how oral presentation can be made effective

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20 Tips For Preparing An Effective Oral Presentation

Don’t mind the informal me, I just seem to love that ‘down-to-earthness’ – I personally believe that such disposition is a better facilitator of effective communication.

Without much ado, I am going to share with you some ideas on what I can safely call most people’s nightmare (next to examinations, of course) – An oral presentation.

Organizations and other platforms have also come to discover the essence of an effective oral presentation. How it can move an employee from a zero state of mind to an excited state of mind after a brief but powerful presentation.

Businesses are not left out too as it has become a core value that has to be portrayed to convince potential clients about a business idea.

Read this: How to manage your time effectively

Essentially, oral presentations are nothing to be scared of.

They add some kind of depth to the learning experience.

Not having this depth is what we should be scared of. Self-expression is just one of the core pillars of assessing how much and how well a student or presenter has assimilated the content of instructional material.

Overall, some of the most faced challenges associated with oral presentations are content and stage management which shall be discussed broadly here.

Whether you are a student, employee, professional or businessman , you sure need this skill to make a good impression.

Enjoy these tips, internalize them and start putting them into good practice. At the end of this write-up, you will discover the peculiar challenges of stage fright, how to deal with it and a few tidbits on presentation etiquette.

1. Know the content

Nothing breeds confidence like competence and nothing breeds competence like preparation . Being vast in and thoroughly familiar with whatever the subject of a presentation will, in no small way, reinforce your sense of having something genuinely interesting to offer.

With this in place, the presentation ceases to be a mere talk or some kind of recital. It indeed becomes an active engagement of the audience on a journey of discovery. All you need do is just visualize yourself as a tour guide or a curator in a museum.

All you need do is to relate antecedents, history, origins, facts, figures and aspects of the subject matter in such a way as to stimulate their imagination.

You lead the audience on, not exactly projecting yourself but helping them see what needs to be seen. You wouldn’t want to go to the stage and destroy the expectations of people eagerly waiting to listen to you.

2. Define the purpose of the presentation

A presentation isn’t just a list of random facts. It makes a specific point, just like laboratory reports or essays.

Without a clear purpose in mind, your presentation will most likely be a jumble of unorganized factual information, putting your audience in the dark about your true intent.

What is the most important message you want to convey to the audience? Consider this to be the idea or theme of your presentation.

Your presentation’s goal(s) could include, but are not restricted to, trying to inform, inspire, or persuade.

Remember that what you say as well as how you say it must be consistent with the presentation’s goal.

3. Be natural

The mistake a lot of presenters make is thinking that great presentations are all about big vocabulary and sophisticated terms.  

May I indulge you in a different perspective – great presentations are all about presentations done in the most natural way. Be calm, relax and flow effortlessly .

Do your presentations like they are your daily routines. Help your audience feel like – “yes, I agree with what he is talking about”.

Rather than trying to charm the audience with a sophisticated style, be more committed to capturing their imagination through simple cues and vivid expressions.

There is a child in everyone, no matter how old. If possible, add a little humour here and there but try not to overdo it. Ensure you stay on track.

Read this: How to ask questions smartly

4. Invoke curiosity

This aspect is what makes your audience hooked until the end of your presentation. They want to know where you are headed. They can’t risk being distracted until you finish. All you need do is reawaken that curious infant in the brief moment of your presentation.

It is for this reason that presentations adopt visual aids and graphical tools. The world-famous PowerPoint computer application also goes hand in hand with projectors – large screens for a clearer, broader view.

Where else is such pervasive attention given to pictures and descriptive tools apart from a kindergarten? Such applications show that there is a childlike nature in every man. Invoke it!

Read: How To Celebrate Failure For Success

5. Get your audience involved

Get your audience involved in your presentation. Don’t stand behind a lectern all through, tale a brisk, confident walk and project your words into the minds of your audience. Don’t let the lectern come in between you and the audience.

Try to get your audience out of their seats, laughing, raising hands or even standing by your side to make an analysis. Getting your audience to laugh is not as difficult as you might think. For example, you might try, “Ladies and gentlemen, I was told to announce something very critical to the success of today’s event. Even though I don’t think it’s my place to begin my presentation with an announcement that has nothing to do with my topic.”

“Anyway, I’ve been asked to tell you that in the event that you laugh too hard, don’t cause a stampede or fart too loud.” 😆 

Get free tips and tricks that will help you to achieve success faster 😉

6.  Gesticulate

If you can request a cordless lavaliere mic, pls do, so that you can be as flexible with your hands as possible. A handheld mic might become tiring if your presentation takes a while.

Your audience will only remember 30% of what they hear & see but 70% of what they do will stick to them forever.

7. Project your words

Two things that can make your projection so vivid and impactful are a clear voice and clarity of communication. Try to emphasize the last sound of each word which will help you to sound very polished. This may sound odd to you when you start but eventually sound normal as you get used to it.

8. Take a pause

I cannot stress this enough. Take your time to pause! It kinda helps your audience to brainstorm, evaluate and re-evaluate. You shouldn’t say more than six to eight words at a time without a pause. As longer sentences reduce readability, longer spoken words also reduce absorption.

Use a full voice, then pause. Think of great speakers that utilized a full voice and paused. They did efficiently well. Such presentations drop some value within you.

9. Use acronyms

After you have written all the words on index cards, try to think of an acronym or Slang abbreviation that has every point you want to talk about. Use this strategy to keep your presentation in order.

For example, you may have written on a marriage/relationship index card – ask, support, kiss . Think of the first letter in each word and arrange them to ASK or any other word of your choice.

ASK will keep you on track this way:

A – Ask what he thinks

S – Support his opinion first

K – Kiss him when the discussion ends

You must have practised what you will say about each word beforehand. You will only use the acronym to keep track which the audience has no clue about. They will only think you are so perfect! If your oral presentation takes time and involves longer acronyms, you could keep your index card(s) on you just in case you get lost. 

10. Give life to figures

The best way to do this is to put a ‘Point’ of mind-gripping information (pictures, graphs, a phrase or table, flow charts, diagrams or a statistic) on some slides and speaking to them.

While the audience is fixated on that slide, all you need do is try to make them see the aspects of the slides that are hidden. Hence, you help to make their imagination make up for the rest of the story.

Such information is alike in features such as introduction, plot build-up, themes climax/anticlimax, a hero and his trials/triumph and so on.

And like a good storyteller or the mythical Pied Piper, the story or the music as the case is, becomes the object of the audience’s attention. The presenter is merely an intermediary.

11. Face the object

Sure, it is not bad to feel weird for a moment. Gain your confidence back by becoming the audience for a moment.

Face the presentation with your hands towards the slide, board or what have you? Making this brief move takes a whole lot of burden off as you see that you do not have to be the audience’s object of attention for a while.

You can use this moment to stealthily move from your weak points to your strong points as you gain your confidence back .

Not all presentations have to be a serious one looking like a board meeting. It doesn’t have to be a brainstorming session to close a million-dollar deal. Smile if you can.

In fact, you should smile. It will reduce any pressure you might be feeling. You never know how powerful a smile can be until you smile at a confused child who looks at you and then returns the smile.

While you smile, make good eye contact with them and gesticulate as often as possible. This will create a good impression on your audience and make them connect with you easily.

Read this: Amazing facts about your handwriting

13. Intrigue them with stories

Whether it’s a story your grandfather told you or a story you learnt while growing up, people would love to listen. Stories are interesting ways to give your audience a light mood.

Who doesn’t like the taste of a little icing on the cake or peanuts in the chocolate? Just something a little bit different to ease the whole seriousness of the atmosphere.

Professional speakers are becoming professional storytellers ,  primarily stories about themselves or someone they know so well . If you can tell a story about each word or topic on your cards or slides, your speech will have a better flow.

14. Take corrections politely

One mistake people do is to try to show that they know better than their judges.

Judges, examiners, instructors or even a member of your audience can come into your presentation abruptly. Prepare your mind ahead for this and don’t fidget.

A simple “Noted, sir” “sorry, I skipped that” or “thanks for the feedback” would go a long way in determining your final presentation score.

Be courteous and mindful of harsh emotions as you face arguments or opposition. A wrong approach in dealing with this can ruin everything you have started. So be cool with everyone.

As a matter of fact, who you are and who the audience perceives you to be is a measure of the weight of your words.

Hence, it is safer to use universally acceptable codes of conduct and principles of etiquette that will put you in the good graces of the audience.

15. Define your target audience

The audience’s reaction is the only way to judge a good presentation. What do they currently know about your subject matter?

What are their perceptions about your subject matter: will they accept whatever you say, or will you have to persuade them to change their views? Do they have a good command of the English language?

An effective oral presentation requires much more than simply presenting your ideas or giving a presentation. It is all about clear communication and connecting with the audience.

Preparation is required to create that type of presentation. You must learn about your target audience to tailor your message.

If you’re talking to experts in your field, for example, you don’t have to explain all the terms you’re using but if you expect your audience to disagree with your assertions, it’s a great idea to provide additional illustrations and go into greater detail when presenting the evidence.

You can outline your presentation with your audience in mind to explain your main points and maintain a logical flow. The more you understand your target audience, the better you will be able to communicate with them.

16. P redict your audience’s thoughts and tell them

If you’re lucky enough to predict what is on their minds, you’ll get almost 100% attention from your audience. This lowers the barriers between you and them.

They’ll say “hey, he’s so clever hahaha”. Wow, you’re absolutely right! Tell them you know what they are thinking and answer a question they haven’t yet asked you.

17. Practice your presentation beforehand

You should start with yourself first. Talk to yourself, then move on to talking to a friend or small group of friends. When you build more confidence, start by speaking for free to become more professional.

You could begin by speaking to associations and clubs. Your audience may give you more networking opportunities when they enjoy your free presentations. There are business owners in your audience or people who work for businesses looking for speakers.

In fact, t here is much more to learn while you practise. By the time you become well-known, you can start charging a token or your prices can even become non-negotiable. 😉 

18. Explore every possible detail about your subject matter

To prepare an effective oral presentation, you must thoroughly understand your subject matter, which means knowing far more than you will present.

There is no such thing as too much research. The more familiar you are with your content, the more settled and confident you will feel when presenting it to a group.

Take notes as you read about your topic. Then organize your notes for your presentation. The most straightforward structure is an outline.

In most cases, a concise outline will serve as a good template for presenting your topic. The introduction, body, and summary make up a concise outline.

• Introduction

In the introductory part, you must provide a concise context for your discussion. This is where you describe the problem or issue that the presentation will solve.

You want to immediately grab people’s attention, stimulate their interest, and get them pondering about your topic. That is what creating engaging content is all about.

The bulk of your presentation. It provides specific examples to back up your main point. This is where you add important facts, statistics, and details to your discourse.

Make certain that your material is presented articulately, with each point connected to another and clear progressions.

To summarize, highlight the previous points briefly. Use keywords from your introduction to restate your argument.

Take note of transitory phrases or words like “in summary.” Appreciate the audience for their time and, if the presentation format allows, gladly accept their questions.

A clear structure helps to support a clear and focused message, and it prevents you from jumping from concept to concept, which can make it difficult for your audience to grasp your presentation.

Having this in place, the presentation is no longer just a discussion. It truly becomes an active participation of the audience on a discovery journey. All you have to do is relate the subject’s antecedents, background, facts, statistics, and features in a way that stimulates their curiosity.

19. Use visual aids to supplement your content

It is easier to deliver an oral presentation when you employ visual aids. Visual aids, such as PowerPoint slides or printed handouts, provide structure to your presentation and assist the audience in comprehending the key points.

Since the majority of information is deemed and grasped visually, you may need to resolve this in your presentation by including a few visuals.

This would help the audience follow your discourse and possibly discuss a few of your points after the presentation is finished.

A good visual aid , as obvious as it may seem, must remain visual. Visuals can be bulleted lists or outlines, diagrams or figures, or pictures that depict crucial points that would be difficult to explain orally. Visual aids should be used to supplement, not compete with, your presentation. Use them only when they are necessary or beneficial.

20. Anticipate questions and prepare thoughtful answers in advance

A key component of preparing for an effective oral presentation is anticipating questions and creating thoughtful responses beforehand.

It demonstrates that you are knowledgeable about the subject and that you gave the subject some research. It also helps establish credibility and demonstrate your knowledge.

Additionally, it might assist you in remaining composed and assured throughout the presentation, especially if you are posed with unexpected questions. A few strategies for getting ready for questions are as follows:

• Researching your topic thoroughly: This will enable you to answer any questions that may come up about your subject matter.
• Identifying key points of confusion: Think about what aspects of your presentation may be most difficult for your audience to understand and prepare answers accordingly.
• Practicing your responses: Rehearse answering potential questions so you are more comfortable and confident when answering them during the presentation.
• Being open to feedback: Encourage your audience to ask questions and be open to feedback , even if it is critical. Take the opportunity to address any misconceptions or confusion that may have arisen during your presentation.
• Be prepared for the unexpected: Sometimes, the questions you get may be totally out of the blue, be prepared to answer those as well.

In summary, your oral presentation is highly related to your motion, posture, gesture, gesticulation, eye contact, pausing effect, response to applause and so on.

The evolving nature of education has seen many lecturers and teachers adopt oral examinations as an integral part of grading students’ performance.

That is apart from lines of study such as Medicine (Viva) and Law (mock trials) that already have oral-related content as a part of their continuous assessment.

It also affords the teacher the opportunity to do more than just teach but to also be a kind of ‘coach’ that nurtures not only the content but also the delivery of knowledge . As a teacher myself, I do subscribe to this method of teaching; after all, was it not Einstein that said – If you cannot explain it simply, then you do not understand it all.

In oral presentations, especially ones that adopt projected information, the words you speak are more important than the words you display.

However, the pictures you use are just as important as the words you speak. In no place is the saying truer – a picture is worth more than a thousand words.

Therefore, being in a position where you have to present your own perspective, with your own words and in your own style goes a long way in shaping your intellectual capabilities . It also builds self-confidence in those that eventually master it.

I wish you a hitch-free and mind-blowing experience in your next oral presentation. 😉 . Which of these tips has helped you tremendously?

Share with love!

Post Author: Ikeoluwa Ogedengbe

24 replies to “20 tips for preparing an effective oral presentation”.

Wonderful post! Putting these suggestions into practice will make anyone a ‘better’ presenter! Multiple thumbs up!

Sure, they will. Thanks for reading!

Thanks for this post, I believe it will help me gather more confidence in public speaking.

All the best in your next public speaking engagement, Josephine.

Love this post! I have a fear of public speaking so this checklist is so helpful! Thanks for sharing!

I’m glad you love it, Lissy.

Cool, just cool. I like it.

Thanks, Yeahme.

Thank you these are great tips! I have always had a lot of self confidence but always struggle with imposter syndrome so I get so nervous before public speaking!

Aww, I am sure these tips and a lot of practice will take the nervousness away.

This reminds me of my speech 101 class in college. I definitely with these tips — especially the one about knowing the content. Nothing prepares you more than knowing what you are talking about.

That’s absolutely right!

I used to work for a company that offered feedback for corporate leaders on presenting and I agree with everything you say. Bringing your personality into a presentation or speech can make a huge difference but it can take practice to get comfortable enough to bring that energy.

Yes, practice does a lot to make one perfect. Thanks for your input, Sarah.

This is a very helpful post. I wish I had read this when I was still a student. I didn’t like oral presentations and this could have given me a better perspective.

Awww, You may pass on the message to young students to ensure they get it right early.

Great read. Very helpful for my upcoming convention. Thanks for sharing.

I’m glad this helped. I wish you a splendid convention, Allison.

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Happy to help.

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How to prepare and deliver an effective oral presentation

• Related content
• Peer review
• Lucia Hartigan , registrar 1 ,
• Fionnuala Mone , fellow in maternal fetal medicine 1 ,
• Mary Higgins , consultant obstetrician 2
• 1 National Maternity Hospital, Dublin, Ireland
• 2 National Maternity Hospital, Dublin; Obstetrics and Gynaecology, Medicine and Medical Sciences, University College Dublin
• luciahartigan{at}hotmail.com

The success of an oral presentation lies in the speaker’s ability to transmit information to the audience. Lucia Hartigan and colleagues describe what they have learnt about delivering an effective scientific oral presentation from their own experiences, and their mistakes

The objective of an oral presentation is to portray large amounts of often complex information in a clear, bite sized fashion. Although some of the success lies in the content, the rest lies in the speaker’s skills in transmitting the information to the audience. 1

Preparation

It is important to be as well prepared as possible. Look at the venue in person, and find out the time allowed for your presentation and for questions, and the size of the audience and their backgrounds, which will allow the presentation to be pitched at the appropriate level.

See what the ambience and temperature are like and check that the format of your presentation is compatible with the available computer. This is particularly important when embedding videos. Before you begin, look at the video on stand-by and make sure the lights are dimmed and the speakers are functioning.

For visual aids, Microsoft PowerPoint or Apple Mac Keynote programmes are usual, although Prezi is increasing in popularity. Save the presentation on a USB stick, with email or cloud storage backup to avoid last minute disasters.

When preparing the presentation, start with an opening slide containing the title of the study, your name, and the date. Begin by addressing and thanking the audience and the organisation that has invited you to speak. Typically, the format includes background, study aims, methodology, results, strengths and weaknesses of the study, and conclusions.

If the study takes a lecturing format, consider including “any questions?” on a slide before you conclude, which will allow the audience to remember the take home messages. Ideally, the audience should remember three of the main points from the presentation. 2

Have a maximum of four short points per slide. If you can display something as a diagram, video, or a graph, use this instead of text and talk around it.

Animation is available in both Microsoft PowerPoint and the Apple Mac Keynote programme, and its use in presentations has been demonstrated to assist in the retention and recall of facts. 3 Do not overuse it, though, as it could make you appear unprofessional. If you show a video or diagram don’t just sit back—use a laser pointer to explain what is happening.

Rehearse your presentation in front of at least one person. Request feedback and amend accordingly. If possible, practise in the venue itself so things will not be unfamiliar on the day. If you appear comfortable, the audience will feel comfortable. Ask colleagues and seniors what questions they would ask and prepare responses to these questions.

It is important to dress appropriately, stand up straight, and project your voice towards the back of the room. Practise using a microphone, or any other presentation aids, in advance. If you don’t have your own presenting style, think of the style of inspirational scientific speakers you have seen and imitate it.

Try to present slides at the rate of around one slide a minute. If you talk too much, you will lose your audience’s attention. The slides or videos should be an adjunct to your presentation, so do not hide behind them, and be proud of the work you are presenting. You should avoid reading the wording on the slides, but instead talk around the content on them.

Maintain eye contact with the audience and remember to smile and pause after each comment, giving your nerves time to settle. Speak slowly and concisely, highlighting key points.

Do not assume that the audience is completely familiar with the topic you are passionate about, but don’t patronise them either. Use every presentation as an opportunity to teach, even your seniors. The information you are presenting may be new to them, but it is always important to know your audience’s background. You can then ensure you do not patronise world experts.

To maintain the audience’s attention, vary the tone and inflection of your voice. If appropriate, use humour, though you should run any comments or jokes past others beforehand and make sure they are culturally appropriate. Check every now and again that the audience is following and offer them the opportunity to ask questions.

Finishing up is the most important part, as this is when you send your take home message with the audience. Slow down, even though time is important at this stage. Conclude with the three key points from the study and leave the slide up for a further few seconds. Do not ramble on. Give the audience a chance to digest the presentation. Conclude by acknowledging those who assisted you in the study, and thank the audience and organisation. If you are presenting in North America, it is usual practice to conclude with an image of the team. If you wish to show references, insert a text box on the appropriate slide with the primary author, year, and paper, although this is not always required.

Answering questions can often feel like the most daunting part, but don’t look upon this as negative. Assume that the audience has listened and is interested in your research. Listen carefully, and if you are unsure about what someone is saying, ask for the question to be rephrased. Thank the audience member for asking the question and keep responses brief and concise. If you are unsure of the answer you can say that the questioner has raised an interesting point that you will have to investigate further. Have someone in the audience who will write down the questions for you, and remember that this is effectively free peer review.

Be proud of your achievements and try to do justice to the work that you and the rest of your group have done. You deserve to be up on that stage, so show off what you have achieved.

Competing interests: We have read and understood the BMJ Group policy on declaration of interests and declare the following interests: None.

• ↵ Rovira A, Auger C, Naidich TP. How to prepare an oral presentation and a conference. Radiologica 2013 ; 55 (suppl 1): 2 -7S. OpenUrl
• ↵ Bourne PE. Ten simple rules for making good oral presentations. PLos Comput Biol 2007 ; 3 : e77 . OpenUrl PubMed
• ↵ Naqvi SH, Mobasher F, Afzal MA, Umair M, Kohli AN, Bukhari MH. Effectiveness of teaching methods in a medical institute: perceptions of medical students to teaching aids. J Pak Med Assoc 2013 ; 63 : 859 -64. OpenUrl

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How to Make a “Good” Presentation “Great”

• Guy Kawasaki

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

• Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
• Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
• Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
• Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

• Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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14 effective presentation tips to impress your audience

Get your team on prezi – watch this on demand video.

Anete Ezera July 15, 2022

An effective presentation can communicate key ideas and opinions, save time, and contribute to your overall success as a business, but good presentation skills don’t come naturally to everyone. In this blog post, you’ll find 14 effective presentation tips you can implement in your next presentation to make it a success. 

Whether you’re preparing for an important presentation at work or school, or you’re looking for ways to generally improve your presentation skills, you’ll find these presentation tips useful. We’ve gathered a list to help you impress your audience from the get-go. You’ll find tips for creating and presenting your slides, talking in front of an audience, and other effective presentation techniques to help you stand out. 

Most common presentation mistakes

Before we list our top effective presentation tips, let’s explore the most common presentation mistakes. If you’ve made one or more mistakes in this list, you’re not alone. Most people have made at least one mistake. However, what’s important is to be aware of these errors and try avoiding them next time.

#1 A poor start

One of the most common mistakes people make is undermining the importance of the first few minutes or seconds of their presentation. 

Let’s say you’ve practiced your key talking points meticulously and gone over your slides a million times, but when you’re in the spotlight and need to say your first line, do you know exactly what to say to wow the audience? 

The start of your presentation is crucial. Not only because how you start sets the tone for the rest of your presentation, but also because people generally require around 8 seconds to decide whether they find the subject interesting enough to keep listening. Starting your presentation with a captivating intro is even more important than you think. To ensure you start off right, read our guide on how to start your presentation . 

#2 Lack of preparation

Yes, even though it’s clear that you should prepare before giving a presentation, it’s still a common mistake amongst presenters. Preparing content and talking points is an obvious start, but there are other steps that you might be overlooking.

Before you even join a meeting or walk into a room where you’re going to present, consider the technical requirements and get familiar with the equipment. If you’re presenting online, make sure to test-run your presentation and the visual aids you’re going to use. The last thing you want is a broken video link, poor audio, or a weak connection when you’re presenting. 

Also, consider the questions your audience might want to ask you about the topic. Think about how you’d answer those questions, or do even further research to really impress the audience with your answers. 

Explore other ways to prepare for a presentation to feel even more confident when presenting.

#3 Losing track of time

It’s great to feel passionate about your topic. However, you’ll have to consider your audience’s level of interest and knowledge. Some details might seem fascinating to you, and you’d like to talk about them for hours, but for your audience, too much information will drain their energy and lose their attention. 

Therefore, make sure to keep track of time. Also, consider your audience’s interests. A concise presentation is always better than a long one with a ton of information. Plus, you’ll have a higher chance of keeping your audience’s attention throughout the presentation. 

Effective presentation tips

Now that we’ve looked at some of the most common presentation mistakes – let’s dive into effective presentation tips that’ll help you excel in future presentations. 

#1 Tell a story

Stories connect, inspire, and empower people. Telling a story can entice action, help understand an idea, and make people feel connected to the storyteller. It’s also one of the most effective presentation tips. A study by organizational psychologist Peg Neuhauser found that a well-told story is easier to remember than facts, which makes it a highly effective learning technique. 

With that in mind, telling a story when you’re presenting can engage your audience and make it a more memorable experience. You can either share a personal story or a historical event, just make sure to have a clear connection between the story and the topic you’re presenting. 

#2 Work on your body language

Body language can make a huge difference in how your presentation is perceived. It’s one of the presentation tips you definitely shouldn’t overlook. 

Body language says a lot about a person’s confidence level, emotions, state of mind, and even credibility. For the audience, it’s a way to understand what the person is saying and how interested they are in the topic. 

Therefore, work on your body language to better convey the message you’re trying to communicate. Practice in front of a mirror before your presentation and be conscious of your hand gestures and facial expressions. 

#3 Understand your audience

Before crafting your presentation, you must know who you’re speaking to. Understanding the interests, demographics, professional background, and other valuable information of your audience is crucial in making your speech successful. 

If you’re speaking at an event, contact the organizers to get more information about other speakers and the audience. If you’re presenting at work, you may already know your audience fairly well. Use this information to your advantage and create content you know they’ll resonate with.

#4 Use high-quality visuals

What’s one of the most effective presentation techniques? Use of visuals. They play a crucial role in your presentation. However, only high-quality visuals will make a good impression and effectively communicate your message. Use high-quality visuals like images, videos, graphs, maps, and others to really land your point. 

Using visuals is a great way to convey your ideas as they’re easier to process than text. If you’re not sure where to find great visuals, check out our blog post on presentation visuals for five free resources.

P.S. the Prezi library holds a variety of images, videos, GIFs, stickers, and other visuals, including different charts and maps to spice up your presentation. It’s all available in your dashboard .

#5 Use data visualizations

Do you want to showcase statistics or other datasets in your presentation? Use data visualizations to make your data stand out and impress your audience. 

There’s nothing more boring than a bunch of data presented in a flat way. If you want to tell a story with your data, use interactive infographics or slides enriched with eye-catching visuals. Showcasing data will make your ideas appear more trustworthy and credible. 

Prezi Design offers a range of templates to choose from. You can start creating data visualizations from scratch or choose a template and edit the data there. 

#6 Make it engaging with interactive elements

It’s not easy to deliver an engaging presentation. People can easily get distracted or try to multitask, especially in the virtual environment. Sometimes, it’s difficult to focus on the speaker and the written text. Other times, the content just isn’t impressive enough to hold the audience’s attention. But it doesn’t have to be this way.

You can make your presentation more engaging for everyone by including interactive content like graphs and charts. With interactive data visualizations, you’ll make the data discovery process more engaging and exciting for your audience. 

Your audience will be able to hover over data points and click on certain icons or datasets to discover information on their own. Interactive visualizations will make the presentation more memorable and impressive. 

As you can see in the example below, you can discover different data by engaging with the infographic. 

#7 Stay consistent with fonts and color styles

You want your presentation to look visually appealing and highlight essential information. To make that happen, stay consistent with font styles and color schemes throughout your presentation. 

Use one or two fonts max to make the text easy to read and understand. Also, use a carefully selected color scheme that’s not too distracting. If you’re using Prezi Design, you can easily copy and paste styles by right-clicking on your data visualizations and selecting “copy styles.” This makes it easier to stay consistent and saves time when picking matching colors. 

#8 Structure your presentation properly

Before creating your presentation, think about its structure. What’s the main idea you want to convey? Use that as your starting point, and only include information that adds value to the narrative. 

Plan out the first topics carefully to properly introduce your argument. Add the essential information in the middle part of your presentation. Lastly, close your presentation with a summary of the main points and leave your audience with an afterthought. Also, plan when you’re taking questions and for how long. 

For more insight, watch this tutorial on how to structure your presentation:

#9 Practice your public speaking skills

Public speaking may not be your forte, but you can get better with practice. Don’t decline a great opportunity to share your ideas with a larger audience just because you feel nervous speaking in front of a group of people. 

One of the best ways to improve your public speaking skills is to practice in front of your family or friends – people you feel comfortable with. Also, focus on the topic you’re presenting and get excited about the idea you want to convey. This way you’ll appear more confident and feel less nervous about public speaking. 

Explore other public speaking tips from Jessica Chen, the founder, and CEO of Soulcast Media: 

#10 Show your slides next to you on-screen

If you’re presenting on Zoom or in a virtual meeting , think twice before you share your screen. The days of hiding behind slides are over. People want to see and connect with other people, not sit through another run-of-the-mill screen share. To do that, use Prezi Video to showcase all your content right next to you in your video feed. 

As a result, your presentation will look more engaging than a traditional virtual presentation . Also, your audience will have the chance to read your body language and follow along with what you’re saying even better. 

If you already have your slides prepared, don’t worry – you can easily integrate them into Prezi. 

See Prezi Video in action and check out our video templates to get started.

#11 Calm down before presenting

Being in front of an audience can feel nerve-racking. However, there are ways to calm down before presenting that will make you feel more centered and confident. The last thing you want is all your hard work to go to waste just because of stress. 

Try breathing exercises or a five-minute guided meditation before presenting. The trick is to remove all distractions and focus on the present moment so you’re not overthinking right before starting your presentation. Also, be fully prepared and know exactly what to say and when which will help you feel more collected. If you want to discover other ways to feel and look more confident, read how not to be nervous before a presentation . 

#12 Use transitions and animations 

Add movement to your slides with transitions and animations. You’ll make your presentation more visually appealing and engaging. However, be careful not to overwhelm your audience with your choice of transitions and animations. 

Choose a transition that matches your presentation visually and use it throughout your presentation. Consider what animations will be relevant to your audience and select a few to add to your slides. Don’t overdo it. Keep the focus on the message you’re trying to convey, and use animations to only support that message. 

#13 Be enthusiastic 

When you’re in a room with a positive and enthusiastic person, you can’t help but feel uplifted as well. High-energy people have this effect on others. Most importantly, a lot of people tend to mimic people’s behavior and mirror their energy when they feel a connection or relate to them. That’s called the chameleon effect . 

When you’re presenting, you want your audience to feel curious about what you’re presenting. You may also want to leave your audience feeling uplifted, interested to know more, or inspired. To have that effect on others, try to convey those emotions when presenting. Practice your speech, slow down your narration at times, or take a pause after you’ve delivered a statement, and use different presentation techniques to present your project and really drive your points home. 

#14 End your presentation in a memorable way

The first few minutes of your presentation are crucial for captivating your audience’s attention. However, don’t underestimate the importance of ending your presentation as powerfully as you started it. 

The way you end your presentation will play a crucial part in how your audience will remember it. You want to make a memorable impression by closing your presentation with a summarizing statement, a rhetorical question, a call to action, or another impactful way. Discover 10 ways you can end your presentation in our guide.  

There are a lot of factors to consider when creating and delivering a presentation. You want your slides to look professional and visually appealing while conveying your main points. You also want to look and sound confident even if you’re nervous about public speaking. Whatever your concerns may be, remember that preparation is essential. Practice and dedication are the keys to giving a successful presentation . Make sure to follow these effective presentation tips to excel in your future presentations. If you’re interested in creating a captivating presentation with Prezi, contact us to learn more or try it for free . 

Elevating presentations with Prezi AI

Embrace the innovation of Prezi to bring your presentations to life. With its unique platform, Prezi AI offers more than just visually appealing templates; it provides an immersive narrative experience, engaging your audience with a story-driven approach. By integrating Prezi AI , our platform’s capabilities are further enhanced, offering intelligent design suggestions and optimizing content layouts to ensure your presentations are not only beautiful but impactful. This integration is a perfect example of effective presentation techniques in action, using technology to create a more engaging presentation.

Interactive elements: transforming passive listening into active engagement

Prezi revolutionizes the way information is presented by incorporating interactive elements that invite audience participation. With Prezi AI, these features become even more accessible, suggesting ways to make your presentation more engaging through clickable areas, zoomable images, and dynamic visualizations. This level of interaction encourages exploration, making your message more memorable and transforming a standard presentation into an effective presentation.

Adding a personal touch in digital presentation with video

Prezi Video stands out by seamlessly integrating your content alongside your video feed, bridging the gap between traditional presentations and personal engagement. This feature is crucial for those looking to follow presentation tips that emphasize the importance of connecting with your audience on a more personal level. Prezi AI enhances this experience, ensuring your content is displayed in the most effective way possible, making your virtual presentations feel as though you’re directly conversing with your audience.

Mastering presentation artistry with Prezi

The journey to becoming a skilled presenter involves continuously refining your approach and embracing tools that elevate your ability to communicate effectively. Prezi, enriched with Prezi AI, is one such tool that transforms ordinary presentations into captivating experiences. By leveraging these advanced features, you can deliver presentations that are successful, memorable, and truly unforgettable, embodying the essence of tips for presentation mastery.

Whether you’re an experienced speaker or preparing for your first presentation, Prezi equips you with the tools to succeed. Engage your audience, tell compelling stories, and deliver your message with confidence and creativity. Following effective presentation tips and exploring how Prezi AI can transform your next presentation is a step towards mastering the art of impactful communication. Delve into the features and begin your journey to presentation mastery today.

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Ten Steps to Preparing an Effective Oral Presentation

• Determine the purpose of your presentation and identify your own objectives.
• Know your audience and what it knows.
• Define your topic.
• Arrange your material in a way that makes sense for your objectives.
• Compose your presentation.
• Create visual aids.
• Practice your presentation (don’t forget to time it!)
• Make necessary adjustments.
• Analyze the room where you’ll be giving your presentation (set-up, sight lines, equipment, etc.).
• Practice again.
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How to give a good presentation that captivates any audience

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What are the main difficulties when giving presentations?

How to create an effective presentation, after that, how do i give a memorable presentation, how to connect with the audience when presenting.

If you’ve ever heard someone give a powerful presentation, you probably remember how it made you feel. Much like a composer, a good speaker knows precisely when each note should strike to captivate their audience’s attention and leave them with a lasting impression.

No one becomes a great public speaker or presenter without practice. And almost everyone can recall a time one of their presentations went badly — that’s a painful part of the learning process.

Whether you’re working within a small creative team or a large organization, public speaking and presentation skills are vital to communicating your ideas. Knowing how to present your vision can help you pitch concepts to clients, present ideas to your team, and develop the confidence to participate in team meetings.

If you have an upcoming presentation on the horizon and feel nervous, that’s normal. Around 15-30% of the general population experience a fear of public speaking . And, unfortunately, social anxiety is on the rise, with a 12% increase in adults over the last 20 years . 

Learning how to give a good presentation can dismantle your fears and break down these barriers, ensuring you’re ready to confidently share your point of view. 

It’s the week before your presentation, and you’re already feeling nervous . Maybe there’ll be an important mentor in the room you need to impress, or you’re looking for an opportunity to show your boss your value. Regardless of your countless past presentations, you still feel nervous. 

Sharing your vision and ideas with any sized group is intimidating. You’re likely worrying about how you’ll perform as a presenter and whether the audience will be interested in what you offer. But nerves aren’t inherently negative — you can actually use this feeling to fuel your preparation.

It’s helpful to identify where your worries are coming from and address your fears. Here are some common concerns when preparing for an upcoming presentation:

Fear of public speaking: When you share your ideas in front of a group, you’re placing yourself in a vulnerable position to be critiqued on your knowledge and communication skills . Maybe you feel confident in your content, but when you think about standing in front of an audience, you feel anxious and your mind goes blank.

It’s also not uncommon to have physical symptoms when presenting . Some people experience nausea and dizziness as the brain releases adrenaline to cope with the potentially stressful situation . Remember to take deep breaths to recenter yourself and be patient, even if you make a mistake.

Losing the audience’s attention: As a presenter, your main focus is to keep your audience engaged. They should feel like they’re learning valuable information or following a story that will improve them in life or business.

Highlight the most exciting pieces of knowledge and ensure you emphasize those points in your presentation. If you feel passionate about your content, it’s more likely that your audience will experience this excitement for themselves and become invested in what you have to say.

Not knowing what content to place on presentation slides: Overloading presentation slides is a fast way to lose your audience’s attention. Your slides should contain only the main talking points and limited text to ensure your audience focuses on what you have to say rather than becoming distracted by the content on your slides.

Discomfort incorporating nonverbal communication: It’s natural to feel stiff and frozen when you’re nervous. But maintaining effective body language helps your audience stay focused on you as you speak and encourages you to relax.

If you struggle to incorporate body language into your presentations, try starting small by making hand gestures toward your slides. If you’re working with a large audience, use different parts of the stage to ensure everyone feels included. 

Each presenter has their own personal brand and style. Some may use humor to break the ice, while others might appeal to the audience’s emotional side through inspiring storytelling. 

Watching online presentations, such as TED talks, is an excellent way to expose yourself to various presentation styles and develop your own. While observing others, you can note how they carry themselves on stage and learn new ways to keep your audience engaged.

Once you’ve addressed what’s causing your fears, it’s time to prepare for a great presentation. Use your past experience as inspiration and aim to outshine your former self by learning from your mistakes and employing new techniques. Here are five presentation tips to help you create a strong presentation and wow your audience:

1. Keep it simple

Simple means something different to everyone.

Before creating your presentation, take note of your intended audience and their knowledge level of your subject. You’ll want your content to be easy for your intended audience to follow.

Say you’re giving a presentation on improving your company’s operational structure. Entry-level workers will likely need a more straightforward overview of the content than C-suite leaders, who have significantly more experience. 

Ask yourself what you want your audience to take away from your presentation and emphasize those important points. Doing this ensures they remember the most vital information rather than less important supporting ideas. Try organizing these concepts into bullet points so viewers can quickly identify critical takeaways.

2. Create a compelling structure

Put yourself in your audience member’s shoes and determine the most compelling way to organize your information. Your presentation should be articulate , cohesive, and logical, and you must be sure to include all necessary supporting evidence to strengthen your main points.

If you give away all of your answers too quickly, your audience could lose interest. And if there isn’t enough supporting information, they could hit a roadblock of confusion. Try developing a compelling story that leads your audience through your thought processes so they can experience the ups and downs alongside you. 

By structuring your presentation to lead up to a final conclusion, you’re more likely to keep listeners’ attention. Once you’ve reached that conclusion, you can offer a Q&A period to put any of their questions or concerns to rest. 

3. Use visual aids

Appealing to various learning styles is a great way to keep everyone on the same page and ensure they absorb your content. Visual aids are necessary for visual learners and make it easier for people to picture your ideas.

Aim to incorporate a mixture of photos, videos, and props to engage your audience and convey your key points. For instance, if you’re giving a presentation on anthropology subject matter, you could show your audience an artifact to help them understand how exciting a discovery must have been. 

If your presentation is long, including a video for your audience to watch is an excellent way to give yourself a break and create new jumping-off points for your speech.

4. Be aware of design techniques and trends

Thanks to cutting-edge technology and tools, you have numerous platforms at your disposal to create a good presentation. But keep in mind that although color, images, and graphics liven things up, they can cause distraction when misused.

  Here are a few standard pointers for incorporating visuals on your slides: 

• Don’t place blocks of small text on a single slide
• Use a minimalistic background instead of a busy one
• Ensure text stands out against the background color
• Only use high-resolution photos
• Maintain a consistent font style and size throughout the presentation
• Don’t overuse transitions and effects

5. Try the 10-20-30 rule

Guy Kawasaki, a prominent venture capitalist and one of the original marketing specialists for Apple, said that the best slideshow presentations are less than 10 slides , last at most 20 minutes, and use a font size of 30. Following this strategy can help you condense your information, eliminate unnecessary ideas, and maintain your audience’s focus more efficiently.

Once you’re confident in creating a memorable presentation, it’s time to learn how to give one. Here are some valuable tips for keeping your audience invested during your talk: 

Tip #1: Tell stories

Sharing an anecdote from your life can improve your credibility and increase your relatability. And when an audience relates to you, they’re more likely to feel connected to who you are as a person and encouraged to give you their full attention, as they would want others to do the same.

Gill Hicks utilized this strategy well when she shared her powerful story, “ I survived a terrorist attack. Here’s what I learned .” In her harrowing tale, Hicks highlights the importance of compassion, unconditional love , and helping those in need.

If you feel uncomfortable sharing personal stories, that’s okay. You can use examples from famous individuals or create a fictional account to demonstrate your ideas.

Tip #2: Make eye contact with the audience

Maintaining eye contact is less intimidating than it sounds. In fact, you don’t have to look your audience members directly in their eyes — you can focus on their foreheads or noses if that’s easier.

Try making eye contact with as many people as possible for 3–5 seconds each. This timing ensures you don’t look away too quickly, making the audience member feel unimportant, or linger too long, making them feel uncomfortable.

If you’re presenting to a large group, direct your focus to each part of the room to ensure no section of the audience feels ignored. 

Tip #3: Work on your stage presence

Although your tone and words are the most impactful part of your presentation, recall that body language keeps your audience engaged. Use these tips to master a professional stage presence:

• Speak with open arms and avoid crossing them
• Keep a reasonable pace and try not to stand still
• Use hand gestures to highlight important information

Tip #4: Start strong

Like watching a movie trailer, the first seconds of your talk are critical for capturing your audience’s attention. How you start your speech sets the tone for the rest of your presentation and tells your audience whether or not they should pay attention. Here are some ways to start your presentation to leave a lasting impression:

• Use a quote from a well-known and likable influential person 
• Ask a rhetorical question to create intrigue
• Start with an anecdote to add context to your talk 
• Spark your audience’s curiosity by involving them in an interactive problem-solving puzzle or riddle

Tip #5: Show your passion

Don’t be afraid of being too enthusiastic. Everyone appreciates a speaker who’s genuinely excited about their field of expertise. 

In “ Grit: The Power of Passion and Perseverance ,” Angela Lee Duckworth discusses the importance of passion in research and delivery. She delivers her presentation excitedly to show the audience how excitement piques interest. 

Tip #6: Plan your delivery

How you decide to deliver your speech will shape your presentation. Will you be preparing a PowerPoint presentation and using a teleprompter? Or are you working within the constraints of the digital world and presenting over Zoom?

The best presentations are conducted by speakers who know their stuff and memorize their content. However, if you find this challenging, try creating notes to use as a safety net in case you lose track.

If you’re presenting online, you can keep notes beside your computer for each slide, highlighting your key points. This ensures you include all the necessary information and follow a logical order.

Tip #7: Practice

Practice doesn’t make perfect — it makes progress. There’s no way of preparing for unforeseen circumstances, but thorough practice means you’ve done everything you can to succeed.

Rehearse your speech in front of a mirror or to a trusted friend or family member. Take any feedback and use it as an opportunity to fine-tune your speech. But remember: who you practice your presentation in front of may differ from your intended audience. Consider their opinions through the lens of them occupying this different position.

Tip #8: Read the room

Whether you’re a keynote speaker at an event or presenting to a small group of clients, knowing how to read the room is vital for keeping your audience happy. Stay flexible and be willing to move on from topics quickly if your listeners are uninterested or displeased with a particular part of your speech.

Tip #9: Breathe

Try taking deep breaths before your presentation to calm your nerves. If you feel rushed, you’re more likely to feel nervous and stumble on your words.

The most important thing to consider when presenting is your audience’s feelings. When you approach your next presentation calmly, you’ll put your audience at ease and encourage them to feel comfortable in your presence.

Tip #10: Provide a call-to-action

When you end your presentation, your audience should feel compelled to take a specific action, whether that’s changing their habits or contacting you for your services.

If you’re presenting to clients, create a handout with key points and contact information so they can get in touch. You should provide your LinkedIn information, email address, and phone number so they have a variety of ways to reach you. 

There’s no one-size-fits-all template for an effective presentation, as your unique audience and subject matter play a role in shaping your speech. As a general rule, though, you should aim to connect with your audience through passion and excitement. Use strong eye contact and body language. Capture their interest through storytelling and their trust through relatability.

Learning how to give a good presentation can feel overwhelming — but remember, practice makes progress. Rehearse your presentation for someone you trust, collect their feedback , and revise. Practicing your presentation skills is helpful for any job, and every challenge is a chance to grow.

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

6 presentation skills and how to improve them

Tell a story they can't ignore these 10 tips will teach you how, how to make a presentation interactive and exciting, 3 stand-out professional bio examples to inspire your own, how to write a speech that your audience remembers, reading the room gives you an edge — no matter who you're talking to, your guide to what storytelling is and how to be a good storyteller, 18 effective strategies to improve your communication skills, writing an elevator pitch about yourself: a how-to plus tips, how to disagree at work without being obnoxious, the importance of good speech: 5 tips to be more articulate, the 11 tips that will improve your public speaking skills, 30 presentation feedback examples, fear of public speaking overcome it with these 7 tips, how to not be nervous for a presentation — 13 tips that work (really), 8 clever hooks for presentations (with tips), stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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Effective Oral Presentations

Verbally (and as a general rule), do not write down and memorize or read your full text, because then your presentation will sound like what it is: a recited written text. Instead, memorize the outline of your presentation — that is, a tree structure of main points and subpoints — and speak ex tempore, reinventing the words as you go along. As you do, you will occasionally need to think about what to say next and find the most appropriate words to say it. Instead of using filler words ( um , er , you know , I mean , etc.), simply pause. If you say um , you get about half a second of thinking time and the audience is likely to notice the um and be irritated by it. If you keep silent, you can get up to two or three seconds of thinking time without the audience noticing anything. Even if attendees do notice the silence, they will simply think that you are choosing your words carefully — and there is nothing wrong with that.

Despite pointing often at the screen, Marie nicely faces the audience with her body at all times, keeps her hands down between gestures, and maintains eye contact with the attendees. Transcript Vocally, vary the tone, rate, and volume of your voice as a function of the meaning, complexity, and importance of what you are saying. You need not invent a new intonation pattern: You simply need to amplify your normal pattern.

Visually, control your body. Adopt a stable, confident position; move only when you have a positive reason to do so (for example, move closer to the audience for taking questions), not when your body seems to ask for it. When you make a gesture, make it large and deliberate; between gestures, bring your hands down and do not fidget. Establish eye contact: Engage the audience by looking them straight in the eyes.

At all times, make sure you address the audience. Even if you have slides, tell the audience your story in a stand-alone way; do not just explain your slides. In particular, anticipate your slides. You should know at all times what your next slide is about so you can insert an appropriate transition.

Delivering as a non-native speaker

To keep the audience engaged , Jean-luc emphasizes his points with facial expressions, purposeful gestures, and — especially — a high dynamic range in his vocal delivery. Transcript If you are a non-native speaker of English, you may find it more challenging to speak ex tempore in English than in your native language. Still, even imperfect extemporaneous English is more likely to engage the audience than reciting a more polished, less spontaneous written text. To improve your delivery and overall presentation as a non-native speaker, practice more, pace yourself, and support your spoken discourse with appropriate slides.

While all speakers benefit from practicing their presentations multiple times, consider investing more time in such practice if you are less familiar with the language. Practicing helps you identify missing vocabulary, including key technical terms (which are difficult to circumvent), and express your ideas more fluently. As you practice, you may want to prepare a list of difficult words (to review on the day of your presentation) or write down an occasional complex yet crucial sentence. Still, do not feel bound to what you write down. These notes should be a help, not a constraint.

Practicing in front of an audience (a few colleagues, for example) can help you correct or refine your pronunciation. If you are unsure how to pronounce some words or phrases, you can ask native speakers in advance or check online dictionaries that offer phonetic spelling or audio rendering. Still, you may be unaware of certain words you mispronounce; a practice audience can point these words out to you if you invite it to do so.

During your presentation, pace yourself. As a non-native speaker, you may feel you need to search for your words more often or for a longer time than in your native language, but the mechanism is the same. Do not let this challenge pressure you. Give yourself the time you need to express your ideas clearly. Silence is not your enemy; it is your friend.

Pacing yourself also means speaking more slowly than you otherwise might, especially if you have an accent in English. Accents are common among non-native speakers — and among specific groups of native speakers, too — and they are not a problem as long as they are mild. Often, they are experienced as charming. Still, they take some getting used to. Remember to slow down, especially at the beginning of a presentation, so your audience can get used to your accent, whether native or not.

Handling stage fright and mishaps

Most speakers, even experienced ones, are nervous before or during an oral presentation. Such stage fright is normal and even reassuring: It shows that you care, and you should care if you want to deliver an effective presentation. Accordingly, accept your stage fright rather than feeling guilty about it. Instead of trying to suppress nervousness, strive to focus your nervous energy in your voice, your gestures, and your eye contact. Do not let it dissipate into entropy, such as by using filler words or engaging in nervous mannerisms.

Among the many ways to keep your nerves under control, perhaps the most effective one is to focus constructively on your purpose at all times. Before your presentation, eliminate all the unknowns: Prepare your presentation well, identify (or even meet) your audience, and know the room. During the presentation, do what it takes to get your message across, even if it means doing something differently than you had planned. Have a positive attitude about the presentation at all times: Visualize what you want to achieve, not what you want to avoid.

Even with careful preparation, mishaps can occur. For example, technology may fail, you may forget what you wanted to say, or you may accidentally say the wrong thing. As a rule, do not apologize for what happens — neither in advance nor after the fact. Although well-meant, such apologies provide no benefit to the audience: They are noise. If you can do something about the problem, such as fix the technology or insert what you forgot later in the presentation, concentrate on doing so instead of apologizing. If the problem is out of your control, then there is no need to apologize for it. As a specific example, if you feel your command of English is poor, then do what you can in advance to improve it; in particular, practice your presentation thoroughly. Then, on the day of the presentation, do your best with the command you have, but do not apologize at the beginning of the presentation for what you think is poor English. This apology will not solve anything, and it gives the attendees a negative image of you. Rather, let the attendees judge for themselves whether your command of English is sufficient (perhaps it is, despite what you might think). In other words, focus on delivering results, not excuses.

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14 Dos and Don’ts for an Effective Presentation

Renderforest Staff

16 Jun 2021

7 min read  

Giving a presentation can be stressful. There are just too many balls to keep in the air: an effective opening, audience engagement, body language, visual aids, anxiety management. The list goes on. 

On a positive note, public speaking and presentation skills can be learned and refined. That’s why we put together a list of 14 dos and don’ts that will help you deliver a killer presentation. If you already have your presentation idea and are wondering how to effectively develop and deliver it, this article is for you.

Let’s jump right in and explore the basic rules of making and giving a presentation.

Focus on the Key Message

From the very beginning, the audience should feel that your speech is leading to something important. This is what will spark their curiosity and keep their attention focused. 

Of course, to achieve such an effect, you should actually have something important to communicate. Otherwise, your audience will feel like they wasted their time (and would be right to think so). The material you present should resemble an arrow with a clear point, not an unending loop of words that leads to nowhere. 

But having something worth telling is only part of the job. You also need to make sure that your entire presentation is woven around that key idea. From beginning to end, your core message should be your guiding light. Each sentence should move the audience closer to it, and by the end of the speech, leave them with a sense of illumination.

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Plan the Structure

Planning your speech beforehand is the only way to avoid getting sidetracked. As you think about your message, try to structure it in a way that makes its delivery most effective for the audience.

So, how do you structure a presentation? Consider both the logical and emotional implications of your structure. First, you want to give your listeners enough background information to help them get better acquainted with the topic, but not so much as to get them bored. Once all the need-to-knows are out of the way, make a seamless transition to your main message and start laying out your arguments in a convincing way.

Also, think about the emotional effect you want to achieve in each part of your presentation. The best way to go about it is to capture your audience’s attention right off the bat, which is often considered to be the hardest part of giving a presentation.

“How do I begin a presentation?” is a question you’ve surely asked yourself.  Once you’re done introducing yourself, you can jump into the presentation with a story or an intriguing question. Then, build suspense throughout the speech and release it at the end with a well-grounded closing statement.

Tell a Story

How do you present a topic? As human beings, we’re attracted to stories. This is why we go to the movies, read fiction and, yes, become all ears when hearing gossip. Thus, it’s always a good idea to begin your presentation with a story or even spice it up with one in the middle. This can make all the difference between an engaged and indifferent audience. 

Need some proof? Watch this TED talk and see how the presenter wins the audience over in less than 3 minutes using the magic of a personal story (admittedly, a relatable one).

Keep a Conversational Tone

Many first-time public speakers try a bit too hard to make their speech expressive. As a result, their presentations appear showy and even pompous to the audience.

To prevent this, simply use a conversational tone. Feel like you are communicating your message to individual people, rather than a large alien audience. This will not only ease you up but will help the audience connect to you as well. 

After all, when you really look at it, you are talking to individual people, not their aggregation.

Remember the Takeaway

What is the one thing you’d wish the audience to take away from your speech as they leave the room or the auditorium? Define it in a single phrase or sentence, using straightforward, accessible language, and present it at the end of your presentation. Keep that takeaway in mind when planning your speech, and put a special emphasis on it during the wrap-up.

Source: TED talk by Angela Lee Duckworth

Time your speech.

There’s probably a specific timeframe within which you should complete your speech. Even if it’s not rigidly set, the audience will have certain expectations as to how long your presentation will take. 

Therefore, it’s important to plan beforehand the approximate time your speech should take and set a timer during rehearsals. If your presentation lasts longer than expected, make sure to leave the inessential parts out. 

As you memorize your material, your speech will get smoother and faster. This will also shorten the time required for it. Thus, before making any adjustments to the length of your script, rehearse it a few times.

Do Your Rehearsals  

Practice your speech as many times as necessary to build confidence. This is not to say you should memorize every single word or sentence, but you should know exactly what you need to cover at every point. 

When you’re confident enough about your speech, there’s one less reason to be nervous during the presentation. You can now relax and focus on building rapport with your audience.

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Perhaps, the worst thing you can do during a presentation is to read your script. Even glancing at a paper or screen far too many times is distracting enough. What’s more, your audience will find it difficult to connect to your message, as it will all feel mechanical and staged.

The solution? It’s fairly simple: rehearse, rehearse, rehearse.

Don’t Rely on Slides

A slide should never be the main source of information for the audience. Use it as a mere extension that makes your speech more engaging or credible. Always keep in mind that your audience needs to learn from you , the speaker, not from your slide.

It goes without saying that you shouldn’t stuff any slide with text. Or include so much information (whether textual or visual) that your audience gets overwhelmed and stops following your speech. When it comes to slide design, minimalism is your best friend. 

To know if you’re relying heavily on your slides or not, ask yourself this question: “Will my presentation still make sense without the slides?” If the answer’s no, then you should rethink your script. But, there’s also a fun side to this. When you free your slides of the burden to inform, they can now be used creatively and even enhance the effect of your speech.

Notice how the presenter in the video shown above only turns to slides to highlight or demonstrate a point she made. And if you remove all the slides? The presentation will be just as complete and impactful.

Don’t Use Fancy Slideshows

How a good presentation should look like? Nowadays, there are lots of advanced presentation software and screen-sharing tools one can use to “wow” the audience. The problem with them? “Wowing” your audience with something as trivial as slides is hardly why you’re making your speech. The fewer distractions there are in your presentation, the better. Keep this in mind, and avoid using anything showy. 

Don’t Talk Too Fast (or Slow)

While presenting, it’s recommended to maintain a consistent pace that’s neither too fast nor too slow. Talking fast might cause unnecessary tension in the audience, and excessively slow speech is sure to annoy them.

While different people naturally speak at different paces, it’s still something that can be worked on and modified with enough practice. You can refine your pacing during rehearsals until the preferred pace is second nature to you.

Don’t Forget Backup Slides

You’re about to start your presentation, but the internet connection is too slow, and your slides won’t load. On top of it, you didn’t follow our advice about not relying on slideshows. What do you do?

Well, if you’re considerate enough, you will have a USB flash drive with backup slides. Next time you feel like forgoing this little step, recall this scenario.

Don’t Neglect Body Language

The way you move your body on stage tells a story. And if that story is incoherent with the one you’re telling with your words, disharmony arises. Imagine a speaker is talking about peace and tolerance, yet their every movement is abrupt, hasty, and aggressive. Sure, this might be the result of nervousness, but would you still be able to connect to their message? The answer’s likely to be no.   

When rehearsing your speech, don’t neglect body language. Practice standing tall, keeping your hands open, and your movements relaxed. Avoid pacing on the stage during your presentation, as it may distract or, worse yet, annoy your listeners. 

Check out this TED talk by Emily Esfahani Smith. Pay attention to how her empathetic facial expressions and open hand gestures help to reinforce her message.

And, of course, don’t skip eye contact. Instead of glancing over the entire audience, pick a few individuals from different parts of the room, and establish your eye contact with them. This little trick will help you feel like you’re speaking to one person at a time. And that’s far more manageable than speaking to everyone at once.

To emphasize a point, sometimes, what you need is not words but their absence. Take a pause after you ask a question or make a strong statement. Spare your audience a moment to think, reflect, and ponder. Or leave a gap of silence right before you present something exciting to build suspense and anticipation.

No one expects you to go on talking for 10-15 minutes without a pause. Take a few seconds once in a while to breathe. Draw in deep breaths to collect your thoughts and calm your nerves if the situation calls for it. This is one of the most effective ways to relax when presenting.

These were the things good presentations include. Hopefully, you’ve learned enough from our tips and are now ready to get to work. Delivering effective presentations is not an easy task, but definitely, one that’s worth the effort. If you’d like to create a presentation for your speech or even online platforms, give these customizable templates a try.

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STRATEGIES FOR EFFECTIVE ORAL PRESENTATIONS

Give a good talk, by dr. curt walker, professor of biology.

An important part of higher education is communicating with others. From classroom teaching to international research meetings, communicating what you’ve learned with others is an important skill. Here are a few tips for doing it well:

Know your audience, and tailor your presentation accordingly. If you are presenting to high school freshmen, you cannot assume that they will have any background in your field, and you must therefore spend a major portion of your time providing background. If you are presenting to college undergraduates from many different fields, you can assume they are familiar with many basic concepts, but you must remember that your biology classmates are less familiar with Shakespeare and Hemingway than English majors. Plan accordingly. If you are presenting at a national meeting of neuroscientists, of course you can assume that everyone present will be familiar with most aspects of the nervous system.

Include an introduction. As you are building your presentation, be certain to include an introduction to give the audience some background, and try to make this portion of the talk especially interesting and attention-getting. You know why you found the topic interesting so let others know too.

Use visual aids sparingly. The main portion of the presentation should flow well, which generally happens when you have a clear logic for what information should be presented in which order. Use visual aids sparingly, and only use the best available, as AUDIENCE MEMBERS WILL LOOK AT THE VISUAL AIDS, NOT YOU, AS LONG AS THEY ARE VISIBLE. If that is your goal, fine, but be certain that you understand this point, and use it accordingly. While examining visual aids, audience members will tend to be unable to focus on your explanations, unless you interact with the visual aids often and in a powerful way.

Practice your presentation, formally, in front of an audience, at least ten times. Each time you practice, you will discover something you could improve, and your speech will become much smoother, with fewer jarring pauses and mistakes. This also allows you to time yourself. You should know exactly how long your presentation would be, within about thirty seconds or so.

Always end your talk before time runs out to allow time for questions. This is crucial, and in many professional meetings, there will be monitors who will literally stand up and stop you if you do not stop yourself on time. Remember that no one ever receives praise for going on and on, even if your presentation is the best ever given. Continuing to speak while taking time from the next presenter is the ultimate in rude behavior. Pauses are fine, as long as they are planned. After making a particularly important statement, or while the audience is examining a new slide, you can be silent. Just be certain that you are relaxed about it, and everyone knows that the pause was planned, not awkward. Pauses are much better than filling the air with sound, especially “ummm” and “like.” While practicing, have audience members count the number of times you use those fillers. Conclude with a short re-hash of the main points. Try to finish with an especially strong sentence or two that makes it clear that you are finished. Something like, “I hope this gives you a greater appreciation for the work that went into Mark Twain’s writing, thanks for your attention,” is so much better than “ummmm, I guess I’m out of time.”

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Preparing for Oral Presentations

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Sooner or later, a lot of us will be faced with the task of delivering an oral presentation. Even if this is not the first time that you are required to do so, you may still feel nervous or insecure in your ability to hold a good presentation.

Luckily, holding oral presentations is a skill like any other. It can be practiced and improved. And the more time you allocate for preparing for oral presentations, the better your presentation will be. If you want to properly prepare and improve your presentation skills , then you've come to the right place! Here's what you can do.

Preparing Your Presentation

Preparing for oral presentations begins with preparing the presentation itself. Presentations usually consist of two aspects: the oral part itself, and the presentations made in Microsoft PowerPoint that will help you to illustrate your points.

When it comes to what you will be saying during your oral presentation, you should know that, no matter how charismatic a speaker you are, taking the time to prepare is vital. As you will only have a limited time to speak, any improvisation is likely to eat up precious time. That is why you need to rehearse in advance and have a good idea of which words you will use and how you will phrase your thoughts.

Rehearsing in advance will also allow you to time your presentation. While you can rehearse in front of a mirror, it is definitely better to convince a friend or a family member to substitute for the audience. Without holding such a presentation before the actual presentation commences, there is no way to precisely time your performance. Usually, there will be parts that you will need to shorten (or you will need to speak faster during those parts), or you may find that you don't actually have enough material.

Additional tips

Preparing for oral presentations is much easier with a little help from your friends.

Here are some other tips that will help you with this part of preparing for your oral presentations:

Know your audience! For example, if you're talking to professionals in your field, there's no need to explain the terms you are using mean (and vice versa). Or, for instance, if you expect that your audience not to agree with your arguments, it's a good idea to provide more examples and to go into detail when you're presenting the evidence.

The clock is ticking, so you'll want to focus on your main points. Don't waste time on overlong introductions and detailed background information. Rather than that, get to the gist quickly and then elaborate on it.

On the other hand, some audience members might be especially interested in the details surrounding the main point. So, notify your audience that if they're interested in such details, you will be happy to answer all the questions they may have. Being prepared for dealing with questions also includes the questions to which you currently don't have an answer for. In such situations, it is best to offer to send the answer later (for example, by e-mail), once you've looked it up.

You can also prepare handouts to give out to the audience. Otherwise, the audience members may be too busy writing down notes, and incapable of fully following your presentation.

How to Make an Excellent PowerPoint Presentation

Preparing for oral presentations includes taking the time to prepare a great PowerPoint presentation. However, it is important to remember that such presentations are only there to complement the oral part of your presentation.

Under no circumstances should you read from your PowerPoint presentation during your entire performance. Rather, use it as a tool to reinforce your points in the mind of the audience, and to help you remember the structure of your oral presentation.

Use dark text against a light background if you want your audience to be able to focus.

Here are some more tips & tricks on making an excellent PowerPoint presentation:

The font should be large (avoid going under 24 points), and the typeface should be easy to read (as a rule, Sans Serif is better than Serif).

Instead of full sentences, use bullet points. Remember, you're the one who's delivering full sentences; bullet points are simply there to underline what you are saying.

When it comes to your use of colors, remember that the text should be easy to read. So, if the background is dark, the text should be light, and vice versa.

Don't use too many effects. They tend to distract the audience from what you are saying.

A website can be a good alternative to a PowerPoint presentation.

Preparing for the Delivery of Your Oral Presentations

Finally, you should also work on your delivery. When it comes to this part of your oral presentation, it is important to have the right mindset. Namely, you are not giving a speech; you are delivering a presentation! This means that you are there to actively communicate with the audience members and to try to involve them in the presentation.

And to be able to do that, the audience must be able to understand you clearly. Pay attention to see if anyone is having a hard time hearing you. If you have any written notes, you can consult them, but don't read from them all the time. Instead, maintain eye contact with the audience members. Basically, if you show an interest in your audience, if you show that you care whether they're listening to you or not, the audience will respond with interest.

The science of fear

Admittedly, this may be hard to do if you're feeling nervous. In such cases, what one suffers is called a "fight or flight reaction", something that can be explained from an evolutionary standpoint. Whenever our ancestors were scared by the dangers lurking in the primordial wilderness, their neural systems produced so-called "fear hormones", urging them to either fight or run away.

Our ancestors were rightfully afraid of lions; however, we still experience a similar fear in physically much less dangerous circumstances.

Today, nothing has changed, only the "danger" that's responsible for causing fear is usually very different (and much less harmful). This is perfectly normal; even experienced presenters may often still feel nervous before delivering a presentation.

Luckily, coping with presentation nerves is indeed possible with some useful tips and some practice. Have in mind that your instincts are wrong in this situation, as there's actually no need for a fight or flight reaction. Focus on preparing oral presentations as best as you can, stand your ground, and simply try to communicate to the best of your abilities in the given situation.

About the Author

Alex Durick has delivered quite a few oral presentations in his life. From college to his previous job working as a marketing consultant, he was at first a reluctant public speaker, but over time, he grew to enjoy holding presentations.

Today, he is a freelance writer focusing on marketing guides, but he occasionally writes about different topics as well.

Continue to: Top Tips for Effective Presentations Effective Speaking

See also: Self-Presentation in Presentations | Giving a Speech Dealing With Presentation Questions | Building Rapport

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How to Do an Oral Presentation

Last Updated: April 15, 2024

This article was co-authored by Vikas Agrawal . Vikas Agrawal is a Visual Content Marketing Expert & Entrepreneur, as well as the Founder of Full Service Creative Agency Infobrandz. With over 10 years of experience, he specializes in designing visually engaging content, such as infographics, videos, and e-books. He’s an expert in Making content marketing strategies and has contributed to and been featured in many publications including Forbes, Entrepreneur.com, and INC.com. This article has been viewed 49,732 times.

The power of words can control the thoughts, emotions and the decisions of others. Giving an oral presentation can be a challenge, but with the right plan and delivery, you can move an entire audience in your favor.

Researching Your Presentation

• If speaking about the effect of junk food on an adult’s mind, include the increase of serotonin, a happiness hormone. Then inform the audience how fast the hormone drastically depletes to give out worse feelings. This gives the perspective that even the advantages of junk food are outweighed by the negative effects.

Writing Your Script

• Make sure to begin each argument with a clear description of the content such as. "The result of eating junk food has increased negative emotions such as depression, anxiety and low self-esteem". This gives the audience a quick outlook of what the argument is about. Always remember to state how the argument relates and supports the topic question.

• If necessary, this is where you could include, "My name is ___ and I will be speaking about the effect on junk food on our minds." Then you include a brief out view of each argument you will be speaking about. Do not include any information about your arguments in the introduction.

• Some example concluding sentences include, "The entire process of the mind, changed by a simple bite of a cookie. Our entire body's control system, defined by our choices of food. The definite truth. You are what you eat."

Practicing and Performing

• Taking the effort to memorize your script allows you to keep eye contact with the audience and brings confidence to your speech. Reading from an entire script can easily cause you to lose your place and stutter. Also make sure they are the same size and only put important key words or those that are hard to remember. This allows you to easily flip through and read off the cue cards.

What Is The Best Way To Start a Presentation?

Expert Q&A

• Research persuasive language techniques. Thanks Helpful 0 Not Helpful 1
• Watch online speeches to get an idea of how to tone your presentation. Thanks Helpful 0 Not Helpful 1
• Color code each sentence on your cue cards to never lose track. Thanks Helpful 0 Not Helpful 1

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• ↑ https://www.princeton.edu/~archss/webpdfs08/BaharMartonosi.pdf
• ↑ https://education.seattlepi.com/give-good-speech-presentations-college-1147.html

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The 6 types of presentation (and why you need them)

Hrideep barot.

• Presentation , Public Speaking

We all have been exposed to different types of presentations right from school years.

Group presentations, lectures by teachers and professors, seminars, webinars or online presentations, e-learning, e-conferences, etc., are all different types of presentations that we come across in our daily lives.

But each of them work for different settings.

In this article, we will take a look at 6 such types of presentations and when and why you need them.

1. Informative Presentations

This is the most common type of presentation, be it in an educational setting or business or corporate setting.

The aim of an informative presentation is to give detailed information about a product, concept, or idea to a specific kind of audience.

They are often analytical or require a rational analysis of the data presented.

Training sessions or one-day workshops are good examples where this kind of presentation is used.

Here is an example of an informative presentation on public speaking and presentations.

Now, there are different situations where you can use informative presentations.

a) Reporting

Although a report is a written explanation of an event, it can also be verbal.

A perfect place to use informative presentations is news reporting , as it requires the presenter to present information systematically.

b) Briefing

This involves explaining both positive and negative aspects of a particular topic in a few words.

It is providing information quickly and effectively about an issue to influence decisions or to come to solutions.

Hence, the decision-making bodies of an organization can make use of this kind of presentation to save time and effectively come to conclusions.

c) Research

Informative presentations are often used to present research findings to a specific audience , as it involves reporting the findings and briefing it to the audience.

Hence, almost everywhere where research takes place, be it in an educational context or occupational , can make use of this kind of presentation.

Tips for giving informative presentations

• As there would be a lot of technical information and statistics, focus on the main points or agenda first and if you have more time, you can add them at the end
• Keep your presentation simple and clear . Avoid complex sentence structures and graphics
• Tell the outline of your presentation briefly in the introduction for a better flow
• Make sure that your presentation does not stretch for too long. 10-15 minutes is what your audience can concentrate on
• Restate your keyphrase at the end and briefly summarize all the important points of your presentation

Speech topics for an informative presentation

• Cropping techniques
• Organic Farming
• Corporate Farming
• Hydroponics
• Sustainable Agriculture, etc
• Climate change
• Environmental issues
• Eco-friendly ways of management
• Eco-politics
• Eco-feminism, etc
• Gender studies
• Gender and education
• Religious studies
• History of education
• Philosophy of education, etc
• Ethnic cultures
• Indigenous cultures
• Multiculturalism
• Popular culture
• Cultural trends, etc
• Business administration
• Business ethics
• Business models
• Promotion and marketing communications
• Finance, etc

2. Persuasive presentations

Persuasion is the art of motivating or convincing someone to act or make a change in their actions or thoughts.

If you are planning to give a persuasive presentation, and are looking for how to give a persuasive speech, check out our article on A Comprehensive Guide to Writing a Persuasive Speech to gain in-depth knowledge about the art of giving persuasive presentations.

Persuasive presentations are also widely used form after informative presentations.

There are various circumstances where persuasive presentations can be used.

a) Policy-making

Government bodies make use of persuasion almost every time, be it the legislative or decision-making bodies, executive bodies, or even courts.

Even election campaigns involve using persuasive presentations as an instrument of their pre-determined goals of swaying the citizens.

For that matter, any executive or management body of an organization can make use of these kinds of presentations.

b) Value judgment

This kind involves answering the question “why” and supplementing it with possible benefits.

Most Ted talks and YouTube videos try to persuade the audience and fall into the persuasive presentation category.

Even religious heads use this as a means of persuading their believers to follow their belief system.

Deciding on a procedure or telling an audience the correct procedure of doing something is another situation.

An example of a persuasive presentation

Bailey parnell: is social media hurting your mental health.

This TED talk by Bailey Parnell is a good example of a persuasive presentation.

She starts strong by asking rhetorical questions that set the mood for her further points.

We can also see how the speaker is genuinely concerned regarding the issue, engaging the audience till the end.

Tips for giving a persuasive presentation

• Start your presentation with a relevant quote or statistics about your topic to establish credibility
• Tell personal anecdotes and examples wherever necessary to develop an emotional connection with your audience
• Deliver your presentation with passion and genuine interest to motivate your audience to think
• Answer the question “why” for better understanding and clarity in your presentation
• State your viewpoint clearly and clarify doubts if your audience seems to have any

Speech topics for persuasive presentations

• Is animal testing ethical?
• Should cosmetic surgery be banned?
• Can the death penalty be the only solution to the rising crime rates?
• Should the legal age be 18?
• Should immigration laws be revised?
• Why you should never add your parents on Facebook
• Guys are more interested in gossip than girls
• It is your major duty to annoy your parents
• You are not enjoying student life if you are not procrastinating
• Endless memes can be made on my life, etc
• Is taming wild and exotic animals ethical?
• The importance of emotional support animals
• Why are bunnies the perfect pet?
• Why do animals make the best companions?
• Why there is a need for patients to have emotional support animals, etc
• How and why there is a need to do business analysis before opening your business?
• Why small businesses are successful and more profitable?
• Why do sales and customer service departments need to be paid more?
• Why does the HR department need to be polite and understanding?
• Why should you not do business with a family member?
• How charity is a means of converting black money to white?
• Why is detaining people on the suspicion of terrorism justified?
• Should euthanasia be made legal?
• Should violent crime offenders be sentenced to death?
• Should foreigners be allowed to buy a property?

3. Demonstrative presentations

This involves demonstrating a process or the functioning of a product in a step-by-step fashion.

So, a master class on communication skills or making a product model is an example of a demonstrative presentation.

Usually, the audience is an active part of such presentations and these can work in any context where you want the audience to learn a new skill.

a) Instructions

This involves giving guidelines or steps of a process or work .

Teaching how to make a car model step-by-step is a good example where you can use this kind of informative presentation to guide your audience.

Another instance can be at the workplace , to train the employees or introduce them to a new product at work.

This type also works with demonstrating recipes and cooking workshops.

An example of demonstrative presentation

The easy guide on making just about any smoothie.

In this recipe demonstration, he tells his audience how many ingredients are involved and briefs them about the outline of his presentation at the start of his speech.

He also shows all steps in real-time so that the audience have a better understanding of the process and keeps them engaged.

Tips to give a demonstrative presentation

• Introduce your product and its function to your audience before telling them how to go about with the steps
• Explain the steps with diagrams or show them in real-time along with the audience
• Give equal time to every person in the audience for clearing doubts, if any
• Keep your introduction short. Not more than 5 minutes
• Discuss options or variations that the audience can try at the end of the presentation

Speech topics for demonstrative presentations

• How to administer CPR
• How to wrap a gift professionally
• How to budget your monthly income
• How to choose a car insurance
• How to restore a piece of antique furniture

4. Inspirational presentations

As the name suggests, this type of presentation involves inspiring others!

The main aim of an inspirational presentation is to motivate or move your audience and is also known as a motivational presentation.

Using techniques like storytelling, narrating personal anecdotes , or even humor work wonders as your audience develops an emotional connection to the message.

This TED talk by Luvvie Ajayi Jones is humorous but a lot more inspirational. Check it out!

Tips for giving an inspirational presentation

• Start with a question that will leave the audience thinking. Pause for some time and then begin with your presentation
• Develop a sense of connection by narrating personal incidents and experiences to grow empathy
• Have some main points that you want to emphasize on
• Make use of humor ! It instantly builds a connection with the listener
• Non-verbal elements like paralanguage, body language, speech modulations, tone, etc., makes a huge difference

Speech topics for an inspirational presentation

• Importance of diversity and inclusion
• Building mental resilience
• Need for change management
• Valuing small victories in life
• How procrastinating is your enemy

5. Business presentations

In the corporate world, presentations are the go-to solution to do anything: planning or strategizing, articulating company goals, screening candidates, status reports , and many more.

Let us take a dive into the different types of business presentations.

a) Sales presentation

Also known as sales pitches , sales presentations involve providing information about a product or a service to sell it.

It has a pre-defined strategy of initiating and closing the sales deal.

This can be done in person or nowadays, on the phone, or via e-communication .

b) Training sessions

Often employees have on-the-job training sessions that are aimed to increase the knowledge and skills of the employees.

This kind can also involve the audience to participate , like in demonstrative presentations.

c) Meetings

Meetings can be called for for different reasons and can be of different forms as well.

Conferences ( both video and in-person), board meetings, informal team meetings, daily reporting, etc., are all various contexts of meeting in a business setting.

d) E- presentations

E- presentations existed before the COVID pandemic as well but were used seldom.

But, with the ongoing pandemic, e-presentations or remote presentations have replaced all other types of presentations and will be with us for a while longer.

However, on the brighter side, it is an eco-friendly alternative to normal face-to-face kind of a set-up, and it also saves transportation and other costs !

e) Seminars

Seminars are widely used in the health sector , usually involving a panel of speakers on a topic. The audience is anywhere between 10 to 100.

It ends with a question and answers session , and the audience gets to take handouts with them.

f) One-on-one or 1:1

Interviews are usually one-on-one and involve presenting your achievements and capabilities to your prospective employer.

Apart from interviews, 1:1 meetings are also used in sales and marketing to crack a business deal.

Tips for giving business presentations

• Include key phrases and other important details on your slides and make them bold
• Avoid casual slangs and informal tone of speech
• If you are giving a sales presentation, explain your product or service in simple and clear words , and list the reasons why it is beneficial for your potential clients
• Make sure to be on time ! Delaying your audience will work against you and leave a bad impression on you and your company
• Know your material or content thoroughly to answer the questions asked by your audience

Speech topics for business presentations

• Implementing an Agile Project
• Introduction to data modeling
• Introduction to UML(Unified Modeling Language)
• Social Media strategies for a successful business
• Business writing for managers

6. Powerpoint presentations

PowerPoint presentations or PPTs are the most effective ones among all types of presentations simply because they are convenient and easy to understand .

They are available in different formats and are suitable to use in practically any type of presentation and context, be it business, educational, or for informal purposes.

There are various types of PowerPoint presentations that you can use depending on the context.

a) PPTs for general audience

• For general audiences, avoid using jargon terms

If you feel that you need to use them, provide the audience some background information about the field or topic being covered

• Avoid using more than 8 words per line, as anything more than that becomes difficult to remember
• Use bullets or a numbered list for better retention
• Try not to read from your PPT
• Give handouts or record your presentation in case anyone wants it

b) PPTs for teaching

• In this case, the PowerPoint is content-based
• Make sure that the words on the slides are visible
• Use bigger font and avoid fancy fonts
• Add relevant pictures and graphics to keep your audience engaged
• You can also add documentaries or relevant videos to aid in understanding

c) Repurpose PPTs

• This involves reinventing an earlier ppt or combining 1 or more than 1 PowerPoints
• Giving new touches to an earlier PPT or changing the format
• You can take any slide of your PPT and upload it on social media for growing your brand or business
• You can even convert your PPT into mp4 , i.e, video format
• You can even add voice and save the mp4 format, and you have a good marketing plan!

d) PechaKucha

• This type of PowerPoint presentation comes from the Japanese word PechaKucha meaning sound of a conversation or chit-chat
• This involves changing slides every 20 seconds
• There can be a maximum of 20 slides , which means your presentation lasts for only 6 minutes and 40 seconds
• The PPT mostly has graphics and fewer words
• This type of presentation is best suited for telling a story or a personal anecdote

e) Multimedia presentations

• This is the best kind of PPT to engage your audience
• It contains texts along with pictures, videos, infographics, music, illustrations, GIFs , and many more
• Add higher resolution images and videos , or even a 360-degree snapshot if you are in the sales and marketing industry
• Adding infographics such as charts and graphs makes the process of understanding easier and saves time
• Music in a PPT helps your audience to be relaxed, at the same time making them alert and engaged

Types of slides in a presentation

PowerPoint presentation slides are broadly classified into 3 categories: Text, Visual, and Mixed slides.

1. Text slides

As the name suggests, this category of slides involve words or texts.

You can format the text as plain sentences or pointers.

You may even arrange them all in a single slide or one line per slide.

The slide seen below is an example where every point is mentioned in a single slide.

2. Visual slides

This type of slide has visual elements such as images or videos , and are better known as conceptual slides since they are a better option than text slide to explain a particular concept.

You can use them at the start of the presentation to better visualize and grasp the meaning of the presentation.

The slide right below is a good example of a visual slide.

3. Mixed slides

Mixed slides combine the texts and visuals to give a comprehensive understanding of any concept or a speech.

Graphs and charts are the best examples of mixed slides.

Mixed slides have an advantage over the other slides; they keep your audience engaged, listening and participating more actively!

Types of Oral presentations

So far we came across 6 types of presentations, and they all share one common feature. They are all one of the types of oral presentations.

Oral presentations involve the use of verbal and non-verbal elements to deliver a speech to a particular or general audience.

All the types we discussed fall into these 4 broad categories:

1. Extemporaneous presentations

This type of presentation involves making short pointers or key phrases to aid while speaking.

You do not memorize, but organize the points and structure the speech way in advance.

Hence, on the day of your presentation, by just looking at the key points , you expand on them and move to the next point.

2. Impromptu presentations

Impromptu presentations are spoken without any preparation . It can be nerve-wracking for many, and hence not many are in favor of it.

There is a valid reason for their fear, as you have to make your speech as you say it!

However, those who are experts in their fields and are called upon to share a few words can easily give this type of presentation.

3. Manuscript presentations

The other extreme of the spectrum is manuscript presentations.

Here you have a script and you speak from it, word by word.

News anchors and show announcers usually engage in this type, since there are a lot of specific details that cannot be said wrong, and also, time constraints.

Usually, a prompter is used, from which the speaker speaks to their audience.

Nowadays, there are teleprompters , that are heavily used in the entertainment and media industry.

It is a digital screen that displays the contents, and the speaker speaks from it.

4. Memorized presentations

This type does not have any notes or cues , but you memorize or rote learn the whole speech.

School and some presentations at the workplace involve using this kind of presentation.

In most cases, we recommend not to memorise your speech in most cases. We’ve made a video on the same and how it could lead to you potentially blanking out on stage. Highly recommend you view this quick vid before choosing memorisation as a presentation path:

But, if you do choose it for whatever reason, since you are free from notes, you are free to focus on other aspects, such as body language and gestures.

Types of presentation styles

There are various presenting styles, but they do not work for all types of presentations.

Let us get familiar with them, and know which style works with which type.

a) The storyteller

This style of presentation involves the speaker narrating stories and engaging the audience emotionally .

This technique works best with persuasive and inspirational types of presentation.

So, how to tell a story in a presentation?

• Understand and know your audience : Knowing your audience will help you with how you will frame your story, at the same time gauging the relevance of your narrative
• Know your message : Be clear with what you want to convey through your story or how you are connecting the story with your actual presentation
• Try narrative a real-life story : Inspiring presenters often take their own stories or the stories of people whom they know as a supplement to their presentation. When the audience listens to your real-life examples, they become genuinely interested in your story
• Add visual aids : Using visual aids such as pictures, videos, multimedia, etc., increases the memory retention and engagement of your audience
• Use the “you” attitude : Tell the story keeping your audience in mind because ultimately they are going to be the receivers and hence, the story should be relevant and should include their point of view as well

Want more storytelling tactics? Mystery, characterisation and the final takeaway are some more key elements of a good story for your next presentation. We’ve gone deeper into this topic in this video if you would like to know more:

b) The Visual style

Most of us are visual learners, making visual information easy to understand and retain.

Visual aids like graphics, images, diagrams, key pointers or phrases , etc., are very useful when giving any type of presentation.

Some tips of presenting with visual style:

• Include only important pointers in your PowerPoint presentation and highlight or bold them
• Try including visuals that complement what you are saying and use them as a supplementary tool to aid in understanding your audience
• If you are giving a business presentation and want to include visuals, instead of plain texts, include graphics and charts to make information simpler to present and understand
• Avoid overly complex visuals as it will confuse the audience more
• Avoid using more than 6 lines per slide

c) Analytic style

If you have data records or statistical information to be presented, an analytic style will be more helpful.

It works best for Informative and Business types of presentations.

Tips to deliver in analytic style:

• Give handouts so that the audience is on track with your presentation and the information will be easier to comprehend
• Focus and speak on selected data as too much data statistics can be overwhelming for the audience
• You can make use of humor and personal anecdotes to keep the presentation interesting and engaging
• If you have too much data and are worried that you will not be able to explain it in the time frame given, avoid writing content of more than 2000 words

Quick tip: In case you have a PDF to present and want to edit the data points, there are multiple software programs that you can use to allow you to easily do this. Check out this list of the Best Free Recording Software Programs to know more.

d) The Connector

The connector style of presentation involves the speaker establishing a connection with the audience by pointing out similarities between them and the listeners.

This style works well with Sales and marketing presentations.

How to give a presentation using connector style?

• Have a Q & A round with the audience at the end of your presentation for clarifying any doubts and avoiding miscommunication
• Use audience polls at the start of your presentation to know your audience and tailor your speech accordingly
• Make use of body language and gestures for delivering your presentation effectively. If you are confused or want to know more about the aspects of how to use body and gestures, check out our article on To walk or stand still: How should you present when on stage?
• Ask questions to your audience at regular intervals for a better audience engagement
• Make use of multimedia sources to keep your audience engaged and entertained

Which type of presentation is best?

Although all the presentation types have their own bonuses and are suitable for certain circumstances, some are universal and can be used with a little bit of modification almost everywhere!

These are persuasive presentations!

You can use them in various settings; from political, business to educational.

Just remember to choose the right topic for the right audience, and a style that you think is the most suitable and you are good to go!

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To conclude

We saw 6 types of presentation and understood it in detail.

We also gained some tips on how to make our presentation more engaging and also came across things to avoid as well.

We then explored the types of slides that you can use, and also the types of presenting orally.

We also gave you some tips and a few topic ideas that you can incorporate in your next speech!

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Oral Presentation Tips

An oral presentation is more than just reading a paper or set of slides to an audience. How you deliver your presentation is at least as important in effectively communicating your message as what you say. Use these guidelines to learn simple tools that help you prepare and present an effective presentation, and design PowerPoint slides that support and enhance your talk.

Preparing an Effective Presentation An effective presentation is more than just standing up and giving information. A presenter must consider how best to communicate the information to the audience. Use these tips to create a presentation that is both informative and interesting:

• Organize your thoughts. Start with an outline and develop good transitions between sections. Emphasize the real-world significance of your research.
• Have a strong opening. Why should the audience listen to you? One good way to get their attention is to start with a question, whether or not you expect an answer.
• Define terms early. If you are using terms that may be new to the audience, introduce them early in your presentation. Once an audience gets lost in unfamiliar terminology, it is extremely difficult to get them back on track.
• Finish with a bang. Find one or two sentences that sum up the importance of your research. How is the world better off as a result of what you have done?
• Design PowerPoint slides to introduce important information. Consider doing a presentation without PowerPoint. Then consider which points you cannot make without slides. Create only those slides that are necessary to improve your communication with the audience.
• Time yourself. Do not wait until the last minute to time your presentation. You only have 15 minutes to speak, so you want to know, as soon as possible, if you are close to that limit.
• Create effective notes for yourself. Have notes that you can read. Do not write out your entire talk; use an outline or other brief reminders of what you want to say. Make sure the text is large enough that you can read it from a distance.
• Practice, practice, practice. The more you practice your presentation, the more comfortable you will be in front of an audience. Practice in front of a friend or two and ask for their feedback. Record yourself and listen to it critically. Make it better and do it again.

PowerPoint Tips Microsoft PowerPoint is a tremendous tool for presentations. It is also a tool that is sometimes not used effectively. If you are using PowerPoint, use these tips to enhance your presentation:

• Use a large font. As a general rule, avoid text smaller than 24 point.
• Use a clean typeface. Sans serif typefaces, such as Arial, are generally easier to read on a screen than serif typefaces, such as Times New Roman.
• Use bullet points, not complete sentences. The text on your slide provides an outline to what you are saying. If the entire text of your presentation is on your slides, there is no reason for the audience to listen to you. A common standard is the 6/7 rule: no more than six bulleted items per slide and no more than seven words per item.
• Use contrasting colors. Use a dark text on a light background or a light text on a dark background. Avoid combinations of colors that look similar. Avoid red/green combinations, as this is the most common form of color blindness.
• Use special effects sparingly. Using animations, cool transition effects, sounds and other special effects is an effective way to make sure the audience notices your slides. Unfortunately, that means that they are not listening to what you are saying. Use special effects only when they are necessary to make a point.

Presenting Effectively When you start your presentation, the audience will be interested in what you say. Use these tips to help keep them interested throughout your presentation:

• Be excited. You are talking about something exciting. If you remember to be excited, your audience will feel it and automatically become more interested.
• Speak with confidence. When you are speaking, you are the authority on your topic, but do not pretend that you know everything. If you do not know the answer to a question, admit it. Consider deferring the question to your mentor or offer to look into the matter further.
• Make eye contact with the audience. Your purpose is to communicate with your audience, and people listen more if they feel you are talking directly to them. As you speak, let your eyes settle on one person for several seconds before moving on to somebody else. You do not have to make eye contact with everybody, but make sure you connect with all areas of the audience equally.
• Avoid reading from the screen. First, if you are reading from the screen, you are not making eye contact with your audience. Second, if you put it on your slide, it is because you wanted them to read it, not you.
• Blank the screen when a slide is unnecessary. A slide that is not related to what you are speaking about can distract the audience. Pressing the letter B or the period key displays a black screen, which lets the audience concentrate solely on your words. Press the same key to restore the display.
• Use a pointer only when necessary. If you are using a laser pointer, remember to keep it off unless you need to highlight something on the screen.
• Explain your equations and graphs. When you display equations, explain them fully. Point out all constants and dependent and independent variables. With graphs, tell how they support your point. Explain the x- and y-axes and show how the graph progresses from left to right.
• Pause. Pauses bring audible structure to your presentation. They emphasize important information, make transitions obvious, and give the audience time to catch up between points and to read new slides. Pauses always feel much longer to speakers than to listeners. Practice counting silently to three (slowly) between points.
• Avoid filler words. Um, like, you know, and many others. To an audience, these are indications that you do not know what to say; you sound uncomfortable, so they start to feel uncomfortable as well. Speak slowly enough that you can collect your thoughts before moving ahead. If you really do not know what to say, pause silently until you do.
• Relax. I t is hard to relax when you are nervous, but your audience will be much more comfortable if you are too.
• Breathe. It is fine to be nervous. In fact, you should be all good presenters are nervous every time they are in front of an audience. The most effective way to keep your nerves in check aside from a lot of practice before hand is to remember to breathe deeply throughout your presentation.
• Acknowledge the people who supported your research. Be sure to thank the people who made your research possible, including your mentor, research team, collaborators, and other sources of funding and support.

Sharing your work can help you expand your network of contacts who share your research interests. For undergraduate researcher who intend to complete a graduate degree, presenting can be an invaluable experience. We recommend discussing your interest in sharing your research with your faculty advisor. They can help match your interests with the appropriate venue.

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More From Forbes

15 presentation tips for captivating your audience and commanding the room.

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Person speaking in front of audience

Public speaking can be a daunting task, especially when addressing a large audience. Whether you're giving a presentation in the boardroom or delivering a keynote speech at a conference, holding your audience's attention and maintaining command of the room is paramount. The ability to captivate your audience and leave a lasting impression not only enhances your message's impact but also builds your reputation as a confident and effective speaker.

Here, Forbes Coaches Council members share invaluable tips and strategies to help you conquer your fear of public speaking and ensure that your next presentation or speech is a resounding success.

1. Be Confident

Be grounded and confident to be yourself and then tell great stories. Use your voice and the stage to bring the stories alive. Your audience will connect to the emotion of the story but make sure that it is relevant for your audience and related to the topic. - Cath Daley , Cath Daley Ltd

2. Find A Way To Actively Engage The Audience

Be prepared with ways to get your audience engaged and keep their focus. Whether that's relating to your audience, telling a joke or asking questions, actively driving engagement will make for a more effective presentation or speech. - Luke Feldmeier , Online Leadership Training - Career and Leadership Accelerator for Engineers

3. Create An Emotional Connection

Creating an emotional connection with the audience and involving them in your session fosters active participation, and ensures your audience stays engaged throughout. This also serves to enhance your presence and to create memories that stay with them long after your presentation ends. - Kristin Andree , Andree Group

4. Put Your Unique Take Front And Center

Do you have something unexpected to say about your topic? Something that goes against the mainstream opinion in your industry or is maybe even slightly provocative? If so, putting your unique take front and center in the title and the beginning of your talk and explaining or resolving it later keeps your audience engaged and interested. - Micha Goebig , Go Big Coaching & Communications, LLC

5. Remember That The Audience Doesn't Know Your Planned Speech

No one wants to see you fail as a speaker. Remember that the focus shouldn't be on whether or not you can recall verbatim every word of your planned speech. The focus should be on how to connect to your audience with a few key points using a combination of storytelling and facts. - Sheri Nasim , Center for Executive Excellence

6. Adapt Your Language To The Audience

Talk about something they are interested in or include elements that will keep them interested. Start by asking why your topic matters to each and every one of them. Use language adapted to the audience. Keep the key messages to two or three maximum. Show them what you think and why you care about the topic. - Isabelle Claus Teixeira , Business and Human Development Consulting Pte Ltd

7. Try To Incorporate An Element Of Surprise

Engagement is the key to keeping the audience's attention. Invite participation, tell stories, walk around, have visuals, include humor, raise your voice and ask questions. Think of a comedian who points at someone in the audience: "Hey, you with the red shirt?" Everyone pays attention. What element of surprise can you present? - Susan Jordan, MBA, MSODL, PCC , Sphereshift Coaching and Consulting

8. Know Your Audience

Doing research ahead of time to ensure you're providing the subject matter in a personalized manner will keep their attention. The topic will dictate the necessary vibe. Based on that, providing opportunities for the group to engage, such as shouting out a word, raising a hand, etc., will also help maintain their interest. - Lindsay Miller , Reverie Organizational Development Specialists

9. Use The Problem-Agitation-Solution Approach

Don't just give a presentation — share a story. It must be a story-audience fit though. Use the P.A.S. — problem-agitation-solution — approach. Start with introducing a problem, follow by agitating the problem via telling a relevant anecdote and conclude by offering a solution by giving an audience a clear, direct way to avoid the pain and learn the lesson. - Alla Adam , Alla Adam Coaching

10. Tell The Audience What They Need To Hear

Instead of trying to figure out what to say, figure out what the audience wants and needs to hear. This shift in perspective allows you to tailor your speech in a way that keeps audiences actively engaged because it's good content that they want to hear. - Robin Pou , The Confident Leader

11. Go All In

To command your audience's attention you have to get into the spirit of what you're teaching and go all in without second-guessing yourself. People want to be led, but they'll be unwilling to follow someone who isn't confident in what they are communicating. - Arash Vossoughi , Voss Coaching Co.

12. Use A Compelling Opening

Start your speech/presentation with a compelling opening that grabs the audience's attention. This could be a surprising fact, a relevant story or a thought-provoking question. This initial engagement can help you establish a strong connection with the audience and set the stage for a captivating presentation. - Moza-Bella Tram , Moza-Bella LLC

Forbes Coaches Council is an invitation-only community for leading business and career coaches. Do I qualify?

13. Be Authentic

Connect deeply with your essence and purpose. Radiate authenticity. When you're centered in genuine passion and truth others feel it, creating an unspoken bond. It's not about performing; it's about being present and real and offering value from the heart. That's magnetic. - Anna Yusim, MD , Yusim Psychiatry, Consulting & Executive Coaching

14. Let Your Audience Talk

There is nothing worse than stealing everyone's craving for autonomy and speaking the whole time. The person who does the talking does the learning. So, give some autonomy to the audience. Let them talk. Even if it's thinking time and talking to themselves, or to their neighbor or table group. This gains trust and they will lean into what you have to say even more. - Alex Draper , DX Learning Solutions

15. Leverage Non-Verbal Cues

My top tip is to engage your audience through storytelling. A compelling narrative captures attention, evokes emotion and makes complex ideas more relatable. Additionally, use body language and eye contact effectively. These non-verbal cues can significantly enhance your connection with the audience. - Peter Boolkah , The Transition Guy

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10 Tips to Make a Successful Oral Presentation

Discover how to capture the maximum attention of your audience with these simple tips.

How to make effective presentations

Making an oral presentation that captures the public’s attention from beginning to end is a challenge, especially when it comes to complex or tedious issues. If you want your presentation to be successful, use these recommendations the next time you are in front of an audience.

• Know your audience

Before making a speech, analysewho you will be addressing and focus on them. Investigate their interests and motivations and include them, taking into account the main message, as well as the points you need to emphasise. Remember that the more you identify with the listener through their exposure to you, the greater your influence will be.

• Consider yourself one more in the audience

When you write the speech that will later be verbalised, place yourself in the audience’s place and think what concepts may be boring or incomprehensible. Once you distinguish them, try to explain them in an easy and entertaining way. Keep in mind that if you do not understand the message, it’s even less likely the other people will easily understand the message.

A striking presentation depends, fundamentally, on the effort you put into it. Repeating your speech again and again out loud is a good way to internaliseit and reduce the risk of mistakes. In addition, practisingwill help you to look confident in front of the public.

Many times, the oral presentation requires explaining difficult to digest concepts. A slide presentation makes it possible to better assimilate the information, as it is support material for the receiver, but also for the presenter. You can summarise the core data of your speech in a PowerPointfile, or similar presentation media. Of course, if you choose to use a projector to show your slides, then ensure you have sufficient time pre-presentation to check its operation and that the angle of the projector mount  will allow for optimal viewing of the slides by the attendees.

• Put the 10-20-30 rule into practice

This rule, created by Guy Kawasaki, implies that if you use an electronic presentation to boost the exhibition, you should not have more than 10 slides, 20 minutes in length, or more than 30 points in the length of the presentation.

• Start with a story

This tactic works as a hook to the rest of the presentation. It must be an entertaining story with which everyone present can identify. Capturing the interest from the beginning and introducing the main ideas in an entertaining way will help you control the presentation.

• Maintain eye contact

Looking directly into the eyes is the most effective way to persuade. Those who listen to you should feel that the speech was created especially for them, contemplating their needs and interests, so take the time to make eye contact with each person who attends the event.

Knowing the speech perfectly generates credibility. Hesitation plays against persuading, remember that all eyes will be on you. Reading will not only distract listeners, but it will convey the feeling that you do not understand your own message.

• Repeat the central message

It is important that at the end of your presentation, the main message remains clear and strong in the minds of the listeners. The verbalisedwords disappear in your articulation, therefore, to fix it, you will need to reiterate it at least three times during the presentation.

• Interact with your audience

Including the audience is a good strategy to maintain their attention throughout the entire time. You can use phrases like “It’s a good question”, “What do you think?”, “Excellent contribution”, to show that you are interested in their participation. Also, you will have a few extra seconds to organiseyour response.

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Benefits of hiring a specialized wordpress development company for your startup.

Establishing a strong online presence is essential for the success of any startup. A well-designed and functional website not only helps in building credibility but also plays a vital role in customer acquisition and retention. One of the most popular platforms for building websites is WordPress, known for its flexibility and user-friendly interface. However, to truly leverage its potential, it’s beneficial to hire a specialized WordPress development company.

Expertise and Experience

When it comes to WordPress development, expertise matters significantly. Specialized WordPress development companies bring a wealth of experience and in-depth knowledge to the table. They are well-versed with the intricacies of the platform, enabling them to create websites that are not only visually appealing but also highly functional. Their experience allows them to foresee potential challenges and address them proactively, ensuring a smoother development process. Specialized companies, often regarded as the best WordPress development companies , have a proven track record of delivering high-quality projects, making them a reliable choice for startups aiming to make a strong impression online.

Customized Solutions

One of the standout benefits of hiring a specialized WordPress development company is the ability to receive tailored solutions that cater to your unique business needs. Unlike generic templates, custom development allows for the creation of bespoke themes, plugins, and functionalities that align perfectly with your brand identity and business goals.

For instance, if your startup requires a specific e-commerce functionality or a unique booking system, a specialized company can develop these features from scratch, ensuring they work seamlessly with your website. This level of customization is crucial for startups looking to differentiate themselves in a crowded market.

Focus on Core Business Activities

Running a startup demands a significant amount of time and effort. By outsourcing your WordPress development needs to a specialized company, you can free up valuable time to focus on core business activities. This means you can concentrate on product development, marketing strategies, and customer service, rather than getting bogged down with website issues.

A professional WordPress development company takes care of all the technical aspects, from coding to maintenance, allowing you to operate more efficiently. This operational efficiency can lead to better time management and ultimately, faster growth for your startup.

Cost-Effectiveness

Although hiring a specialized WordPress development company may appear to be a large upfront expense, it ultimately becomes cost-effective over time. Building a website with an in-house team or relying on freelance developers can often lead to hidden costs and inefficiencies. Specialized companies, on the other hand, offer comprehensive packages that include development, maintenance, and support.

Moreover, the high-quality work delivered by these professionals reduces the need for frequent revisions and fixes, saving you money over time. Their expertise ensures that your website is built right the first time, minimizing costly errors and downtime.

Access to Latest Technologies and Trends

The digital landscape is constantly evolving, with new technologies and trends emerging regularly. Specialized WordPress development companies stay updated with the latest advancements, ensuring your website remains modern and competitive. They implement best practices and utilize cutting-edge tools to enhance your website’s performance and user experience.

Staying ahead of the curve with the latest WordPress trends and technologies can give your startup a competitive edge, making your website more attractive to visitors and more efficient in its operations.

Enhanced Security and Maintenance

Website security is a paramount concern for any business, especially startups that are building their reputation. Specialized WordPress development companies implement robust security measures to protect your website from cyber threats. They conduct regular security audits, update plugins and themes, and monitor your website for vulnerabilities.

In addition to security, these companies provide ongoing maintenance to ensure your website runs smoothly. This includes regular updates, backups, and troubleshooting, allowing you to focus on growing your business without worrying about technical issues.

Improved SEO and Performance

Search engine optimization (SEO) is critical for driving organic traffic to your website. Specialized WordPress development companies optimize your website for search engines, improving its visibility and ranking. They ensure that your website loads quickly, has clean code, and uses the right keywords and meta tags .

A well-optimized website not only ranks higher in search engine results but also offers a better user experience. This can lead to increased traffic, higher engagement, and ultimately, more conversions and sales for your startup.

Hiring a specialized WordPress development company offers numerous benefits for startups. From expert knowledge and customized solutions to cost-effectiveness and enhanced security, these professionals can help you build a website that supports your business goals and sets you up for success. By leveraging their expertise, you can focus on what you do best—growing your startup—and leave the technical challenges to the experts. So, if you’re looking to establish a strong online presence and drive your startup’s growth, consider partnering with a specialized WordPress development company today.

Maximizing the Benefits of SIEM: Best Practices and Strategies 

Cybersecurity threats and attacks can materialize out of seemingly nowhere, striking when a business least expects it. Over the years, cybersecurity teams have created and implemented systems that help monitor for potential disruptions and mitigate them before they can cause any real harm to business operations.  

Security information and event management, also known as SIEM , is the set of security systems in place to monitor and address these issues in real-time. SIEM platforms come in all shapes and sizes, starting out years ago as simple log monitors and evolving into heavy-duty AI solutions in the modern age.  

In this article, we’ll explore the power of SIEM, touch on the best practices for integration, and explore why enterprises should implement SIEM systems into their security systems.  

What is a SIEM? 

SIEM systems act as data aggregators, pulling in information from various elements of your overall IT architecture. Everything from how end users interact with devices to the current runtime workload of your cloud servers is included in these collections, creating a comprehensive log of everything that’s going on in your business.  

SIEM combines two central technologies: security information management (SIM) and security event management (SEM). The former of these will log data from all of your operations, reporting on current activities and statuses to help identify potential deviations from the norm. The latter is a real-time monitoring system that alerts security professionals if anything is going wrong or if an attack may be underway.    

Typically, SIEM systems will either have built-in threat recognition or acquire it from third-party integrations. These integrations allow SIEM systems to recognize the most common threat signatures of certain attacks, notice abnormalities in the normal operations of a system, and alert your cybersecurity team. Some SIEM systems will further extend to then blocking any of these attack signatures, giving you and your team more time to prepare an effective response.  

One of the main benefits of incorporating SIEM into your cybersecurity system is that it offers a real-time overview of potential threats while also creating a log of all operations. Over time, you can build up a clear picture of what ‘normal’ in your organization should look like, enabling you to use SIEM to rapidly notice any anomalies that could signify the start of an attack. Another useful byproduct of this comprehensive level of monitoring is that companies will have accurate and bountiful record accounts when it comes time to submit compliance records.   

Best Practices for SIEM Integration 

While SIEMs are an effective security tool for all corporate security environments, the companies that get the most out of them are those that know how to properly integrate them into their active cybersecurity ecosystems.  

Installing a SIEM is one thing, but creating a highly accurate, insightful, and useful security system is another. Here are a few tips that your business can use to get the most out of your SIEM with effective implementation:  

• Audit Your Existing Architecture: SIEM tools provide a comprehensive oversight of your security architecture. That said, to enable monitoring of your entire system, you need to first know where that system stretches to. Auditing your internal systems and making note of the scope of your attack surface will create a measurable span of locations where your SIEM can help out. Understanding the key pillars of your existing architecture and the resources they all consume will set you up for success when integrating your SIEM.  
• Plan for the Future: The best SIEM tool is one that can actively grow with your organization to meet your demands. While a SIEM system might work for your current IT architecture, it could struggle if your business rapidly grows. To avoid this, plan for future growth right from the implementation phase, ensuring you have an action plan in place that can help scale this security system to meet any future demands, no matter what they may be.  
• Identify Critical Infrastructure: Beyond just knowing what pieces of IT infrastructure make up your system, you should pinpoint the most critical parts of your system. While SIEMs will generate extensive logs, you should prioritize the close monitoring of your critical infrastructure to make sure you have a rapid threat response if any of these systems is impacted by an attack.

SIEMs are an eye in the sky that offers extensive oversight of all of your active infrastructure. By using the tips above, you can implement SIEM tools and hit the ground running, allowing this system to accompany your business as you morph, grow, and scale into the future.   

The Importance of SIEM Integration 

  SIEM systems are a vital part of constructing effective corporate cybersecurity infrastructural systems, offering comprehensive logging, monitoring, and coverage against numerous threat vectors. By monitoring your systems and reporting any inconsistencies, SIEM tools can help accelerate your threat response, saving your business time and money.  

  Promising new additions to SIEM systems are also on the horizon. For example, AI in cybersecurity is currently predicted to be worth $133.8 billion by 2030 , with SIEM being a prime example of a cybersecurity tool that could benefit from its implementation. As SIEM systems continue to advance, their efficacy at keeping businesses safe will only continue to grow.  

Groundbreaking Work from Renowned Artist Mr. Black to be Unveiled on X with 21,000-Piece Ordinal Collection on Bitcoin 

The artist is known around the world for his cryptic street art and ambitious work around the globe. The prominent figure has garnered worldwide attention with his mysterious posters and stickers in cities like Jerusalem, Rome, Mexico City, Paris, and Tel Aviv. A bold claim that the Messianic Age will be revealed once his entire collection is fully minted has sparked both excitement and skepticism in the art world as equally with advocates for a greater humanity.       

Mr. Black asserts that this groundbreaking collection will not only transform the art world but also emphasize the primacy of divine reverence over earthly power.   

  X serves as a crucial platform for Mr. Black and many other such artists to reach a wider audience and fulfill his goals. His declaration that minting out his collection will reveal the Messianic Age — a time of universal peace and enlightenment — requires significant visibility.   

For more information, please visit  https://x.com/mrblack4384  

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Maximizing your solar energy savings: Tips from experienced contractors

Maximizing your solar energy savings can seem like a big task, but it doesn’t have to be. Experienced solar energy contractor has plenty of tips to help you make the most of your solar panels without breaking a sweat.

Want to lower those electric bills and make your home greener? Read on to discover simple and effective ways to boost your savings with solar energy.

Choose the Right Solar Panel System

Choosing the right solar panel system is essential for maximizing your savings. You need to consider factors such as the size of your roof, your energy needs, and your budget. Working with experts, like those premier solar company since 2014 , can guide you to the best choice.

They can help you understand the different types of panels available and select a system that suits your home perfectly. This way, you can ensure you’re getting the most value and efficiency from your investment.

Optimize Panel Placement

To get the most out of your solar panels, it’s important to optimize their placement. Make sure your panels are positioned to capture the maximum amount of sunlight. This usually means placing them on a south-facing roof.

A solar technician can help you find the best angle and position. It’s also crucial to keep your panels free from shadows, like those from trees or nearby buildings.

Regular checks and maintenance can ensure that nothing obstructs their exposure to the sun. By optimizing panel placement, you can significantly increase your energy production and savings.

Leverage Incentives and Rebates

One of the best ways to save money with solar energy is by taking advantage of incentives and rebates. Government programs offer many financial incentives to help you offset the costs of installing solar panels. These can include tax credits, grants, and cash rebates.

Commercial solar companies can also guide you on leveraging these benefits. They often have the latest information on available incentives and can help with the application process. By using these incentives and rebates, you can reduce your upfront costs and see quicker returns on your investment.

Regular Maintenance

Regular maintenance is key to keeping your solar panels working efficiently. Start by cleaning your panels to remove dirt and debris that can block sunlight. It’s best to do this at least twice a year. Also, check for any damage or wear on your panels and wiring.

A quick inspection can prevent bigger problems down the road. If you notice anything unusual, call a professional for help. Keeping your panels in top shape ensures they will generate the most energy possible. This simple routine can boost your savings over time.

Smart Energy Usage

Smart energy usage can greatly enhance the benefits of your solar panel system. Start by using energy-efficient appliances in your home. These use less electricity and help you save more. It’s also a good idea to use appliances during the day when your solar panels are producing the most energy.

This reduces your reliance on the grid and maximizes your savings. Additionally, consider installing a smart thermostat to better control your heating and cooling. Small changes in your daily habits can lead to big savings over time.

Learn All About Solar Energy Contractor

In conclusion, saving with solar energy can be easy when working with the right professionals solar energy contractor. Make smart choices, maintain your panels, and use incentives to see quick financial benefits.

With these steps, you’ll enjoy lower bills and a greener home. Always consult with your solar energy contractor to get personalized advice and keep your system running smoothly.

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Practical Tips on How to Mitigate Risks from Crypto Price Volatility

The rollercoaster ride of cryptocurrency prices can be both exhilarating and nerve-wracking. One minute, your investment portfolio is soaring, and the next, it’s plummeting. The volatility of crypto prices is a double-edged sword; while it offers opportunities for substantial gains, it also poses significant risks.

Understanding Crypto Volatility

Cryptocurrency volatility refers to the rapid and unpredictable changes in the price of digital currencies. Unlike traditional financial markets, which have established mechanisms to stabilize price fluctuations, the crypto market is relatively young and less regulated, so prices can spike or drop without prior clue or indication.

Let’s look at Bitcoin’s example as the first and most well-known cryptocurrency. From being worth practically nothing when it first came out in June 2009, Bitcoin’s price skyrocketed to nearly $20,000 in December 2017 due to speculative mania and widespread media coverage. However, by December 2018, the price had plummeted to around $3,200, wiping out significant value for many investors. It spiked again in April 2021, reaching a new all-time high of approximately $64,000, only to drop to around $30,000 by July 2021. Such dramatic fluctuations highlight the inherent volatility of cryptocurrencies and the importance of risk management strategies. This volatility can be expected even in new and upcoming currencies like Hamster Kombat (HMSTR). Even with much anticipatory hype and a strong initial community backing, Hamster Kombat Price is expected to be just as volatile as all other cryptocurrencies.

Tips to Mitigate Risks from Price Volatility

• Diversify your portfolio.

One of the golden rules of investing is diversification. By spreading your investments across various assets, you reduce the impact of a poor-performing asset on your overall portfolio. In the crypto world, this means not putting all your eggs in one basket. Invest in a variety of cryptocurrencies, including well-established ones like Bitcoin and Ethereum, as well as promising altcoins such as Solana and Dogecoin. Additionally, consider diversifying into traditional assets like stocks, bonds, and real estate to balance out the high volatility of cryptocurrencies.

• Invest only what you can afford to lose.

Cryptocurrencies are highly speculative investments. The market can be extremely rewarding, but it can also be unforgiving. It’s crucial to invest only what you can afford to lose. This mindset will help you avoid emotional decision-making during market fluctuations. If you’re using money set aside for essential expenses like rent or groceries, the stress of potential losses can lead to panic selling, which often locks in losses.

• Stay informed and educated.

Knowledge is power, especially in the fast-paced world of cryptocurrencies. Stay updated with the latest news, trends, and developments in the crypto space. Follow reputable news sources, join online communities, and consider enrolling in educational courses. Understanding the technology behind cryptocurrencies, such as blockchain, and keeping an eye on regulatory changes can help you make informed decisions and anticipate market movements.

• Use stop-loss orders.

A stop-loss order is a risk management tool that automatically sells your cryptocurrency when it reaches a certain price. This can help protect your investments from significant losses during sudden market downturns. Setting a stop-loss order at a level you’re comfortable with ensures that you don’t lose more than you’re willing to risk. However, be mindful of setting your stop-loss order too close to the current price, as crypto prices can be very volatile, and you might get stopped out due to minor fluctuations.

• Practice dollar-cost averaging (DCA).

DCA is an investment strategy where you invest a fixed amount of money at regular intervals, regardless of the cryptocurrency’s price. This approach reduces the impact of volatility by spreading your purchases over time. When prices are high, your fixed investment buys fewer coins, and when prices are low, it buys more. Over time, this can lower your average purchase price and reduce the risk of making a large investment at an unfavorable time.

• Secure your investments.

Use hardware wallets or other secure methods to store your cryptocurrencies. Avoid keeping large amounts of crypto on exchanges, as they are prime targets for hackers. Enable two-factor authentication (2FA) on all your accounts, use strong, unique passwords, and be wary of phishing scams. By taking these precautions, you reduce the risk of losing your investments to theft or cyber-attacks.

• Consider stablecoins.

Stablecoins are cryptocurrencies pegged to stable assets like fiat currencies (e.g., USD) or commodities (e.g., gold). They offer a safe haven during times of high volatility in the crypto market. By converting a portion of your crypto holdings into stablecoins, you can preserve your capital and reduce exposure to extreme price swings. This strategy can be particularly useful during bear markets or periods of significant uncertainty.

• Stay calm and avoid FOMO.

The fear of missing out (FOMO) can lead to impulsive decisions and exacerbate the impact of volatility on your investments. It’s essential to stay calm and stick to your investment strategy, even when the market is experiencing rapid movements. Avoid making decisions based on hype or fear. Instead, rely on your research and predefined investment plan. Remember that the crypto market operates 24/7, and there will always be opportunities.

• Keep an emergency fund.

An emergency fund is a financial safety net that can cover unexpected expenses or financial setbacks. Having an emergency fund in place ensures that you don’t have to liquidate your crypto holdings during market downturns to cover essential expenses. Aim to have at least three to six months’ worth of living expenses saved in a liquid and easily accessible form, such as a savings account.

• Seek professional advice.

If you’re unsure about how to manage the risks associated with crypto investments, consider seeking advice from a financial advisor who understands the crypto market. A professional can provide personalized guidance based on your financial situation, risk tolerance, and investment goals. They can also help you develop a comprehensive investment strategy that aligns with your objectives and mitigates the risks of volatility.

The volatility of cryptocurrency prices is an inherent aspect of the market, but with careful planning and strategic approaches, you can mitigate the risks. Remember, the key to successful investing is not to avoid risks entirely but to manage them effectively. Incorporating these strategies will not only help you protect your investments but also provide you with the confidence to navigate the ever-evolving world of cryptocurrencies.

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Ten Simple Rules for Making Good Oral Presentations

Continuing our “Ten Simple Rules” series [ 1 – 5 ], we consider here what it takes to make a good oral presentation. While the rules apply broadly across disciplines, they are certainly important from the perspective of this readership. Clear and logical delivery of your ideas and scientific results is an important component of a successful scientific career. Presentations encourage broader dissemination of your work and highlight work that may not receive attention in written form.

We do not mean face the audience, although gaining eye contact with as many people as possible when you present is important since it adds a level of intimacy and comfort to the presentation. We mean prepare presentations that address the target audience. Be sure you know who your audience is—what are their backgrounds and knowledge level of the material you are presenting and what they are hoping to get out of the presentation? Off-topic presentations are usually boring and will not endear you to the audience. Deliver what the audience wants to hear.

Rule 2: Less is More

A common mistake of inexperienced presenters is to try to say too much. They feel the need to prove themselves by proving to the audience that they know a lot. As a result, the main message is often lost, and valuable question time is usually curtailed. Your knowledge of the subject is best expressed through a clear and concise presentation that is provocative and leads to a dialog during the question-and-answer session when the audience becomes active participants. At that point, your knowledge of the material will likely become clear. If you do not get any questions, then you have not been following the other rules. Most likely, your presentation was either incomprehensible or trite. A side effect of too much material is that you talk too quickly, another ingredient of a lost message.

Do not be overzealous about what you think you will have available to present when the time comes. Research never goes as fast as you would like. Remember the audience's time is precious and should not be abused by presentation of uninteresting preliminary material.

A good rule of thumb would seem to be that if you ask a member of the audience a week later about your presentation, they should be able to remember three points. If these are the key points you were trying to get across, you have done a good job. If they can remember any three points, but not the key points, then your emphasis was wrong. It is obvious what it means if they cannot recall three points!

Think of the presentation as a story. There is a logical flow—a clear beginning, middle, and an end. You set the stage (beginning), you tell the story (middle), and you have a big finish (the end) where the take-home message is clearly understood.

Presentations should be entertaining, but do not overdo it and do know your limits. If you are not humorous by nature, do not try and be humorous. If you are not good at telling anecdotes, do not try and tell anecdotes, and so on. A good entertainer will captivate the audience and increase the likelihood of obeying Rule 4.

This is particularly important for inexperienced presenters. Even more important, when you give the presentation, stick to what you practice. It is common to deviate, and even worse to start presenting material that you know less about than the audience does. The more you practice, the less likely you will be to go off on tangents. Visual cues help here. The more presentations you give, the better you are going to get. In a scientific environment, take every opportunity to do journal club and become a teaching assistant if it allows you to present. An important talk should not be given for the first time to an audience of peers. You should have delivered it to your research collaborators who will be kinder and gentler but still point out obvious discrepancies. Laboratory group meetings are a fine forum for this.

Presenters have different styles of presenting. Some can captivate the audience with no visuals (rare); others require visual cues and in addition, depending on the material, may not be able to present a particular topic well without the appropriate visuals such as graphs and charts. Preparing good visual materials will be the subject of a further Ten Simple Rules. Rule 7 will help you to define the right number of visuals for a particular presentation. A useful rule of thumb for us is if you have more than one visual for each minute you are talking, you have too many and you will run over time. Obviously some visuals are quick, others take time to get the message across; again Rule 7 will help. Avoid reading the visual unless you wish to emphasize the point explicitly, the audience can read, too! The visual should support what you are saying either for emphasis or with data to prove the verbal point. Finally, do not overload the visual. Make the points few and clear.

There is nothing more effective than listening to, or listening to and viewing, a presentation you have made. Violations of the other rules will become obvious. Seeing what is wrong is easy, correcting it the next time around is not. You will likely need to break bad habits that lead to the violation of the other rules. Work hard on breaking bad habits; it is important.

People love to be acknowledged for their contributions. Having many gratuitous acknowledgements degrades the people who actually contributed. If you defy Rule 7, then you will not be able to acknowledge people and organizations appropriately, as you will run out of time. It is often appropriate to acknowledge people at the beginning or at the point of their contribution so that their contributions are very clear.

As a final word of caution, we have found that even in following the Ten Simple Rules (or perhaps thinking we are following them), the outcome of a presentation is not always guaranteed. Audience–presenter dynamics are hard to predict even though the metric of depth and intensity of questions and off-line followup provide excellent indicators. Sometimes you are sure a presentation will go well, and afterward you feel it did not go well. Other times you dread what the audience will think, and you come away pleased as punch. Such is life. As always, we welcome your comments on these Ten Simple Rules by Reader Response.

Acknowledgments

The idea for this particular Ten Simple Rules was inspired by a conversation with Fiona Addison.

Dr. Philip E. Bourne is a Professor in the Department of Pharmacology, University of California San Diego, La Jolla, California, United States of America. E-mail: ude.csds@enruob

Competing interests. The author has declared that no competing interests exist.

Funding. The author received no specific funding for this article.

• Bourne PE. Ten simple rules for getting published. PLoS Comp Biol. 2005; 1 :e57. [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Bourne PE, Chalupa LM. Ten simple rules for getting grants. PLoS Comp Biol. 2006; 2 :e12. [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Bourne PE, Korngreen A. Ten simple rules for reviewers. PLoS Comp Biol. 2006; 2 :e110. [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Bourne PE, Friedberg I. Ten simple rules for selecting a postdoctoral fellowship. PLoS Comp Biol. 2006; 2 :e121. [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Vicens Q, Bourne PE. Ten simple rules for a successful collaboration. PLoS Comp Biol. 2007; 3 :e44. [ PMC free article ] [ PubMed ] [ Google Scholar ]

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Best PowerPoint Examples, Plus a Useful PowerPoint Template

By studying effective examples of PowerPoint slide decks, you can create better meeting slides, pitch decks, brand guides, and more.

PowerPoint presentations are ubiquitous in the business world. You may not love making or watching them, but slide decks can still be a powerful tool for effective communication—when used correctly.

“Something as simple as a financials deck should be well-organized and easy to understand,” Margaret Pilarski, strategy director at branding agency Outline , says. “And you’ll get that information across to its intended audience if it is designed in a thoughtful way.”

Margaret and Outline’s creative director, Ky Allport, have helped bring brands like Omsom and Heyday Canning Co. to life. Although they clearly love bold design, they keep the slide decks they create for their clients fairly simple. One asset they provide their clients is a strategy deck designed in the client’s brand style.

“It gives brands an actual deck template that they could take and then repurpose for other things,” Ky says.

A good PowerPoint template can save you time designing your slides so you can focus on delivering an engaging presentation, and ensure you communicate clearly.

What is a PowerPoint presentation?

A PowerPoint presentation is a digital slideshow typically used to accompany a live presentation. PowerPoint presentations often include images, graphs, charts, and other visual assets to support the speaker’s main points .

Originally released for Apple Macintosh in 1987 (Microsoft purchased it later that year), PowerPoint was designed to replace transparent slides that had to be physically moved and focused with a slide projector. Today there is plenty of other software with similar features, but Microsoft PowerPoint still holds up to 95% of its category’s market share, and it’s a name that has become synonymous with slide-based presentations.

A single presentation, or deck, consists of multiple slides. Slides can provide a graphical representation of the data you share in your presentation, like:

• A line graph showing profit over time
• A pie chart that breaks down your customer base by age
• A map showing your supply chain
• An illustration of a proposed new packaging design

Alternatives to PowerPoint

Sometimes when people say “PowerPoint,” they’re actually talking about another presentation software, like Canva, Google Slides, or Keynote. Each has similar capabilities and includes basic presentation templates.

“Out of all of those, Canva is the most intentional for design,” Ky says. “You can upload your custom brand fonts, which you can’t do with PowerPoint or Google Slides.”

Ultimately, you should use the software that makes sense for your team. Outline, for example, uses Google Slides for internal presentations because most of its documentation lives in Google Workspace.

How to make a good PowerPoint presentation

Focus on content, keep it simple, stay consistent, make it legible.

Here’s how to create a stunning presentation slide deck that is visually appealing and engages your audience:

Adding a bunch of flashy graphics won’t keep your audience’s attention, and might just confuse them. You want your audience to remember the content of your presentation, not the look of your PowerPoint slides.

The best PowerPoint presentations seamlessly support your oral presentation. To achieve this, start by writing down what you want to say in your presentation.

Then, consider how visuals might support your points. For example, if you mention dates, you may want to include a timeline. Charts and graphs can make data easier to digest. Product features and packaging designs deserve their own photos or illustrations .

Most PowerPoint templates, including our free PowerPoint template, include a suite of slide templates relevant to a variety of business presentations.

Not every talking point needs its own slide. If it’s not obvious to you how visuals can support part of your presentation, it’s OK to stay on the previous slide until a visual feels necessary.

If you do feel the need to use slides to transition between concepts, try to find a word, short phrase, or image that represents the main idea of this part of your presentation.

Maintaining a consistent style throughout the presentation will give it a more cohesive feel, which is a major advantage of using a PowerPoint presentation template with your company’s branding. Adding your business’s logo and brand colors is an opportunity to strengthen your branding and give your presentation a more polished, professional look.

“It’s kind of like your brand’s dress code,” Margaret says. “Even if it’s just internal, it reminds everybody, ‘I came to work today to be this brand.’”

If you incorporate your brand colors and fonts into your presentation, make sure those fonts are easy to read and that there is enough contrast between the colors you choose. For example, use a light font on a dark background and a dark font on a light background.

If you’re presenting in-person, you want the people sitting in the back of the room to be able to read any text on your presentation slides. Use large enough fonts and keep text brief.

PowerPoint presentation examples

Nik sharma’s brand launch deck, heyday canning co.’s brand guide.

• Hims&Hers’ pitch deck

Here are a few examples of great slide decks to inspire your own:

Nik Sharma ’s brand launch deck is a good example of when it’s OK to have a text-heavy deck. Nik is a marketing consultant for brands like Jolie Skin Co. and Brightland and writes a DTC marketing newsletter (he’s also been interviewed on Shopify Masters ).

This 34-page deck is a resource for Nik’s newsletter subscribers. Since it’s not meant to support a live presentation, there is a lot more text than you would find in a typical PowerPoint presentation. Nik breaks up the text with well-placed images, logos, and keywords that have colored backgrounds to emphasize their importance.

This brand guide deck was created by Ky and Margaret of Outline for their client Heyday Canning Co . The 23-page deck shows how you can incorporate bold colors into a PowerPoint presentation without losing legibility.

The deck’s table of contents doesn’t list every single slide; instead, Outline uses divider slides with different background colors to signal conceptual shifts.

Throughout the deck, Outline uses font colors that contrast sharply with the background colors to ensure legibility. Slides that are image-heavy have a more muted background color, while text-based slides feature bolder colors.

Hims&Hers’ Pitch Deck

One of the most important times you create a PowerPoint presentation might be to pitch your business or idea. Health care business Hims&Hers used this deck to fundraise in 2021.

At that point, Hims&Hers was already an established company, with more than 100 employees, a dozen shareholders, and $138 million in revenue. The goal of this deck was to show future potential in the health care industry and position Hims&Hers as a category leader.

Because the audience for this presentation is potential investors, there are lots of numbers in this deck. Hims&Hers uses a variety of different types of data visualization to keep the deck engaging, including bar charts, pie charts, timelines, and line graphs.

For each data visualization, there is some accompanying text explaining a key takeaway. A visualization plus a short explanation is a great way to help your audience digest data.

PowerPoint examples FAQ

What is the 5-5-5 rule in powerpoint.

The 5-5-5 rule of PowerPoint suggests that each slide should contain no more than five lines of text, each with a maximum of five words. A presentation should have a maximum of five text-heavy slides in a row.

How do you write a good PowerPoint presentation?

Your PowerPoint should enhance—not repeat or distract from—your oral presentation. To achieve this, start by drafting what you want to say. Then, think of how visuals can support your points. For example: Use graphs and charts to support data and photos or diagrams to illustrate product features.

When should you use a PowerPoint presentation?

Create presentations whenever you need to share information that would be best supported by visual assets like charts, graphs, renderings, or diagrams.

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