introduction for a job application letter

How to Write a Letter of Introduction (With Examples)

By Priya Jain

Published: January 22, 2024

Writer & Career Coach

Writing a letter of introduction serves as a tool for individuals and businesses to establish new connections, explore opportunities, or introduce services and products. An effectively written letter of introduction can open doors to job opportunities, business collaborations, and networking.

Whether you’re a freelancer seeking new clients, a business looking to forge new partnerships, or an individual exploring job opportunities, a compelling introduction letter can set the stage for fruitful interactions.

In this article, we explain what a letter of introduction is, explore what to include, and give examples you can use while creating your letter. 

What Is a Letter of Introduction?

A letter of introduction is a document that introduces one party to another. It can serve various purposes in different contexts, including professional, academic, or personal settings. 

This letter can be used to introduce oneself or by someone else to introduce a third party. The key purpose is establishing a connection or a rapport with the recipient, usually with a specific goal, such as exploring job opportunities, proposing business collaborations, or extending networks.

Individuals can use letters of introduction in social settings, like joining a new club or group, where you want to introduce yourself to the members. These letters often introduce a third party, like a colleague or a friend, to your contacts. This can be particularly helpful in professional networking or recommending someone for a job or project .

The Difference Between a Letter of Introduction and a Cover Letter

A letter of introduction and a cover letter are very different. Letters of introduction are generally used when you want to establish a new relationship that may or may not be job-related. It could be an introduction to a potential business partner, a networking contact, or a new community or group. 

On the other hand, a cover letter is job-related. It’s sent alongside a resume when applying for a job. The cover letter focuses on why the applicant is suitable for a specific job, highlighting skills and experiences directly relevant to the job description. It’s more tailored to a particular role or company.

Letter of Introduction Examples

Here are some examples you can take inspiration from:

Job Application Letter of Introduction

This letter aims to introduce yourself to a potential employer, highlight relevant skills and experiences, express interest in the position, and provide a glimpse of your personality.

You can use this example to write a job application introduction letter:

Dear [Hiring Manager’s Name],

I am writing to express my keen interest in the [Job Title] position at [Company Name]. With [X years] of experience in [relevant field/industry], I have developed a comprehensive skill set that aligns with your team’s requirements.

My experience at [Previous Company] involved [mention key responsibilities or projects related to the new job]. I am particularly excited about the opportunity at [Company Name] because of [reasons specific to the company or role].

Enclosed is my resume, which further outlines my achievements. I would appreciate the opportunity to discuss how my experience and skills can contribute to the continued success of [Company Name].

Thank you for considering my application. I look forward to the possibility of contributing to your esteemed team.

[Your Name] [Your Contact Information]

Networking Introduction Letter

A networking introduction letter is a valuable tool for establishing new professional connections . It’s a way of introducing yourself to someone in your industry or field whom you haven’t met but wish to connect with for networking purposes.

Here’s an example:

Dear [Contact’s Name],

I hope this message finds you well. I am [Your Name], currently working as a [Your Job Title] at [Your Company]. I came across your profile on [LinkedIn/Professional Event] and was impressed by your extensive experience in [relevant field/industry].

I am reaching out to expand my professional network in the [specific industry or field] and would value the opportunity to learn from your insights. [Mention any mutual connections or shared interests, if applicable].

If you are open, I would appreciate talking with you briefly. I want to hear about your experiences, particularly regarding [specific topic or question].

Thank you for considering my request. I understand the value of your time and would be flexible to accommodate your schedule.

Best regards,

Cold Outreach Letter of Introduction

A cold outreach letter of introduction is used when contacting someone who does not know you or is not expecting your communication. It’s typically used professionally to introduce yourself, your company, or your products/services to a potential client, partner, or employer.

Here’s an example:  

Dear [Recipient’s Name],

My name is [Your Name], and I am the [Your Position] at [Your Company]. I am reaching out to introduce our company and the innovative solutions we offer in [specific service or product area].

I believe that [Recipient’s Company] could significantly benefit from our [services/products], especially in [specific area of improvement or opportunity you’ve identified in their business]. We have partnered successfully with companies like yours, such as [mention any relevant clients or case studies], and achieved [mention specific results or improvements].

I would love the opportunity to discuss this further with you. Would you be available for a brief call next week? I am also attaching a brief overview of our services for your reference.

Thank you for your time, and I look forward to working together.

Warm regards,

Letter of Introduction Template

Creating a letter of introduction involves a structured approach to presenting your information effectively.

Here’s a template that you can adapt based on your specific needs:

[Your Name] [Your Address] [City, State, Zip Code] [Email Address] [Phone Number]

[Recipient’s Name] [Recipient’s Title] [Company/Organization Name] [Company Address] [City, State, Zip Code]

Dear [Recipient’s Name],

[Introductory Paragraph: Briefly introduce yourself, stating your name and current position or role. Explain how you came across the recipient, their work, or their organization.]

[Second Paragraph: State the purpose of your letter. Are you seeking a job opportunity, looking to network, or proposing a collaboration? Be specific about your intentions and why you are contacting this particular individual or company.]

[Third Paragraph: Concisely overview your relevant background and experience. Focus on key aspects of your career or education that align with the purpose of your letter.]

[Fourth Paragraph: Highlight one or two significant accomplishments or skills. Use specific examples demonstrating your capabilities and how they relate to the recipient’s needs or interests.]

[Fifth Paragraph: Mention any personal qualities or soft skills that set you apart and are relevant to the context of your introduction. Relate these traits to how they can be beneficial in achieving the goals outlined in your letter.]

[Call to Action: Clearly state what you hope to achieve with this letter. Whether it’s a follow-up meeting, a phone call, or further discussions, provide a clear action you’d like the recipient to take.]

Thank you for taking the time to read my letter. I am very interested in [discussing further, learning more about, etc.] and look forward to the possibility of [working together, meeting you, etc.]. Please contact me at [your email address] or [phone number].

[Your Name] [Attachments: Mention attachments such as your resume, portfolio, or other relevant documents.]

What You Need to Include in a Letter of Introduction

Incorporating specific elements in your letter of introduction can significantly enhance its effectiveness.

Here’s a breakdown of what to include following your provided structure:

Begin with a formal greeting. This is the initial greeting and sets the tone for the letter. Use a formal tone like “Dear [Recipient’s Name]”. If the recipient’s name is unknown, “Dear Hiring Manager” or “To Whom It May Concern” are alternatives. Personalizing the salutation, however, is preferable if you know the recipient’s name.

Introduction

Introduce yourself by stating your name and your current position or role in a professional context. This section should be brief, offering a snapshot of who you are. For instance, “My name is Jane Doe, and I am a Marketing Manager at XYZ Corporation.”

Purpose of the Letter

Clearly articulate why you are writing this letter. This might be to introduce yourself in a job search context, to propose a business collaboration, or to establish a new professional relationship. Be specific about why you’re contacting this particular individual or organization.

Background Information

Provide a concise overview of your professional background relevant to the purpose of your letter. This could include your current job, professional journey, or key areas of expertise. The aim is to give the reader context about your professional standing.

Relevant Accomplishments

Highlight significant achievements that are pertinent to the recipient. These could be successful projects you’ve led, awards you’ve won, or specific contributions you’ve made in previous roles. The objective is to showcase your competence and success in areas relevant to the letter’s purpose.

Personal Qualities

Share personal attributes that make you well-suited for the intended purpose of your letter. For instance, you might emphasize qualities like leadership, innovation, or collaborative skills if you are applying for a job. This part is about showing your personality and fit.

Call to Action

This is a crucial component where you suggest the next steps. It could be a request for a follow-up meeting, a phone call, or an invitation to review your application. Make it clear what you want the recipient to do next.

Conclude your letter with a formal and professional closing. Common closings include “Sincerely”, “Best regards”, or “Kind regards”, followed by your full name. This part signifies the end of your letter respectfully.

Attachments

If you include additional documents, such as a resume or portfolio, mention them here. For example, “Enclosed, please find my resume, which provides further details about my professional experience.”

What Not to Include in a Letter of Introduction

When writing a letter of introduction, it’s important to be aware of certain elements that should be avoided.

Here are what not to include: 

Unsubstantiated Claims

Your letter should avoid making broad statements about your abilities or achievements without providing specific examples or evidence to support them. For instance, rather than simply stating that you’re an excellent communicator, provide a brief example or mention a relevant accomplishment demonstrating this skill. The goal is to be as concrete and specific as possible to build credibility.

Clichés and Overused Phrases

Avoid overused phrases and clichés that don’t add substantive information to your introduction. Phrases like “team player,” “hard worker,” or “go-getter” are commonly used and don’t distinguish you from other candidates. Instead, use unique descriptions specifically tailored to your experiences and qualifications.

Unrealistic Promises

Be cautious about making promises or commitments that you might not be able to fulfill. Overpromising to impress can backfire if you cannot deliver on those promises later. It’s important to be honest and realistic about what you can offer to the potential employer or contact.

Best Practices for Writing Letters of Introduction

When writing a letter of introduction, following these best practices can greatly enhance the effectiveness and professional impact of your letter:

Tailoring the Letter to the Audience

By researching and familiarizing yourself with the recipient’s work and organization, you can ensure that your letter speaks directly to their needs and interests. Personalization in the letter demonstrates that you have taken the time to understand who they are and what they value, which can significantly increase the effectiveness of your message.

Keeping It Concise and Focused

An effective letter conveys your message in a clear, succinct manner. Long letters can dilute the impact of your key points and lose the reader’s interest. 

Structuring your letter with a clear beginning, middle, and end helps maintain this focus. The introduction should grab attention, the body should elaborate on your purpose and relevant qualifications, and the conclusion should reiterate your intent and suggest the next steps.

Showcasing Personality and Authenticity

An impactful letter is about what you say and how you say it. Infusing your letter with genuine personality and authenticity makes your message resonate more with the recipient. It’s about striking the right balance between professional decorum and personal touch.

Sharing your motivations, interests, or perspectives in a way that aligns with the professional context can make your letter memorable and establish a more personal connection with the recipient.

Proofreading for Clarity and Professionalism

The final yet crucial step in drafting your letter is thorough proofreading. This step is imperative for ensuring your letter is free from grammatical errors and typos and communicates your message.

A well-written and professionally presented letter reflects your attention to detail and commitment to quality. Having someone else review your letter is often beneficial, as a fresh pair of eyes can catch errors and provide feedback on your message’s overall clarity and tone.

About the Author

Read more articles by Priya Jain

How to Start a Cover Letter: 30 Creative Opening Sentences Recruiters Will LOVE

Wondering how to start a cover letter? Traditional cover letter wisdom might tell you to begin with something like, “Dear Hiring Manager, I am writing to apply for the marketing manager position with the Thomas Company.” But we say: A cookie cutter cover letter intro feels as outdated as a Hotmail address.

A cover letter is your chance to introduce yourself to a hiring manager—who you are, what you have to offer, and why you want the job—but you have an extremely limited amount of space to do it. If you really want to get noticed, you’ve got to start right off the bat with something that grabs your reader’s attention.

What do we mean? Well, we won’t just tell you, we’ll show you. Keep reading to find tips on how to start a cover letter, along with 30 creative cover letter opening lines and sentence examples.

Still looking for that perfect next role? One of these open jobs on The Muse just might be the one »

5 tips on how to start off a cover letter

Here are a few pointers to guide you as you use our example cover letter openings—we’re getting there, we promise!—to craft your own:

1. Avoid boring or overused openers

Recruiters have read cover letters that start with lines like “I’m excited to apply for the front-end engineering position,” or “Your job posting on The Muse prompted me to…” so often they could wallpaper their homes with them. While those are OK and still acceptable, you'll have a better shot at impressing potential employers with a less cliché opening line.

2. Be lively and personable

People like reading interesting, engaging stuff—the kind that paints a picture, tells a story, and maybe even makes them smile. People like it when you’re human, genuine, and memorable. So figure out something about yourself and your background that relates to the company or position you're interested in, and use that to build a connection.

3. Show what you bring the company

You’ll get more into the details after your opening paragraph, of course. But your cover letter opener should still tell the reader, “This person can do something for us,” rather than, “This job would really help them.”

4. Stick to the point

Your opener, while creative, should still be relevant to the job. Don’t begin by highlighting an unrelated accomplishment or recounting an anecdote that never connects back to why you’re applying for the job. Part of writing an effective cover letter is curating key information that relates to that specific job opportunity and shows the reader that you're a good fit for the role.

5. Don't start with “To Whom It May Concern”

Find an alternative to “ To Whom It May Concern .” Seriously, banish those five words from your cover letter vocabulary forever. Nowadays, this phrase is seen as outdated, overused, and even rude—especially when better options exist.

30 cover letter opening sentence examples

We’ve come up with 30 creative cover letter opening sentence examples and separated them by the method they use to grab the reader’s attention. We don’t recommend copying and pasting because, well, your cover letter should be unique to your stories, background, and interests.

But you can most definitely use these examples to get inspired for your next application. (If you’re looking to see what an entire cover letter might look like, check out our article on the best cover letter examples for every type of job seeker .)

Start with passion

Employers want to hire people who care about what they’re doing. If you start your cover letter off talking about your passions and how they relate to the job, you’re telling the reader that you’ll be an engaged and motivated employee who’s likely to stick around. Plus, it’s a good way to tell the company a bit about who you are as a person right off the bat. Just be honest and realistic.

If truly loving data is wrong, I don’t want to be right. It seems like the rest of the folks at [Analytics Company] feel the same way—and that’s just one of the reasons why I think I’d be the perfect next hire for your sales team.

I’ve been giving my friends and family free style advice since I was 10, and recently decided it’s time I get paid for it. That’s why I couldn’t believe it when I found an open personal stylist position at [Company].

After about three years of trying out different roles at early-stage startups around San Francisco, watching more “ find your passion “ keynotes than I’d like to admit, and assuring my parents that, yes, I actually do have a real job, I’m starting to come to terms with the fact that I’m happiest when I’m doing two things: writing great content and getting it out into the world.

The other day, I took a career assessment , which told me I should be a maritime merchant. I’m not quite sure what that is, but it did get me thinking: A role that combines my skills in business development with my lifelong passion for the ocean would be my absolute dream. Which is how I found this role at Royal Caribbean.

As a kid, I once gave up a day of a family vacation to transport an injured lizard I found by our hotel two hours each way to the nearest animal hospital (and talked my dad into driving me pre-GPS!). When I was a bit older, I found out I could care for animals every day for a living, and I’ve been working toward that goal ever since.

I am constantly checking my LinkedIn, Facebook, Twitter, and Instagram feeds—and not because of FOMO. Because I’m someone who wholeheartedly believes in the power of sharing ideas in online communal spaces, and I’m positive that I can help spark meaningful conversations as your next social media assistant.

When I was growing up, I wanted to be one of those people who pretend to be statues on the street. Thankfully, my career goals have become a little more aspirational over the years, but I still love to draw a crowd and entertain the masses—passions that make me the perfect community manager.

Start with admiration

Companies often want to hire people who already know, love, eat, and sleep their brand. What better to kick off your cover letter than a little flattery? Of course, remember when you’re telling a company why you love it to be specific and genuine. Because while everyone likes a compliment, no one likes obvious self-serving B.S.

I pretty much spent my childhood in the cheap seats at Cubs games, snacking on popcorn and cheering on the team with my grandfather. It’s that memory that’s shaped my career—from helping to establish the sports marketing major at my university to leading a college baseball team to an undefeated season as assistant coach—and what led me to apply for this position at the Chicago Cubs.

It was Rudy, my Golden Retriever, who first inspired me to apply to your operations assistant opening—not only have we used your app to find other dogs to play with in our neighborhood, he’s really excited about the prospect of coming to work with me every day. As I learned more about how [Company] is using modern tech to help pets thrive in cities, I couldn’t help but get excited to be part of it, too.

Example 10:

When I was seven, I wanted to be the GEICO gecko when I grew up. I eventually realized that wasn’t an option, but you can imagine my excitement when I came across your events manager position, which would have me working side by side with my favorite company mascot.

Example 11:

When I attended SXSW for the first time last month, I didn’t want to leave. So I decided I shouldn’t—and immediately went to check out job openings at the company.

Example 12:

If I could make the NYC apartment rental process better for just one person, I would feel like the horrors of my recent search would all be worth it. So a customer service role at [Apartment Search Company], where I could do it every day? I can’t think of anything more fulfilling.

Example 13:

[Vacation Rental Company] is synonymous with luxury and escape, known for spaces that inspire. I’ve felt this firsthand every time I’ve stayed at one of your properties—whether I was throwing a bachelorette party or working from home in a new locale—and I would love the chance to contribute to this reputation as your destination manager.

Example 14:

I was an hour out from hosting my first big dinner party when I realized I had forgotten to pick up the white wine. In a panic, I started Googling delivery services, and that’s when I first stumbled across [Delivery Service Company]. I’ve been hooked ever since, so I couldn’t help but get excited by the idea of bringing this amazingness to nervous hosts like me as your next social media and community manager.

Example 15:

Though I’m happily employed as a marketing manager, seeing the job description for your company’s PR director position stopped me in my tracks. I’ve been wearing your glasses for many years, and have always been impressed by the way the company treats its customers, employees, and the community at large.

Example 16:

A group of us IT folks were sitting around talking about our favorite Pacific Northwest companies this morning (coincidentally, over coffee). As you might figure, Starbucks was among the first names that came up. What makes you such a standout among Seattle-based corporations? Here’s the list we compiled:

Start with accomplishments

For any given job, you’re going to be competing with a lot of other job seekers—presumably, a lot of other similarly qualified people. A great way to stand out in your cover letter is to highlight something about yourself—a character trait, an accomplishment, a really impressive skill—that’ll quickly show how you stand out.

Example 17:

My last boss once told me that my phone manner could probably defuse an international hostage situation. I’ve always had a knack for communicating with people—the easygoing and the difficult alike—and I’d love to bring that skill to your open office manager position.

Example 18:

Among my colleagues, I’m known as the one who can pick up the pieces, no matter what amount of you-know-what hits the fan. Which is why I think there’s no one better to fill this customer service leader position.

Example 19:

Last December, I ousted our company’s top salesperson from his spot—and he hasn’t seen it since. Which means, I’m ready for my next big challenge, and the sales manager role at your company is exactly what I’m looking for.

Example 20:

After spending three years managing the internal communications for a 2,000-person company, I could plan a quarterly town hall or draft an interoffice memo in my sleep. What do I want to do next? Put that experience to work as a consultant for executives looking to level up their communications strategy.

Example 21:

While you won’t find the title “community manager” listed on my resume, I’ve actually been bringing people together online and off for three years while running my own blog and series of meetups.

Example 22:

If you’re looking for someone who can follow orders and doesn’t like to rock the boat, I’m probably not the right candidate. But if you need someone who can dig into data, see what’s working (and what’s not), and challenge the status quo, let’s talk.

Example 23:

I recently relocated my family to Texas. As we neared our new home, I noticed with intrigue the many wind turbines dotting the landscape. Suddenly, it hit me: “This is the career for me.” After unloading the moving van, I promptly researched companies in this sector that may benefit most from a skilled field engineer with expert electromechanical skills. And I discovered that [Company] is where I want to be.

Example 24:

You might be wondering what a 15-year veteran of the accounting world is doing applying to an operations role at a food startup. While I agree the shift is a little strange, I know you’re looking for someone who’s equal parts foodie and financial expert, and I think that means I’m your person.

Example 25:

Over the last 10 years, I’ve built my career on one simple principle: Work smarter. I’m the person who looks for inefficient procedures, finds ways to streamline them, and consistently strives to boost the productivity of everyone around me. It’s what’s earned me three promotions in the supply chain department at my current company, and it’s what I know I can do as the new operations analyst for [Company].

Start with humor and creativity

OK, before you read any of these, we have to stamp them with a big, blaring disclaimer: Do your homework before trying anything like this—learn everything you can about the company and the hiring manager to gauge whether or not they’d appreciate some comedic relief or a bit of snark. If it seems like they would, it’s a great way to make them smile (then call you). If they don’t? Try a different approach.

Example 26:

Have you ever had your mom call five times a day asking for a status update on how your job search is going, and then sound incredulous that you haven’t made more progress since the last phone call? That’s my life right now. But I’m hoping that soon my life will revolve around being your full-time social media manager. The good news is, I bring more to the table than just an overbearing mom. Let me tell you more.

Example 27:

Thank you so much for offering me the marketing manager position at [Company]! I wholeheartedly accept. OK, I know we’re not quite there yet. But if we were, here are just a few ideas for what I would do once in the role.

Example 28:

I considered submitting my latest credit card statement as proof of just how much I love online shopping, but I thought a safer approach might be writing this cover letter and describing all the reasons I’m the one who can take [E-Commerce Company]’s business to the next level.

Example 29:

I never thought that accidentally dropping my iPhone out of a second story window would change my life (it’s a funny story—ask me about it). But thanks to my misfortune, I discovered [Phone Repair Company]—and found my dream job as an expansion associate.

Example 30:

If we were playing “Two Truths and a Lie,” I’d say: I’ve exceeded my sales quotas by at least 20% every quarter this year, I once won an international pie-eating contest, and I have an amazing job at [Company]. The last, of course, is the lie. For now.

Frequently asked questions

How do you start off a cover letter.

When unsure how to open a cover letter, a good rule of thumb is to steer clear of clichés or overused opening lines. Instead, start by highlighting a passion or accomplishment relevant to the company or role you're applying for. You could also mention something about the company that caught your attention. Get creative, but keep it professional and make sure your narrative makes sense in that context.

How to start a cover letter greeting?

Try to find the hiring manager's name on LinkedIn or the company's website and address them directly, like “Dear Jane Doe”. If you can't find their name, “Dear Hiring Manager” is a good alternative. Avoid using “To Whom It May Concern” as it sounds outdated and impersonal.

How do I introduce myself in a cover letter?

Introducing yourself in a cover letter is straightforward: just share a bit about yourself. For example, “I'm a copywriter with seven years of experience in online content writing. At least officially. Since my first year of college I've been working on personal projects and keeping a track record of my accomplishments throughout the years.” No need to repeat your name since it's already in your contact information at the beginning of the letter.

How to start a cover letter without a name?

If you don't know the name of the person receiving your cover letter, start with “Dear Hiring Manager” or similar. Other possibilities include: “Dear Hiring Team”, “To the Hiring Team”, “To the Hiring Team”, “Dear Recruiter/Recruiting Team”, or “Dear Hiring Committee” if your industry evaluates cover letters and applications through a board.

Jenny Foss , Erica Breuer , Regina Borsellino , Amanda Cardoso also contributed writing, reporting, and/or advice to this article.

9 Examples: A Perfect Letter of Introduction

By Status.net Editorial Team on June 14, 2023 — 15 minutes to read

• How To Write a Letter of Introduction Part 1
• Types of Introduction Letters Part 2
• Letter of Introduction Template Part 3
• Templates: Letter of Introduction for Job Seekers Part 4
• Templates: Letter of Introduction for Networking Part 5
• Templates: New Team Member Letter of Introduction Part 6
• Employee to Customer Introduction Letter Template Part 7
• Business Introduction Template Part 8
• Tips for Writing a Perfect Letter of Introduction Part 9

A good letter of introduction can be a valuable tool in making new connections, whether for personal, professional, or business purposes. In this article, we’ll explore how to write a perfect letter of introduction.

To begin, it’s important to understand the difference between a letter of introduction and other forms of introductory communication. An introduction letter isn’t a cover letter – rather, it serves to establish relationships and spark interest.

Difference Between Introduction Letter and Cover Letter

An introduction letter is not a cover letter. While both documents are used to make introductions, they serve different purposes. An introduction letter is typically written to introduce yourself, your business, or a third party, whereas a cover letter is used when applying for a job or sending a proposal. In an introduction letter, you should briefly highlight your background, accomplishments, and goals, while in a cover letter, you should focus on how your skills and experiences relate to a specific job opportunity.

Introduction Letter vs. Letter of Recommendation

An introduction letter is also not a letter of recommendation. A letter of recommendation is written by someone who knows you well, like a former employer, teacher, or mentor, to vouch for your abilities and accomplishments. It often includes specific examples of your work and contributions, as well as why the person is recommending you for a certain position or opportunity.

Related: A Perfect Letter of Recommendation [8 Templates]

An introduction letter is written by you or on behalf of an individual or company to make an initial connection with others. While you might mention your skills and experience in an introduction letter, it doesn’t have the same weight or credibility as a letter of recommendation, since it lacks the endorsements from others.

Related: How to Ask for a Letter of Recommendation [Examples]

The Full Guide to Reference Letters [Best Templates]

• An introduction letter is used to introduce yourself, your company, or a third party to others.
• A cover letter is used when applying for a job or submitting a proposal, focusing on how your skills and experiences relate to the specific opportunity.
• A letter of recommendation is a formal endorsement of your abilities and accomplishments, written by someone who knows you well.

Remember to use the appropriate type of letter for each situation and adhere to the specific guidelines and tone for each document: this will ensure your communication is effective and appropriate, increasing your chances of making a positive impression.

Part 1 How To Write a Letter of Introduction

Format and structure.

To write an effective letter of introduction, start with proper formatting. Use a standard font, such as Arial or Times New Roman, and set the font size to 12. Stick to a formal tone, and use single spacing with a space between paragraphs.

Greeting and Opening Remarks

Begin your letter with a professional greeting. If you know the recipient’s name, use “Dear [Name].” If not, use “Dear [Title]” or “To Whom It May Concern.” Your opening remarks should briefly explain the purpose of the letter and introduce yourself or the person you are introducing.

Related: How to Start a Letter (and Mistakes to Avoid)

In the main body of the letter, provide details about yourself or the person you are introducing. Focus on the key qualifications, skills, and experiences that are relevant to the recipient. This is also an ideal place to mention any mutual connections or shared interests.

• Keep the paragraphs short and concise.
• Highlight your achievements or expertise.
• Use bullet points or tables to enumerate qualifications or experiences, if necessary.

Closing and Sign Off

To close the letter, express your gratitude to the recipient for their time and attention. Offer your assistance if they have further questions or would like additional information. Use a standard sign-off, such as “Sincerely,” “Best Regards,” or “Yours Faithfully,” followed by your full name and contact information (e.g., email, phone number).

Related: How to End an Email Professionally (Examples)

Remember to proofread your letter of introduction and ensure that spelling, grammar, and punctuation are accurate before sending it off.

Part 2 Types of Introduction Letters

Job-related introductions.

In job-related introduction letters, you are typically introducing yourself as a potential employee or applicant. This is useful when seeking new job opportunities, submitting your resume, or reaching out to potential employers. Your letter should showcase your skills, experience, and enthusiasm for the position while also expressing your interest in the company and its mission.

Networking Introductions

When networking, it’s important to make a great first impression by introducing yourself effectively. In a networking introduction letter, the goal is to establish a connection with an individual or a group within your industry. Mention your title, role, and any common acquaintances you may have. Also, highlight some of your accomplishments or notable experiences relevant to the people you’re introducing yourself to.

Agency or Freelancer Introductions

If you are an agency or a freelancer looking for clients, an introduction letter is a great way to showcase your services and expertise. The focus should be on how you can support the client’s needs and help them achieve their goals. Provide a brief overview of your industry experience, the services you offer, and some examples of successful projects or satisfied clients.

Team Introduction

In a team introduction letter, your objective is to introduce your team members to a new client, project team, or department. Detail the relevant qualifications, skills, and areas of expertise for each team member. This will help establish trust and confidence in your team’s abilities. Be sure to include contact information to facilitate further communication.

Letter of Introduction Examples

Part 3 letter of introduction template.

Dear [Recipient],

I hope this letter finds you well. My name is [Your Name], and I am writing to introduce myself to you. [Insert a brief sentence or two about yourself, such as your current position or relevant experience]. I am reaching out to you because [insert reason for writing the letter, such as expressing interest in a job opportunity or seeking to establish a professional relationship].

I am excited to learn more about your organization and explore opportunities for collaboration. Please feel free to reach out to me at [insert contact information] if you have any questions or would like to discuss further.

Thank you for your time and consideration.

Best regards, [Your Name]

Templates for various types of introduction letters:

Part 4 Templates: Letter of Introduction for Job Seekers

When you are seeking a new job, it’s essential to introduce yourself professionally. Here’s an example of a letter of introduction for job seekers:

Dear [Recipient’s Name],

I hope this message finds you well. My name is [Your Name] and I am writing to express my interest in the [Job Title] position at [Company Name]. I came across your job posting on [Job Board/Website] and believe my skills and experience make me an ideal candidate.

Throughout my career, I have worked on various projects focusing on [specific skills or subject matter]. At my previous job at [Previous Company Name], I [describe a significant achievement or responsibility]. Additionally, I am skilled in [list relevant skills] and have experience using [software or tools related to the job].

I have attached my resume for your review, which includes more information on my background and qualifications. I would appreciate the opportunity to discuss my suitability for the position during an interview. Please feel free to contact me at [Your Email] or [Your Phone Number] to schedule a meeting or for any further information.

Thank you for taking the time to consider my application. I look forward to hearing from you soon.

Sincerely, [Your Name] [Your Email Address] [Your Phone Number]

Related: Best Job Interview Request Email Responses (Examples)

Subject: [Your Name] – [Target Job Title]

I came across the [Job Title] opening at [Company Name] and after reviewing your company’s impressive accomplishments in [Industry], I believe that my [Number of Years] years of experience in a similar role make me an ideal fit.

Enclosed is my resume, which highlights my expertise in [Specific Skills or Accomplishments]. I am confident that my experience in [Area of Expertise] would make a valuable contribution to your team.

[Optional: Mention any mutual connections, if applicable.]

I would welcome the opportunity to discuss my qualifications further and explore how I could contribute to [Company Name]’s success. Thank you for considering my application.

Part 5 Templates: Letter of Introduction for Networking

A networking introduction letter aims to establish connections with potential clients, partners, or colleagues.

Subject: Introduction – [Your Name] and [Recipient’s Name]

Hi [Recipient’s Name],

I hope this message finds you well. I came across your profile while searching for professionals in the [Industry] field, and I am impressed by your experience and accomplishments.

As a fellow professional in the [Industry], I believe that connecting with like-minded individuals like yourself can greatly benefit both our careers. I am particularly interested in [Specific Area of Interest] and would appreciate any insights or advice you may have.

If you’re open to it, I’d love to set up a time to chat over a coffee or a quick phone call. Looking forward to your response.

Best regards, [Your Name] [Your Email Address] [Your Phone Number]

I hope this email finds you well. My name is [Your Name], and I am a [Your Profession or Title] at [Your Company or Organization]. I recently attended the [Event or Conference Name] and saw your insightful presentation on [Topic]. Your ideas resonated with me, and I believe your expertise could benefit the projects I am currently working on.

My current projects involve [briefly describe your projects, e.g., developing new software or implementing a marketing strategy]. I am eager to learn more about your work in [Recipient’s Field of Expertise] and would love to schedule a phone call or coffee meeting to discuss our shared interests and potential collaboration.

Please let me know when you are available, and I will be happy to make arrangements. You can contact me at [Your Email] or [Your Phone Number].

Looking forward to connecting with you.

Part 6 Templates: New Team Member Letter of Introduction

Template 1: introducing yourself.

When joining a new team, a letter of introduction helps introduce you to your colleagues and establish rapport.

Subject: Hello from [Your Name], your new [Job Title / Team Role]

Dear [Team Name or Colleagues],

I hope this email finds you all in good spirits. My name is [Your Name], and I am excited to join the [Company Name] team as your new [Job Title / Team Role]. It’s a pleasure to meet all of you!

A little bit about myself: I have been working in the [Your Industry] for [Number of Years] years, mainly focusing on [Area of Expertise]. My skills include [list relevant skills], and I am proficient in [software or tools you will be using].

In my spare time, I enjoy [mention personal hobbies or interests to connect on a personal level].

I am eager to contribute to the team’s success and look forward to learning from each of you. Please feel free to reach out if you have any questions or concerns, or if you would like to grab lunch or coffee together.

Thank you for the warm welcome, and have a great day!

Best, [Your Name]

Template 2: New Team Member

Welcome a new team member with this template, outlining their role and initial responsibilities.

Subject: Welcome [New Team Member’s Name]!

Dear [Existing Team Members],

Please join me in extending a warm welcome to our newest team member, [New Team Member’s Name]. [He/She/They] will be joining us as a [New Team Member’s Job Title] effective [Start Date].

[New Team Member’s Name] brings with them a wealth of experience in [Area of Expertise], having worked at [Previous Company] for [Number of Years Experience]. In their new role, they will be responsible for [Responsibilities].

We are excited to have [New Team Member’s Name] on board and look forward to their contributions as we continue to grow and succeed.

Please take the time to introduce yourself to [New Team Member’s Name] and offer any assistance they may need as they familiarize themselves with our processes and systems.

Best regards, [Your Name] [Your Title]

Part 7 Employee to Customer Introduction Letter Template

Introducing an employee to clients or customers:

Dear [Customer],

I am writing to introduce you to our newest team member, [Employee Name]. [He/She] is joining us as [Position/Title] and brings with [him/her] [Number] years of experience in [Industry/Specialization].

[Employee Name] is an expert in [Skill/Expertise] and has a proven track record of delivering exceptional [Service/Product]. [He/She] is committed to providing our customers with the highest level of service and ensuring that their needs are met with the utmost care and attention.

We are thrilled to have [Employee Name] on board and believe that [he/she] will be a valuable asset to our team and to our customers. [He/She] is excited to meet and work with all of you, and we are confident that you will find [him/her] to be a knowledgeable and helpful resource.

Please join me in welcoming [Employee Name] to our team and we look forward to continuing to serve you with excellence.

Sincerely, [Your Name] [Your Title] [Company Name]

Part 8 Business Introduction Template

Introduce your business to potential clients, partners, or investors with this template.

Subject: Introducing [Your Company Name]

I would like to take this opportunity to introduce you to [Your Company Name], a [Description of Your Business] that specializes in [Product/Service Offering]. We have successfully served clients in [Industry] for [Number of Years/Timeframe].

Our key services/products include: – [Service/Product 1] – [Service/Product 2] – [Service/Product 3]

We understand the challenges faced by businesses like yours in the [Industry] sector and have a track record of delivering solutions tailored to your needs. Our expertise in [Specific Area] allows us to offer you the best possible service.

We would be thrilled to explore how our offerings can provide value to your organization. Please don’t hesitate to reach out if you have any questions or would like to schedule a meeting.

Best regards, [Your Name] [Your Title] [Your Company] [Your Email Address] [Your Phone Number]

Part 9 Tips for Writing a Perfect Letter of Introduction

When writing a letter of introduction, it is important to keep it brief. Clearly state the purpose and get straight to the point. Remember, your recipient may have a busy schedule, so limit your introduction to a few paragraphs. Being concise ensures that your message is understood and remains memorable.

Use a Professional Tone

Maintain a professional tone throughout your letter of introduction. Be confident, knowledgeable, and clear. Avoid using casual language or informal expressions. This demonstrates your respect for the recipient and reflects well on your professionalism.

Include Contact Information

Ensure that you include your contact information, such as email address and phone number, so the recipient can easily reach you. This can be placed at the beginning or end of the letter. Including your contact information allows the recipient to respond and take the desired action.

Before sending your letter of introduction, proofread it carefully for errors in grammar, spelling, and punctuation. A well-written, error-free letter shows attention to detail and care in your communication. Ask a colleague or friend to review your letter for additional insights and suggestions.

Frequently Asked Questions

How do you start a good introduction letter.

To start a good introduction letter, ensure you have a clear purpose for the letter. Begin by addressing the recipient by name if possible and introducing yourself. State the reason for writing the letter and try to engage the recipient’s interest with a hook, such as a shared connection or a relevant accomplishment. Example:

My name is [Your Name] and I am writing to introduce myself and express my interest in [reason for writing the letter]. I hope this letter finds you well.

I wanted to reach out to you because [hook – shared connection or relevant accomplishment]. As someone who is [briefly describe your background or experience], I believe that I would be a valuable asset to your [company/organization/project].

I am excited to learn more about your work and how I can contribute to it. Please feel free to reach out to me at [contact information] to discuss this further.

Thank you for your time and consideration. I look forward to hearing from you soon.

What distinguishes a letter of introduction from other types of letters?

A letter of introduction is specifically written to introduce yourself, your business, or an employee to another party. It aims to establish a relationship, provide information about your expertise or service offerings, and potentially open up opportunities for collaboration. Unlike cover letters, which focus on a specific job position, introduction letters highlight your skills or experiences more broadly and are often used for networking purposes.

What are the different types of introduction letters?

Introduction letters come in various forms, such as:

• Business to Business (B2B) – Introducing a company, product, or service.
• Employee to Customer – Introducing an employee to clients or customers.
• Self-introduction – Introducing oneself for networking, job applications, or collaboration opportunities.
• New Hire Introduction – Introducing a new employee to the team or organization.

What are some effective tips for writing a letter of introduction?

• Be concise and clear about your purpose.
• Use a professional tone and language.
• Personalize the letter by addressing the recipient by name.
• Emphasize your strengths, experiences, or areas of expertise.
• Include a call-to-action, such as requesting a meeting or asking the recipient to review your attached documents.
• Proofread and edit your letter for grammar, spelling, and punctuation errors.
• 6 Example Emails: How to Ask for a Letter of Recommendation
• How to Start a Letter (and Mistakes to Avoid)
• 10 Examples: How to End an Email Professionally
• Emotional Intelligence (EQ) in Leadership [Examples, Tips]
• 8 Templates: A Perfect Letter of Recommendation
• Effective Nonverbal Communication in the Workplace (Examples)

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Blog Cover Letter Help Letter of Application

How to Write a Letter of Application (with Examples)

A letter of application (also known as a cover letter, application letter, or job application letter) is a one-page letter sent with your resume to convince employers you’re qualified for their role.

As featured in *

How to write a letter of application (6 tips)

How to format your letter of application, frequently asked questions about application letters, additional letter of application faqs.

While there are many purposes for a letter of application , it’s generally intended to give employers more information about you and why you’re applying.

Here’s an example of a simple job application letter:

Letter of Application Template (Text Version)

Dear Ms. Ross,

I’m thrilled to apply for the Junior Front End Developer role at CodePros, which I found on Monster.com. Having had an extremely positive experience completing CodePros online courses in 2017 and applying the skills I learned to my freelance work, I know how valuable online programming education is. My experience with CodePros increased my confidence to complete courses and gain more skills in React.js and JavaScript. I’d love to work for a company that gives students 24/7 support and excellent resources to learn programming skills.

In 2021, I freelanced for Climbers USA, a mountain climbing website in San Francisco, to produce a visually appealing website within 3 weeks. Using my time management and communication skills, I developed a single-page application for them using HTML, CSS, Javascript, and React.js. This project has generated over $800,000 in revenue for Climbers USA to date. I hope to bring my coding abilities to CodePros, where building numerous user-friendly web applications for clients in a timely manner is of the upmost importance.

Besides my freelance work, I’m self-taught in the MERN Stack and am mentoring 2 new programmers to use it for generating user-friendly apps and websites. I also stay up to date on current industry trends and have published 30+ coding articles on Medium to help others on their coding journeys. It would be an honor to work with CodePros to further promote the joys of programming and self-development.

I look forward to meeting you in a future interview. You can reach me anytime at (415) 768-4624, or at [email protected]. Thank you for your time and consideration.

William Grant

An effective letter of application:

• expands on the skills, achievements, and professional experiences you want to highlight
• explains your personal interest in applying to the position
• describes what you can offer the company

Our free-to-use cover letter builder can make you a cover letter in as little as 5 minutes. Just pick the template you want, and our software will format everything for you.

Before you start writing your letter of application, research the company and read the job posting carefully so you know how to describe your experience in a way that gets the employer’s attention.

Once you’ve done your preparation, follow these steps to write a letter of application that lands interviews:

How to write a cover letter

Dread writing cover letters? Read our guide to learn how to write a great cover letter that convinces hiring managers you’re the ideal person for the job.

1. Put your contact information in your letter of application header

Your letter of application’s header should match your resume header and provide your basic contact information to make it easy for hiring managers to invite you for interviews. Make sure to include your:

• email address
• phone number

Depending on the job, you can also include other professional online profiles such as your portfolio or LinkedIn profile to help hiring managers learn more about your past work.

This is an example of a good job application letter header:

2. Address the hiring manager

The next part of your cover letter is the contact person’s information and a salutation (also called a greeting). To get started, write the hiring manager’s contact information at the top-left of your letter of application, including their name, company address, phone number, and email address. If the job ad doesn’t list this information, search for it online or call the company to ask for the hiring manager’s details.

Writing the date is optional in 2024. If you do include the date, place it above the employer’s contact information and format it as [Month] [Day], [Year]. For instance, January 16, 2024.

In your job application letter’s salutation, you should address the hiring manager by name to show that you’ve taken time to tailor your letter to the company. Use the format: Dear Mr./Ms./Mx. [Last Name]. If you can’t find the name, use a salutation like “Dear Hiring Manager” to avoid using the generic “ To Whom It May Concern ”.

Here’s how the employer’s contact information and your greeting should look:

3. Grab the hiring manager’s attention with your introduction

In our recent survey of hiring managers and their thoughts on application letters , 41% said that the introduction of a job application letter leaves the biggest impression on them compared to other sections. So start your application letter off strong by:

• introducing yourself
• mentioning how you heard about the position
• explaining why you’re applying

A great example is the introduction from the letter of application example above:

I’m thrilled to be applying for the Junior Front End Developer role for CodePros, which I found on Monster.com. Having had an extremely positive experience completing CodePros online courses in 2017 and applying the skills I learned there to my freelance work, I understand how valuable online programming education can be. My experience with CodePros increased my confidence to complete courses and gain more skills in React.js and JavaScript. I’d love to work for a company that provides students with 24/7 support and excellent resources to learn programming skills.

If you’re writing a cover letter for an internal position , you don’t need to mention where you heard about the role or go over your entire professional background. Instead, highlight a couple of accomplishments from your time at the company.

This introduction catches the hiring manager’s attention because it’s tailored to the specific role and company . In our survey, 46% of hiring managers consider tailoring a letter of application to be either fairly or very important when deciding whether to invite applicants for interviews. Customizing your application letter not only demonstrates you’re a good fit for the position but also shows employers you:

• actually want to work for them
• are detail-oriented
• can do research
• are diligent (and will apply the same amount of effort to your work tasks)

Write a customized application letter for each job, even if it’s not required. Because 73% of hiring managers whose companies don’t require application letters still read them, writing an application letter is necessary to set yourself apart from the competition in 2024.

4. Highlight industry-specific skills (with numbers) in your body paragraphs

Next, add 2–4 body paragraphs with information about how your skills, experience, achievements, and education can help the target company achieve its goals. Rather than bragging, the goal of your body paragraphs is to show the hiring manager why you’d be a good fit for the position.

Match the job posting when choosing which of your hard and soft skills to highlight in your job application letter. Hard skills and knowledge are technical capabilities learned from hands-on experience, training, or education. Programming, data analysis, and user interface (UI) design are examples of hard skills.

By contrast, soft skills relate to emotional intelligence and let employers know how you interact with others in the workplace. For instance, organization skills , teamwork , and interpersonal expertise show you work well with others as well as on your own.

Your resume’s skills section should already list many of your hard skills. So use your letter of application to highlight your skills that can’t be easily tested or backed by your resume’s certifications or education section .

And just as it’s essential to quantify your achievements on your resume , it’s equally important to use hard numbers in the body paragraphs of your letter of application. Adding numbers to your application letter when other applicants only vaguely describe their qualifications will make your application memorable. The budgets you worked with, people you helped, and number of projects you were a part of can all be quantified using hard numbers.

Using numbers also shows the hiring manager the extent of what you can do. So, for example, if you’re applying to a smaller nursing home with only 50 beds, the first statement below shows you’re more than qualified to handle caregiving for their residents, while the statement without hard numbers is unclear:

Hard numbers

“I worked in a team of 8 caregivers to provide excellent customer service for 100+ residents in recreation areas and reception”

No hard numbers

“I worked in a team and provided customer service to elderly residents”

5. Choose engaging words for your application letter

Your letter of application’s length should be 250 to 400 words or 3 to 4 paragraphs — long enough to get your point across but short enough that the reader won’t lose interest. So make every word count by using strong action verbs and powerful adjectives instead of buzzwords.

For instance, buzzwords like “tasked with,” “responsible for,” and “participated in” are passive and sound like you copied responsibilities from a job posting. Instead, use verbs like “spearheaded,” “managed,” and “executed.” Here’s an excerpt from a UX designer’s letter of application that successfully uses action verbs and power adjectives :

As a Senior UX designer for Sparklabs from 2015–2017, I worked as the sole UX designer. Under minimal supervision, I systematically executed over 4 major design projects for our new website in Canada, including launching 10 prototypes based on different case studies and conducting 50+ user interviews. My innovative designs boosted our marketing campaigns by 92%, which was extremely rewarding.

Along with action verbs, descriptive adjectives help your cover letter to tell a story, which is important because stories are 22 times more likely to be remembered than facts alone. For instance, a hotel manager should include adjectives such as “courteous,” “decisive,” and “tactful” to give hiring managers a better feel for their customer service skills and way with people.

By carefully choosing adjectives for your job application letter, you also help employers evaluate whether you’re someone they’d want to work with. Notice the difference in this nurse’s experience written with and without power adjectives:

Power adjectives

In my role as a head nurse at Grey’s Hospital for 7+ years, I provided exceptional service with my kind bedside manner during emergency surgical procedures to 200+ patients per week. My cheerful demeanor brought patients a sense of calm in the emergency room.

No power adjectives

In my role as a head nurse at Grey’s Hospital for 7+ years, I provided good customer service to 200+ patients every week. I helped doctors with emergency surgical procedures in the emergency room.

6. Close your application letter with a call to action

End your application letter by inviting the hiring manager to contact you for an interview. Include your phone number and email address in your call to action to make it that much easier for a hiring manager to call you straightaway.

Finally, include an appropriate letter of application sign-off such as “Sincerely” or “Best Regards,” followed by your name.

Sincerely, Will Grant

Putting an electronic or real signature between your sign-off and your typed name is optional.

Unsure how to format your letter of application ? Here are 4 tips for formatting an application letter so it stands out to employers:

1. Choose an appropriate font and font size

An appropriate application letter font size is between 10.5 to 12 points. Using a suitable font size ensures readability and that there’s enough white space throughout your letter, making it look professional.

Also, you should pick a professional letter of application font like:

• Times New Roman

Professional fonts are easily scanned by applicant tracking systems (ATS), which is software that filters applications for keywords. An ATS might not be able to read your letter of application if you use uncommon fonts.

2. Fix your margins

Properly sized margins help create the perfect mix of white space and text, making your letter of application easy to read. The standard size for application letter margins is 1″, the default on Microsoft Word. However, you can adjust your margins between ½” and 1½”:

If you have a lot of relevant experience that addresses the job posting you’re responding to, changing your margins to ½” to fit more text on the page is fine.

If you have less experience to describe , you can adjust your margins up to 1½” to make your letter appear longer.

Just keep in mind that very wide margins look unprofessional, while extra narrow margins make your application letter look cluttered.

3. Save your file as a PDF

Job application letters should always be saved as a PDF file to ensure that your letter gets picked up easily by ATS software and passed onto employers. PDFs also keep your formatting intact and don’t allow others to modify your application.

Save your letter under an appropriate file name, such as “First-Name-Last-Name-Application-Letter.pdf”. Using a professional file name makes it easy for hiring managers to find your application in their inbox or on their desktop.

Always review each job posting carefully for keywords to use in your application . Adding these keywords enables your application to be read by ATS as well as demonstrates to the employer you’re a good fit for the role.

4. Simplify your formatting for letters sent in the body of an email

There are a few details to remember if you write an email letter of application for an employer.

First, write a professional subject line that shows your intent. Make sure your email subject line contains your name and the exact job title you’re applying for.

Second, in an email letter of application, there’s no need to type out the hiring manager’s contact information and the date (this information is already included in the email). So begin with the salutation, addressing the hiring manager using “Dear Mr./Ms./Mx. [Last Name],”.

Dear [Mr./Ms./Mx.] [Hiring Manager’s Last Name],

It’s my pleasure to apply as a [Job Title] at [Company Name].

Third, before emailing your letter of application, list your contact information below your email signature .

Phone: (xxx) xxx-xxxx Email: [email protected] LinkedIn: www.linkedin.com/in/yourname

Here’s an example of a job application letter sent as an email:

Want more information on how to write a job application letter? Below we provide answers to 3 common questions related to application letter writing:

1. Is a letter of application the same as a cover letter?

A letter of application for a job is the same as a cover letter. Often recruiters and hiring managers will use the terms interchangeably to refer to a letter sent to give a hiring manager more information about your qualifications.

But application letters (or letters of application) for academic programs and scholarships differ from cover letters. Compared to a cover letter, an application letter for academic purposes is:

• tailored to the academic program or scholarship’s goals, rather than a specific job
• often longer (acceptable to be 1–2 pages)
• accompanied by other application materials (e.g., your transcript, resume for college , personal statement)

2. What should I avoid writing in a letter of application?

Avoid common application letter red flags, which include:

• addressing the company incorrectly (such as sending a letter of application you wrote for a different job)
• lying about your qualifications
• speaking negatively about previous jobs or employers
• including personal information not relevant to the job
• typos or grammar mistakes

3. How do I write a job application letter that stands out?

To write a job application letter that stands out, explain how your qualifications match the requirements in the job posting. Identify a few of the most important requirements that match your background and skills and provide concrete evidence for them, such as numbers or quotes from previous employers or coworkers.

Other ways to help your application stand out include:

• using skills-based keywords from the job ad
• mentioning a particularly impressive achievement
• striking the right tone (e.g., showing your humor and personality while still being professional)
• using a clean and engaging application letter template
• What should the first paragraph of a cover letter include?
• What do employers look for in a cover letter?
• Who reads cover letters?
• How do you write your availability on a cover letter?
• Should you bring a cover letter to an interview?

Rebecca Tay, Ph.D.

Lead Researcher & Resume Expert

Rebecca Tay is a Professional Researcher with a Ph.D. from Johns Hopkins University who directs research projects, survey analyses, and industry reports at Resume Genius. In her spare time, she enjoys reading, eating delicious food, and hanging out with her cat.

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Letter of Introduction: What Is It & How to Write One (+Templates)

• Klara Cervenanska , 
• Updated August 13, 2024 8 min read

Ever heard of a letter of introduction? If not, you’re not alone. While most people are familiar with resumes, cover letters, and even motivation letters, the letter of introduction remains a bit of a hidden gem in the professional world. 

And that’s exactly why it could be your secret weapon .

Because it’s less common, sending one can really make you stand out and leave a lasting impression. 

Writing a letter of introduction isn’t quite like drafting other career documents, but don’t worry—we’ll walk you through it step-by-step and share some examples you can use for yourself .

Table of Contents

Click on a section to skip

What is a letter of introduction?

Letter of introduction vs. cover letter vs. motivation letter, when should you write a letter of introduction , how to write a letter of introduction (7 simple steps), letter of introduction example, letter of introduction template, key takeaways: letter of introduction.

A letter of introduction is a brief letter used to introduce yourself or someone else to a third party, whether that’s a potential employer, business contact, or client. 

It's a simple yet powerful tool that often flies under the radar in the professional world.

Unlike a cover letter or resume , a letter of introduction isn’t tied to a specific job application. 

Instead, it’s more about opening doors and starting conversations. Think of it as a way to make connections that can lead to new opportunities, without the formalities that come with other career documents.

You might feel it sounds a bit similar to a cover letter or even a motivation letter .

While there are many similarities between these documents, the key difference lies in their purpose, main focus, and the target audience. 

While a cover letter serves as an extension of your resume and is tailored to a specific job posting, a motivation letter is typically used in academic settings, such as when applying for educational programs or scholarships.

In contrast, a letter of introduction is primarily used for connecting and networking , without the immediate goal of securing a specific job or degree.

Let's take a closer look at what these documents are, when you should write them, and to whom:

Cover letter

• Purpose: Accompanies your resume to express interest in a specific job.
• Main focus: Adds more details to what’s already in your resume. Use it to explain why you’re the right fit for the job, highlight your skills, and achievements.
• Target audience: Employers, HR managers.

And if you want to learn more about writing a good cover letter, here's the only cover letter guide you'll ever need.

Letter of introduction

• Purpose: Introduces yourself or someone else to a company, potential client, or business partner without a specific job in mind.
• Main focus: Introduces your skills and experience to build a connection and make a positive first impression. If written for someone else, it highlights their qualifications and explains why they’re worth connecting with. This letter is flexible, useful for exploring job opportunities or business partnerships.
• Target audience: Potential employer, client, business partner, or collaborator. 

Motivation letter

• Purpose: Explains why you're applying for a specific job, scholarship, or university program. 
• Main focus: Focuses on your passions, goals, and reasons why you're interested in this job or educational programme. Highlights why this opportunity would enrich your work life and enhance your skills. 
• Target audience: Academic institutions, NGOs, or employers.

A letter of introduction serves a different purpose compared to other career documents like a cover letter or a resume. 

Whether you’re looking to introduce yourself to a company, recommend someone else, or explore new professional relationships, there are several situations where a letter of introduction is the ideal tool. 

Here are some key scenarios when you might consider writing one:

• You want to reach new clients and customers. Writing a letter of introduction for customers or new clients helps build a personal connection. It also explains how your products or services can meet their needs.
• You're looking for a new job. It helps you introduce yourself to a potential employer, show your interest and enthusiasm for the company, and highlight how your skills could be a good fit. Even if there's no job opening posted.
• You just started a new job. When you start a new job, a letter of introduction helps your coworkers or teammates get to know you. Your manager might also send a letter to introduce you to the team.
• You're looking for a business partner/collaborator. An introduction letter is often used as the first point of contact with a potential business partner or collaborator who shares your interests or industry. Its goal is to expand your network, which could lead to mutually beneficial opportunities, such as joint ventures, partnerships, or new projects.
• Someone you know recommended you. If someone you know recommends you to others, an introduction letter can be a great way to follow up and explore collaboration or job opportunities.
• Someone asked you to recommend them. You would introduce the person to your team or employer trying to highlight their skills and qualifications. The goal is to create a connection between your company or team and the person you’re introducing.

Depending on the scenario, a letter of introduction can vary in tone and content, but the core structure remains the same.

These 7 simple steps will guide you in writing a clear and effective letter, no matter the situation:

Start with a header that includes your contact details—it's an obvious but important step. Make sure to list your name, address, phone number, and email at the top of the letter. You can also add the date and the recipient's information, like their name, company, and address.

Always address the recipient. If you're addressing someone you already know or who knows of you, start with a warm, friendly greeting. Typically, you’d use "Dear [Name],". If you don’t know the recipient, "Dear Sir/Madam," works just fine.

Start with introducing yourself and explaining why you're writing. Share who you are, why the company is relevant to you, and why you decided to reach out. Mention how you found out about the company or who referred you, and briefly introduce the person who connected you.

This is where you get straight to the point. Explain why the company or work is important to you and what you hope to achieve from this connection. Highlight the benefits and the potential value this relationship could bring.

Mention your previous work to show your credibility and what you can bring to the table. You should also briefly highlight your accomplishments. Understanding your background can help you stand out and be seen as a valuable candidate for the job.

End your letter with a polite conclusion, suggesting further communication. Highlight how excited you are to talk again and share when you have time to meet.

Now, all you have to do is sign off. Professionally, of course. A simple “ Looking forward to hearing from you ” does the trick every time.

We’ve covered the 7 key steps to writing a letter of introduction in theory. 

Now, let’s take a look at an example that brings all these steps together.

BTW, this example was created using Kickresume’s cover letter builder tool . Even though it’s meant for writing cover letters, you can use it to write your letter of introduction, instead. The tool won't mind :)

We also prepared a few letter of introduction templates you can copy & paste and personalize. 

Just pick one that suits your situation the best. 

#1 For when you want to reach new clients and customers

#1 letter of introduction template.

Dear [Recipient’s Name],

I hope this letter finds you well. My name is [Your Name] , and I’m reaching out because I believe [Recipient’s Company Name] could benefit from the products I offer. I recently came across your company on social media and was impressed by the work you’re doing in [mention the industry or a specific area of interest].

At [Your Company Name] , we specialize in [briefly describe your product or service], and we’ve had great success helping businesses like yours [mention a specific benefit or outcome, e.g., “increase efficiency,” “enhance customer satisfaction,” “save time and money,” etc.] . I’m confident that what we offer could add real value to your operations.

I’d love the opportunity to discuss how we can work together and explore ways my product can support your business goals. If you’re interested in learning more, I’m available for a quick chat at your convenience.

Thank you for considering this, and I look forward to the possibility of collaborating with you.

Best regards,

[Your Name]

[Your Company Name]

[Phone Number]

[Email Address]

#2 For when you just started a new job

#2 letter of introduction template.

Subject: Excited to join the team!

I hope this message finds you well. My name is [Your Name] , and I’m thrilled to be joining [Company Name] as the new [Your Job Title] . I wanted to take a moment to introduce myself and say how excited I am to work with all of you.

A bit about me: I come from [mention your previous company or industry if relevant] , where I [briefly describe your previous role or experience] . I’m really passionate about [mention something relevant to your new role] , and I’m eager to contribute to the great work being done here.

I’ve heard wonderful things about the team, and I’m looking forward to getting to know each of you and learning from your experiences. Collaboration is something I value deeply, so please don’t hesitate to reach out if there’s anything I can help with or if you just want to chat.

Looking forward to meeting everyone and working together to achieve our goals!

Best regards, [Your Name] [Your Job Title] [Your Contact Information if needed]

#3 When someone you know recommended you

#3 letter of introduction template.

[Your Name] [Your Address] [City, State, ZIP Code] [Phone Number] [Email Address] [Date]

[Recipient’s Name] [Recipient’s Company Name] [Company Address] [City, State, ZIP Code]

Dear [Recipient’s Name] ,

I hope this message finds you well. My name is [Your Name] , and I’m reaching out because [Mutual Contact’s Name] spoke highly of you and your work in [mention the field or industry] . Given our shared interests and expertise, I’m excited about the possibility of collaborating.

At [Your Company or Your Current Position] , I’ve been focused on [briefly describe your work or area of expertise ], and I believe there’s significant potential for us to create something impactful together. [Mutual Contact’s Name] mentioned that you’re also passionate about [mention a specific area or project relevant to both] , and I think we could really complement each other’s skills and experiences.

I’d love to explore how we might work together on [mention a specific type of project, collaboration idea, or area of mutual interest] . If you’re interested, I’d be happy to set up a time to chat and see how we could make this happen.

Thank you for considering this, and I’m looking forward to the possibility of collaborating with you.

Best regards, [Your Name] [Phone Number] [Email Address]

#4 For when you're looking for a new job

#4 letter of introduction template.

I hope this letter finds you well. My name is [Your Name] , and I’m currently exploring new career opportunities. [Former Colleague’s Name] , who previously worked with me at [Your Previous Company] , highly recommended [Recipient’s Company Name] as an excellent place to grow and contribute.

With a strong background in [briefly mention your field or area of expertise], I’m confident that my skills and experience align well with the needs of your team. At [Your Previous Company] , I [mention a key accomplishment or responsibility] , which I believe demonstrates my ability to [mention how you can add value to the new company] .

I’m particularly drawn to [Recipient’s Company Name] because of [mention something specific about the company that excites you or aligns with your goals] . I would love the chance to discuss how I could contribute to your team and support your company’s objectives.

If you’re open to it, I’d be thrilled to chat further about any opportunities that might be available. Thank you for considering my application, and I look forward to the possibility of joining your team.

A letter of introduction is a valuable tool for making new connections, reaching out to potential employers, or helping you during your job hunt.

There are a couple of different situations when writing a letter of introduction is appropriate. 

For example when:

• You want to reach new clients and customers
• You just started a new job
• Someone you know recommended you to someone
• Someone asked you to write one for them
• You're looking for a new job
• You're looking for a business partner/collaborator

The details may vary slightly depending on the context, but following these 7 steps will help you prepare a strong letter of introduction in any scenario:

• Add a header with contact information
• Include a salutation
• Introduce yourself and your contact (if applicable)
• State the purpose of the letter
• Highlight your accomplishments or previous relevant work
• Close the letter by suggesting further communication
• Sign off professionally

If you’re still in doubt about writing your letter of introduction, don’t hesitate to use the templates provided in the article.

Klara graduated from the University of St Andrews in Scotland. After having written resumes for many of her fellow students, she began writing full-time for Kickresume. Klara is our go-to person for all things related to student or 'no experience resumes'. At the same time, she has written some of the most popular resume advice articles on this blog. Her pieces were featured in multiple CNBC articles. When she's not writing, you'll probably find her chasing dogs or people-watching while sipping on a cup of coffee.

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How to Start a Cover Letter (Examples Included)

Mike Simpson 0 Comments

By Mike Simpson

When you’re writing a cover letter, nailing the opening is a must. Your cover letter introduction has to draw the hiring manager in, giving them a clear reason to keep reading. That’s why learning how to start a cover letter is so vital; it’s your doorway to success.

After all, more than eight-in-10 recruiters feel that an awesome cover letter is enough to land a candidate an interview even if their resume is only a partial fit for the job. Cool, right?

So, are you ready to make sure that your cover letter opening is everything it can be? Great! Here’s what you need to know.

What Is a Cover Letter?

Alright, let’s begin with the basics. Before you can learn how to start a letter to the hiring manager, it’s helpful to know what a cover letter is in the first place.

We’ve actually taken several deep dives into the world of cover letters, including how to address a cover letter , the best cover letter format , how to end a cover letter , and a full overview of how to write a cover letter .

But the basic gist is that a cover letter is a written elevator pitch. It acts as an introduction to what you have to offer, with a bit more flavor than you can put in a resume.

In many cases, your cover letter is the absolute first impression you’ll make on a hiring manager. As they read, they get a feel for who you are, as well as what you bring to the table.

Do cover letters really matter that much? Yes, they do. Overall, 49 percent of hiring managers think that receiving a cover letter is important to the hiring process, which is a pretty good indication that they value them.

So, what are the parts of a cover letter? In most cases, a cover letter has:

• Contact Information
• Opening Paragraph
• Body Paragraphs
• Closing Paragraph
• Closing Sentiment

While that seems like a lot, it really isn’t. In most cases, you end up with about a page or so of content. After all, a cover letter isn’t an autobiography of your life; it’s a concise, tailored introduction to who you are as a professional.

Generally, when you’re trying to figure out how to start a cover letter, what you need to focus on are the salutation and the opening paragraph. Those are what make the first impression and usually play a big role in whether the hiring manager reads the whole thing or not.

You may want to dig a little deeper, making sure your opening line really packs a punch. But, really, that’s all part of creating a great opening paragraph, isn’t it? Just keep in mind that your leading sentence needs to be an attention-grabber, and you’re in good shape.

Now, is your cover letter opening more important than the rest of the letter? Well, yes and no. If your start to your letter isn’t strong, there’s a chance the hiring manager won’t finish reading it. That means a fantastic cover letter introduction is essential.

But the rest matters, too. In the end, you want your first impression to be a doozy. It’s just that, if you don’t nail the opening to your cover letter, the rest may never get a glance.

Common Mistakes When Starting a Cover Letter

Before we dive into how to start a cover letter, let’s talk about some cover letter introduction mistakes you want to avoid. After all, a misstep at this early stage can cost you the job, so you really need to make sure you get it right.

First, one of the biggest mistakes you can make is not tailoring the content to the position. When you write a cover letter, you are speaking to one particular hiring manager, not everyone who may ever want to hire you. If you don’t focus the content on that specific job, you might not connect with that hiring manager, causing them to move onto a different candidate.

Second, being too generic can come back to bite you. You want to stand out from the crowd, so you need to make sure your cover letter introduction feels a bit unique.

Third, choosing the wrong salutation – or not including one at all – can potentially lead to some trouble. If you go the wrong way, you may not connect with the hiring manager as well or could even offend them a bit. That’s no good.

Finally, spelling and grammar mistakes are a huge deal. They make it look like you lack attention to detail, and that isn’t going to win you any fans.

How to Start a Cover Letter

In many cases, figuring out how to start a letter for your job application is much easier if you take it one step at a time. It lets you tackle everything in succession and gives you a chance to focus on each critical part, increasing the odds that you’ll genuinely nail it.

Here’s a quick step-by-step guide on how to start a letter when you’re trying o land a job:

1. Choose the Right Salutation

The salutation in your cover letter opening serves as a greeting. It’s a chance to acknowledge the reader directly, even if just for a brief second.

Ideally, you want to address the hiring manager by name, using an approach like:

Dear [Mr./Mrs./Ms./Dr.] [First Name] [Last Name]

Now, you can potentially add one more option to the list: Mx. This is a relatively new gender-neutral addition that’s favored by people who consider themselves nonbinary.

Generally speaking, you should only use “Mx.” if you are completely, 100 percent certain that it’s the hiring manager’s preferred title. You don’t want to go with it simply because you don’t know the hiring manager’s gender. Why? Well, since it’s a newer option, not everyone is familiar with it, so some hiring managers might think it’s a typo.

Additionally, people may have a variety of opinions about “Mx.,” and not all of them are positive. Since it’s a bit controversial in certain circles, you could offend a hiring manager by using it if that isn’t what they prefer.

So, what do you do if you know the hiring manager’s name but not their gender or preferred title? Worst case, go with “Dear [First Name] [Last Name]” instead. It’s a bit less formal, but it may be better than getting the title wrong.

If you genuinely don’t know the hiring manager’s name – and can’t figure it out with some research – you can try:

• Dear [Job Title/Role] – Dear Hiring Manager, Dear Operations Manager, Dear VP of Sales, etc.
• Dear [Department] – Dear IT Department, Dear Marketing Department, etc.

Those aren’t as personal, but they can do the trick. They at least speak to a particular individual, making it clear that you had a certain recipient in mind. As a result, they are much better than more generic alternatives.

What about “To Whom It May Concern?” Well, we’ve taken a deep dive into how to use to whom it may concern . But, in most cases, that isn’t your best. It feels outdated, for one. Plus, it doesn’t have a particular reader in mind, which isn’t ideal.

The same goes for “Dear Sir or Madam.” Along with being generic and incredibly old-school, it’s also a bit awkward. Plus, it makes it seem like you didn’t even try to come up with something better, and that’s never good.

2. Nail the Opening Sentence

Your opening sentence in your cover letter is what really needs to draw the hiring manager in. As a result, you want to make sure that it packs a wallop.

Usually, you have a few options that can pull this off. First, if you know someone at the company who referred you to the position, you can try name-dropping. Many hiring managers favor direct referrals, so it’s alright to make that connection clear from the beginning.

Second, you can lead off with a relevant accomplishment. This one can get a little tricky to do well. You really have to relate it to something in the role, and that isn’t always easy to manage without using a sentence or so to build in some context.

Finally, you can focus on your excitement. Hiring managers like people who seem passionate about the opportunity, so this route could let you start your cover letter on a great note.

With all of these, you want to make sure the opening sentence taps on the position you’re trying to land. It’s smart to mention the job title, department, and company, as that ensures the hiring manager knows why you’re writing. If it doesn’t fit in the first sentence, then it needs to come in on the second.

3. Round Out the First Paragraph

Generally, your cover letter opening paragraph is going to be two or four sentences long. If you didn’t get it into your opening sentence, use your second one to mention the job opening. That way, the hiring manager understands exactly why you reached out.

After that, it’s time to tap on some relevant skills. Use the job ad to identify high-priority capabilities. Next, treat them like keywords, using the exact same words and phrases to increase your odds of looking like a great match (and getting past an automated screener).

4. Quantify the Details

Numbers stand out visually in a cover letter. They actually draw the eye, as they aren’t as widely used as letters and most forms of punctuation.

By quantifying a detail or two, you create visual interest. Plus, you’re giving the hiring manager some helpful context about what you’ve achieved, something that can make you look like a stronger candidate.

3 Cover Letter Starting Samples

Sometimes, nothing helps bring some tips to life like a handy example or three. If you want to make sure you understand how to start a cover letter or are looking for some samples that you can use as a template, here are three cover letter introduction examples, each representing a different approach.

1. When You Were Referred

Dear Mr. John Doe:

During my 6 years as a sales professional, I’ve had the opportunity to collaborate with a number of amazing professionals, including Jane Smith, a member of your team who recommended I apply for the Account Manager opening at ABC Inc. In my last position, I managed a portfolio of 25 enterprise-level clients while also boosting sales by 15 percent year-over-year during my tenure. I believe that my penchant for strategic thinking, as well as my strong negotiation and communication skills, make me an exceptional fit for your position.

2. Leading with an Achievement

Dear IT Department:

Over the past 4 years, I’ve focused my career on the world of project management, recently earning by Project Management Professional (PMP) certification. Additionally, I personally oversaw five $50k+ development projects concurrently, each of which was finished on time and within budget. I feel that my experience as a leader, as well as my expertise in risk assessment and cost management, makes me an ideal fit for the Project Manager position at XYZ Corp.

3. Going the Excitement Route

Dear Hiring Manager:

When I saw the administrative assistant opening at ABC Company, I immediately knew I wanted to apply. As an office assistant with 6 years of experience, I have honed many key skills you’re hoping to find, including scheduling, report writing, and customer service. Last year, among 50 nominated colleagues, I was even recognized as the Employee of the Year, largely because of my passion and dedication to my work, something that I would love to bring to ABC Company.

Putting It All Together

Ultimately, you should now understand how to start a cover letter off in the best way possible. Use all of the tips above, and turn to the cover letter opening samples to serve as guides. That way, you can create an introduction that captures the hiring manager’s attention and keeps them reading, giving you a chance to showcase even more about why you’re such an awesome candidate.

And as always, Good luck!

Co-Founder and CEO of TheInterviewGuys.com. Mike is a job interview and career expert and the head writer at TheInterviewGuys.com.

His advice and insights have been shared and featured by publications such as Forbes , Entrepreneur , CNBC and more as well as educational institutions such as the University of Michigan , Penn State , Northeastern and others.

Learn more about The Interview Guys on our About Us page .

About The Author

Mike simpson.

Co-Founder and CEO of TheInterviewGuys.com. Mike is a job interview and career expert and the head writer at TheInterviewGuys.com. His advice and insights have been shared and featured by publications such as Forbes , Entrepreneur , CNBC and more as well as educational institutions such as the University of Michigan , Penn State , Northeastern and others. Learn more about The Interview Guys on our About Us page .

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How to Write a Letter of Introduction: Tips and Examples

Understanding the Letter of Introduction

Preparing to write your letter of introduction.

• Step-by-Step Guide
• Leveraging Templates and Examples

Letter of Introduction FAQs

If you want to put yourself on someone’s radar, a good way of doing this is to send them a letter of introduction. These types of letters are used when you want to make a connection, whether it’s to introduce yourself, your business, or even one colleague to another.

While it cannot replace writing a cover letter , a letter of introduction can potentially help you get a job. It’s one way to get your foot in the door before anyone else realizes that the door is even open!

Unsure how to write a letter of introduction that gets the reader’s attention? No worries—we’re here to guide you. Check out our tips on writing an effective letter of introduction that gets you your desired result!

A letter of introduction is easy to confuse with other types of business-adjacent letters, such as a letter of interest or a cover letter. However, this type of letter is its own thing, and it’s important that you know what you’re walking into before you start writing one.

What is a letter of introduction?

The concept of an introduction letter is exactly what it says on the tin: you’re reaching out to someone to make a connection. In this letter, you’ll include useful information about yourself or your business.

Each letter needs to be highly tailored—as should be cover letters, but for that, you can use a cover letter generator .

While a well-tailored resume and cover letter are used for a specific job that you’re applying for, a letter of introduction is an elaborate “hello.” It can be a way to help you get a job, but it’s also often used for networking purposes in various industries, including business-to-business communication.

You may also send these letters to introduce someone else to a person you already know, such as informing a business partner that you have a new project manager that they should now communicate with.

Long story short, you can send letters of introduction to alert a particular person or company of your (or someone else’s) existence, while a cover letter is something you add to a resume and apply to a job with.

The many faces of introduction letters

There’s no one-size-fits-all explanation for what a letter of introduction is, and that’s simply because it’s such a diverse tool.

Let’s go over the various use cases of introduction letters.

• Job-seeking. This is a good way to display that “proactive” attitude that many employers expect from applicants. In those cases, a letter of introduction can resemble a letter of interest; you can send it to a company to express your interest, no matter if it’s hiring or not.
• Networking. If you admire someone in your industry and want to make a connection, this is your way of saying who you are and why they should include you as part of their professional orbit.
• Educational and professional advancement. These letters have been known to open many doors, both in academic and professional settings. You can use them to introduce yourself to potential advisors, reach out for research opportunities, or contact industry leaders.
• B2B and team introductions. Whether you’ve got your own business and want to make connections with another company (that might later result in doing some business together!) or you want to introduce a new employee to a colleague, a letter of introduction is your friend.

Remember that there’s no hard rule as to when you can or cannot send a letter of introduction. As long as you word it properly, most people will appreciate it and see it as a sign of your interest!

The best thing about letters of introduction is that no one expects to receive them, so you get to cash in on that positive surprise and show that you’re not shy. However, that’s also the worst thing about them, as they can be treated as spam and therefore, completely disregarded.

This is why it’s super important to write an engaging letter of introduction that grips the reader from the get-go, and we’ll show you how down below.

Essential elements to include in every introduction letter

To write a compelling introduction letter, make sure that it contains all the crucial elements that lead to success. Your end goal is to have the person get back to you and respond positively, so it’s not just about following rules but also about standing out from the crowd and writing something attention-grabbing.

First, the greeting. In this type of letter, the greeting pretty much has to be personalized. You’re introducing yourself to a person, so do some digging and try to address them directly to capture their interest!

Follow up with a quick explainer on who you are and why you’re reaching out to them. It’s a good idea to explain the relevance if it’s not obvious, too, such as mentioning an industry connection or your pertinent expertise.

Next, dive into the purpose of the letter and talk more about your background if it’s applicable. It’s totally fine to spend a paragraph just talking about this and giving them some context.

Make sure to also include a call to action. For instance, if you’re hoping they’ll get back to you about a potential interview, mention that you’re looking forward to talking to them. Close the letter by providing your contact details.

Types of introduction letters and their unique features

Letters of introductions come in many different shapes and sizes, so let’s go over their different types and discuss their specific objectives in some more detail.

• Job applications: These are targeted and personalized letters that are meant to serve as a way of introducing yourself to a company you really want to work for. You should discuss your background and achievements to show that you’re the right candidate. You could even power up a resume builder and attach your resume!
• Networking: This one’s less about selling yourself and more about making connections. Introduce yourself and show that you’re familiar with the achievements of the person you’re writing to, but also, feel free to name-drop potential mutual contacts!
• B2B: If you want to introduce your company or services, make your letter all about what you can do for the other company. Spend a little time researching potential pain points so you can address them in your pitch.
• Teaching and educational roles: Here, zone in on your academic interests and credentials. Express the kind of research you’re interested in, your background, and what you hope to bring to a particular institution or placement.

Step-by-Step Guide to Writing an Effective Letter of Introduction

We’ve gone over the elements of a letter of introduction, but how do you weave them together into an effective pitch?

Here’s our secret recipe for writing an irresistible letter that gets you replies!

Starting strong: How to write an engaging greeting and opening line

Starting out on a good note is the key to success with a letter of introduction, no matter the purpose.

Just as you discard various emails if the opening line seems irrelevant, so does everyone else—but if you can get past that initial barrier, they’re much likelier to keep on reading!

The first thing is that the greeting needs to be personalized. Skip the generic “Dear Sir/Madam” or the “Dear [Company] Team.” If you’re introducing yourself, it’s only fair that you know who the recipient is.

The next sentence should focus on capturing the reader’s attention, and first impressions are key here. Personalize the greeting, quickly explaining who you are and why you’ve contacted them , of all people.

For example, you could say: “I’m reaching out because of our shared interest in semiconductor fabs, and as a fellow engineer, I have been impressed by your extensive contributions in that field.”

The body: Showcasing your qualifications, achievements, and intentions

The body of your letter is where you get into the nitty-gritty of who you are, what you’re looking for, and why you’re absolutely worth replying to.

There are different ways to approach this depending on your end goal—after all, networking and job applications are two different beasts—but the general rules stay the same.

Use a couple of paragraphs to elaborate on your work experience and background, and make sure to keep it relevant to your recipient. For instance, if you’re writing to an HR manager at a company you’re eager to be employed by, there’s no reason to go over your hobbies & interests . Instead, make it all about your achievements, qualifications, and job skills .

It’s also a good idea to showcase measurable impact and how your cooperation can have a positive impact on the person or the company.

Let’s say you’re introducing yourself to a renowned professor because you’re hoping to become their research assistant. In that case, try to dig into why your past work impacted the projects you worked on and highlight the value you can bring to the reader.

Lastly, underscore that connecting is of mutual benefit to both of you and not just a favor to you. Lean into mutual connections, knowledge and skills that you can contribute, or services you or your company can provide.

Concluding your letter with a clear call to action

Even if you write the best letter of introduction ever , you don’t want the person to finish reading with a shrug and a “They sound great, so what?”

To avoid that, craft a clear call to action and weave it into your letter so that it looks natural.

Be clear on what you want to happen next—do you want them to call you, meet up with you, or just get back to you? Maybe you just want to connect on LinkedIn so that you can follow their professional development more closely. Make it crystal clear and encourage them to reach out to you.

Make sure that your letter includes contact information and circle back to that in your signoff. Lastly, thank them for their time, and close the letter with a respectful: “Sincerely, [Your Name].”

Leveraging Templates and Examples for Success

Even with all the knowledge already in your arsenal, it can be hard to figure out how to structure your letter. Fortunately, a good template can always help, be it a resume outline or an example of a letter of introduction—so here they are!

Templates for crafting your letter of introduction

Letters of introduction have many uses. Below, we’ll go over the most common ones and give you handy templates to fill in with your own information.

Letter of Introduction for Job Seekers

Use this when you’re interested in a specific company but cannot apply to it directly. It doesn’t replace a cover letter, though. This is just a way to say, “Hey, I want to work here!” even if there are no openings that suit your qualifications.

Here’s an example of an outline you could use:

[Your Name] [Your Address] [City, State, Zip] [Email Address] [Phone Number]

[Today’s Date]

[Recipient’s Name] [Recipient’s Title] [Company Name] [Company Address] [City, State, Zip]

Dear [Recipient’s Name],

I am writing to introduce myself as a professional in [your profession/field] with a keen interest in the [specific role or area of work] at [company name]. Having followed your company’s progress and achievements in [industry/field], I am impressed by your commitment to [mention any known company values, projects, or goals relevant to your expertise].

With a background in [mention your background, e.g., marketing, engineering, etc.], I bring [number of years] years of experience, specializing in [specific skills or areas of expertise]. My recent projects include [briefly describe a relevant project or achievement], which [explain how it added value, solved a problem, or achieved a goal], underscoring my capacity for [mention a key quality or ability, e.g., problem-solving, strategic planning, etc.].

I would be thrilled to explore how my background, skills, and interests align with the needs of your team. I am looking forward to the possibility of discussing this exciting opportunity with you. Please find my resume attached for more detailed information about my experiences and achievements.

Thank you for considering my introduction. I hope to hear from you soon to discuss how I can contribute to [company name]. Feel free to contact me at [your phone number] or via email at [your email address].

Warm regards,

[Your Name]

Business Letter of Introduction Template

This is the ideal way to introduce yourself, your services, or your business to potential clients, be they individuals or other companies. It’s not strictly a sales pitch, but it’s not far removed from it; your goal is to outline why your services or products could be useful to the recipient or their business.

Here’s an example of what that might look like:

[Your Name] [Your Job Title] [Your Company Name] [Company Address] [City, State, Zip] [Email Address] [Phone Number]

I hope this finds you well. My name is [your name] and I’m reaching out to introduce you to [company name]. We’re a [brief description of your business, including its greatest achievement] and I believe that our [products/services] align perfectly with the [mission/scope] of [recipient’s company]. The purpose of my emailing you is to explore the possibility of potential cooperation.

[Your company] has been around since [year], and during that time, we’ve established ourselves as market leaders in [industry]. We specialize in [briefly describe your core business activities and strengths]. Our work has been featured in/contributed to [insert proof of accomplishments, such as companies you worked with or a magazine that described your work]. [Your company]’s expertise in [an area that’s useful to the recipient] can help [recipient’s company] scale your business and achieve unprecedented growth.

I am convinced that a partnership between [your company] and [their company] could be mutually beneficial, enabling you to [mention a problem area/growth area that could be positively impacted for the recipient].

Would you be available for a brief call or meeting to discuss this further? I am flexible with my schedule and can adjust to a time that works best for you.

Thank you for considering working with [your company]. I am looking forward to the possibility of working together.

Best regards,

[Your Name] [Your Job Title] [Your Company] [Contact Information]

Networking Letter of Introduction Template

This one is a bit different than the two above. After all, you don’t reach out to someone for networking purposes in order to immediately get hired or sell your services to them. However, it can happen in the long run—and for now, you just want to be on their radar and mutually benefit from connecting.

Here’s an example of a letter of introduction template that can be used for more effective networking . Remember to modify it for LinkedIn messages, as things like your address will not be necessary there.

[Your Name] [Your Current Position/Role] [Your Company/Organization (if applicable)] [Your LinkedIn Profile/Website] [Email Address] [Phone Number]

[Recipient’s Name] [Recipient’s Title] [Company Name] [Recipient’s Address (if applicable)]

I have been thoroughly impressed by your achievements and/or contributions in the field of [industry], and as an avid follower of your work, I’m reaching out to introduce myself. My name is [your name], and I’m a [your work or academic title] at [company/school]. I wanted to express my admiration for your work as well as explore the possibility of connecting with you.

As I share your interest in [field], and also contribute to it on a regular basis with projects such as [project/paper, initiative, etc.], I believe that exchanging ideas could be mutually beneficial. I am keen to learn more about your approach to [specific project or subject], in particular, and would be eager to share my own experiences in [area].

I completely understand that an expert of your caliber would have a busy schedule. However, I would be grateful for the possibility of a chat, be it through a quick video call or a coffee in [city]. I am especially curious about your work on [project] and would love to learn your perspective on the matter.

Thank you for considering my connection request. I am looking forward to the possibility of joining your network and learning from your vast experiences. If you’re interested in a chat, please let me know a time and format that works best for you, and I will do my best to accommodate.

[Your Name] [Your Position/Role] [Your Contact Information] [Optional: Attach your business card or link to your professional portfolio]

Educational and Teaching Job Letter of Interest Template

Educational letters of interest can be twofold. You might want to send one due to being interested in a particular internship or research opportunity, or even just a straight-up job. However, they’re also often sent out for networking purposes.

Below, we’ll show you what to say if you’re subtly applying for an educational opportunity. For networking purposes, our earlier template above will work great!

[Your Name] [Your Current Position/Role, if applicable] [Your Address] [City, State, Zip] [Email Address] [Phone Number]

[Recipient’s Name] [Recipient’s Title] [Recipient’s Institution] [Recipient’s Address] [City, State, Zip]

My name is [your name] and I am currently a [your current role] at [institution or organization, such as a high school or a college]. I have been following the academic success of [institution] for many years, and as it has been a source of great inspiration in my own educational journey, I’m reaching out to express my strong interest in the [position].

In my current role at [Your Current Institution or School], I have successfully [mention a significant achievement or project related to education]. My particular academic interests lie in [mention research area or field, or teaching methodology], and to that end, I have completed [mention degree or coursework]. I am on a never-ending journey for knowledge and believe that my drive and skills would be an asset to [institution].

I would be thrilled to bring my expertise in [mention any relevant skills or areas] to your esteemed institution. I am looking forward to the possibility of discussing this exciting opportunity with you in more detail.

Thank you for considering my application. I am looking forward to the opportunity to contribute to [institution].

Real-world examples of effective letters of introduction

Having a useful template is one thing, but seeing a real-world example of a letter of introduction that actually did the trick can be even better, so that’s what we’ll show you below.

(Hint: Remember, if you’re attaching a resume, don’t forget to run it through a resume checker !)

Job Application Letter of Introduction

Martina Joseph 123 Pretend Ave Anytown, CA 12345 [email protected] 123-456-7890

April 7, 2024

Ms. Keira Basinger Hiring Manager Intel Corporation 123 Pretend Rd. Anycity, NY 54321

Dear Ms. Basinger,

I hope this finds you well. My name is Martina Joseph, and I have been inspired by Intel’s groundbreaking developments in the field of CPUs and NPUs for years—in fact, Intel is what inspired me to become a software engineer. Now, with over 5 years of experience as a Java developer, I am reaching out to express my immense interest in working with Intel.

I spent most of my career researching and developing applications optimized for performance and scalability. In my current role with AMD, I led a project that resulted in a 58% reduction in processing time for our core product by integrating innovative machine learning algorithms similar to the techniques employed in Intel’s latest NPU architectures.

My lifelong interest in computer science and in-depth understanding of machine learning and artificial intelligence position me to be an asset at Intel.

I would appreciate the opportunity to discuss this more in a call or meeting at your earliest convenience. Please feel free to reach out with any questions, and I thank you for your consideration.

Martina Joseph

Business-to-Business Letter of Introduction

Jonas Stefansson CEO Forever Fit Tech 123 Pretend Ave Anytown, CA 12345 [email protected] 123-456-7890

December 1, 2024

Ms. Karen Rodriguez CEO Peloton 123 Pretend Rd. Anycity, NY 54321

Dear Ms. Rodriguez,

I hope this message finds you well. My name is Jonas Stefansson, and I am the CEO of Forever Fit Tech, a company that specializes in advanced health-tracking software. Our tech solutions helped thousands of people improve their lives, and I am reaching out to discuss a potential collaboration with Peloton so that we can expand the reach of both of our companies even further.

At Forever Fit Tech, we’ve developed comprehensive wellness solutions that integrate seamlessly with fitness equipment to enhance user experience and engagement. We work with a team of industry-leading experts who specialize in designing apps that offer health-tracking solutions, challenges, and community-driven engagement. We have worked with several fitness influencers of international fame, such as Liam Land, to spread our message and diversify our product lines.

We respect Peloton’s commitment to transforming the fitness industry through innovative solutions, and we are excited about the prospect of collaborating with your team. We believe that by integrating our health-tracking software with Peloton’s cutting-edge equipment, we can create a more comprehensive fitness experience for users worldwide.

Thank you for considering my offer. I would love to discuss this with you over a call. Please let me know a suitable time for you and my team and I will prepare a comprehensive offer for you to consider.

Jonas Stefansson CEO Forever Fit Tech 123-456-7890

Networking or Team Letter of Introduction

Priva Shah Junior Data Scientist Insight Analytics and Science https://priyashah.com [email protected] 123-456-7890

January 23, 2024

Zachary Steinbrenner Head of Data Analytics Google 123 Pretend Rd. Anycity, NY 54321

Dear Mr. Steinbrenner,

My name is Priya Shah, and I have long been following your contributions in the fields of data science and analytics. As a fellow data scientist, I would love to connect and explore possibilities for collaboration and networking.

I started my journey with data science by completing a master’s degree in Data Science and Analytics from the University of Michigan, where I specialized in predictive modeling. This provided me with a solid foundation in computational techniques which now help me excel in my role at Insight Analytics and Science.

Your recent work on developing the advanced predictive modeling system for urban planning has been particularly inspiring to me, and the impact of it, as well as that of your team, is clearly felt through the reduction of traffic congestion in the area. This project mirrors my own interest in the clever use of data as a tool to solve real-world problems, particularly in the realm of urban sustainability.

Connecting with you would be a fantastic opportunity that would allow me to learn from an industry expert I admire. In return, I should be happy to contribute to any open-source projects your team might be working on as a way to develop my skills and lend my time to a cause I believe in.

Thank you for your consideration. I would be delighted to arrange a meeting or a call to discuss this at your convenience.

Priya Shah 123-456-7890

Letter of Introduction for Teaching Positions

Nikos Mitrakas [email protected] 123 Pretend Rd. Anycity, NY 54321 123-456-7890

September 19, 2024

Dr. Mila Rosenberg Principal Lincoln High School 123 Pretend Rd. Anycity, NY 54321

Dear Dr. Rosenberg,

I trust that this message finds you well. My name is Nikos Mitrakas, and I used to be a student at Lincoln High nearly 10 years ago. Now, with my own academic journey nearing completion, I am reaching out to express an immense interest in returning to the institution that shaped my educational path, this time in the role of a chemistry teacher.

Lincoln High and the excellent guidance of Mr. Janecki, spurred in me an insatiable thirst for knowledge and a love for biochemistry that inspired me to pursue a master’s in Chemistry from Boston University. Having also completed a second degree in Education, I feel ready to help shape young minds at the very school that ignited my passion.

In my previous role at Brighton Secondary School, I focused on helping my students learn the complexities of chemistry. As a result, they achieved a consistent 20% increase in their standardized test scores in the subject. I also led a team of students to win a national competition in 2023, which is now one of my proudest achievements.

I would love to discuss the opportunity to discuss how my skills in curriculum development and engaging teaching could contribute to Lincoln High. Please let me know a time and date when it might be possible for us to meet.

Thank you for your consideration, and I look forward to hearing from you.

Nikos Mitrakas

Maximizing the Impact of Your Letter of Introduction

You only get one shot at making a fantastic first impression, so before you hit that enticing “Send” button, here’s how to make sure that your letter of introduction is really the best it can be.

Pro tips for an impressive letter of introduction

Here’s a bite-sized guide to writing a letter of introduction that the recipient will be floored by:

• Tailor it to the recipient. No one likes receiving spam mail out of nowhere, and if your letter is generic, that’s what it’s going to be taken as. Address the recipient by name and express interest in them and their work in the very first paragraph.
• Keep it professional but not boring. Talking as if you swallowed a thesaurus is unwelcome, even if you’re writing to a person who holds a doctorate in English Literature. Keep your tone professional but engaging.
• Be concise. Keep your letter direct and to the point. We recommend sticking to 3 to 4 paragraphs for the best effect.
• Proofread. Proofread once, and then do it some more. An ill-timed typo can ruin all your efforts.

The Path Forward: Using Your Letter of Introduction to Open Doors

Now that your letter of introduction is as perfect as it can be, it’s time to fight a different sort of demon—your own confidence.

Look, we know it’s hard to put yourself out there—we’ve all been there. But, if you’ve read through your letter time and time again and perhaps slept on it for a night to be extra sure, there’s nothing more to be done than to just send it .

March in there with confidence and introduce yourself. It might get you a cool new job, a business collaboration that helps you scale your company to new heights, or help you connect with that pro expert you only know from LinkedIn posts.

In any case, if you don’t try, you’ll never know—so go ahead and send your letter!

The general idea of an introduction letter is that it’s meant to introduce someone or something to a person or an organization. Unlike other types of correspondence, such as cover letters or letters of interest , letters of introduction serve as the “Hello” that opens the door to something more.

For a successful cover letter or letter of introduction, personalize the first paragraph to the maximum. Include a mention of what interests you in that particular company or person, and then, tie that into how it perfectly aligns with your own experience.

No, it’s not the same, but it can be similar. Letters of introduction can sometimes be sent out as a way to apply for a job that hasn’t been officially listed. In such cases, they’re similar, but in others, they can be vastly different. Cover letters are always targeted at a particular job that you’re applying to.

You absolutely can. While it’s common for another person to introduce you to a new contact, you can also introduce yourself. If you have a mutual contact, it’s not a bad idea to refer to them in your letter, as that will build the reader’s confidence in connecting with you.

If you’re serving as the person who introduces someone to a person you already know, make the new contact the focus of the letter. You already know your colleague or business partner, so it’s okay to keep it less formal.

Drive a connection to something you share with your contact, then go on to introduce the person you’re writing about. Discuss their job title and responsibilities, and make sure to finish with a clear call to action that tells your colleague what you’d like them to do once they’ve been introduced.

Related articles

• Letter of Interest Examples
• Dear Sir or Madam Alternatives
• How to Write a Motivation Letter
• Resignation Letter
• Reasons for Leaving a Job

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What is a letter of introduction and how do you write one?

Purpose of Letter

Relevance of the contact, the outcome, example #1: introducing your business, sample #2: letter of introduction for job.

A letter of introduction is the first point of contact and it allows you to tell the recipient a bit more about you, with the potential outcome of gaining a new job or business contact as a result.

Such a letter may be sent as an alternative to a cover letter when you are applying speculatively outside of the normal recruitment process. You have have reason to believe that the employer may benefit from your skills, so an introduction letter paves the way for a formal application. The tone and content should be slightly different, so take care in terms of the outcome that you desire.

You may be writing to someone you already know, or the contact may be completely new. In this blog, we’ll cover everything you need to know about the topic with examples including:

• What a letter of introduction is and how to write it
• Howe do you write a short introduction example?
• Tips for writing a complete letter
• The difference between a letter of introduction and a cover letter
• Sample cover letters of introduction for jobs

What is a letter of introduction?

If you are looking for a new job, you should use a range of different sources to secure a role, including applying via job boards, speaking to recruitment agencies, and direct contact. Direct contact is when you find a relevant contact from a company and contact them yourself to introduce yourself , and potentially open the doors to a new opportunity. 

If you get in touch with a hiring manager directly and they wish to find out more about you, it is a great idea to have an intro letter that is ready to go. They can then let you know whether they would like to read your resume.

So how do you write a good letter of introduction? For instance, you may search for the manager or director of the company you want to work in. When looking for new business, direct contact is vital as it can help you network with key contacts. You may also want to introduce yourself to people that you may want to collaborate with in the future. In these cases, a letter of introduction is the way to achieve this.

An introduction letter can also be used to introduce one contact to another. For instance, referring business to someone you know or introducing a potential new hire.

Reasons for writing an introduction letter 

An introduction letter can be used for many different situations. When a new employee starts, their manager may send an introduction letter to inform everyone about the new start, and to request that they make them feel comfortable. You might start a new job yourself, and send a letter of introduction to let clients or customers know who you are and what your role is. An introduction letter is often sent to prospective new clients in an attempt to gain a new contact or business. In other cases, candidates may send a letter of introduction to gain new contacts and hopefully, a new job.

You can write an introduction letter via email or LinkedIn message. You can write it in whatever means suits you best.

Writing your letter of introduction

Although there are many different reasons for writing a letter of introduction, you can follow the same standard structure when writing these:

How do I start my introduction? It is a good idea to start with an opening, friendly greeting, especially if you are speaking to someone you have not previously had contact with before.

Here’s an example to reach out to a connection on LinkedIn with whom you have not spoken previously.

Hi John, thanks for accepting my connection. I hope this message finds you well.

Alternatively, if you are introducing a new team member to a group at work, you could have a look at this example:

Hi everyone, I hope you all had a great weekend.

Your existing relationship with the recipient will determine which type of greeting to use. How do you introduce yourself professionally? Always use a greeting though, as it starts the introduction letter in a positive and friendly way.

When applying for a job, it is a good idea to include a cover letter in addition to your resume. A cover letter gives the hiring manager a brief introduction to your expertise, and it should encourage them to want to read your resume.

The next stage of the letter of introduction is the purpose of the letter. Why are you writing to them? Everyone is busy, so you want to ‘cut to the chase’ as quickly as possible.

Here’s a sample to introduce yourself to a potential client or employer.

I am currently a project manager at JH&B in Chicago and I’m reaching out as I will be in New York next week and would love to grab a cup of coffee if your schedule allows.

If you are introducing a new team member, you may write:

I just wanted to send a quick note to let you know that Lisa Riley has started with us today, and she will be working in the finance department as an accounts assistant.

Now that you have informed the recipient of why you have reached out to them, the next step is to explain the relevance of the contact. They know the purpose, but why, specifically, have you decided to reach out to them?

For example:

As JH&B will be collaborating with Brandy Partners on the upcoming NextUs campaign, I thought it would be beneficial to connect in-person and discuss the project further.

Help the recipient understand why you are contacting them. There is no need to go into in-depth detail here, just keep it brief and to the point.

What outcome are you expecting from the introduction? In other words, what do you expect the recipient to do?

For example, if you are introducing a new team member, you might say:

If you see Lisa this week, please welcome her and help make her feel at home in the office.

If you are yourself, you should let the recipient know what information you are looking for in a response and how they can get in touch with you.

Please let me know if Wednesday or Thursday would work for you, or feel free to get in touch via email at [email protected] .

Make sure the introduction is polite, professional and you explain who you are, why you are contacting the recipient, and what your expectations are.

Figuring out how to start your cover letter can be one of the most challenging parts of the whole application process. It’s also one of the most important. According to Yahoo Finance, 77 percent of hiring managers say they would give preference to a candidate who submitted a cover letter – even if the application said it was optional!

Sample letters of introduction

Thanks for accepting my connection request. I hope this message finds you well.

I’m reaching out to you because I have recently opened a small coffee shop on the corner of Blake Street. We supply coffees and other refreshments, such as cakes and crisps to businesses in the local area, both take away and sit in.

As you are new on the block, I wanted to welcome you to the neighborhood and invite you to come down to the shop for cake and coffee. We can also discuss the catering and refreshment services we provide if they are of interest to you. 

Let me know what day suits you. I look forward to meeting you.

I hope this letter finds you well. I am writing to inquire about any vacancies you may have at the moment in your civil engineering department.

I have a 2:1 BEng Civil Engineering, with 4 months of work experience in a local firm which has brought me invaluable experience in urban planning and infrastructure design.

I am now looking for a full-time job and I have heard only positive things about Smithson Co. I would relish the opportunity to discuss how my experience might align with your company’s needs. I look forward to hearing from you via phone or email.

Yours sincerely,

Lewis Smithers

What is the difference between an introduction letter and a cover letter?

Although a cover letter is an introduction, it is not the same as an introduction letter. A cover letter is only ever sent as part of a job application, whereas an introduction letter can be sent for all kinds of purposes. An introduction letter should only be a couple of paragraphs long, whereas a cover letter may be around one page . The introduction letter is mostly sent via email or through platforms such as LinkedIn, but you can decide for yourself which format would suit you best. The main consideration with an introduction letter is that it should be brief and get to the point. If it is unexpected, the recipient won't want to spend long reading it.

Here is exactly how you can write a cover letter that will stand out from the crowd, and help you land that interview.

Key takeaways for an introductory letter

An introductory letter is your chance to pique someone's interest, not tell your life story. Much as you might think that more detail would help your cause, keep the letter as brief as possible.

• Make sure you are professional in your letter and that you inform the reader of who you are and why you are contacting them.
• Always state your expectations from the recipient.
• Keep your letter of introduction short and to the point, there is no need to give your life story, just stick to the main facts.
• Don’t be disappointed if the recipient isn’t interested at the moment. Keep their details and ask if you can follow it up in the future.
• Check for spelling errors before you send and ensure you are spelling the recipient's name correctly.
• Have a look at our cover letter examples and cover letter templates before you start building your own.

Letter of Introduction: What It Is and How To Write One

Navigating the job market can sometimes feel like maneuvering through a maze. Resumes, cover letters, references—and now a letter of introduction ? What will they ask for next?

However, this lesser-known document could be a powerful tool in your career arsenal. In this article, you’ll learn the concept of a letter of introduction, why it matters in your job search, and how to construct one that really resonates with potential employers and helps you stand out as a star candidate. 

3 key takeaways

• Why a letter of introduction is a powerful tool in your job search arsenal
• How a letter of introduction helps you stand out by showcasing your enthusiasm, skills, relevant certifications, and unique qualifications
• How to use Teal’s Contacts Tracker to manage your connections and network like a pro

What is a letter of introduction?

A letter of introduction is like your personal self-promotion tool. It's a way to reach out and introduce yourself to people in a company, whether it's a hiring manager, a potential team member, or someone else you'd like to connect with.

Think of it as a chance to go beyond the usual resume bullet points. You can share your story, highlight your unique skills and experiences, and really show why you'd be a great fit for the job or opportunity you're pursuing.

And don't limit these letters to just job seeking—they can be useful in networking, business development, and collaborative projects, too. It's all about establishing professional relationships and making that strong first impression that opens doors to exciting possibilities. 

Letter of introduction vs. cover letter

While both a letter of introduction and a cover letter share the goal of helping you stand out in the job market, there are distinct differences between the two.

A cover letter is what you send along with your resume when you apply for a specific job opportunity. It's your chance to make a case for why you're the perfect fit for that particular role, showcasing how your skills and experiences align with the job requirements.

On the flip side, an introductory letter is more general in nature. It's not tied to a specific job application but serves as a way to introduce yourself to potential employers, even if they don't have any current openings. 

The purpose of the letter is to establish a connection, express your interest in the company, and make yourself memorable for future opportunities. Think of it as planting a seed that may blossom when the timing and circumstances are just right.

Since you may send out introduction letters without being tied to a specific job opening or application, you can use Teal’s Contacts Tracker to stay on top of your communications. You can add professional contacts directly from LinkedIn or plug them in manually, set goals and reminders, and manage follow-up dates in one centralized location. This keeps you optimized and organized—no more jumping between LinkedIn, email, calendars, and sticky notes!

In essence, while a cover letter is reactive (responding to a job ad), an introductory letter is proactive, demonstrating your initiative and enthusiasm in your career journey. So, whether you're crafting a targeted cover letter or a compelling introduction letter, both can be valuable tools in your toolkit. 

Why write a letter of introduction?

You might be wondering, "Why should I add another task to my job search to-do list?" 

It’s a fair question. But the answer lies in the unique benefits you’ll find outlined below.

Demonstrate your enthusiasm and interest

One of the great things about a letter of introduction is that it gives you a chance to let your genuine enthusiasm and interest in the company or industry shine through. It's not just about looking for any new job, but showing that you're genuinely interested in this particular company or industry. 

This proactive move demonstrates your initiative and eagerness, which employers really appreciate. Plus, it puts you ahead of the game for future opportunities since you'll already be on the hiring manager’s radar. 

So, it's a win-win situation—you get to express your excitement, and it increases your chances of being considered when the right opportunity comes along.

Showcase qualifications

A resume gives an overview of your qualifications and experiences , but it often lacks personal context. A letter of introduction lets you spotlight specific skills and qualifications in a more personalized way. 

You can share the story behind your resume bullets, making them more memorable and impactful. This helps you stand out from the crowd of other candidates who may have similar qualifications listed on their resumes.

Display communication skills

A letter of introduction is an awesome opportunity to show off your communication skills. When you write a well-crafted, concise, and engaging letter, it proves that you can express your ideas clearly and professionally. 

Strong written communication skills are in demand across various industries and job roles. So, when you come up with a compelling letter of introduction, you're making a solid case for yourself and leaving a lasting impression on the reader. Don't forget, every interaction is a chance to showcase your skills, and a letter of introduction is no exception.

How do you write a letter of introduction?

You've recognized the value of a letter of introduction. Now comes the crucial part: writing one that ticks all the right boxes. 

But don’t worry—it’s not as intimidating as it sounds! Here are some step-by-step guidelines to help you get started.

1. Write a greeting

Your greeting or salutation should be warm and professional. It's always great to use the recipient's name if you can find it. This personal touch shows that you've done your homework and creates an instant connection.

2. Provide an introduction and purpose

Next up, introduce yourself and get straight to the point. Keep it concise but impactful, telling them about the job titles you’ve held that are relevant to their company and industry.

You learned above that introductory letters are more generalized than cover letters, which focus on specific job openings. Here, your goal is to establish a connection. You want to capture the reader's attention and make them curious about what you have to offer.  

3. Highlight your qualifications and experience

Now it's time to shine a spotlight on your qualifications and experiences. This is where you can showcase your relevant skills and experiences that make you a valuable asset. Remember to connect them to the job role or industry you're targeting. It's not just about listing qualifications; it's about showing how they make you the perfect fit.

4. Showcase your accomplishments

This is your chance to brag a little. Highlight specific resume accomplishments examples that set you apart from the competition. Whether it's awards, promotions, or successful projects, let your potential employer know what makes you outstanding. You want to demonstrate your potential to bring similar successes to their organization.

5. State the desired next step

Don't leave the reader guessing about your intentions. Make it crystal clear what you want them to do next. Do you want them to review your resume or portfolio? Would you like to schedule a call or informational interview? Be assertive and provide a clear call to action. This will guide them on the next steps to engage further with you.

6. Closing and signature

As you wrap up your letter, maintain a professional yet friendly tone. Express your gratitude for their time and consideration. End with a closing phrase that leaves a positive impression. And don't forget to leave enough space for your signature, followed by your full name and contact information (phone number and email address are the standard). This ensures easy access to your details for further communication.

Sample letter of introduction

Now, let's put these tips into action and see how a letter of introduction can come to life. Imagine you're a job candidate with a lot of graphic design experience and want to reach out to a company you truly admire. Here’s what your letter of introduction might look like:

Dear [Recipient's Name], I’m writing to introduce myself. I’m a seasoned Graphic Designer with over 8 years of experience in creating engaging and innovative digital and print designs. After researching and following your company for some time now, I am deeply impressed by the innovative work you produce and would be thrilled to explore potential opportunities to contribute my skills to your team. Throughout my career, I have honed my graphic designing skills working with diverse clients, including startups and multinational corporations. I am proficient in various design tools, including Adobe Creative Suite and Sketch. Moreover, I have a keen eye for aesthetics and a knack for understanding client needs, which helps me deliver designs that not only look good but also align with the strategic objectives. One of my notable accomplishments includes leading the redesign of a major client's logo and branding materials, resulting in a 25% increase in brand recognition and customer engagement. I believe such experiences would allow me to bring fresh and creative perspectives to your already exceptional team. I am attaching my resume and portfolio for your consideration. I would love the opportunity to discuss further how my background and skills would make me a valuable addition to your team. Please feel free to contact me at your earliest convenience. Thank you for taking the time to read my letter. I look forward to the possibility of working with you. Sincerely, [Your Full Name] [Your Contact Information]

Tips for writing a letter of introduction

Now that you’ve seen the structure of a letter of introduction and an example of what a great one looks like in action, here are a few more tips to help you refine your approach even further.

• Do your research: Understand the company's values , culture, and industry trends. Tailor your letter to align with their mission and values, showing how you could contribute to their goals.
• Be professional but authentic: Don't hesitate to let your personality shine through (while maintaining a professional tone). Authenticity helps you stand out and makes your letter more memorable.
• Keep it concise: A letter of introduction should be brief and to the point. Aim for a maximum of one page, ensuring that every sentence adds value.
• Proofread and edit: Typos and grammatical errors can leave a poor impression. Make sure to proofread your letter carefully. If possible, have someone else review it, too.
• Follow up: After sending your letter of introduction, don't forget to follow up. This demonstrates your interest and initiative, keeping you on the company's radar. 

Teal’s Job Application Tracker contains communication templates to use as a guide when following up with contacts. 

Remember, every letter of introduction is as unique as the person writing it. Don't be afraid to put your own spin on it and craft a letter that represents you —professionally and personally. 

Supercharge your job search with Teal

Crafting an impactful letter of introduction can really give your job search a boost, opening doors to exciting opportunities and valuable professional connections. It's your chance to showcase your initiative, qualifications, and genuine enthusiasm to potential employers. 

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Writing a Winning Job Application Letter: Tips and Examples

A job application letter, also known as a cover letter, is a formal letter that accompanies your resume and introduces you to a potential employer. The purpose of a job application letter is to highlight your qualifications, experience, and skills that make you the perfect candidate for the job. It also helps employers understand your personality, work ethic, and how you plan to contribute to their organization.

Importance of Customization

One of the key factors that can make or break your job application letter is how well you customize it to the specific job you are applying for. Employers want to see that you have taken the time to research their company and understand what they are looking for in a candidate. Customizing your letter also shows that you are genuinely interested in the job and that you are willing to put in the extra effort to stand out from other applicants.

Brief Overview of Key Sections

While job application letters can vary slightly depending on the job and industry, they typically contain four key sections:

Introduction: This section should include a brief introduction, the job you are applying for, and how you found out about it.

Qualifications: In this section, you should discuss your qualifications and experience that make you a good fit for the job. Be sure to tailor this section to the specific job requirements to show that you have the skills they are looking for.

Skills: Here, you should highlight your relevant skills and how they apply to the job. Use examples from your past experiences to demonstrate your proficiency in each skill.

Closing: The closing paragraph should thank the employer for considering your application and provide contact information for them to reach you.

In this article, we will dive into each of these sections in more detail and provide tips and examples to help you write a winning job application letter.

Understand the Job Requirements

To write a winning job application letter, it is important to thoroughly understand the job requirements. This involves analyzing the job description and understanding the needs of the employer, as well as tailoring your letter to attract the specific employer.

A. Analyzing the Job Description

The job description provides you with valuable information about the position you are applying for. It outlines the required skills, qualifications, and responsibilities of the job. By analyzing the job description, you can determine if the role is a good fit for your experience and qualifications.

When analyzing the job description, it is important to pay attention to key phrases and requirements mentioned. These can give you insight into the priorities of the employer and allow you to tailor your application to meet those priorities.

B. Understanding the Needs of the Employer

To write a winning job application letter, it is also essential to understand the needs of the employer. This means researching the company and the industry to get a better understanding of the company culture, mission, and values. It also means understanding the desired outcome of the position and how you can address the employer’s needs.

One way to convey your understanding of the employer’s needs is to highlight relevant accomplishments in your application letter. By showing how you have successfully addressed similar challenges in the past, you can demonstrate your potential value to the employer.

C. Tailoring the Letter to Attract Specific Employer

Finally, to write a winning job application letter, it is important to tailor your letter to attract the specific employer. This means using language and examples that relate to the specific company and its values. It also means customizing your application letter to the specific job and its requirements.

To tailor your letter, take the time to research the company and its values. This can involve reviewing their website, social media, and other online resources. By addressing the specific needs and values of the employer, you can show that you are invested in the position and the company.

To write a winning job application letter, it is important to understand the job requirements, analyze the job description, understand the needs of the employer, and tailor the letter to attract the specific employer. By doing so, you can craft an application that stands out from the competition and showcases your value as a candidate.

Research the Company and Industry

Before writing your job application letter, it’s important to research the company and industry thoroughly to increase your chances of writing a winning letter. Here are three key areas to focus on:

A. Understanding the Mission, Vision, and Values of the Company

Make sure you take the time to research the company’s mission, vision, and values. This will help you understand the company’s goals and the qualities they look for in employees. You can find this information on the company’s website, social media pages or company annual report.

Incorporate the values and mission statement of the company into your job application letter. This highlights your alignment with the company culture, and how your beliefs and goals match that of the organization’s.

B. Identifying the Company’s Competition

Once you have an understanding of the company, you need to identify the company’s competition. Knowing who the competitors are can help you understand the industry as well as the company’s market share position.

List the company’s competitors in your job application letter and briefly explain how you see the company’s strengths overcoming the competitors’ weaknesses.

C. Industry Trends and How to Address Them

The final area to focus on when researching the company and industry is identifying current industry trends and how these trends may impact the company’s future. Use reputable sources to gather trends and predictions about the industry. This will also show the recruiter that you are not only familiar with their industry, but are engaging in informed discussion and contributing to innovative solutions.

Incorporate industry trends into your job application letter and showcase the ideas and innovations you bring, how leveraging them can enhance the company’s position and how you can contribute to any current and future challenges, for which the potential employer has yet to find a solution.

By researching and incorporating the above areas into your job application letter, you demonstrate a genuine interest in the organization and showcase clear understanding, innovative thought and how your expertise can improve the company’s performance.

Know Your Strengths and Skills

When writing a job application letter, it’s crucial to understand your unique selling proposition, relevant experience, and transferrable skills. This information will help you stand out from the other applicants and potentially land the job of your dreams.

A. Identifying Your Unique Selling Proposition

Your unique selling proposition (USP) is what sets you apart from the other candidates. It could be a specific skill, experience or personality trait that aligns with the company’s values and job requirements. Start by analyzing the job description and researching the company culture to identify what makes you an ideal candidate for the role.

Once you have identified your USP, use it as the main selling point in your job application letter. Highlight your strengths and skills and explain how they align with the job requirements and the company’s values. This will show the hiring manager that you are not just another candidate, but someone who has something valuable to offer.

B. Highlighting Your Relevant Experience and Accomplishments

Your work experience and achievements are essential in demonstrating your abilities and suitability for the job. When crafting your job application letter, focus on highlighting your relevant experience and accomplishments. Use specific examples to demonstrate how you have contributed in previous roles and how those skills could be applied to the new role you are applying for.

Be sure to use metrics whenever possible as numbers are a great way to showcase your achievements. For example, if you were able to increase sales revenue by 20% in your previous role, mention it in your letter. This will give the hiring manager a clear understanding of your capabilities and how they align with the job requirements.

C. Understanding How to Leverage Transferrable Skills

Transferrable skills are those abilities that you have gained from your previous experiences that are not necessarily related to the job you are applying for. They can be valuable in demonstrating your adaptability and ability to learn quickly.

When discussing your transferrable skills in your job application letter, highlight how they could be applied to the new role you are applying for. For example, if you have strong communication skills, explain how you could use that to effectively collaborate with team members and clients.

By understanding and leveraging your unique selling proposition, relevant experience and accomplishments, and transferrable skills, you can write a job application letter that stands out from the crowd. Remember to tailor your letter to the job requirements and company culture to increase your chances of success.

Address Gaps in Your Resume or Experience

When applying for a job, it’s important to consider any gaps in your resume or experience that might be a red flag for hiring managers. Addressing these gaps upfront can demonstrate your accountability and willingness to take ownership of your shortcomings.

A. Taking ownership of failings

If you have gaps in your work history or experience, don’t try to hide or make excuses for them. Instead, take ownership of any failings and show that you’re actively working to improve yourself. This could involve taking courses, pursuing certifications, or volunteering in relevant areas to gain hands-on experience.

B. Finding a workaround for unfilled requirements

Sometimes a job posting requires specific qualifications or experience that you don’t have. In these cases, it’s important to find a workaround that demonstrates your ability to still meet the employer’s needs. This could involve highlighting related experience or transferable skills that could compensate for the missing requirement. Alternatively, it might involve offering to take on additional training or work with a mentor to acquire the missing knowledge.

C. Highlighting transferable skills to counter an irrelevant job background

When applying for a job in a new industry or field, it’s common to have a background that might not seem directly relevant. However, this doesn’t necessarily mean you’re unqualified for the role. By highlighting transferable skills, such as leadership, problem-solving, or communication, you can demonstrate your ability to adapt to new situations and learn quickly.

Addressing gaps in your resume or experience is an important aspect of writing a winning job application letter. By taking ownership of your failings, finding workarounds for unfilled requirements, and highlighting transferable skills, you can position yourself as a strong candidate and increase your chances of landing the job you want.

Crafting an Attention-grabbing Opening Paragraph

In the competitive job market, first impressions matter. The opening paragraph of your job application letter is your opportunity to make a positive and lasting impression on potential employers. In this section, we’ll explore the importance of crafting an attention-grabbing opening paragraph and provide tips and examples on how to do so.

A. Importance of First Impressions

Studies show that it takes less than 30 seconds for a recruiter or hiring manager to form an initial impression of a job candidate. This means that your opening paragraph is a critical component of your job application letter. Your goal is to capture the employer’s interest and convince them to continue reading.

B. Creative and Engaging Opening Lines

One effective way to capture the employer’s attention is by starting your letter with a creative and engaging opening line. This can be a quote, a personal story, a relevant statistic, or a bold statement. The key is to be authentic and genuine while still standing out from other applicants.

C. Strategies for Catching the Employer’s Attention

Beyond the opening line, there are several strategies you can use to further capture the employer’s attention. These include highlighting relevant skills and experience, demonstrating enthusiasm for the position and company, and connecting your qualifications to the job requirements.

By following these tips and examples, you can craft an attention-grabbing opening paragraph that sets you apart from the competition and piques the employer’s interest.

Highlighting Your Accomplishments

When it comes to writing a winning job application letter, highlighting your accomplishments is crucial. This allows potential employers to see the proven results that you can bring to their organization. Here are a few tips on how to effectively highlight your accomplishments:

A. Demonstrating Achievements in Previous Roles

One of the most effective ways to demonstrate your achievements is by highlighting your accomplishments in your previous roles. This shows that you have a track record of success and can bring that success to your next job. When highlighting your achievements, make sure to focus on results, not just responsibilities. Instead of stating that you managed a team, highlight the specific results that you achieved as a team leader.

For example, instead of saying, “Managed a team of 10 employees,” you could say, “Led a team of 10 employees to achieve a 25% increase in sales within the first quarter.” This shows the impact you had in your previous role and gives potential employers an idea of what you can achieve in their organization.

B. Using Data to Support Accomplishments

Using data to support your accomplishments is a powerful way to illustrate the impact you had in your previous roles. This could include data such as sales figures, customer satisfaction ratings, or employee retention rates. When using data, make sure to include specific numbers and percentages.

For example, instead of saying, “Improved customer satisfaction,” you could say, “Increased customer satisfaction ratings by 15% through implementing a new customer service training program.” This demonstrates the impact you had on the organization and the value you can bring to a potential employer.

C. Highlighting Relevant Certifications and Awards

Another way to highlight your accomplishments is by showcasing any relevant certifications or awards you have received. This shows that you have taken the time to invest in your professional development and have been recognized for your achievements.

When highlighting certifications and awards, make sure to explain why they are relevant to the job you are applying for. For example, if you are applying for a marketing position, highlighting your Google Analytics certification would be relevant as it demonstrates your analytics skills.

Highlighting your accomplishments is a crucial part of writing a winning job application letter. By demonstrating your achievements in previous roles, using data to support your accomplishments, and highlighting relevant certifications and awards, you can show potential employers the value you can bring to their organization.

Showcasing Your Writing Skills

When it comes to writing a winning job application letter, showcasing your exceptional writing skills is crucial to increase your chances of getting hired. Employers often look for applicants who have a way with words, can express themselves clearly, and can craft compelling content that leaves a lasting impression. Here are several ways to showcase your writing skills:

A. Highlighting experience in writing

One of the most effective ways to showcase your writing skills is to highlight your experience as a writer. This can include previous work experience in writing-related fields such as journalism, marketing, or content creation. If you have a writing degree, mention it. You can also share published articles or blog posts that you have written to demonstrate your skills in action. Highlighting relevant experience shows that you have the skills needed to excel in the role you are applying for.

B. Incorporating keywords

Incorporating keywords relevant to the job posting can also help showcase your writing skills. Employers often use applicant tracking systems (ATS) to scan resumes and cover letters for specific keywords related to the position. By including these keywords, you can increase your chances of getting past the initial screening process and showcase your understanding of industry-specific language.

C. Proper grammar, spelling, and tone

Finally, it’s essential to ensure that your writing exhibits proper grammar, spelling, and tone. Errors in these areas can undercut the impact of your application letter and send the wrong message to your potential employer. Take the time to proofread your cover letter and resume carefully, and have someone else review them too. Double-check for proper punctuation, spelling errors, and that your tone fits the professional context.

Showcasing your writing skills is critical when applying for jobs, particularly those that require excellent communication skills. Highlighting relevant experience, incorporating keywords, and ensuring proper grammar, spelling, and tone are strategies that can help set you apart from other applicants and make a lasting impression on potential employers.

Using Power Words and Phrases

When writing a job application letter, it is essential to use powerful words and phrases that can help you stand out from the crowd. Here are some tips to help you select the right words:

A. Selecting Strong Action Words

Action words can help demonstrate your skills and experience effectively. Use verbs that showcase your achievements and contributions to your previous roles. For instance, rather than saying you “assisted” your team, use words such as “led,” “managed,” or “initiated” to emphasize your role in driving projects and initiatives forward.

B. Avoiding Common Clichés and Buzzwords

Although buzzwords and clichés may seem tempting, they could potentially undermine the impact of your letter. Instead of using cookie-cutter phrases like “I am a team player,” try to use specific examples to illustrate your ability to work collaboratively. Also, avoid jargon that may not be familiar to the reader and opt for straightforward language that can be easily understood.

C. Crafting Impactful and Persuasive Sentences

To make your letter more impactful and persuasive, use language that emphasizes your strengths and accomplishments. Start sentences with action words and focus on the results you have achieved. Also, be specific and illustrate your points with concrete examples that demonstrate your value to the prospective employer.

When writing your job application letter, make sure to choose powerful words that demonstrate your expertise and experience effectively. Avoid using clichés and buzzwords and instead focus on crafting persuasive and impactful sentences that showcase your strengths and contributions. By following these principles, you can create a compelling letter that increases your chances of landing the job you want.

Formatting and Presentation of Your Job Application Letter

When it comes to writing a winning job application letter, the presentation and formatting of the letter are just as important as the content. Here are some tips to ensure your letter looks professional and polished:

A. Ensure consistency in formatting

Make sure your letter has a consistent format throughout. This means using the same font and font size for the entire letter. Also, ensure that the margins and spacing are consistent from beginning to end.

B. Proper use of fonts, margins, and spacing

Use a standard font like Times New Roman or Arial, in a legible size (such as 11pt or 12pt). Be sure to use proper spacing between paragraphs and section headers. It’s important to have enough white space to make the letter easy to read, but not so much that it takes up unnecessary space.

C. Guidelines on length of the letter

Longer letters can seem rambling and may deter the hiring manager from reading the whole thing. Focus on the most important points and make them clear and succinct. Remember, your goal is to make a strong case for yourself as a candidate, not overwhelm the reader with information.

By following these tips, you can ensure that your job application letter looks professional, polished, and focused on what matters most – your qualifications for the job.

Sample Job Application Letter

Writing a winning job application letter is important if you’re looking to impress the hiring manager and land your dream job. In this section of the article, we’ll walk through a sample job application letter, analyze its strong points, and provide strategies to improve it.

A. Walk Through a Sample Job Application Letter

Dear Hiring Manager,

I am writing to express my interest in the position of Marketing Manager at ABC Company, as advertised on [job board]. With over [number] years of experience in the marketing industry, I believe I have the skills and knowledge to succeed in this role and make a significant contribution to your team.

During my time at XYZ Company, I was responsible for developing and executing successful marketing campaigns that exceeded client expectations and resulted in increased ROI. My experience in digital marketing, social media management, and content creation have prepared me well for this role. I am highly adaptable, and I have a proven track record of implementing innovative strategies to achieve business objectives.

In addition, I am a strong communicator and collaborator, and I work well in cross-functional teams. I am confident that my skills and experience make me a strong candidate for the role of Marketing Manager at ABC Company.

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further.

Sincerely, [Your Name]

B. Analyzing the Strong Points in the Letter

The sample job application letter has several strong points:

• The candidate clearly expresses their interest in the position and summarizes their skills and experience in the marketing industry.
• The letter highlights the candidate’s successful track record in executing marketing campaigns and achieving business objectives.
• The candidate demonstrates their adaptability and ability to implement innovative strategies.
• The letter emphasizes the candidate’s communication and collaboration skills.

C. Strategies to Improve the Letter

To improve the sample job application letter, consider the following strategies:

• Start with a strong opening sentence that grabs the hiring manager’s attention, such as a personal anecdote or a statement about the company’s mission.
• Use specific examples of your achievements and accomplishments to demonstrate your value to the company.
• Customize your letter to the specific job and company by conducting research and referencing relevant company initiatives or values.
• Show enthusiasm and a willingness to learn by expressing interest in the company’s future projects or goals.

By implementing these strategies, you can enhance your job application letter and increase your chances of landing an interview with your dream company.

Writing a winning job application letter requires attention to detail, strong communication skills, and a clear understanding of the hiring company’s needs and values. By following these tips and analyzing examples such as the one above, you can take your job application letter to the next level and stand out from the competition.

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Essential Components of a Powerful Job Application Letter

• July 22, 2024

A well-crafted job application letter is crucial in today’s competitive job market. It’s your first chance to make a lasting impression and differentiate yourself from other candidates. This guide will walk you through the essential components of a powerful job application letter, ensuring you capture the attention of potential employers and increase your chances of landing your dream job.

Image source : Pexels

Introduction

A job application letter, or a cover letter, accompanies your resume when you apply for a job. It provides an opportunity to introduce yourself, highlight your qualifications, and explain why you are a perfect fit for the position . In this blog, we’ll explore the key components that make a job application letter stand out.

Contact Information

The first step in crafting your job application letter is to include your contact information at the top. This ensures that the employer can easily reach you.

Employer’s Information

Below your contact information, include the employer’s contact details. This demonstrates professionalism and attention to detail.

Address the job application letter to a specific person whenever possible. This personal touch shows that you have taken the time to research the company.

Engaging Opening Paragraph

Your opening paragraph should grab the employer’s attention and make them want to read more. Mention the job you are applying for and where you found the job posting.

Highlight Relevant Skills and Experiences

In the body of your letter, highlight your most relevant skills and experiences. Use specific examples to demonstrate how your background makes you an ideal candidate for the position.

Align with the Company’s Goals

Show that you understand the company’s mission and goals, and explain how you can contribute to their success.

Closing Paragraph with a Call to Action

Your closing paragraph should reinforce your enthusiasm for the position and prompt the employer to take action. Include a call to action, such as requesting an interview.

Professional Closing

End your letter with a professional closing, followed by your signature.

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Tips for Writing a Powerful Job Application Letter

Use a professional tone.

Maintain a professional and respectful tone throughout your letter. Avoid slang and overly casual language.

Keep your letter concise and to the point. Aim for one page in length, and focus on the most relevant information.

Customize for Each Job

Tailor your letter for each job application. Customize your skills and experiences to match the specific requirements of the job posting.

Proofread Carefully

Proofread your letter multiple times to catch any spelling or grammar errors. Consider having a friend or family member review it as well.

Use Keywords

Incorporate keywords from the job description into your letter. This can help your application get noticed by applicant tracking systems (ATS) and hiring managers.

Show Enthusiasm

Express genuine enthusiasm for the position and the company. Employers want to hire passionate candidates about the role and the organization.

A powerful job application letter can significantly enhance your chances of securing an interview and landing your desired job. By including the essential components outlined in this guide, you can create a compelling letter that showcases your qualifications and demonstrates your enthusiasm for the position. Customize each letter, maintain a professional tone, and proofread carefully. Good luck with your job search!

Tap into AI-powered cover letter magic, get tailor-made advice, and explore our stash of standout samples.

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Letter Of Introduction: Examples And Tips

• Best Business Salutations
• Letter of Introduction
• Close a Business Letter
• Job Application Letter
• Business Letter Layout
• To Whom It May Concern
• Letter Of Interest
• Letter Envelope
• Experience Letter
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Find a Job You Really Want In

There may come a time when you have to introduce yourself to someone you’ve never met. Writing a letter of introduction is a great way to do this. Whether you’re introducing yourself or someone else, we’ll go over how to write a letter introducing yourself, provide a sample letter introducing yourself, as well as some tips to keep in mind when writing a letter of introduction. Key Takeaways Your letter of introduction should be professional but still personable. You can write a letter of introduction to introduce yourself to a stranger or to introduce one acquaintance to another. A letter of introduction is not the same as a cover letter , a letter of recommendation, or a referral letter. In This Article    Skip to section Types of introduction letters How to write a letter of introduction Letter of introduction examples Letter of introduction templates Tips for writing a letter of introduction What an introduction letter isn’t Letter of introduction FAQ References Sign Up For More Advice and Jobs Show More Types of introduction letters

The two main types of introduction letters are when you write to someone you haven’t met or to introduce a connection to someone you know. Here is more detail on the two types of introduction letters:

A letter of introduction for yourself. If you’re writing to introduce yourself, it’s usually to share what you do and ask about any job opportunities they know of or advice they may have for where to apply. Maybe you’ve moved to a new city and need some guidance for your job search , or perhaps you found a company that you’d absolutely love to work for, but there aren’t any job openings that fit your skill set.

A letter of introduction for someone else to a person you already know. If you’re writing to introduce someone else, it’s often for the same reasons as you would write to introduce yourself , but there are some additional situations where this may be necessary:

You may need to introduce a new team member to the rest of your colleagues.

You may need to introduce a client to their new account representative .

You may need to introduce a contractor or freelancer to a coworker for a special project.

How to write a letter of introduction

To write a letter of introduction, start with a professional salutation and then state your reason for writing. Here is a more detailed list of how to write a letter of introduction:

Begin your letter with a professional salutation followed by a brief sentence or two about who you’re introducing, whether it’s yourself or another person. Be sure to include any qualifications or connections that make the person relevant to the recipient.

Some examples of professional salutations include:

Dear Mr./Mrs. [Last name]

State your reason for writing. The next paragraph or two should be about why you’re introducing them and what you’re asking of the recipient. This will vary depending on the situation, but make the purpose of the letter clear.

Explain why the subject is relevant to the recipient. Regardless of whether you’re introducing yourself or someone else, explain why this person is of interest to the recipient. The goal is to create a connection out of basically nothing, and you need to be compelling to achieve that.

Suggest how the two parties may benefit from further discussion. Next, mention how both individuals would benefit from meeting and indicate why you believe that.

End with a call to action. The final paragraph explains any next steps that need to be taken and should include the contact information of the person you’re introducing. If there needs to be a follow-up meeting or if the person you’re introducing is going to be reaching out, be sure to include that information as well. This is also a good place to mention any additional documents such as a resume or portfolio you’ve attached.

Thank the recipient for their time , sign your name, and add your contact information if you haven’t already included it.

Letter of introduction examples

Here are some example letters of introduction for introducing yourself to someone new or introducing a connection to someone else:

Introducing yourself example introduction letter. Here is an example of a letter of introduction written to introduce yourself. This one is formatted as a formal, physical letter, but you can put the same message in an email format.

Dear Mr. Marshall, My name is Mika Stevens, and I’ve been a sales associate at Worker Enterprises in Albany, New York , for the past four years. While I’ve enjoyed my time at Worker Enterprises, I’m going to be moving to Charleston in the next few months and am looking for new professional opportunities there. I’ve heard positive things about your company over the years, and I would appreciate any recommendations you could offer for beginning a job search as a sales representative in Charleston. I have included my resume for your review, and if you have time, I’d love to talk with you for a few minutes about any suggestions you may have for me. Please let me know when would be best for you. My email address is [email protected] and my phone number is 432-543-6543. Thank you so much for your time, and I look forward to hearing from you. Sincerely, Mika Stevens (handwritten signature) Mika Stevens

Introducing someone else example letter of introduction. Here’s another example of an introduction letter, this time for when you’re introducing someone else to a colleague you know well. This one is formatted as an email instead of a formal letter.

Subject: Introduction From Allison Parker Hi Jim, I hope your week is going well! I’m writing to introduce you to a past intern of ours, Bryce Howard. Bryce is a recent college graduate who has a degree in information technology, and he is interested in learning more about Ytech and the work you do there. Since you started in IT just a few years ago, I thought you might be able to give him some good insight into what it’s like to work in the field and at your company. I’ve copied him on this email, but in case you need it, his phone number is 222-333-4444. Feel free to reach out with either method and please let me know if you need any additional information. Thank you for your help! I hope you have a great rest of your day. Thanks again, Allison

Letter of introduction templates

Here are some letter of introduction templates to help you get started on yours:

Letter of introduction template for yourself

Dear [Recipient’s title + last name] , My name is [Your Name] , and I’ve been a [job title] at [company name] for the past [# of years working for the company] . [Reason you’re writing — job opportunity, interest in the industry, details of local opportunities in your field, etc.] I’ve heard nothing but good things about [recipient’s company name] , and I would appreciate any help you could give me regarding [subjects you’re interested in discussing] . I have included [any supporting documents you’re attaching] for you to look over at your convenience. If you have time, I’d greatly appreciate the chance to talk more and hear your suggestions about [what you’re interested in] . You can reach me at [your email address] or call at [your phone number] — whichever works best for you. Thank you so much for your time, and I look forward to hearing from you. Sincerely, [Your name]

Letter of introduction template for someone else

Dear [Recipient’s first name] , I hope everything’s going well with you. I’m writing to introduce [person’s full name] , [how you know the person] . [Person’s first name] is [description of the person — job title, area of interest, etc.] Because of your background in [relevant subject] , I thought you might be the perfect person to talk to [person’s first name] . I’ve cc’d [him/her/them] on this email, but you can also contact [person’s first name] at [alternate email] or [phone number] . Thanks for taking the time to look this over and I know [person’s first name] looks forward to hearing from you. Thanks again, [Your name]

Tips for writing a letter of introduction

Be sure that you address a specific person in your letter and be brief and to the point in your letter. Here are some more tips to keep in mind when writing your letter of introduction:

Address a specific person. When you write a letter of introduction, you need to know exactly who you’re addressing; opening with “ To Whom It May Concern ,” “Dear Sir or Madam,” or “ Dear Hiring Manager ” won’t cut it.

It’s relatively easy to find someone at the company you can write to, and the recipient will be much more receptive to a personalized letter than they would be to a cookie-cutter message.

Even if you aren’t entirely sure that the person is the best one to send your letter to, you can add a caveat and say, “If there is someone else at your company who you feel could better answer my questions, please feel free to forward my message.”

Get to the point. No one wants to read a rambling message about how you met this person at that one amazing conference in New York City where the food was great, but the coffee was only okay, and how you bonded over trying to find a good coffee shop.

Match your tone to your relationship. If you know the person you’re writing to and are introducing someone else to them, you can be a bit more casual in your letter.

Research the recipient. Whether you’re writing to a prospective employer, client, or partner , knowing their background will help simplify your writing process. You’ll know what tone to take and what qualities they’ll value most (and should therefore highlight).

Proofread it multiple times. No matter how well you know the person you’re writing to, always check your letter several times for grammatical, spelling, and formatting errors. This will ensure that your letter maintains its professionalism and reflects well on you.

Say thank you. And no, using “thank you” as your signoff isn’t enough. Whether you get a response to your letter or not, you need to thank the recipient for their time and consideration.

Follow up. This is an optional step but following up can help answer any questions or provide any additional introduction details.

What an introduction letter isn’t

It’s crucial that you also know the difference between an introduction letter and some other, similar professional letters. Introduction letters aren’t cover letters or letters of recommendations.

These letters may share some of the aspects of an introduction letter, but they aren’t interchangeable. Here is a more detailed list of what an introduction letter isn’t:

A cover letter. While you are technically introducing yourself in a cover letter , it serves a different purpose than a letter of introduction.

A letter of recommendation. A letter of recommendation or reference letter is written on your behalf by someone familiar with you and your skills but isn’t necessarily familiar with the person they’re writing to.

A referral letter. This type of letter is commonly confused with both a recommendation letter and an introduction letter because it’s a combination of both.

You write a referral letter to introduce yourself to someone you don’t know, just like you do in a letter of introduction, but in this case, you’re doing so because a mutual acquaintance told you to.

Letter of introduction FAQ

What is a letter of introduction for a job?

A letter of introduction for a job is a letter you write to tell an employer that you’re interested in a job and what your qualifications are.

Usually, you write a letter of introduction if you want to work for a company but don’t see any jobs posted that you qualify for. (You don’t generally send a letter of introduction along with a job application.)

How long is a letter of introduction?

A letter of introduction is less than one page long. Your letter of introduction should not be as long as a cover letter, so while a cover letter fills a whole page , just a few paragraphs will suffice for a letter of introduction.

Can I write my own letter of introduction?

Yes, you can write your own letter of introduction. When you do this, state your reason for writing, give a basic overview of your credentials, and include a call to action such as requesting to talk further. Always close by thanking the recipient for their time as well.

What tone should I use when writing a letter of introduction?

You should use a professional tone that matches the relationship you have with the recipient when writing a letter of introduction. While the letter should remain professional, it should also match the relationship with the recipient. For example, if you have a more casual or relaxed relationship, you don’t have to use as many professional terms and you can be more casual in your writing.

Rocklin Alternative Education Center – Letter of Introduction Template

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Abby is a writer who is passionate about the power of story. Whether it’s communicating complicated topics in a clear way or helping readers connect with another person or place from the comfort of their couch. Abby attended Oral Roberts University in Tulsa, Oklahoma, where she earned a degree in writing with concentrations in journalism and business.

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• How to Write Job Application Letter?; Tips, Format and Sample Letters

Job Application Letter Format: Essential Components

Crafting a job application letter that stands out is crucial in today’s competitive job market. Understanding the right format and knowing what to include can make a significant difference in catching the employer’s attention. This guide provides a clear and straightforward format for writing an effective job application letter. We’ll walk you through each essential element, from the perfect opening to how to highlight your skills and achievements. By following these tips, you can create a compelling letter that showcases your qualifications and enthusiasm, setting you up for success in your job search.

What is a Job Application Letter?

A job application letter is a formal document sent to a potential employer expressing interest in a job position. It highlights your qualifications, skills, and why you are a suitable candidate for the role.

What Should Be Included in a Job Application Letter?

A job application letter should include your contact information, the date, the employer’s contact information, a formal greeting, an introduction, body paragraphs outlining your skills and experience, a closing statement, and a professional signature.

Writing a Job Application Letter – What Recruiters Expect?

When writing a job application letter, it’s essential to understand what recruiters are looking for. Recruiters expect a letter that is both professional and tailored to the specific job. Here’s what they look for:

Personalisation: Address the letter to a specific person and mention the job title you’re applying for to show your genuine interest.

Clear Structure: Follow a clear format with an introduction, body, and conclusion. This helps in making your letter easy to read and understand.

Relevant Skills and Experience: Highlight your skills and experience that directly relate to the job. Focus on how you can contribute to the company’s success.

Conciseness: Keep your letter brief and to the point. A well-structured letter that communicates your key points efficiently is more effective.

Professional Tone: Use a formal and professional tone throughout. Avoid slang and casual language to maintain a serious approach.

Achievements: Provide specific examples of your past achievements to demonstrate your capabilities and what you can bring to the role.

Enthusiasm: Show enthusiasm for the position and the company. Enthusiasm can set you apart from other candidates.

Attention to Detail: Ensure there are no spelling or grammatical errors. A well-crafted letter showcases your attention to detail and professionalism.

Understanding these expectations can help you craft a job application letter that stands out and meets the needs of recruiters.

General Format of Job Application Letter to follow

Here's a sample job application letter format keeping the important things in mind. This letter’s body is straightforward and highlights relevant skills and experiences while showing enthusiasm for the role.

(Your Name) (Your Address) (City, State, ZIP Code) (Email Address) (Phone Number) (Date)

(Hiring Manager's Name) (Company's Name) (Company's Address) (City, State, ZIP Code)

Dear (Hiring Manager's Name),

I am writing to apply for the (Job Title) position at (Company's Name), as advertised on (Job Board/Company's Website). I am excited about the opportunity to contribute to your team and believe that my skills and experiences make me a strong candidate for this role.

In my previous position at (Previous Company), I (describe a key responsibility or achievement that is relevant to the new job). For example, I (provide a specific achievement or example that shows your skills). This experience has equipped me with (mention skills or qualities relevant to the job you’re applying for).

I am particularly drawn to this position at (Company's Name) because (mention something specific about the company or the job that interests you). I am confident that my (mention a relevant skill or quality) will be an asset to your team.

Thank you for reviewing my application. I am eager to discuss how my experience and skills align with the needs of your team. You can reach me at (Your Phone Number) or (Your Email Address) to schedule an interview.

Sincerely, (Your Name)

Sample Job Application Letters

These application letter samples cover a variety of job roles and industries, providing clear, straightforward examples to guide you. Each letter is structured to highlight key elements, such as personalisation, relevant skills, and enthusiasm, ensuring you make a strong impression on potential employers.

1. Job Application Letter format for the Position of Cryptographer

589/22, Srilakshmi Nagar Block 3

Subbanna Palya Extension

Banaswadi, Bangalore North

January 7, 2022

The HR Manager

Whatfix Technologies

Sector 3, HSR Layout

Bangalore – 560102

Subject: Job application letter for the position of Cryptographer

Respected Sir,

I am writing in response to the Cryptographer position advertised on LinkedIn by your esteemed company. After reviewing the job description and researching your organisation's activities on your official website, I am keen to contribute to your team.

I hold an MSc in Electronics and have completed several diploma courses in Cyber Security. With five years of hands-on experience in the field, I have expertise in planning and implementing security measures, analyzing and documenting security systems, and developing security codes. I am confident that my skills and experience align well with the requirements of the role at your company.

Please find my resume and work samples attached for your consideration.

Thank you for considering my application. I look forward to the possibility of discussing my application further.

Yours sincerely,

Bipinendra Singh

2. Letter for Applying Job of Chief Chef in a 5-Star Hotel:

Anand/Arti 14, Model Town Delhi, 110016 Email: [email protected] Phone: 0999999999

8th August 2024

The Hiring Manager Hotel Lalit Fire Brigade Lane, Barakhamba, New Delhi,

Delhi 110001

Dear Sir/Madam,

I am writing to express my interest in the Chief Chef position advertised in The Hindu. With more than a decade of experience in culinary arts and a deep passion for crafting outstanding dining experiences, I am enthusiastic about the chance to contribute to your prestigious hotel.

In my previous role as Executive Chef at (Previous Restaurant/Hotel), I was responsible for overseeing kitchen operations, menu planning, and staff training. I successfully led my team to achieve high ratings for food quality and service excellence. One of my notable achievements includes designing a seasonal menu that increased customer satisfaction by 30% and attracted positive reviews in several food magazines.

I am particularly drawn to this position at JW Marriot Hotel because of its reputation for culinary innovation and commitment to high standards of service. I am confident that my expertise in diverse cuisines, coupled with my leadership skills and ability to work under pressure, will make me a valuable addition to your team.

I am excited to discuss how my experience aligns with the needs of your hotel. I am available for an interview at your convenience and can be reached at (Your Phone Number) or (Your Email Address). Thank you for reviewing my application. I look forward to the opportunity to contribute to your team.

Yours sincerely, Anand/Arti

Sample Job Application Mail Template

Here is a template for a job application email:

Subject: Application for (Job Title) Position

I hope this message finds you well.

I am writing to apply for the (Job Title) position at (Company’s Name), as advertised on (Job Board/Company’s Website). With (number) years of experience in (relevant field or industry) and a strong background in (key skills or qualifications), I am excited about the opportunity to contribute to your team.

In my previous role at (Previous Company), I (briefly describe a key responsibility or achievement). For example, (provide a specific achievement or example that demonstrates your skills). This experience has prepared me well for the (Job Title) role and has equipped me with (mention skills or qualities relevant to the new job).

I am particularly interested in this position at (Company’s Name) because (mention something specific about the company or the job that appeals to you). I am confident that my (mention a relevant skill or quality) will be an asset to your team.

I have attached my resume for your consideration. I am eager to discuss how my background and skills match the requirements of your team. Please reach out to me at (Your Phone Number) or (Your Email Address) to schedule an interview. Thank you for considering my application. I look forward to the opportunity to speak with you soon.

Best regards, (Your Full Name) (Your LinkedIn Profile, if applicable) (Your Phone Number) (Your Email Address)

Takeaways from this Page

Job Application Letter Format: Understand the essential elements of a job application letter, including contact details, a formal greeting, a well-structured body, and a professional closing. The letter should be clear and focused, highlighting your qualifications and enthusiasm.

Key Components to Include: A job application letter should feature your contact information, date, employer’s details, a formal salutation, an engaging introduction, body paragraphs detailing your skills and experience, a closing statement, and a professional signature.

Effective Job Application Tips: Tailor your letter to the specific job and company, start with a strong opening, address it to a specific person, highlight relevant achievements, maintain a formal tone, and proofread carefully to avoid errors.

Job Application Email: For email applications, include a concise subject line, a brief cover letter in the email body, attach your resume, and maintain a professional tone throughout.

Sample Letters: Review sample job application letters to understand how to structure your letter and what details to include, ensuring it is tailored to the job you are applying for.

Recruiter Expectations: Recruiters look for personalisation, clear structure, relevant skills, conciseness, professionalism, and specific achievements in a job application letter.

FAQs on How to Write Job Application Letter?; Tips, Format and Sample Letters

1. What is job application letter?

2. What should be included in a job application letter?

3. How do I format a job application letter?

Use a formal business letter format: include your address and contact information at the top, followed by the date, the employer’s address, a formal greeting, the body of the letter, a closing statement, and your signature.

4. How long should a job application letter be?

A job application letter should be concise, ideally one page long. Focus on key points and avoid lengthy descriptions.

5. What is the difference between a job application letter and a resume?

A job application letter, or cover letter, serves to introduce you to the employer and outline your interest in the position. Meanwhile, a resume offers a comprehensive summary of your qualifications and experience.

6. How should I address a job application letter?

Address the letter to a specific person, such as the hiring manager, if possible. Use "Dear (Name)" rather than generic terms like "To Whom It May Concern."

7. What is a job application email?

A job application email is an email message sent to apply for a job. It typically includes a brief cover letter within the email body and attachments of your resume and other documents.

8. How do I write a job application email?

Start with a clear subject line, write a brief introduction in the email body, include key points about your qualifications, and attach your resume and any other required documents. End with a professional closing.

9. Should I attach my resume or paste it in the email?

Generally, attach your resume to the email to maintain formatting. However, include a brief summary or cover letter in the body of the email.

10. What is the best subject line for a job application email?

Use a clear and specific subject line such as “Application for (Job Title) – (Your Name).” This helps the hiring manager quickly identify the purpose of your email.

11. How do I follow up on a job application?

Send a polite follow-up email if you haven’t received a response within the timeframe specified in the job listing or after a reasonable period. Show continued interest and keep inquiring about the status of your application.

12. What should I do if I don’t know the hiring manager’s name?

If you don’t have the hiring manager’s name, use a general but respectful greeting like “Dear Hiring Manager” or “Dear (Company’s Name) Recruitment Team.” Avoid overly generic phrases like “To Whom It May Concern.”