 6. the unique cover letter, 7. the video cover letter, 8. the young applicant, 9. the creative cover letter, 10. the career change cover letter, 11. the enthusiastic cover letter, 12. the well-researched cover letter, the best cover letter template, how to write the best cover letter, the best cover letter format.

Below are eleven of the best cover letters our team has seen so far this year.

While these cover letters might not work in every situation, they all have standout features that are easily adapted to any cover letter.

Our free-to-use cover letter builder can make you a cover letter in as little as 5 minutes. Just pick the template you want, and our software will format everything for you.

In this great cover letter example , the applicant landed an IT project management job by proving they had the required project management skills and experience while providing highlights from their career:

Why this is a good cover letter example

The writer of this cover letter doesn’t add much flair, but they do an excellent job packing in all the relevant information that employers are looking for, like their most impressive achievements and skills.

When writing a cover letter for more formal industries, it’s best to maintain a professional tone throughout your letter, like in the example above.

The applicant knows how to address a cover letter properly, referring to the hiring manager by name rather than using the generic “ To Whom It May Concern .”

Then, the candidate introduces some of their basic qualifications and establishes a personal connection to the organization. Doing so shows the hiring manager that the candidate did their research and cares about the needs of the company.

Following a great introduction, the candidate includes a list of job-relevant accomplishments . This list makes the candidate look perfect for the specific role they’re applying to fill.

This clever cover letter from former ESPN anchor Kenny Mayne is one of the best examples of how to land a job with a joke:

Submitting a cover letter like this one is a bold move and wouldn’t work in most situations. But sometimes a little (or in this case, a lot) of confidence can go a long way.

Kenny’s clever take on the traditional cover letter caught the attention of ESPN executive John Walsh, and landed Mayne his dream job in sports media.

We don’t recommend you send a cover letter like this to employers, but it’s an excellent example of how, in the right circumstances and with enough confidence, a cleverly written cover letter can get you hired.

Below is an improved version of a  wordy cover letter . The applicant discovered it in their email outbox years after submitting it and sent it to experts to rewrite it as an experiment.

The result? Their cover letter now does a great job of selling their passion for the job, despite a lack of experience:

The candidate’s original cover letter was difficult to read because of its length and unimpressive content that didn’t highlight their qualifications. It simply repeated bullets from their resume’s work experience section and didn’t show their interest in the position.

The redone version, on the other hand, has concise paragraphs and an impactful opening line, making it much easier to read. And it highlights the candidate’s passion for the specific position they’re applying to fill.

Ultimately, this updated cover letter is much more likely to hook the hiring manager and help the candidate score an interview.

This social media cover letter is an ideal example of how to balance professionalism with humor:

The candidate starts their cover letter by expressing their enthusiasm and summarizing their main qualifications, all in a fun, informal tone.

Additionally, they manage to balance their humor with substantial information about their professional achievements. This way, the hiring manager stays engaged and comes away with a good idea of the candidate’s skills and experience.

However, this approach isn’t for everyone. Adding some humor to your cover letter is a great idea if you’re applying in more casual fields like social media management. But you should avoid informal language when applying for positions in formal industries like law or accounting, because employers in these industries expect a traditional cover letter.

This cover letter uses a simple, to-the-point approach:

This short cover letter doesn’t waste any time explaining why the candidate is a good fit for the nursing position they’re trying to land. In a few concise paragraphs, the candidate states their interest in the position and confidently summarizes their professional achievements.

While cutting down on the details doesn’t work for every application, in this case the applicant knows exactly what the employer is looking for. The candidate then addresses that need directly, saving the hiring manager the work of finding the information they want in a long cover letter.

In busy fields like nursing, a direct cover letter is often appreciated.

This sales cover letter is one of the best examples we’ve seen of how to mix creativity with professionalism:

In an industry as competitive as sales, you need your application to be convincing and memorable. This candidate takes that lesson to heart.

Starting with an unusual cover letter introduction helps this job seeker immediately set themselves apart from their competitors. Then, they move into a convincing sales pitch about their relevant skills and qualifications.

Also, they present their most impressive accomplishments in an easy-to-read, eye-catching cover letter format by using:

• a numbered list
• bolded paragraph headers
• italic text to emphasize the names of their past companies

By putting a unique twist on the cover letter and backing it up with a summary of their professional background, this candidate crafts a sales cover letter that’s both memorable and convincing.

If you want a cover letter introduction that’s a bit more traditional but equally impactful, immediately establish how you can help the company reach its goals or address a specific issue it’s facing.

Here’s a perfect example of a video cover letter:

This applicant’s video cover letter works because they:

• show examples of their work
• clearly structure it with an introduction, 3 reasons they should be hired, and a compelling conclusion that summarizes their target work environment
• include links to their contact information and portfolio

But when you submit a video cover letter — whether the job ad requests it or to stand out from other applicants — always send a traditional cover letter as well. Sending a written cover letter prevents hiring managers who prefer to read about your qualifications from ignoring your application.

You can also make a  video resume to go along with your video cover letter. But again, write your resume out and submit that version too.

This adorable cover letter probably didn’t land the applicant a job, but we have to give them credit for trying:

What this young candidate lacks in experience (or legal working age), they make up for in enthusiasm.

And they even provide real-life examples of why they think they’re qualified to manage the National Railway Museum. The best cover letters always have examples and hard numbers that prove the applicant can produce results.

A colorful, creative letter like this is sure to stand out from the pile of traditional black and white cover letters that hiring managers see every day:

Before you even start reading this digital marketing cover letter , you can tell the candidate has a creative flair.

For fields that require innovation and an eye for design, like marketing or fashion, a visually appealing cover letter immediately lets hiring managers know you possess key skills they’re looking for.

However, it’s important to strike a balance between creativity and professionalism – something that this cover letter achieves. It’s well-organized, concise, and highlights the candidate’s top accomplishments.

A great career change cover letter focuses on bridging the gap between a job seeker’s background and where they want to go in their career, something this cover letter does flawlessly.

The applicant highlights all the reasons why their background in fashion is a strength, not a weakness. This tells employers that they’ve thought carefully about how they can apply their skills in their new target industry.

But they don’t stop there. They also explain what concrete steps they have taken to upgrade their skill set and develop the industry-specific abilities they’ll need to succeed as a UI/UX designer.

Not only does this cover letter emphasize the reasons why this applicant is a great teacher, but it’s clear that they’re enthusiastic about the opportunity to work at a school that shares their educational philosophy.

Employers are always on the lookout for candidates with genuine passion for the job, because it means they’re more likely to stick around instead of using the position as a stepping stone.

Just keep in mind that enthusiasm alone usually isn’t enough. You’ll still have to include relevant highlights from your career and show that you have the skills necessary to succeed in the role.

Showing that you’ve done research on a company is the best way to demonstrate your interest in a job. The candidate who wrote this cover letter does exactly that:

From the very first sentence, this cover letter demonstrates that the candidate has invested time and effort into learning about the company’s mission and values.

They even mention specific initiatives the company has launched and explain why they resonate with them personally.

Even better, the applicant connects their own skills and experiences to the company’s goals and needs, showing that they’re not just a good marketer in general, but the right fit for this particular organization.

Here’s the best cover letter template you can use to write your own. Either download it as a free Word file or copy and paste the text version, and fill in the blanks (marked with brackets) with your information:

Best Cover Letter Template (Text Version)

(123) 456-7890  |  [email protected]  |  www.linkedin.com/in/your.name/[Today’s Date][Hiring Manager’s Name][123 Company Address][Company’s City, State, Zip Code][(xxx) xxx-xxxx][[email protected]] 

Dear [Mr./Ms./Mx.] [Hiring Manager’s Last Name],

I was excited to see your listing for the [Position Name] position at [Company Name] on [Website Name] recently. As a dynamic [Your Occupation] with [# Years] of professional experience doing [Primary Work Task] to drive results, I’m confident that I’d be an asset to your team.

Your job listing mentions a need for someone knowledgeable in [Area of Expertise], which is an area I have extensive experience in. I’m currently employed at [Current Company Name], where I’ve honed my skills doing [Relevant Tasks Performed]. While employed here and at other companies listed on my resume, I have successfully:

• [ Action verb ] [achievement #1, including hard numbers and examples for context]
• [Action verb] [achievement #2 with more data and examples]
• [Action verb] [achievement #3 with more data and examples]

I’m confident that my track record of excellent work ethic, unparalleled attention to detail, and knack for [Relevant Skill] will make me an immediate asset at [Company Name] and let me contribute to your success.

I look forward to discussing the [Position Name] position and my qualifications with you in more detail. I’m available to talk at your soonest convenience. I’ll be in touch next week to follow up, just to make sure you’ve received my application.

Thank you so much for your time and consideration.

Why this is the best cover letter template

This is a great cover letter template because it has:

• proper formatting that makes your application look professional
• bracketed writing prompts that tell you exactly what to write to impress hiring managers
• bullet points for readability
• a link to a matching resume template (also free to download) in the Word version

Prefer another color scheme or different design elements? Find a  cover letter template you like, paste our template into it, and customize it for your application.

There’s no single right way to write a great cover letter, because no two applicants or job ads are exactly the same. But here are some general guidelines to help you make the best cover letter for your target job:

• Start with a catchy first sentence that shows your passion for the work, a bit of research about the company, or some appropriate humor
• Include relevant hard numbers and examples that show you’re a perfect fit for the job
• Finish with a strong conclusion that thanks the hiring manager, requests an interview, and lists your contact information (again, for the reader’s convenience)

Using an AI cover letter generator can help you quickly create a winning cover letter that shows employers why you’re the right candidate for the job.

An excellent cover letter uses business letter formatting with:

• your name and contact information at the top
• the hiring manager’s name and company contact details
• a salutation addressing the hiring manager by name
• 3–4 paragraphs and a bulleted list
• a polite sign-off (like “Sincerely,”) and your name

Every structural detail of the best cover letters is also optimized, including:

• margins : adjusted between ½ and 1 inch to space information evenly on the page
• line spacing : set to between 1 and 1.5 spaces so your text isn’t too spread out or overly crammed together
• font : chosen for readability and professionalism (Calibri and Georgia are examples of the best fonts for resumes and cover letters)
• font size : set between 10 and 12 points for easy reading

Ida Pettersson

Career Coach and Resume Expert

Committed to empowering job seekers of all experience levels to take the next step in their careers, Ida helps professionals navigate the job hunt from start to finish. After graduating from New College of Florida with a B.A. in Philosophy and Chinese Language and Culture, Ida moved to Hong Kong to begin her own career journey and finally settled in Taiwan. Her insights on resume writing, interview strategies, and career development have been featured on websites such as LawCareers.net, Digital Marketer, and SheCanCode.

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Best Cover Letters of 2024

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60+ Cover Letter Examples in 2024 [For All Professions]

No matter where you are in your career, or what job you’re applying for, submitting a cover letter with your resume is a must . 

Done right, a cover letter will effectively complement your resume and explain to the hiring manager in more detail why you’re the right person for the job.

Writing a cover letter, however, is easier said than done. 

You have to effectively demonstrate that you’ll be able to perform the responsibilities listed in the job description and that you’d be a better fit for the company compared to other candidates. 

And unless you’re a professional writer, this can be a very hard task.

Fortunately, we created these cover letter examples to inspire you and help you get started with your own cover letter!

Let’s dive in!

21 Cover Letter Examples 

#1. career change cover letter example .

Here’s what this cover letter does right:

• Has an ideal length. This cover letter includes all the relevant information for the hiring manager without getting into too much detail.
• Relevant introduction. The candidate explains that they’re changing careers and why they want to work in this new field from the get-go.
• Explains their related experience. The candidate explains how their previous experience in retail sales can help them succeed in PR.

Check out our guide video guide to learn how to write a Cover Letter that gets you HIRED!

#2. Recent Graduate Cover Letter Example 

• Personally greets the hiring manager. The candidate has taken the time to find the hiring manager’s name and address them by it, which makes the opening of the cover letter much more personal.
• Wraps up with a call to action. The candidate wraps up the cover letter by suggesting a meeting with the hiring manager, which makes them more memorable.
• Explains why the candidate is the right person for the internship. In this cover letter for an internship , the candidate explains how they’ve previously interned in a different firm, which gives them the experience to succeed in this role.

Have you just graduated from college? Make sure to check out our guide on writing an entry-level cover letter from start to finish! 

#3. Middle Management Cover Letter Example

• Use of bullet points. The candidate presents the information in a concise and reader-friendly way, making it easy for the hiring manager to find their key achievements. 
• Formal closing. The candidate has used a formal and polite tone to conclude their cover letter, which combined with a call to action makes them look professional and passionate about getting the job. 
• Explains how the company would benefit from hiring them. The candidate outlines exactly what they could do for the company, which not only highlights their skills but also shows they’ve done their research on the company’s needs. 

#4. Business Manager Cover Letter Example

• Detailed header. In addition to the must-have contact details, this candidate has also included their professional Twitter and LinkedIn profiles, making it easy for the hiring manager to look more closely into their career. 
• Concise and to the point. This candidate has used short paragraphs and bullet points to make the cover letter easy to skim through. 
• Wraps up with a call to action. By letting the hiring manager know they’ll be contacting them soon, they’re more likely to make an impression.

Check out this article for a complete writing guide and an inspiring business manager resume sample. 

#5. Ph.D. Cover Letter Example

Here’s what this cover letter does right: 

• Attention-grabbing introduction. In the opening paragraph, this candidate explains why they’re passionate about pursuing a Ph.D. in great detail. 
• Explains the candidate’s qualifications in detail. The candidate builds on their passion by explaining how they’re also qualified for the degree because of their education history and academic achievements. 

#6. Senior Executive Cover Letter Example

• Professional and minimalistic template. This senior executive has used a professional but minimalistic template that lets their work experience do the talking. 
• Achievement-oriented opening paragraph. Right from the get-go, this candidate explains what makes them so good at their job, effectively grabbing the hiring manager’s attention.  
• Wraps up with a call to action. By suggesting to have a meeting and discussing how they can help the company meet its goals, the candidate stands more chance to make a positive lasting impression. 

#7. Architect Cover Letter Example 

• Modern resume template. This architect has picked a template that perfectly matches his industry, as it is professional and modern at the same time. 
• A personal greeting to the HR. They address the hiring manager by their first name, which helps make a better first impression. 
• Measurable achievements. By quantifying their achievements, the candidate proves their achievements instead of just claiming them.

Struggling with your architect resume ? Check out our full guide!

#8. Business Analyst Cover Letter Example 

• Detailed contact information. The candidate has listed both their LinkedIn and Twitter profiles, providing the HR manager an opportunity to learn more about the candidate.  
• Mentions what the candidate can do for the company. This cover letter doesn’t just explain why the job would be great for the candidate, but also how the candidate would benefit the company. Win-win, right? 
• Error-free and reader-friendly. It’s super important for the cover letter to have no spelling or grammatical errors and be reader-friendly. This candidate made sure they did both.

Need a resume alongside your cover letter? Check out our guide on how to write a business analyst resume . 

#9. Consultant Cover Letter Example 

• Professional cover letter template. Being an experienced consultant, this candidate has picked a professional template that doesn’t steal the spotlight from their achievements. 
• Experience and achievement-oriented. The candidate has effectively elaborated on their top achievements relevant to the job. 
• Highlights the candidate’s passion. To show they want the job, this candidate has also explained how passionate they are about their profession.

For more advice on landing a job as a consultant, check out our guide to writing a consultant resume .

#10. Digital Marketing Cover Letter Example

• Creative cover letter template. This digital marketer highlights their originality by picking a creative cover letter template. 
• Lists the candidate’s awards. The candidate has taken advantage of the cover letter to list their most noteworthy awards in the industry. 
• Concludes with a call to action. As they used a call to action to conclude their cover letter, the HR manager will be more likely to remember them.

Want to take your digital marketing resume to the next level? Check out our guide!

#11. Graphic Designer Cover Letter Example 

• Detailed contact information. The candidate has included additional contact information such as their website link, as well as their LinkedIn and Twitter profiles.  
• Ideal length. This cover letter is concise, which means that the HR manager is more likely to read it from start to finish.  
• Draws attention to the candidate’s strong points. Although this candidate is a recent college graduate, they’ve managed to effectively show that they have enough knowledge and experience to do the job right.

Read this guide to write a graphic designer resume that’s just as good as your cover letter!

#12. Administrative Assistant Cover Letter Example

• Minimalistic cover letter template. The candidate picked a well-designed but minimalistic template for their cover letter. 
• Focused on skills and achievements. This cover letter is packed with the candidate’s skills and achievements, proving he can be an excellent employee. 
• Formal closing. Politeness can go a long way and the candidate has used this to their advantage to make an impression. 

Our article on how to write an administrative assistant resume can help you take your job application to the next level.

#13. Front Desk Cover Letter Example

• Modern cover letter template. This template incorporates memorable colors and clear lines, which make the cover letter very visually appealing. 
• Attention-grabbing introduction. Using an attention-grabbing intro, the candidate is more likely to make an impression. 
• Calls the HR to action. By including a call to action, the candidate is reminding the HR of their immediate availability. 

#14. Human Resources Cover Letter Example

• It is concise and to the point. The candidate doesn’t dwell on unimportant details the HR won’t be interested in. 
• Uses a traditional cover letter template. The cover letter design is more on the conventional side, which fits the industry better. 
• Highlights the candidate’s strong points. The candidate has rich work experience and they use the cover letter to elaborate on it. 

This HR resume guide can help you get your resume just right.

#15. Sales Agent Cover Letter Example 

• Attention-grabbing cover letter template. As a salesperson, this candidate knows how important first impressions are, so they’ve picked a catchy cover letter template. 
• Has an ideal length. At the same time, they’ve also made sure to keep their cover letter at just the right length. 
• Lists the candidate’s career highlights. The candidate has made perfect use of the space by mentioning their most impressive professional achievements. 

Check out this sales agent resume guide to create an attention-grabbing sales resume .

#16. Receptionist Cover Letter Example

• Modern but minimalistic cover letter template. The template’s design hints the candidate is creative but professional at the same time. 
• Uses a catchy introduction. The candidate has used an attention-grabbing opening paragraph to catch HR’s attention. 
• Concludes the cover letter formally. The candidate proves that they’re polite and well-spoken, a quality very much important for the role they’re applying for. 

Take your receptionist resume to the next level with this receptionist resume guide .

#17. Information Technology Cover Letter Example

• Mentions measurable achievements. Numbers make an impact, which is why this candidate has included measurable achievements. 
• Lists both soft and hard skills. The candidate has mentioned a great mix of soft and hard skills, showing how well-rounded they are. 
• Contains relevant contact information. The candidate’s GitHub, website name, LinkedIn, and Twitter profiles are all great additions to the resume. 

Looking for tips to help you write a great IT resume ? Check out our guide!

#18. Real Estate Cover Letter Example

• Ideal length. Short and to the point, this cover letter is bound to get noticed by the HR manager. 
• Wraps up with a call to action. This candidate reinforces the HR to call them back through a final call to action. 
• Mentions the right skills. On top of their sales accomplishments, the candidate touch upon important soft skills such as customer service and communication . 

This real estate resume guide will help you take your resume from good to great.

#19. Teacher Cover Letter Example

• Mentions relevant contact information details. This candidate has included optional (but relevant) contact information details, such as their LinkedIn, Quora, and Medium profiles. 
• Achievement-oriented. The candidate has elaborated on their achievements in more detail throughout their cover letter. 
• Highlights the candidate’s passion. For some jobs, being passionate is much more important than for others. Teaching is one of these jobs, which is why this candidate explains their passion for the job. 

Our guide on how to write a teacher resume has all the tips you need to land the job.

#20. Project Manager Cover Letter Example

• Leverages a catchy introduction. Through a catchy introductory paragraph, this candidate is sure to grab the HR’s attention and get them to read the rest of their cover letter.
• Lists measurable accomplishments. This candidate explains exactly what they’ve achieved using numbers and hard data. 
• Personally greets the HR. A personal greeting sounds much better than “Dear Sir/Madam,” and the candidate knows this. 

This guide on how to write a project manager resume can help you perfect your appication.

#21. Paralegal Cover Letter Example

• Minimalistic cover letter template. This cover letter design looks good but doesn’t steal the show from the candidate’s abilities.
• Mentions the candidate’s academic achievements and extracurricular activities. Although the candidate is a recent graduate, they’ve used the cover letter to explain they have enough skills and achievements to do the job.
• Lists measurable achievements. The candidate proves they did well in their internship by mentioning quantifiable achievements.

Check out this paralegal resume guide to perfect yours.

40+ More Cover Letter Examples and Guides 

Couldn’t find a cover letter example for your field? Do not worry.

Below you can find a number of other cover letter examples for different fields and industries:

• Acting Cover Letter Examples
• Accounting Cover Letter Examples
• Administrative Assistant Cover Letter Examples
• Architecture Cover Letter Examples
• Attorney Cover Letter Examples
• Barista Cover Letter Examples
• Bartender Cover Letter Examples
• Business Cover Letter Examples
• Business Analyst Cover Letter Examples
• College Student Cover Letter Examples
• Computer Science Cover Letter Examples
• Construction Cover Letter Examples
• Consultant Cover Letter Examples
• Customer Service Cover Letter Examples
• Data Analyst Cover Letter Examples
• Data Entry Cover Letter Examples
• Dental Assistant Cover Letter Examples
• Digital Marketing Cover Letter Examples
• Elementary Teacher Cover Letter Examples
• Engineering Cover Letter Examples
• Executive Assistant Cover Letter Examples
• Finance Cover Letter Examples
• Graphic Design Cover Letter Examples
• Healthcare Cover Letter Examples
• Human Resources Cover Letter Examples
• IT Cover Letter Examples
• Law Cover Letter Examples
• Management Cover Letter Examples
• Marketing Cover Letter Examples
• Mechanical Engineering Cover Letter Examples
• Medical Assistant Cover Letter Examples
• Nurse Practitioner Cover Letter Examples
• Physician Cover Letter Examples
• Project Manager Cover Letter Examples
• Receptionist Cover Letter Examples
• Retail Cover Letter Examples
• Sales Cover Letter Examples
• Social Work Cover Letter Examples
• Software Engineer Cover Letter Examples
• Substitute Teacher Cover Letter Examples
• Teacher Assistant Cover Letter Examples
• Team Leader Cover Letter Example

What is a Cover Letter? 

A cover letter is a one-page document that you submit as part of your job application, alongside your resume . 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can give the hiring manager more insight into what makes you a good candidate and help them make up their mind about whether they should invite you for an interview. A bad cover letter, though, will get ignored (at best) and lose you the job (at worst).

So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

The first thing to remember is that a cover letter is a supplement to your resume, not a replacement. Meaning, you shouldn’t just repeat whatever is mentioned in your resume and call it a day. 

Optimally, you should use your cover letter to shed more light on your skills and qualifications, as well as explain anything you didn’t have space for in your resume (e.g. a career gap or why you’re changing careers).

If you’re writing a cover letter for the first time, though, putting all this together might seem pretty tough. 

Fortunately, you can follow our tried-and-tested format to make the experience much easier:

• Header - Input your contact information.
• Greeting the hiring manager - Open the cover letter with a “Dear Sir or Madam,” or use the hiring manager’s name if you know what that is.
• Opening paragraph - Grab the hiring manager’s attention by getting straight to the point. Mention what your professional experiences are, and what role you’re applying for.
• The second paragraph - Explain why you’re the perfect candidate for the job. Mention your top 2-3 achievements, your top skills, why you want to work in that specific industry, and whatever else is relevant.
• The third paragraph - End your cover letter with a call to action. E.g. “I would love to meet personally and discuss how I can help Company X.”
• Formal closing - Something like this: “Thank you for your consideration. Best, John Doe.”

Here’s what this looks like in practice:

9 Tips to Write a Cover Letter (the Right Way)

Now that we've covered the basics, let's talk about cover letter tips . Below, we'll give you all the knowledge you need to take your cover letter from "OK" to "great."

#1. Pick the right template

A good cover letter is all about leaving the right first impression.

And what’s a better way to leave a good impression than through a professional, well-formatted, and visual template?

You can simply pick one of our tried-and-tested cover letter templates and you’ll be all set!

#2. Add your contact details on the header

The best way to start your cover letter is through a header. 

Here’s what you want to include there:

• Phone Number
• Name of the hiring manager / their professional title
• Name of the company you’re applying to

Optionally, you can also include the following:

• Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
• Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your content portfolio site or blog.

#3. Greet the hiring manager the right way

Once you’ve listed all your relevant contact information, it’s time to address the hiring manager reading your cover letter. 

A good practice here is to find the hiring manager’s name and address them directly instead of using the traditional “dear sir or madam.” This shows that you’re really invested in the company and that you took your time to do some research about the job.

So, how can you find out the hiring manager’s name?

One way to do this is by looking up the head of the company’s relevant department on LinkedIn. Let’s say you’re applying for the position of Communication Specialist at Novoresume. The hiring manager is probably the Head of Communications or the Chief Communications Office.

Or let’s say you’re applying for the position of server at a restaurant. In that case, you’d be looking to find out who the restaurant manager is.

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

If you still can’t find out the hiring manager’s name, here are several other greetings you can use:

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• To whom it may concern
• Dear [Department] Team

#4. Create an attention-grabbing introduction

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The problem with most cover letter opening paragraphs, though, is that they’re usually extremely generic, often looking something like this: 

Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

As you can probably tell, this opening paragraph doesn’t tell the hiring manager anything other than that you’ve worked the job before - and that’s not really helpful in setting you apart from other candidates. 

What you want to do, instead, is start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position. 

For example:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as my excellence in sales, makes me the right candidate for the role of X at Company Y.

The second example shows how the candidate is a top performer. The first just shows that they’ve worked a sales job before.

Which one are YOU more likely to invite for an interview?

#5. Show you’re the perfect person for the job

One great thing about cover letters is that they allow you to expand more on the top achievements from your resume and really show the hiring manager that you’re the right person for the job. 

A good way to do that is to first read the job ad and really understand what skills/experiences are required, and then to ensure that your cover letter touches upon the said skills or experiences.

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+. As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. This means I created the ad copy and images, as well as picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

#6. Explain why you’re a great company fit

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

To convince the hiring manager that you’re a great company fit, do some research on the company and find out what it is you like about them, or about working there. You want to know things like:

• What’s the company’s business model?
• What’s the company's product or service? Have you used it?
• What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

Then, turn your top reasons for liking to work there into text and add them to your cover letter! 

#7. Wrap up with a call to action

To make the end of your cover letter as memorable as possible, you want to:

• Wrap up any points you couldn't in the previous paragraphs. Mention anything you’ve left out that you think could help the hiring manager make up your mind.
• Thank the hiring manager for their time. After all, it never hurts to be polite. 
• Finish the cover letter with a call to action. A call to action is a great way to make your cover letter ending as memorable as possible. 

#8. Write a formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions in a cover letter:

• Best Regards,
• Kind Regards,

#9. Proofread your cover letter

Last but not least, make sure to always proofread each and every document that you’ll be including in your job application - cover letter included. 

The last thing you want is to be claiming you’re a great candidate for the job with a cover letter full of typos! 

For an even more comprehensive guide on how to write an impactful cover letter , check out our article ! 

Cover Letter Writing Checklist 

Frequently Asked Questions

Do you still have some questions about cover letters? Check out the answers below:

1. How do I write a simple cover letter? 

To write a cover letter that’s simple but also professional, make sure to include a header with your personal information, a formal greeting to the hiring manager, an attention-grabbing opening paragraph, a second paragraph explaining why you’re a good candidate for the job, and a formal closing (preferably with a call to action). 

2. What are the 3 parts of a cover letter? 

The three parts of a cover letter are: 

• The introduction , namely the header, the greeting to the hiring manager, and the opening paragraph. 
• The sales pitch is usually the body of the cover letter. 
• The conclusion involves a formal closing and a signature line.

3. What makes a great cover letter?

A great cover letter should be personalized for each job you’re applying for, instead of being overly generic. It’s also preferable to address the hiring manager by their name and not use the overly-used “Dear Sir/Madam.”

To make a great first impression, you should mention 1-2 of your top achievements in your opening paragraph - the more job-specific they are, the better. Also, don’t stop at showing the hiring manager why you’re a great candidate for the job. Make sure to also talk about how you’re a good culture fit for the company.

Last but not least, wrap up your closing paragraph with a call to action to give the hiring manager a little extra something to remember you by. 

4. When is a cover letter necessary?

Unless the job ad specifically states otherwise, you should always include a cover letter with your job application .

Even if the hiring manager doesn’t read it, you will look more professional simply by including one.

And that’s a wrap! We hope our cover letter examples and writing tips will inspire you to write a cover letter that will land you your next job.

If you’re looking for more invaluable career advice and articles, make sure to check out our career blog , or any of these related articles: 

• How to Write a Resume
• Cover Letter Mistakes to Avoid at All Costs
• Cover Letter Format (w/ Examples & Free Templates)

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How to Write a Cover Letter With No Experience (Examples Included!)

Writing a cover letter with no experience might feel like an intimidating task. The anxiety of facing a blank page—often with that inner voice whispering you may not be qualified enough—can indeed be paralyzing. But guess what? We’ve all been there, and trust me, you can do it too.

Everyone who has a job today started with no experience and had to write their first cover letter . Some of us even did it in a time when technology wasn’t around to help out (thankfully, things have changed!).

Need some guidance on writing yours? Here is everything you need to know to craft a cover letter with no experience, plus examples to guide you through the process.

What is a cover letter?

First things first: A cover letter is a document that you send to introduce yourself when applying for a job or internship. It complements your resume, providing more insight into who you are and the skills and qualifications that make you perfect for the role.

Think of it like a virtual handshake with the hiring manager. It’s your first interaction and your chance to quickly introduce yourself to secure an interview. Together with your resume , the cover letter is your opportunity to make a strong impression.

Why should you write a cover letter

Writing a cover letter, even if you lack experience, can set you apart from other candidates. It gives you space to delve more deeply into the skills and qualifications mentioned on your resume.

“Rather than focusing on what you have not accomplished yet in your career, focus on what you bring to the table: your skills, competencies, personality traits, and the values that you have developed in your life and education,” says Eloïse Eonnet , career coach and communication skills expert.

How to write a cover letter with no experience: 7 tips

When writing your cover letter, keep in mind your goal: leaving a positive first impression on the reader. It should include relevant information for the position you're applying for and maintain a professional yet engaging tone.

That’s your chance to convince the recruiter that you are the right person for the job and schedule an interview. “So, make sure you are clear on what skills and competencies you bring, and what personality traits make you a great fit,” says Eonnet.

If you still feel stuck and don’t know where to start, here's our seven-step guide on how to write a cover letter with no experience:

1. Check the company and job description

The first step in crafting a well-written cover letter is to research the company where you want to work. Carefully review what the organization shares about its values and culture on social media or its website to understand how you can relate to it in your letter.

The job description should also be examined closely because it typically includes keywords that you can incorporate into your cover letter when explaining your skills and competencies.

2. Include contact details

Mastering the cover letter format is as important as the content itself. Traditionally, a cover letter begins with your name and contact details—ensuring that if the recruiter decides to interview you, the information will be visible and easy to find.

And below your information, right before your opening paragraph, should be the hiring manager contact details. This format is considered more professional and is what is typically expected from candidates.

For example:

[Your First and Last Name]

[Phone number]

[Optional, unless it’s asked for: Your address]

[Date you're sending the letter]

[Hiring managers First and Last Name]

3. Begin with a friendly yet professional greeting

Remember, a cover letter is your initial interaction with the hiring manager, but in a virtual setting. Like in the real world, you begin with a greeting and then proceed to introduce yourself.

Choose a formal greeting such as “ Dear First and Last Name” , avoiding casual words like “ Hi” or “ Hey” to keep a professional tone. After that, you can start your first paragraph by introducing yourself and stating the position you are applying for.

Dear Lucia Carter,

My name is Alana Reeves, and I’m excited to apply for the Copywriter position at ABC Agency, which I discovered on LinkedIn. As a recent graduate from Columbia University, I’d be thrilled to work for a company that aligns with [Company’s values and/or culture].

4. Highlight relevant qualifications

Now, it’s time to showcase that you have what it takes to fulfill the desired position. When writing a cover letter with no experience, the key is to emphasize any relevant skills and competencies, detailing how they were developed.

“If a candidate has no work experience to pull from, I suggest that they talk about projects they completed at school, courses they took, extracurricular activities and community based projects they focused on, and even personal life events and projects they have experienced,” says Eonnet.

Filter what’s most relevant to the role you’re applying for and create a link between your skills and the job description.

“ Since my first semester at school, I’ve cultivated a passion for producing digital content for companies and institutions. I acted on this by creating a blog for the Mass Communication's website, where I wrote stories that captured the daily lives of the students on campus and the Columbia University culture. I also created a series providing recommendations of books, websites, films and TV shows relevant to a Mass Communication graduate.”

5. Showcase hard and soft skills

At this point, you’ve probably heard about hard and soft skills , right? Hard skills are technical abilities or knowledge that you can acquire through education, work experience, or training, whereas soft skills are linked to behavior and interpersonal relationships.

Recruiters seek candidates with a good mix of both types of skills, and the second and third paragraphs of your cover letter are perfect to show that you have what they are looking for.

“Show, do’’t tell! Rather than list your traits, they need to be in context of your past experience, even if it’s not official ’work experience,’” says Eonnet. So, use what you know about the company to show why you’re a good fit—be sure to explain how your skills match their needs.

“ During my four years as a blog content creator, I developed a strong understanding of SEO strategy, creative copywriting, and data analysis using Google Analytics, attracting approximately 1000 monthly visitors to the blog. I also applied my communication and self-management skills by interviewing students and managing the content by myself.”

If you have any top accomplishments, whether personal or academic, you can also include them in this section of your cover letter.

6. Close professionally

Wrap up your cover letter by reiterating your interest in the position and closing with a professional sign-off . You can use an engaging and friendly tone—and even ask for an interview—but don’t go overboard. Avoid overly casual language like “See you soon” or “Cheers”.

“I’m impressed by ABC Agency’s culture and creative approach to copywriting. I look forward to the opportunity to discuss my qualifications further in an interview.

Thank you for considering my application.

Best regards,

Alana Reeves”

7. Proofread carefully

This should go without saying, but make sure to submit a flawless letter free from grammatical, spelling, or punctuation errors. Unfortunately, even great candidates can be overlooked if their cover letter or resume has too many mistakes.

To avoid this, take time to proofread your writing before submission. Remember, you’re not the only one job hunting, and recruiters probably go through tons of cover letters and resumes daily. Anything less than impeccable could be a deal-breaker.

Cover letter examples with no experience (but willing to learn!)

Ready to see these tips in action? Check out two examples of cover letters with no experience to guide you.

1# Sample cover letter for internship with no experience

Alana Reeves

123-456-7890

[email protected]

February 26, 2024

Lucia Carter

123 Payne St.

[email protected]

I’m excited to apply for the marketing internship position at ABC Agency. As a recent graduate from Columbia University, I’m eager to delve deeper into marketing strategies and their role in the business world.

In addition to my commitment to college studies, over the past year, I’ve completed courses in digital marketing essentials and inbound marketing. I’ve also been actively involved in extracurricular activities, creating content and promoting student events across multiple platforms. These experiences have not only expanded my creativity but also enhanced my teamwork skills.

I’m enthusiastic about the prospect of joining your marketing team, as I’m an admirer of your creative marketing campaigns and ABC Agency’s commitment to social responsibility. I'm confident in my ability to contribute to your growth by offering innovative solutions and fresh perspectives for the business.

I look forward to the opportunity to discuss my qualifications further.

2# Sample cover letter for job with no experience

My name is Alana Reeves, and I’m writing to express my interest in the entry-level social media management position at ABC Agency, which I discovered on LinkedIn. As a recent graduate with a major in Mass Communication from Columbia University, I am eager to apply my education in a dynamic and innovative company like yours.

During my four years of undergraduate studies, I initiated and managed a TikTok and Instagram page to share my study routine. I was successful in creating a community of 5,000 followers, including students from Columbia University and other universities nationwide.

This experience equipped me with a robust understanding of content creation, image and video editing, community management, and social media analytics. I strengthened my self-management and organization skills, effectively balancing my academic responsibilities with this project.

Being an admirer of ABC Agency’s creative and humorous content, I am enthusiastic about the prospect of contributing to your team. I believe I can bring fresh ideas and an innovative approach to enhance your social media presence.

What to avoid when writing your cover letter

Understanding what not to say is also helpful when crafting a cover letter without experience. Here are two things to steer clear of:

Don’t be too apologetic

It’s easy to fall into the trap of downplaying your past experiences just because they weren’t formal jobs. However, you should—or at least try to—avoid this negative and overly apologetic approach at all costs.

“I would definitely avoid qualifying any past experience (school projects, odd jobs, internships, community service, personal projects) as ’not work experience.’ I see candidates use an apologetic tone sometimes, which is counterproductive.” says Eonnet.

Don’t focus on your lack of experience

If you’re searching for tips on how to write a cover letter with no experience, examples and such, chances are you're applying for an entry level position. In this case, avoid dedicating too much space in your letter to the fact that you haven’t had a traditional job.

“Recruiters who are looking to fill an entry-level role do not expect you to have a bunch of full-time work experience. Rather, they’re looking for candidates who are self-aware, ready to work, and interested in the position.” says Eonnet.

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5 Tips for a Great Cover Letter (and samples)

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Cover Letter Format & Samples

Cover letters are a fantastic tool to introduce oneself in the job search process and are as significant as the resume. A cover letter provides an excellent opportunity to demonstrate one’s interest in the organization and establish direct connections between the employer’s job description and one’s professional background. A well-crafted cover letter, tailored to the specific job and company of interest, and addressed to the right person, can make a lasting impression on the employer.

To make the cover letter effective, one must consider some universal tips and considerations when writing it. It is crucial to ensure that the cover letter is clear, concise, and free of errors. Using formal language and avoiding contractions can help maintain a professional tone. Choosing appropriate vocabulary and grammar can help maintain the original meaning of the text and convey a sense of expertise and professionalism, which is suitable for a business or academic setting. So, it is essential to take the time to craft a compelling cover letter that showcases one’s qualifications and skills to the employer in the best possible light.

In addition to the suggestions above, see our list of key considerations to crafting effective and valuable cover letters.

Cover Letter Tips

1. ) All margins should be approximately one-inch. Typically, a cover letter consists of three to four paragraphs.

2.) The font size should be easy to read. Times, Palatino or Helvetica are good choices. A font size of 12 pt. is preferable, but in some cases you may need to use 10.5 or 11 pt. font.

3.) Don’t be tempted to send “generic” letters. Each cover letter you write should be different, because each job and company you’re writing to is different. Make it easy for the reader to see the relevance of your qualifications to the job in question.

4.) Be sure to proofread each new cover letter you create so that it is free of errors.

5.) It is important to write to a specific person whenever possible.

In addition to these quick tips, check out our comprehensive  Job Search Letters  guide for more information on structuring cover letters and other job search documents.

• Sample 1:  Application Letter
• Sample 2:  Prospecting Letter

Finally, we know that some people work best when they have a format to follow. Especially when they are writing a document, like a cover letter for the first time. The following example reflects the correct business format to use when writing a cover letter:

Your name Return address City, State, Zip

Name of the contact person Title Company Name Address City, State, Zip

Dear Mr./Ms./First name Last name:

The opening paragraph states your reason for writing the letter. Mention a specific job of interest, or a particular department in which you are seeking work. If possible, mention how and when you learned about the job opening or the company, i.e., through a classified advertisement, a contact person or a career services professional. Be sure to mention the name of the person who suggested this job to you, especially if that person is highly respected within the company.

The middle paragraph is an opportunity to expand on the skills you have developed as they relate to this position. This should not merely repeat your resume. You can discuss your education and particular courses or skills attained while in college. If you’re an experienced person, you may wish to use this paragraph to describe your professional background and highlight any specific job experience that may be of particular interest to the organization and that will differentiate you from other applicants. You may need a second paragraph to fully describe your related abilities.

The next paragraph reflects the research you have done on that particular organization. Use company literature, a web site, or conversation with an employee of the organization as ways to gain knowledge about the organization. Explain why you are interested in the job, and convey your awareness of what the company does to show that you have done careful research.

In closing, reiterate your enthusiasm to be considered and ask for an interview. Either state a specific week you’ll make a follow-up phone call or mention an interest in having the contacted person call to set up an interview date. Specify how you can be contacted. Remember to thank the person for considering your application.

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Best Resume Advice According to Reddit: 6 Tips That Actually Work

• Júlia Mlčúchova , 
• Updated January 29, 2024 9 min read

Do you often turn to Reddit for answers to your burning questions? And, have you considered exploring this popular online forum to uncover what the best resume advice according to Reddit is?

Of course, Reddit can be notoriously difficult to navigate and not all of its users actually know what they're talking about.

Still, Reddit and other public forums can be valuable sources of first-hand experience in all things resume. 

We've painstakingly sifted through countless subreddits, all dedicated to resume writing and career tips, to save you the trouble.

Now, we present to you the crème-de-la-crème of Reddit resume advice. 

In this article, you'll find:

• 6 best resume advice according to Reddit;
• What we think about them; 
• And, of course, examples. 

Table of Contents

Click on a section to skip

TL;DR: 5 Best resume advice according to reddit

1. use a single column layout to pass the ats.

• 2. Don't name your resume 'resume.pdf'

3. Keep your job descriptions short. Use bullet points and action verbs

4. use numbers to quantify your achievements, 5. less is more for both word count & job applications per day, 6. use resume builders to make your life easier, key takeaways: best resume advice according to reddit.

First, for those in a hurry, here's the TL;DR version of our top five resume advice gathered from Reddit:

• Use a single column layout to pass the ATS.
• Don't name your resume 'resume.pdf'.
• Keep you job descriptions short. Use bullet points and action verbs.
• Use numbers to quantify your achievements.
• Less is more for both word count & job applications per day.
• Use resume builders to make your life easier.

Now, let's look at the best resume advice according to Reddit users more closely. Here's what we think:

If you thought that layout doesn't play any significant role in the success rate of your resume, you thought wrong!

In case the company you're applying to uses an Applicant Tracking System, always opt for a single column layout . 

The reason? ATS compatibility. 

Even though all ATSs are designed to read text from top to bottom, left to right , not every ATS is programmed to distinguish between columns. 

And you just can't know with certainty which software you'll encounter. Therefore, reduce the risk of your resume being incorrectly processed or rejected by picking a one-column ATS friendly resume template . This will make the process of parsing and interpreting information easier and safer.

HOWEVER. That doesn't mean you should discard the two-column resume all-together. Here are some reasons why a two-column layout can still be beneficial :

• Non-ATS employers . Many companies still don't use ATS systems, making the ATS compatibility argument less relevant in these cases. For these employers, the visual and organizational benefits of a two-column layout could be more advantageous.
• Aesthetics . A two-column format can be more visually engaging, making your resume stand out.
• Ease of reading . Smaller chunks of information can make the resume easier for the human eye to navigate.
• Space management . For those with less experience, a two-column layout can help evenly distribute text and avoid large empty spaces.
• Strategic organization . It allows for a more strategic presentation of information, guiding the recruiter's eyes through your resume efficiently.

Moreover, if you're just entering the workforce with no experience , your resume is probably still quite sparse. 

Because of this, you may end up with a large, unattractive empty space at the bottom of your document. And with one-column structure resumes, this is often the case. 

There' s an easy fix! Organizing your resume sections into a two-column structure can help spread the text more evenly.  

2. Don't name your resume 'resume.pdf'

Indeed, putting together a good resume is quite a tedious process.

There're so many rules and principles to think about, for instance:

• Every single resume section, whether it be the resume summary , work experience section, education section, skills section, or any other optional section, requires your full and undivided attention. 
• You must remember to always tailor your resume to fit a specific job description . 
• Not to mention the subsequent formatting and proofreading!

By the time you've finished writing your resume, you're likely mentally drained. 

It's at this time that errors creep out from the most unexpected places.

One such error is not naming your resume file appropriately .

How to name your resume file: step-by-step.

When naming your resume file for submission, it's important to consider clarity, professionalism, and the likelihood of it being easily found by the recruiters.  

Here are our recommendations for naming your resume file:

• Use your name. Start with your full name. This is the most crucial piece of information because it clearly identifies the document as yours. For example, "PeterStones" .
• Specify the document type. Make it clear that the document is a resume . This helps distinguish your resume from other documents like a cover letter . For example, " Resume ".
• Add the job title. This can be particularly helpful if you are sending the resume directly to a hiring manager. For example, " ProductManager ".
• Use a professional format. Avoid using any unnecessary symbols or fancy formatting. Underscores (_) or hyphens (-) are acceptable to separate words.

A good file name for your resume could look like this: "PeterStones_Resume_ProductManager.pdf".

Finally, before hitting send, consider carefully what to write in an email when sending a resume . Of course, when you're applying for a job, every detail matters. Don't neglect the content of your email – it's also responsible for making a positive first impression.

Undoubtedly, you know that the work experience section is the heart and soul of your resume.  

The recruiters always pay it the most attention, and so you need to be extra diligent and patient while writing about your past employment. 

Consequently, many will try to fit in as much information as humanly possible, disregarding the readability and quality of their entries. To steer clear from such mistake, follow these two simple principles:

• Organize your work descriptions into bullet points . Under each work experience entry, list 4-5 bullet points underlining your most notable responsibilities and achievements. That is to say, you should focus on demonstrating the impact your presence had on your former employment, rather than just stating your daily duties. 
• Open the said bullet points with action verbs . The recruiters don't care about long winding sentences! That's why it's a good idea to start each bullet point with an action verb . This will not only make your writing more concise, but it'll also depict you as a proactive, and therefore valuable, employee.

For example, a well conceptualized work entry description can look like this:

Work experience entry example:

Senior Product Manager XYZ Tech Solutions, New York, NY | June 2019 – Present

• Led a team of 8 in the development of an innovative mobile application, increasing user retention by 35% within six months.
• Collaborated with cross-departmental teams to streamline product delivery, reducing time-to-market by 20%.
• Managed product lifecycle from concept to launch, including market analysis, positioning, and rollout strategy.
• Oversaw a budget of $1M, optimizing resource allocation and cutting costs by 15% without impacting product quality.

This is another great resume advice according to a Reddit user!

The recruiters adore to see numbers in your resume! Why, you ask?

It makes life a bit easier for them. By quantifying your accomplishments, you simultaneously allow recruiters to better gauge your abilities ; and add more weight to your words . 

Be as specific as you can - numbers are universal. 

Struggling to figure out how to incorporate numbers into your resume? Here are few examples of what you can quantify:

• Revenue and sales increases. If you contributed to growing revenue or sales, specify the percentage or dollar amount of the increase. For example: " Boosted sales by 20% within a six-month period. "
• Cost reduction. Similarly, if you implemented strategies that reduced costs, mention the amount or percentage saved. For example: " Cut operational costs by 15% through process optimization ."
• Time efficiency. If you streamlined processes, indicate how much time was saved. For example: " Reduced project turnaround time by 30% ."
• Team management. If you manage a team, you can specify the number of people you supervise. For example: " Led a team of 12 sales professionals ."
• Project scope and delivery. Quantify the size or value of the projects you managed, then mention if you delivered them under budget or ahead of schedule. For example:  " Managed projects worth $2M, consistently delivering 10% under budget ."
• Training and development. If you were involved in training, mention the number of people you trained or the improvement in performance post-training. For example: " Trained over 30 employees, leading to a 40% increase in overall team efficiency. "

Resume advice two-in-one!

As this Reddit user rightly pointed out, less is sometimes more . 

This is especially true when it comes to the content of your resume as well as the amount of job applications you send out each day .

When crafting your resume, keep in mind that you must show the recruiters that you have everything they're looking for . Chances are, you actually have much more – more diverse job experience; more interesting hobbies; or more fulfilling volunteer work you'd like to share with them. 

Obviously, resumes have their length limitations . Once you've started to write yours, you'll soon learn that you have to be picky! 

Recruiters prefer resumes that are focused, relevant, and straight-to-the-point. In other words, don't make them read information they didn't ask for. 

The same applies to applying for jobs.

Many in this situation start panic-applying to every single job posting they find. Because they assume that the more applications they send, the bigger their chances at landing a job will be. 

Makes sense right?

In theory, maybe. In practice? Hardly!

Believe it or not, there's such a thing as sending too many applications. Basically, if your solely focus on the quantity of applications, you're running the risk of sacrificing their quality . 

And that is a problem. If you'd like to learn how to go about this problem, including tips on how to manage the pressure of job hunting, take a look at what research says about the ideal number of job applications .

Now, hand over your heart!

Would you prefer to sit in front of your computer for hours, battling with Microsoft Word and its many settings? Trying to create a perfect resume design from scratch? 

Admit it, even the thought of setting margins and spacing makes you roll your eyes. 

Hence, arguably the best resume advice according to reddit is to make a resume with an online resume builder to avoid these inconveniences (politely said).

No need to scratch your head over a layout or the best colour palette! Instead, simply pick a resume template that best suits your needs (both aesthetic and practical), fill in all your information, and watch your resume come to life in seconds. 

Additionally, resume builders can proofread and correct any misspellings or typos you might've otherwise missed. 

Sounds good? If so, your perfect resume is one click away.

Resume template by Kickresume

This resume was written by our experienced resume writers specifically for this profession.

In conclusion, Reddit and other public forums can serve as a good starting point for seeking resume advice.

Apart from first-hand applicant experience, many posts are sumbitted by actual hiring managers.

However, there's a lot to weed out first to find the best resume advice according to reddit.

Plus, you should always compare your findings with reputable sources. Which is exactly what we did.

• Don't forget to name your resume file appropriately.
• Keep your job descriptions short with bullet points and action verbs.
• Keep your resume concise and the number of daily applications reasonable. 
• Use online tools (like Kickresume) to build your resume.

Ready to create the perfect resume?

Create a beautiful resume quickly with the help of AI and our customizable templates.

Julia has recently joined Kickresume as a career writer. From helping people with their English to get admitted to the uni of their dreams to advising them on how to succeed in the job market. It would seem that her career is on a steadfast trajectory. Julia holds a degree in Anglophone studies from Metropolitan University in Prague, where she also resides. Apart from creative writing and languages, she takes a keen interest in literature and theatre.

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